<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/atom10full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><feed xmlns="http://www.w3.org/2005/Atom" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" xml:lang="en">
  <title>Brian Schaffner</title>
  <link href="http://huffingtonpost.com/author/index.php?author=brian-schaffner" />
  <updated>2013-05-23T17:13:29-04:00</updated>
  <author>
    <name>Brian Schaffner</name>
  </author>
  <id>http://www.huffingtonpost.com/author/index.php?author=brian-schaffner</id>
  <rights>Copyright 2008, HuffingtonPost.com, Inc.</rights>
  <subtitle>HuffingtonPost Blogger Feed for Brian Schaffner</subtitle>
  <generator>Good old fashioned elbow grease.</generator>

<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/atom+xml" href="http://feeds.feedburner.com/pollster/schaffner" /><feedburner:info uri="pollster/schaffner" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><link rel="license" type="text/html" href="http://creativecommons.org/licenses/by-nc-sa/3.0/" /><logo>http://creativecommons.org/images/public/somerights20.gif</logo><feedburner:emailServiceId>pollster/schaffner</feedburner:emailServiceId><feedburner:feedburnerHostname>http://feedburner.google.com</feedburner:feedburnerHostname><entry>
    <title>When It Comes to Washington, Most Americans Blame Both Sides</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/AGrYC4ZScf4/sequester-blame-poll_b_2901943.html" />
    <id>tag:www.huffingtonpost.com,2013:/theblog//3.2901943</id>
    <published>2013-03-19T11:11:31-04:00</published>
    <updated>2013-05-19T05:12:01-04:00</updated>
    <summary><![CDATA[Traditional polls tend to force respondents to make a choice between whether they assign more blame to one side or the other. But how much blame do Americans assign to either side?]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">With little hope for a grand bargain in Washington any time soon, many pundits have turned their attention to &lt;a href="http://maddowblog.msnbc.com/_news/2013/02/21/17042895-americans-arent-buying-what-gop-is-selling?lite" target="_hplink"&gt;understanding who will receive more of the blame&lt;/a&gt; for the lack of a compromise. Traditional polls tend to force respondents to make a choice between whether they assign more blame to one side or the other. For example, &lt;a href="http://www.bloomberg.com/news/2013-02-21/obama-rated-at-3-year-high-in-poll-republicans-at-bottom.html" target="_hplink"&gt;a Bloomberg poll&lt;/a&gt; released in February asked respondents who they blamed more for the problems in Washington. In that poll, 34 percent said they blamed Obama and the Democrats more while 43 percent blamed Republicans. &lt;br /&gt;
&lt;br /&gt;
But how much blame do Americans assign to either side? To get at this question, &lt;a href="http://www.umass.edu/poll/polls/20130318.html" target="_hplink"&gt;a new UMass Poll&lt;/a&gt; asked a similar question to that asked by the Bloomberg poll in February. However, because the survey was conducted online via &lt;a href="http://today.yougov.com/" target="_hplink"&gt;YouGov&lt;/a&gt;, we were able to allow respondents to provide more nuance in how much blame they assigned to each side. Specifically, we provided respondents with a scale like the one pictured below, and they could pick a spot on the scale that related to how much blame they wanted to assign to one side or the other. Picking one of the extremes would indicate that they assigned all blame to that side, while picking a spot closer to the center meant that they distributed blame more evenly.&lt;br /&gt;
&lt;br /&gt;
&lt;center&gt;&lt;img alt="2013-03-18-blamescale.png" src="http://images.huffingtonpost.com/2013-03-18-blamescale.png" width="517" height="101" /&gt;&lt;/center&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
The charts that follow show how Americans distributed blame for the problems in Washington. Specifically, the charts show what percent of respondents chose each point on the 100 point scale. No matter whether respondents were asked to assign blame between Democrats or Republicans, the President or Congress, or Boehner or Obama, very few respondents assigned all of the blame to one side or the other. In the first pair, only about 5 percent of Americans place all the blame on either Democrats or Republicans; almost everyone gives at least some blame to both sides. In fact, nearly one-third of respondents placed themselves directly at the middle of the scale, assigning equal blame to both sides. And two-thirds of respondents chose a value in the middle half of the scale (between 25 and 75), indicating that they gave more blame to one side or the other, but by no means placed all the blame on either side. &lt;br /&gt;
&lt;br /&gt;
&lt;center&gt;&lt;img alt="2013-03-18-blame.png" src="http://images.huffingtonpost.com/2013-03-18-blame.png" width="571" height="415" /&gt;&lt;/center&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
Of course, partisans might be expected to answer these questions in a predictable way by blaming the other party for the problems in Washington. But even most of the partisan respondents in our sample took a non-absolutist view when it came to assigning blame. About one-in-ten Democrats placed all of the blame on Republicans; however, a large share of Democrats placed equal blame on both parties and most of the rest gave some, but not all, blame to the Republicans. Even fewer Republicans placed all of the blame on Democrats and, in fact, one-in-ten Republicans placed more blame on the Republican Party than they did on the Democratic Party. &lt;br /&gt;
&lt;br /&gt;
&lt;center&gt;&lt;img alt="2013-03-18-partisans.png" src="http://images.huffingtonpost.com/2013-03-18-partisans.png" width="552" height="204" /&gt;&lt;/center&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
So who is to blame for the problems in Washington? Our unique approach to answering this question reveals that most Americans think both sides share at least some of the blame. Indeed, it is remarkable that very few American adults assign total blame to either side, even when it comes to the partisans in our sample. The fact that Americans are taking a more nuanced and balanced view toward assigning blame may suggest that a prolonged showdown is a risky proposition for both sides. Indeed, it seems that neither party will be successful in placing all of the blame on the other side any time soon.&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/AGrYC4ZScf4" height="1" width="1"/&gt;</content>
    <link href="http://i.huffpost.com/gen/1044593/thumbs/s-CONGRESS-BUDGET-mini.jpg" type="image/jpeg" rel="enclosure" />
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/sequester-blame-poll_b_2901943.html</feedburner:origLink></entry>

<entry>
    <title>Why Late Campaign News Is Likely to Have Little Effect</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/VfruoHgm1nc/why-late-campaign-news-is_b_2056516.html" />
    <id>tag:www.huffingtonpost.com,2012:/theblog//3.2056516</id>
    <published>2012-11-01T12:40:11-04:00</published>
    <updated>2013-01-01T05:12:01-05:00</updated>
    <summary><![CDATA[A good example of how voters process new information during a campaign comes from a UMass poll we conducted in early October.]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">Political commentators and onlookers often speculate about the possible effects that late-breaking news might have on a campaign. &lt;a href="http://www.csmonitor.com/USA/Elections/President/2012/1028/Hurricane-Sandy-Could-it-change-the-outcome-of-the-presidential-race" target="_hplink"&gt;Will the president's handling of the hurricane affect the race?&lt;/a&gt; &lt;a href="http://finance.yahoo.com/blogs/breakout/one-week-until-election-day-jobs-report-deciding-142048093.html" target="_hplink"&gt;Will the October jobs report shake things up?&lt;/a&gt; The fact is, there is little chance of moving the needle much at this late stage of the campaign. Most voters have known for quite some time which candidate they intend to support in November (and of course, many have already voted), and new facts are often processed by voters in a manner that will cause the least amount of disruption to their well-solidified preferences (a phenomenon known as &lt;a href="http://en.wikipedia.org/wiki/Motivated_reasoning" target="_hplink"&gt;motivated reasoning&lt;/a&gt;). &lt;br /&gt;
&lt;br /&gt;
A good example of how voters process new information during a campaign comes from a&lt;a href="http://www.umass.edu/poll/polls/20121002.html" target="_hplink"&gt; UMass Poll &lt;/a&gt;we conducted in early October. In this poll of registered voters in Massachusetts, we asked respondents whether they thought that the unemployment rate had increased or decreased during the past year. At approximately the mid-point of our field period for the survey, the &lt;a href="http://swampland.time.com/2012/10/05/september-jobs-report-obama-boosted-by-weak-but-persistant-recovery/" target="_hplink"&gt;September jobs report was released&lt;/a&gt;, with news that the unemployment rate had fallen to 7.8 percent. The drop in unemployment was significant and received much attention in the news media that day and during the rest of our field period. Not only was the unemployment rate 1.2 points lower than it had been 12 months earlier, it was at its lowest point since Obama had taken office. &lt;br /&gt;
&lt;br /&gt;
Given the significant news coverage of the favorable jobs report, we expected respondents to more accurately answer the question about whether the unemployment rate had dropped during the past year. We did see some "learning" taking place. Among respondents answering our survey before the jobs report, 25 percent said that the unemployment had decreased over the past year compared to 44 percent who said it had increased (25 percent said it had stayed the same). After the report was released, 38 percent said that the unemployment had decreased during the previous year, while 33 percent said it had increased. Those interviewed after the jobs report were clearly more likely to get the answer to this question right.&lt;br /&gt;
&lt;br /&gt;
But as we drilled down into the data, what we discovered is that while some respondents were more likely to get the unemployment question correct after the jobs report, not all groups did better on the question later in the field period. As the chart below shows, respondents who identified as liberals were most likely to respond to the jobs report and give more accurate answers to the unemployment question, while respondents identifying as conservatives barely changed their answers at all. Liberals answering the survey after the jobs report were 27 percentage points more likely to answer that the unemployment rate had decreased during the past year while conservatives were only 9 points more likely to answer the question correctly. &lt;br /&gt;
&lt;br /&gt;
&lt;center&gt;&lt;img alt="2012-11-01-jobsreport1.png" src="http://images.huffingtonpost.com/2012-11-01-jobsreport1.png" width="564" height="108" /&gt;&lt;/center&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
What is even more striking is watching how each group of respondents answered this question depending on the date and time at which they took the survey. The chart below plots this pattern, dividing the data by the moment that the jobs report was released. Note that immediately after the jobs announcement liberals are much more likely to say that the unemployment rate had decreased over the past year and much less likely to say that it had increased. A very different pattern presents itself for conservatives. Conservatives initially react to the news as well; respondents answering the survey immediately after the jobs report were more likely to say that the unemployment rate had decreased in the past year and less likely to say that it had increased. However, as more time passed after the jobs announcement, conservative responses began to regress back to where they had been prior to the announcement. Indeed, within a day or two of the jobs report, conservatives were back to answering the unemployment question about as they had prior to the report. &lt;br /&gt;
&lt;br /&gt;
&lt;center&gt;&lt;a href="http://images.huffingtonpost.com/2012-11-01-jobsreport2.png"&gt;&lt;img alt="2012-11-01-jobsreport2.png" src="http://images.huffingtonpost.com/2012-11-01-jobsreport2-thumb.png" width="595" height="431" /&gt;&lt;/a&gt;&lt;/center&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
Of course, one can only speculate as to why we see these distinct patterns from liberals and conservatives. However, it is important to recall that Republicans immediately started questioning the veracity of the jobs numbers, with some suggesting that the Obama administration had&lt;a href="http://www.newsmax.com/StreetTalk/Welch-Obama-jobs-books/2012/10/05/id/458814" target="_hplink"&gt; "cooked the books" for political gain&lt;/a&gt;. Our data suggest that as this meme spread, some conservatives in our survey may have started to discount the jobs report, thereby leading them to answer the question much as they would have before the announcement. In short, conservative elites provided conservative voters with an argument that allowed those conservative voters to bring the information from the jobs report into line with their pre-existing political preferences. The end result was that liberals updated their beliefs about the unemployment rate based on the jobs report while conservatives ultimately did not. &lt;br /&gt;
&lt;br /&gt;
Overall, these results illustrate the limited effect that new information will have at this late stage of a presidential election campaign. Most voters have long ago decided who they plan to support and new information tends to be processed through this lens. &lt;a href="http://www.huffingtonpost.com/2012/10/31/friday-jobs-report-sandy_n_2049393.html" target="_hplink"&gt;When the jobs report is released on Friday&lt;/a&gt;, it will likely be embraced by one candidate's supporters and dismissed by the other side. What is unlikely is that it will move the needle much at all in terms of the presidential race. Such is the nature of information processing at the end of a long, polarized political campaign.&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/VfruoHgm1nc" height="1" width="1"/&gt;</content>
    <link href="http://i.huffpost.com/gen/844527/thumbs/s-OBAMA-MITT-ROMNEY-mini.jpg" type="image/jpeg" rel="enclosure" />
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/why-late-campaign-news-is_b_2056516.html</feedburner:origLink></entry>

<entry>
    <title>Does Elizabeth Warren Have a Wealthy Woman Problem?</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/DnP4J_mWJGY/elizabeth-warren-polling_b_1954720.html" />
    <id>tag:www.huffingtonpost.com,2012:/theblog//3.1954720</id>
    <published>2012-10-11T13:00:28-04:00</published>
    <updated>2012-12-11T05:12:01-05:00</updated>
    <summary><![CDATA[While Democrats consistently benefit from large gender gaps in statewide races, many expected Warren's candidacy to generate an even larger gender gap.]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">When Elizabeth Warren entered the Massachusetts Senate race last year, it was widely anticipated that her candidacy would be particularly popular with women in the state. While Democrats consistently benefit from large gender gaps in statewide races (&lt;a href="http://www.huffingtonpost.com/brian-schaffner/massachusetts-exit-poll-d_b_778035.html" target="_hplink"&gt;Deval Patrick won re-election in 2010 largely because of a 20-plus point advantage among women&lt;/a&gt;), many expected Warren's candidacy to generate an even larger gender gap.&lt;br /&gt;
&lt;br /&gt;
The&lt;a href="http://umass.edu/poll" target="_hplink"&gt; UMass Poll &lt;/a&gt;released a &lt;a href="http://www.umass.edu/poll/polls/20121002.html" target="_hplink"&gt;survey of Massachusetts registered and likely voters&lt;/a&gt; on Tuesday (full disclosure: I am serving as Director of the UMass Poll). The survey focused extensively on the Senate race between Senator Scott Brown and Warren. One of the topline findings was that Warren holds a 9 point advantage among women -- 51 percent of women plan on voting for Warren compared to just 42% who plan on voting for Brown. But how large is that advantage compared to other recent elections in Massachusetts? As noted above, in 2010, a &lt;a href="http://www.umass.edu/poll/polls/20101102.html" target="_hplink"&gt;UMass exit poll&lt;/a&gt; found that Democratic Governor Deval Patrick won the support of 57 percent of women, and just 34 percent of women voted for Charlie Baker, his Republican Challenger. Given that context, Warren's advantage among women seems remarkably small.&lt;br /&gt;
&lt;br /&gt;
When we drilled down into the data a bit more, what we found is that the preferences of women in this race vary widely depending on their income. The chart below demonstrates this pattern by plotting Warren's advantage/disadvantage over Brown for men and women in low (under $40,000), middle ($40,000 to $100,000), and upper ($100,000 and above) income groups. Warren holds an impressive 32 point advantage over Brown among low income women and an 11 point advantage among middle-income women. However, Warren is losing upper income women by 19 points, a larger margin than her deficit among upper income men. &lt;br /&gt;
&lt;br /&gt;
&lt;center&gt;&lt;a href="http://images.huffingtonpost.com/2012-10-10-warrengap.png"&gt;&lt;img alt="2012-10-10-warrengap.png" src="http://images.huffingtonpost.com/2012-10-10-warrengap-thumb.png" width="439" height="319" /&gt;&lt;/a&gt;&lt;/center&gt;&lt;br /&gt;
&lt;br /&gt;
Is Warren's performance among upper income women unique to her candidacy? There appears to be some evidence that it is. The plot below shows Obama's advantage over Romney in Massachusetts for different gender and income groups. Notably, Warren performs about the same as Obama among low income women, but she performs much worse than him among upper income women.&lt;br /&gt;
&lt;br /&gt;
&lt;center&gt;&lt;a href="http://images.huffingtonpost.com/2012-10-10-obamagap.png"&gt;&lt;img alt="2012-10-10-obamagap.png" src="http://images.huffingtonpost.com/2012-10-10-obamagap-thumb.png" width="439" height="319" /&gt;&lt;/a&gt;&lt;/center&gt;&lt;br /&gt;
 &lt;br /&gt;
Ultimately, nearly one-in-four women with a family income above $100,000 plans on voting for Obama but not for Warren. When asked, these wealthy women overwhelmingly agreed that Warren was the candidate who is most likely to represent the interests of women; however, they view Scott Brown as the more trusted choice for economic and tax issues. Thus, for now, it appears as though economic concerns, and not gender concerns, are driving these wealth women away from Warren. &lt;br /&gt;
&lt;br /&gt;
NOTE: Credit to&lt;a href="http://polsci.umass.edu/profiles/barakso_maryann" target="_hplink"&gt; Maryann Barakso &lt;/a&gt;for discovering the patterns discussed in this post.&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/DnP4J_mWJGY" height="1" width="1"/&gt;</content>
    <link href="http://i.huffpost.com/gen/809349/thumbs/s-WARREN-BROWN-RACE-mini.jpg" type="image/jpeg" rel="enclosure" />
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/elizabeth-warren-polling_b_1954720.html</feedburner:origLink></entry>

<entry>
    <title>Does Survey Mode Still Matter?</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/yMMRJeC4n_Y/does-survey-mode-still-ma_b_859421.html" />
    <id>tag:www.huffingtonpost.com,2011:/theblog//3.859421</id>
    <published>2011-05-09T12:04:43-04:00</published>
    <updated>2011-07-09T05:12:01-04:00</updated>
    <summary><![CDATA[Over the past several years, pollsters have been working to understand the best approach to conducting survey research in...]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">Over the past several years, pollsters have been working to understand the best approach to conducting survey research in a world where no single technology allows them to reach the entire public. Most reputable polling organizations have adapted their national telephone polls to call both landlines and cell phones in order to deal with the growing cell-phone-only population. Yet, these pollsters still must deal with the fact that response rates for telephone polls are generally under 25%, and adding cell phones to their samples have greatly increased the cost of polling. &lt;br /&gt;
&lt;br /&gt;
At the same time, many firms have been developing technology with the aim of producing reliable and accurate opt-in Internet surveys. These surveys can generally be produced for half the cost of a telephone poll, but they diverge from traditional approaches to survey research because they do not rely on a probability sample. The proliferation of opt-in Internet surveys has generated some controversy within the survey research community (for example, &lt;a href="http://blogs.abcnews.com/thenumbers/2011/03/study-raises-new-questions-for-opt-in-online-data.html" target="_hplink"&gt;here&lt;/a&gt;, &lt;a href="http://blogs.abcnews.com/thenumbers/2009/09/study-finds-trouble-for-internet-surveys.html" target="_hplink"&gt;here&lt;/a&gt;, &lt;a href="http://www.nationaljournal.com/njonline/do-pollsters-need-random-samples--20091013" target="_hplink"&gt;here&lt;/a&gt;, and &lt;a href="http://www.pollster.com/blogs/doug_rivers.php?nr=1" target="_hplink"&gt;here&lt;/a&gt;). In 2010, the American Association of Public Opinion Researchers (&lt;a href="http://aapor.org" target="_hplink"&gt;AAPOR&lt;/a&gt;) issued a &lt;a href="http://poq.oxfordjournals.org/content/early/2010/10/19/poq.nfq048.full.pdf?ijkey=0w3WetMtGItMuXs&amp;amp;keytype=ref" target="_hplink"&gt;report&lt;/a&gt; warning against using opt-in Internet surveys to estimate population values, but also noting that significant evidence on this question was lacking. Indeed, many of the studies that AAPOR relied on when reaching their conclusions were based on outdated data.  &lt;br /&gt;
&lt;br /&gt;
About the same time that AAPOR was releasing its report, &lt;a href="http://www.gov.harvard.edu/about-department/faculty-staff-directory/stephen-ansolabehere" target="_hplink"&gt;Stephen Ansolabehere&lt;/a&gt; and I were in the field with a study to compare how three different survey modes fared when administering the same questionnaire. The modes we examined were a combined landline/cell telephone sample, a mail survey, and an opt-in Internet survey. We contracted with &lt;a href="http://today.yougov.com" target="_hplink"&gt;YouGov/Polimetrix&lt;/a&gt; to conduct the study. While we will be presenting the findings from our study on Friday at the annual meeting of AAPOR, our &lt;a href="http://people.umass.edu/schaffne/ansolabehere_schaffner_mode.pdf" target="_hplink"&gt;report&lt;/a&gt; can be found here. &lt;br /&gt;
&lt;br /&gt;
Overall, we found few, if any, differences between the opt-in Internet survey and the telephone poll. Specifically:&lt;br /&gt;
&lt;br /&gt;
1)	For measures that we could validate with government data, both the telephone poll and the opt-in Internet survey produced an average error that was nearly identical in size (about 5 percentage points, on average).&lt;br /&gt;
&lt;br /&gt;
2)	For political measures that we could not validate, the differences between the phone and Internet survey were generally small (with a few exceptions). For example, the average difference between estimates of political attitudes and opinions generated from each survey was about 5 percentage points. Furthermore, neither survey was consistently more liberal or conservative on these measures.&lt;br /&gt;
&lt;br /&gt;
3)	The correlational structure of the data was not significantly different across the phone and Internet surveys. &lt;br /&gt;
&lt;br /&gt;
Thus, as we conclude in the report:&lt;br /&gt;
&lt;br /&gt;
"Overall, our findings indicate that an opt-in Internet survey produced by a respected firm can produce results that are as accurate as those generated by a quality telephone poll and that these modes will produce few, if any, differences in the types of conclusions researchers and practitioners will draw in the realm of American public opinion." &lt;br /&gt;
&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/yMMRJeC4n_Y" height="1" width="1"/&gt;</content>
    <link href="http://i.huffpost.com/gen/275401/thumbs/s-POLL-MODE-mini.jpg" type="image/jpeg" rel="enclosure" />
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/does-survey-mode-still-ma_b_859421.html</feedburner:origLink></entry>

<entry>
    <title>What Happened to Scott Brown Voters?</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/FURS67FVu1s/what-happened-to-scott-br_b_781485.html" />
    <id>tag:www.huffingtonpost.com,2010:/theblog//3.781485</id>
    <published>2010-11-10T10:30:59-05:00</published>
    <updated>2011-05-25T18:10:25-04:00</updated>
    <summary><![CDATA[Scott Brown was at the leading edge of the Republican tide when he scored an unexpected victory over Martha Coakley in the January special election in Massachusetts.  What happened to those Scott Brown supporters in this midterm election?
]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">Whether you want to call the 2010 midterm elections a wave or a tsunami, Scott Brown was at the leading edge of the Republican tide when he scored an unexpected victory over Martha Coakley in the January special election for Ted Kennedy's Senate seat in Massachusetts. But while Brown scored the first major Republican victory of 2010 in the blue-leaning state of Massachusetts, Republicans failed to make much in the way of additional inroads in the state in November. Democrats held on to all 10 House seats and Governor Deval Patrick won re-election over Charlie Baker. These Democratic victories raise the question: what happened to those Scott Brown supporters in this midterm election?&lt;br /&gt;
&lt;br /&gt;
We conducted a &lt;a href="http://people.umass.edu/schaffne/Site/2010_MA_Exit_Poll.html" target="_hplink"&gt;statewide exit poll&lt;/a&gt; of Massachusetts voters on November 2nd and we asked those voters who they had voted for in the January special election. Interestingly, just 42% of Massachusetts voters said that they had cast a ballot for Scott Brown in January; 44% said that they had voted for Coakley and 12% said they had not voted in the January special election. The last statistic may be the most interesting. After all, turnout in November was only slightly higher than it had been in January. For more than one in ten November voters to have not voted in the special election had to mean that a non-trivial share of special election voters failed to come out to vote this time around. Thus, there appears to be some group of Massachusetts voters that Brown mobilized in January but whom Baker was unable to energize in November.&lt;br /&gt;
&lt;br /&gt;
The chart below compares the gubernatorial votes of Brown voters to those of Coakley supporters and citizens who had not voted in January. Not surprisingly, Coakley voters became supporters of Patrick and Brown voters who turned out in November mostly cast their ballots for Baker. But where Patrick really generated his winning edge was among citizens who had not voted in the January special election. Patrick won that group by a 2-to-1 margin. &lt;br /&gt;
&lt;br /&gt;
&lt;img alt="2010-11-10-specialelection.png" src="http://images.huffingtonpost.com/2010-11-10-specialelection.png" width="597" height="407" /&gt;&lt;br /&gt;
&lt;br /&gt;
So who were these voters that stayed home in January but came out to vote in the November election? Our exit poll results show that they were almost twice as likely to be women than men. They were also more likely to be Democrats or independents and less likely to be Republicans. And these voters were also younger -- almost one in five of those who did not vote in the special election but voted in November were between the ages of 18 and 29. &lt;br /&gt;
&lt;br /&gt;
Voters who did not vote in January but came out in November were also more likely to approve of Obama and disapprove of the Tea Party. Nearly 70% of November-only voters approved of the job Obama is doing as president, compared to 57% among those who voted in both elections. On the other hand, just 27% of those not voting in the special election approved of the Tea Party movement, compared to 43% for voters who turned out in both contests. &lt;br /&gt;
&lt;br /&gt;
Overall, Brown voters did not appear to show up in the same numbers to support Charlie Baker in the November election. Instead, 10% of the November electorate was comprised of people who had not voted in January, and they tended to have views that were much more favorable towards Obama and the Democrats. This allowed Democrats in Massachusetts to do fairly well  despite an unfavorable national electoral climate. Just ask Coakley herself how much difference 10 months made in Massachusetts. In winning re-election as Attorney General she received support from 25% of those who had voted against her in the January special election and 66% of those who had not turned out in January, winning easily as a result. &lt;br /&gt;
&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/FURS67FVu1s" height="1" width="1"/&gt;</content>
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/what-happened-to-scott-br_b_781485.html</feedburner:origLink></entry>

<entry>
    <title>Massachusetts Exit Poll: Deval Patrick Owes His Reelection to Women</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/qhkhye1PMBE/massachusetts-exit-poll-d_b_778035.html" />
    <id>tag:www.huffingtonpost.com,2010:/theblog//3.778035</id>
    <published>2010-11-02T23:52:35-04:00</published>
    <updated>2011-05-25T18:10:25-04:00</updated>
    <summary><![CDATA[One finding clearly jumps out from our preliminary results: Deval Patrick (D) appears to owe his victory today to women.]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">The National Election Pool did not conduct an exit poll for the Massachusetts gubernatorial race this year. However, I led a team of students at the University of Massachusetts, Amherst to sample voters at 18 precincts across the state today. You can find specifics on our Massachusetts Exit Poll survey, including preliminary results, &lt;a href="http://people.umass.edu/schaffne/Site/2010_MA_Exit_Poll.html" target="_hplink"&gt;here&lt;/a&gt;. &lt;br /&gt;
&lt;br /&gt;
One finding clearly jumps out from our preliminary results: Deval Patrick (D) appears to owe his victory today to women. As the chart below shows, men divided fairly evenly between Patrick and his Republican challenger, Charlie Baker. But women broke strongly for the incumbent, by a margin of more than 20 percentage points. That provided the winning margin for Patrick.&lt;br /&gt;
&lt;br /&gt;
&lt;img alt="2010-11-03-Picture1.png" src="http://images.huffingtonpost.com/2010-11-03-Picture1.png" width="549" height="444" /&gt;&lt;br /&gt;
&lt;br /&gt;
Not surprisingly, the economy was the most important issue for Massachusetts voters. Interestingly, while 42% of Massachusetts voters said that they thought the economy was worse than it was a year ago, a similar proportion (48%) said it was better, with the rest indicating that it was about the same. Patrick actually carried 50% of the vote among the almost nine in ten voters who said the economy was very important to their vote. Patrick also won among those choosing education and health care as an important issue, with Baker carrying voters who viewed taxes as very important to their vote.&lt;br /&gt;
&lt;br /&gt;
Despite Patrick's victory, the Tea Party movement did appear to demonstrate significant strength among the Massachusetts electorate. Forty percent of Massachusetts voters said that they either strongly or somewhat supported the Tea Party Movement, and about three of every four Tea Party supporters voted for Baker. &lt;br /&gt;
&lt;br /&gt;
Finally, youth turnout did not appear particularly strong in Massachusetts. Our exit poll indicates that about 10% of the electorate was between the ages of 18-29; a similar percentage as what was reported by exit polls in Massachusetts in 2006. This is down from 2008, when 18-29 year olds comprised 17% of the electorate.&lt;br /&gt;
&lt;br /&gt;
&lt;em&gt;Details on the UMass Exit Poll: 835 Massachusetts voters were surveyed leaving the polls in 18 randomly selected precincts across the state on election day.The survey has a margin of error of 3.4% with a 95% confidence level. Margin of error will be greater for subgroups.Calculations are produced using sampling weights to account for the sampling design. Results have not yet been weighted to account for non-response.&lt;/em&gt;&lt;br /&gt;
&lt;br /&gt;
Correction: The percentages for voters' evaluation of the economy compared to a year ago have been fixed; they were initially only half as large as they should have been.&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/qhkhye1PMBE" height="1" width="1"/&gt;</content>
    <link href="http://i.huffpost.com/gen/168932/thumbs/s-DEVAL-PATRICK-mini.jpg" type="image/jpeg" rel="enclosure" />
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/massachusetts-exit-poll-d_b_778035.html</feedburner:origLink></entry>

<entry>
    <title>Will Hispanic Turnout Really Be Down in 2010?</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/Q6cPcUl-nnA/will-hispanic-turnout-rea_b_754774.html" />
    <id>tag:www.huffingtonpost.com,2010:/theblog//3.754774</id>
    <published>2010-10-07T16:35:07-04:00</published>
    <updated>2011-05-25T18:00:30-04:00</updated>
    <summary><![CDATA[On Tuesday, the Pew Hispanic Center released a report suggesting that Hispanic turnout will likely...]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">On Tuesday, the Pew Hispanic Center released a &lt;a href="http://pewhispanic.org/reports/report.php?ReportID=127" target="_hplink"&gt;report&lt;/a&gt; suggesting that Hispanic turnout will likely drop significantly in the upcoming midterm elections. The report has generated a fair amount of &lt;a href="http://www.nytimes.com/2010/10/06/us/politics/06immig.html" target="_hplink"&gt;news coverage,&lt;/a&gt; but the coverage has also been &lt;a href="http://www.themonkeycage.org/2010/10/latino_vote_turnout_another_lo.html" target="_hplink"&gt;criticized&lt;/a&gt; for failing to provide sufficient context for interpreting the poll results.  In this post, I hope to provide some of that context.&lt;br /&gt;
&lt;br /&gt;
First some background. The Pew Center report finds that only 51% of &lt;em&gt;registered&lt;/em&gt; (the reason for the italics will become clear below) Hispanics say they are "absolutely certain" they will vote in this year's midterm elections, compared to 70% of all &lt;em&gt;registered&lt;/em&gt; voters who report the same. It is somewhat informative to learn that &lt;em&gt;registered&lt;/em&gt; Hispanics appear to be less likely to vote in this contest than non-Hispanics, but that would not be particularly surprising given that Hispanics generally turn out at lower rates than non-Hispanics. The important contextual information that is missing is how these vote intentions compare to previous midterm elections. Or, as Joshua Tucker &lt;a href="http://www.themonkeycage.org/2010/10/latino_vote_turnout_another_lo.html" target="_hplink"&gt;writes&lt;/a&gt;, "I don't know if 51% of Hispanics planning on voting in this election is better or worse for the Democrats than in previous elections."  This is the key piece of information necessary to really judge what the Pew report is telling us. &lt;br /&gt;
&lt;br /&gt;
To put the 51% figure into the proper context, I downloaded data from the Pew Center's &lt;a href="http://people-press.org/report/291/november-turnout-may-be-high" target="_hplink"&gt;early October turnout report&lt;/a&gt; from 2006. A word of caution about using this 2006 survey as a baseline for comparison: while the question wording and timing of the 2006 survey is basically the same as for the 2010 poll, the sampling approach in the 2010 survey is somewhat different. Both surveys used a RDD approach, but the 2010 sample is stratified to ensure an over-representation of Hispanic respondents. (More on the 2010 approach in the appendix to &lt;a href="http://pewhispanic.org/files/reports/127.pdf" target="_hplink"&gt;this report&lt;/a&gt;.)&lt;br /&gt;
&lt;br /&gt;
Even with that in mind, the differences are actually pretty significant. In the 2006 study, 68% of &lt;em&gt;registered&lt;/em&gt; Hispanics said that they were "absolutely certain" they would vote (compared to 71% among non-Hispanics). If we assume these figures can be compared, the 2010 survey would be reporting almost an 18 percentage point drop in the share of &lt;em&gt;registered&lt;/em&gt; Hispanics saying that they were certain they would vote.&lt;br /&gt;
&lt;br /&gt;
An 18 percentage point decline in the percentage of &lt;em&gt;registered&lt;/em&gt; Hispanics intending to vote strikes me as quite large. To confirm that this drop was real, I looked for another poll that I could use to confirm that vote intentions were lower among &lt;em&gt;registered&lt;/em&gt; Hispanics this year. I was able to access a &lt;a href="http://webapps.ropercenter.uconn.edu/CFIDE/cf/action/catalog/abstract.cfm?label=&amp;amp;keyword=USAIPOUSA2010+08&amp;amp;fromDate=&amp;amp;toDate=&amp;amp;organization=Any&amp;amp;type=&amp;amp;keywordOptions=1&amp;amp;start=1&amp;amp;id=&amp;amp;exclude=&amp;amp;excludeOptions=1&amp;amp;topic=Any&amp;amp;sortBy=DESC&amp;amp;archno=USAIPOUSA2010-08&amp;amp;abstract=abstract&amp;amp;x=28&amp;amp;y=10" target="_hplink"&gt;June 2010 Gallup poll&lt;/a&gt; through the Roper Center Archives. While this poll was conducted a few months ago, it also asked respondents whether they were "absolutely certain" they would vote in the midterm elections. My analysis of the data from this survey reveals that 61% of &lt;em&gt;registered&lt;/em&gt; Hispanics said that they were certain they would vote, compared to 75% of &lt;em&gt;registered&lt;/em&gt; non-Hispanics. So the values are a bit higher, but the gap is still there. Recall that the 2006 Pew survey indicated no such gap between &lt;em&gt;registered&lt;/em&gt; Hispanics and &lt;em&gt;registered&lt;/em&gt; non-Hispanics. &lt;br /&gt;
&lt;br /&gt;
Based on this bit of polling triangulation, it appears as though &lt;em&gt;registered&lt;/em&gt; Hispanics are, in fact, less likely to vote in 2010 than they were in 2006. The question is why this might be the case. Most explanations for this drop are likely to focus on the numerator (the number of Hispanics intending to vote), with the assumption that something is making Hispanics who participated in 2006 less likely to participate in 2008. But it is also worth considering how much of this may actually be driven by a change in the denominator (the number of Hispanics &lt;em&gt;who are registered to vote&lt;/em&gt;). After all, we know that the 2008 campaign did a lot to register citizens to vote, and many of these new registrants were Hispanics. Furthermore, most of the new registrants are also likely to be only occasional voters who would generally skip midterm elections. Thus, it is possible that the same number of &lt;em&gt;registered&lt;/em&gt; Hispanics intend to vote in 2010 as did in 2006, but there are simply more &lt;em&gt;registered&lt;/em&gt; Hispanics now than there were four years ago (or more of the Hispanics who now end up in surveys are registered to vote). In other words, the percentage who intend to participate might have gone down at least partially because the numerator grew, not because the denominator shrunk.&lt;br /&gt;
&lt;br /&gt;
We can gain some preliminary insight into this hypothesis by returning to the 2006 Pew survey and the 2010 Gallup poll to see what percentage of Hispanics in those surveys reported being registered to vote. In the 2006 Pew poll, only 66% of Hispanic respondents reported that they were registered to vote; in the 2010 Gallup poll the figure was 80%. While I hesitate to go too far with these figures, they do suggest the possibility that the number of Hispanics voting in 2010 may not actually drop; instead, it may simply be the case that more non-voting (or infrequently voting) Hispanics are now registered to vote. Thus, as the political world continues to mull over the reasons for the expected drop in Hispanic participation this year, we should make sure that this decline is real, and not simply a function of an increase in Hispanics who are &lt;em&gt;registered&lt;/em&gt; to vote. &lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/Q6cPcUl-nnA" height="1" width="1"/&gt;</content>
    <link href="http://i.huffpost.com/gen/207737/thumbs/s-HISPANIC-VOTE-mini.jpg" type="image/jpeg" rel="enclosure" />
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/will-hispanic-turnout-rea_b_754774.html</feedburner:origLink></entry>

<entry>
    <title>Will Risk-Averse Voters Help Endangered Incumbents?</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/pfJmy8wFrGc/will-risk-averse-voters-h_b_742170.html" />
    <id>tag:www.huffingtonpost.com,2010:/theblog//3.742170</id>
    <published>2010-09-28T14:32:54-04:00</published>
    <updated>2011-05-25T17:50:22-04:00</updated>
    <summary><![CDATA[While many things are working against Democratic incumbents this year, the public's tendency to be risk averse may make the difference in allowing some incumbents to win campaigns that they might otherwise have lost.

]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">There is little doubt that 2010 will be a bad year for Democrats, with many Democratic incumbents likely to lose to Republican challengers in both House and Senate races. The real question is how bad it will be -- will enough Democratic incumbents lose to shift control of the House (and possibly Senate) to the Republicans?&lt;br /&gt;
&lt;br /&gt;
While many things are working against Democratic incumbents this year, the public's tendency to be risk averse may make the difference in allowing some incumbents to win campaigns that they might otherwise have lost. In a &lt;a href="http://people.umass.edu/schaffne/incumbent_riskaversion_final.pdf" target="_hplink"&gt;recent paper&lt;/a&gt;, David Eckles and I show that voters who are more risk averse are more likely to vote for incumbent House members, even when controlling for a number of other factors. The general idea here is that voters will be less sure about what a challenger will actually do once in office, so if a voter is averse to risk-taking, this will make them more willing to support the incumbent even when the challenger appears to be a pretty good alternative.  People treat consumer products similarly. For example, &lt;a href="http://www.jstor.org/stable/2489703" target="_hplink"&gt;one study&lt;/a&gt; found that 40% of experimental subjects preferred their "incumbent" skin lotion brand to a "challenger" brand, even though they recognized that the "challenger" brand was superior. &lt;br /&gt;
&lt;br /&gt;
In our analysis of vote decisions in 2008 House races, we find that risk aversion is such an influential force that it often causes voters to vote for the incumbent even though they recognize that the challenger's ideology is significantly closer to their own.  Since the vast majority of citizens are generally averse to taking risks, this constitutes a significant advantage for any incumbent candidate.&lt;br /&gt;
&lt;br /&gt;
Of course, many polls are showing that citizens seem to prefer the Republican challenger in their House and Senate races in spite of this risk aversion. The question is whether voters will act more risk averse when they actually go to cast their ballots than they do when they express a vote preference to pollsters. To gain some insight on this question, I looked back at the 2008 Cooperative Congressional Election Study (CCES), which was conducted by YouGov/Polimetrix (disclosure: I was part of a team that sponsored the module to the 2008 CCES that I analyze here). The CCES includes both a pre- and post-election survey of the same voters; therefore, I am able to compare whom a voter said they preferred in October to who they actually reported voting for in November. The chart below shows the percentage of respondents that ended up voting for the incumbent House candidate depending on whether they said in the pre-election survey that they preferred the challenger, the incumbent, or if they were undecided. Overall, those who had settled on a candidate in October almost always stuck with that choice. About 94% of those who planned on voting for the incumbent did so while only 5% who planned on voting for the challenger changed their minds and voted for the incumbent. Those who were undecided in October split their votes almost evenly between the incumbent and the challenger. &lt;br /&gt;
&lt;br /&gt;
&lt;a href="http://images.huffingtonpost.com/2010-09-28-risk1.png"&gt;&lt;img alt="2010-09-28-risk1.png" src="http://images.huffingtonpost.com/2010-09-28-risk1-thumb.png" width="563" height="429" /&gt;&lt;/a&gt;&lt;br /&gt;
&lt;br /&gt;
The next chart shows how voters broke down when it came to their orientation toward risk. To classify voters as more or less averse, we used a question that asked respondents if they would take a hypothetical job offer under different conditions; see &lt;a href="http://people.umass.edu/schaffne/incumbent_riskaversion_final.pdf" target="_hplink"&gt;the paper&lt;/a&gt; or &lt;a href="http://www.pollster.com/blogs/risk_preferences_and_political.php" target="_hplink"&gt;this post&lt;/a&gt; for more details. More risk-neutral voters are shown on the left and more risk averse voters are shown on the right. For the most part, both groups stuck with whichever candidate they had expressed a preference for in the pre-election survey. However, those who were undecided in October broke differently depending on their level of risk aversion. Undecided risk-neutral voters broke overwhelmingly for the challenger while a majority of undecided risk-averse voters ended up voting for the incumbent.  &lt;br /&gt;
&lt;br /&gt;
&lt;a href="http://images.huffingtonpost.com/2010-09-28-risk2.png"&gt;&lt;img alt="2010-09-28-risk2.png" src="http://images.huffingtonpost.com/2010-09-28-risk2-thumb.png" width="563" height="429" /&gt;&lt;/a&gt;&lt;br /&gt;
&lt;br /&gt;
What can this analysis tell us about this year's midterm elections? Ultimately, the fact that the smaller group of undecided risk neutral voters (we classified 28% of voters as risk neutral) broke more heavily against the incumbent canceled out with the smaller break toward the incumbent among the larger group of risk-averse voters (we classified 72% of voters as risk averse). If the 2010 congressional elections go like they did in 2008, then undecided voters may break relatively evenly for the incumbent and challenger, and pre-election polls should prove relatively accurate. However, these findings do suggest a potential strategy for Democratic incumbents* in tight races. Endangered incumbents may benefit from characterizing their challengers as "risky," with the aim of capitalizing on the risk-averse tendencies that most voters have. Such a strategy may help these incumbents win over a large share of late-deciding, risk-averse voters.&lt;br /&gt;
&lt;br /&gt;
------------------&lt;br /&gt;
&lt;br /&gt;
* Appealing to risk aversion is a strategy that either party's incumbents should benefit from. However, there are few endangered Republican incumbents in this election cycle, which makes this a particularly pertinent strategy for Democratic incumbents in 2010.&lt;br /&gt;
&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/pfJmy8wFrGc" height="1" width="1"/&gt;</content>
    <link href="http://i.huffpost.com/gen/204822/thumbs/s-MIDTERM-RISK-AVERSION-mini.jpg" type="image/jpeg" rel="enclosure" />
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/will-risk-averse-voters-h_b_742170.html</feedburner:origLink></entry>

<entry>
    <title>Framing Risks, Losses, and Costs During the Health Care Reform Debate</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/s1K1RIQORME/framing_risks_losses_and_costs_b_727448.html" />
    <id>tag:www.pollster.com,2010:/blogs//2.19793</id>
    <published>2010-04-28T08:42:27-04:00</published>
    <updated>2011-05-25T17:45:25-04:00</updated>
    <summary><![CDATA[Brendan Nyhan posted yesterday about his article in the just-released special issue of The Forum on the politics of...]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">Brendan Nyhan &lt;a href="http://pollster.com/blogs/new_article_on_health_care_mis.php"&gt;posted yesterday&lt;/a&gt; about his article in the just-released special issue of The Forum on the politics of health care reform. There are several compelling articles in the issue by notable scholars, including &lt;a href="http://www.bepress.com/forum/vol8/iss1/art6"&gt;Representative David Price&lt;/a&gt;.&lt;br /&gt;
&lt;br /&gt;
My own contribution to the issue (along with co-author David Eckles) is an expansion of an &lt;a href="http://pollster.com/blogs/loss_aversion_and_opinions_on.php"&gt;earlier post&lt;/a&gt; on this blog.  Here is the key take-away from our piece:&lt;br /&gt;
&lt;br /&gt;
&lt;blockquote&gt;While a large majority of Americans did see rising health care costs as a problem, very few of these same people thought that reform would improve this situation, and when it came to whether people supported or opposed the reform plan, it was the anticipated costs of the legislation, not concerns about current rising costs, that appeared most salient to Americans. Ultimately, Democrats passed health care reform legislation in spite of their inability to secure significant public support for the plan.  Yet their efforts to mitigate the effects of loss aversion on public support for the proposal may have kept even more Americans from opposing the legislation, and if Republicans mount a serious attempt to repeal the reform law, it will be Democrats who are appealing to the public's &lt;br /&gt;
aversion to risk and loss.&lt;/blockquote&gt;&lt;br /&gt;
&lt;br /&gt;
For the most part, the public agreed that rising health care costs were a major issue and that something had to be done to curtail those costs. However, they also tended to agree with Republicans that the health care reform legislation was not going to help limit those costs. In fact, a significant proportion thought it was going to make them worse. And, as the figure below indicates, prospective views about how the legislation would influence costs had a much more influential role in structuring opinion on the health care reform legislation than did concerns about current rising costs. &lt;br /&gt;
&lt;br /&gt;
&lt;form mt:asset-id="2653" class="mt-enclosure mt-enclosure-image" style="display: inline;"&gt;&lt;a href="http://pollster.com/blogs/Forum.php" onclick="window.open('http://pollster.com/blogs/Forum.php','popup','width=635,height=540,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"&gt;&lt;img src="http://pollster.com/blogs/Forum-thumb-450x382.png" width="450" height="382" alt="Forum.png" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /&gt;&lt;/a&gt;&lt;/form&gt;&lt;br /&gt;
&lt;br /&gt;
Another major point of our article is the importance of loss aversion; that is, the public's tendency to over-value what they already have and under-value what they do not yet own. This tendency worked against Democratic efforts to win public support for health care reform, but it is also why we argue that now that people have been given health care reform, it will likely be quite difficult for Republicans to attempt to take it away. &lt;br /&gt;
&lt;br /&gt;
Check out our piece &lt;a href="http://www.bepress.com/forum/vol8/iss1/art7"&gt;here&lt;/a&gt;, and all of the other great contributions &lt;a href="http://www.bepress.com/forum/"&gt;here&lt;/a&gt;. (Free registration is required for access). &lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/s1K1RIQORME" height="1" width="1"/&gt;</content>
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/framing_risks_losses_and_costs_b_727448.html</feedburner:origLink></entry>

<entry>
    <title>Dispatch from the Bay State</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/IqXxhDlsoio/dispatch_from_the_bay_state_b_723087.html" />
    <id>tag:www.pollster.com,2010:/blogs//2.19033</id>
    <published>2010-01-19T16:26:07-05:00</published>
    <updated>2011-05-25T17:40:20-04:00</updated>
    <summary><![CDATA[When I moved from DC to Amherst in August I was looking forward to the charm of a small New England college town and the...]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">When I moved from DC to Amherst in August I was looking forward to the charm of a small New England college town and the relative affordability of housing (compared to prices inside the beltway, at least). But what I knew I'd miss the most was living at the center of the political universe. Well, for one day at least, I get to re-live the excitement as all eyes turn to the Bay State.&lt;br /&gt;
&lt;br /&gt;
Warning: what follows is entirely un-scientific and is, accordingly, of little use to understand what might happen when the polls close tonight.&lt;br /&gt;
&lt;br /&gt;
I've been surprised over the past few weeks at how much of a ground game Brown seems to have in Western Massachusetts compared to Coakely. Last weekend, I had to drive to nearby Belchertown for a swim meet and we passed countless yard signs for Brown as well as a small rally of Brown supporters. Not a single sign for Coakley. Today I had to travel to Boston for an appointment and I was 40 minutes into the drive before I saw my first Coakley sign. &lt;br /&gt;
&lt;br /&gt;
Of course, once I got into Boston things changed quite a bit. Coakley signs were much more prominent and the handful of polling sites I passed were packed. This is consistent with what &lt;a href="http://wbztv.com/local/scott.brown.martha.2.1434536.html"&gt;the news has been reporting regarding high turnout&lt;/a&gt;. But what was most interesting from my vantage point (and the vantage point of any pollster trying to determine who will and will not vote today) was a conversation I had with a young Democratic store clerk who, upon finding out that I was a political science professor, started complaining about how he ended up having to get up early today to go vote when he had been planning all along to skip this election. I've had similar conversations with a number of Democrats over the past few days; people who had no intention of voting a week ago, but now feel compelled to do so. These people are not at all excited about the Coakley campaign, but they suddenly feel as though they have to go out to vote in an election they were planning on skipping.&lt;br /&gt;
&lt;br /&gt;
&lt;a href="http://pollster.com/blogs/massachusetts_polls_divergent.php"&gt;The interesting question, of course, is how would these voters be treated by a likely voter screen?&lt;/a&gt; &lt;a href="http://pollster.com/blogs/mokrzycki_are_ma_senate_polls.php"&gt;And would response bias affect the propensity with which these types of voters would turn up in pre-election polls?&lt;/a&gt; It will be interesting to see how this plays out tonight. &lt;a href="http://pollster.com/blogs/massachusetts_wrapup.php"&gt;Like Mark&lt;/a&gt;, if forced to wager on the outcome, I'd have to put my money on Brown. But there is no way I'd want to put my money down on either candidate in an election like this one. &lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/IqXxhDlsoio" height="1" width="1"/&gt;</content>
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/dispatch_from_the_bay_state_b_723087.html</feedburner:origLink></entry>

<entry>
    <title>A Victory for IVR Polling?</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/0xH3nNSoGxI/a_victory_for_ivr_polling_b_724545.html" />
    <id>tag:www.pollster.com,2009:/blogs//2.18544</id>
    <published>2009-11-04T14:26:08-05:00</published>
    <updated>2011-05-25T17:45:25-04:00</updated>
    <summary><![CDATA[A friend sent me a couple of links earlier pointing to pundits and pollsters who are taking last night's results as evidence...]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">A friend sent me a couple of links earlier pointing to &lt;a href="http://politicalwire.com/archives/2009/11/04/automated_polls_got_it_right_in_new_jersey.html"&gt;pundits&lt;/a&gt; and &lt;a href="http://publicpolicypolling.blogspot.com/2009/11/good-election-for-ivr.html"&gt;pollsters&lt;/a&gt; who are taking last night's results as evidence for the merits of IVR polling. First off, as &lt;a href="http://pollster.com/blogs/a_question_i_wont_answer.php"&gt;Mark noted earlier&lt;/a&gt;, it is a bit too early to be making such comparisons. With regard to the claims being made about IVR polling in particular, I would add the following points: &lt;br /&gt;
&lt;br /&gt;
First, there is no way to control for other reasons that these polls might have generated different results, including different approaches to screening for likely voters and how undecideds are dealt with. With regard to the latter issue, it is important to note that the pollsters using live interviewing in New Jersey were showing more than twice the percentage of undecideds as those using IVR. &lt;br /&gt;
&lt;br /&gt;
This leads to a second important point (related to the first): comparing these pollsters based on the final result presupposes that each pollster that has been entered into this fictitious competition was actually trying to get the final result correct in the first place. If that was the goal, then it seems as though each polling firm would have allocated all of their undecided respondents into one camp or another.  &lt;br /&gt;
&lt;br /&gt;
Third, one of the reasons for concerns with IVR polling is that citizens with only a cell phone cannot be reached by these pollsters and these citizens now comprise at least one-fifth of the population. Yet, while the cell-only problem may generally be an issue for IVR technology (and for live interview pollsters who aren't calling cell phones), it is less of a problem for polling on elections, and particularly in low turnout elections. This is because the types of people that do not have landlines are &lt;a href="http://pollster.com/blogs/understanding_the_political_di.php"&gt;less likely to be voters&lt;/a&gt; (and particularly less likely to be voting in low turnout elections). Ultimately, an off-year low turnout election may actually be less of a challenge for IVR-based polls because the non-coverage bias should be smaller for these contests. Where these polls may run into greater challenges is when they attempt to make inferences about the American public rather than registered (or likely) voters. &lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/0xH3nNSoGxI" height="1" width="1"/&gt;</content>
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/a_victory_for_ivr_polling_b_724545.html</feedburner:origLink></entry>

<entry>
    <title>Loss Aversion and Opinions on Health Care Reform</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/LRMx_IPpSw4/loss_aversion_and_opinions_on_b_726538.html" />
    <id>tag:www.pollster.com,2009:/blogs//2.18019</id>
    <published>2009-08-28T13:37:22-04:00</published>
    <updated>2011-05-25T17:45:25-04:00</updated>
    <summary><![CDATA[The New Yorker has an interesting piece on how the public's aversion to losses (or loss aversion) limits the extent to...]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">The New Yorker has &lt;a href="http://www.newyorker.com/talk/financial/2009/08/31/090831ta_talk_surowiecki"&gt;an interesting piece&lt;/a&gt; on how the public's aversion to losses (or &lt;a href="http://en.wikipedia.org/wiki/Loss_aversion"&gt;loss aversion&lt;/a&gt;) limits the extent to which they are willing to favor health care reform. That piece and some &lt;a href="http://www.baltimoresun.com/news/opinion/oped/bal-op.loss30jul30,0,5847864.story"&gt;others&lt;/a&gt; that &lt;a href="http://www.psychologytoday.com/blog/scientocracy/200906/tiger-woods-and-healthcare-reform"&gt;preceded&lt;/a&gt; it are worth reading to understand one reason that Americans may support the general idea of reforming the health care system, but then express far less support when confronted with the possibility that their own health care plans may be affected. The bottom line is that individuals tend to value what they already have to a much greater extent than what they might gain (this is often called the &lt;a href="http://en.wikipedia.org/wiki/Endowment_effect"&gt;endowment effect&lt;/a&gt;). This means, for example, that people are far less willing to part with an item that they already have than they are to forgo receiving that same item if it has not yet been in their possession. &lt;br /&gt;
&lt;br /&gt;
Justin Milner explained the relationship &lt;a href="http://www.baltimoresun.com/news/opinion/oped/bal-op.loss30jul30,0,5847864.story"&gt;in the Baltimore Sun&lt;/a&gt; a few weeks ago:&lt;br /&gt;
&lt;br /&gt;
&lt;em&gt;"In the health care debate, loss aversion helps to color the public's perception of potential reform. A recent Gallup poll found a clear majority of Americans favor health care reform in the coming year. But when pressed on specific aspects of the health care, Americans are decidedly loss averse. Almost 90 percent of Americans want to be able to choose any doctor or hospital they like, and 77 percent of Americans say it is important to have the option to keep the health insurance plan they have now. In sum, we may want change and reform - but not at the cost of any of our current options."&lt;/em&gt;&lt;br /&gt;
&lt;br /&gt;
In other words, those that already have health insurance probably overvalue that insurance relative to what would be available to them under health care reform legislation, and this may be driving down support for reform. &lt;br /&gt;
&lt;br /&gt;
Fortunately, the survey &lt;a href="http://www.economist.com/blogs/democracyinamerica/2009/08/this_weeks_economistyougov_pol_12.cfm"&gt;released by the Economist yesterday&lt;/a&gt; provides a nice addendum to these readings by illustrating how loss aversion can significantly alter public opinion depending on how a question is framed. In this survey, the sample was split randomly into halves. The first half of the sample was asked to choose which of the following plans they preferred:&lt;br /&gt;
&lt;br /&gt;
&lt;em&gt;"A plan with no lifetime limit on beneﬁts."&lt;/em&gt;&lt;br /&gt;
&lt;br /&gt;
or &lt;br /&gt;
&lt;br /&gt;
&lt;em&gt;"A plan that limited the total amount of beneﬁts in your lifetime to $1 million, but saved you $1000 per year."&lt;/em&gt;&lt;br /&gt;
&lt;br /&gt;
Four out of five respondents (80%) answering the question framed in this way selected the first option. They'd much rather have a plan with no limit on benefits than save $1,000, but be subjected to a $1 million lifetime limit.&lt;br /&gt;
&lt;br /&gt;
The second half of the sample chose between these options:&lt;br /&gt;
&lt;br /&gt;
&lt;em&gt;"A plan that limited the total amount of beneﬁts in your lifetime to $1 million."&lt;/em&gt;&lt;br /&gt;
&lt;br /&gt;
or &lt;br /&gt;
&lt;br /&gt;
&lt;em&gt;"A plan with no lifetime limit on beneﬁts, but cost you an additional $1000 per year."&lt;/em&gt;&lt;br /&gt;
&lt;br /&gt;
Functionally, these options are equivalent to those presented to the first half of the sample. In the first presentation, the limited plan will increase the respondent's wealth by $1000 per year by saving him or her that money; in the second presentation, the limited plan will increase the respondent's wealth by $1000 per year because that respondent will not have to pay the cost of the unlimited plan. However, the different framing of the options (emphasizing "savings" rather than "cost") is critical. Among those choosing from the second set of options opinion was more closely divided--44% chose the plan with limited benefits while 56% chose the unlimited benefits option. In short, more Americans wanted the unlimited plan when it meant forgoing a savings of $1,000 per year than when it meant incurring a cost of $1,000 per year. &lt;br /&gt;
&lt;br /&gt;
It is also important to note that the changes in how the options are framed do not affect all groups equally. In particular, loss aversion appears to be conditioned by income. This makes sense since wealthier respondents may not be as sensitive to a $1,000 per year change in their wealth as those with lower incomes. To demonstrate the relationship, the chart below compares the percentage of respondents who would choose a plan with no lifetime limit depending on whether they received the question with the "savings" frame or the "cost" frame. Respondents are broken down into three income categories.&lt;br /&gt;
&lt;br /&gt;
&lt;form mt:asset-id="1823" class="mt-enclosure mt-enclosure-image" style="display: inline;"&gt;&lt;a href="http://pollster.com/blogs/byincome2.php" onclick="window.open('http://pollster.com/blogs/byincome2.php','popup','width=567,height=434,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"&gt;&lt;img src="http://pollster.com/blogs/byincome2-thumb-400x306.png" width="400" height="306" alt="byincome2.png" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /&gt;&lt;/a&gt;&lt;/form&gt;&lt;br /&gt;
&lt;br /&gt;
What stands out from this chart is that respondents in each income category are much more likely to chose the option with no lifetime limit when they received the question with the savings frame. However, under the "cost" frame, responses differed more significantly across income categories. Thus, among respondents making less than $40,000, support for the plan with no lifetime limit was 32 percentage points higher when that plan was presented as a way to forgo a savings of $1,000 rather than incurring a cost of $1,000. The framing effects were much smaller for those with higher incomes. &lt;br /&gt;
&lt;br /&gt;
Of course, these aren't actually the choices being presented to Americans during the health care reform debate, but this survey experiment does provide a neat way of illustrating not only how the framing of health care reform as a potential loss can affect support for the measure, but also among which groups those frames will be most effective. Indeed, the &lt;em&gt;&lt;a href="http://www.newyorker.com/talk/financial/2009/08/31/090831ta_talk_surowiecki"&gt;New Yorker&lt;/a&gt;&lt;/em&gt; article ends by noting that it may still be possible to gain public support for health care reform despite the public's tendency toward loss aversion:&lt;br /&gt;
&lt;em&gt;&lt;br /&gt;
"The key may be to work with, rather than against, people's desire for security. That's surely one reason that Obama has consistently promised people that if they like the health insurance they currently have they can keep it. This promise will make whatever reform we get more inefficient and less comprehensive, but it also assuages people's anxieties. It might even be possible to use the endowment effect and the status-quo bias in the argument for change. After all, although people tend to feel that they own their health insurance, their entitlement is distinctly tenuous...Changing the system so that individuals can get affordable health care, while banning bad behavior on the part of insurance companies, will actually make it more likely, not less, that people will get to preserve their current level of coverage."&lt;/em&gt;&lt;br /&gt;
&lt;br /&gt;
For the public to support health care reform, the reform needs to be framed as something that will help keep most individuals (who do have insurance) from losing what they already have. Furthermore, the analysis of the Economist survey suggests that individuals with lower incomes are most likely to respond to such an attempt to re-frame the debate in this way. This is notable since there is much ground to be gained among these individuals. In fact, the same survey shows that respondents in the lowest income group are substantially more likely than others to be unsure about whether the health care reform plan would make them better or worse off. This group appears to have their minds least made up on health care reform and their opinions may be the most susceptible to the efforts by both sides to frame this issue during the coming weeks and months.&lt;br /&gt;
&lt;br /&gt;
&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/LRMx_IPpSw4" height="1" width="1"/&gt;</content>
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/loss_aversion_and_opinions_on_b_726538.html</feedburner:origLink></entry>

<entry>
    <title>The Public's View of Obama and McCain's Campaign Strategies</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/TnOKGUxhwnA/the_publics_view_of_obama_and_b_725197.html" />
    <id>tag:www.pollster.com,2009:/blogs//2.17603</id>
    <published>2009-06-17T15:18:52-04:00</published>
    <updated>2011-05-25T17:45:25-04:00</updated>
    <summary><![CDATA[Political pundits generally settle on a shared view of a campaign, one that includes a story about which groups each candidate worked hardest to win votes from. But how does the general public perceive the candidates' campaign strategies?]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">Political pundits generally settle on a shared view of a campaign, one that includes a story about which groups each candidate worked hardest to win votes from. But how does the general public perceive the candidates' campaign strategies?&lt;br /&gt;
&lt;br /&gt;
In 2008, I included a battery on the &lt;a href="http://web.mit.edu/polisci/portl/cces/index.html"&gt;Cooperative Congressional Election Study&lt;/a&gt; which asked 1,000 American adults to indicate which types of people each candidate had focused more attention on (the actual wording of the question was "During the presidential election campaign, which of the following groups do you think [Barack Obama/John McCain] has focused most of his attention on?") Respondents could select up to five groups from a list of 21 and each respondent was asked to complete this exercise for both candidates. &lt;br /&gt;
&lt;br /&gt;
I am using these data for a project I'm working on looking at targeting during campaigns; however, I thought that I'd share some initial results here. The chart below aggregates the responses to these questions to show how the public viewed both candidates' campaigns. The chart shows what proportion of the public that thought that Obama (on the y-axis) or McCain (on the x-axis) had focused on winning the votes of each group. &lt;br /&gt;
&lt;br /&gt;
&lt;form mt:asset-id="1592" class="mt-enclosure mt-enclosure-image" style="display: inline;"&gt;&lt;a href="http://pollster.com/blogs/targeting.php" onclick="window.open('http://pollster.com/blogs/targeting.php','popup','width=745,height=542,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"&gt;&lt;img src="http://pollster.com/blogs/targeting-thumb-450x327.png" width="450" height="327" alt="targeting.png" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /&gt;&lt;/a&gt;&lt;/form&gt;&lt;br /&gt;
&lt;br /&gt;
Groups in the upper left hand corner are those that a large proportion of the public thought the Obama campaign focused on targeting, but only a small share thought McCain did. Clustered far up in that corner are young adults, lower income Americans, and African Americans. Also near that top left corner are liberals. None of these groups are surprising to see in this corner, though they may be there for different reasons. &lt;br /&gt;
&lt;br /&gt;
Groups in the bottom right corner are those that a large share of voters thought McCain targeted but which fewer thought Obama focused on. These groups included whites, conservatives, and upper income Americans. No surprises here either.&lt;br /&gt;
&lt;br /&gt;
In the top right corner are groups that Americans thought both candidates focused on winning votes from. Interestingly, there are very few groups in this area, with middle income Americans standing mostly alone. Aside from this group, the public did not appear to identify too many groups that they thought both candidates were trying to win over.  &lt;br /&gt;
&lt;br /&gt;
Some other interesting findings from this chart:&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;br /&gt;
	&lt;li&gt;More Americans thought that McCain tried to win the votes of women than Obama. It is interesting to ponder how big a role the Pallin selection was in affecting this perception. It is also worth noting that while more Americans thought that McCain was trying to win the votes of women, the gender gap strongly favored Obama in the actual voting. &lt;/li&gt;&lt;br /&gt;
&lt;/ul&gt; &lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;br /&gt;
	&lt;li&gt;Women are not the only group where the public's view of the candidates' strategies didn't quite match with the actual success of the candidate among that group. For example, Obama edged out McCain among Americans earning $150,000 or more. He also won big among those describing themselves as ideological moderates. &lt;/li&gt;&lt;br /&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;br /&gt;
	&lt;li&gt;It is also interesting to see where Born-Again Christians fall on this chart. Despite the &lt;a href="http://abcnews.go.com/Politics/Vote2008/Story?id=5053866&amp;amp;page=1"&gt;publicity&lt;/a&gt; Obama gained for targeting young evangelicals, few in the public actually credited him with trying to win over the votes of this group. However, perhaps more intriguing is the question of where this group might have fallen along the x-axis in the 2004 election. While between 20 and 30% of Americans thought McCain, it seems likely that this number is significantly lower than it would have been for Bush in '04.&lt;/li&gt;&lt;br /&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;br /&gt;
	&lt;li&gt;Finally, there appears to be some polarization in these perceptions. In particular, note how far apart the income and racial groups are distributed on this chart. The public viewed African Americans as being almost the exclusive domain of the Obama campaign while whites were overwhelmingly viewed as being only targeted by McCain. Furthermore, the Obama campaign was viewed as being the only campaign focusing on lower income Americans while McCain was the only candidate viewed as focusing on those with higher incomes. On the other hand, both candidates were viewed as targeting middle income Americans. &lt;/li&gt;&lt;br /&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;ul&gt;&lt;br /&gt;
	&lt;li&gt;These perceptions undoubtedly vary depending on whether a respondent is or isn't a part of each particular group. For example, those with higher incomes may have been more likely to think that Obama was focusing more attention on those with lower incomes compared to those who actually have lower incomes. I'll be exploring these dynamics when I analyze the data in more detail.&lt;/li&gt;&lt;br /&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
Overall, the chart provides some interesting insight into how the public viewed the candidates' strategies and raises an interesting question...how comparable would these perceptions be to the judgments of journalists and political pundits who follow the campaign for a living?&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/TnOKGUxhwnA" height="1" width="1"/&gt;</content>
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/the_publics_view_of_obama_and_b_725197.html</feedburner:origLink></entry>

<entry>
    <title>Understanding the Political Distinctiveness of the Cell Phone Only Public: Results from the 2006 and 2008 CCES</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/I_YIUYVez8k/understanding_the_political_di_b_726549.html" />
    <id>tag:www.pollster.com,2009:/blogs//2.17451</id>
    <published>2009-05-12T22:27:19-04:00</published>
    <updated>2011-05-25T17:45:25-04:00</updated>
    <summary><![CDATA[A few weeks ago, I highlighted some preliminary findings from a paper written by myself and Stephen Ansolabehere for...]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">A few weeks ago, I &lt;a href="http://pollster.com/blogs/pollsters_are_not_the_only_one.php"&gt;highlighted some preliminary findings&lt;/a&gt; from a paper written by myself and &lt;a href="http://www.gov.harvard.edu/about-department/faculty-staff-directory/stephen-ansolabehere"&gt;Stephen Ansolabehere&lt;/a&gt; for this week's &lt;a href="http://www.aapor.org/2009aaporconference"&gt;AAPOR conference&lt;/a&gt;. The paper is now finished and you can check out a copy &lt;form mt:asset-id="1509" class="mt-enclosure mt-enclosure-file" style="display: inline;"&gt;&lt;a href="http://pollster.com/blogs/ansolabehere_schaffner_aapor_2009.pdf"&gt;here&lt;/a&gt;&lt;/form&gt;. The data we use for the paper is the 2006 and 2008 &lt;a href="http://web.mit.edu/polisci/portl/cces/index.html"&gt;Cooperative Congressional Election Study&lt;/a&gt;. &lt;br /&gt;
&lt;br /&gt;
One of the major themes in the paper is that understanding the cell-only population is about more than just age. In fact, residential mobility has a strong influence on whether someone has shed their landline. Even after controlling for age and a litany of other demographic variables, we find that respondents who moved within the last year were 24 percentage points more likely to be cell only than those who had lived in the same residence for at least five years. Renters, singles, and those without children were also much more likely to be cell-only.&lt;br /&gt;
&lt;br /&gt;
Our explanation for this pattern:&lt;br /&gt;
&lt;br /&gt;
&lt;em&gt;"There are several reasons that highly mobile Americans may be more likely to go without landlines. First, whenever someone moves from one residence to another, they have an opportunity to reassess their phone needs. Thus, the act of moving provides an opportunity for individuals to shed their landlines. Second, mobile Americans may choose a CPO lifestyle because cell phone numbers tend to be more portable than landlines. When moving from one metropolitan area to another, individuals must change their landline phone number, but do not need to change their cell number. This may provide an incentive for choosing not to maintain a landline in a new residence. Third, those with fewer family and community ties may feel less of a need to have multiple phone lines on which they can be reached by members of their social networks. "&lt;/em&gt;&lt;br /&gt;
&lt;br /&gt;
The fact that the cell-only public tends to be more mobile has some important political consequences. Some highlights:&lt;br /&gt;
&lt;br /&gt;
	&lt;li&gt;The difference in the percentage of landline and cell-only respondents who reported being registered was fairly small--over 95% in both groups. However, there was a much larger gap in actual registration rates (66.8% versus 53.9%). Since cell-onlys are more likely to have moved recently, they may not have successfully registered to vote at their new addresses despite the fact that they may think they are registered.&lt;/li&gt;&lt;br /&gt;
&lt;br /&gt;
	&lt;li&gt;Cell-only respondents were significantly more likely to have problems with their registration when attempting to vote. In 2008, over 7% of cell-only respondents indicated that there was a problem with their registration when they attempted to vote, compared to fewer than 4% of respondents with landlines.&lt;/li&gt;&lt;br /&gt;
&lt;br /&gt;
	&lt;li&gt;Cell-only respondents were more than twice as likely as those with landlines to report that neither campaign contacted them. In short, this group is much less likely to be subjected to mobilization efforts from the campaigns.&lt;/li&gt;&lt;br /&gt;
&lt;br /&gt;
	&lt;li&gt;Cell-onlys are politically distinct on a variety of measures. However, this distinctiveness is somewhat muted when demographic controls are taken into account. Interestingly, the largest differences between cell-only and landline respondents are not on issues or ideological self-placement, but on reported vote choices.&lt;/li&gt;&lt;br /&gt;
&lt;br /&gt;
Ultimately, we argue that weighting for standard demographic measures such as age, education, income, and race may not be sufficient. Pollsters relying on landline samples may want to consider weighting by other factors such as time in residency, renter/home owner, and marital status. But check out the &lt;form mt:asset-id="1509" class="mt-enclosure mt-enclosure-file" style="display: inline;"&gt;&lt;a href="http://pollster.com/blogs/ansolabehere_schaffner_aapor_2009.pdf"&gt;full paper&lt;/a&gt;&lt;/form&gt; for a more detailed discussion of all of these points.&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/I_YIUYVez8k" height="1" width="1"/&gt;</content>
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/understanding_the_political_di_b_726549.html</feedburner:origLink></entry>

<entry>
    <title>Pollsters Are Not The Only Ones Who Struggle to Reach Cell-Phone-Onlys</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/pollster/schaffner/~3/GEB8bzM5kHs/pollsters_are_not_the_only_one_b_726456.html" />
    <id>tag:www.pollster.com,2009:/blogs//2.17389</id>
    <published>2009-04-26T22:41:20-04:00</published>
    <updated>2011-05-25T17:45:25-04:00</updated>
    <summary><![CDATA[The survey research community is focusing intently on the challenges posed by the fast-growing share of Americans who...]]></summary>
    <author>
        <name>Brian Schaffner</name>
        <uri>http://www.huffingtonpost.com/brian-schaffner/</uri>
    </author>
    <content type="html" xml:lang="en" xml:base="http://www.huffingtonpost.com/brian-schaffner/">The survey research community is focusing intently on the challenges posed by the fast-growing share of Americans who are cell-phone-onlys (CPOs). In fact, there are &lt;a href="http://precis.preciscentral.com/utils/ip/SearchResults.asp?EventId=9dfcd5e5"&gt;40 papers&lt;/a&gt; being presented on the topic at the &lt;a href="http://www.aapor.org/2009aaporconference"&gt;AAPOR conference&lt;/a&gt; next month. One of the practical issues faced by pollsters is whether the cost of reaching CPOs is worth the payoff. Last week, Scott Keeter, Mike Dimock, and Leah Christian hosted a &lt;a href="http://pollster.com/blogs/pews_practical_issues_in_cell.php"&gt;forum at Pew&lt;/a&gt; during which they discussed this tradeoff. But pollsters aren't the only people who have to make cost-benefit decisions when it comes to deciding whether to attempt to contact CPOs. Campaign organizations must make the same calculation.  &lt;br /&gt;
&lt;br /&gt;
So how well did the campaigns do at contacting CPOs during the 2008 campaign? The chart below compares the percentage of those with landlines and cell-onlys who reported being contacted by a campaign representative in 2008. The data comes from the &lt;a href="http://electionstudies.org/studypages/2008prepost/2008prepost.htm"&gt;National Election Study&lt;/a&gt; (NES), which uses residential sampling and face-to-face interviews to interview both landline and CPO respondents. In the chart below, the blue bars show the percentage of each group that reported being contacted while the black lines represent 95% confidence intervals for these percentages.&lt;br /&gt;
&lt;br /&gt;
&lt;form mt:asset-id="1433" class="mt-enclosure mt-enclosure-image" style="display: inline;"&gt;&lt;a href="http://pollster.com/blogs/contact1.php" onclick="window.open('http://pollster.com/blogs/contact1.php','popup','width=515,height=359,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"&gt;&lt;img src="http://pollster.com/blogs/contact1-thumb-400x278.png" width="400" height="278" alt="contact1.PNG" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /&gt;&lt;/a&gt;&lt;/form&gt;&lt;br /&gt;
&lt;br /&gt;
The chart shows that CPOs were much less likely to be contacted by the campaigns than people with landlines. Over half of landline respondents reported being contacted compared to less than one-in-three CPOs. This sizable difference holds up even when controlling for age, income, education, partisanship, and a variety of other factors. &lt;br /&gt;
&lt;br /&gt;
The next chart (below) indicates that for those CPOs who were contacted, the contact tended to come overwhelmingly from Democrats. Over 80% of CPOs who were reached by the campaigns were contacted by the Democratic side while just a little over one-third were reached by Republicans. Republicans were significantly more competitive with Democrats when it came to contacting those with landlines.&lt;br /&gt;
&lt;br /&gt;
&lt;form mt:asset-id="1436" class="mt-enclosure mt-enclosure-image" style="display: inline;"&gt;&lt;a href="http://pollster.com/blogs/contact2.php" onclick="window.open('http://pollster.com/blogs/contact2.php','popup','width=515,height=359,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"&gt;&lt;img src="http://pollster.com/blogs/contact2-thumb-400x278.png" width="400" height="278" alt="contact2.PNG" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /&gt;&lt;/a&gt;&lt;/form&gt;&lt;br /&gt;
&lt;br /&gt;
Unfortunately, the NES did not include questions asking respondents &lt;em&gt;how &lt;/em&gt;they were contacted by the campaigns. But a subset of respondents to the 2008 &lt;a href="http://web.mit.edu/polisci/portl/cces/index.html"&gt;Cooperative Congressional Election Study&lt;/a&gt; (which I've analyzed in &lt;a href="http://pollster.com/blogs/different_approaches_for_reach.php"&gt;previous&lt;/a&gt; &lt;a href="http://pollster.com/blogs/risk_preferences_and_political.php"&gt;posts&lt;/a&gt;) were asked these questions. The chart below plots the responses for those who had landlines compared to CPOs. &lt;br /&gt;
&lt;br /&gt;
&lt;form mt:asset-id="1439" class="mt-enclosure mt-enclosure-image" style="display: inline;"&gt;&lt;a href="http://pollster.com/blogs/contact3.php" onclick="window.open('http://pollster.com/blogs/contact3.php','popup','width=515,height=359,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"&gt;&lt;img src="http://pollster.com/blogs/contact3-thumb-400x278.png" width="400" height="278" alt="contact3.PNG" class="mt-image-center" style="text-align: center; display: block; margin: 0 auto 20px;" /&gt;&lt;/a&gt;&lt;/form&gt;&lt;br /&gt;
&lt;br /&gt;
CPOs who were contacted by one of the campaigns were significantly less likely to have had that contact over the phone compared to those with landlines. Otherwise, there were not major differences between how landline and CPO respondents were contacted. CPOs were somewhat more likely to get an email while those with landlines were a bit more likely to receive snail mail, but neither of these differences are large. The percentage being contacted in-person or by text message were nearly identical for both groups. &lt;br /&gt;
&lt;br /&gt;
Overall, the findings from these surveys suggest that shedding your landline may help you avoid those pesky campaign calls in future election years. While Democrats were a little more successful than Republicans in reaching CPOs, the cell-only crowd was almost as successful avoiding campaign volunteers as they were hiding from pollsters.&lt;br /&gt;
&lt;img src="http://feeds.feedburner.com/~r/pollster/schaffner/~4/GEB8bzM5kHs" height="1" width="1"/&gt;</content>
<feedburner:origLink>http://www.huffingtonpost.com/brian-schaffner/pollsters_are_not_the_only_one_b_726456.html</feedburner:origLink></entry>
</feed>
