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    <description>Latest technology &amp; digital news for the public relations industry from PRWeek, first for tech PR news</description>
    <language>en</language>
    <copyright>Copyright 2026, Haymarket Media Group</copyright>
    <managingEditor>keith.obrien@haymarketmedia.com (PR Week)</managingEditor>
    <lastBuildDate>Tue, 09 Jun 2026 03:07:05 +0100</lastBuildDate>
    <webMaster>keith.obrien@haymarketmedia.com (PR Week)</webMaster>
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      <link>https://www.prweek.com/article/1960567/social-skinny-sundance-partners-tiktok-creator-film-classes</link>
      <title>The Social Skinny: Sundance partners with TikTok for creator film classes</title>
      <description>A weekly roundup of app and tech news.</description>
      <pubDate>Fri, 05 Jun 2026 11:00:00 +0100</pubDate>
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      <category>Technology PR</category>
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      <link>https://www.prweek.com/article/1960557/norton-parent-hires-us-earned-media-aor</link>
      <title>Norton parent hires US earned media AOR</title>
      <description>Gen Digital previously worked with Edelman.</description>
      <pubDate>Thu, 04 Jun 2026 21:27:58 +0100</pubDate>
      <guid>https://www.prweek.com/article/1960557</guid>
      <category>Account move</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1960533/ibm-comms-brand-team-brings-global-strategic-planning-lead</link>
      <title>IBM comms and brand team brings on global strategic planning lead</title>
      <description>William Nikosey previously worked at McCann, IPG and Kwittken.</description>
      <pubDate>Thu, 04 Jun 2026 17:34:21 +0100</pubDate>
      <guid>https://www.prweek.com/article/1960533</guid>
      <category>People moves</category>
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    <item>
      <link>https://www.prweek.com/article/1959383/duolingos-director-pr-communications-exits</link>
      <title>Duolingo’s director of PR and communications exits</title>
      <description>Monica Earle is a member of PRWeek’s 2025 40 Under 40 class.</description>
      <pubDate>Tue, 26 May 2026 19:46:07 +0100</pubDate>
      <guid>https://www.prweek.com/article/1959383</guid>
      <category>People moves</category>
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    <item>
      <link>https://www.prweek.com/article/1959380/lumen-technologies-appoints-chief-communications-officer</link>
      <title>Lumen Technologies appoints chief communications officer</title>
      <description>The technology company has also appointed a chief public policy officer.</description>
      <pubDate>Tue, 26 May 2026 17:49:36 +0100</pubDate>
      <guid>https://www.prweek.com/article/1959380</guid>
      <category>People moves</category>
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    <item>
      <link>https://www.prweek.com/article/1958296/social-skinny-tiktok-fifa-debut-world-cup-creator-correspondents</link>
      <title>The Social Skinny: TikTok and FIFA debut World Cup creator correspondents</title>
      <description>A weekly roundup of app and tech news.</description>
      <pubDate>Fri, 15 May 2026 11:00:00 +0100</pubDate>
      <guid>https://www.prweek.com/article/1958296</guid>
      <category>Technology PR</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1958142/salesforce-cco-steps-down</link>
      <title>Salesforce CCO steps down</title>
      <description>Carolyn Guss led a global communications team responsible for promoting and protecting Salesforce’s reputation among media, employees, customers and other stakeholders. </description>
      <pubDate>Wed, 13 May 2026 20:41:33 +0100</pubDate>
      <guid>https://www.prweek.com/article/1958142</guid>
      <category>People moves</category>
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    <item>
      <link>https://www.prweek.com/article/1957414/social-skinny-samsung-hits-1-trillion-market-value-apple-settles-250-million-lawsuit</link>
      <title>The Social Skinny: Samsung hits $1 trillion market value; Apple settles $250 million lawsuit</title>
      <description>A weekly roundup of app and tech news.</description>
      <pubDate>Fri, 08 May 2026 11:00:00 +0100</pubDate>
      <guid>https://www.prweek.com/article/1957414</guid>
      <category>Technology PR</category>
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    <item>
      <link>https://www.prweek.com/article/1956851/audible-opens-first-bookless-bookstore-bring-audiobook-fandom-offline</link>
      <title>Audible opens first 'bookless bookstore' to bring audiobook fandom offline</title>
      <description>Audible Story House will be open to the public from May 1-31 in New York City.</description>
      <pubDate>Mon, 04 May 2026 10:00:00 +0100</pubDate>
      <guid>https://www.prweek.com/article/1956851</guid>
      <category>Technology PR</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1956848/hp-vet-antonio-lucio-joins-paypal-lead-marketing-corporate-affairs</link>
      <title>HP vet Antonio Lucio joins PayPal to lead marketing and corporate affairs</title>
      <description>Lucio joins as the company reorganizes its structure into three businesses.</description>
      <pubDate>Fri, 01 May 2026 19:59:29 +0100</pubDate>
      <guid>https://www.prweek.com/article/1956848</guid>
      <category>Corporate PR</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1956790/social-skinny-families-canada-mass-shooting-victims-sue-openai-uber-adds-hotel-booking-expedia-group</link>
      <title>The Social Skinny: Families of Canada mass shooting victims sue OpenAI; Uber adds hotel booking with Expedia Group</title>
      <pubDate>Fri, 01 May 2026 11:00:00 +0100</pubDate>
      <guid>https://www.prweek.com/article/1956790</guid>
      <category>Technology PR</category>
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    <item>
      <link>https://www.prweek.com/article/1956690/hotwire-names-americas-president</link>
      <title>Hotwire names Americas president</title>
      <description>Laura Macdonald succeeds Heather Craft overseeing the region.</description>
      <pubDate>Thu, 30 Apr 2026 21:09:02 +0100</pubDate>
      <guid>https://www.prweek.com/article/1956690</guid>
      <category>Agency</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1956513/reddit-reshapes-comms-leadership-hires-promotions-adam-collins</link>
      <title>Reddit ‘reshapes’ comms leadership with hires, promotions under Adam Collins</title>
      <description>Top comms exec Adam Collins says the new team will ‘write the next chapter for Reddit.’</description>
      <pubDate>Wed, 29 Apr 2026 20:09:36 +0100</pubDate>
      <guid>https://www.prweek.com/article/1956513</guid>
      <category>Corporate PR</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1956511/tiktok-head-north-america-gaming-business-marketing-exits</link>
      <title>TikTok head of North America gaming business marketing exits</title>
      <description>Rema Vasan has been in the role since 2022.</description>
      <pubDate>Wed, 29 Apr 2026 19:36:19 +0100</pubDate>
      <guid>https://www.prweek.com/article/1956511</guid>
      <category>People moves</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1955453/apple-ceo-tim-cook-step-down-business-leaders-reacted</link>
      <title>Apple CEO Tim Cook to step down: How business leaders reacted</title>
      <description>Execs from OpenAI, Anduril Industries and Berkshire Hathaway quickly commented on Cook’s move.</description>
      <pubDate>Tue, 21 Apr 2026 18:25:37 +0100</pubDate>
      <guid>https://www.prweek.com/article/1955453</guid>
      <category>People moves</category>
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    <item>
      <link>https://www.prweek.com/article/1954853/burson-reorganizes-axicom-leaders-depart</link>
      <title>Burson reorganizes Axicom, leaders depart</title>
      <description>Burson has announced it will reorganize Axicom's global operations, resulting in its global CEO and senior U.K. leaders stepping down.</description>
      <pubDate>Thu, 16 Apr 2026 00:11:32 +0100</pubDate>
      <guid>https://www.prweek.com/article/1954853</guid>
      <category>Agency M&amp;A</category>
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    <item>
      <link>https://www.prweek.com/article/1954263/social-skinny-openai-requests-elon-musk-probe-uber-taps-amazon-in-house-chips</link>
      <title>The Social Skinny: OpenAI requests Elon Musk probe; Uber taps Amazon for in-house chips</title>
      <description>A weekly roundup of app and tech news.</description>
      <pubDate>Fri, 10 Apr 2026 11:00:00 +0100</pubDate>
      <guid>https://www.prweek.com/article/1954263</guid>
      <category>Social media</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1954097/method-hires-former-weber-shandwick-seattle-market-lead-head-new-corporate-group</link>
      <title>Method hires former Weber Shandwick Seattle market lead to head new corporate group</title>
      <description>Lexy King is also an alum of Edelman and its former subsidiary, Revere. </description>
      <pubDate>Wed, 08 Apr 2026 17:01:51 +0100</pubDate>
      <guid>https://www.prweek.com/article/1954097</guid>
      <category>Technology PR</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1953804/hp-appoints-global-corporate-comms-leader</link>
      <title>HP appoints global corporate comms leader</title>
      <description>For the past two years, Carberry has been a partner at strategic insights and communications consultancy Breakwater Strategy.</description>
      <pubDate>Fri, 03 Apr 2026 18:19:19 +0100</pubDate>
      <guid>https://www.prweek.com/article/1953804</guid>
      <category>Corporate PR</category>
    </item>
    <item>
      <link>https://www.prweek.com/article/1953788/social-skinny-united-app-updates-tsa-clarity-clios-snapchat-award-influencers</link>
      <title>The Social Skinny: United app updates for TSA clarity; The Clios and Snapchat award influencers</title>
      <description>A weekly roundup of app and tech news.</description>
      <pubDate>Fri, 03 Apr 2026 11:00:00 +0100</pubDate>
      <guid>https://www.prweek.com/article/1953788</guid>
      <category>Technology PR</category>
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