Latest articles from PRWeek US Healthcare

J&J seeks to reassure consumers about Tylenol use

Thu, 09 Jul 2009 18:11:00 GMT

NEW BRUNSWICK, NJ: Johnson & Johnson is using its corporate blog and Twitter feed to defend its Tylenol brand to the public, following a recommendation from a Food and Drug Administration (FDA) panel that would reduce acetaminophen dosage.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

CDC promotes new obesity prevention program

Wed, 08 Jul 2009 17:07:00 GMT

ATLANTA: The Centers for Disease Control (CDC) is using partnerships with business groups to raise awareness about a new workplace obesity prevention program.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Martek Biosciences raises awareness about brain health online

Wed, 01 Jul 2009 17:00:00 GMT

COLUMBIA, MD: Martek Biosciences launched a campaign on June 23 to raise awareness with Baby Boomers about brain health as well as the company's line of branded health products.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Zicam makers using social media to communicate with consumers

Fri, 19 Jun 2009 12:04:00 GMT

SCOTTSDALE, AZ: Matrixx Initiatives, the makers of Zicam, is using already established Facebook and Twitter pages to communicate with consumers following a June 16 warning from the Food and Drug Administration (FDA) telling the company to stop selling two nasal versions of the cold remedy.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Depend partners up for prostate cancer awareness

Fri, 19 Jun 2009 10:00:00 GMT

Prostate cancer affects one in every six men, with 192,000 males expected to be diagnosed with the disease this year in the US alone.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Pekarek is an advocate for change at GSK

Wed, 01 Jul 2009 06:00:00 GMT

When Nancy Pekarek assumed her new position as the VP of communications for GlaxoSmithKline, it was the next step in a 15-year career with the second-largest pharma company in the world.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

'People' places Children's Hospitals of Minnesota at neonatal forefront

Wed, 01 Jul 2009 06:00:00 GMT

Who is your client? What are its media goals?

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

DC influencer: Q&A with Tim Phillips, president of Americans for Prosperity

Wed, 01 Jul 2009 06:00:00 GMT

Tim Phillips, president of Americans for Prosperity, speaks to Douglas Quenqua about influence, media, and politics.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Wal-Mart makes a healthy decision

Thu, 02 Jul 2009 11:30:00 GMT

Earlier this week, Wal-Mart said it would support employer-mandated healthcare, an idea shared by President Barack Obama.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

No social media please, we're pharma

Mon, 29 Jun 2009 07:00:00 GMT

Ambiguity is a virus. When it comes to social media, the more the FDA says about what is and what is not "in compliance" vis-à-vis social media, the less we seem to understand - and more conservative we become. This is not the right answer.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

The coming PR battle over healthcare will be won in the trenches of social media

Fri, 05 Jun 2009 11:30:00 GMT

The battle lines over healthcare reform in America have been drawn, and they are digital.

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]