https://100mba.net/show Wed, 22 Nov 2023 00:17:52 +0000 Wed, 22 Nov 2023 00:17:52 +0000 60 en Copyright 2014 - Business Republic - All Rights Reserved feeds@soundcloud.com (SoundCloud Feeds) We've moved! Listen to new episodes on Apple Podcasts, Spotify, Stitcher or any podcast app. You can subscribe to and learn more about our podcast here: https://100mba.net/show/ A podcast for bootstrapping entrepreneurs that want it bad. Business Republic clean https://i1.sndcdn.com/avatars-DBxwTgER6CRhyti5-n7zaww-original.jpg https://100mba.net/show business,entrepreneurship,entrepreneur,brand,marketingHey you! Welcome to People Who Know Their S**t - a podcast for bootstrapping entrepreneurs that want it bad. If you are prepared to do what it takes to make it happen, then this daily podcast will help get you there! Your hosts, Omar and Nicole, talk with experts who have built their own successful businesses. They share the s**t they know to help YOU build your business or take your business to the next level. Practical advice, conversation and inspiration delivered straight to your earbuds everyday. Learn more at http://businessrepublic.net/podcastnicole@businessrepublic.netBusiness Republic tag:soundcloud,2010:tracks/1585295327 Fri, 11 Aug 2023 06:00:16 +0000 https://soundcloud.com/businessrepublic/mba2348-how-to-easily-leverage-ai-to-grow-your-business-free-ride-friday 00:01:33 The $100 MBA no http://100mba.net/show - How can AI tools help improve productivity and efficiency in your business? We’re diving into the world of artificial intelligence and showing you how you can easily leverage it to grow your business. AI is like having a fast and smart assistant that can take care of various tasks for you. With examples ranging from replying to emails to creating sales videos, you'll discover how AI can be a game-changer for your business. Omar also shares two AI tools that have been personally recommended. But remember, tools are only as effective as our willingness to use them consistently. Don't miss out on the amazing opportunities AI can bring to your business and unlock the secrets of leveraging AI effortlessly! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How can AI tools help im… http://100mba.net/show - How can AI tools help improve productivity and efficiency in your business? We’re diving into the world of artificial intelligence and showing you how you can easily leverage it to grow your business. AI is like having a fast and smart assistant that can take care of various tasks for you. With examples ranging from replying to emails to creating sales videos, you'll discover how AI can be a game-changer for your business. Omar also shares two AI tools that have been personally recommended. But remember, tools are only as effective as our willingness to use them consistently. Don't miss out on the amazing opportunities AI can bring to your business and unlock the secrets of leveraging AI effortlessly! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1585294831 Wed, 09 Aug 2023 06:00:06 +0000 https://soundcloud.com/businessrepublic/mba2347-qa-wednesday-how-do-i-get-better-at-holding-my-team-accountable 00:01:44 The $100 MBA no http://100mba.net/show - Accountability is a crucial aspect of any successful team. As a leader, it's important to set expectations and ensure that your team members are meeting them. In today's episode, we'll look at various strategies and techniques to help you foster accountability in your team without micromanaging them. Omar highlights the importance of coaching and continuously improving team members. But how do you address accountability issues effectively? From practical group coaching sessions to one-on-one conversations, Omar provides strategies to tackle problems head-on. The best part? As your team witnesses others being held accountable, they'll learn and self-correct, building momentum and fostering a culture of excellence. Remember, leading and managing a team becomes easier over time. As you invest in your team's development and nurture a strong company culture, you'll see the desired results. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Accountability is a cruc… http://100mba.net/show - Accountability is a crucial aspect of any successful team. As a leader, it's important to set expectations and ensure that your team members are meeting them. In today's episode, we'll look at various strategies and techniques to help you foster accountability in your team without micromanaging them. Omar highlights the importance of coaching and continuously improving team members. But how do you address accountability issues effectively? From practical group coaching sessions to one-on-one conversations, Omar provides strategies to tackle problems head-on. The best part? As your team witnesses others being held accountable, they'll learn and self-correct, building momentum and fostering a culture of excellence. Remember, leading and managing a team becomes easier over time. As you invest in your team's development and nurture a strong company culture, you'll see the desired results. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1585281871 Tue, 08 Aug 2023 06:00:16 +0000 https://soundcloud.com/businessrepublic/mba2346-must-read-stumbling-on-happiness-by-daniel-gilbert 00:01:35 The $100 MBA no http://100mba.net/show - Did you know that our minds play tricks on us when it comes to finding happiness? So what can we do to create our own happiness in life? Stumbling Upon Happiness by Daniel Gilbert uncovers the human perception of happiness and how our minds can sometimes deceive us when it comes to finding what will make us happy. As we reflect on our childhood memories, we discover that simple activities like playing with friends, having dinner with family, or even watching TV brought immense joy. Remember, happiness impacts not only our personal lives but also those around us – our customers, employees, loved ones, family, and friends. Let's make our lives count and embrace the beautiful experiences life has to offer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Did you know that our mi… http://100mba.net/show - Did you know that our minds play tricks on us when it comes to finding happiness? So what can we do to create our own happiness in life? Stumbling Upon Happiness by Daniel Gilbert uncovers the human perception of happiness and how our minds can sometimes deceive us when it comes to finding what will make us happy. As we reflect on our childhood memories, we discover that simple activities like playing with friends, having dinner with family, or even watching TV brought immense joy. Remember, happiness impacts not only our personal lives but also those around us – our customers, employees, loved ones, family, and friends. Let's make our lives count and embrace the beautiful experiences life has to offer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1580253719 Fri, 04 Aug 2023 06:00:16 +0000 https://soundcloud.com/businessrepublic/mba2345-5-mistakes-to-avoid-when-starting-a-business-in-2023-free-ride-friday 00:01:35 The $100 MBA no http://100mba.net/show - Have you ever wondered what the biggest mistakes are when launching a business? Knowing what to avoid when starting a business in 2023 can help you understand common pitfalls and evade making costly errors. As the well-known saying goes, ‘change is the only constant in life’. So when it comes to starting a business in 2023, Omar shares his expertise and real-life experiences on what not to do when starting today. Remember, starting a business is hard work, but it gets easier as you gain traction. Challenges are positive signs of growth. Join us in this episode as we uncover the secrets to starting a successful business in 2023. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Have you ever wondered w… http://100mba.net/show - Have you ever wondered what the biggest mistakes are when launching a business? Knowing what to avoid when starting a business in 2023 can help you understand common pitfalls and evade making costly errors. As the well-known saying goes, ‘change is the only constant in life’. So when it comes to starting a business in 2023, Omar shares his expertise and real-life experiences on what not to do when starting today. Remember, starting a business is hard work, but it gets easier as you gain traction. Challenges are positive signs of growth. Join us in this episode as we uncover the secrets to starting a successful business in 2023. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1580251702 Wed, 02 Aug 2023 06:00:26 +0000 https://soundcloud.com/businessrepublic/mba2345-qa-wednesday-whats-the-best-way-to-train-new-leaders-in-my-business 00:01:39 The $100 MBA no http://100mba.net/show - As business owners and managers, developing and nurturing leadership skills is essential for growth and success. In this episode, we’re sharing the strategies and techniques for training new leaders. From the importance of setting a strong example, to utilizing resources like books and online courses, we'll leave no stone unturned in helping you build a team of effective leaders. As a seasoned leader himself, Omar reflects on his own experiences and shares what worked and what didn't in his leadership journey. So, if you're ready to level up your leadership game and create a thriving team of future leaders, Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - As business owners and m… http://100mba.net/show - As business owners and managers, developing and nurturing leadership skills is essential for growth and success. In this episode, we’re sharing the strategies and techniques for training new leaders. From the importance of setting a strong example, to utilizing resources like books and online courses, we'll leave no stone unturned in helping you build a team of effective leaders. As a seasoned leader himself, Omar reflects on his own experiences and shares what worked and what didn't in his leadership journey. So, if you're ready to level up your leadership game and create a thriving team of future leaders, Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1578529622 Mon, 31 Jul 2023 06:00:16 +0000 https://soundcloud.com/businessrepublic/mba2343-extended-guest-teacher-lesson-ashley-gordon-how-to-create-transformational-coaching-programs 00:01:33 The $100 MBA no http://100mba.net/show - Are you a coach looking to create transformational coaching programs? As a coach, it's not enough to just share information with your clients. How can you design coaching programs that truly make a difference in your clients' lives? What are the key elements that contribute to a successful coaching journey? Today’s guest teacher Ashley Gordon shares her expertise on how to create impactful coaching programs that truly transform lives. From creating a sense of community and camaraderie among students to avoiding common coaching mistakes, Ashley provides valuable insights and practical tips for coaches looking to take their programs to the next level. Join us as we delve into the world of coaching and discover how to create programs that make a real difference. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you a coach looking … http://100mba.net/show - Are you a coach looking to create transformational coaching programs? As a coach, it's not enough to just share information with your clients. How can you design coaching programs that truly make a difference in your clients' lives? What are the key elements that contribute to a successful coaching journey? Today’s guest teacher Ashley Gordon shares her expertise on how to create impactful coaching programs that truly transform lives. From creating a sense of community and camaraderie among students to avoiding common coaching mistakes, Ashley provides valuable insights and practical tips for coaches looking to take their programs to the next level. Join us as we delve into the world of coaching and discover how to create programs that make a real difference. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1576299835 Fri, 28 Jul 2023 06:00:34 +0000 https://soundcloud.com/businessrepublic/mba2342-how-to-create-your-content-marketing-strategy-in-2023-free-ride-friday 00:01:32 The $100 MBA no http://100mba.net/show - In today's crowded and distracting online landscape, standing out with great content is crucial. Content marketing creates a machine that drives website traffic, attracts new email subscribers, builds relationships, and generates new customers. It's a long-term strategy that can benefit your business for years to come. But how do you create an effective content marketing strategy? We explore how this process compounds over time, resulting in a steady flow of leads and more customers. Ready to conquer content marketing? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In today's crowded and d… http://100mba.net/show - In today's crowded and distracting online landscape, standing out with great content is crucial. Content marketing creates a machine that drives website traffic, attracts new email subscribers, builds relationships, and generates new customers. It's a long-term strategy that can benefit your business for years to come. But how do you create an effective content marketing strategy? We explore how this process compounds over time, resulting in a steady flow of leads and more customers. Ready to conquer content marketing? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1572843436 Wed, 26 Jul 2023 06:00:04 +0000 https://soundcloud.com/businessrepublic/mba2341-qa-wednesday-how-much-time-do-i-need-to-promote-my-webinar 00:01:34 The $100 MBA no http://100mba.net/show - Webinars are an incredibly effective method for selling products. They allow you to build trust with your audience while presenting your products in a personal and engaging way. Think of webinars as the closest thing to a personal, in-person discussion and an essential part of the sales process. You might think that promoting your webinar as early as possible is the way to go, but guess what? The data proves otherwise. Overpromoting too far in advance can actually lead to lower attendance rates. Join us for this episode as we dive deeper into webinar promotion strategies, including advanced warning, event reminders, and reinviting attendees. Remember that promoting webinars is not about hard-selling or asking for payment. It's about providing valuable content and building relationships with your audience. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Webinars are an incredib… http://100mba.net/show - Webinars are an incredibly effective method for selling products. They allow you to build trust with your audience while presenting your products in a personal and engaging way. Think of webinars as the closest thing to a personal, in-person discussion and an essential part of the sales process. You might think that promoting your webinar as early as possible is the way to go, but guess what? The data proves otherwise. Overpromoting too far in advance can actually lead to lower attendance rates. Join us for this episode as we dive deeper into webinar promotion strategies, including advanced warning, event reminders, and reinviting attendees. Remember that promoting webinars is not about hard-selling or asking for payment. It's about providing valuable content and building relationships with your audience. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1572834952 Mon, 24 Jul 2023 06:00:14 +0000 https://soundcloud.com/businessrepublic/mba2340-must-read-the-art-of-profitability-by-adrian-slywotzky 00:01:34 The $100 MBA no http://100mba.net/show - Profitability is the lifeblood of any business. Without it, growth, success, and sustainability become difficult to achieve. The Art of Profitability by Adrian Slywotzky dives into ways to increase profitability and the challenges that come with executing these ideas. We discuss various strategies and insights from the book that can help you prioritize and improve profitability. Profitability is not just a metric; it's a mindset. By prioritizing profitability, entrepreneurs can achieve the coveted gold star of success. However, many businesses, especially small ones, tend to prioritize growth, revenue, and vanity metrics over profitability. This book offers tough love and a reminder of the real essence of running a successful business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Profitability is the lif… http://100mba.net/show - Profitability is the lifeblood of any business. Without it, growth, success, and sustainability become difficult to achieve. The Art of Profitability by Adrian Slywotzky dives into ways to increase profitability and the challenges that come with executing these ideas. We discuss various strategies and insights from the book that can help you prioritize and improve profitability. Profitability is not just a metric; it's a mindset. By prioritizing profitability, entrepreneurs can achieve the coveted gold star of success. However, many businesses, especially small ones, tend to prioritize growth, revenue, and vanity metrics over profitability. This book offers tough love and a reminder of the real essence of running a successful business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1566701119 Fri, 21 Jul 2023 06:00:14 +0000 https://soundcloud.com/businessrepublic/mba2339-should-you-hire-through-an-agency-free-ride-friday 00:01:38 The $100 MBA no http://100mba.net/show - Hiring can be a time-consuming process that involves tasks such as creating job descriptions, interviewing, screening, and testing. It's not uncommon to have to sift through a large number of candidates before finding the right fit. Even a 30-minute interview can add up to several hours or even days of your time. Omar discusses the pros and cons of hiring independently versus using a recruitment agency. The agency model can be highly advantageous for startups and businesses, as it saves valuable time and effort in the hiring process, allowing for quick scaling up or down. Hiring the right talent and building a strong company culture is crucial for business success. Whether you choose to do it independently or through an agency, take the time to find the best fit for your company. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Hiring can be a time-con… http://100mba.net/show - Hiring can be a time-consuming process that involves tasks such as creating job descriptions, interviewing, screening, and testing. It's not uncommon to have to sift through a large number of candidates before finding the right fit. Even a 30-minute interview can add up to several hours or even days of your time. Omar discusses the pros and cons of hiring independently versus using a recruitment agency. The agency model can be highly advantageous for startups and businesses, as it saves valuable time and effort in the hiring process, allowing for quick scaling up or down. Hiring the right talent and building a strong company culture is crucial for business success. Whether you choose to do it independently or through an agency, take the time to find the best fit for your company. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1566700471 Wed, 19 Jul 2023 06:00:00 +0000 https://soundcloud.com/businessrepublic/mba2338-qa-wednesday-i-am-about-to-give-up-im-working-hard-with-no-results-can-you-help 00:01:39 The $100 MBA no http://100mba.net/show - Are you feeling frustrated and ready to give up on your business dreams? As entrepreneurs, we've all experienced moments of frustration, but it's crucial to remember that success often requires us to adapt and make changes in our businesses. Omar tackles a listener's question who is facing a tough situation in his business and considering throwing in the towel. Running a business is not always smooth sailing. There will be challenges and roadblocks along the way. Remember the success story of Instagram? They started off with several features, but it was the focus on photo-sharing that truly propelled them to success. By recognizing what wasn't working and doubling down on their successful feature, they turned their fortune around. Change is necessary for growth. Gain insights on pivoting your business and finding your sweet spot. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you feeling frustrat… http://100mba.net/show - Are you feeling frustrated and ready to give up on your business dreams? As entrepreneurs, we've all experienced moments of frustration, but it's crucial to remember that success often requires us to adapt and make changes in our businesses. Omar tackles a listener's question who is facing a tough situation in his business and considering throwing in the towel. Running a business is not always smooth sailing. There will be challenges and roadblocks along the way. Remember the success story of Instagram? They started off with several features, but it was the focus on photo-sharing that truly propelled them to success. By recognizing what wasn't working and doubling down on their successful feature, they turned their fortune around. Change is necessary for growth. Gain insights on pivoting your business and finding your sweet spot. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1566695221 Mon, 17 Jul 2023 06:00:10 +0000 https://soundcloud.com/businessrepublic/mba2337-must-read-the-ultimate-sales-letter-by-dan-kennedy 00:01:38 The $100 MBA no http://100mba.net/show - Are you ready to take your writing skills to the next level and generate a great income? We've got just the resource for you! Today, we're diving into a must-read book that will teach you what you need to know about becoming a sales copywriting expert. The book "The Ultimate Sales Letter" by Dan Kennedy, has been praised for its simplicity, practicality, and its ability to transform your sales copy game. In today's crowded business world, writing effective sales copy is essential. Whether it's for emails, websites, videos, or any other form of communication, understanding the art of persuasion can make all the difference. Often misunderstood as an “art form,” sales copy can be broken down to a mechanical process and this book provides amazing techniques and examples, making it super practical and easy to implement! So, if you're ready to harness the power of sales copy and possibly boost your income, be sure to check out this episode. Discover why "The Ultimate Sales Letter" by Dan Kennedy is a game-changer for entrepreneurs like yourself. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you ready to take yo… http://100mba.net/show - Are you ready to take your writing skills to the next level and generate a great income? We've got just the resource for you! Today, we're diving into a must-read book that will teach you what you need to know about becoming a sales copywriting expert. The book "The Ultimate Sales Letter" by Dan Kennedy, has been praised for its simplicity, practicality, and its ability to transform your sales copy game. In today's crowded business world, writing effective sales copy is essential. Whether it's for emails, websites, videos, or any other form of communication, understanding the art of persuasion can make all the difference. Often misunderstood as an “art form,” sales copy can be broken down to a mechanical process and this book provides amazing techniques and examples, making it super practical and easy to implement! So, if you're ready to harness the power of sales copy and possibly boost your income, be sure to check out this episode. Discover why "The Ultimate Sales Letter" by Dan Kennedy is a game-changer for entrepreneurs like yourself. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1560454588 Fri, 14 Jul 2023 06:00:10 +0000 https://soundcloud.com/businessrepublic/mba2336-how-to-sell-subscriptions-in-any-business-in-2023-free-ride-friday 00:01:26 The $100 MBA no http://100mba.net/show - Subscriptions are not just for companies like Netflix, Spotify, and Amazon Prime. They can provide stable income and build a loyal customer base for businesses of all types and sizes. In this episode, you'll learn about the best subscription models, how to incorporate them into your pricing or value metrics, and how to test and experiment with pricing to optimize revenue and customer value. Selling subscriptions can be a game-changer for your business. With the right approach and experimentation, you can create a steady stream of income and build a loyal customer base. So why not embark on this fun project to enhance your offerings? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Subscriptions are not ju… http://100mba.net/show - Subscriptions are not just for companies like Netflix, Spotify, and Amazon Prime. They can provide stable income and build a loyal customer base for businesses of all types and sizes. In this episode, you'll learn about the best subscription models, how to incorporate them into your pricing or value metrics, and how to test and experiment with pricing to optimize revenue and customer value. Selling subscriptions can be a game-changer for your business. With the right approach and experimentation, you can create a steady stream of income and build a loyal customer base. So why not embark on this fun project to enhance your offerings? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1560453472 Wed, 12 Jul 2023 06:00:05 +0000 https://soundcloud.com/businessrepublic/mba2335-qa-wednesday-should-i-join-a-co-working-space-or-work-out-of-a-cafe 00:01:37 The $100 MBA no http://100mba.net/show - Are you struggling to be productive at home? It's great that you're recognizing the need for a change in your work environment. Being productive at home can sometimes be a challenge, and exploring alternative workspaces can make a world of difference. You're torn between an office space and a cafe, so let's weigh the options. In this episode, Omar shares his personal experiences and recommendations for finding the perfect work environment. Remember, choosing the right work environment is crucial for your productivity and success. Listen in and discover which option best aligns with your needs. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you struggling to be… http://100mba.net/show - Are you struggling to be productive at home? It's great that you're recognizing the need for a change in your work environment. Being productive at home can sometimes be a challenge, and exploring alternative workspaces can make a world of difference. You're torn between an office space and a cafe, so let's weigh the options. In this episode, Omar shares his personal experiences and recommendations for finding the perfect work environment. Remember, choosing the right work environment is crucial for your productivity and success. Listen in and discover which option best aligns with your needs. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1560430087 Mon, 10 Jul 2023 06:00:15 +0000 https://soundcloud.com/businessrepublic/mba2334-must-read-linchpin-by-seth-godin 00:01:36 The $100 MBA no http://100mba.net/show - How can you differentiate yourself and become indispensable in a crowded market? Linchpin is an individual who is irreplaceable and creates exceptional value in their business or profession. "Linchpin" by Seth Godin is not your typical business book filled with jargon and marketing talk. Instead, Godin takes a refreshing no-nonsense approach and emphasizes the importance of being indispensable in your field. It's all about standing out, being fantastic, and making a significant impact in your business or profession. Omar encountered this book six years ago. The impact it had on his entrepreneurial mindset has stayed with him, and he firmly believes it’s a must-read for anyone seeking personal and professional growth. If you're ready to become a linchpin in your field and take your professional journey to the next level, Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How can you differentiat… http://100mba.net/show - How can you differentiate yourself and become indispensable in a crowded market? Linchpin is an individual who is irreplaceable and creates exceptional value in their business or profession. "Linchpin" by Seth Godin is not your typical business book filled with jargon and marketing talk. Instead, Godin takes a refreshing no-nonsense approach and emphasizes the importance of being indispensable in your field. It's all about standing out, being fantastic, and making a significant impact in your business or profession. Omar encountered this book six years ago. The impact it had on his entrepreneurial mindset has stayed with him, and he firmly believes it’s a must-read for anyone seeking personal and professional growth. If you're ready to become a linchpin in your field and take your professional journey to the next level, Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1554909058 Fri, 07 Jul 2023 06:00:15 +0000 https://soundcloud.com/businessrepublic/mba2333-why-you-should-live-like-nothing-is-guaranteed-free-ride-friday 00:01:30 The $100 MBA no http://100mba.net/show - Life is unpredictable and circumstances can change in the blink of an eye. It's essential not to take current success for granted, even if your business is experiencing growth. In this episode, Omar emphasises that current circumstances are not permanent and can change at any time. As your business experiences growth, it's crucial not to take success for granted. Remember, factors beyond your skills and knowledge, such as the economy or global events can influence growth and the strategies of your competitors. Living like nothing is guaranteed means understanding that nothing in life is certain, including success, health, wellness, and the people around you. It's crucial to balance persistence with seizing opportunities. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Life is unpredictable an… http://100mba.net/show - Life is unpredictable and circumstances can change in the blink of an eye. It's essential not to take current success for granted, even if your business is experiencing growth. In this episode, Omar emphasises that current circumstances are not permanent and can change at any time. As your business experiences growth, it's crucial not to take success for granted. Remember, factors beyond your skills and knowledge, such as the economy or global events can influence growth and the strategies of your competitors. Living like nothing is guaranteed means understanding that nothing in life is certain, including success, health, wellness, and the people around you. It's crucial to balance persistence with seizing opportunities. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1554908599 Wed, 05 Jul 2023 06:00:05 +0000 https://soundcloud.com/businessrepublic/mba2332-qa-wednesday-i-need-a-break-but-i-cant-afford-one-what-do-i-do 00:01:39 The $100 MBA no http://100mba.net/show - Are you ready for a much-deserved break, but can't seem to find the funds or time to make it happen? Common challenge that many entrepreneurs and business owners face is needing a break but feeling constrained by time and finances. Personal well-being has a crucial role in achieving business success. Taking breaks is essential to avoid burnout and make better decisions. You can recharge without spending a ton of money or time. Breaks don't have to break the bank! It's all about getting creative and exploring budget-friendly options. Speaking of recharging, Omar shares his personal experience of taking a relaxing break. As business leaders, we must prioritize our personal well-being to achieve success. Taking breaks is not a luxury; it's an essential component of sustainable productivity. So recharge, relax, and come back ready to serve your business and customers with renewed energy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you ready for a much… http://100mba.net/show - Are you ready for a much-deserved break, but can't seem to find the funds or time to make it happen? Common challenge that many entrepreneurs and business owners face is needing a break but feeling constrained by time and finances. Personal well-being has a crucial role in achieving business success. Taking breaks is essential to avoid burnout and make better decisions. You can recharge without spending a ton of money or time. Breaks don't have to break the bank! It's all about getting creative and exploring budget-friendly options. Speaking of recharging, Omar shares his personal experience of taking a relaxing break. As business leaders, we must prioritize our personal well-being to achieve success. Taking breaks is not a luxury; it's an essential component of sustainable productivity. So recharge, relax, and come back ready to serve your business and customers with renewed energy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1554907618 Mon, 03 Jul 2023 06:00:11 +0000 https://soundcloud.com/businessrepublic/mba2331-must-read-how-to-get-rich-by-felix-dennis 00:01:36 The $100 MBA no http://100mba.net/show - Wealth isn't just about hitting a specific number. According to Felix Dennis, the author of "How to Get Rich", there isn't much difference in lifestyle beyond a particular number (listen to find out). In this Must Read book, Felix challenges the myths surrounding wealth and shares his personal journey to success. From comfortably poor to super rich, he defines wealth based on net worth and offers invaluable lessons along the way. But here's the catch, folks: money can't solve everything. Insecurities, relationships, and happiness? They require more than just piles of cash. Omar delves into the stories Dennis shares in the book, covering his successes, failures, mistakes, and the valuable lessons he's learned along the way. Whether you're an aspiring entrepreneur, looking to build wealth, or simply seeking a new perspective on money and success, this book provides valuable insights and inspiration. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Wealth isn't just about … http://100mba.net/show - Wealth isn't just about hitting a specific number. According to Felix Dennis, the author of "How to Get Rich", there isn't much difference in lifestyle beyond a particular number (listen to find out). In this Must Read book, Felix challenges the myths surrounding wealth and shares his personal journey to success. From comfortably poor to super rich, he defines wealth based on net worth and offers invaluable lessons along the way. But here's the catch, folks: money can't solve everything. Insecurities, relationships, and happiness? They require more than just piles of cash. Omar delves into the stories Dennis shares in the book, covering his successes, failures, mistakes, and the valuable lessons he's learned along the way. Whether you're an aspiring entrepreneur, looking to build wealth, or simply seeking a new perspective on money and success, this book provides valuable insights and inspiration. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1549930804 Fri, 30 Jun 2023 03:00:01 +0000 https://soundcloud.com/businessrepublic/mba2330-the-fastest-way-for-a-beginner-to-be-successful-in-business-free-ride-friday 00:01:39 The $100 MBA no http://100mba.net/show - In business, it's about both "who you know" and "what you know." "Who you know" provides opportunities and networking, but "what you know" is equally important. As a beginner in business, networking is essential to meet people and build relationships. However, it's important to approach networking with a spirit of generosity and adding value before asking for anything in return. It's equally important to have the necessary skills, knowledge, and mindset to be successful. Combining what you know with networking can help you become successful faster. Building knowledge in areas such as marketing, sales, and customer service can enhance your business success. The more you know and the more people you know, the greater your influence and chance of success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, it's about … http://100mba.net/show - In business, it's about both "who you know" and "what you know." "Who you know" provides opportunities and networking, but "what you know" is equally important. As a beginner in business, networking is essential to meet people and build relationships. However, it's important to approach networking with a spirit of generosity and adding value before asking for anything in return. It's equally important to have the necessary skills, knowledge, and mindset to be successful. Combining what you know with networking can help you become successful faster. Building knowledge in areas such as marketing, sales, and customer service can enhance your business success. The more you know and the more people you know, the greater your influence and chance of success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1549929865 Wed, 28 Jun 2023 06:00:01 +0000 https://soundcloud.com/businessrepublic/mba2329-qa-wednesday-how-do-i-choose-which-side-hustle-to-go-all-in-on 00:01:42 The $100 MBA no http://100mba.net/show - As entrepreneurs, we need to be driven by the sense of accomplishment and pride that comes from putting something good out in the world. Doing something we love or are passionate about is crucial to maintaining that drive over time. This episode is all about practical advice on how to choose the right side hustle to focus on and strategies to make it successful and sustainable in the long term. Success can mean different things to different people. For some, it's making enough money to live comfortably, while for others, it might involve having the time for travel, hobbies, or exercising. Regardless of your definition of success, focus on the core activities that matter most in your business and consistently work towards making it successful. Tune in to this episode to gain insights on how to make smart decisions and choose a side hustle that will lead to long term success. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - As entrepreneurs, we nee… http://100mba.net/show - As entrepreneurs, we need to be driven by the sense of accomplishment and pride that comes from putting something good out in the world. Doing something we love or are passionate about is crucial to maintaining that drive over time. This episode is all about practical advice on how to choose the right side hustle to focus on and strategies to make it successful and sustainable in the long term. Success can mean different things to different people. For some, it's making enough money to live comfortably, while for others, it might involve having the time for travel, hobbies, or exercising. Regardless of your definition of success, focus on the core activities that matter most in your business and consistently work towards making it successful. Tune in to this episode to gain insights on how to make smart decisions and choose a side hustle that will lead to long term success. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1549918267 Mon, 26 Jun 2023 06:00:16 +0000 https://soundcloud.com/businessrepublic/mba2328-guest-teacher-steven-mark-kahan-how-to-set-in-motion-a-modern-digital-marketing 00:01:39 The $100 MBA no http://100mba.net/show - The way buyers interact with businesses has changed. Buyers no longer want to interact with multiple car dealerships when buying a car, instead preferring to search online and conduct their own research. It is important to meet those changes and understand your customer's language and needs. Our guest teacher Steven Mark Kahan shares his expertise on modern digital marketing strategies to help increase revenue growth. Buyers now rely on digital content to make purchasing decisions, therefore, getting found online is crucial for digital marketing success. Omar shared a tip on how to know what to offer, what to sell, and what language to use in marketing and sales which in turn will also help you create a better product. Learn how to understand your customer's language, what drives their buying behavior, and how to create superior content that converts leads into paying customers. Join us for actionable steps towards implementing a successful high velocity digital marketing program. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The way buyers interact … http://100mba.net/show - The way buyers interact with businesses has changed. Buyers no longer want to interact with multiple car dealerships when buying a car, instead preferring to search online and conduct their own research. It is important to meet those changes and understand your customer's language and needs. Our guest teacher Steven Mark Kahan shares his expertise on modern digital marketing strategies to help increase revenue growth. Buyers now rely on digital content to make purchasing decisions, therefore, getting found online is crucial for digital marketing success. Omar shared a tip on how to know what to offer, what to sell, and what language to use in marketing and sales which in turn will also help you create a better product. Learn how to understand your customer's language, what drives their buying behavior, and how to create superior content that converts leads into paying customers. Join us for actionable steps towards implementing a successful high velocity digital marketing program. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1545836215 Fri, 23 Jun 2023 06:00:26 +0000 https://soundcloud.com/businessrepublic/mba2327-are-you-optimizing-for-the-wrong-things-in-your-business-free-ride-friday 00:01:37 The $100 MBA no http://100mba.net/show - Are you optimizing for the wrong things in your business? It can be easy to focus on the wrong things in your business and lose sight of why you started in the first place. In this episode, we dive into the importance of planning and focusing on the right goals. It's essential to take a step back and evaluate whether the actions you are taking in your business are optimized for the goals you set out to achieve. By reflecting, setting clear goals, and prioritizing what you optimize for, you can build a financially viable business that aligns with your values. Remember, you can only optimize for one thing at a time, so choose wisely! So, how do you choose what to optimize for? Omar covers the different ways in which businesses can optimize for profit or growth and the risks involved in each strategy. Tune in to learn how to optimize your business for success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you optimizing for t… http://100mba.net/show - Are you optimizing for the wrong things in your business? It can be easy to focus on the wrong things in your business and lose sight of why you started in the first place. In this episode, we dive into the importance of planning and focusing on the right goals. It's essential to take a step back and evaluate whether the actions you are taking in your business are optimized for the goals you set out to achieve. By reflecting, setting clear goals, and prioritizing what you optimize for, you can build a financially viable business that aligns with your values. Remember, you can only optimize for one thing at a time, so choose wisely! So, how do you choose what to optimize for? Omar covers the different ways in which businesses can optimize for profit or growth and the risks involved in each strategy. Tune in to learn how to optimize your business for success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1545834400 Wed, 21 Jun 2023 06:00:26 +0000 https://soundcloud.com/businessrepublic/mba2326-qa-wednesday-should-i-raise-my-prices-with-inflation 00:01:32 The $100 MBA no http://100mba.net/show - Inflation affects businesses and consumers alike, and the decision to raise prices is a difficult one for many entrepreneurs. In this episode, we dive into the question of whether or not you should raise your prices with inflation. It's important to note that even successful companies like McDonald's would go out of business if they continued to sell their products at extremely low prices. High inflation rates have been observed in some countries in the last year, putting companies under pressure and leading to layoffs. Increasing prices once a year can help bridge the gap between costs and margins for businesses. While the decision to raise prices may be difficult, it's a smart entrepreneurship strategy to recognize when your business needs to raise prices in order to stay afloat and to invest in the growth and improvement of your product or service. In this episode, you will learn valuable insights on how to raise prices strategically and thoughtfully without alienating your customers. Whether you are facing financial pressure or looking for ways to invest in the growth and improvement of your business, this episode offers practical advice and actionable steps for boosting your bottom line. Listen in to learn how to raise prices effectively and ensure the continued success of your business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Inflation affects busine… http://100mba.net/show - Inflation affects businesses and consumers alike, and the decision to raise prices is a difficult one for many entrepreneurs. In this episode, we dive into the question of whether or not you should raise your prices with inflation. It's important to note that even successful companies like McDonald's would go out of business if they continued to sell their products at extremely low prices. High inflation rates have been observed in some countries in the last year, putting companies under pressure and leading to layoffs. Increasing prices once a year can help bridge the gap between costs and margins for businesses. While the decision to raise prices may be difficult, it's a smart entrepreneurship strategy to recognize when your business needs to raise prices in order to stay afloat and to invest in the growth and improvement of your product or service. In this episode, you will learn valuable insights on how to raise prices strategically and thoughtfully without alienating your customers. Whether you are facing financial pressure or looking for ways to invest in the growth and improvement of your business, this episode offers practical advice and actionable steps for boosting your bottom line. Listen in to learn how to raise prices effectively and ensure the continued success of your business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1543986592 Mon, 19 Jun 2023 06:00:16 +0000 https://soundcloud.com/businessrepublic/mba2325-guest-teacher-john-mckenna-how-to-leverage-a-virtual-assistant-to-scale-your-business 00:01:28 The $100 MBA no http://100mba.net/show - Are you struggling to keep up with the day-to-day tasks of your business, leaving you with less time to focus on growing your business? If so, then you don't want to miss today’s Guest Teacher lesson with John McKenna on How to leverage a virtual assistant to scale your business. John McKenna, CEO of Peachtree VA, shares his expertise on using virtual assistants to help grow your business, taking you through the process of how to hire them and delegate tasks effectively. To determine which tasks to delegate, business owners should conduct a time study, identify pain points, and keep a list of tasks they want to do more or less of. Also Omar provides a simple method for business owners to determine which tasks to delegate by assigning a dollar value to each task. Listen in to this episode for practical tips on delegating and scaling your business with the help of a virtual assistant. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you struggling to ke… http://100mba.net/show - Are you struggling to keep up with the day-to-day tasks of your business, leaving you with less time to focus on growing your business? If so, then you don't want to miss today’s Guest Teacher lesson with John McKenna on How to leverage a virtual assistant to scale your business. John McKenna, CEO of Peachtree VA, shares his expertise on using virtual assistants to help grow your business, taking you through the process of how to hire them and delegate tasks effectively. To determine which tasks to delegate, business owners should conduct a time study, identify pain points, and keep a list of tasks they want to do more or less of. Also Omar provides a simple method for business owners to determine which tasks to delegate by assigning a dollar value to each task. Listen in to this episode for practical tips on delegating and scaling your business with the help of a virtual assistant. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1541431660 Fri, 16 Jun 2023 06:00:39 +0000 https://soundcloud.com/businessrepublic/mba2324-how-to-plan-a-successful-mvp-launch-free-ride-friday 00:01:36 The $100 MBA no http://100mba.net/show - The first and most important lesson for new entrepreneurs: don’t try to create the “perfect” product or service. Instead, start with an MVP — a Minimum Viable Product you can improve on. That’s how you find out for sure that your idea is worth investing more time and money in, while simultaneously building the foundation of your customer base. An MVP is a basic version of your product that’s good enough to get the job done, and lets you solicit valuable feedback for how to perfect it. It's all about smart resource management — sell a basic version, then let your product fund its own development. Of course, an MVP launch is a different animal from the launch of a “finished” product or new feature. Today, we’ve got a step-by-step game plan for your MVP launch. From sparking interest and marketing your MVP, to launching it and gathering that all-important real-world feedback, you’ll learn how to start your business in a smart, sustainable way that you can build on. Take the guesswork out of designing the right product for your audience. Lower your own risk and investment into something that isn’t road-tested. Start small, and win big — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The first and most impor… http://100mba.net/show - The first and most important lesson for new entrepreneurs: don’t try to create the “perfect” product or service. Instead, start with an MVP — a Minimum Viable Product you can improve on. That’s how you find out for sure that your idea is worth investing more time and money in, while simultaneously building the foundation of your customer base. An MVP is a basic version of your product that’s good enough to get the job done, and lets you solicit valuable feedback for how to perfect it. It's all about smart resource management — sell a basic version, then let your product fund its own development. Of course, an MVP launch is a different animal from the launch of a “finished” product or new feature. Today, we’ve got a step-by-step game plan for your MVP launch. From sparking interest and marketing your MVP, to launching it and gathering that all-important real-world feedback, you’ll learn how to start your business in a smart, sustainable way that you can build on. Take the guesswork out of designing the right product for your audience. Lower your own risk and investment into something that isn’t road-tested. Start small, and win big — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1538244427 Wed, 14 Jun 2023 06:00:09 +0000 https://soundcloud.com/businessrepublic/mba2323-qa-wednesday-how-do-i-give-my-team-confidence 00:01:36 The $100 MBA no http://100mba.net/show - It’s a common problem for newer and smaller teams: they have the goods, they have the skills, but they’re untested. Unproven. And they don’t trust themselves to make decisions on their own. In business, confidence is earned. But it can also be fostered and cultivated by a great leader. It’s Q&A Wednesday, and we’ve got a listener whose team is great at everything they do, but just can’t seem to believe in themselves enough to unleash their full potential. Can anything be done? If so, what actually works? Will people really believe it if you just tell them they’re awesome? You can give your team confidence. Today, we explain how. Whatever business you’re in, part of a founder’s job is to get the most from their team. A great deal of that will depend less on telling them what to do, and more on trusting them. In this episode, we share a few effective strategies for showing and telling your employees why they’re the best. Give your team a few reasons to believe in themselves, and they’ll rarely let you down. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s a common problem fo… http://100mba.net/show - It’s a common problem for newer and smaller teams: they have the goods, they have the skills, but they’re untested. Unproven. And they don’t trust themselves to make decisions on their own. In business, confidence is earned. But it can also be fostered and cultivated by a great leader. It’s Q&A Wednesday, and we’ve got a listener whose team is great at everything they do, but just can’t seem to believe in themselves enough to unleash their full potential. Can anything be done? If so, what actually works? Will people really believe it if you just tell them they’re awesome? You can give your team confidence. Today, we explain how. Whatever business you’re in, part of a founder’s job is to get the most from their team. A great deal of that will depend less on telling them what to do, and more on trusting them. In this episode, we share a few effective strategies for showing and telling your employees why they’re the best. Give your team a few reasons to believe in themselves, and they’ll rarely let you down. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1537323112 Mon, 12 Jun 2023 06:00:19 +0000 https://soundcloud.com/businessrepublic/mba2322-must-have-storyteller-tactics 00:01:39 The $100 MBA no http://100mba.net/show - Struggle to write great copy? Hit a wall when you’re trying to craft that perfect email campaign or video script? We’ve got a tool that’ll help you find the perfect narrative and turn you into an ace copywriter. …and no, they’re not a sponsor, and we’re not an affiliate. This thing just rocks. Today is a rare “Must Have” product review of Storyteller Tactics. Storyteller Tactics is a deck of cards, each one a surefire recipe for compelling copy. No more guessing games or writer's block. These cards are like a “fast forward” button for creating engaging narratives for marketing and sales, using proven tactics to hook your audience and boost conversions. If copywriting isn’t your thing (or even if it is), this product is invaluable. Whether it's social copy, persuasive email campaigns, or dynamic video scripts, Storyteller Tactics is your secret weapon for copy that resonates and drives action. Learn how to use this incredible tool — and why you should. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Struggle to write great … http://100mba.net/show - Struggle to write great copy? Hit a wall when you’re trying to craft that perfect email campaign or video script? We’ve got a tool that’ll help you find the perfect narrative and turn you into an ace copywriter. …and no, they’re not a sponsor, and we’re not an affiliate. This thing just rocks. Today is a rare “Must Have” product review of Storyteller Tactics. Storyteller Tactics is a deck of cards, each one a surefire recipe for compelling copy. No more guessing games or writer's block. These cards are like a “fast forward” button for creating engaging narratives for marketing and sales, using proven tactics to hook your audience and boost conversions. If copywriting isn’t your thing (or even if it is), this product is invaluable. Whether it's social copy, persuasive email campaigns, or dynamic video scripts, Storyteller Tactics is your secret weapon for copy that resonates and drives action. Learn how to use this incredible tool — and why you should. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1534534918 Sat, 10 Jun 2023 05:59:59 +0000 https://soundcloud.com/businessrepublic/mba2321-why-retargeting-ads-are-a-must-if-youre-struggling-with-sales-free-ride-friday 00:01:34 The $100 MBA no http://100mba.net/show - Hit a sales slump? Is the ‘Profit’ side of your Profit & Loss sheet looking less than ideal? The solution might be as simple as two words: Retargeting ads. These. Things. Work. Today, we explain how. In our experience, retargeting is an incredibly efficient, cost-effective way to create new customers and get the chance to turn them into lifers. In this episode, we unpack exactly how to set up and execute your campaigns — and give your business the momentum it needs. With a little guidance, it’s easier than you might think. You might think of retargeting as something for businesses with a lot of tech-spertise, or a lot of money. That’s not the case! Even with a minimal investment, you can see substantial returns. It's not magic; it's just basic, effective strategy. Learn it now, and use it forever. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Hit a sales slump? Is th… http://100mba.net/show - Hit a sales slump? Is the ‘Profit’ side of your Profit & Loss sheet looking less than ideal? The solution might be as simple as two words: Retargeting ads. These. Things. Work. Today, we explain how. In our experience, retargeting is an incredibly efficient, cost-effective way to create new customers and get the chance to turn them into lifers. In this episode, we unpack exactly how to set up and execute your campaigns — and give your business the momentum it needs. With a little guidance, it’s easier than you might think. You might think of retargeting as something for businesses with a lot of tech-spertise, or a lot of money. That’s not the case! Even with a minimal investment, you can see substantial returns. It's not magic; it's just basic, effective strategy. Learn it now, and use it forever. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1532695045 Wed, 07 Jun 2023 08:00:14 +0000 https://soundcloud.com/businessrepublic/mba2320-bonus-episode-youre-going-to-love-my-first-million 00:01:40 The $100 MBA no http://100mba.net/show - Ever wonder how some of these wildly successful entrepreneurs did it? The ones who went from startup to “never worry about money again”? You’re not the only one, and there’s a new podcast you’re gonna love. Today we’re sharing an episode of My First Million — a top 25 business podcast where Sam Parr & Shaan Puri brainstorm business ideas you can start tomorrow. Sometimes they bring on famous guests like Mr. Beast, Rob Dyrdek, Sophia Amoruso & Hasan Minhaj and get them to open up about business ideas they’ve never shared before. In this episode, Shaan Puri and Sam Parr talk to Founder & CEO at ProfitWell, Patrick Campbell, about the billion-dollar quilting industry, using spy secrets in business, buying cheap debt, and a hostile takeover of a person. If you like what you hear, search for My First Million in your favorite podcast app — like the one you’re using right now. Learn how some of the best in business really think. Hear how seemingly improbable paths to wealth make perfect sense, if you can see what most people can’t. Get inspired — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Ever wonder how some of … http://100mba.net/show - Ever wonder how some of these wildly successful entrepreneurs did it? The ones who went from startup to “never worry about money again”? You’re not the only one, and there’s a new podcast you’re gonna love. Today we’re sharing an episode of My First Million — a top 25 business podcast where Sam Parr & Shaan Puri brainstorm business ideas you can start tomorrow. Sometimes they bring on famous guests like Mr. Beast, Rob Dyrdek, Sophia Amoruso & Hasan Minhaj and get them to open up about business ideas they’ve never shared before. In this episode, Shaan Puri and Sam Parr talk to Founder & CEO at ProfitWell, Patrick Campbell, about the billion-dollar quilting industry, using spy secrets in business, buying cheap debt, and a hostile takeover of a person. If you like what you hear, search for My First Million in your favorite podcast app — like the one you’re using right now. Learn how some of the best in business really think. Hear how seemingly improbable paths to wealth make perfect sense, if you can see what most people can’t. Get inspired — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1532692237 Wed, 07 Jun 2023 06:00:14 +0000 https://soundcloud.com/businessrepublic/mba2319-qa-wednesday-my-employee-surprised-me-and-just-resigned-what-do-i-do 00:01:37 The $100 MBA no http://100mba.net/show - For a small business owner, “I quit” can be a terrifying thing to hear, especially from a key player. But that’s exactly what one of our listeners is going through. Fortunately, we have some experience in this arena. It’s Q&A Wednesday, and we’re helping this listener keep calm — and keep their business on track. Sudden personnel loss is a problem, but not as much as being unprepared for it is. Quickly filling a crucial role and ensuring a seamless transition is never easy, but it’s way tougher when you don’t have procedures in place for the inevitable resignations and suddenly-necessary firings. Fortunately, Omar’s been through this one. More than once. And he’s learned how to be ready for it. Today, we explore how to effectively pass the torch to a qualified new hire, even on short notice. With a few strategies and policies, you can literally replace anyone if you have to, without your business missing a beat. It's not just about filling the role quickly — it's about ensuring your new hire can absorb what they need to know to keep the wheels turning. It's about ensuring continuity. People come and go, and your business needs the agility to keep up. Learn how to get prepared, stay prepared, and be able to roll with the HR punches. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For a small business own… http://100mba.net/show - For a small business owner, “I quit” can be a terrifying thing to hear, especially from a key player. But that’s exactly what one of our listeners is going through. Fortunately, we have some experience in this arena. It’s Q&A Wednesday, and we’re helping this listener keep calm — and keep their business on track. Sudden personnel loss is a problem, but not as much as being unprepared for it is. Quickly filling a crucial role and ensuring a seamless transition is never easy, but it’s way tougher when you don’t have procedures in place for the inevitable resignations and suddenly-necessary firings. Fortunately, Omar’s been through this one. More than once. And he’s learned how to be ready for it. Today, we explore how to effectively pass the torch to a qualified new hire, even on short notice. With a few strategies and policies, you can literally replace anyone if you have to, without your business missing a beat. It's not just about filling the role quickly — it's about ensuring your new hire can absorb what they need to know to keep the wheels turning. It's about ensuring continuity. People come and go, and your business needs the agility to keep up. Learn how to get prepared, stay prepared, and be able to roll with the HR punches. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1530901792 Mon, 05 Jun 2023 06:00:24 +0000 https://soundcloud.com/businessrepublic/mba2318-must-read-the-psychology-of-money-by-morgan-housel 00:01:38 The $100 MBA no http://100mba.net/show - Money is an emotion. While we like to think of wealth-building as a purely rational or strategic exercise, those who ignore the psychological component are at a disadvantage. Today’s Must-Read explores how your heart & soul — not just your profit & loss sheet — impacts your ability to thrive in business. The Psychology of Money by Morgan Housel isn’t your average entrepreneurship guide. It serves up high-impact insights on personal and business finance in bite-sized chapters and everyday language. But it's not just about making money — it’s about understanding the deeply human factors that affect how we manage it: our life experiences, biases, fears, and attachments. No one (seriously, no one) does business with just their rational mind. Ever been baffled by someone else's business decision? Housel’s book sheds light on the mysteries, breaking down how our subjective perceptions of money guide our financial moves, and demonstrating that almost anyone can make money, even if they lack financial advantages. In other words, you don’t need a silver spoon; you just need the right mindset. Embrace the emotional side of business, and you’ll make more rational decisions. Dive into the psychology of money, and come out richer on the other side. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Money is an emotion. Whi… http://100mba.net/show - Money is an emotion. While we like to think of wealth-building as a purely rational or strategic exercise, those who ignore the psychological component are at a disadvantage. Today’s Must-Read explores how your heart & soul — not just your profit & loss sheet — impacts your ability to thrive in business. The Psychology of Money by Morgan Housel isn’t your average entrepreneurship guide. It serves up high-impact insights on personal and business finance in bite-sized chapters and everyday language. But it's not just about making money — it’s about understanding the deeply human factors that affect how we manage it: our life experiences, biases, fears, and attachments. No one (seriously, no one) does business with just their rational mind. Ever been baffled by someone else's business decision? Housel’s book sheds light on the mysteries, breaking down how our subjective perceptions of money guide our financial moves, and demonstrating that almost anyone can make money, even if they lack financial advantages. In other words, you don’t need a silver spoon; you just need the right mindset. Embrace the emotional side of business, and you’ll make more rational decisions. Dive into the psychology of money, and come out richer on the other side. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1491983704 Fri, 14 Apr 2023 05:08:56 +0000 https://soundcloud.com/businessrepublic/100mba-soundcloud-announcement-v2 00:01:38 The $100 MBA no Hey $100 MBA Show listeners! It's been an incredible ride here at SoundCloud, but we're headed for a new adventure. Don't worry - we're still podcasting, and you can find all our new episodes on the podcast app of your choice. Or, just visit us at https://100mba.net/show. Either way, the entrepreneurial journey continues, and we hope you're along for the ride, wherever it takes us next. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ Hey $100 MBA Show listeners! It's been an incredi… Hey $100 MBA Show listeners! It's been an incredible ride here at SoundCloud, but we're headed for a new adventure. Don't worry - we're still podcasting, and you can find all our new episodes on the podcast app of your choice. Or, just visit us at https://100mba.net/show. Either way, the entrepreneurial journey continues, and we hope you're along for the ride, wherever it takes us next. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1463753887 Wed, 08 Mar 2023 01:18:28 +0000 https://soundcloud.com/businessrepublic/mba2260-qa-wednesday-do-i-need-to-brag-to-be-an-effective-marketer 00:11:25 The $100 MBA no http://100mba.net/show - You can’t sell your product or service if you can’t sell yourself. Confidence in branding is everything. But does that mean you have to be…full of yourself? Can you persuade without playing the peacock? After all, in a noisy market, the loudest voice often wins. It’s Q&A Wednesday, and we’re helping one listener learn how to market without being a total tool. There is a way to showcase everything that makes you awesome in a way that doesn’t seem egocentric or irritating. In fact, the best marketers do it every day. It’s all about focusing on the audience and what they need, rather than yourself and why you’re a big deal. Learn how to stay on the right side of the line between flexing and inspiring trust and confidence. Let the world see what you have to offer, without offering everyone a heaping helping of your own thirstiness. It can be done — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You can’t sell your prod… http://100mba.net/show - You can’t sell your product or service if you can’t sell yourself. Confidence in branding is everything. But does that mean you have to be…full of yourself? Can you persuade without playing the peacock? After all, in a noisy market, the loudest voice often wins. It’s Q&A Wednesday, and we’re helping one listener learn how to market without being a total tool. There is a way to showcase everything that makes you awesome in a way that doesn’t seem egocentric or irritating. In fact, the best marketers do it every day. It’s all about focusing on the audience and what they need, rather than yourself and why you’re a big deal. Learn how to stay on the right side of the line between flexing and inspiring trust and confidence. Let the world see what you have to offer, without offering everyone a heaping helping of your own thirstiness. It can be done — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1461858454 Sun, 05 Mar 2023 15:01:38 +0000 https://soundcloud.com/businessrepublic/mba2259-how-to-simplify-your-growth-to-one-number 00:11:15 The $100 MBA no http://100mba.net/show - Goals are hard. A goal, however, is more attainable. So how can you narrow your focus to something big and all-encompassing that’ll have the greatest impact on your business? And should you? It all comes down to a single number. There’s no shortage of business metrics you can track (and no shortage of products and services designed to help you track them). If you’re not careful, you can get lost in a sea of analytics — without actually accomplishing anything meaningful. That’s why it’s critical to pick one, just one, metric that makes the biggest difference. So which number are we talking about? Well, that’s the tricky part. Today, we share examples of the single-number strategy, including from our own business. Once you hear a few real-life cases, you’ll have a better idea of what number you should put your chips on. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Goals are hard. A goal, … http://100mba.net/show - Goals are hard. A goal, however, is more attainable. So how can you narrow your focus to something big and all-encompassing that’ll have the greatest impact on your business? And should you? It all comes down to a single number. There’s no shortage of business metrics you can track (and no shortage of products and services designed to help you track them). If you’re not careful, you can get lost in a sea of analytics — without actually accomplishing anything meaningful. That’s why it’s critical to pick one, just one, metric that makes the biggest difference. So which number are we talking about? Well, that’s the tricky part. Today, we share examples of the single-number strategy, including from our own business. Once you hear a few real-life cases, you’ll have a better idea of what number you should put your chips on. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1461851464 Sun, 05 Mar 2023 14:45:14 +0000 https://soundcloud.com/businessrepublic/mba2258-the-business-of-japan-p2-the-economy-of-kawaii 00:10:41 The $100 MBA no http://100mba.net/show - So how exactly did a cartoon kitten take over the world? And why does Japan consistently produce products that are almost dangerously cute? It’s no accident — it’s a business strategy. Kawaii is a catch-all term for a specific aesthetic, something Japanese businesses purposely cultivate. Loosely translated, it means “cuteness.” But kawaii is no child’s play. It’s a cultural vein that Japanese companies tap into in order to reach their target markets. By understanding what makes people go gaga for Pikachu and Hello Kitty, these businesses give themselves a serious edge — nothing “cute” about it. So what can Western entrepreneurs learn from the kawaii principle? In a word, presentation. Today, we explore the concept of kawaii, how it’s applied in Japanese business, and why the way your product looks and feels can be your greatest marketing asset. That’s not to say you abandon substance! Instead, you learn to embrace the feelings you can induce by presenting your products in certain ways. When you put care, thought, and a deep understanding of your audience into the aesthetic, it speaks louder than any ad can. Learn how to inject a little kawaii into your strategy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - So how exactly did a car… http://100mba.net/show - So how exactly did a cartoon kitten take over the world? And why does Japan consistently produce products that are almost dangerously cute? It’s no accident — it’s a business strategy. Kawaii is a catch-all term for a specific aesthetic, something Japanese businesses purposely cultivate. Loosely translated, it means “cuteness.” But kawaii is no child’s play. It’s a cultural vein that Japanese companies tap into in order to reach their target markets. By understanding what makes people go gaga for Pikachu and Hello Kitty, these businesses give themselves a serious edge — nothing “cute” about it. So what can Western entrepreneurs learn from the kawaii principle? In a word, presentation. Today, we explore the concept of kawaii, how it’s applied in Japanese business, and why the way your product looks and feels can be your greatest marketing asset. That’s not to say you abandon substance! Instead, you learn to embrace the feelings you can induce by presenting your products in certain ways. When you put care, thought, and a deep understanding of your audience into the aesthetic, it speaks louder than any ad can. Learn how to inject a little kawaii into your strategy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1458482509 Thu, 02 Mar 2023 01:03:09 +0000 https://soundcloud.com/businessrepublic/mba2257-4-tech-must-haves-when-working-while-traveling-free-ride-friday 00:19:56 The $100 MBA no http://100mba.net/show - Don’t leave home without these — and we’re not talking about hardware. You can’t put these items in your bag, but if you’re working on the road, each and every one is a potential lifesaver. Not to mention…a trip-saver. Wherever you go, you can’t predict exactly what the situation will be re: Internet, security, and your ability to communicate with the rest of your team. For that reason, it’s important to build in some fail-safes so that whatever happens, you can get the job done from wherever you are. Today, we share the 4 most critical “things,” so to speak, that come on the road with us. This isn’t only applicable to working trips. If you’re a full-time digital nomad, or even if you have a global remote team, this stuff makes your business truly location independent. Find out what we use and why, and start “packing” (again, so to speak) for your next adventure. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t leave home without… http://100mba.net/show - Don’t leave home without these — and we’re not talking about hardware. You can’t put these items in your bag, but if you’re working on the road, each and every one is a potential lifesaver. Not to mention…a trip-saver. Wherever you go, you can’t predict exactly what the situation will be re: Internet, security, and your ability to communicate with the rest of your team. For that reason, it’s important to build in some fail-safes so that whatever happens, you can get the job done from wherever you are. Today, we share the 4 most critical “things,” so to speak, that come on the road with us. This isn’t only applicable to working trips. If you’re a full-time digital nomad, or even if you have a global remote team, this stuff makes your business truly location independent. Find out what we use and why, and start “packing” (again, so to speak) for your next adventure. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1458453307 Wed, 01 Mar 2023 03:25:24 +0000 https://soundcloud.com/businessrepublic/mba2256-how-to-choose-a-business-model-that-works-for-you 00:15:36 The $100 MBA no http://100mba.net/show - It’s not as simple as “make stuff, sell stuff.” Of course it can be, but there are other ways to make money on your own. Before you start your first (or next) business, listen to this episode. Our intrepid host Omar has started several businesses in his day. And he’s learned how critical it is to choose the right model — regardless of the industry or niche. These days it’s SaaS (Software as a Service), as in our webinar platform. It’s also course creation and coaching, aka selling content and services. But Omar’s also done everything from affiliate marketing to arbitrage to e-commerce. Along the way, he learned which models are a good fit — and which are not. So which model is right for you? Today, we explore the concept of business models, run through a few examples, and outline a strategy for picking the model that you’ll excel with. You may know what business you want to be in, but it’s crucial to think about how you want to be in it, and where you expect your money to come from. Get into a business that suits your talents and preferences. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s not as simple as “m… http://100mba.net/show - It’s not as simple as “make stuff, sell stuff.” Of course it can be, but there are other ways to make money on your own. Before you start your first (or next) business, listen to this episode. Our intrepid host Omar has started several businesses in his day. And he’s learned how critical it is to choose the right model — regardless of the industry or niche. These days it’s SaaS (Software as a Service), as in our webinar platform. It’s also course creation and coaching, aka selling content and services. But Omar’s also done everything from affiliate marketing to arbitrage to e-commerce. Along the way, he learned which models are a good fit — and which are not. So which model is right for you? Today, we explore the concept of business models, run through a few examples, and outline a strategy for picking the model that you’ll excel with. You may know what business you want to be in, but it’s crucial to think about how you want to be in it, and where you expect your money to come from. Get into a business that suits your talents and preferences. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1458438376 Wed, 01 Mar 2023 02:27:14 +0000 https://soundcloud.com/businessrepublic/mba2255-qa-wednesday-should-i-create-videos-for-youtube-or-instagram-to-grow-my-travel-blog 00:18:28 The $100 MBA no http://100mba.net/show - Writers rule the Internet, but videographers are the gatekeepers. So what’s the best way to use video to support a blog? Today, we weigh the two biggest options: YouTube and the ‘Gram. If you could only focus on one, which is the most effective? It’s Q&A Wednesday, and we’ve got a listener with a travel blog. The good stuff is in the articles, but this savvy blogger knows that people find their way into content via visual media these days. The plan: dump some time and resources into YouTube or Instagram, and funnel the followers to the blog. Each platform has its ups and downs, of course. Today, we break down what you can expect to gain from a following on both of these platforms, and examine which one is most likely to support a blog-based business best. Each platform is built for a certain kind of video content, so it’s best to choose a focus and stick with it. Get the details on what each platform wants from you, and what each can do for you — with a special focus on converting watchers to readers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Writers rule the Interne… http://100mba.net/show - Writers rule the Internet, but videographers are the gatekeepers. So what’s the best way to use video to support a blog? Today, we weigh the two biggest options: YouTube and the ‘Gram. If you could only focus on one, which is the most effective? It’s Q&A Wednesday, and we’ve got a listener with a travel blog. The good stuff is in the articles, but this savvy blogger knows that people find their way into content via visual media these days. The plan: dump some time and resources into YouTube or Instagram, and funnel the followers to the blog. Each platform has its ups and downs, of course. Today, we break down what you can expect to gain from a following on both of these platforms, and examine which one is most likely to support a blog-based business best. Each platform is built for a certain kind of video content, so it’s best to choose a focus and stick with it. Get the details on what each platform wants from you, and what each can do for you — with a special focus on converting watchers to readers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1456532443 Sun, 26 Feb 2023 23:36:59 +0000 https://soundcloud.com/businessrepublic/mba2254-coaching-via-email-the-how-why 00:12:25 The $100 MBA no http://100mba.net/show - When we think coaching, we think live calls. But it’s not the only way. Yes, you can coach via email (you heard that right). Today, we explore why you should, and how it works. It’s really pretty ingenious. Because it’s asynchronous, you can coach people whose schedules don’t align with yours. Because it’s written, you can reach people who aren’t comfortable with live video. Because it’s email, you can keep the whole program focused only on what matters most with greater efficiency. In fact, good ol’ Omar runs an email-based coaching program himself. In this episode, Omar shares what he’s learned as an email coach, and why it’s something every coach should consider. It doesn’t have to replace other kinds of coaching; it can simply be a powerful supplement. But the bang for your buck (in both directions) is undeniable. Learn what the advantages of email coaching are, and how to build your own program. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When we think coaching, … http://100mba.net/show - When we think coaching, we think live calls. But it’s not the only way. Yes, you can coach via email (you heard that right). Today, we explore why you should, and how it works. It’s really pretty ingenious. Because it’s asynchronous, you can coach people whose schedules don’t align with yours. Because it’s written, you can reach people who aren’t comfortable with live video. Because it’s email, you can keep the whole program focused only on what matters most with greater efficiency. In fact, good ol’ Omar runs an email-based coaching program himself. In this episode, Omar shares what he’s learned as an email coach, and why it’s something every coach should consider. It doesn’t have to replace other kinds of coaching; it can simply be a powerful supplement. But the bang for your buck (in both directions) is undeniable. Learn what the advantages of email coaching are, and how to build your own program. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1456323595 Sun, 26 Feb 2023 23:29:27 +0000 https://soundcloud.com/businessrepublic/mba2253-the-business-of-japan-p1-why-japan-is-so-good-at-business 00:15:33 The $100 MBA no http://100mba.net/show - Japan does business differently. Today kicks off a 4-part series on the Japanese approach to everything from product development to customer service — and why it all just…works. We begin with Part 1, an exploration of the cultural attitudes and values that position Japanese entrepreneurs to succeed wildly. …and no, you don’t have to be Japanese to do some of this yourself. It’s all rooted in a different notion of what “success” actually means. For Westerners, the endgame is the primary focus, and everything you do on your way is a means to an end. But in Japan, the means is just as important — perhaps more so — than the end. How does that translate into better business? Because consistency in your day-to-day efforts adds up over time, to something more than the sum of its parts. Join us as Omar travels the Land of the Rising Sun, and shares the lessons he’s picking up along the way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Japan does business diff… http://100mba.net/show - Japan does business differently. Today kicks off a 4-part series on the Japanese approach to everything from product development to customer service — and why it all just…works. We begin with Part 1, an exploration of the cultural attitudes and values that position Japanese entrepreneurs to succeed wildly. …and no, you don’t have to be Japanese to do some of this yourself. It’s all rooted in a different notion of what “success” actually means. For Westerners, the endgame is the primary focus, and everything you do on your way is a means to an end. But in Japan, the means is just as important — perhaps more so — than the end. How does that translate into better business? Because consistency in your day-to-day efforts adds up over time, to something more than the sum of its parts. Join us as Omar travels the Land of the Rising Sun, and shares the lessons he’s picking up along the way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1453071808 Wed, 22 Feb 2023 13:30:29 +0000 https://soundcloud.com/businessrepublic/mba2252-4-ways-to-increase-your-email-open-rates-in-2023-free-ride-friday 00:15:54 The $100 MBA no http://100mba.net/show - The best email campaign in the world won’t help your business if no one reads it. So how can you make sure people actually see what you’re saying (without misleading subject lines, that is)? Today, we offer a few very specific answers. In both of our businesses, we’ve had ups and downs in our open rates. Along the way, we’ve discovered some moves that work. In this episode, we’ll share 4 things that reliably moved the needle for us. The best part? It’s not the elaborate or overly technical stuff that does the trick. It’s the simple, best-practice, tried-and-true methods that get results. From copywriting without sounding like a copywriter, to basic list hygiene, to storytelling, you don’t need a PhD in email to be heard. Learn what you can do to get real, useful engagement with your emails — and watch your leads and sales grow as a result. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The best email campaign … http://100mba.net/show - The best email campaign in the world won’t help your business if no one reads it. So how can you make sure people actually see what you’re saying (without misleading subject lines, that is)? Today, we offer a few very specific answers. In both of our businesses, we’ve had ups and downs in our open rates. Along the way, we’ve discovered some moves that work. In this episode, we’ll share 4 things that reliably moved the needle for us. The best part? It’s not the elaborate or overly technical stuff that does the trick. It’s the simple, best-practice, tried-and-true methods that get results. From copywriting without sounding like a copywriter, to basic list hygiene, to storytelling, you don’t need a PhD in email to be heard. Learn what you can do to get real, useful engagement with your emails — and watch your leads and sales grow as a result. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1453045705 Wed, 22 Feb 2023 12:08:26 +0000 https://soundcloud.com/businessrepublic/mba2251-how-much-can-you-earn-on-youtube-in-2023 00:12:55 The $100 MBA no http://100mba.net/show - YouTube: it’s one heckuva revenue-generator for anyone making video content. But how much can you really expect to bring in? And how can you optimize your approach to earn the most? Today, we unpack how to monetize your YouTube channel. Yes, we’ll discuss the ad revenue model — but it’s not the only way to get paid for YouTubing. In this episode, we’ll explore a few ways to turn videos into profit, and how some of the best YouTubers out there make their living. We’ll dive deep into exactly how popular your videos need to be before they can really generate income, and why YouTube is such a gold mine, especially compared to other content platforms like blogs and social media. …assuming, of course, that you’re doing it right. We did the research, you get the strategies. Learn how to approach YouTube with profit in mind, and get the most out of the content you put so much work into. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - YouTube: it’s one heckuv… http://100mba.net/show - YouTube: it’s one heckuva revenue-generator for anyone making video content. But how much can you really expect to bring in? And how can you optimize your approach to earn the most? Today, we unpack how to monetize your YouTube channel. Yes, we’ll discuss the ad revenue model — but it’s not the only way to get paid for YouTubing. In this episode, we’ll explore a few ways to turn videos into profit, and how some of the best YouTubers out there make their living. We’ll dive deep into exactly how popular your videos need to be before they can really generate income, and why YouTube is such a gold mine, especially compared to other content platforms like blogs and social media. …assuming, of course, that you’re doing it right. We did the research, you get the strategies. Learn how to approach YouTube with profit in mind, and get the most out of the content you put so much work into. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1452686992 Wed, 22 Feb 2023 02:56:40 +0000 https://soundcloud.com/businessrepublic/mba2250-qa-wednesday-how-many-support-messages-is-too-many-for-one-team-member 00:14:54 The $100 MBA no http://100mba.net/show - Customer Support should never be a secondary concern — it’s a selling point, and key to fighting churn. But a listener wants to know: how much Support can you expect your team to offer? It’s Q&A Wednesday, and our listener has more Support requests than the current (single) Support agent can handle. Is it because there are more requests than any one person can deal with? Or is it because this one person isn’t measuring up? And how the heck can you tell, either way? Fortunately, we’ve got a lot of experience in this arena. We’ve always prioritized Support in our own software company. It was our theory from the start that quickly resolving hiccups would create more customer loyalty than anything else. Today, we discuss what can reasonably be expected of a Customer Support agent, how to measure their performance, and what to do if someone on the team isn’t making the grade. We share a formula for calculating the number of requests or tickets each agent should be able to tackle in a day, and offer remedial actions you can take before looking for a replacement. Learn how to make your Support Team one of your most valuable assets — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Customer Support should … http://100mba.net/show - Customer Support should never be a secondary concern — it’s a selling point, and key to fighting churn. But a listener wants to know: how much Support can you expect your team to offer? It’s Q&A Wednesday, and our listener has more Support requests than the current (single) Support agent can handle. Is it because there are more requests than any one person can deal with? Or is it because this one person isn’t measuring up? And how the heck can you tell, either way? Fortunately, we’ve got a lot of experience in this arena. We’ve always prioritized Support in our own software company. It was our theory from the start that quickly resolving hiccups would create more customer loyalty than anything else. Today, we discuss what can reasonably be expected of a Customer Support agent, how to measure their performance, and what to do if someone on the team isn’t making the grade. We share a formula for calculating the number of requests or tickets each agent should be able to tackle in a day, and offer remedial actions you can take before looking for a replacement. Learn how to make your Support Team one of your most valuable assets — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1450900831 Mon, 20 Feb 2023 00:39:37 +0000 https://soundcloud.com/businessrepublic/mba2249-how-sell-more-products-passively-with-a-deadline-funnel 00:14:56 The $100 MBA no http://100mba.net/show - Urgency sells. But nothing turns people off like fake urgency (y’know, like those furniture stores that’ve been “going out of business” for the last 20 years). So how can you get folks to “buy now” without sounding full of it? The answer: deadline funnels. Deadline funnels are an automated way to create individualized timed special offers — emphasis on “timed.” The lead engages with your content, and the clock starts ticking. If they don’t buy…they really do miss out on the offer. At best, it helps you make a sale, and gets your new customer the best deal. At worst, it shows your audience that “last chance” really means “last chance.” Today, we discuss what deadline funnels are, how they work, and what tools help you set them up. We’ll share examples from our own business — which has benefited immensely from deadline funnels. Learn all you need to know about this incredible sales strategy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Urgency sells. But nothi… http://100mba.net/show - Urgency sells. But nothing turns people off like fake urgency (y’know, like those furniture stores that’ve been “going out of business” for the last 20 years). So how can you get folks to “buy now” without sounding full of it? The answer: deadline funnels. Deadline funnels are an automated way to create individualized timed special offers — emphasis on “timed.” The lead engages with your content, and the clock starts ticking. If they don’t buy…they really do miss out on the offer. At best, it helps you make a sale, and gets your new customer the best deal. At worst, it shows your audience that “last chance” really means “last chance.” Today, we discuss what deadline funnels are, how they work, and what tools help you set them up. We’ll share examples from our own business — which has benefited immensely from deadline funnels. Learn all you need to know about this incredible sales strategy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1450895395 Mon, 20 Feb 2023 00:25:18 +0000 https://soundcloud.com/businessrepublic/mba2248-extended-interview-bradley-t-morris-how-to-build-a-business-that-you-love 00:50:33 The $100 MBA no http://100mba.net/show - Don’t settle for success. Build a business you’re over the moon about! Today, we sit down with someone who did exactly that: Majik Media’s Bradley T. Morris. Bradley built the life of his dreams — which mostly involves adventures, night golf, and co-creating products with his 6-year-old son — by staying true to what really made him tick (and ditching the rest). He even gave up social media, just because it’s not a good vibe. And that decision has in no way harmed his considerable success. In this episode, Bradley joins Omar for a good long talk about prioritizing what matters, and building your business around that. It may seem idealistic, but Bradley’s experience demonstrates that if you’re sincere in what you’re trying to create, the right people will pay for it. Take some life and business lessons from a serial entrepreneur who’s doing things his own way. Then ask yourself: what’s your own way? Have the courage to answer honestly, and nothing can stop you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t settle for success… http://100mba.net/show - Don’t settle for success. Build a business you’re over the moon about! Today, we sit down with someone who did exactly that: Majik Media’s Bradley T. Morris. Bradley built the life of his dreams — which mostly involves adventures, night golf, and co-creating products with his 6-year-old son — by staying true to what really made him tick (and ditching the rest). He even gave up social media, just because it’s not a good vibe. And that decision has in no way harmed his considerable success. In this episode, Bradley joins Omar for a good long talk about prioritizing what matters, and building your business around that. It may seem idealistic, but Bradley’s experience demonstrates that if you’re sincere in what you’re trying to create, the right people will pay for it. Take some life and business lessons from a serial entrepreneur who’s doing things his own way. Then ask yourself: what’s your own way? Have the courage to answer honestly, and nothing can stop you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1447166335 Thu, 16 Feb 2023 02:57:13 +0000 https://soundcloud.com/businessrepublic/mba2247-should-you-build-a-business-to-sell-or-a-lifestyle-business-free-ride-friday 00:16:42 The $100 MBA no http://100mba.net/show - Is your business a lifetime commitment — or a way out? Today we explore the difference between “lifestyle” businesses and businesses designed for (eventual) sale. Which one are you building? Thing is, you need to answer that question, like yesterday. Because the way you build and run your business will differ wildly depending on what your endgame is. “Lifestyle” businesses are all yours. You’re going to do it for as long as possible, maybe for the rest of your working life. Because of that, you don’t have to do anything with an eventual sale (or the eventual buyers) in mind. But if you’re dreaming of a nice exit, you need to make sure your business is something you can market. That means everything from ensuring there’s more room to grow, to making sure the branding, processes, and systems don’t depend too much on…well, you. Are you building a business to have money, or a job you love? All things come to an end, and it’s never too soon to start thinking about how your time with your business wraps up. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Is your business a lifet… http://100mba.net/show - Is your business a lifetime commitment — or a way out? Today we explore the difference between “lifestyle” businesses and businesses designed for (eventual) sale. Which one are you building? Thing is, you need to answer that question, like yesterday. Because the way you build and run your business will differ wildly depending on what your endgame is. “Lifestyle” businesses are all yours. You’re going to do it for as long as possible, maybe for the rest of your working life. Because of that, you don’t have to do anything with an eventual sale (or the eventual buyers) in mind. But if you’re dreaming of a nice exit, you need to make sure your business is something you can market. That means everything from ensuring there’s more room to grow, to making sure the branding, processes, and systems don’t depend too much on…well, you. Are you building a business to have money, or a job you love? All things come to an end, and it’s never too soon to start thinking about how your time with your business wraps up. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1447165726 Thu, 16 Feb 2023 02:52:14 +0000 https://soundcloud.com/businessrepublic/mba2246-why-you-need-to-start-saving-cash-in-your-business 00:13:57 The $100 MBA no http://100mba.net/show - Recession anyone? Sooner or later, a rainy day comes. But with a little planning ahead, you can thrive in the rain. Today, we explain how the current economic moment is the perfect example of why you need a war chest. When the economy slows and interest rates rise, it becomes much more expensive to borrow the cash you need to invest in your business…unless you borrow it from yourself, that is. And while you’re not likely to have pockets as deep as the bank’s, you might be surprised at what you can save. It’s all about making saving a consistent habit. Today, we explain how utterly necessary a substantial savings account is for an independent business. We’ll also share tips on how to make saving easier, by building it into your whole business model. This way, you can ride out a recession with less financial damage to your bottom line. Learn why it’s time to start saving — and how to do so effectively. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Recession anyone? Sooner… http://100mba.net/show - Recession anyone? Sooner or later, a rainy day comes. But with a little planning ahead, you can thrive in the rain. Today, we explain how the current economic moment is the perfect example of why you need a war chest. When the economy slows and interest rates rise, it becomes much more expensive to borrow the cash you need to invest in your business…unless you borrow it from yourself, that is. And while you’re not likely to have pockets as deep as the bank’s, you might be surprised at what you can save. It’s all about making saving a consistent habit. Today, we explain how utterly necessary a substantial savings account is for an independent business. We’ll also share tips on how to make saving easier, by building it into your whole business model. This way, you can ride out a recession with less financial damage to your bottom line. Learn why it’s time to start saving — and how to do so effectively. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1445691592 Wed, 15 Feb 2023 02:21:51 +0000 https://soundcloud.com/businessrepublic/mba2245-qa-wednesday-how-do-you-spend-less-time-on-social-media 00:14:48 The $100 MBA no http://100mba.net/show - Are you using social media, or is it using you? Today, we share tried-and-true strategies for using these addictive platforms strategically — not mindlessly. Facebook, Insta, and the rest can be incredibly valuable tools. But they don’t exist to serve your business. They exist to serve their own. If you’re not careful, you can end up investing your time and energy into something that benefits Zuckerberg and Musk more than it benefits you. It’s Q&A Wednesday, and one of our listeners has seen the light. They know that social media is sucking them in on a daily basis. But quitting it altogether wouldn’t be good business. So what’s an easily-distracted entrepreneur to do? You don’t have to give up social media to avoid its pitfalls. In this episode, you’ll learn a few simple tricks that allow you to do your marketing, reach your audience, and get back to the real world. We also share tools that make it easier. Think of social media like fire: undeniably beneficial, but dangerous if it gets out of control. Learn how to manage it effectively — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you using social med… http://100mba.net/show - Are you using social media, or is it using you? Today, we share tried-and-true strategies for using these addictive platforms strategically — not mindlessly. Facebook, Insta, and the rest can be incredibly valuable tools. But they don’t exist to serve your business. They exist to serve their own. If you’re not careful, you can end up investing your time and energy into something that benefits Zuckerberg and Musk more than it benefits you. It’s Q&A Wednesday, and one of our listeners has seen the light. They know that social media is sucking them in on a daily basis. But quitting it altogether wouldn’t be good business. So what’s an easily-distracted entrepreneur to do? You don’t have to give up social media to avoid its pitfalls. In this episode, you’ll learn a few simple tricks that allow you to do your marketing, reach your audience, and get back to the real world. We also share tools that make it easier. Think of social media like fire: undeniably beneficial, but dangerous if it gets out of control. Learn how to manage it effectively — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1445570416 Mon, 13 Feb 2023 05:21:11 +0000 https://soundcloud.com/businessrepublic/mba2244-how-to-know-its-time-to-upgrade-your-team 00:14:16 The $100 MBA no http://100mba.net/show - Nothing stays the same forever — not if it’s going to grow. That’s true for your team, too. If your team isn’t getting better, it’s stagnating. Which means your business is stagnating. Which means your business is dying. So how do you stop this from happening? How do you keep your team out of a rut? At some point, you’ll probably have to replace some people. You can’t let fear of change (or potential confrontation) stop you from helping your business thrive. But here’s the good news: sometimes you can “replace” someone with themselves — if they’re willing to evolve. Today, we share a little exercise that will help you see who’s truly making the grade for your business. Once you’re clear on who makes the cut and who doesn’t, it’s time to take the necessary steps to bring everyone up to scratch. You can’t always predict who will grow with your company, but one thing is for sure: stasis is never good for business. Learn how to see what needs changing. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Nothing stays the same f… http://100mba.net/show - Nothing stays the same forever — not if it’s going to grow. That’s true for your team, too. If your team isn’t getting better, it’s stagnating. Which means your business is stagnating. Which means your business is dying. So how do you stop this from happening? How do you keep your team out of a rut? At some point, you’ll probably have to replace some people. You can’t let fear of change (or potential confrontation) stop you from helping your business thrive. But here’s the good news: sometimes you can “replace” someone with themselves — if they’re willing to evolve. Today, we share a little exercise that will help you see who’s truly making the grade for your business. Once you’re clear on who makes the cut and who doesn’t, it’s time to take the necessary steps to bring everyone up to scratch. You can’t always predict who will grow with your company, but one thing is for sure: stasis is never good for business. Learn how to see what needs changing. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1445564836 Mon, 13 Feb 2023 00:25:54 +0000 https://soundcloud.com/businessrepublic/mba2243-guest-teacher-stephen-key-how-to-bring-an-idea-to-market-without-starting-a-business 00:18:44 The $100 MBA no http://100mba.net/show - You have a great idea for a product. But you don’t have the time, resources, or know-how to bring it to life. No problem. Today’s guest teacher, Stephen Key, knows all there is to know about “open innovation” — allowing other companies to license your idea and bring it to market. They take the risk. They do the work. You reap the benefits. It’s a win-win! Of course, you have to do some legwork first. In this episode, Stephen will walk you through the process of securing the rights to your idea, and shopping it around to the right kinds of companies. We always preach that execution is just as important as ideas. But with open innovation, you can outsource the execution in just a few steps. If you’re busy with another business, or simply don’t have the option of bringing your idea to market, this might be the best alternative. There’s one way to find out: learn how the process works, and see if your big idea is a good fit. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You have a great idea fo… http://100mba.net/show - You have a great idea for a product. But you don’t have the time, resources, or know-how to bring it to life. No problem. Today’s guest teacher, Stephen Key, knows all there is to know about “open innovation” — allowing other companies to license your idea and bring it to market. They take the risk. They do the work. You reap the benefits. It’s a win-win! Of course, you have to do some legwork first. In this episode, Stephen will walk you through the process of securing the rights to your idea, and shopping it around to the right kinds of companies. We always preach that execution is just as important as ideas. But with open innovation, you can outsource the execution in just a few steps. If you’re busy with another business, or simply don’t have the option of bringing your idea to market, this might be the best alternative. There’s one way to find out: learn how the process works, and see if your big idea is a good fit. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1443682225 Fri, 10 Feb 2023 00:56:40 +0000 https://soundcloud.com/businessrepublic/mba2242-how-to-use-your-competition-in-your-marketing-free-ride-friday 00:14:02 The $100 MBA no http://100mba.net/show - Competition is a good thing — if you know how to use it. We often think it’d be great to be the only one selling what we’re selling. But if that were true, it wouldn’t be an awesome sign re: consumer demand. So instead of being afraid of the competition, let’s turn it to our advantage! In this episode, we’ll share a few ways. With examples from famous brands and our own businesses, we’ll explore how companies that are willing to stand side-by-side with the alternatives win. The key is to understand that a competitor is something invaluable for marketing: a basis of comparison. Your job is simply to make that comparison an informative (and favorable) one. Learn how different brands have done wonders for their sales by shining a light on what customers could buy instead. When you believe in your product — and more appropriately, your product’s market fit — the truth will set you free. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Competition is a good th… http://100mba.net/show - Competition is a good thing — if you know how to use it. We often think it’d be great to be the only one selling what we’re selling. But if that were true, it wouldn’t be an awesome sign re: consumer demand. So instead of being afraid of the competition, let’s turn it to our advantage! In this episode, we’ll share a few ways. With examples from famous brands and our own businesses, we’ll explore how companies that are willing to stand side-by-side with the alternatives win. The key is to understand that a competitor is something invaluable for marketing: a basis of comparison. Your job is simply to make that comparison an informative (and favorable) one. Learn how different brands have done wonders for their sales by shining a light on what customers could buy instead. When you believe in your product — and more appropriately, your product’s market fit — the truth will set you free. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1442105983 Wed, 08 Feb 2023 01:49:43 +0000 https://soundcloud.com/businessrepublic/mba2241-why-three-is-the-magic-number-in-business 00:13:36 The $100 MBA no http://100mba.net/show - Sometimes the simplest tricks have the most dramatic results. Case in point: The Rule of 3. Human brain psychology 101 teaches us that people are selective about what goes into their memories. If it’s not easily understandable, digestible, and recallable, our brains won’t make space for it. But with the right structure and rhythm, almost anything can find a place on the “top shelf” of our minds. That includes marketing and sales material. Today, we explore how dividing things — everything, really — into threes is an almost magic hack for getting better results from marketing and sales assets. We’ll explain how it works, why it works, and how we use it. For an example, look how many times we did it in this podcast summary. Go ahead, we’ll wait… Learn how to apply the magic number to any business asset, from copy and content to ads and offers. It’s the best way to get (clear) information into your audience’s heads, and keep it there long enough to inspire action. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sometimes the simplest t… http://100mba.net/show - Sometimes the simplest tricks have the most dramatic results. Case in point: The Rule of 3. Human brain psychology 101 teaches us that people are selective about what goes into their memories. If it’s not easily understandable, digestible, and recallable, our brains won’t make space for it. But with the right structure and rhythm, almost anything can find a place on the “top shelf” of our minds. That includes marketing and sales material. Today, we explore how dividing things — everything, really — into threes is an almost magic hack for getting better results from marketing and sales assets. We’ll explain how it works, why it works, and how we use it. For an example, look how many times we did it in this podcast summary. Go ahead, we’ll wait… Learn how to apply the magic number to any business asset, from copy and content to ads and offers. It’s the best way to get (clear) information into your audience’s heads, and keep it there long enough to inspire action. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1442105314 Wed, 08 Feb 2023 01:16:10 +0000 https://soundcloud.com/businessrepublic/mba2240-qa-wednesday-should-i-offer-an-unlimited-paid-leave-policy-for-my-team 00:14:26 The $100 MBA no http://100mba.net/show - How much time off is too much? Or is there any such thing as too much? In an era of high employment and the ‘Great Resignation,’ it can be tough to make your company the place to be for the most talented and dedicated employees. One benefit some startups have tried sounds a little extreme, but it’s a thing: unlimited leave. The question: does that really work out? It’s Q&A Wednesday, and we’ve got a listener with a small software startup who wants to scale up. They’re considering a no-limits time-off policy, but they’re hesitant. Will anyone show up to work? Will this attract the best, or the laziest? Will the current team slap permanent “brb” signs on their desks? As it turns out, the downside of unlimited leave isn't what you’d expect. In fact, it’s kinda the opposite. Today, we explore how this controversial policy has worked out for other companies. Plus, we’ll share our own leave policy, and how we arrived at it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How much time off is too… http://100mba.net/show - How much time off is too much? Or is there any such thing as too much? In an era of high employment and the ‘Great Resignation,’ it can be tough to make your company the place to be for the most talented and dedicated employees. One benefit some startups have tried sounds a little extreme, but it’s a thing: unlimited leave. The question: does that really work out? It’s Q&A Wednesday, and we’ve got a listener with a small software startup who wants to scale up. They’re considering a no-limits time-off policy, but they’re hesitant. Will anyone show up to work? Will this attract the best, or the laziest? Will the current team slap permanent “brb” signs on their desks? As it turns out, the downside of unlimited leave isn't what you’d expect. In fact, it’s kinda the opposite. Today, we explore how this controversial policy has worked out for other companies. Plus, we’ll share our own leave policy, and how we arrived at it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1440552412 Mon, 06 Feb 2023 00:45:59 +0000 https://soundcloud.com/businessrepublic/mba2239-5-mistakes-to-avoid-when-running-live-events-in-2023 00:19:34 The $100 MBA no http://100mba.net/show - Live events are back — but that doesn’t mean things are exactly the way they used to be. From a small meetup to a major conference, the way you plan and execute a live event might need some adjusting. Attitudes, expectations, and realities have changed drastically in the last few years. As in all things business, those who fail to evolve get left behind. Today, we’ll explore 5 things that can totally derail your next live event, if you’re not careful to avoid them. We’ll explain what’s changed and why, how potential attendees have different standards now, and how to host an event that actually gets the results you want. Throw out the old playbook, and break out your notebook. It’s time to plan events for the new context, so that everyone who attends walks away with the value they came for — and you walk away with greater authority and credibility, along with the gratitude of your audience. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Live events are back — b… http://100mba.net/show - Live events are back — but that doesn’t mean things are exactly the way they used to be. From a small meetup to a major conference, the way you plan and execute a live event might need some adjusting. Attitudes, expectations, and realities have changed drastically in the last few years. As in all things business, those who fail to evolve get left behind. Today, we’ll explore 5 things that can totally derail your next live event, if you’re not careful to avoid them. We’ll explain what’s changed and why, how potential attendees have different standards now, and how to host an event that actually gets the results you want. Throw out the old playbook, and break out your notebook. It’s time to plan events for the new context, so that everyone who attends walks away with the value they came for — and you walk away with greater authority and credibility, along with the gratitude of your audience. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1440547951 Mon, 06 Feb 2023 00:34:02 +0000 https://soundcloud.com/businessrepublic/mba2238-guest-teacher-alvin-poh-how-to-hire-the-right-people-in-order-to-scale-up-your-business 00:18:42 The $100 MBA no http://100mba.net/show - Fact: No matter what you do, you will never scale your business. Your team will. That’s what scaling is: growing your business beyond what any one person can accomplish on their own. Which means that one of the most important keys to scaling is assembling the right crew. Today’s guest teacher knows a thing or two about that. In fact, he scaled his way up from solopreneurship to a team of over a hundred — and a $30 million ext. Today, Alvin Poh is here to explain how he built the team that took his company from startup to scale-up and beyond. In this episode, Poh will share his “MMA” framework for building your dream team. He’ll share what many businesses get wrong about the team-building process, and what you can do to make sure you’re creating a culture that brings out the best in every employee. Learn what it really takes to get to the next level, in the only way that really works: together. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Fact: No matter what you… http://100mba.net/show - Fact: No matter what you do, you will never scale your business. Your team will. That’s what scaling is: growing your business beyond what any one person can accomplish on their own. Which means that one of the most important keys to scaling is assembling the right crew. Today’s guest teacher knows a thing or two about that. In fact, he scaled his way up from solopreneurship to a team of over a hundred — and a $30 million ext. Today, Alvin Poh is here to explain how he built the team that took his company from startup to scale-up and beyond. In this episode, Poh will share his “MMA” framework for building your dream team. He’ll share what many businesses get wrong about the team-building process, and what you can do to make sure you’re creating a culture that brings out the best in every employee. Learn what it really takes to get to the next level, in the only way that really works: together. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1438651822 Thu, 02 Feb 2023 23:58:05 +0000 https://soundcloud.com/businessrepublic/mba2237-how-make-10k-a-month-with-live-courses-free-ride-friday 00:18:49 The $100 MBA no http://100mba.net/show - There are lots of ways to share what you know. But one is the most complete, comprehensive, and effective: live courses. They’re the closest thing to teaching someone in person. More intimate than a blog post or YouTube video, more in-depth than a webinar, the live course is the ultimate way to sell your unique knowledge and experience. Today, we’ll explain how that’s easily worth $10k per month. We’ll share the three basic steps to creating, marketing, and selling a killer live course. If you’re intimidated by the thought — don’t be! You might be surprised how easy it is, especially with one particular tool we’ll discuss. Plus, we’ll explain why live courses get better results (and are therefore worth more) than other modes of online teaching and training. If you’re thinking about monetizing your knowledge with a live course, start with this episode. Get the overview of how you can pull it off, plus find out where to get even more in-depth training — with us! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There are lots of ways t… http://100mba.net/show - There are lots of ways to share what you know. But one is the most complete, comprehensive, and effective: live courses. They’re the closest thing to teaching someone in person. More intimate than a blog post or YouTube video, more in-depth than a webinar, the live course is the ultimate way to sell your unique knowledge and experience. Today, we’ll explain how that’s easily worth $10k per month. We’ll share the three basic steps to creating, marketing, and selling a killer live course. If you’re intimidated by the thought — don’t be! You might be surprised how easy it is, especially with one particular tool we’ll discuss. Plus, we’ll explain why live courses get better results (and are therefore worth more) than other modes of online teaching and training. If you’re thinking about monetizing your knowledge with a live course, start with this episode. Get the overview of how you can pull it off, plus find out where to get even more in-depth training — with us! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1436983816 Tue, 31 Jan 2023 23:48:47 +0000 https://soundcloud.com/businessrepublic/mba2236-the-truth-about-business-success-you-dont-want-to-hear 00:17:02 The $100 MBA no http://100mba.net/show - It’s not that you won’t like it. It’s that you might find it confusing, or hard to believe. But it’s true. Also — despite being an answer of sorts — it raises some questions. But if you implement this one very basic principle, you’ll see results. We have. Other entrepreneurs we’ve worked with and coached have. But it can take time. This isn’t some ancient secret or a newfangled “hack” sweeping the Internet. It’s basic, bare-bones, tried-and-true business reality. It’s worked for everyone from the first street vendor to the kings of Silicon Valley. And it requires you to embrace one of our favorite maxims: “simple” doesn’t mean “easy.” And yes, this truth is true no matter what kind of business or market you’re in. Curious yet? Tune in, and hear this extremely straightforward (and extremely valuable) bit of wisdom. But remember: understanding it is one thing. But like everything in business, the key is execution. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s not that you won’t … http://100mba.net/show - It’s not that you won’t like it. It’s that you might find it confusing, or hard to believe. But it’s true. Also — despite being an answer of sorts — it raises some questions. But if you implement this one very basic principle, you’ll see results. We have. Other entrepreneurs we’ve worked with and coached have. But it can take time. This isn’t some ancient secret or a newfangled “hack” sweeping the Internet. It’s basic, bare-bones, tried-and-true business reality. It’s worked for everyone from the first street vendor to the kings of Silicon Valley. And it requires you to embrace one of our favorite maxims: “simple” doesn’t mean “easy.” And yes, this truth is true no matter what kind of business or market you’re in. Curious yet? Tune in, and hear this extremely straightforward (and extremely valuable) bit of wisdom. But remember: understanding it is one thing. But like everything in business, the key is execution. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1436980861 Tue, 31 Jan 2023 23:43:06 +0000 https://soundcloud.com/businessrepublic/mba2235-qa-wednesday-can-i-monetize-my-podcast-that-only-has-500-listeners-an-episode 00:13:11 The $100 MBA no http://100mba.net/show - Success isn’t a matter of size. In fact, you can make a decent profit with even a small audience — if you know how to monetize it. It’s Q&A Wednesday, and we’re helping a fellow podcaster figure out how to generate revenue. Our listener has their own podcast audience of about 500. Not massive, but not anything to sneeze at either. Is that a big enough crowd to attract some podcast sponsors? If not, then what? Today, we’ll explore how even the most niche audience can be a gold mine. We’ll discuss different ways to monetize a podcast, including (but definitely not limited to) scoring sponsorships. Wherever even a small number of people are consistently showing up for your expertise, there’s opportunity. Learn how even a modest following can be the foundation of a great business. If 500 people consistently want to hear what you have to say, you know something worth paying for. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Success isn’t a matter o… http://100mba.net/show - Success isn’t a matter of size. In fact, you can make a decent profit with even a small audience — if you know how to monetize it. It’s Q&A Wednesday, and we’re helping a fellow podcaster figure out how to generate revenue. Our listener has their own podcast audience of about 500. Not massive, but not anything to sneeze at either. Is that a big enough crowd to attract some podcast sponsors? If not, then what? Today, we’ll explore how even the most niche audience can be a gold mine. We’ll discuss different ways to monetize a podcast, including (but definitely not limited to) scoring sponsorships. Wherever even a small number of people are consistently showing up for your expertise, there’s opportunity. Learn how even a modest following can be the foundation of a great business. If 500 people consistently want to hear what you have to say, you know something worth paying for. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1435405030 Mon, 30 Jan 2023 00:34:18 +0000 https://soundcloud.com/businessrepublic/mba2234-5-steps-to-launching-a-youtube-channel-2023 00:15:40 The $100 MBA no http://100mba.net/show - YouTube: it’s the top platform for online content consumption, by a mile. With millions of eyeballs watching countless hours of video each day, entrepreneurs are scrambling to establish a YouTube presence. And for good reason — with so many potential customers on the platform, the potential for reaching your target audience and building a strong brand is huge. But with so much competition, it can be tough to stand out. That's why on today's episode, we're diving deep into the world of YouTube, and giving you the tools you need to launch your channel and build a loyal following. From finding your niche, to creating content that resonates with your potential leads, we've got you covered. Plus, you'll hear real-world examples of entrepreneurs who’ve nailed it. If you're thinking of starting your own YouTube channel, this episode is a must-listen. We'll give you the tips, tricks, and strategies you need to make your channel a success. Tune in, and let's start building your YouTube empire! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - YouTube: it’s the top pl… http://100mba.net/show - YouTube: it’s the top platform for online content consumption, by a mile. With millions of eyeballs watching countless hours of video each day, entrepreneurs are scrambling to establish a YouTube presence. And for good reason — with so many potential customers on the platform, the potential for reaching your target audience and building a strong brand is huge. But with so much competition, it can be tough to stand out. That's why on today's episode, we're diving deep into the world of YouTube, and giving you the tools you need to launch your channel and build a loyal following. From finding your niche, to creating content that resonates with your potential leads, we've got you covered. Plus, you'll hear real-world examples of entrepreneurs who’ve nailed it. If you're thinking of starting your own YouTube channel, this episode is a must-listen. We'll give you the tips, tricks, and strategies you need to make your channel a success. Tune in, and let's start building your YouTube empire! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1435400518 Mon, 30 Jan 2023 00:29:30 +0000 https://soundcloud.com/businessrepublic/mba2233-must-read-expert-secrets-by-russell-brunson 00:20:14 The $100 MBA no http://100mba.net/show - Not everything in every “Must Read” is a…must. But that doesn’t mean you can’t learn something valuable from it. Today we tackle Expert Secrets by one of the most influential personalities in entrepreneurship: Russell Brunson. In this book, Brunson teaches you how to position yourself as an expert in your field and build a strong following. It’s a comprehensive guide to creating a “tribe,” and turning expertise into revenue. We liked most of it. The rest of it was still worth reading! Brunson’s hard-won expertise as an authority-builder and knowledge-monetizer is unquestionable. And while Omar has a different (but equally hard-won) philosophy around generating sales, it’s more a matter of preference than “right” or “wrong.” Hear what makes this book worth your time, which bits we filed under “meh,” and you can benefit from a renowned thought leader’s wisdom. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Not everything in every … http://100mba.net/show - Not everything in every “Must Read” is a…must. But that doesn’t mean you can’t learn something valuable from it. Today we tackle Expert Secrets by one of the most influential personalities in entrepreneurship: Russell Brunson. In this book, Brunson teaches you how to position yourself as an expert in your field and build a strong following. It’s a comprehensive guide to creating a “tribe,” and turning expertise into revenue. We liked most of it. The rest of it was still worth reading! Brunson’s hard-won expertise as an authority-builder and knowledge-monetizer is unquestionable. And while Omar has a different (but equally hard-won) philosophy around generating sales, it’s more a matter of preference than “right” or “wrong.” Hear what makes this book worth your time, which bits we filed under “meh,” and you can benefit from a renowned thought leader’s wisdom. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1433328289 Fri, 27 Jan 2023 01:33:06 +0000 https://soundcloud.com/businessrepublic/mba2232-how-to-create-an-email-offer-free-ride-friday 00:20:19 The $100 MBA no http://100mba.net/show - You have a product. You have an email list. What now? A simple “Hey [name], this thing is for sale” won’t do the trick. To get results from email campaigns, you need to do more than just sell. You need to engage. Today, we share the ingredients for an effective email campaign — based on months of research and our years of experience. These are the tactics and strategies that have worked for us. It’s a dense episode, but here’s the short version: your emails have to be valuable in and of themselves. Obviously, there are more details to that. Before your next launch or sales event, break out the notepad and give this guide a listen. You can use your email list to connect with and convert customers, all without making anyone feel spammed. It’s just a matter of communication. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You have a product. You … http://100mba.net/show - You have a product. You have an email list. What now? A simple “Hey [name], this thing is for sale” won’t do the trick. To get results from email campaigns, you need to do more than just sell. You need to engage. Today, we share the ingredients for an effective email campaign — based on months of research and our years of experience. These are the tactics and strategies that have worked for us. It’s a dense episode, but here’s the short version: your emails have to be valuable in and of themselves. Obviously, there are more details to that. Before your next launch or sales event, break out the notepad and give this guide a listen. You can use your email list to connect with and convert customers, all without making anyone feel spammed. It’s just a matter of communication. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1431754666 Thu, 26 Jan 2023 02:21:45 +0000 https://soundcloud.com/businessrepublic/mba2231-how-to-increase-your-profit-margins-without-upsetting-customers 00:16:13 The $100 MBA no http://100mba.net/show - When profit margins are thin, your business isn’t safe. Yet even when we know the numbers aren’t good, entrepreneurs are often afraid to do what it takes to get deeper into the black. That’s because we don’t realize something important: your profits don’t have to come at the expense of your customers. You can always increase the distance between what you spend and what you bring in — without alienating anyone. Today, we discuss how. In this episode, we’ll share how widening profit margins isn’t simply about charging more. With a little creativity, you can find ways to get more out of your existing business. A well-rounded business can always create value. And value creates profit. If your margins are looking a little skinny, this is the episode for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When profit margins are … http://100mba.net/show - When profit margins are thin, your business isn’t safe. Yet even when we know the numbers aren’t good, entrepreneurs are often afraid to do what it takes to get deeper into the black. That’s because we don’t realize something important: your profits don’t have to come at the expense of your customers. You can always increase the distance between what you spend and what you bring in — without alienating anyone. Today, we discuss how. In this episode, we’ll share how widening profit margins isn’t simply about charging more. With a little creativity, you can find ways to get more out of your existing business. A well-rounded business can always create value. And value creates profit. If your margins are looking a little skinny, this is the episode for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1431749944 Tue, 24 Jan 2023 23:57:13 +0000 https://soundcloud.com/businessrepublic/mba2230-qa-wednesday-how-can-i-be-a-more-interesting-personality-for-my-brand 00:16:25 The $100 MBA no http://100mba.net/show - More and more, what you sell isn’t the only thing you’re selling. You’re also selling you. People gravitate to brands they can identify with — which usually means brands associated with people they identify with. Sometimes, it’s sponsors or their fellow customers. But just as often, it’s the founder. But what if you’re not much of a…personality? The short answer is: you are, even if you think you’re not. Today, we help a fellow entrepreneur who knows they have to personify their brand, but isn’t confident the audience will love who they see. But of course, that’s all a matter of perspective. The key is to find ways to share yourself effectively — even if it means getting a little uncomfortable. In fact, by putting yourself in uncomfortable and unfamiliar situations, you’ll become even more interesting than you already are! In this episode, we’ll discuss a variety of ways to crack open the shell of your personality, and let it shine. Best of all, this does not mean being fake or creating a false persona. It’s all about embracing and sharing the value that is you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - More and more, what you … http://100mba.net/show - More and more, what you sell isn’t the only thing you’re selling. You’re also selling you. People gravitate to brands they can identify with — which usually means brands associated with people they identify with. Sometimes, it’s sponsors or their fellow customers. But just as often, it’s the founder. But what if you’re not much of a…personality? The short answer is: you are, even if you think you’re not. Today, we help a fellow entrepreneur who knows they have to personify their brand, but isn’t confident the audience will love who they see. But of course, that’s all a matter of perspective. The key is to find ways to share yourself effectively — even if it means getting a little uncomfortable. In fact, by putting yourself in uncomfortable and unfamiliar situations, you’ll become even more interesting than you already are! In this episode, we’ll discuss a variety of ways to crack open the shell of your personality, and let it shine. Best of all, this does not mean being fake or creating a false persona. It’s all about embracing and sharing the value that is you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1430175700 Tue, 24 Jan 2023 01:12:57 +0000 https://soundcloud.com/businessrepublic/mba2229-how-to-get-your-first-1000-email-subscribers 00:14:33 The $100 MBA no http://100mba.net/show - The first hill tends to be the steepest. …or at least it can feel that way. When it comes to assembling a solid email list, getting from nothing to something can seem daunting. But with a few simple tactics, you can build that foundation. The best part? One thousand subscribers is enough to generate a full-time income, depending on what you sell. So doing some extra work in the beginning is a no-brainer investment into the future of your business. A little sweat now creates momentum that can pay off later. So how is it done? What are the moves? That’s what today’s episode is all about. We’ll share a few accessible, cost-effective ways to rake in those email addresses. Then, it’s up to you to convert. For all the power of other marketing channels, email remains King. You just have to give yourself a solid launchpad. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The first hill tends to … http://100mba.net/show - The first hill tends to be the steepest. …or at least it can feel that way. When it comes to assembling a solid email list, getting from nothing to something can seem daunting. But with a few simple tactics, you can build that foundation. The best part? One thousand subscribers is enough to generate a full-time income, depending on what you sell. So doing some extra work in the beginning is a no-brainer investment into the future of your business. A little sweat now creates momentum that can pay off later. So how is it done? What are the moves? That’s what today’s episode is all about. We’ll share a few accessible, cost-effective ways to rake in those email addresses. Then, it’s up to you to convert. For all the power of other marketing channels, email remains King. You just have to give yourself a solid launchpad. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1430169340 Sun, 22 Jan 2023 23:49:27 +0000 https://soundcloud.com/businessrepublic/mba2228-extended-interview-dan-martell-how-to-buy-back-your-time 01:08:16 The $100 MBA no http://100mba.net/show - For entrepreneurs (and humans in general), nothing is more valuable than time. But too often, we trade our time for money — or the promise of money. Entrepreneurs especially feel like your level of success is directly aligned to how much time you spend working. This. Is. False. In fact, the best thing you can do for your company and yourself is to take back as much time as possible. Omar learned this from his former business coach, SaaS-scaling legend Dan Martell. Today, Omar and Dan sit down to discuss why trading money for time is actually the best strategy for growing and scaling a business to its full potential. It also doesn’t hurt that having more time makes you healthier and happier, too. Hear this extended conversation between teacher and student, and learn why time isn’t the price of entrepreneurship — it’s the reward. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For entrepreneurs (and h… http://100mba.net/show - For entrepreneurs (and humans in general), nothing is more valuable than time. But too often, we trade our time for money — or the promise of money. Entrepreneurs especially feel like your level of success is directly aligned to how much time you spend working. This. Is. False. In fact, the best thing you can do for your company and yourself is to take back as much time as possible. Omar learned this from his former business coach, SaaS-scaling legend Dan Martell. Today, Omar and Dan sit down to discuss why trading money for time is actually the best strategy for growing and scaling a business to its full potential. It also doesn’t hurt that having more time makes you healthier and happier, too. Hear this extended conversation between teacher and student, and learn why time isn’t the price of entrepreneurship — it’s the reward. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1428237886 Fri, 20 Jan 2023 01:16:19 +0000 https://soundcloud.com/businessrepublic/mba2227-how-to-hold-yourself-accountable-free-ride-friday 00:14:26 The $100 MBA no http://100mba.net/show - As a general rule, people don’t do what they don’t want to do. …even when they should. It’s not that we’re lazy, or not committed. It’s that we fail to proactively strategize, to paint ourselves into the corners where we’re forced to follow through on our goals. It sounds simple. But then…why don’t we all do it? Today, we’ll share a few tried-and-true ways to set yourself up for success. By employing some external factors in addition to your internal discipline, you can hit the “sweet spot” of pushing yourself while being pushed *just enough* by forces outside your control. If you don’t manage the forces outside your control, and enlist them in keeping you on track, they’ll come for you anyway — and you won’t like the results. Hear our simple strategies, and see what you can do about being a better boss to yourself. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - As a general rule, peopl… http://100mba.net/show - As a general rule, people don’t do what they don’t want to do. …even when they should. It’s not that we’re lazy, or not committed. It’s that we fail to proactively strategize, to paint ourselves into the corners where we’re forced to follow through on our goals. It sounds simple. But then…why don’t we all do it? Today, we’ll share a few tried-and-true ways to set yourself up for success. By employing some external factors in addition to your internal discipline, you can hit the “sweet spot” of pushing yourself while being pushed *just enough* by forces outside your control. If you don’t manage the forces outside your control, and enlist them in keeping you on track, they’ll come for you anyway — and you won’t like the results. Hear our simple strategies, and see what you can do about being a better boss to yourself. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1427287774 Wed, 18 Jan 2023 23:34:01 +0000 https://soundcloud.com/businessrepublic/mba2226-why-you-cant-get-everything-done 00:15:52 The $100 MBA no http://100mba.net/show - Overwhelmed? The problem might not be you. There’s an entire industry of content, influence, and promises regarding productivity. But what if that’s tackling the problem backwards? What if maximizing your ability to blast through ToDo lists is missing a key element? We think that’s the case. Today, Omar shares a straightforward but potentially game-changing “secret” to productivity. But really, it’s not so secret at all. It’s an application of good ol’ Occam’s razor: the principle that the simplest explanation for a problem is usually the correct one. Hear why you’re probably having trouble getting it all accomplished — and why you really shouldn’t beat yourself up about it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Overwhelmed? The problem… http://100mba.net/show - Overwhelmed? The problem might not be you. There’s an entire industry of content, influence, and promises regarding productivity. But what if that’s tackling the problem backwards? What if maximizing your ability to blast through ToDo lists is missing a key element? We think that’s the case. Today, Omar shares a straightforward but potentially game-changing “secret” to productivity. But really, it’s not so secret at all. It’s an application of good ol’ Occam’s razor: the principle that the simplest explanation for a problem is usually the correct one. Hear why you’re probably having trouble getting it all accomplished — and why you really shouldn’t beat yourself up about it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1425810646 Tue, 17 Jan 2023 00:00:24 +0000 https://soundcloud.com/businessrepublic/mba2225-qa-wednesday-help-im-an-introvert-in-fiji-how-do-i-make-connections 00:13:18 The $100 MBA no http://100mba.net/show - Online entrepreneurship is perfect for creative introverts. You get to work by yourself, limit distractions, and subtract the anxiety that comes with office politics and social drama. …but that approach can leave you isolated, personally and professionally. It’s Q&A Wednesday, and we’ve got a listener who’s living the ideal introvert lifestyle: a blogger based in Fiji. How can you beat that? But like many introverts discover, the cost of not having a network can be high. No entrepreneur is an island — even if you live on a beautiful one. So what’s a talented loner to do? Today, we share a few ways anyone — even the most introverted — can safely, confidently put themselves out there and make some connections. From online networking to getting to know people IRL, there’s always a way to introduce yourself. Learn how to make the social effort necessary to create a network, and make the effort count. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Online entrepreneurship … http://100mba.net/show - Online entrepreneurship is perfect for creative introverts. You get to work by yourself, limit distractions, and subtract the anxiety that comes with office politics and social drama. …but that approach can leave you isolated, personally and professionally. It’s Q&A Wednesday, and we’ve got a listener who’s living the ideal introvert lifestyle: a blogger based in Fiji. How can you beat that? But like many introverts discover, the cost of not having a network can be high. No entrepreneur is an island — even if you live on a beautiful one. So what’s a talented loner to do? Today, we share a few ways anyone — even the most introverted — can safely, confidently put themselves out there and make some connections. From online networking to getting to know people IRL, there’s always a way to introduce yourself. Learn how to make the social effort necessary to create a network, and make the effort count. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1424969683 Mon, 16 Jan 2023 23:48:52 +0000 https://soundcloud.com/businessrepublic/mba2224-how-to-hold-your-team-members-accountable 00:14:27 The $100 MBA no http://100mba.net/show - They seemed great when you hired them. But then… Why do some employees fail to measure up? Often, we think it’s because something is wrong with our hiring process. But realistically, it’s more likely to be what happens after the hire. Today, we discuss how to set and maintain expectations for employees in a constructive way. That doesn’t mean being heavy-handed, authoritarian, or micro-managing. It means communicating and following through on exactly what you need from them. We’ll share exactly how we keep our team up to snuff, mostly by defining “snuff” clearly and helping them correct course when necessary. The good news is that pretty much everyone wants to do a good job. But it’s on the founders to show them how. Learn from our experience. Discover why some team members flake after a while, and why better management — not better employees — is the answer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - They seemed great when y… http://100mba.net/show - They seemed great when you hired them. But then… Why do some employees fail to measure up? Often, we think it’s because something is wrong with our hiring process. But realistically, it’s more likely to be what happens after the hire. Today, we discuss how to set and maintain expectations for employees in a constructive way. That doesn’t mean being heavy-handed, authoritarian, or micro-managing. It means communicating and following through on exactly what you need from them. We’ll share exactly how we keep our team up to snuff, mostly by defining “snuff” clearly and helping them correct course when necessary. The good news is that pretty much everyone wants to do a good job. But it’s on the founders to show them how. Learn from our experience. Discover why some team members flake after a while, and why better management — not better employees — is the answer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1424967541 Mon, 16 Jan 2023 00:14:06 +0000 https://soundcloud.com/businessrepublic/mba2223-guest-teacher-gen-furukawa-how-to-increase-sales-personalize-your-marketing 00:21:49 The $100 MBA no http://100mba.net/show - The more specific your marketing is to your leads, the better it’ll work. Hence, quizzes. Gen Furukawa is the cofounder of Prehook, a company that helps ecommerce businesses create interactive quiz funnels to drive leads and sales. By engaging with website visitors in a 2-way conversation, you can gather the data that makes marketing more personal. And of course, more personal means more effective. In this guest lesson, Gen will explain exactly how quizzes super-charge sales. But just as importantly, he’ll share how quizzes gather “zero-party data” — the perfect alternative to data from outside platforms like Facebook or Google. Form your own relationship with website visitors, whether it’s for ecommerce or another kind of product. Best of all, do it without relying on the increasingly controversial (and increasingly less effective) method of paying outside data-farmers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The more specific your m… http://100mba.net/show - The more specific your marketing is to your leads, the better it’ll work. Hence, quizzes. Gen Furukawa is the cofounder of Prehook, a company that helps ecommerce businesses create interactive quiz funnels to drive leads and sales. By engaging with website visitors in a 2-way conversation, you can gather the data that makes marketing more personal. And of course, more personal means more effective. In this guest lesson, Gen will explain exactly how quizzes super-charge sales. But just as importantly, he’ll share how quizzes gather “zero-party data” — the perfect alternative to data from outside platforms like Facebook or Google. Form your own relationship with website visitors, whether it’s for ecommerce or another kind of product. Best of all, do it without relying on the increasingly controversial (and increasingly less effective) method of paying outside data-farmers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1421105386 Fri, 13 Jan 2023 01:29:31 +0000 https://soundcloud.com/businessrepublic/mba2222-does-your-morning-routine-matter-free-ride-friday 00:14:15 The $100 MBA no http://100mba.net/show - The influencers agree: the key to success is tackling the day like it just ran off with your grandma’s purse. …but is it really? The high-powered morning routine is the latest craze, and one of the hottest topics of content on life and business optimization. But today, we dare to ask: does it even make a difference? Will your business thrive if you never miss your morning journaling/meditation/powerlifting/cold plunge session? Our answer might surprise you. Explore what really moves the needles of success, and what role the things you do before breakfast actually plays in your business growth. Take a moment to question the conventional wisdom with us, consider our answer, and formulate your own. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The influencers agree: t… http://100mba.net/show - The influencers agree: the key to success is tackling the day like it just ran off with your grandma’s purse. …but is it really? The high-powered morning routine is the latest craze, and one of the hottest topics of content on life and business optimization. But today, we dare to ask: does it even make a difference? Will your business thrive if you never miss your morning journaling/meditation/powerlifting/cold plunge session? Our answer might surprise you. Explore what really moves the needles of success, and what role the things you do before breakfast actually plays in your business growth. Take a moment to question the conventional wisdom with us, consider our answer, and formulate your own. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1421101762 Wed, 11 Jan 2023 00:16:06 +0000 https://soundcloud.com/businessrepublic/mba2221-is-it-time-for-a-change 00:16:24 The $100 MBA no http://100mba.net/show - Feeling stuck in your business? That’s not to say you’re not doing ok financially. But every so often, a business can lose the…magic. You feel bored, unmotivated, maybe even depressed. You go through the motions, joylessly. Running your business has become the thing that you became an entrepreneur to escape: just another job. You’re not alone, and you’re probably fine. In fact, your business is probably fine. In our experience (and others’), we have these feelings because we’ve hit a personal plateau — a mental, emotional, even spiritual rut. Before you decide to do something drastic, like sell the business, take a step back and listen to this episode. Today, we’ll discuss the reasons we lose love for our creations, and how to approach the problem from an unexpected angle. We’ll share a list of ways you can shake things up, get out of your head, and determine once and for all if you really need a new start. Get excited to run your business again. Alter your course without going off the rails. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Feeling stuck in your bu… http://100mba.net/show - Feeling stuck in your business? That’s not to say you’re not doing ok financially. But every so often, a business can lose the…magic. You feel bored, unmotivated, maybe even depressed. You go through the motions, joylessly. Running your business has become the thing that you became an entrepreneur to escape: just another job. You’re not alone, and you’re probably fine. In fact, your business is probably fine. In our experience (and others’), we have these feelings because we’ve hit a personal plateau — a mental, emotional, even spiritual rut. Before you decide to do something drastic, like sell the business, take a step back and listen to this episode. Today, we’ll discuss the reasons we lose love for our creations, and how to approach the problem from an unexpected angle. We’ll share a list of ways you can shake things up, get out of your head, and determine once and for all if you really need a new start. Get excited to run your business again. Alter your course without going off the rails. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1420285114 Wed, 11 Jan 2023 00:11:01 +0000 https://soundcloud.com/businessrepublic/mba2220-qa-wednesday-should-i-extend-my-refund-policy-from-30-to-90-days 00:13:14 The $100 MBA no http://100mba.net/show - How long is too long to request a refund? It’s an important question, especially for small businesses. To grow, you have to be able to rely on steady, predictable revenue. And revenue that suddenly reverses can throw your metrics out of whack. But on the other hand… Risk reversal is one of the most powerful selling tools you have. When customers feel like they’re truly guaranteed satisfaction, you earn trust. And trust means sales. Every day a customer knows they can change their mind equals a little peace of mind. It’s Q&A Wednesday, and we’ve got a listener who sells online courses with a 30-day guarantee. But is that enough? More importantly, would pushing it to 60 or 90 days be a net positive for the business, or a risk that’s just not worth taking? Hear our advice, and ask yourself if it’s time to give your customers a little more leeway. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How long is too long to … http://100mba.net/show - How long is too long to request a refund? It’s an important question, especially for small businesses. To grow, you have to be able to rely on steady, predictable revenue. And revenue that suddenly reverses can throw your metrics out of whack. But on the other hand… Risk reversal is one of the most powerful selling tools you have. When customers feel like they’re truly guaranteed satisfaction, you earn trust. And trust means sales. Every day a customer knows they can change their mind equals a little peace of mind. It’s Q&A Wednesday, and we’ve got a listener who sells online courses with a 30-day guarantee. But is that enough? More importantly, would pushing it to 60 or 90 days be a net positive for the business, or a risk that’s just not worth taking? Hear our advice, and ask yourself if it’s time to give your customers a little more leeway. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1419411919 Sun, 08 Jan 2023 19:51:22 +0000 https://soundcloud.com/businessrepublic/mba2219-my-5-business-predictions-for-2023 00:17:23 The $100 MBA no http://100mba.net/show - 2022 was…something alright. So what fresh challenges and opportunities can we expect this year? We’ve got a few (educated) guesses. Today, Omar shares what’s most likely to define 2023, based on his borderline-obsessive reflection and study of small business trends. From post-COVID adjustments to workplace culture to the surprise advantages most people will miss, these predictions can keep you ahead of the curve. They might not all pan out — but the smart money says at least some of them will. Take a good long look down the road, and see if you can adjust your expectations and strategies to meet what’s (probably) coming. We’ll explain what’s likely to happen, why it’s likely, and how to make sure you’re ready to capitalize. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - 2022 was…something alrig… http://100mba.net/show - 2022 was…something alright. So what fresh challenges and opportunities can we expect this year? We’ve got a few (educated) guesses. Today, Omar shares what’s most likely to define 2023, based on his borderline-obsessive reflection and study of small business trends. From post-COVID adjustments to workplace culture to the surprise advantages most people will miss, these predictions can keep you ahead of the curve. They might not all pan out — but the smart money says at least some of them will. Take a good long look down the road, and see if you can adjust your expectations and strategies to meet what’s (probably) coming. We’ll explain what’s likely to happen, why it’s likely, and how to make sure you’re ready to capitalize. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1419298108 Sun, 08 Jan 2023 15:36:37 +0000 https://soundcloud.com/businessrepublic/mba2218-must-read-monsters-and-how-to-tame-them-by-kevin-hart 00:14:46 The $100 MBA no http://100mba.net/show - We all have monsters. Maybe you call them “demons,” or just plain old insecurities. Whatever the name, they’re the things that make us make poor decisions out of fear, doubt, or simple habit. Today, we review a book from someone who’s had to face their monsters down. And somehow, it’s…hilarious. Leave it to Kevin Hart, the comedian who survived a serious accident and came out a little wiser — but no less funny. In Monsters and How to Tame Them, Hart puts a name to common reasons we fail ourselves (e.g., the Approval Monster, Comparison Monster, etc.), and shares how he managed to put those little suckers in their place. Join us for a review of this excellent read, and Omar’s personal experience with the syndromes Hart identifies. Don’t let the monsters take the wheel! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We all have monsters. M… http://100mba.net/show - We all have monsters. Maybe you call them “demons,” or just plain old insecurities. Whatever the name, they’re the things that make us make poor decisions out of fear, doubt, or simple habit. Today, we review a book from someone who’s had to face their monsters down. And somehow, it’s…hilarious. Leave it to Kevin Hart, the comedian who survived a serious accident and came out a little wiser — but no less funny. In Monsters and How to Tame Them, Hart puts a name to common reasons we fail ourselves (e.g., the Approval Monster, Comparison Monster, etc.), and shares how he managed to put those little suckers in their place. Join us for a review of this excellent read, and Omar’s personal experience with the syndromes Hart identifies. Don’t let the monsters take the wheel! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1414746790 Fri, 06 Jan 2023 00:15:22 +0000 https://soundcloud.com/businessrepublic/mba2217-how-to-spend-less-on-high-quality-traffic-free-ride-friday 00:17:37 The $100 MBA no http://100mba.net/show - So you need traffic…but you don’t have much cash to throw around. No problem! As a lean startup, we regularly experiment with low-to-no-cost ways of driving consumers to our website. Today, we share a few we’ve heard about, researched, and even tried ourselves. Always remember that paid ads can get eyeballs on your content and other assets — but not necessarily the eyeballs you want. For small businesses especially, the quality of traffic matters way way more than the quantity. The tips we share today are all about attracting the right kind of audience: the kind that’s most likely to convert. Hear what methods got us most interested recently, and which ones produced results for our companies. When it comes to driving traffic and generating leads, creativity is a much stronger asset than deep pockets. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - So you need traffic…but … http://100mba.net/show - So you need traffic…but you don’t have much cash to throw around. No problem! As a lean startup, we regularly experiment with low-to-no-cost ways of driving consumers to our website. Today, we share a few we’ve heard about, researched, and even tried ourselves. Always remember that paid ads can get eyeballs on your content and other assets — but not necessarily the eyeballs you want. For small businesses especially, the quality of traffic matters way way more than the quantity. The tips we share today are all about attracting the right kind of audience: the kind that’s most likely to convert. Hear what methods got us most interested recently, and which ones produced results for our companies. When it comes to driving traffic and generating leads, creativity is a much stronger asset than deep pockets. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1414746052 Thu, 05 Jan 2023 00:55:28 +0000 https://soundcloud.com/businessrepublic/mba2216-the-one-thing-that-will-help-you-make-more-revenue-in-2023 00:14:45 The $100 MBA no http://100mba.net/show - You can do a million things for your business. …or you can do just one, really well. There’s a simple strategy that can boost almost any business, in the medium term. It doesn’t matter what you sell, who your audience is, or what size business you have. It doesn’t require expensive tools, or super-advanced specialized knowledge. But it’s not exactly easy. This move is low on complexity, but requires consistency. If you do it all year, the effects are almost guaranteed to come — slowly but surely. By investing some time and effort (and most importantly, effort over time), it’s pretty hard not to end up in a better place than where you started. Today, we share this strategy, one that Omar learned from a (very successful) entrepreneur years ago. Learn what it is, how to apply it, and why it’s counter to so much of the typical growth advice out there. Then, see if you’re up for the challenge. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You can do a million thi… http://100mba.net/show - You can do a million things for your business. …or you can do just one, really well. There’s a simple strategy that can boost almost any business, in the medium term. It doesn’t matter what you sell, who your audience is, or what size business you have. It doesn’t require expensive tools, or super-advanced specialized knowledge. But it’s not exactly easy. This move is low on complexity, but requires consistency. If you do it all year, the effects are almost guaranteed to come — slowly but surely. By investing some time and effort (and most importantly, effort over time), it’s pretty hard not to end up in a better place than where you started. Today, we share this strategy, one that Omar learned from a (very successful) entrepreneur years ago. Learn what it is, how to apply it, and why it’s counter to so much of the typical growth advice out there. Then, see if you’re up for the challenge. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1412844640 Sun, 01 Jan 2023 21:06:55 +0000 https://soundcloud.com/businessrepublic/mba2215-qa-wednesday-how-do-i-grow-an-email-list-on-a-budget 00:19:11 The $100 MBA no http://100mba.net/show - It’s easy to grow an email list… …when you have lots of money to blow on paid lead captures. But for the rest of us, building a solid list takes time, work, and creativity. It’s Q&A Wednesday, and we’re helping one listener figure out how to rake in the email addresses without sinking too much cash into the project. The good news? There are lots of ways. Early on, we generated our own initial leads the old-fashioned ways: tried-and-true methods based on content, SEO, and more. Even today, we keep the paid marketing to a minimum, and focus on getting our leads organically. The result is that we don’t just spend less on capturing email addresses — we capture the addresses of people who are more likely to convert. In this episode, we share short and long-term methods for building an organic following, and getting into their inboxes. You can do this, and you don’t have to part with too much of your hard-earned revenue to make it happen. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s easy to grow an ema… http://100mba.net/show - It’s easy to grow an email list… …when you have lots of money to blow on paid lead captures. But for the rest of us, building a solid list takes time, work, and creativity. It’s Q&A Wednesday, and we’re helping one listener figure out how to rake in the email addresses without sinking too much cash into the project. The good news? There are lots of ways. Early on, we generated our own initial leads the old-fashioned ways: tried-and-true methods based on content, SEO, and more. Even today, we keep the paid marketing to a minimum, and focus on getting our leads organically. The result is that we don’t just spend less on capturing email addresses — we capture the addresses of people who are more likely to convert. In this episode, we share short and long-term methods for building an organic following, and getting into their inboxes. You can do this, and you don’t have to part with too much of your hard-earned revenue to make it happen. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1412844130 Sun, 01 Jan 2023 21:00:33 +0000 https://soundcloud.com/businessrepublic/mba2214-how-to-create-a-compelling-vision 00:12:59 The $100 MBA no http://100mba.net/show - What is your business really offering people? We’ve all heard the “benefits over features” lecture, where you do your best to communicate what consumers get out of your product. But there’s a bigger picture — and it can compel people even more effectively. It’s all about your vision. Identifying and communicating your vision isn’t some exercise in self-importance. It’s a way to show your audience that when they use your product or service, they’re not just getting a problem solved. They’re investing in a better future, for themselves and others. If it sounds a little emotional, remember the #1 rule of marketing and sales: people don’t put aside emotion to make logical decisions. They make emotional decisions they can justify logically. Today, we explore how visions, articulated well, inspire more action than most people realize. When you have a vision, your customers aren’t just customers — they’re part of a movement. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What is your business re… http://100mba.net/show - What is your business really offering people? We’ve all heard the “benefits over features” lecture, where you do your best to communicate what consumers get out of your product. But there’s a bigger picture — and it can compel people even more effectively. It’s all about your vision. Identifying and communicating your vision isn’t some exercise in self-importance. It’s a way to show your audience that when they use your product or service, they’re not just getting a problem solved. They’re investing in a better future, for themselves and others. If it sounds a little emotional, remember the #1 rule of marketing and sales: people don’t put aside emotion to make logical decisions. They make emotional decisions they can justify logically. Today, we explore how visions, articulated well, inspire more action than most people realize. When you have a vision, your customers aren’t just customers — they’re part of a movement. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1412843275 Sun, 01 Jan 2023 20:53:07 +0000 https://soundcloud.com/businessrepublic/mba2213-extended-interview-justin-moore-how-to-secure-more-sponsorships-for-more-money 00:52:06 The $100 MBA no http://100mba.net/show - Your sponsorship “packages” might be costing you sponsors. Sponsorships are one of the best ways to monetize your brand and content. But as entrepreneurs who “work smarter not harder,” many of us approach sponsorships way too…passively. Today’s guest has a better idea. Justin Moore is a classic self-made entrepreneur with a unique specialty: helping other entrepreneurs get the best possible sponsorship deals. In this extended conversation, Justin and Omar explore why one-size-fits-all and “choose your package” models of sponsorship are too oversimplified. To really make yourself attractive to sponsors, you have to start with what they need — not with what you’re willing to offer. Sit back and enjoy this long-form lesson. It just might unlock a world of opportunities to monetize your brand. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Your sponsorship “packag… http://100mba.net/show - Your sponsorship “packages” might be costing you sponsors. Sponsorships are one of the best ways to monetize your brand and content. But as entrepreneurs who “work smarter not harder,” many of us approach sponsorships way too…passively. Today’s guest has a better idea. Justin Moore is a classic self-made entrepreneur with a unique specialty: helping other entrepreneurs get the best possible sponsorship deals. In this extended conversation, Justin and Omar explore why one-size-fits-all and “choose your package” models of sponsorship are too oversimplified. To really make yourself attractive to sponsors, you have to start with what they need — not with what you’re willing to offer. Sit back and enjoy this long-form lesson. It just might unlock a world of opportunities to monetize your brand. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1412013331 Thu, 29 Dec 2022 00:54:08 +0000 https://soundcloud.com/businessrepublic/mba2212-how-to-use-frustration-to-overcome-fear-free-ride-friday 00:17:41 The $100 MBA no http://100mba.net/show - Hate your day job? Is your own business stagnating? Are you feeling powerless? Sad? Angry? Good. When it gets bad enough, you have one of the greatest advantages an entrepreneur can have: motivation that outranks your fear. Today, we discuss how to use a rock-bottom low point in your professional life as a launching pad for independence. Omar will share how all the success we’ve built with The $100 MBA and our software company started with a bad day — the day he was passed over for a promotion. That slap in the face hurt. It was also a tipping point, and proof that your worst moment can take the shape of an open door. Learn how to reframe failures, frustrations, and unfair treatment. Use the most uncomfortable feelings you experience as fuel for change. Embrace the pain, and turn it into gain. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Hate your day job? Is yo… http://100mba.net/show - Hate your day job? Is your own business stagnating? Are you feeling powerless? Sad? Angry? Good. When it gets bad enough, you have one of the greatest advantages an entrepreneur can have: motivation that outranks your fear. Today, we discuss how to use a rock-bottom low point in your professional life as a launching pad for independence. Omar will share how all the success we’ve built with The $100 MBA and our software company started with a bad day — the day he was passed over for a promotion. That slap in the face hurt. It was also a tipping point, and proof that your worst moment can take the shape of an open door. Learn how to reframe failures, frustrations, and unfair treatment. Use the most uncomfortable feelings you experience as fuel for change. Embrace the pain, and turn it into gain. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1412010874 Thu, 29 Dec 2022 00:41:21 +0000 https://soundcloud.com/businessrepublic/mba2211-why-so-many-struggle-to-earn-10k-a-month 00:18:30 The $100 MBA no http://100mba.net/show - There’s a magic to the number 10,000. For an entrepreneur, $10k in monthly profit represents the moment you’re no longer trying to achieve independence — you have it. So why is it so hard to get to? The journey to 10k is likely the steepest hill you’ll have to climb on the way to success. That hill tends to weed out most would-be entrepreneurs, leaving only the ones who can truly make it. Today, we’ll discuss the common challenges that end so many people’s dreams, and how to navigate them. Plus, we’ll share the business model that makes $10k/month much, much more attainable. The best part: the way to 10k isn’t only about hussle. It’s about working smarter, and setting yourself up to reinvest so that $10k is only the beginning. Think long term, and make sure your hard work has the biggest ROI possible. With the right roadmap, you can make it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There’s a magic to the n… http://100mba.net/show - There’s a magic to the number 10,000. For an entrepreneur, $10k in monthly profit represents the moment you’re no longer trying to achieve independence — you have it. So why is it so hard to get to? The journey to 10k is likely the steepest hill you’ll have to climb on the way to success. That hill tends to weed out most would-be entrepreneurs, leaving only the ones who can truly make it. Today, we’ll discuss the common challenges that end so many people’s dreams, and how to navigate them. Plus, we’ll share the business model that makes $10k/month much, much more attainable. The best part: the way to 10k isn’t only about hussle. It’s about working smarter, and setting yourself up to reinvest so that $10k is only the beginning. Think long term, and make sure your hard work has the biggest ROI possible. With the right roadmap, you can make it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1410732595 Tue, 27 Dec 2022 01:24:43 +0000 https://soundcloud.com/businessrepublic/mba2210-qa-wednesday-i-am-burnt-out-but-i-cant-afford-to-stop-working-what-do-i-do 00:20:36 The $100 MBA no http://100mba.net/show - Every entrepreneur’s mantra should be this: “I can only do so much.” Starting and running a business is never easy — but there’s a line between “not easy” and detrimental to your health. Moreover, working too hard for too long is simply, objectively unsustainable. For anyone. It’s Q&A Wednesday, and we’ve got a listener who runs a business that’s doing ok, but only as long as the founder keeps the candle burning at both ends. The breaking point is on the horizon, but our listener is convinced that taking a breather will spell disaster. We’re not so sure about that. In this episode, we explain why taking on too much isn’t just bad for you personally. It’s bad for your business. We’ll explore strategies to diagnose why you might be overworked, and steps you can take to lighten the load. Don’t sacrifice your ability to run your business by running your business too hard. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Every entrepreneur’s man… http://100mba.net/show - Every entrepreneur’s mantra should be this: “I can only do so much.” Starting and running a business is never easy — but there’s a line between “not easy” and detrimental to your health. Moreover, working too hard for too long is simply, objectively unsustainable. For anyone. It’s Q&A Wednesday, and we’ve got a listener who runs a business that’s doing ok, but only as long as the founder keeps the candle burning at both ends. The breaking point is on the horizon, but our listener is convinced that taking a breather will spell disaster. We’re not so sure about that. In this episode, we explain why taking on too much isn’t just bad for you personally. It’s bad for your business. We’ll explore strategies to diagnose why you might be overworked, and steps you can take to lighten the load. Don’t sacrifice your ability to run your business by running your business too hard. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1410502045 Mon, 26 Dec 2022 16:35:06 +0000 https://soundcloud.com/businessrepublic/mba2209-how-to-know-if-you-were-slapped-by-google 00:17:52 The $100 MBA no http://100mba.net/show - Google is a fickle master. Your traffic depends on your content’s ability to rank. For better or worse, Google is the #1 search engine, which means SEO (Search Engine Optimization) basically means appeasing Google, whatever it takes. …and what appeases Google changes all the time. In its effort to bring people the best results (and keep up with SEO pros trying to game the system), Google makes regular adjustments to the algorithm that determines where your website shows up in the search results. If you want traffic, you have to stay on top of the latest changes. Otherwise, you risk the “slap.” Today, we explain what happens when Google makes a change that suddenly drops your site down the rankings like a ton of bowling balls. More importantly, we discuss what to do about it, and how to know when it’s time to take action. SEO isn’t a once-and-done thing. It’s a full-time job. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Google is a fickle maste… http://100mba.net/show - Google is a fickle master. Your traffic depends on your content’s ability to rank. For better or worse, Google is the #1 search engine, which means SEO (Search Engine Optimization) basically means appeasing Google, whatever it takes. …and what appeases Google changes all the time. In its effort to bring people the best results (and keep up with SEO pros trying to game the system), Google makes regular adjustments to the algorithm that determines where your website shows up in the search results. If you want traffic, you have to stay on top of the latest changes. Otherwise, you risk the “slap.” Today, we explain what happens when Google makes a change that suddenly drops your site down the rankings like a ton of bowling balls. More importantly, we discuss what to do about it, and how to know when it’s time to take action. SEO isn’t a once-and-done thing. It’s a full-time job. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1410169291 Mon, 26 Dec 2022 01:47:55 +0000 https://soundcloud.com/businessrepublic/mba2208-must-read-on-writing-well-by-william-zinsser 00:17:26 The $100 MBA no http://100mba.net/show - There’s writing, and then there’s writing well. Every form of communication in business requires a solid handle on the written word. From marketing and sales copy to public talks to pitches, if you can’t write it, you can’t share it. William Zinsser’s On Writing Well is different from our other recent Must-Read (Stephen King’s On Writing). It’s strictly about non-fiction! The strategies in this book are perfect for your blog, email campaigns, and everything else you’ll write in order to move your business forward. More importantly, it teaches you how to get in the headspace of a good writer.Writing well isn’t just a process — it’s a skill. Like any other skill, you get better with consistent habits that build your prowess over time. This book can show you exactly how. Even if you’re not a professional copywriter, you will be empowered as an entrepreneur if you put in the effort to get competent. You might not write a best-seller, but you won’t regret giving yourself one of the most valuable skills possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There’s writing, and the… http://100mba.net/show - There’s writing, and then there’s writing well. Every form of communication in business requires a solid handle on the written word. From marketing and sales copy to public talks to pitches, if you can’t write it, you can’t share it. William Zinsser’s On Writing Well is different from our other recent Must-Read (Stephen King’s On Writing). It’s strictly about non-fiction! The strategies in this book are perfect for your blog, email campaigns, and everything else you’ll write in order to move your business forward. More importantly, it teaches you how to get in the headspace of a good writer.Writing well isn’t just a process — it’s a skill. Like any other skill, you get better with consistent habits that build your prowess over time. This book can show you exactly how. Even if you’re not a professional copywriter, you will be empowered as an entrepreneur if you put in the effort to get competent. You might not write a best-seller, but you won’t regret giving yourself one of the most valuable skills possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1407219403 Thu, 22 Dec 2022 01:28:33 +0000 https://soundcloud.com/businessrepublic/mba2207-how-to-automate-getting-testimonials-case-studies-free-ride-friday 00:17:36 The $100 MBA no http://100mba.net/show - For a business, social proof is everything. There’s no better marketer or salesperson than a happy customer with an honest recommendation. A great testimonial or case study is worth a thousand paid ads, conversion-wise. But of course, getting that social proof can be laborious, awkward, and time-consuming. …but it doesn’t have to be. Today, we share our system for getting loads of social proof the smart way: through automation. By setting up a simple system, you can take a “set it and forget it” approach to generating all the kind words you’ll ever need. It doesn’t waste your time or the customer’s, and it works! Hear our system, and apply to it your own business. No matter how hard we work, there’s a limit to how much trust we can earn from the market by ourselves. But by enlisting people who can see your product from a user perspective, you can 10x the effectiveness of every campaign. Turn the genuine satisfaction your customers feel into leads and sales — without breaking a sweat. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For a business, social p… http://100mba.net/show - For a business, social proof is everything. There’s no better marketer or salesperson than a happy customer with an honest recommendation. A great testimonial or case study is worth a thousand paid ads, conversion-wise. But of course, getting that social proof can be laborious, awkward, and time-consuming. …but it doesn’t have to be. Today, we share our system for getting loads of social proof the smart way: through automation. By setting up a simple system, you can take a “set it and forget it” approach to generating all the kind words you’ll ever need. It doesn’t waste your time or the customer’s, and it works! Hear our system, and apply to it your own business. No matter how hard we work, there’s a limit to how much trust we can earn from the market by ourselves. But by enlisting people who can see your product from a user perspective, you can 10x the effectiveness of every campaign. Turn the genuine satisfaction your customers feel into leads and sales — without breaking a sweat. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1407218719 Thu, 22 Dec 2022 01:25:00 +0000 https://soundcloud.com/businessrepublic/mba2206-how-much-you-should-spend-on-your-professional-development 00:18:24 The $100 MBA no http://100mba.net/show - What are your skills worth? To a conventional employer, they’re worth an average salary. But to yourself as an entrepreneur, their worth is limitless. Your knowledge and abilities are the foundation of your business — which means every dime you spend on learning more is an investment. Of course, that’s the simple answer. Here’s where it gets complex: what kinds of skills should you invest in? How much of your revenue is appropriate to part with? Should you develop your strengths, or address your weaknesses? What does a smart entrepreneur’s self-improvement budget look like? Today, Omar shares his personal approach to professional development spending. As someone who runs multiple self-funded businesses, he’s not someone to spend money carelessly. Every course, coach, book, and conference needs to produce a worthwhile return, or the businesses suffer. Learn what you should look for in professional development opportunities, and how to set a budget that doesn’t make you anxious. Invest in yourself, and get your money’s worth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What are your skills wor… http://100mba.net/show - What are your skills worth? To a conventional employer, they’re worth an average salary. But to yourself as an entrepreneur, their worth is limitless. Your knowledge and abilities are the foundation of your business — which means every dime you spend on learning more is an investment. Of course, that’s the simple answer. Here’s where it gets complex: what kinds of skills should you invest in? How much of your revenue is appropriate to part with? Should you develop your strengths, or address your weaknesses? What does a smart entrepreneur’s self-improvement budget look like? Today, Omar shares his personal approach to professional development spending. As someone who runs multiple self-funded businesses, he’s not someone to spend money carelessly. Every course, coach, book, and conference needs to produce a worthwhile return, or the businesses suffer. Learn what you should look for in professional development opportunities, and how to set a budget that doesn’t make you anxious. Invest in yourself, and get your money’s worth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1405659550 Mon, 19 Dec 2022 10:53:08 +0000 https://soundcloud.com/businessrepublic/mba2205-qa-wednesday-should-i-spend-4000-on-attending-an-in-person-conference 00:18:45 The $100 MBA no http://100mba.net/show - Conferences can be worth their weight in gold. But how can you tell? It’s Q&A Wednesday, and we’ve got a listener with a business in its infancy. Their YouTube following is impressive, and they’re wondering if it’s a smart move to spend $4k to attend a conference that could help them better monetize it. Thing is, at this stage in the business, $4k is nothing to sneeze at, budget-wise. Is it a wise investment, or a reckless gamble? Today, Omar shares his personal experience as a new entrepreneur in that exact situation. In the early days of The $100 MBA, a conference that cost half as much was a daunting idea. Ultimately, we attended one anyway — and couldn’t be happier with the result. Of course, not all conferences are the same. Hear what really makes a conference valuable (hint: it’s not always the presentations), and how much of your revenue is really worth sinking into something that doesn’t guarantee success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Conferences can be worth… http://100mba.net/show - Conferences can be worth their weight in gold. But how can you tell? It’s Q&A Wednesday, and we’ve got a listener with a business in its infancy. Their YouTube following is impressive, and they’re wondering if it’s a smart move to spend $4k to attend a conference that could help them better monetize it. Thing is, at this stage in the business, $4k is nothing to sneeze at, budget-wise. Is it a wise investment, or a reckless gamble? Today, Omar shares his personal experience as a new entrepreneur in that exact situation. In the early days of The $100 MBA, a conference that cost half as much was a daunting idea. Ultimately, we attended one anyway — and couldn’t be happier with the result. Of course, not all conferences are the same. Hear what really makes a conference valuable (hint: it’s not always the presentations), and how much of your revenue is really worth sinking into something that doesn’t guarantee success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1405655362 Mon, 19 Dec 2022 10:18:01 +0000 https://soundcloud.com/businessrepublic/mba2204-how-your-indecision-is-wasting-your-time-money 00:18:09 The $100 MBA no http://100mba.net/show - At any stage of entrepreneurship, indecision can kill your business. Whether you’re just starting out, or making higher-stakes calls at an established company, not deciding something can be the worst decision possible. And consistently avoiding decisions is almost a guarantee of stagnation at best, and failure at worst. Fact is, in the long term “analysis paralysis” hurts businesses just as much as incorrect decisions do. Today, we discuss what’s really behind indecision, and its roots in our subconscious. We’ll explore how our brains lie to us in order to protect our egos from risk — and what we can do to see the truth. Once you understand the price of indecision in terms of opportunity cost, you’ll start to see hesitation as the enemy, not the answer. And of course, Omar will share his personal method for making timely, confident decisions. Stop holding yourself back! Learn one of the most important skills an entrepreneur can develop. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - At any stage of entrepre… http://100mba.net/show - At any stage of entrepreneurship, indecision can kill your business. Whether you’re just starting out, or making higher-stakes calls at an established company, not deciding something can be the worst decision possible. And consistently avoiding decisions is almost a guarantee of stagnation at best, and failure at worst. Fact is, in the long term “analysis paralysis” hurts businesses just as much as incorrect decisions do. Today, we discuss what’s really behind indecision, and its roots in our subconscious. We’ll explore how our brains lie to us in order to protect our egos from risk — and what we can do to see the truth. Once you understand the price of indecision in terms of opportunity cost, you’ll start to see hesitation as the enemy, not the answer. And of course, Omar will share his personal method for making timely, confident decisions. Stop holding yourself back! Learn one of the most important skills an entrepreneur can develop. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1405443277 Mon, 19 Dec 2022 00:18:56 +0000 https://soundcloud.com/businessrepublic/mba2203-guest-teacher-john-murphy-how-to-get-more-organic-traffic 00:20:15 The $100 MBA no http://100mba.net/show - You can pay for ads. But organic traffic is (literally) priceless. The ROI on paid marketing and advertising grows more and more questionable, especially as moves like Apple’s tracking opt-outs make consumers more savvy, and less susceptible. But you know what consumers don’t mind? Actively choosing what they engage with. All you have to do is offer genuinely good reasons to engage with your brand — and make sure Google sees what you’re doing. John Murphy realized that when it came to generating traffic for his ecommerce business, paid ads weren’t worth the budget. So he dedicated himself to learning the most effective ways to bring people in the organic way: good ol’ Search Engine Optimization. Today, John shares the 3 most important principles he’s learned to boost SEO. By applying these tactics, he was able to get the traffic he needed without hurting his bottom line — and so can you. Hear how any business can bring thousands of visitors their way, by sticking to the tried-and-true principles of organic marketing. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You can pay for ads. But… http://100mba.net/show - You can pay for ads. But organic traffic is (literally) priceless. The ROI on paid marketing and advertising grows more and more questionable, especially as moves like Apple’s tracking opt-outs make consumers more savvy, and less susceptible. But you know what consumers don’t mind? Actively choosing what they engage with. All you have to do is offer genuinely good reasons to engage with your brand — and make sure Google sees what you’re doing. John Murphy realized that when it came to generating traffic for his ecommerce business, paid ads weren’t worth the budget. So he dedicated himself to learning the most effective ways to bring people in the organic way: good ol’ Search Engine Optimization. Today, John shares the 3 most important principles he’s learned to boost SEO. By applying these tactics, he was able to get the traffic he needed without hurting his bottom line — and so can you. Hear how any business can bring thousands of visitors their way, by sticking to the tried-and-true principles of organic marketing. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1403706502 Fri, 16 Dec 2022 01:36:11 +0000 https://soundcloud.com/businessrepublic/mba2202-how-much-money-should-you-raise-for-your-startup-free-ride-friday 00:18:30 The $100 MBA no http://100mba.net/show - So you’re ready for outside investment. …or are you? The decision to take on someone else’s money is a huge one. If you’re going to sacrifice some autonomy, and ask someone to risk their capital, you have to know exactly what your goals are — and what your business is realistically capable of. And of course, you need to know how much scratch you’re asking for. Today, we discuss the complex factors involved in making this calculation, and how to know if your startup is ready. By making a thoughtful assessment of what your company can become, and how long it will take, you can seek the funding you really need — and give your investors the best ROI. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - So you’re ready for outs… http://100mba.net/show - So you’re ready for outside investment. …or are you? The decision to take on someone else’s money is a huge one. If you’re going to sacrifice some autonomy, and ask someone to risk their capital, you have to know exactly what your goals are — and what your business is realistically capable of. And of course, you need to know how much scratch you’re asking for. Today, we discuss the complex factors involved in making this calculation, and how to know if your startup is ready. By making a thoughtful assessment of what your company can become, and how long it will take, you can seek the funding you really need — and give your investors the best ROI. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1402240459 Wed, 14 Dec 2022 01:49:49 +0000 https://soundcloud.com/businessrepublic/mba2201-how-to-revive-your-newsletter 00:15:50 The $100 MBA no http://100mba.net/show - If your email list is dead, your business may not be far behind. As the Internet continues to bombard consumers from every angle, earning a special place in someone’s inbox is the key to maintaining a relationship. So when the open and click rates are in a freefall, it’s critical to do something to reawaken engagement with your newsletter. So what can you do? How can you bring back a dormant newsletter? Today, we share exactly how. We’ve had our own newsletter-refreshes from time to time, and we’ve learned a few key tactics to make it successful. From new ways of delivering your newsletter, to helpful tools and tips that can assist you in writing great copy, we’ll discuss all the ways you can breathe new life into your email marketing. Stop the unsubs, get out of the ‘Promotions’ tab, and reconnect with your leads. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If your email list is de… http://100mba.net/show - If your email list is dead, your business may not be far behind. As the Internet continues to bombard consumers from every angle, earning a special place in someone’s inbox is the key to maintaining a relationship. So when the open and click rates are in a freefall, it’s critical to do something to reawaken engagement with your newsletter. So what can you do? How can you bring back a dormant newsletter? Today, we share exactly how. We’ve had our own newsletter-refreshes from time to time, and we’ve learned a few key tactics to make it successful. From new ways of delivering your newsletter, to helpful tools and tips that can assist you in writing great copy, we’ll discuss all the ways you can breathe new life into your email marketing. Stop the unsubs, get out of the ‘Promotions’ tab, and reconnect with your leads. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1402232467 Wed, 14 Dec 2022 01:33:13 +0000 https://soundcloud.com/businessrepublic/mba2200-qa-wednesday-should-i-stop-spending-on-marketing-during-the-holidays 00:14:24 The $100 MBA no http://100mba.net/show - For many businesses, the year-end holiday season is a slow period. …but does that mean your business should slow (or stop) its marketing efforts? It’s Q&A Wednesday, and one of our listeners is wondering whether they should pump the brakes on marketing ‘till the new year. It’s not an unreasonable question; the holidays are busy, and consumers might be less inclined to engage with any of the zillion holiday marketing messages headed their way. However, every slow period is an opportunity to work on things you can’t during the rest of the year. There’s also the question of long-term marketing investments, as opposed to sales. Today, we explain why the quietest times of the year are a perfect time to gain some ground — even if it doesn’t pay off immediately. Make the best use of your time and marketing budget during the holidays, and the results might just surprise you in 2023. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For many businesses, the… http://100mba.net/show - For many businesses, the year-end holiday season is a slow period. …but does that mean your business should slow (or stop) its marketing efforts? It’s Q&A Wednesday, and one of our listeners is wondering whether they should pump the brakes on marketing ‘till the new year. It’s not an unreasonable question; the holidays are busy, and consumers might be less inclined to engage with any of the zillion holiday marketing messages headed their way. However, every slow period is an opportunity to work on things you can’t during the rest of the year. There’s also the question of long-term marketing investments, as opposed to sales. Today, we explain why the quietest times of the year are a perfect time to gain some ground — even if it doesn’t pay off immediately. Make the best use of your time and marketing budget during the holidays, and the results might just surprise you in 2023. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1400698678 Mon, 12 Dec 2022 00:46:50 +0000 https://soundcloud.com/businessrepublic/mba2199-are-facebook-groups-dead 00:17:18 The $100 MBA no http://100mba.net/show - What’s the marketing value of a Facebook group? With all of Zuckerberg and Meta’s stumbles — and Apple’s undercutting of Facebook ads with its tracking opt-out policy — you might think Facebook is an empire in decline. But that’s not the whole story. There’s still a place for Facebook in your marketing, and Groups is probably it. Today, we discuss how Facebook’s struggles in some areas make Groups a uniquely valuable marketing (and even sales) channel. We’ll explain exactly how to use Groups to the fullest, and why it may be the most “organic” way to use the platform. Could Groups keep Facebook relevant? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What’s the marketing val… http://100mba.net/show - What’s the marketing value of a Facebook group? With all of Zuckerberg and Meta’s stumbles — and Apple’s undercutting of Facebook ads with its tracking opt-out policy — you might think Facebook is an empire in decline. But that’s not the whole story. There’s still a place for Facebook in your marketing, and Groups is probably it. Today, we discuss how Facebook’s struggles in some areas make Groups a uniquely valuable marketing (and even sales) channel. We’ll explain exactly how to use Groups to the fullest, and why it may be the most “organic” way to use the platform. Could Groups keep Facebook relevant? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1400459827 Mon, 12 Dec 2022 00:28:35 +0000 https://soundcloud.com/businessrepublic/mba2198-must-have-what-is-openai-and-how-can-it-help-your-business 00:15:52 The $100 MBA no http://100mba.net/show - Some tools are so good, we can’t keep it to ourselves. They’re not sponsors. We’re not affiliates. In fact, this tool is free — and it’s causing tsunami-sized waves across the Internet. It’s called OpenAI, specifically its GPT-3 writing platform. Content and copy written by a bot, you say? Sounds like a recipe for disaster…except it isn’t. The good folks at OpenAI have finally cracked a way for artificial intelligence to write coherent copy (and code). No, it can’t replace human writers yet (not the good ones, anyway). But it can make writing a whole lot easier for busy entrepreneurs. Hear what makes this tool so incredible, and how we’ve experimented with it. Like most fancy tech, it’s not about what it can do instead of humans; it’s about what humans can do with it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Some tools are so good, … http://100mba.net/show - Some tools are so good, we can’t keep it to ourselves. They’re not sponsors. We’re not affiliates. In fact, this tool is free — and it’s causing tsunami-sized waves across the Internet. It’s called OpenAI, specifically its GPT-3 writing platform. Content and copy written by a bot, you say? Sounds like a recipe for disaster…except it isn’t. The good folks at OpenAI have finally cracked a way for artificial intelligence to write coherent copy (and code). No, it can’t replace human writers yet (not the good ones, anyway). But it can make writing a whole lot easier for busy entrepreneurs. Hear what makes this tool so incredible, and how we’ve experimented with it. Like most fancy tech, it’s not about what it can do instead of humans; it’s about what humans can do with it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1398335959 Thu, 08 Dec 2022 01:07:59 +0000 https://soundcloud.com/businessrepublic/mba2197-3-new-habits-that-changed-my-business-in-2022-free-ride-friday 00:18:04 The $100 MBA no http://100mba.net/show - What habits really make a difference? There’s no shortage of tips, tricks, and hacks on the Internet, promising that if just do this, everything will improve. Some of it is legitimately game-changing, and some of it is clickbait and content fluff. At the end of the day, all we can trust is our experience — so Omar’s sharing his. The habits we share today worked for Omar, and they might just work for you. By experimenting with a few ideas, Omar saw measurable change in the business. Not all of these habits are overtly business tactics, but all three made a substantive difference in his ability to lead our twin companies, and generate better results from our team. Find out what practices can — if you’re consistent — have a real and lasting impact on your personal and professional life as an entrepreneur. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What habits really make … http://100mba.net/show - What habits really make a difference? There’s no shortage of tips, tricks, and hacks on the Internet, promising that if just do this, everything will improve. Some of it is legitimately game-changing, and some of it is clickbait and content fluff. At the end of the day, all we can trust is our experience — so Omar’s sharing his. The habits we share today worked for Omar, and they might just work for you. By experimenting with a few ideas, Omar saw measurable change in the business. Not all of these habits are overtly business tactics, but all three made a substantive difference in his ability to lead our twin companies, and generate better results from our team. Find out what practices can — if you’re consistent — have a real and lasting impact on your personal and professional life as an entrepreneur. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1398335476 Thu, 08 Dec 2022 01:00:59 +0000 https://soundcloud.com/businessrepublic/mba2196-the-key-to-achieving-your-goals-for-2023 00:17:31 The $100 MBA no http://100mba.net/show - It’s that time of year! Time to reflect, assess how we did in 2022, and look ahead to our goals for 2023. But having goals is one thing; actually achieving them is another. What’s the difference between companies (and people) who meet their goals, and those who don’t? We think it comes down to one thing — yes, one thing. Today, we share a single strategy that undeniably works, no matter what else you do. It’s a trick from the early days of Facebook, credited by many with Facebook’s incredible initial growth. It might surprise you, but it will also make all the sense in the world. Stick with this strategy, and execute it well, and you’re likely to hit 2024 with your 2023 goals already in the bag. Before you start outlining your goals for the coming year, learn this strategy first. Ready to hear what it is? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s that time of year! … http://100mba.net/show - It’s that time of year! Time to reflect, assess how we did in 2022, and look ahead to our goals for 2023. But having goals is one thing; actually achieving them is another. What’s the difference between companies (and people) who meet their goals, and those who don’t? We think it comes down to one thing — yes, one thing. Today, we share a single strategy that undeniably works, no matter what else you do. It’s a trick from the early days of Facebook, credited by many with Facebook’s incredible initial growth. It might surprise you, but it will also make all the sense in the world. Stick with this strategy, and execute it well, and you’re likely to hit 2024 with your 2023 goals already in the bag. Before you start outlining your goals for the coming year, learn this strategy first. Ready to hear what it is? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1396927174 Tue, 06 Dec 2022 01:13:47 +0000 https://soundcloud.com/businessrepublic/mba2195-qa-wednesday-how-do-i-grow-an-email-list-for-my-e-commerce-store 00:15:23 The $100 MBA no http://100mba.net/show - Email marketing still works better than almost anything else — but only if people get your emails. There are a million ways to get someone’s email address, but they don’t work as well as they used to. Consumers are understandably wary of junk emails clogging their inbox. So what still works? What gets people to sign up (and actually open your emails, too)? It’s Q&A Wednesday, and we’ve got a listener with an e-commerce store who wants to build a bigger, better email list. However, the advice in today’s episode doesn’t only apply to e-commerce. While some of the strategies we share here are e-commerce-specific, many of the things that really grow your list are universal. In this episode, we share the moves that work best. Hear our favorite strategies for getting into the inbox, and get ready to have an email list capable of sustaining your business. As they say, “the money’s in the list.” Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Email marketing still wo… http://100mba.net/show - Email marketing still works better than almost anything else — but only if people get your emails. There are a million ways to get someone’s email address, but they don’t work as well as they used to. Consumers are understandably wary of junk emails clogging their inbox. So what still works? What gets people to sign up (and actually open your emails, too)? It’s Q&A Wednesday, and we’ve got a listener with an e-commerce store who wants to build a bigger, better email list. However, the advice in today’s episode doesn’t only apply to e-commerce. While some of the strategies we share here are e-commerce-specific, many of the things that really grow your list are universal. In this episode, we share the moves that work best. Hear our favorite strategies for getting into the inbox, and get ready to have an email list capable of sustaining your business. As they say, “the money’s in the list.” Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1396163953 Tue, 06 Dec 2022 01:09:48 +0000 https://soundcloud.com/businessrepublic/mba2194-how-to-create-a-hell-yeah-product 00:16:57 The $100 MBA no http://100mba.net/show - We’ve all had that “Just take my money!” feeling about a product or service. It happens when what’s being offered is…perfect. Perfect for your needs, perfect for the price, and perfectly explained in its features and benefits. Best of all, we tend to tell our friends, family, and colleagues all about that kind of product. So how do you come up with something like that? How can you get a “Hell Yeah” from the consumers in your market? Today, we explore what makes some products so absurdly sellable. We’re talking no-questions, no-brainer decisions where the product practically sells itself. We’ll discuss a few common elements that every “Hell Yeah” product has, including the marketing approach. With examples from businesses big and small, this episode is your roadmap to creating something irresistible. Learn why some products really never have to be “sold.” Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We’ve all had that “Just… http://100mba.net/show - We’ve all had that “Just take my money!” feeling about a product or service. It happens when what’s being offered is…perfect. Perfect for your needs, perfect for the price, and perfectly explained in its features and benefits. Best of all, we tend to tell our friends, family, and colleagues all about that kind of product. So how do you come up with something like that? How can you get a “Hell Yeah” from the consumers in your market? Today, we explore what makes some products so absurdly sellable. We’re talking no-questions, no-brainer decisions where the product practically sells itself. We’ll discuss a few common elements that every “Hell Yeah” product has, including the marketing approach. With examples from businesses big and small, this episode is your roadmap to creating something irresistible. Learn why some products really never have to be “sold.” Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1395962320 Mon, 05 Dec 2022 00:31:12 +0000 https://soundcloud.com/businessrepublic/mba2193-must-read-exactly-how-to-sell-by-phil-m-jones 00:16:11 The $100 MBA no http://100mba.net/show - How hard is selling, anyway? No matter what kind of experience you have in sales, you can get better at it. It’s a skill, not a magic power. And like any skill, you can learn it, practice it, improve it. Today, we review a sales strategy guide from one of our favorite authors on the topic, Phil M. Jones. Following up on his excellent Exactly What to Say, Jones’ Exactly How to Sell expands on and provides context for the first book. From prospecting to closing, this book delivers on its promise of telling you “exactly” how to approach sales, based on proven strategies. We’ll share our favorite takeaways, and how thi advice in this book applies to pretty much every business. …we’ll also be honest about the parts that didn’t quite ring true for us. Hear what makes this another excellent addition to any entrepreneur’s library, and get a sense of how sales really works. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How hard is selling, any… http://100mba.net/show - How hard is selling, anyway? No matter what kind of experience you have in sales, you can get better at it. It’s a skill, not a magic power. And like any skill, you can learn it, practice it, improve it. Today, we review a sales strategy guide from one of our favorite authors on the topic, Phil M. Jones. Following up on his excellent Exactly What to Say, Jones’ Exactly How to Sell expands on and provides context for the first book. From prospecting to closing, this book delivers on its promise of telling you “exactly” how to approach sales, based on proven strategies. We’ll share our favorite takeaways, and how thi advice in this book applies to pretty much every business. …we’ll also be honest about the parts that didn’t quite ring true for us. Hear what makes this another excellent addition to any entrepreneur’s library, and get a sense of how sales really works. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1394437942 Fri, 02 Dec 2022 00:47:28 +0000 https://soundcloud.com/businessrepublic/mba2192-how-to-make-the-most-of-a-failing-business-free-ride-friday 00:17:13 The $100 MBA no http://100mba.net/show - Just because you’re down, doesn’t mean you’re out. Businesses fail. In fact, some might argue that you’re not a true entrepreneur if you’ve never had a business fail! The question is: what do you do when it’s happening? Today, we explore a few specific options. When every metric available tells you that your business is headed straight for a cliff, you have some decisions to make. Can you save it? Can you sell? Should you just go back to your day job? It all depends. Even if your business is doing great, you never know when circumstances may force you to pivot. Consider the strategies we explore today, and know that even in the worst-case scenario, you always have options. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Just because you’re down… http://100mba.net/show - Just because you’re down, doesn’t mean you’re out. Businesses fail. In fact, some might argue that you’re not a true entrepreneur if you’ve never had a business fail! The question is: what do you do when it’s happening? Today, we explore a few specific options. When every metric available tells you that your business is headed straight for a cliff, you have some decisions to make. Can you save it? Can you sell? Should you just go back to your day job? It all depends. Even if your business is doing great, you never know when circumstances may force you to pivot. Consider the strategies we explore today, and know that even in the worst-case scenario, you always have options. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1393026850 Wed, 30 Nov 2022 00:36:13 +0000 https://soundcloud.com/businessrepublic/mba2191-can-you-start-a-business-with-zero-capital 00:16:14 The $100 MBA no http://100mba.net/show - They say “it takes money to make money.” We say: Hold my beer. You don’t need major investment or capital saved up to create a business. In fact, just to show how little you can start with, today we explore how to start with nothing! Before he was the game-changing business coach and SaaS founder we know and love today, Omar had to start from scratch — without any scratch. In this episode, he shares how he started a real business with nothing but a little networking, creativity, and gumption. And of course, you can do the same. It may take a little time, but starting with little or nothing is actually one of the best ways to see if a business really has legs. Why sink money into something that may or may not work? Instead, you can know for sure that something works so well, it doesn’t even need a cash kickstarter. If startup capital is what’s holding you back, give this episode a listen. It just might open your eyes to the possibilities. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - They say “it takes money… http://100mba.net/show - They say “it takes money to make money.” We say: Hold my beer. You don’t need major investment or capital saved up to create a business. In fact, just to show how little you can start with, today we explore how to start with nothing! Before he was the game-changing business coach and SaaS founder we know and love today, Omar had to start from scratch — without any scratch. In this episode, he shares how he started a real business with nothing but a little networking, creativity, and gumption. And of course, you can do the same. It may take a little time, but starting with little or nothing is actually one of the best ways to see if a business really has legs. Why sink money into something that may or may not work? Instead, you can know for sure that something works so well, it doesn’t even need a cash kickstarter. If startup capital is what’s holding you back, give this episode a listen. It just might open your eyes to the possibilities. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1393023685 Wed, 30 Nov 2022 00:19:20 +0000 https://soundcloud.com/businessrepublic/mba2190-qa-wednesday-how-do-i-get-more-clients-into-my-barbershop 00:18:24 The $100 MBA no http://100mba.net/show - Sometimes, you just need more revenue. Often, that means getting more customers. But not always! For example, today might be the first Q&A Wednesday in which — rather than simply answering the question — we suggest our loyal listener rethink the problem in the first place. In this episode, we help a barbershop owner with a steady, profitable business that just isn’t growing. While the needs of a brick & mortar business can be a little different from the online kind, the basic principles are universal. Getting more folks in the door (digital or literal) is always a good idea. But is it the top priority, or the best strategy to accomplish the real goal: more revenue? Hear our suggestions for helping this barbershop maximize profits — and why that doesn’t necessarily mean putting more butts in the chairs. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sometimes, you just need… http://100mba.net/show - Sometimes, you just need more revenue. Often, that means getting more customers. But not always! For example, today might be the first Q&A Wednesday in which — rather than simply answering the question — we suggest our loyal listener rethink the problem in the first place. In this episode, we help a barbershop owner with a steady, profitable business that just isn’t growing. While the needs of a brick & mortar business can be a little different from the online kind, the basic principles are universal. Getting more folks in the door (digital or literal) is always a good idea. But is it the top priority, or the best strategy to accomplish the real goal: more revenue? Hear our suggestions for helping this barbershop maximize profits — and why that doesn’t necessarily mean putting more butts in the chairs. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1392240847 Mon, 28 Nov 2022 23:23:00 +0000 https://soundcloud.com/businessrepublic/mba2189-how-to-sell-more-with-a-strong-reason-to-buy 00:18:29 The $100 MBA no http://100mba.net/show - What are people really buying when they buy your product? The answer to that question can make selling it dramatically easier. Of course, it requires a little thought. Whatever your product or service is, it’s a means to an end for the consumer. And the end is all that matters, when it comes to your marketing and sales approach. What will the customer actually get once they put your product into action? Answer that honestly and fearlessly, and you won’t have to do much “selling.” Today, we share examples of the businesses that do this best. They look beyond the sale to the meaningful, real-life result their product brings. By understanding the real benefit of what they sell, these entrepreneurs make their products impossible not to buy. This strategy is all about simplicity and clarity. Get to the heart of what gives your product its true value, and it’ll almost sell itself. Hear some of the best examples of this principle at work — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What are people really b… http://100mba.net/show - What are people really buying when they buy your product? The answer to that question can make selling it dramatically easier. Of course, it requires a little thought. Whatever your product or service is, it’s a means to an end for the consumer. And the end is all that matters, when it comes to your marketing and sales approach. What will the customer actually get once they put your product into action? Answer that honestly and fearlessly, and you won’t have to do much “selling.” Today, we share examples of the businesses that do this best. They look beyond the sale to the meaningful, real-life result their product brings. By understanding the real benefit of what they sell, these entrepreneurs make their products impossible not to buy. This strategy is all about simplicity and clarity. Get to the heart of what gives your product its true value, and it’ll almost sell itself. Hear some of the best examples of this principle at work — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1391111005 Sat, 26 Nov 2022 22:07:52 +0000 https://soundcloud.com/businessrepublic/mba2188-must-read-on-writing-by-stephen-king 00:18:17 The $100 MBA no http://100mba.net/show - The better you communicate, the better your business will do. And yes, for almost every entrepreneur, that means having to write well. Whether it’s books, e-books, blog posts, sales copy, or even just social media, you need the written word. Even if it’s just for that all-important SEO, you have to write. The good news? You don’t have to be Stephen King to produce great writing. …just ask Stephen King. Today, we review his classic On Writing, where the mega-best-selling author shares a powerful secret: anyone can write, if you just put in the effort. Of course, a little strategy helps too. In this episode, we share the entrepreneur’s take on King’s book, and share the takeaways that business people can use to enhance their communication, from marketing copy to partnership proposals. Learn how the entrepreneur in you can unleash the writer in you! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The better you communica… http://100mba.net/show - The better you communicate, the better your business will do. And yes, for almost every entrepreneur, that means having to write well. Whether it’s books, e-books, blog posts, sales copy, or even just social media, you need the written word. Even if it’s just for that all-important SEO, you have to write. The good news? You don’t have to be Stephen King to produce great writing. …just ask Stephen King. Today, we review his classic On Writing, where the mega-best-selling author shares a powerful secret: anyone can write, if you just put in the effort. Of course, a little strategy helps too. In this episode, we share the entrepreneur’s take on King’s book, and share the takeaways that business people can use to enhance their communication, from marketing copy to partnership proposals. Learn how the entrepreneur in you can unleash the writer in you! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1389472726 Thu, 24 Nov 2022 08:05:26 +0000 https://soundcloud.com/businessrepublic/mba2187-are-funnels-better-than-websites-free-ride-friday 00:15:51 The $100 MBA no http://100mba.net/show - No business product magically solves everything. Lately, we’ve seen more and more companies offering pre-fabricated marketing and sales “funnels.” Some of these companies claim that their funnels can replace things like your company website. It’s not that there’s anything wrong with these funnels. But the way they’re marked misses the point. Today, we explore the value of specific, targeted funnels and the products designed to build them. More importantly, we dig into how your own website is an irreplaceable complement — or even an integral part of — your marketing and sales funnels. Some of this debate is semantic, but most of it is strategic. Learn exactly what funnels are and how they work, and why you should always maintain a website, even when you have other assets doing some of the marketing and sales work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - No business product magi… http://100mba.net/show - No business product magically solves everything. Lately, we’ve seen more and more companies offering pre-fabricated marketing and sales “funnels.” Some of these companies claim that their funnels can replace things like your company website. It’s not that there’s anything wrong with these funnels. But the way they’re marked misses the point. Today, we explore the value of specific, targeted funnels and the products designed to build them. More importantly, we dig into how your own website is an irreplaceable complement — or even an integral part of — your marketing and sales funnels. Some of this debate is semantic, but most of it is strategic. Learn exactly what funnels are and how they work, and why you should always maintain a website, even when you have other assets doing some of the marketing and sales work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1388624326 Thu, 24 Nov 2022 01:29:25 +0000 https://soundcloud.com/businessrepublic/mba2186-how-to-market-during-a-recession 00:17:56 The $100 MBA no http://100mba.net/show - Recessions are like rainstorms. They’re not something you can avoid. They’re something you prepare for. Just as you might keep an umbrella or a raincoat around, a business owner needs a plan in place for when the economy takes one of its natural, cyclical downturns. And that plan should not include winding down or stopping your marketing efforts. You just need to approach the market with a recession mindset. An ugly economy can be just as good a reason to buy something as to not buy something. When consumers experience financial anxiety, they don’t respond only by hoarding cash. Many respond by looking for more value in every purchase. In other words, people don’t always shop less in a recession. They often just shop smarter. All you have to do is position your product or service as the smartest choice! Today, we share our approach to marketing when things aren’t exactly bullish. With a little strategy, optimism, and trust in the good sense of your customers, you can not only survive a recession, but thrive in it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Recessions are like rain… http://100mba.net/show - Recessions are like rainstorms. They’re not something you can avoid. They’re something you prepare for. Just as you might keep an umbrella or a raincoat around, a business owner needs a plan in place for when the economy takes one of its natural, cyclical downturns. And that plan should not include winding down or stopping your marketing efforts. You just need to approach the market with a recession mindset. An ugly economy can be just as good a reason to buy something as to not buy something. When consumers experience financial anxiety, they don’t respond only by hoarding cash. Many respond by looking for more value in every purchase. In other words, people don’t always shop less in a recession. They often just shop smarter. All you have to do is position your product or service as the smartest choice! Today, we share our approach to marketing when things aren’t exactly bullish. With a little strategy, optimism, and trust in the good sense of your customers, you can not only survive a recession, but thrive in it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1388618161 Wed, 23 Nov 2022 01:01:05 +0000 https://soundcloud.com/businessrepublic/mba2185-qa-wednesday-how-do-i-not-hire-the-wrong-person 00:19:16 The $100 MBA no http://100mba.net/show - A bad hire can cost you. There’s nothing worse than wasting time, money, and effort bringing in someone new, only to lose them shortly thereafter. Maybe they don’t have the right skills. Maybe they lack the right work ethic. More often, they don’t have the right attitude. But that’s not the most important reason it didn’t work out. The most important reason is that you didn’t see what they were lacking before you hired them. It’s Q&A Wednesday, and we’ve got a listener who’s having trouble finding the right help. In this episode, we share our exact system for hiring, for any position. From the initial job posting to the final interview to the trial period (yes, there should be a trial period), we share step by step how we almost always manage to find a great fit. Before your next hire, hear how our process works — and decide if it can work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - A bad hire can cost you.… http://100mba.net/show - A bad hire can cost you. There’s nothing worse than wasting time, money, and effort bringing in someone new, only to lose them shortly thereafter. Maybe they don’t have the right skills. Maybe they lack the right work ethic. More often, they don’t have the right attitude. But that’s not the most important reason it didn’t work out. The most important reason is that you didn’t see what they were lacking before you hired them. It’s Q&A Wednesday, and we’ve got a listener who’s having trouble finding the right help. In this episode, we share our exact system for hiring, for any position. From the initial job posting to the final interview to the trial period (yes, there should be a trial period), we share step by step how we almost always manage to find a great fit. Before your next hire, hear how our process works — and decide if it can work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1387172161 Mon, 21 Nov 2022 00:52:54 +0000 https://soundcloud.com/businessrepublic/mba2184-should-you-run-a-black-friday-promotion-in-2022 00:16:40 The $100 MBA no http://100mba.net/show - The Black Friday/Cyber Monday sale feels almost as obligatory as Thanksgiving itself. But do you have to do it? Sometimes, following the herd is the best way to get lost in the crowd. With a billion promotional emails hitting inboxes this time of year, is your holiday sale a smart play, or just adding to the noise? Just because everyone else is doing it doesn’t mean you have to — but it doesn’t necessarily mean you shouldn’t, either. So what are your options? Today, we explore different takes on the Black Friday/Cyber Monday strategy. When you run your own business, you get to decide how — and even when — to do promotions like this. And by doing things a little differently, you can stand out while staying true to your company’s core values. Hear what other businesses (including ours) do to put our own twist on the holiday sale. Then, do things your way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The Black Friday/Cyber M… http://100mba.net/show - The Black Friday/Cyber Monday sale feels almost as obligatory as Thanksgiving itself. But do you have to do it? Sometimes, following the herd is the best way to get lost in the crowd. With a billion promotional emails hitting inboxes this time of year, is your holiday sale a smart play, or just adding to the noise? Just because everyone else is doing it doesn’t mean you have to — but it doesn’t necessarily mean you shouldn’t, either. So what are your options? Today, we explore different takes on the Black Friday/Cyber Monday strategy. When you run your own business, you get to decide how — and even when — to do promotions like this. And by doing things a little differently, you can stand out while staying true to your company’s core values. Hear what other businesses (including ours) do to put our own twist on the holiday sale. Then, do things your way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1387163440 Mon, 21 Nov 2022 00:36:41 +0000 https://soundcloud.com/businessrepublic/mba2183-must-read-how-the-mighty-fall-by-jim-collins 00:16:21 The $100 MBA no http://100mba.net/show - Success is never immunity. Even the biggest businesses fail, as explored in this week’s Must-Read book review. Jim Collins’ How the Mighty Fall is a fascinating look at the demise of huge, multi-billion dollar enterprises — but its lessons are just as applicable to small businesses. If success leaves clues, so does failure Your business isn’t FTX, or Blockbuster, or Nokia. But the same patterns of leadership (or lack thereof) can sink a small business as easily as a giant one. As the leader of your business, it’s critical to avoid doing what more high-profile founders did wrong. Learn what caused some of the most successful companies in history to crash and burn. Hear the telltale signs of trouble on the horizon, and position your business for longevity, not just growth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Success is never immunit… http://100mba.net/show - Success is never immunity. Even the biggest businesses fail, as explored in this week’s Must-Read book review. Jim Collins’ How the Mighty Fall is a fascinating look at the demise of huge, multi-billion dollar enterprises — but its lessons are just as applicable to small businesses. If success leaves clues, so does failure Your business isn’t FTX, or Blockbuster, or Nokia. But the same patterns of leadership (or lack thereof) can sink a small business as easily as a giant one. As the leader of your business, it’s critical to avoid doing what more high-profile founders did wrong. Learn what caused some of the most successful companies in history to crash and burn. Hear the telltale signs of trouble on the horizon, and position your business for longevity, not just growth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1384677754 Thu, 17 Nov 2022 01:55:05 +0000 https://soundcloud.com/businessrepublic/mba2182-4-affiliate-program-models-to-make-more-sales-free-ride-friday 00:19:26 The $100 MBA no http://100mba.net/show - Affiliate marketing: one of the best ways to grow your business. We would know! There’s currently a small army of content creators and other industry pros pushing our SaaS platform, and we couldn’t be more grateful. But if you’re thinking about having affiliates sell your own product or service, give this episode a listen first. It’s slightly more complex than simply “You sell my thing, you get a cut.” There’s more than one way to set up your affiliate program — and choosing the way that best suits your business is critical. Today, we share 4 specific models. We’ll discuss the advantages and disadvantages of each, and what you’ll need to consider before choosing one. Having non-employees act as marketers and salespeople on your behalf is definitely a good thing, but you have to approach it strategically. The more intentional you are at the beginning, the better the results will be later. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Affiliate marketing: one… http://100mba.net/show - Affiliate marketing: one of the best ways to grow your business. We would know! There’s currently a small army of content creators and other industry pros pushing our SaaS platform, and we couldn’t be more grateful. But if you’re thinking about having affiliates sell your own product or service, give this episode a listen first. It’s slightly more complex than simply “You sell my thing, you get a cut.” There’s more than one way to set up your affiliate program — and choosing the way that best suits your business is critical. Today, we share 4 specific models. We’ll discuss the advantages and disadvantages of each, and what you’ll need to consider before choosing one. Having non-employees act as marketers and salespeople on your behalf is definitely a good thing, but you have to approach it strategically. The more intentional you are at the beginning, the better the results will be later. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1384670080 Thu, 17 Nov 2022 01:40:48 +0000 https://soundcloud.com/businessrepublic/mba2181-how-to-find-your-sales-machine 00:19:33 The $100 MBA no http://100mba.net/show - Does your business have roller-coaster sales? Up and down, feast and famine; if your sales fluctuate too much, you can’t really run your business effectively. You can’t rely on a predictable revenue stream and plan accordingly. You just go into each month without even a rough idea of what you’ll take in. It’s time to smooth out the ups and downs. It took us years to realize that consistency is key — and a lot of experimentation to achieve that consistency. Today, we share a 3-step system for generating consistent, month-over-month sales. No matter what you sell, creating a steady revenue stream comes down to nailing these 3 key areas. With a little patience and strategy, you can find the “sales machine” system that works for you. Hear the 3 key components, and how we address them in our business. Then, build your own system. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Does your business have … http://100mba.net/show - Does your business have roller-coaster sales? Up and down, feast and famine; if your sales fluctuate too much, you can’t really run your business effectively. You can’t rely on a predictable revenue stream and plan accordingly. You just go into each month without even a rough idea of what you’ll take in. It’s time to smooth out the ups and downs. It took us years to realize that consistency is key — and a lot of experimentation to achieve that consistency. Today, we share a 3-step system for generating consistent, month-over-month sales. No matter what you sell, creating a steady revenue stream comes down to nailing these 3 key areas. With a little patience and strategy, you can find the “sales machine” system that works for you. Hear the 3 key components, and how we address them in our business. Then, build your own system. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1383967036 Wed, 16 Nov 2022 00:39:15 +0000 https://soundcloud.com/businessrepublic/mba2180-qa-wednesday-should-i-curse-on-my-youtube-channel 00:13:49 The $100 MBA no http://100mba.net/show - Sometimes, “just being yourself” is more complicated than it sounds. What if some aspects of “yourself” are potential turn-offs for customers? Where’s the line between authenticity and being…obnoxious? It’s Q&A Wednesday, and we’ve got a listener whose language skews a little salty (they are Australian, after all). The question is: would a bit of natural, casual cussing on their online content come off as genuine and unpretentious, or would it drive leads away? It’s a tough f%$@#ing question. Today, we explore the line between respect and self-censorship. It’s always great to be mindful of your audience and their feelings, but too much politeness can be perceived as boring or phony. And the line can be hard to see. The good news: there’s always a sweet spot between the two extremes. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sometimes, “just being y… http://100mba.net/show - Sometimes, “just being yourself” is more complicated than it sounds. What if some aspects of “yourself” are potential turn-offs for customers? Where’s the line between authenticity and being…obnoxious? It’s Q&A Wednesday, and we’ve got a listener whose language skews a little salty (they are Australian, after all). The question is: would a bit of natural, casual cussing on their online content come off as genuine and unpretentious, or would it drive leads away? It’s a tough f%$@#ing question. Today, we explore the line between respect and self-censorship. It’s always great to be mindful of your audience and their feelings, but too much politeness can be perceived as boring or phony. And the line can be hard to see. The good news: there’s always a sweet spot between the two extremes. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1382477971 Mon, 14 Nov 2022 00:43:11 +0000 https://soundcloud.com/businessrepublic/mba2179-how-to-motivate-yourself-to-get-things-done 00:15:46 The $100 MBA no http://100mba.net/show - Motivation ebbs and flows. But your ToDo list is always there — and it doesn’t care if you’re not in the right headspace. We get it! Some days, your pillow is just more persuasive than your business. That’s when you need a few strategies to get yourself out of bed, shake off the ennui, and get your rear in gear for another productive day. Fortunately, we’ve got a few of those. Today, we share specific, simple things you can do to find the “oomph” we all lack from time to time. With a little psychology, you can always make the work ahead of you less daunting and more doable. These are the strategies Omar actually uses — and that guy gets stuff done. Try these tricks out for yourself, the next time you just don’t feel like it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Motivation ebbs and flow… http://100mba.net/show - Motivation ebbs and flows. But your ToDo list is always there — and it doesn’t care if you’re not in the right headspace. We get it! Some days, your pillow is just more persuasive than your business. That’s when you need a few strategies to get yourself out of bed, shake off the ennui, and get your rear in gear for another productive day. Fortunately, we’ve got a few of those. Today, we share specific, simple things you can do to find the “oomph” we all lack from time to time. With a little psychology, you can always make the work ahead of you less daunting and more doable. These are the strategies Omar actually uses — and that guy gets stuff done. Try these tricks out for yourself, the next time you just don’t feel like it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1382466604 Mon, 14 Nov 2022 00:31:34 +0000 https://soundcloud.com/businessrepublic/mba2178-guest-teacher-jen-lestrange-how-to-be-creative-with-compensation 00:23:02 The $100 MBA no http://100mba.net/show - There’s way more to employee compensation than a number. When you’re trying to figure out what to offer a potential new hire, the dollars and cents are only the beginning. It’s time to take a big step back, and think differently. Today’s guest teacher, Jen L’Estrange, is an HR firm founder with a holistic approach. Instead of living in a mindset that asks “What do I want to spend on this position?,” she starts by asking what the business wants to achieve. Then, it’s a matter of taking the company’s broader goals and the potential hire’s values — and creating a compensation plan that aligns the two. Yes, it’s more complex than setting a budget and finding someone who’ll work for that amount. But it’s also infinitely more effective at fostering loyalty, productivity, and success for the whole organization. Hear the details of Jen’s approach, and see what you can incorporate into your own hiring process. Learn the different ways you can actually get better results for your investment, based on the multitude of factors involved in compensation. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There’s way more to empl… http://100mba.net/show - There’s way more to employee compensation than a number. When you’re trying to figure out what to offer a potential new hire, the dollars and cents are only the beginning. It’s time to take a big step back, and think differently. Today’s guest teacher, Jen L’Estrange, is an HR firm founder with a holistic approach. Instead of living in a mindset that asks “What do I want to spend on this position?,” she starts by asking what the business wants to achieve. Then, it’s a matter of taking the company’s broader goals and the potential hire’s values — and creating a compensation plan that aligns the two. Yes, it’s more complex than setting a budget and finding someone who’ll work for that amount. But it’s also infinitely more effective at fostering loyalty, productivity, and success for the whole organization. Hear the details of Jen’s approach, and see what you can incorporate into your own hiring process. Learn the different ways you can actually get better results for your investment, based on the multitude of factors involved in compensation. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1380566884 Fri, 11 Nov 2022 02:33:04 +0000 https://soundcloud.com/businessrepublic/mba2177-why-i-took-my-money-out-of-facebook-ads-free-ride-friday 00:13:10 The $100 MBA no http://100mba.net/show - Facebook ads just ain’t what they used to be. A lot of that has to do with Apple’s bold decision: to let their users opt out of being tracked by Facebook for advertising purposes. But that’s not the only reason you might consider a different strategy. There are loads of other ways to find your audience and deliver content, ads, and more. Today, we explain our decision to drop Facebook advertising altogether, and share what we’re doing instead. When it comes to returns on investment, the alternative channels are ripe with potential — and we’re making more headway than ever. Hear why (for us, anyway) Facebook just doesn’t deliver what we need. Learn how you can get the same results or better with a little creativity. Most importantly, take a look at your own marketing and advertising approach, and ask yourself: is Facebook worth it? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Facebook ads just ain’t … http://100mba.net/show - Facebook ads just ain’t what they used to be. A lot of that has to do with Apple’s bold decision: to let their users opt out of being tracked by Facebook for advertising purposes. But that’s not the only reason you might consider a different strategy. There are loads of other ways to find your audience and deliver content, ads, and more. Today, we explain our decision to drop Facebook advertising altogether, and share what we’re doing instead. When it comes to returns on investment, the alternative channels are ripe with potential — and we’re making more headway than ever. Hear why (for us, anyway) Facebook just doesn’t deliver what we need. Learn how you can get the same results or better with a little creativity. Most importantly, take a look at your own marketing and advertising approach, and ask yourself: is Facebook worth it? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1379138371 Wed, 09 Nov 2022 00:54:12 +0000 https://soundcloud.com/businessrepublic/mba2176-why-i-started-a-software-business 00:17:31 The $100 MBA no http://100mba.net/show - Do you have to be a “tech person” to start a software business? Turns out you don’t. Today, Omar shares the story of how he became a SaaS founder, despite never having been an engineer or software developer by trade. In fact, we never intended to become a software outfit. In trying to sell one thing, we stumbled onto something else…and ran with it. Sometimes, it’s our ability to respond to — rather than predict — customers’ needs that matters most. Hear how and why we developed WebinarNinja, our online teaching/coaching/marketing platform, even though the original plan was to use it rather than sell it. Learn how building a software company has unique challenges, but how none of them are a reason not to try. Most importantly, learn the advantages of operating outside your comfort zone to give consumers what they want. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Do you have to be a “tec… http://100mba.net/show - Do you have to be a “tech person” to start a software business? Turns out you don’t. Today, Omar shares the story of how he became a SaaS founder, despite never having been an engineer or software developer by trade. In fact, we never intended to become a software outfit. In trying to sell one thing, we stumbled onto something else…and ran with it. Sometimes, it’s our ability to respond to — rather than predict — customers’ needs that matters most. Hear how and why we developed WebinarNinja, our online teaching/coaching/marketing platform, even though the original plan was to use it rather than sell it. Learn how building a software company has unique challenges, but how none of them are a reason not to try. Most importantly, learn the advantages of operating outside your comfort zone to give consumers what they want. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1379134273 Wed, 09 Nov 2022 00:46:39 +0000 https://soundcloud.com/businessrepublic/mba2175-qa-wednesday-how-do-i-stop-arguing-with-my-co-founder 00:18:10 The $100 MBA no http://100mba.net/show - In business, arguments happen. But if they happen a lot, it’s time to evaluate why, and come up with a plan to turn down the heat. Otherwise, your business can become a serious source of (counterproductive) stress. It’s Q&A Wednesday, and we’ve got a listener who’s constantly getting into scraps with their cofounder. These arguments are heated, dramatic, and steal time and energy that would otherwise go to improving the business. What’s a confounder to do? Fortunately, Omar has some experience in the cofounder relations department. As one half of a life-and-business partnership, he understands how the personal and entrepreneurial can become intertwined, and how important it is to be able to argue well. …note that we said “argue well,” not “stop arguing altogether.” Today, we share our best tips for getting ahead of cofounder disagreements. We’ll discuss why they happen, why they’re kind of a good sign (really!), and what you can do to make your in-house fights less frequent, more constructive, and more quickly resolved. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, arguments h… http://100mba.net/show - In business, arguments happen. But if they happen a lot, it’s time to evaluate why, and come up with a plan to turn down the heat. Otherwise, your business can become a serious source of (counterproductive) stress. It’s Q&A Wednesday, and we’ve got a listener who’s constantly getting into scraps with their cofounder. These arguments are heated, dramatic, and steal time and energy that would otherwise go to improving the business. What’s a confounder to do? Fortunately, Omar has some experience in the cofounder relations department. As one half of a life-and-business partnership, he understands how the personal and entrepreneurial can become intertwined, and how important it is to be able to argue well. …note that we said “argue well,” not “stop arguing altogether.” Today, we share our best tips for getting ahead of cofounder disagreements. We’ll discuss why they happen, why they’re kind of a good sign (really!), and what you can do to make your in-house fights less frequent, more constructive, and more quickly resolved. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1377886378 Mon, 07 Nov 2022 04:34:24 +0000 https://soundcloud.com/businessrepublic/mba2174-why-i-deleted-my-social-media-apps 00:16:58 The $100 MBA no http://100mba.net/show - What is social media really doing for you? Here’s the thing: we tell ourselves it’s important. It’s how we raise brand awareness, connect with our audience, keep the conversation going. Anyone who’s not spending significant time on social media is leaving money on the table, right? …right? Today, Omar shares why he’s taken every last social media app right off of his phone. Is he committing entrepreneuricide? Of course not. He’s just taking a new — and perhaps healthier — approach to platforms designed to profit from us, not increase our profits. The key is to keep the boundaries strong. Learn what social media takes from us and our businesses, even as it connects us to potential customers. It’s not that you can’t have a presence on social; it’s just that social’s presence in your day could be a lot smaller. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What is social media rea… http://100mba.net/show - What is social media really doing for you? Here’s the thing: we tell ourselves it’s important. It’s how we raise brand awareness, connect with our audience, keep the conversation going. Anyone who’s not spending significant time on social media is leaving money on the table, right? …right? Today, Omar shares why he’s taken every last social media app right off of his phone. Is he committing entrepreneuricide? Of course not. He’s just taking a new — and perhaps healthier — approach to platforms designed to profit from us, not increase our profits. The key is to keep the boundaries strong. Learn what social media takes from us and our businesses, even as it connects us to potential customers. It’s not that you can’t have a presence on social; it’s just that social’s presence in your day could be a lot smaller. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1377584989 Sun, 06 Nov 2022 16:26:42 +0000 https://soundcloud.com/businessrepublic/mba2173-must-read-100m-dollar-offers-by-alex-hormozi 00:18:52 The $100 MBA no http://100mba.net/show - How much revenue can you really make? Sometimes, the key is to simply not be afraid of thinking big. With $100M Offers, Alex Hormozi shares his unique strategies for maximizing revenue by making sales offers that make so much sense, it’s almost impossible to say “no.” That’s a big claim, but Hormozi’s track record speaks for itself — and loudly enough to make us take his philosophy seriously. With this book, Hormozi widens the realm of possibility. Even if your goal isn’t to make hundreds of millions of dollars, you can still apply some of his lessons. Today, we review this book, share our favorite takeaways, and break down Hormozi’s philosophy. Hormozi is a large presence, both literally (he’s into bodybuilding) and figuratively on social media. But big ideas can work for small business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How much revenue can you… http://100mba.net/show - How much revenue can you really make? Sometimes, the key is to simply not be afraid of thinking big. With $100M Offers, Alex Hormozi shares his unique strategies for maximizing revenue by making sales offers that make so much sense, it’s almost impossible to say “no.” That’s a big claim, but Hormozi’s track record speaks for itself — and loudly enough to make us take his philosophy seriously. With this book, Hormozi widens the realm of possibility. Even if your goal isn’t to make hundreds of millions of dollars, you can still apply some of his lessons. Today, we review this book, share our favorite takeaways, and break down Hormozi’s philosophy. Hormozi is a large presence, both literally (he’s into bodybuilding) and figuratively on social media. But big ideas can work for small business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1374672094 Fri, 04 Nov 2022 00:11:15 +0000 https://soundcloud.com/businessrepublic/mba2172-how-to-sell-anything-even-if-you-are-a-beginner-free-ride-friday 00:19:18 The $100 MBA no http://100mba.net/show - Sales: it’s a foreign, intimidating concept to many of us. But if we’re going to succeed in business, we all have to get comfortable with a few skills outside our comfort zones! Fortunately, there are a few strategies that can change your perspective on sales, and get you in the right frame of mind to move your products or services. Today, we prove that anyone can sell. In this episode, Omar shares the most fundamental sales principles he’s learned along the way, going all the way back to what he gleaned from his own father’s stellar performance as an auto dealer. It’s not about pressure or some kind of hypnosis — it’s the simple, natural, human things that turn a conversation into a sale. Learn how you can reorient your approach to sales, and start seeing success (without the anxiety). Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sales: it’s a foreign, i… http://100mba.net/show - Sales: it’s a foreign, intimidating concept to many of us. But if we’re going to succeed in business, we all have to get comfortable with a few skills outside our comfort zones! Fortunately, there are a few strategies that can change your perspective on sales, and get you in the right frame of mind to move your products or services. Today, we prove that anyone can sell. In this episode, Omar shares the most fundamental sales principles he’s learned along the way, going all the way back to what he gleaned from his own father’s stellar performance as an auto dealer. It’s not about pressure or some kind of hypnosis — it’s the simple, natural, human things that turn a conversation into a sale. Learn how you can reorient your approach to sales, and start seeing success (without the anxiety). Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1374669427 Wed, 02 Nov 2022 03:01:21 +0000 https://soundcloud.com/businessrepublic/mba2171-how-making-more-expansion-revenue-is-easier-than-you-think 00:15:54 The $100 MBA no http://100mba.net/show - For an independent business, revenue is life. It’s the oxygen your business needs to breathe, the runway it needs to stay alive long enough to grow. And yes, the notion that your business needs money sounds a tad obvious — yet somehow, so many entrepreneurs could bring in more of it, and don’t. In fact, there’s a pretty simple way to do it. Today, we share how pretty much any business can significantly increase revenue, using one strategy that’s worked extremely well for us. It’s not some super-secret hack. It doesn’t require PhD-level skills or a massive investment. It’s simple. …so simple, in fact, that most people don’t even think of it. This strategy will take a different shape depending on your industry, but anyone can apply it. Learn how this deceptively straightforward shift — executed properly — can give your business more time, space, and resources to thrive. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For an independent busin… http://100mba.net/show - For an independent business, revenue is life. It’s the oxygen your business needs to breathe, the runway it needs to stay alive long enough to grow. And yes, the notion that your business needs money sounds a tad obvious — yet somehow, so many entrepreneurs could bring in more of it, and don’t. In fact, there’s a pretty simple way to do it. Today, we share how pretty much any business can significantly increase revenue, using one strategy that’s worked extremely well for us. It’s not some super-secret hack. It doesn’t require PhD-level skills or a massive investment. It’s simple. …so simple, in fact, that most people don’t even think of it. This strategy will take a different shape depending on your industry, but anyone can apply it. Learn how this deceptively straightforward shift — executed properly — can give your business more time, space, and resources to thrive. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1373164744 Mon, 31 Oct 2022 00:33:43 +0000 https://soundcloud.com/businessrepublic/mba2170-qa-wednesday-should-i-write-a-book 00:15:45 The $100 MBA no http://100mba.net/show - Let’s be honest; we’ve all thought about it: writing a book. Whether you want extra credibility and authority in your industry, you think it’ll generate leads and sales, or you just have insights to share, a book is something most entrepreneurs consider at one time or another. But is it worth it? And what if you’re…not a writer? It’s Q&A Wednesday, and we’ve got a listener who thinks a book might be the key to unlocking the potential of their coaching and consulting business. But what does it really take in terms of time, effort, and resources? How do you know it’ll be received well, and actually help the business? Today, we explore everything that goes into producing a book, whether it makes sense for a given business, and why actually writing it is only the first step. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Let’s be honest; we’ve a… http://100mba.net/show - Let’s be honest; we’ve all thought about it: writing a book. Whether you want extra credibility and authority in your industry, you think it’ll generate leads and sales, or you just have insights to share, a book is something most entrepreneurs consider at one time or another. But is it worth it? And what if you’re…not a writer? It’s Q&A Wednesday, and we’ve got a listener who thinks a book might be the key to unlocking the potential of their coaching and consulting business. But what does it really take in terms of time, effort, and resources? How do you know it’ll be received well, and actually help the business? Today, we explore everything that goes into producing a book, whether it makes sense for a given business, and why actually writing it is only the first step. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1373162167 Mon, 31 Oct 2022 00:26:14 +0000 https://soundcloud.com/businessrepublic/mba2169-why-you-might-be-failing-at-customer-support 00:16:48 The $100 MBA no http://100mba.net/show - Support isn’t just about solving problems. Building the best Customer Service/Support team should have way bigger goals! Support affects everything from marketing to sales to product development — not just retention and churn rates. Yet somehow, most entrepreneurs see Support as almost an afterthought. If putting out fires is all your Support team is doing…you’re missing out on some huge opportunities to grow your business. Today, we explain what those opportunities are, and why so many business founders miss them. All the time. We’ll explain how to build a Support team that supports growth, instead of only fixing technical problems. Your Support team might be your secret weapon! It is for us; we invest a ton into our Support, and the results speak for themselves. Hear how we built and trained our Support as an engine of our business, not just a set of mechanics. You just might decide that your own Support crew has more potential than you realized. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Support isn’t just about… http://100mba.net/show - Support isn’t just about solving problems. Building the best Customer Service/Support team should have way bigger goals! Support affects everything from marketing to sales to product development — not just retention and churn rates. Yet somehow, most entrepreneurs see Support as almost an afterthought. If putting out fires is all your Support team is doing…you’re missing out on some huge opportunities to grow your business. Today, we explain what those opportunities are, and why so many business founders miss them. All the time. We’ll explain how to build a Support team that supports growth, instead of only fixing technical problems. Your Support team might be your secret weapon! It is for us; we invest a ton into our Support, and the results speak for themselves. Hear how we built and trained our Support as an engine of our business, not just a set of mechanics. You just might decide that your own Support crew has more potential than you realized. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1372784776 Sun, 30 Oct 2022 05:43:05 +0000 https://soundcloud.com/businessrepublic/mba2168-guest-teacher-nikki-rausch-how-to-make-sales-simple-using-the-selling-staircase 00:19:09 The $100 MBA no http://100mba.net/show - Selling can be tough. But anyone can get better at it. The best way? Start with a framework — a proven, reliable overall method that you can learn, master, and ultimately personalize for yourself. Nikki Rausch is a sales expert, having worked with organizations like the Bill & Melinda Gates Foundation and NASA. Today, she’s here to share her basic framework, a 5-step process that guides your conversation with a potential customer all the way to the point of sale. The most important trick: don’t skip any steps! Instead of fixating on making a sale, Nikki’s “Selling Staircase” method focuses on one step at a time, so the conversation never feels like you’re forcing someone into a buying decision. Instead, you’re making a logical, natural progression towards that sale — without the pressure. Learn how to sell, without aggressive or manipulative tactics, one step at a time. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Selling can be tough. Bu… http://100mba.net/show - Selling can be tough. But anyone can get better at it. The best way? Start with a framework — a proven, reliable overall method that you can learn, master, and ultimately personalize for yourself. Nikki Rausch is a sales expert, having worked with organizations like the Bill & Melinda Gates Foundation and NASA. Today, she’s here to share her basic framework, a 5-step process that guides your conversation with a potential customer all the way to the point of sale. The most important trick: don’t skip any steps! Instead of fixating on making a sale, Nikki’s “Selling Staircase” method focuses on one step at a time, so the conversation never feels like you’re forcing someone into a buying decision. Instead, you’re making a logical, natural progression towards that sale — without the pressure. Learn how to sell, without aggressive or manipulative tactics, one step at a time. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1371535225 Fri, 28 Oct 2022 01:19:26 +0000 https://soundcloud.com/businessrepublic/mba2167-5-things-musicians-do-that-can-help-your-business-free-ride-friday 00:14:27 The $100 MBA no http://100mba.net/show - Almost everything is a business — including the arts. Which means you can learn how to do business better from almost anywhere, including artists. Like musicians, for example. What your successful recording artist does is exactly what any great entrepreneur does, only…y’know, it sounds better. Best of all, you can do exactly what the rock stars and hip-hop icons on the Top 40 do, in your own business. Today, we share 5 specific things anyone in any kind of independent business can learn from the world’s music-makers. From product development to marketing to sales, musicians are some of the best entrepreneurs around. Hear exactly what we mean — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Almost everything is a b… http://100mba.net/show - Almost everything is a business — including the arts. Which means you can learn how to do business better from almost anywhere, including artists. Like musicians, for example. What your successful recording artist does is exactly what any great entrepreneur does, only…y’know, it sounds better. Best of all, you can do exactly what the rock stars and hip-hop icons on the Top 40 do, in your own business. Today, we share 5 specific things anyone in any kind of independent business can learn from the world’s music-makers. From product development to marketing to sales, musicians are some of the best entrepreneurs around. Hear exactly what we mean — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1369610689 Wed, 26 Oct 2022 16:47:38 +0000 https://soundcloud.com/businessrepublic/mba2166-why-business-is-simple-but-not-easy 00:18:37 The $100 MBA no http://100mba.net/show - If you’re worried that running your own business is too complicated…don’t be! From the outside, it can seem like independent business is a maze of responsibilities and tasks that no one could keep up with or have enough expertise in. Product development, marketing, sales, hiring, the list goes on. Isn’t it all just too much? How do entrepreneurs do it? The truth is, all that stuff boils down to a few simple actions, unchanged since the first human being exchanged currency for a product or service. No matter what you’re selling, or how, or where, you only have to accomplish three basic things — then repeat. Simple! Does that mean business isn’t challenging? Of course not. Lots of things are simple and straightforward, but hard to accomplish (think bench-pressing 300 lbs). But the truth doesn’t get any simpler than this: you can do it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you’re worried that r… http://100mba.net/show - If you’re worried that running your own business is too complicated…don’t be! From the outside, it can seem like independent business is a maze of responsibilities and tasks that no one could keep up with or have enough expertise in. Product development, marketing, sales, hiring, the list goes on. Isn’t it all just too much? How do entrepreneurs do it? The truth is, all that stuff boils down to a few simple actions, unchanged since the first human being exchanged currency for a product or service. No matter what you’re selling, or how, or where, you only have to accomplish three basic things — then repeat. Simple! Does that mean business isn’t challenging? Of course not. Lots of things are simple and straightforward, but hard to accomplish (think bench-pressing 300 lbs). But the truth doesn’t get any simpler than this: you can do it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1369609360 Tue, 25 Oct 2022 05:35:28 +0000 https://soundcloud.com/businessrepublic/mba2165-qa-wednesday-there-is-so-much-i-need-to-do-what-do-i-do-first 00:16:43 The $100 MBA no http://100mba.net/show - How long is your “To Do” list? If you’re like most entrepreneurs, it’s longer than any single human being can actually handle. Which means it’s literally impossible to check every item off. Which means you have to choose which items you’ll actually do — and which you won’t. This can be tough. However, there is an answer. There’s a way to identify the “Must-Do’s” on your list, and make other plans for everything else. It’s all about defining your role as founder, and figuring out which tasks really make the biggest impact on your business. Once you know that, it’s a simple matter of using your limited time to focus on the big stuff. As for the little stuff, we’ll get into that too. But the first priority is making sure that every single day, you do something that moves the needle. Whether you outsource the rest, or simply let a few things not happen, it’s all about getting the biggest return on the investment of your time. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How long is your “To Do”… http://100mba.net/show - How long is your “To Do” list? If you’re like most entrepreneurs, it’s longer than any single human being can actually handle. Which means it’s literally impossible to check every item off. Which means you have to choose which items you’ll actually do — and which you won’t. This can be tough. However, there is an answer. There’s a way to identify the “Must-Do’s” on your list, and make other plans for everything else. It’s all about defining your role as founder, and figuring out which tasks really make the biggest impact on your business. Once you know that, it’s a simple matter of using your limited time to focus on the big stuff. As for the little stuff, we’ll get into that too. But the first priority is making sure that every single day, you do something that moves the needle. Whether you outsource the rest, or simply let a few things not happen, it’s all about getting the biggest return on the investment of your time. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1368640279 Sun, 23 Oct 2022 16:47:52 +0000 https://soundcloud.com/businessrepublic/mba2164-how-to-use-utm-links-to-know-which-marketing-efforts-are-working 00:14:12 The $100 MBA no http://100mba.net/show - Are your emails actually working to create leads or customers? How about your blog? Your social posts? Your YouTube channel? How do you know? UTM links is how you know! The “Urchin Tracking Module” is the secret weapon of every results-based marketer. These strings of characters might look unwieldy, but they serve an important purpose: telling you exactly how people ended up at the web address you worked so hard to get them to. “Tracking” is the key word here. Today, we explain what UTM links are, how they work, and (most importantly) how you can start using them to find out what’s working (and what’s not) for your business. In fact, in this episode we’ll give you a perfect little tool you can use to create your own UTM links for all your content. Hear why UTM links are so game-changing, learn how to apply them, and get a free tool you can use to make it all happen. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are your emails actually… http://100mba.net/show - Are your emails actually working to create leads or customers? How about your blog? Your social posts? Your YouTube channel? How do you know? UTM links is how you know! The “Urchin Tracking Module” is the secret weapon of every results-based marketer. These strings of characters might look unwieldy, but they serve an important purpose: telling you exactly how people ended up at the web address you worked so hard to get them to. “Tracking” is the key word here. Today, we explain what UTM links are, how they work, and (most importantly) how you can start using them to find out what’s working (and what’s not) for your business. In fact, in this episode we’ll give you a perfect little tool you can use to create your own UTM links for all your content. Hear why UTM links are so game-changing, learn how to apply them, and get a free tool you can use to make it all happen. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1368632164 Sun, 23 Oct 2022 16:35:12 +0000 https://soundcloud.com/businessrepublic/mba2163-extended-interview-michele-hansen-how-to-build-the-product-and-business-you-want 01:16:04 The $100 MBA no http://100mba.net/show - How do you know what people want? You have to see their problems from their perspective. Michele Hansen, cofounder of Geocodio and author of Deploy Empathy: A Practical Guide to Interviewing Customers, is a master of the art of understanding a target audience. By making a concerted effort to get in customers’ heads, she’s multiplied the success of her product development and marketing. So how’d she do it? Omar sat down with Michele to find out. In this latest extended interview, Omar and Michele rap about everything from her early entrepreneurial experience — including the inevitable early fails — to working with family, to her ultimate realization about the power of simply talking to customers. Don’t miss this peek into a brilliant strategy with one of the most insightful entrepreneurs we’ve had on the show. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How do you know what peo… http://100mba.net/show - How do you know what people want? You have to see their problems from their perspective. Michele Hansen, cofounder of Geocodio and author of Deploy Empathy: A Practical Guide to Interviewing Customers, is a master of the art of understanding a target audience. By making a concerted effort to get in customers’ heads, she’s multiplied the success of her product development and marketing. So how’d she do it? Omar sat down with Michele to find out. In this latest extended interview, Omar and Michele rap about everything from her early entrepreneurial experience — including the inevitable early fails — to working with family, to her ultimate realization about the power of simply talking to customers. Don’t miss this peek into a brilliant strategy with one of the most insightful entrepreneurs we’ve had on the show. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1366398520 Thu, 20 Oct 2022 00:59:50 +0000 https://soundcloud.com/businessrepublic/mba2162-5-strategies-to-prevent-burn-out-free-ride-friday 00:17:24 The $100 MBA no http://100mba.net/show - It should go without saying: you don’t want to burn out. Yet so many entrepreneurs do. Maybe it’s a question of perceived “grit” or toughness. We think that if we don’t work ourselves into the ground, then we’re not trying hard enough. But that attitude isn’t just unhealthy — it’s bad business strategy. The best entrepreneur is at the top of their game, not worn down to a nub. So how do you keep burnout at bay? Today, Omar shares 5 strategies that work for him. With multiple businesses and a remote team spread across the globe, it can be easy to drown in 24/7 work. But instead, Omar makes a concerted effort to keep himself at his best — by getting the right amount of rest. It can seem counterintuitive to put time and effort into making sure you don’t work too hard. But that’s entrepreneurship for you; your success (and health) are entirely in your own hands. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It should go without say… http://100mba.net/show - It should go without saying: you don’t want to burn out. Yet so many entrepreneurs do. Maybe it’s a question of perceived “grit” or toughness. We think that if we don’t work ourselves into the ground, then we’re not trying hard enough. But that attitude isn’t just unhealthy — it’s bad business strategy. The best entrepreneur is at the top of their game, not worn down to a nub. So how do you keep burnout at bay? Today, Omar shares 5 strategies that work for him. With multiple businesses and a remote team spread across the globe, it can be easy to drown in 24/7 work. But instead, Omar makes a concerted effort to keep himself at his best — by getting the right amount of rest. It can seem counterintuitive to put time and effort into making sure you don’t work too hard. But that’s entrepreneurship for you; your success (and health) are entirely in your own hands. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1366396903 Thu, 20 Oct 2022 00:53:55 +0000 https://soundcloud.com/businessrepublic/mba2161-how-important-are-launches 00:14:23 The $100 MBA no http://100mba.net/show - Ah, the launch. The day you get to introduce your product or service to the world. It can feel extremely exciting — and extremely high-stakes. But is it? This year, we’re launching a new product, and we’re taking a different approach. We have different goals this time around, and different metrics by which we’ll measure success. It’s not that this launch is any less important than past launches. It’s just that we’re defining what we want to achieve more specifically. What about your next launch? Today, we discuss how to define a “successful” launch, and how to map your own goals for the debut of new offerings. We’ll share strategies and recommendations, and help you differentiate between make-or-break launches and more narrow campaigns. Learn how to approach launches with a cooler head, clear desired outcomes, and tested strategies. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Ah, the launch. The day … http://100mba.net/show - Ah, the launch. The day you get to introduce your product or service to the world. It can feel extremely exciting — and extremely high-stakes. But is it? This year, we’re launching a new product, and we’re taking a different approach. We have different goals this time around, and different metrics by which we’ll measure success. It’s not that this launch is any less important than past launches. It’s just that we’re defining what we want to achieve more specifically. What about your next launch? Today, we discuss how to define a “successful” launch, and how to map your own goals for the debut of new offerings. We’ll share strategies and recommendations, and help you differentiate between make-or-break launches and more narrow campaigns. Learn how to approach launches with a cooler head, clear desired outcomes, and tested strategies. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1364288554 Tue, 18 Oct 2022 23:57:55 +0000 https://soundcloud.com/businessrepublic/mba2160-qa-wednesday-do-i-have-to-have-an-annoying-cookies-pop-up-on-my-site 00:15:13 The $100 MBA no http://100mba.net/show - When it comes to converting website traffic, friction hurts. Friction is anything that requires the visitor to take extra steps before they take a desired action — like signing up for your newsletter or reading your blog. The more obstacles are in the way, the less effective the website is at creating leads and customers. Unfortunately, some obstacles are legal requirements. It’s Q&A Wednesday, and we’re dealing with “cookies,” those little bits of code that track your online activity. They’re used to gather info that’s useful for marketers and advertisers to follow up on. These days, almost every site you visit interrupts your browsing to tell you about their cookies, and invite you to set your preferences. Is this…necessary? As with so many questions in business, the answer is “it depends.” Today, we explain what these pop-ups are about, who has to have them, and the one way you can take them off your site — if you really want to. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When it comes to convert… http://100mba.net/show - When it comes to converting website traffic, friction hurts. Friction is anything that requires the visitor to take extra steps before they take a desired action — like signing up for your newsletter or reading your blog. The more obstacles are in the way, the less effective the website is at creating leads and customers. Unfortunately, some obstacles are legal requirements. It’s Q&A Wednesday, and we’re dealing with “cookies,” those little bits of code that track your online activity. They’re used to gather info that’s useful for marketers and advertisers to follow up on. These days, almost every site you visit interrupts your browsing to tell you about their cookies, and invite you to set your preferences. Is this…necessary? As with so many questions in business, the answer is “it depends.” Today, we explain what these pop-ups are about, who has to have them, and the one way you can take them off your site — if you really want to. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1364286187 Mon, 17 Oct 2022 00:31:30 +0000 https://soundcloud.com/businessrepublic/mba2159-how-committed-are-you 00:16:14 The $100 MBA no http://100mba.net/show - Almost all entrepreneurs who succeed in the long term have one thing in common: commitment. But what is commitment, anyway? What does it look like? Most importantly, how can you tell if you have it? Today, we explore what real commitment looks like in practical terms. Spoiler alert: it doesn’t mean obsession, or being a slave to your business. But it does mean going beyond what 90% of people are willing to do. With examples from various businesses and walks of life, we explore the difference between true commitment, and the kind of casual effort that there’s nothing wrong with, but isn’t likely to result in life-changing success. Learn what it means to be committed to entrepreneurship, and ask yourself: am I in this all the way? And if not, how can I get there? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Almost all entrepreneurs… http://100mba.net/show - Almost all entrepreneurs who succeed in the long term have one thing in common: commitment. But what is commitment, anyway? What does it look like? Most importantly, how can you tell if you have it? Today, we explore what real commitment looks like in practical terms. Spoiler alert: it doesn’t mean obsession, or being a slave to your business. But it does mean going beyond what 90% of people are willing to do. With examples from various businesses and walks of life, we explore the difference between true commitment, and the kind of casual effort that there’s nothing wrong with, but isn’t likely to result in life-changing success. Learn what it means to be committed to entrepreneurship, and ask yourself: am I in this all the way? And if not, how can I get there? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1364283205 Mon, 17 Oct 2022 00:26:13 +0000 https://soundcloud.com/businessrepublic/mba2158-must-read-mastering-the-rockefeller-habits-by-verne-harnish 00:17:02 The $100 MBA no http://100mba.net/show - Not everything in every book is advice worth following. …but that doesn’t mean you shouldn’t read it. Today, we review Verne Harnish’s Mastering The Rockefeller Habits, a primer on some of the best practices any business can use to strategically pursue growth. Did we agree with everything in it? Definitely not. But the good parts are so good, it’s worth it. We couldn’t call it a “Must Read” otherwise. In this episode, Omar shares his favorite takeaways, particularly on the topics that too few business books are willing to tackle. He also discusses which parts of the book are…less than useful, or that challenge his own hard-won business wisdom. Exposing yourself to views that challenge your own is a must — either to strengthen your own convictions, or debunk them! Either way, you come out a better informed entrepreneur. Hear what this book has to offer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Not everything in every … http://100mba.net/show - Not everything in every book is advice worth following. …but that doesn’t mean you shouldn’t read it. Today, we review Verne Harnish’s Mastering The Rockefeller Habits, a primer on some of the best practices any business can use to strategically pursue growth. Did we agree with everything in it? Definitely not. But the good parts are so good, it’s worth it. We couldn’t call it a “Must Read” otherwise. In this episode, Omar shares his favorite takeaways, particularly on the topics that too few business books are willing to tackle. He also discusses which parts of the book are…less than useful, or that challenge his own hard-won business wisdom. Exposing yourself to views that challenge your own is a must — either to strengthen your own convictions, or debunk them! Either way, you come out a better informed entrepreneur. Hear what this book has to offer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1361944093 Thu, 13 Oct 2022 04:43:33 +0000 https://soundcloud.com/businessrepublic/mba2157-how-much-cash-should-you-always-have-in-the-bank-free-ride-friday 00:16:32 The $100 MBA no http://100mba.net/show - Rainy days happen. How’s your umbrella? Every business needs to have a stash in place for market downturns, slow quarters, or even…y’know, mistakes. But how big should it be? Today, we offer a firm answer. We’ll explain how to figure out the right number, and how to get your business there. Having enough runway is critical to the long-term viability of your business. But there is a such thing as too much money in the bank, depending on your location and industry. Learn why you should never operate a business without the minimum amount of cushion, and how much that minimum amount really is for your company. Start the project of making your business more durable, and able to pivot when the status quo isn’t working. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Rainy days happen. How’s… http://100mba.net/show - Rainy days happen. How’s your umbrella? Every business needs to have a stash in place for market downturns, slow quarters, or even…y’know, mistakes. But how big should it be? Today, we offer a firm answer. We’ll explain how to figure out the right number, and how to get your business there. Having enough runway is critical to the long-term viability of your business. But there is a such thing as too much money in the bank, depending on your location and industry. Learn why you should never operate a business without the minimum amount of cushion, and how much that minimum amount really is for your company. Start the project of making your business more durable, and able to pivot when the status quo isn’t working. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1360672993 Wed, 12 Oct 2022 23:59:47 +0000 https://soundcloud.com/businessrepublic/mba2156-signs-its-time-to-go-all-in-on-your-business-idea 00:16:30 The $100 MBA no http://100mba.net/show - When you’re running (and funding) your own business, it’s smart to avoid too much risk. …but you can’t avoid all risk. And at some point, risk avoidance starts to look like cheating yourself out of greater success. Every business reaches a moment where you have to ask if the time, money, and effort you invested is likely to pay off. If the answer is no, you bail or pivot (no shame in that). But if the answer is yes, it makes no sense to go in halfway. It’s time to commit. Today, we share some of the most clear signals that your business or product is ready for your full attention. When these signs appear, you’re most likely in a situation where a major investment of time, money, and effort is the smartest play. With examples from our own experience, we’ll paint a picture of what that moment looks like. You should always be smart, cautious, and subject your ideas to thorough validation. But once you’re beyond validation, it’s time to swing for the fences. Failing to succeed because of inaction is just as tragic as failing to succeed because of incorrect action. When the lights are green, it’s time to GO. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When you’re running (and… http://100mba.net/show - When you’re running (and funding) your own business, it’s smart to avoid too much risk. …but you can’t avoid all risk. And at some point, risk avoidance starts to look like cheating yourself out of greater success. Every business reaches a moment where you have to ask if the time, money, and effort you invested is likely to pay off. If the answer is no, you bail or pivot (no shame in that). But if the answer is yes, it makes no sense to go in halfway. It’s time to commit. Today, we share some of the most clear signals that your business or product is ready for your full attention. When these signs appear, you’re most likely in a situation where a major investment of time, money, and effort is the smartest play. With examples from our own experience, we’ll paint a picture of what that moment looks like. You should always be smart, cautious, and subject your ideas to thorough validation. But once you’re beyond validation, it’s time to swing for the fences. Failing to succeed because of inaction is just as tragic as failing to succeed because of incorrect action. When the lights are green, it’s time to GO. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1360665850 Tue, 11 Oct 2022 01:08:43 +0000 https://soundcloud.com/businessrepublic/mba2155-qa-wednesday-should-i-fire-someone-before-i-have-a-replacement 00:18:21 The $100 MBA no http://100mba.net/show - Firing people is almost never easy. We’re often afraid of dealing with the fallout of letting an employee go. Operations will be disrupted, feelings may be hurt, and someone needs to take over for whoever got the boot…preferably as soon as possible. Can you plan ahead for a firing? You certainly can. It’s Q&A Wednesday, and we’ve got a listener who knows it’s time to say goodbye to a certain employee, but worries that it may be smarter to find a replacement before swinging the ol’ ax. Is that possible? Is it ethical? Could it backfire? Fortunately, Omar’s been in this pickle before. Today, we discuss when to get rid of people immediately, and when to plan a more gradual transition. We’ll explore how to navigate the pitfalls of replacing one employee with another, and making sure you do everything in your power to be fair with everyone involved. Every business has to confront this issue sometime. Best to have a strategy in place! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Firing people is almost … http://100mba.net/show - Firing people is almost never easy. We’re often afraid of dealing with the fallout of letting an employee go. Operations will be disrupted, feelings may be hurt, and someone needs to take over for whoever got the boot…preferably as soon as possible. Can you plan ahead for a firing? You certainly can. It’s Q&A Wednesday, and we’ve got a listener who knows it’s time to say goodbye to a certain employee, but worries that it may be smarter to find a replacement before swinging the ol’ ax. Is that possible? Is it ethical? Could it backfire? Fortunately, Omar’s been in this pickle before. Today, we discuss when to get rid of people immediately, and when to plan a more gradual transition. We’ll explore how to navigate the pitfalls of replacing one employee with another, and making sure you do everything in your power to be fair with everyone involved. Every business has to confront this issue sometime. Best to have a strategy in place! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1359932845 Tue, 11 Oct 2022 00:58:10 +0000 https://soundcloud.com/businessrepublic/mba2154-how-much-time-should-you-give-your-idea-before-you-quit 00:15:53 The $100 MBA no http://100mba.net/show - Quitting is an option. And it’s often the right one. When a product or business idea fails to produce fruit — and you have little evidence to suggest it ever will — wasting more money on it doesn’t make sense. But of course, it’s hard to tell when you’re in that situation. There’s a fine line between perseverance and delusion; between being a quitter and being savvy. Today, we take a look at the most clear signs that something isn’t working, and that it’s time to admit defeat. More importantly, we explore how to avoid that situation in the first place, by doing the best possible due diligence in terms of validating every idea thoroughly. There are steps you can take to get a truly realistic notion of an idea’s chances of success, before sinking too much money into it. Learn how to quit with an easy conscience, or press forward with confidence, depending on the reality of your situation. Know that whether you keep trying or throw in the towel, you do it for reasons that make sense. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Quitting is an option. A… http://100mba.net/show - Quitting is an option. And it’s often the right one. When a product or business idea fails to produce fruit — and you have little evidence to suggest it ever will — wasting more money on it doesn’t make sense. But of course, it’s hard to tell when you’re in that situation. There’s a fine line between perseverance and delusion; between being a quitter and being savvy. Today, we take a look at the most clear signs that something isn’t working, and that it’s time to admit defeat. More importantly, we explore how to avoid that situation in the first place, by doing the best possible due diligence in terms of validating every idea thoroughly. There are steps you can take to get a truly realistic notion of an idea’s chances of success, before sinking too much money into it. Learn how to quit with an easy conscience, or press forward with confidence, depending on the reality of your situation. Know that whether you keep trying or throw in the towel, you do it for reasons that make sense. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1359897373 Mon, 10 Oct 2022 01:10:08 +0000 https://soundcloud.com/businessrepublic/mba2153-extended-interview-laura-roeder-lessons-learned-from-growing-selling-her-business 01:03:15 The $100 MBA no http://100mba.net/show - If you had to start your business all over again, what would you do differently? Some entrepreneurs actually get to answer that question. Take Laura Roeder, who created the social-media scheduling app MeetEdgar, built it into a top marketing tool, and ultimately sold it. Now that she’s out of the social game, Laura has turned her focus to a new business, the coaching platform Paperbell. How well have the lessons Laura learned at MeetEdgar transferred to Paperbell? Today, Omar sits down with Laura for an extended conversation about the entire journey, from creating her first business to growing her current one. In this wide-ranging interview, Omar and Laura discuss everything from applying hindsight, to ethical marketing, to trusting your own instincts and defining success in your own way. Laura’s road to multiple successful startups wasn’t mistake-free. Of particular value in this conversation are the lessons learned the hard way, like chasing the wrong metrics and allowing your business to depend on someone else’s. Get an inside perspective on navigating entrepreneurship, with the clarity only experience can bring. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you had to start your… http://100mba.net/show - If you had to start your business all over again, what would you do differently? Some entrepreneurs actually get to answer that question. Take Laura Roeder, who created the social-media scheduling app MeetEdgar, built it into a top marketing tool, and ultimately sold it. Now that she’s out of the social game, Laura has turned her focus to a new business, the coaching platform Paperbell. How well have the lessons Laura learned at MeetEdgar transferred to Paperbell? Today, Omar sits down with Laura for an extended conversation about the entire journey, from creating her first business to growing her current one. In this wide-ranging interview, Omar and Laura discuss everything from applying hindsight, to ethical marketing, to trusting your own instincts and defining success in your own way. Laura’s road to multiple successful startups wasn’t mistake-free. Of particular value in this conversation are the lessons learned the hard way, like chasing the wrong metrics and allowing your business to depend on someone else’s. Get an inside perspective on navigating entrepreneurship, with the clarity only experience can bring. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1356883435 Thu, 06 Oct 2022 01:54:56 +0000 https://soundcloud.com/businessrepublic/mba2152-why-you-need-to-attend-more-in-person-conferences-free-ride-friday 00:17:55 The $100 MBA no http://100mba.net/show - In-person events are back! One of the best things entrepreneurs — especially new entrepreneurs — can do to boost their business is to attend live, in-person conferences. COVID took that option off the table for a while. But now that things are normal(er), it’s time to take advantage. Today, we explain why you should be at the next conference you can get to, and how to get the most from it. We’ll dive into what makes conferences so intensely valuable, what you can expect to gain from them, and how to maximize your results. Omar shares how his early experiences at conferences had a dramatic impact on his development as an entrepreneur…and how the same could happen for you. Plus, we share a few ways you can ensure you’ll actually go to conferences — instead of just planning to. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In-person events are bac… http://100mba.net/show - In-person events are back! One of the best things entrepreneurs — especially new entrepreneurs — can do to boost their business is to attend live, in-person conferences. COVID took that option off the table for a while. But now that things are normal(er), it’s time to take advantage. Today, we explain why you should be at the next conference you can get to, and how to get the most from it. We’ll dive into what makes conferences so intensely valuable, what you can expect to gain from them, and how to maximize your results. Omar shares how his early experiences at conferences had a dramatic impact on his development as an entrepreneur…and how the same could happen for you. Plus, we share a few ways you can ensure you’ll actually go to conferences — instead of just planning to. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1356883066 Thu, 06 Oct 2022 01:48:11 +0000 https://soundcloud.com/businessrepublic/mba2151-do-you-need-to-sell-products-at-different-price-points 00:12:49 The $100 MBA no http://100mba.net/show - Let’s break down the “value ladder,” Many businesses purposely create products at varying price points, in the hopes of getting people into their ecosystem. Think of your cheapest (or free) product as a gateway to bigger-ticket purchases down the road — one stepping stone at a time. But does this work for everyone? Today, we explore this strategy in depth, and who it’s most appropriate for. We get into why price variance works so well, and why sometimes, it doesn’t. With examples from various businesses, we study different variations on the move, and how you could potentially apply it to your own company. Decide whether building your own value ladder is a good idea — and if so, learn how to do it right. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Let’s break down the “va… http://100mba.net/show - Let’s break down the “value ladder,” Many businesses purposely create products at varying price points, in the hopes of getting people into their ecosystem. Think of your cheapest (or free) product as a gateway to bigger-ticket purchases down the road — one stepping stone at a time. But does this work for everyone? Today, we explore this strategy in depth, and who it’s most appropriate for. We get into why price variance works so well, and why sometimes, it doesn’t. With examples from various businesses, we study different variations on the move, and how you could potentially apply it to your own company. Decide whether building your own value ladder is a good idea — and if so, learn how to do it right. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1356881686 Wed, 05 Oct 2022 00:09:17 +0000 https://soundcloud.com/businessrepublic/mba2150-qa-wednesday-do-i-charge-in-us-dollars-or-my-local-currency 00:14:02 The $100 MBA no http://100mba.net/show - Should you be charging in USD, no matter where you are? It’s a good question. Today is Q&A Wednesday, and we’ve got a listener with their own business in Europe, who noticed that competitors list their prices in American currency. Why? What’s the advantage, and are there disadvantages? Now that even the smallest business can go global, the currency question looms large. Today, we outline the options you have, and the ups and downs of each. Whether you choose a “global” currency like the USD, local currency, or a mixture of both, your choice could impact your bottom line in a big way. Learn why so many businesses try to stick with an “international” currency, and why some don’t. Your customers could be anywhere in the world; make sure they can pay you, and that it doesn’t cost your business any unnecessary expenses. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Should you be charging i… http://100mba.net/show - Should you be charging in USD, no matter where you are? It’s a good question. Today is Q&A Wednesday, and we’ve got a listener with their own business in Europe, who noticed that competitors list their prices in American currency. Why? What’s the advantage, and are there disadvantages? Now that even the smallest business can go global, the currency question looms large. Today, we outline the options you have, and the ups and downs of each. Whether you choose a “global” currency like the USD, local currency, or a mixture of both, your choice could impact your bottom line in a big way. Learn why so many businesses try to stick with an “international” currency, and why some don’t. Your customers could be anywhere in the world; make sure they can pay you, and that it doesn’t cost your business any unnecessary expenses. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1355576752 Mon, 03 Oct 2022 00:30:15 +0000 https://soundcloud.com/businessrepublic/mba2149-how-to-create-sell-a-product-in-a-weekend 00:14:40 The $100 MBA no http://100mba.net/show - If that title sounds like clickbait…we get it. But we’re not kidding around; you can put together a genuine sales offer for an entirely new product in 48 hours or so. Whether it’s to boost revenue, or to simply put a few extra reps in exchanging goods for money, this is real. And yes, there’s a trick to it. It’ll all make sense once you hear the episode. Are we burying the lede right now? Of course we are. But if you execute the strategy we outline, you will definitely have a full-fledged, valuable product to sell. And if you understand your own audience, they’ll want to buy it. Learn this unique — but totally rational — way to turn assets you probably already have into market-ready products. Your audience will love it, you’ll make a few bucks, and your business will take a few steps in the direction of growth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If that title sounds lik… http://100mba.net/show - If that title sounds like clickbait…we get it. But we’re not kidding around; you can put together a genuine sales offer for an entirely new product in 48 hours or so. Whether it’s to boost revenue, or to simply put a few extra reps in exchanging goods for money, this is real. And yes, there’s a trick to it. It’ll all make sense once you hear the episode. Are we burying the lede right now? Of course we are. But if you execute the strategy we outline, you will definitely have a full-fledged, valuable product to sell. And if you understand your own audience, they’ll want to buy it. Learn this unique — but totally rational — way to turn assets you probably already have into market-ready products. Your audience will love it, you’ll make a few bucks, and your business will take a few steps in the direction of growth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1355573713 Mon, 03 Oct 2022 00:20:16 +0000 https://soundcloud.com/businessrepublic/mba2148-guest-teacher-lorrie-thomas-ross-how-to-create-a-sustainable-effective-marketing 00:20:51 The $100 MBA no http://100mba.net/show - Don’t market without a (long-term) plan. Often, new entrepreneurs “wing it” when it comes to marketing and brand-building. But being new to business comes with a huge advantage: you can implement a long-term strategy earlier. Today’s special guest teacher will help you do just that — and if you’re already marketing, she’ll help you course correct for better results. Lorrie Thomas Ross founded Web Marketing Therapy to diagnose ineffective marketing strategies, and help businesses find a better strategic prescription. Today, she shares a framework for auditing your current marketing efforts, and creating a strong foundation for overall strategy. Learn the best ways to generate leads and create brand narrative, with a focus on what actually, measurably works. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t market without a (… http://100mba.net/show - Don’t market without a (long-term) plan. Often, new entrepreneurs “wing it” when it comes to marketing and brand-building. But being new to business comes with a huge advantage: you can implement a long-term strategy earlier. Today’s special guest teacher will help you do just that — and if you’re already marketing, she’ll help you course correct for better results. Lorrie Thomas Ross founded Web Marketing Therapy to diagnose ineffective marketing strategies, and help businesses find a better strategic prescription. Today, she shares a framework for auditing your current marketing efforts, and creating a strong foundation for overall strategy. Learn the best ways to generate leads and create brand narrative, with a focus on what actually, measurably works. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1353133330 Thu, 29 Sep 2022 00:42:10 +0000 https://soundcloud.com/businessrepublic/mba2147-why-ecommerce-is-one-of-the-hardest-businesses-to-start-grow-free-ride-friday 00:19:10 The $100 MBA no http://100mba.net/show - Omar has run many a business. But the hardest kind, for (literally) his money, is ecommerce. Every type of business has its challenges, but selling physical goods online has more — and more difficult — issues to contend with. That’s not to say you shouldn’t start an ecommerce business. But you should know what you’re getting into! Today, we share what you need to prepare for, if ecommerce really is your game. For many aspiring entrepreneurs, ecommerce seems like the obvious choice. And while selling stuff on the Internet may seem less complicated than, say, developing software or building a freelance service business…it isn’t. Learn exactly what challenges to expect, and get tips on how to navigate them based on Omar’s experience. Go into ecommerce with your eyes open, and increase your odds of success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Omar has run many a busi… http://100mba.net/show - Omar has run many a business. But the hardest kind, for (literally) his money, is ecommerce. Every type of business has its challenges, but selling physical goods online has more — and more difficult — issues to contend with. That’s not to say you shouldn’t start an ecommerce business. But you should know what you’re getting into! Today, we share what you need to prepare for, if ecommerce really is your game. For many aspiring entrepreneurs, ecommerce seems like the obvious choice. And while selling stuff on the Internet may seem less complicated than, say, developing software or building a freelance service business…it isn’t. Learn exactly what challenges to expect, and get tips on how to navigate them based on Omar’s experience. Go into ecommerce with your eyes open, and increase your odds of success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1353129061 Thu, 29 Sep 2022 00:28:25 +0000 https://soundcloud.com/businessrepublic/mba2146-is-your-business-pushing-you-around 00:20:19 The $100 MBA no http://100mba.net/show - At first, your business is your baby. But if you’re not mindful, it can quickly turn into a monster. Many entrepreneurs learn this the hard way, as responsibilities and obligations multiply, and gradually encroach on the boundaries between your work and your life. You may not see it coming; taking a weekend call here, sacrificing a workout there, cutting family time just a little short… Before you know it, your business dictates a lifestyle that supports it, instead of enabling a lifestyle you want. Today, we share the various ways people end up as victims of their own creations, and the telltale signs that you might be headed that way. We’ll share examples from our own experience, as well as tips for protecting yourself. Don’t let your business become a bully. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - At first, your business … http://100mba.net/show - At first, your business is your baby. But if you’re not mindful, it can quickly turn into a monster. Many entrepreneurs learn this the hard way, as responsibilities and obligations multiply, and gradually encroach on the boundaries between your work and your life. You may not see it coming; taking a weekend call here, sacrificing a workout there, cutting family time just a little short… Before you know it, your business dictates a lifestyle that supports it, instead of enabling a lifestyle you want. Today, we share the various ways people end up as victims of their own creations, and the telltale signs that you might be headed that way. We’ll share examples from our own experience, as well as tips for protecting yourself. Don’t let your business become a bully. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1352449585 Wed, 28 Sep 2022 00:45:56 +0000 https://soundcloud.com/businessrepublic/mba2145-qa-wednesday-how-do-i-grow-my-email-list-without-paid-ads 00:15:06 The $100 MBA no http://100mba.net/show - We know email marketing is a must. But when you’re just starting out, how do you get people’s addresses? …more importantly, how do you get email addresses for free? Anyone can throw money at the list-building problem and get results (short-term though the results may be). But there are other, arguably better, options. With a little time, work, and creativity, anyone can build a strong email list. It’s Q&A Wednesday, and we’re helping one listener get their email marketing off the ground — without spending a dime on paid ads. In this episode, we share a few specific ways you can leverage assets you already have (plus a few ways to leverage other people’s assets) to fill your contact list with interested potential leads. Learn how to get into inboxes, without donating your hard-earned money to Facebook or Google. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We know email marketing … http://100mba.net/show - We know email marketing is a must. But when you’re just starting out, how do you get people’s addresses? …more importantly, how do you get email addresses for free? Anyone can throw money at the list-building problem and get results (short-term though the results may be). But there are other, arguably better, options. With a little time, work, and creativity, anyone can build a strong email list. It’s Q&A Wednesday, and we’re helping one listener get their email marketing off the ground — without spending a dime on paid ads. In this episode, we share a few specific ways you can leverage assets you already have (plus a few ways to leverage other people’s assets) to fill your contact list with interested potential leads. Learn how to get into inboxes, without donating your hard-earned money to Facebook or Google. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1350701278 Sun, 25 Sep 2022 15:47:20 +0000 https://soundcloud.com/businessrepublic/mba2144-how-to-promote-your-product-without-spamming-your-email-list 00:14:00 The $100 MBA no http://100mba.net/show - eMail marketing works — but it can backfire. Sending your list too many emails comes with a host of bad consequences: unsubscribes and getting your content labeled as spam (yikes) can hurt your deliverability, making it less and less likely your emails will land in people’s inboxes. So how do you communicate without…over-communicating? Today, Omar shares a simple system that works for us. By testing the waters a bit before executing certain campaigns, you can send emails that are much more likely to be opened and clicked, because people are actually looking forward to them! Learn how to lighten your touch, and avoid dumping too many messages on consumers who already get way more emails than they want. Keep your sender reputation strong, and your deliverability high. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - eMail marketing works — … http://100mba.net/show - eMail marketing works — but it can backfire. Sending your list too many emails comes with a host of bad consequences: unsubscribes and getting your content labeled as spam (yikes) can hurt your deliverability, making it less and less likely your emails will land in people’s inboxes. So how do you communicate without…over-communicating? Today, Omar shares a simple system that works for us. By testing the waters a bit before executing certain campaigns, you can send emails that are much more likely to be opened and clicked, because people are actually looking forward to them! Learn how to lighten your touch, and avoid dumping too many messages on consumers who already get way more emails than they want. Keep your sender reputation strong, and your deliverability high. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1350696091 Sun, 25 Sep 2022 15:40:17 +0000 https://soundcloud.com/businessrepublic/mba2143-extended-interview-patrick-campbell-building-selling-a-200-million-business 01:16:45 The $100 MBA no http://100mba.net/show - Create it. Grow it. Cash out. That’s the goal of many entrepreneurs: to build a business that’ll sell for enough money to fund whatever comes next — even if nothing comes next, business-wise. So what does that journey look like? How do you get there? And just as importantly, what happens after? Patrick Campbell created ProfitWell and bootstrapped it into a successful startup. Selling it wasn’t exactly the goal, but when Paddle came along with an offer that made sense, Campbell let his baby go — for a cool $200 million. What now? In this extended interview, Patrick shares the journey from startup to acquisition, and explores an important (but often overlooked) aspect of entrepreneurship: what do you do once you’ve “made it”? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Create it. Grow it. Cash… http://100mba.net/show - Create it. Grow it. Cash out. That’s the goal of many entrepreneurs: to build a business that’ll sell for enough money to fund whatever comes next — even if nothing comes next, business-wise. So what does that journey look like? How do you get there? And just as importantly, what happens after? Patrick Campbell created ProfitWell and bootstrapped it into a successful startup. Selling it wasn’t exactly the goal, but when Paddle came along with an offer that made sense, Campbell let his baby go — for a cool $200 million. What now? In this extended interview, Patrick shares the journey from startup to acquisition, and explores an important (but often overlooked) aspect of entrepreneurship: what do you do once you’ve “made it”? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1347720655 Tue, 20 Sep 2022 23:24:41 +0000 https://soundcloud.com/businessrepublic/mba2142-should-you-offer-payment-plans-for-high-ticket-offers-free-ride-friday 00:14:02 The $100 MBA no http://100mba.net/show - Charging in installments works for infomercial products. But will it work for yours? When you don’t collect the entire price of your product or service right away, you take a risk. You may see one or two payments, only to forfeit the rest. That said, when you only accept full payment up front, you risk not making the sale. The key is to understand what kinds of offers benefit from payment plans — and which don’t. Today, we break down the advantages and pitfalls of payment plans, and what factors make them riskier. We’ll explore the price points and product types that do better or worse with payment plans, including the one thing you should always get money up front for. Make the most sales — and the most revenue — with the right payment approach. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Charging in installments… http://100mba.net/show - Charging in installments works for infomercial products. But will it work for yours? When you don’t collect the entire price of your product or service right away, you take a risk. You may see one or two payments, only to forfeit the rest. That said, when you only accept full payment up front, you risk not making the sale. The key is to understand what kinds of offers benefit from payment plans — and which don’t. Today, we break down the advantages and pitfalls of payment plans, and what factors make them riskier. We’ll explore the price points and product types that do better or worse with payment plans, including the one thing you should always get money up front for. Make the most sales — and the most revenue — with the right payment approach. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1347718243 Tue, 20 Sep 2022 23:18:48 +0000 https://soundcloud.com/businessrepublic/mba2141-how-often-should-you-post-to-social-media 00:12:56 The $100 MBA no http://100mba.net/show - When it comes to social media, more isn’t always better. Our instinct (and a lot of advice out there) is to post as much and as often as possible. But the data — and our experience — don’t bear that out. Today, we take a dive into the available data on social media, and unpack how exactly you can use FB, Twitter, the ‘Gram, and LInkedIn to your advantage. Remember: these platforms and the companies that run them have their own goals, and it’s not to grow your business. The key is to balance the platform’s agenda with your own. Learn what each channel looks for (and rewards) so that you can post and interact in a way that works. Choose the right channel for your niche and content style. Use the numbers to create a strategy that’s effective — not a guess. As they say, if you’re not paying for the product, you are the product. Don’t let social media platforms benefit only themselves. With the right knowledge, they can work for your business too. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When it comes to social … http://100mba.net/show - When it comes to social media, more isn’t always better. Our instinct (and a lot of advice out there) is to post as much and as often as possible. But the data — and our experience — don’t bear that out. Today, we take a dive into the available data on social media, and unpack how exactly you can use FB, Twitter, the ‘Gram, and LInkedIn to your advantage. Remember: these platforms and the companies that run them have their own goals, and it’s not to grow your business. The key is to balance the platform’s agenda with your own. Learn what each channel looks for (and rewards) so that you can post and interact in a way that works. Choose the right channel for your niche and content style. Use the numbers to create a strategy that’s effective — not a guess. As they say, if you’re not paying for the product, you are the product. Don’t let social media platforms benefit only themselves. With the right knowledge, they can work for your business too. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1347048151 Tue, 20 Sep 2022 23:11:30 +0000 https://soundcloud.com/businessrepublic/mba2140-qa-wednesday-how-do-i-choose-an-email-marketing-software-for-my-business 00:12:56 The $100 MBA no http://100mba.net/show - Email is one of the most powerful tools for an independent business. As they say (and as we often repeat) “the money’s in the list.” For all the marketing channels out there, email still gets the best results in terms of reach and conversions. But there are way too many email platforms out there. Today, we help a brave, aspiring young entrepreneur get started on the right track, by choosing an email platform that gets the job done on a high-schooler’s budget. But it’s not just about finding the cheapest option — it’s about finding an option that won’t hold you back when the business actually grows. Learn what every independent business needs from their email platform, and how to make sure you choose the right one. And of course, we’ll share our personal recommendation for the platform we trust with our own campaigns. Once you choose an email service, switching is a heavy lift. Make sure you don’t have to do it too often, by starting with one that’ll serve you well for years. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Email is one of the most… http://100mba.net/show - Email is one of the most powerful tools for an independent business. As they say (and as we often repeat) “the money’s in the list.” For all the marketing channels out there, email still gets the best results in terms of reach and conversions. But there are way too many email platforms out there. Today, we help a brave, aspiring young entrepreneur get started on the right track, by choosing an email platform that gets the job done on a high-schooler’s budget. But it’s not just about finding the cheapest option — it’s about finding an option that won’t hold you back when the business actually grows. Learn what every independent business needs from their email platform, and how to make sure you choose the right one. And of course, we’ll share our personal recommendation for the platform we trust with our own campaigns. Once you choose an email service, switching is a heavy lift. Make sure you don’t have to do it too often, by starting with one that’ll serve you well for years. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1347034426 Mon, 19 Sep 2022 22:56:50 +0000 https://soundcloud.com/businessrepublic/mba2139-how-to-charge-for-a-service-on-your-website 00:15:54 The $100 MBA no http://100mba.net/show - Charging for a physical or digital product is fairly easy. But what about services? If you’re a freelance web designer, copywriter, or coach, getting paid can be tricky. Today, we explore the best ways to charge for services and process payments quickly — without hurting sales or getting yourself overburdened with complicated software tools. Buying your service online should be just as seamless as buying a t-shirt! In this episode, we explain exactly what your point-of-sale and payment processing tools need to do for you, and share our top recommendations for the tools we like most. Save yourself a few hours of research, and get more sales for your services. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Charging for a physical … http://100mba.net/show - Charging for a physical or digital product is fairly easy. But what about services? If you’re a freelance web designer, copywriter, or coach, getting paid can be tricky. Today, we explore the best ways to charge for services and process payments quickly — without hurting sales or getting yourself overburdened with complicated software tools. Buying your service online should be just as seamless as buying a t-shirt! In this episode, we explain exactly what your point-of-sale and payment processing tools need to do for you, and share our top recommendations for the tools we like most. Save yourself a few hours of research, and get more sales for your services. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1346298145 Sun, 18 Sep 2022 20:24:32 +0000 https://soundcloud.com/businessrepublic/mba2138-must-read_effortless-by-greg-mckeown 00:18:32 The $100 MBA no http://100mba.net/show - Harder doesn’t mean better. In fact, the opposite might be true. For as powerful as grit and a solid work ethic can be, we’re never grunting and sweating when we’re at our best. We’re smooth. We’re fluid. We’re…Effortless. Greg McKeown first changed our approach to business with his truly essential Essentialism, which advocates for a strict focus on what matters most. Now, Effortless adds a new dynamic: embracing the ease that characterizes our best efforts. Of course, it means reframing your mindset. If you believe that “hard work” is always the way forward, it might take some mental pivoting to understand that incredible results often come from low levels of effort — at least as people typically understand effort. Hear the key points and top takeaways from this instant classic. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Harder doesn’t mean bett… http://100mba.net/show - Harder doesn’t mean better. In fact, the opposite might be true. For as powerful as grit and a solid work ethic can be, we’re never grunting and sweating when we’re at our best. We’re smooth. We’re fluid. We’re…Effortless. Greg McKeown first changed our approach to business with his truly essential Essentialism, which advocates for a strict focus on what matters most. Now, Effortless adds a new dynamic: embracing the ease that characterizes our best efforts. Of course, it means reframing your mindset. If you believe that “hard work” is always the way forward, it might take some mental pivoting to understand that incredible results often come from low levels of effort — at least as people typically understand effort. Hear the key points and top takeaways from this instant classic. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1344026887 Thu, 15 Sep 2022 00:30:31 +0000 https://soundcloud.com/businessrepublic/mba2137-how-to-create-attractive-templates-to-get-more-leads-free-ride-friday 00:14:29 The $100 MBA no http://100mba.net/show - Information isn't the only thing that gets leads. When we create free lead magnets, we often default to sharing information. After all, sharing what we know doesn’t cost much, and knowledge is easy to transfer online. But there’s another option — and it’s just as good for conversions: templates. Whether it’s email or blog post templates, slide deck templates, or something else, a template doesn’t teach your lead anything. But it still empowers them. In other words, a free template is a solution to a pain point, just as much as an e-book or checklist is. The difference: it’s easier to use right away, and leaves a smaller gap between what you gave your lead and what they actually did with it. Today, hear how we use free templates as highly effective lead magnets. And learn how to ask yourself what kinds of templates your audience might appreciate. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Information isn't the on… http://100mba.net/show - Information isn't the only thing that gets leads. When we create free lead magnets, we often default to sharing information. After all, sharing what we know doesn’t cost much, and knowledge is easy to transfer online. But there’s another option — and it’s just as good for conversions: templates. Whether it’s email or blog post templates, slide deck templates, or something else, a template doesn’t teach your lead anything. But it still empowers them. In other words, a free template is a solution to a pain point, just as much as an e-book or checklist is. The difference: it’s easier to use right away, and leaves a smaller gap between what you gave your lead and what they actually did with it. Today, hear how we use free templates as highly effective lead magnets. And learn how to ask yourself what kinds of templates your audience might appreciate. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1344023476 Thu, 15 Sep 2022 00:23:53 +0000 https://soundcloud.com/businessrepublic/mba2136-what-i-learned-from-hosting-a-4-day-event 00:18:32 The $100 MBA no http://100mba.net/show - Offering live, in-person workshops, retreats, and other events isn’t easy. …but it’s so worth it. Recently, Omar hosted a 4-day in-person ski & snowboard retreat for independent founders. It was the first in-person event we’ve put together in a while, and it didn’t go exactly as planned — but it was still a win for us, and a worthwhile experience for everyone who attended. Today, we share how we planned this event, what went right and wrong, and how we navigated the unexpected twists along the way. If you’re thinking of organizing an event like this (especially if it involves travel, lodging, and the other logistics that can get complicated quickly) give this episode a listen. Learn how to make sure that both you and your attendees get the value they’re looking for — and have a great time while they’re doing it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Offering live, in-person… http://100mba.net/show - Offering live, in-person workshops, retreats, and other events isn’t easy. …but it’s so worth it. Recently, Omar hosted a 4-day in-person ski & snowboard retreat for independent founders. It was the first in-person event we’ve put together in a while, and it didn’t go exactly as planned — but it was still a win for us, and a worthwhile experience for everyone who attended. Today, we share how we planned this event, what went right and wrong, and how we navigated the unexpected twists along the way. If you’re thinking of organizing an event like this (especially if it involves travel, lodging, and the other logistics that can get complicated quickly) give this episode a listen. Learn how to make sure that both you and your attendees get the value they’re looking for — and have a great time while they’re doing it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1343425087 Wed, 14 Sep 2022 00:27:54 +0000 https://soundcloud.com/businessrepublic/bonus-episode-real-good-podcast-the-business-of-empowering-girls-with-jennifer-openshaw 00:57:38 The $100 MBA no http://100mba.net/show - Entrepreneurship is about more than just making money. …or at least it can be. Today, we resume our partnership with US Bank’s Real Good podcast, a show that highlights business ventures for which profit isn’t the first goal. In this episode of Real Good, get to know Jennifer Openshaw, founder and CEO of Girls With Impact. GWI’s mission is to empower young female business people with a 10-week “mini MBA” program, designed to give these young women the skills and confidence they may not get from formal education. Hear how the power of business education and mentoring can lay the groundwork for a better tomorrow, by strategically offering the right tools to underserved groups in advance. Businesses can make more than money. With the right goals in mind, they can make investments in a future that looks a little more like the one we need. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Entrepreneurship is abou… http://100mba.net/show - Entrepreneurship is about more than just making money. …or at least it can be. Today, we resume our partnership with US Bank’s Real Good podcast, a show that highlights business ventures for which profit isn’t the first goal. In this episode of Real Good, get to know Jennifer Openshaw, founder and CEO of Girls With Impact. GWI’s mission is to empower young female business people with a 10-week “mini MBA” program, designed to give these young women the skills and confidence they may not get from formal education. Hear how the power of business education and mentoring can lay the groundwork for a better tomorrow, by strategically offering the right tools to underserved groups in advance. Businesses can make more than money. With the right goals in mind, they can make investments in a future that looks a little more like the one we need. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1343422369 Wed, 14 Sep 2022 00:18:21 +0000 https://soundcloud.com/businessrepublic/mba2135-qa-wednesday-when-do-i-hire-my-first-executive-assistant 00:14:30 The $100 MBA no http://100mba.net/show - If you’re running a business by yourself, the question isn’t if you should hire an EA or VA (Executive Assistant/Virtual Assistant). The question is when. And wouldn’t you know it, one of our listeners asked exactly that. It’s Q&A Wednesday, and we’ve got a solopreneur who knows an EA will be a good idea at some point. But how soon is too soon? How can you know when it’s the right time? In other words, at what point does an EA become an investment, rather than just an expense? In this episode, we’ll discuss why and how an EA can empower you to make more money, by freeing you up to focus on higher-priority revenue-generating tasks. We lay out a step-by-step system you can use to determine if the time is now, or if your EA is still a while down the road. Bonus — we also get into where to look for a great EA, so you can hire one that’s (almost) as good as ours. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you’re running a busi… http://100mba.net/show - If you’re running a business by yourself, the question isn’t if you should hire an EA or VA (Executive Assistant/Virtual Assistant). The question is when. And wouldn’t you know it, one of our listeners asked exactly that. It’s Q&A Wednesday, and we’ve got a solopreneur who knows an EA will be a good idea at some point. But how soon is too soon? How can you know when it’s the right time? In other words, at what point does an EA become an investment, rather than just an expense? In this episode, we’ll discuss why and how an EA can empower you to make more money, by freeing you up to focus on higher-priority revenue-generating tasks. We lay out a step-by-step system you can use to determine if the time is now, or if your EA is still a while down the road. Bonus — we also get into where to look for a great EA, so you can hire one that’s (almost) as good as ours. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1342092499 Mon, 12 Sep 2022 00:24:43 +0000 https://soundcloud.com/businessrepublic/mba2134-how-to-negotiate-and-cut-your-expenses 00:16:18 The $100 MBA no http://100mba.net/show - Profit is oxygen. But if you’re only creating profit by maximizing revenue…you’re only doing half the job. It’s time to get lean, and stay lean. Today, we explore how to keep expenses down, by consistently tracking and trimming the fat. It’s not about obsessing over overy penny or being a miser. It’s about making smart deals with the people and companies who make up the “Loss” side of your Profit & Loss sheet — and renegotiating regularly. Learn how we systematically analyze our own spending, and slash expenses by a significant percentage every couple years. The fact is, you’re probably spending more than you have to, somewhere. And to keep your small business growing, you can always make more room in the budget. Hear how to get the most out of your budgets, and keep that P&L sheet in shape. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Profit is oxygen. But if… http://100mba.net/show - Profit is oxygen. But if you’re only creating profit by maximizing revenue…you’re only doing half the job. It’s time to get lean, and stay lean. Today, we explore how to keep expenses down, by consistently tracking and trimming the fat. It’s not about obsessing over overy penny or being a miser. It’s about making smart deals with the people and companies who make up the “Loss” side of your Profit & Loss sheet — and renegotiating regularly. Learn how we systematically analyze our own spending, and slash expenses by a significant percentage every couple years. The fact is, you’re probably spending more than you have to, somewhere. And to keep your small business growing, you can always make more room in the budget. Hear how to get the most out of your budgets, and keep that P&L sheet in shape. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1342067728 Mon, 12 Sep 2022 00:16:46 +0000 https://soundcloud.com/businessrepublic/mba2133-extended-interview-ronsley-vaz-how-he-created-australias-first-podcasting-conference 00:50:23 The $100 MBA no http://100mba.net/show - There’s only one thing more valuable than networking: being the one creating the networking opportunity. Ronsley Vaz started Australia’s first podcasting conference, We Are Podcast, now a significant regular event for entrepreneurs worldwide. But…how? How does someone just decide to create a major event and actually pull it off? We decided to ask Ronsley and find out. In this extended conversation, Omar sits down with Ronsley to unpack everything that went into creating the event. By studying Ronsley’s journey from first-time entrepreneur to the guy connecting and coaching small business owners across the globe, you can learn what’s really possible if you have the courage to swing for the fences. Hear what it takes to organize and produce an event with audacious goals, including what can go wrong and how to prepare for it. If you’re thinking about bringing people in your niche together, don’t miss this interview. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There’s only one thing m… http://100mba.net/show - There’s only one thing more valuable than networking: being the one creating the networking opportunity. Ronsley Vaz started Australia’s first podcasting conference, We Are Podcast, now a significant regular event for entrepreneurs worldwide. But…how? How does someone just decide to create a major event and actually pull it off? We decided to ask Ronsley and find out. In this extended conversation, Omar sits down with Ronsley to unpack everything that went into creating the event. By studying Ronsley’s journey from first-time entrepreneur to the guy connecting and coaching small business owners across the globe, you can learn what’s really possible if you have the courage to swing for the fences. Hear what it takes to organize and produce an event with audacious goals, including what can go wrong and how to prepare for it. If you’re thinking about bringing people in your niche together, don’t miss this interview. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1339126678 Wed, 07 Sep 2022 03:23:13 +0000 https://soundcloud.com/businessrepublic/mba2132-why-your-business-needs-a-podcast-free-ride-friday 00:16:12 The $100 MBA no http://100mba.net/show - Everyone’s blogging. Everyone’s on social. Podcasting, though… We can’t stress enough how powerful this podcast has been for our business. From our coaching and public speaking to our software business, The $100 MBA Show has opened more doors for us than anything else. More importantly, it taught us skills that apply to everything, not just the digital airwaves. And you should try it, too. It’s not as impossible as it seems! Everyone with a successful podcast, from ourselves to Joe Rogan himself, started with zero listeners and very little following (no, Joe Rogan was not a big deal at first). Today, learn why podcasting is so game-changing. Some of it is obvious, but just as much will surprise you. You don’t need to have millions of listeners for a well-targeted podcast to support your business. You just need to have something to say and an audience to serve. Plus, we’ll share a special free resource for starting your own podcast. Don’t miss out on this one! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Everyone’s blogging. Eve… http://100mba.net/show - Everyone’s blogging. Everyone’s on social. Podcasting, though… We can’t stress enough how powerful this podcast has been for our business. From our coaching and public speaking to our software business, The $100 MBA Show has opened more doors for us than anything else. More importantly, it taught us skills that apply to everything, not just the digital airwaves. And you should try it, too. It’s not as impossible as it seems! Everyone with a successful podcast, from ourselves to Joe Rogan himself, started with zero listeners and very little following (no, Joe Rogan was not a big deal at first). Today, learn why podcasting is so game-changing. Some of it is obvious, but just as much will surprise you. You don’t need to have millions of listeners for a well-targeted podcast to support your business. You just need to have something to say and an audience to serve. Plus, we’ll share a special free resource for starting your own podcast. Don’t miss out on this one! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1339115896 Wed, 07 Sep 2022 03:17:45 +0000 https://soundcloud.com/businessrepublic/mba2131-how-to-attract-your-perfect-leads 00:13:20 The $100 MBA no http://100mba.net/show - Your marketing and advertising resources are limited. You can’t afford to waste them on people who might buy what you’re selling, or even on people who almost certainly will buy it. To grow a small business, that’s simply not good enough. You want to focus on people who will love what you’re selling, and tell everyone they know. In other words, you want the perfect leads. And as it turns out, they’re not as hard to find as you might think. Today, we share how to stop wasting time and effort on tire-kickers, casual browsers, and maybe-hopefully one-time customers. Today, it’s all about finding lifers and evangelists for your brand. We’ll discuss how to identify the people most likely to become superfans, how to produce marketing materials that speak directly to them, and the best way to convert them into customers. Not all leads are created equal! In this episode, learn how to focus on the best ones. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Your marketing and adver… http://100mba.net/show - Your marketing and advertising resources are limited. You can’t afford to waste them on people who might buy what you’re selling, or even on people who almost certainly will buy it. To grow a small business, that’s simply not good enough. You want to focus on people who will love what you’re selling, and tell everyone they know. In other words, you want the perfect leads. And as it turns out, they’re not as hard to find as you might think. Today, we share how to stop wasting time and effort on tire-kickers, casual browsers, and maybe-hopefully one-time customers. Today, it’s all about finding lifers and evangelists for your brand. We’ll discuss how to identify the people most likely to become superfans, how to produce marketing materials that speak directly to them, and the best way to convert them into customers. Not all leads are created equal! In this episode, learn how to focus on the best ones. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1339067731 Wed, 07 Sep 2022 02:30:35 +0000 https://soundcloud.com/businessrepublic/mba2130-qa-wednesday-do-i-need-to-build-my-network-or-audience-first 00:14:17 The $100 MBA no http://100mba.net/show - What really gets your new business off the ground — friends or followers? As they say, your “network is your net worth.” But as we say, your audience is the single most valuable asset you can build, one that can support you across multiple products and businesses. So which should you put first? It’s Q&A Wednesday, and we’ve got a listener who’s just starting out, and asking exactly the right questions. While getting out and forging relationships with industry people and influencers in your niche is critical, your audience is your business. Today, we take a hard look at how to balance the two. The good news? There are ways in which each can support the other. Learn how to divide limited time between equally crucial aspects of your business. Create the biggest impact you can with the resources you have. Build the twin pillars of any independent business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What really gets your ne… http://100mba.net/show - What really gets your new business off the ground — friends or followers? As they say, your “network is your net worth.” But as we say, your audience is the single most valuable asset you can build, one that can support you across multiple products and businesses. So which should you put first? It’s Q&A Wednesday, and we’ve got a listener who’s just starting out, and asking exactly the right questions. While getting out and forging relationships with industry people and influencers in your niche is critical, your audience is your business. Today, we take a hard look at how to balance the two. The good news? There are ways in which each can support the other. Learn how to divide limited time between equally crucial aspects of your business. Create the biggest impact you can with the resources you have. Build the twin pillars of any independent business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1337786059 Mon, 05 Sep 2022 22:52:31 +0000 https://soundcloud.com/businessrepublic/mba2129-how-to-be-more-consistent 00:17:48 The $100 MBA no http://100mba.net/show - We all know consistency is key. …but we’re terrible at putting it into practice. Making real strides in business (or anything else, really) isn’t about monumental efforts or drastic measures. It’s about the small, daily decisions we make that add up to something bigger over time. So how can you stay on the ball, day after day? Today, we break it down. From his years of experience in both education and entrepreneurship, Omar shares the importance of consistency, what it really means, and what steps you can take to bring greater consistency to everything you do for your business. Success is always a certain number of steps away. Make sure that every single day, you’re taking at least one forward. You’ll be glad you did — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We all know consistency … http://100mba.net/show - We all know consistency is key. …but we’re terrible at putting it into practice. Making real strides in business (or anything else, really) isn’t about monumental efforts or drastic measures. It’s about the small, daily decisions we make that add up to something bigger over time. So how can you stay on the ball, day after day? Today, we break it down. From his years of experience in both education and entrepreneurship, Omar shares the importance of consistency, what it really means, and what steps you can take to bring greater consistency to everything you do for your business. Success is always a certain number of steps away. Make sure that every single day, you’re taking at least one forward. You’ll be glad you did — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1337729227 Mon, 05 Sep 2022 01:05:36 +0000 https://soundcloud.com/businessrepublic/mba2128-extended-interview-ayman-al-abdullah-how-to-scale-your-business-by-working-smarter 01:15:43 The $100 MBA no http://100mba.net/show - Hard work does not guarantee success. In fact, the unsuccessful are some of the hardest working people out there. That’s because instead of leveraging what comes easiest to them, they dig in and grind. Meanwhile, other people are experiencing less stress — and passing the hardest workers by. Ayman Al-Abdullah was CEO of AppSumo. In his time there, Ayman took the company from a modest 7-figure annual revenue all the way up to within striking distance of 9 figures. He didn’t do it by working himself to death. He did it by focusing strictly on the kinds of work that had the biggest impact. The same approach can turbocharge any business. In this extended interview, Ayman and Omar share the ways in which more strategic uses of their time and effort paid off huge, with a special focus on growing a business beyond what any single person’s hard work can achieve. Learn how to get to that next level, by letting yourself breathe a little easier. After all, sweat alone can only take you so far. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Hard work does not guara… http://100mba.net/show - Hard work does not guarantee success. In fact, the unsuccessful are some of the hardest working people out there. That’s because instead of leveraging what comes easiest to them, they dig in and grind. Meanwhile, other people are experiencing less stress — and passing the hardest workers by. Ayman Al-Abdullah was CEO of AppSumo. In his time there, Ayman took the company from a modest 7-figure annual revenue all the way up to within striking distance of 9 figures. He didn’t do it by working himself to death. He did it by focusing strictly on the kinds of work that had the biggest impact. The same approach can turbocharge any business. In this extended interview, Ayman and Omar share the ways in which more strategic uses of their time and effort paid off huge, with a special focus on growing a business beyond what any single person’s hard work can achieve. Learn how to get to that next level, by letting yourself breathe a little easier. After all, sweat alone can only take you so far. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1335330403 Thu, 01 Sep 2022 04:02:01 +0000 https://soundcloud.com/businessrepublic/mba2127-how-to-get-the-most-from-your-team-free-ride-friday 00:20:12 The $100 MBA no http://100mba.net/show - Your team can (probably) do even more. In our experience, most founders don’t realize how much their people are really capable of. But once employees settle into their roles, they have a tendency to go on autopilot. Then — lacking a challenge — they operate at less than their full potential. Today, we explore the different ways you can fire up your team, and get them excited to work, not just willing to. By tapping into their natural sense of pride and ambition, you can inspire employees to work beyond their job descriptions. …and no, this isn’t about overworking people or squeezing more productivity out of them! It’s about finding intrinsic motivation in your team’s normal desire to do awesome work. Hear the strategies that’ve worked for us. Grow your business and get more accomplished, without hiring anyone new. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Your team can (probably)… http://100mba.net/show - Your team can (probably) do even more. In our experience, most founders don’t realize how much their people are really capable of. But once employees settle into their roles, they have a tendency to go on autopilot. Then — lacking a challenge — they operate at less than their full potential. Today, we explore the different ways you can fire up your team, and get them excited to work, not just willing to. By tapping into their natural sense of pride and ambition, you can inspire employees to work beyond their job descriptions. …and no, this isn’t about overworking people or squeezing more productivity out of them! It’s about finding intrinsic motivation in your team’s normal desire to do awesome work. Hear the strategies that’ve worked for us. Grow your business and get more accomplished, without hiring anyone new. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1335286333 Thu, 01 Sep 2022 01:42:26 +0000 https://soundcloud.com/businessrepublic/mba2126-how-to-make-more-revenue-with-customer-cancellations 00:15:36 The $100 MBA no http://100mba.net/show - Losing a customer isn’t fun — but it doesn’t have to be a total loss. There are a few ways you can make lemonade (by which we mean money) when a customer is on their way out the door. Some of them are…well, odd. But today, we’re sharing our favorites. The key is to not write off every soon-to-be former customer. Instead, you can build a “cancellation flow” that helps identify a best-case scenario for both of you. Ideally, it means they stick around. But even if they don’t, you can still profit — even after they’re gone! Very few businesses are using all of these strategies. In other words, they can give you an edge. Learn these creative ways to salvage some of your investment. After all, you put time, money, and effort into getting these customers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Losing a customer isn’t … http://100mba.net/show - Losing a customer isn’t fun — but it doesn’t have to be a total loss. There are a few ways you can make lemonade (by which we mean money) when a customer is on their way out the door. Some of them are…well, odd. But today, we’re sharing our favorites. The key is to not write off every soon-to-be former customer. Instead, you can build a “cancellation flow” that helps identify a best-case scenario for both of you. Ideally, it means they stick around. But even if they don’t, you can still profit — even after they’re gone! Very few businesses are using all of these strategies. In other words, they can give you an edge. Learn these creative ways to salvage some of your investment. After all, you put time, money, and effort into getting these customers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1333818064 Wed, 31 Aug 2022 00:24:01 +0000 https://soundcloud.com/businessrepublic/mba2125-qa-wednesday-how-do-i-secure-sponsors-for-my-podcast 00:15:36 The $100 MBA no http://100mba.net/show - You found your voice. You found your audience. Now it’s time that podcast got you paid! It’s Q&A Wednesday, and we’ve got a listener who’s just over a year into their own podcast, and ready to monetize. There’s only one question: how? You can’t exactly walk into the nearest sponsor store and ask someone to put an ad on your show. Fortunately, we have lots of experience with this. Today, we’ll explore the different ways you can go about getting ads onto your podcast. We’ll discuss what attracts sponsors, how to find them, how to sell them on buying some of your time, and what terms to ask for. Take your podcast from passion to profit — learn how to turn your show into a real-deal revenue stream. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You found your voice. Yo… http://100mba.net/show - You found your voice. You found your audience. Now it’s time that podcast got you paid! It’s Q&A Wednesday, and we’ve got a listener who’s just over a year into their own podcast, and ready to monetize. There’s only one question: how? You can’t exactly walk into the nearest sponsor store and ask someone to put an ad on your show. Fortunately, we have lots of experience with this. Today, we’ll explore the different ways you can go about getting ads onto your podcast. We’ll discuss what attracts sponsors, how to find them, how to sell them on buying some of your time, and what terms to ask for. Take your podcast from passion to profit — learn how to turn your show into a real-deal revenue stream. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1332861814 Sun, 28 Aug 2022 15:39:37 +0000 https://soundcloud.com/businessrepublic/mba2124-your-business-strategy-how-much-time-should-you-dedicate 00:19:10 The $100 MBA no http://100mba.net/show - In business, you need to go in with a plan. But how much planning is really useful? At some point, strategizing stops being preparation and starts becoming procrastination. If you spend all your time drawing the map, you can’t take enough steps to get anywhere. Today, we explore how too much strategizing can be more limiting than helpful. With examples from various businesses, we’ll discuss how the right amount of planning is empowering — but too much will only hold you back. How many decisions can you really make in advance? More importantly, how many decisions are made better by having a strategy, and how many are best considered in the moment? From product development to marketing to hiring and beyond, find the sweet spot between solid strategy and “analysis paralysis.” Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, you need to… http://100mba.net/show - In business, you need to go in with a plan. But how much planning is really useful? At some point, strategizing stops being preparation and starts becoming procrastination. If you spend all your time drawing the map, you can’t take enough steps to get anywhere. Today, we explore how too much strategizing can be more limiting than helpful. With examples from various businesses, we’ll discuss how the right amount of planning is empowering — but too much will only hold you back. How many decisions can you really make in advance? More importantly, how many decisions are made better by having a strategy, and how many are best considered in the moment? From product development to marketing to hiring and beyond, find the sweet spot between solid strategy and “analysis paralysis.” Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1332829045 Sun, 28 Aug 2022 15:32:23 +0000 https://soundcloud.com/businessrepublic/mba2123-guest-teacher-narek-vardanyan-how-to-validate-your-ideas-with-pre-launching 00:15:43 The $100 MBA no http://100mba.net/show - Don’t hope people will buy your product. Know it. If you have an idea for a product or service, it’s just that: an idea. And even if it sounds like a great one, you can’t really tell if people will actually part with their money for it. Not without a little research, anyway. Today, special guest Narek Vardanyan walks us through the “pre-launch,” a way to put your product on the market before you go all-in. By dipping your toes into the water, you can get a much more accurate sense of whether the broader market will love what you’re selling. Go beyond simply asking questions, and test the viability of your product in a meaningful, actionable way. Launch with (data-backed) confidence — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t hope people will b… http://100mba.net/show - Don’t hope people will buy your product. Know it. If you have an idea for a product or service, it’s just that: an idea. And even if it sounds like a great one, you can’t really tell if people will actually part with their money for it. Not without a little research, anyway. Today, special guest Narek Vardanyan walks us through the “pre-launch,” a way to put your product on the market before you go all-in. By dipping your toes into the water, you can get a much more accurate sense of whether the broader market will love what you’re selling. Go beyond simply asking questions, and test the viability of your product in a meaningful, actionable way. Launch with (data-backed) confidence — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1330105159 Wed, 24 Aug 2022 00:26:21 +0000 https://soundcloud.com/businessrepublic/mba2122-how-to-scale-a-coaching-business-free-ride-friday 00:15:29 The $100 MBA no http://100mba.net/show - If you have an established coaching business, it’s time to grow it. Maybe you know that already. Maybe you’re even trying! Today, we break down how to do it, and the key principles you can organize your scaling efforts around. Too many coaches make too little for what they do — make sure you’re not one of them. And yes, we will talk numbers. Today’s lesson applies to every kind of coaching, from business to fitness and beyond. We’ll discuss what you should charge, how much you can (really) make, and what steps are necessary to get there. You can earn much more, and have a far greater impact. Learn how to get from A to B, how to diversify your offerings, and how to market and sell them effectively. The sky is truly the limit for online coaches. Let’s see how far you can go! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you have an establish… http://100mba.net/show - If you have an established coaching business, it’s time to grow it. Maybe you know that already. Maybe you’re even trying! Today, we break down how to do it, and the key principles you can organize your scaling efforts around. Too many coaches make too little for what they do — make sure you’re not one of them. And yes, we will talk numbers. Today’s lesson applies to every kind of coaching, from business to fitness and beyond. We’ll discuss what you should charge, how much you can (really) make, and what steps are necessary to get there. You can earn much more, and have a far greater impact. Learn how to get from A to B, how to diversify your offerings, and how to market and sell them effectively. The sky is truly the limit for online coaches. Let’s see how far you can go! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1330101505 Wed, 24 Aug 2022 00:11:26 +0000 https://soundcloud.com/businessrepublic/mba2121-can-you-run-more-than-one-business 00:14:46 The $100 MBA no http://100mba.net/show - Is it feasible to juggle 2, 3, or more business simultaneously? …and just as importantly, should you? We get this question a lot, probably because our business consists of quite a few operations. From this very podcast to our webinar software to Omar’s public speaking engagements, our income streams are varied. So, is it a good thing? Or are we pulling ourselves in too many directions? Today, we discuss all the reasons we run (meaning run, not just own) multiple businesses, and every advantage that comes with it. We’ll also discuss what can go terribly wrong — including what went wrong for us. If you’re running a business and feel the tug of starting a new project, this episode is for you. Learn exactly what factors you need to consider, and make the right call for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Is it feasible to juggle… http://100mba.net/show - Is it feasible to juggle 2, 3, or more business simultaneously? …and just as importantly, should you? We get this question a lot, probably because our business consists of quite a few operations. From this very podcast to our webinar software to Omar’s public speaking engagements, our income streams are varied. So, is it a good thing? Or are we pulling ourselves in too many directions? Today, we discuss all the reasons we run (meaning run, not just own) multiple businesses, and every advantage that comes with it. We’ll also discuss what can go terribly wrong — including what went wrong for us. If you’re running a business and feel the tug of starting a new project, this episode is for you. Learn exactly what factors you need to consider, and make the right call for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1329371473 Tue, 23 Aug 2022 23:09:27 +0000 https://soundcloud.com/businessrepublic/mba2120-qa-wednesday-how-do-i-choose-the-right-website-builder-tool-for-me 00:16:53 The $100 MBA no http://100mba.net/show - Every business needs a website (seriously, every). But not every business can hire a website designer full-time. Fortunately, there are a ton of DIY site builders out there. Unfortunately, there are so many, it can be a major task just to figure out which one is right for you and your needs, wants, and skill set. We’ve got you covered. It’s Q&A Wednesday, and we’ve got a listener with just enough tech skills to feel comfortable building their own site, but not enough to build it from scratch. In this episode, we break down the major builder tools, and explain the different features each one offers. No matter what you’re doing in business, you can probably find the tool you need in this episode! Whether you’re a coding ace or a total Ludditte, there’s an option that’s perfect for you. From tools for fully digital businesses to e-commerce to brick & mortar stores, this episode will help you figure out exactly which one will help you get the job done. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Every business needs a w… http://100mba.net/show - Every business needs a website (seriously, every). But not every business can hire a website designer full-time. Fortunately, there are a ton of DIY site builders out there. Unfortunately, there are so many, it can be a major task just to figure out which one is right for you and your needs, wants, and skill set. We’ve got you covered. It’s Q&A Wednesday, and we’ve got a listener with just enough tech skills to feel comfortable building their own site, but not enough to build it from scratch. In this episode, we break down the major builder tools, and explain the different features each one offers. No matter what you’re doing in business, you can probably find the tool you need in this episode! Whether you’re a coding ace or a total Ludditte, there’s an option that’s perfect for you. From tools for fully digital businesses to e-commerce to brick & mortar stores, this episode will help you figure out exactly which one will help you get the job done. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1329369361 Mon, 22 Aug 2022 22:38:54 +0000 https://soundcloud.com/businessrepublic/mba2119-why-low-ticket-coaching-does-not-work 00:13:47 The $100 MBA no http://100mba.net/show - If you’re charging 2 figures for a coaching program, you’ve already lost. That’s a bit of a bold statement, but in today’s episode, Omar explains why it’s true. From years of experience coaching, being coached, and working with coaches, one thing is clear from where we stand: the bargain-bin pricing model is a no-go — even if it’s designed to create upsell opportunities. It may seem like a solid premise, but it doesn’t work. Not for clients, and certainly not for your business. Learn why! Today we explain the flaws in the low-ticket coaching model, and why fixating on price instead of value is never a good strategy. Hear what we think is the bare minimum for any decent coaching program, and how to get over the self-doubt that makes coaches charge less than they’re worth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you’re charging 2 fig… http://100mba.net/show - If you’re charging 2 figures for a coaching program, you’ve already lost. That’s a bit of a bold statement, but in today’s episode, Omar explains why it’s true. From years of experience coaching, being coached, and working with coaches, one thing is clear from where we stand: the bargain-bin pricing model is a no-go — even if it’s designed to create upsell opportunities. It may seem like a solid premise, but it doesn’t work. Not for clients, and certainly not for your business. Learn why! Today we explain the flaws in the low-ticket coaching model, and why fixating on price instead of value is never a good strategy. Hear what we think is the bare minimum for any decent coaching program, and how to get over the self-doubt that makes coaches charge less than they’re worth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1328406979 Sun, 21 Aug 2022 22:50:56 +0000 https://soundcloud.com/businessrepublic/mba2118-extended-interview-matt-giovanisci-building-a-crazy-successful-business-on-your-own-terms 01:09:14 The $100 MBA no http://100mba.net/show - The best way to “make it” as an entrepreneur? Don’t learn the right strategies — create them. Matt Giovanisci built a successful brand and business without anyone else’s money, anyone else’s formulas, or even a post-secondary education (unless you count everything he taught himself, which you should). So how did he do it? By fearlessly experimenting, adapting what works, and ditching the rest. In this long-form interview, you’ll get an in-depth lesson in how adaptability, ingenuity, and some extra chutzpah really are the only things an entrepreneur needs. From leveraging random (but valuable) knowledge from a summer job into effective content, to teaching himself how to build websites pre-WordPress, to affiliate marketing before most people knew the term, Matt is proof that with flexibility and persistence, you can just…figure it out. Learn from an example of pure entrepreneurship: self-made, completely independent, and brave enough to disregard anything that doesn’t directly support the lifestyle he wants. If you’re not sure what you want to do, or how you want to do it, give yourself the benefit of hearing this interview. Where there’s a will, there’s a way — even if you have to invent it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The best way to “make it… http://100mba.net/show - The best way to “make it” as an entrepreneur? Don’t learn the right strategies — create them. Matt Giovanisci built a successful brand and business without anyone else’s money, anyone else’s formulas, or even a post-secondary education (unless you count everything he taught himself, which you should). So how did he do it? By fearlessly experimenting, adapting what works, and ditching the rest. In this long-form interview, you’ll get an in-depth lesson in how adaptability, ingenuity, and some extra chutzpah really are the only things an entrepreneur needs. From leveraging random (but valuable) knowledge from a summer job into effective content, to teaching himself how to build websites pre-WordPress, to affiliate marketing before most people knew the term, Matt is proof that with flexibility and persistence, you can just…figure it out. Learn from an example of pure entrepreneurship: self-made, completely independent, and brave enough to disregard anything that doesn’t directly support the lifestyle he wants. If you’re not sure what you want to do, or how you want to do it, give yourself the benefit of hearing this interview. Where there’s a will, there’s a way — even if you have to invent it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1325503285 Wed, 17 Aug 2022 01:18:24 +0000 https://soundcloud.com/businessrepublic/mba2117-passion-or-money-which-comes-first-free-ride-friday 00:17:18 The $100 MBA no http://100mba.net/show - Should you “do what you love?” Or is that exactly the kind of advice that’ll keep you from doing what you love? Entrepreneurship is supposed to be about freedom, and the ability to choose your livelihood. But just because you love something doesn’t mean it’s a viable business. So if you’re starting out, should you try to create a business out of your passion, or a business that can fund your passion? We have a firm answer on that one. Today, Omar shares his experience (plus lessons from other, more high-profile entrepreneurs) to explore your real-world options. With a grounded idea of how independent business works, you get a solid sense of just how attainable your dreams really are. If your goal is to do what you love, it’s possible. But the path from here to there might include a few stops along the way, to best guarantee your ability to be fulfilled — on your own terms. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Should you “do what you … http://100mba.net/show - Should you “do what you love?” Or is that exactly the kind of advice that’ll keep you from doing what you love? Entrepreneurship is supposed to be about freedom, and the ability to choose your livelihood. But just because you love something doesn’t mean it’s a viable business. So if you’re starting out, should you try to create a business out of your passion, or a business that can fund your passion? We have a firm answer on that one. Today, Omar shares his experience (plus lessons from other, more high-profile entrepreneurs) to explore your real-world options. With a grounded idea of how independent business works, you get a solid sense of just how attainable your dreams really are. If your goal is to do what you love, it’s possible. But the path from here to there might include a few stops along the way, to best guarantee your ability to be fulfilled — on your own terms. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1325501077 Wed, 17 Aug 2022 01:11:24 +0000 https://soundcloud.com/businessrepublic/mba2116-what-getting-sick-taught-me-as-a-business-owner 00:14:28 The $100 MBA no http://100mba.net/show - If you know our host Omar, you know he prides himself on a healthy lifestyle. But everyone eventually meets the bug they just can’t beat. …no, it wasn’t that one. But Omar was recently laid out for 10 days with one of the nastiest infections you can get without heading to the hospital. And while it wasn’t life-altering like a serious illness, it did force some serious reflection, specifically about life as an entrepreneur. In this episode, Omar explores what he learned by being forced to do nothing. When you face the powerlessness and helplessness that illness can bring, it reorients your perspective — even if you normally think of yourself as “in control” of most aspects of your life. Everything is a learning opportunity. Learn what a busy, successful entrepreneur took away from being forcibly sidelined by something we almost never see coming. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you know our host Oma… http://100mba.net/show - If you know our host Omar, you know he prides himself on a healthy lifestyle. But everyone eventually meets the bug they just can’t beat. …no, it wasn’t that one. But Omar was recently laid out for 10 days with one of the nastiest infections you can get without heading to the hospital. And while it wasn’t life-altering like a serious illness, it did force some serious reflection, specifically about life as an entrepreneur. In this episode, Omar explores what he learned by being forced to do nothing. When you face the powerlessness and helplessness that illness can bring, it reorients your perspective — even if you normally think of yourself as “in control” of most aspects of your life. Everything is a learning opportunity. Learn what a busy, successful entrepreneur took away from being forcibly sidelined by something we almost never see coming. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1325498182 Wed, 17 Aug 2022 01:05:59 +0000 https://soundcloud.com/businessrepublic/mba2115-qa-wednesday-i-feel-trapped-in-my-business-how-do-i-get-out 00:18:29 The $100 MBA no http://100mba.net/show - It’s a depressing scenario: you built a business. You’re not happy with it. And you’re stuck exactly where you are…forever? It’s Q&A Wednesday, and we’ve got a listener who invested 10 years into a small business — and hates it. It does just well enough to survive, but not well enough to support the ideal lifestyle or allow its founder to cash out. So what now? This is more common than you might think. And there are always options. Even Omar has been in exactly this same situation. The problem isn’t financial, or even strategic. It’s emotional. So many feelings are tied up in a business, and so many fears about what could happen if you make a big change leave us paralyzed. Today, we explore what the options are when you really want out. We’ll discuss how to navigate the emotions involved, play out best and worst-case scenarios, and understand that you’re never as trapped as you trick yourself into believing. Learn how to get unstuck from an unsatisfying business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s a depressing scenar… http://100mba.net/show - It’s a depressing scenario: you built a business. You’re not happy with it. And you’re stuck exactly where you are…forever? It’s Q&A Wednesday, and we’ve got a listener who invested 10 years into a small business — and hates it. It does just well enough to survive, but not well enough to support the ideal lifestyle or allow its founder to cash out. So what now? This is more common than you might think. And there are always options. Even Omar has been in exactly this same situation. The problem isn’t financial, or even strategic. It’s emotional. So many feelings are tied up in a business, and so many fears about what could happen if you make a big change leave us paralyzed. Today, we explore what the options are when you really want out. We’ll discuss how to navigate the emotions involved, play out best and worst-case scenarios, and understand that you’re never as trapped as you trick yourself into believing. Learn how to get unstuck from an unsatisfying business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1323994438 Sun, 14 Aug 2022 15:30:33 +0000 https://soundcloud.com/businessrepublic/mba2114-why-youre-not-growing 00:19:37 The $100 MBA no http://100mba.net/show - When success is followed by a rut…what do you do? What holds a business back from reaching that next level? When your business started off good, but levelled off, how do you get off that plateau and move forward again? Our answer will probably surprise you. When your business hits a flat spot in terms of growth, it’s probably not your marketing, sales, product development, or anything you can quantify. Or rather, those things are just symptoms of the real, deeper issue. Today, we discuss what gets most independent businesses stuck in the mud, and how you can always take action to get out. It’s not a tip, trick, or hack. It’s a hard look at a more fundamental aspect of what makes your business tick. Learn what tends to limit your business, and how you can break free. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When success is followed… http://100mba.net/show - When success is followed by a rut…what do you do? What holds a business back from reaching that next level? When your business started off good, but levelled off, how do you get off that plateau and move forward again? Our answer will probably surprise you. When your business hits a flat spot in terms of growth, it’s probably not your marketing, sales, product development, or anything you can quantify. Or rather, those things are just symptoms of the real, deeper issue. Today, we discuss what gets most independent businesses stuck in the mud, and how you can always take action to get out. It’s not a tip, trick, or hack. It’s a hard look at a more fundamental aspect of what makes your business tick. Learn what tends to limit your business, and how you can break free. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1323991339 Sun, 14 Aug 2022 15:25:25 +0000 https://soundcloud.com/businessrepublic/mba2113-guest-teacher-dave-charest-how-to-attract-and-retain-a-strong-and-loyal-customer-base 00:20:59 The $100 MBA no http://100mba.net/show - For a small business, customer loyalty is the best guarantee of success. Ultra-happy customers create more business for you than any amount of marketing or advertising. Word of mouth is — and always will be — the undisputed champion of business growth, stability, and long-term success. So how do you create those die-hards? Today, special guest teacher Dave Charest is here with a system you can use to be discovered by your (soon to be) loyal supporters. Dave is the Director of SMB Success at Constant Contact, with access to loads of data on what really, truly works to drive engagement. With specific tips for 3 key areas of base-building, Dave will help you forge your biggest asset: your biggest fans. Learn how to help people discover your brand, turn them into customers, and leverage their passion for what you do. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For a small business, cu… http://100mba.net/show - For a small business, customer loyalty is the best guarantee of success. Ultra-happy customers create more business for you than any amount of marketing or advertising. Word of mouth is — and always will be — the undisputed champion of business growth, stability, and long-term success. So how do you create those die-hards? Today, special guest teacher Dave Charest is here with a system you can use to be discovered by your (soon to be) loyal supporters. Dave is the Director of SMB Success at Constant Contact, with access to loads of data on what really, truly works to drive engagement. With specific tips for 3 key areas of base-building, Dave will help you forge your biggest asset: your biggest fans. Learn how to help people discover your brand, turn them into customers, and leverage their passion for what you do. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1321128301 Fri, 12 Aug 2022 00:44:56 +0000 https://soundcloud.com/businessrepublic/mba2112-do-you-need-a-business-coach-free-ride-friday 00:18:32 The $100 MBA no http://100mba.net/show - Let’s just say it: coaching isn’t always a good idea. There are times when it’s the best way to grow and advance as an entrepreneur. And there are times when it’s a colossal waste of time and money. Over years of developing businesses, Omar has had quite a few coaches. And of course, he’s been a coach too! With lots of experience from both sides of the coach/coach-ee equation, Omar is uniquely qualified to share a few (hard) truths about the business coaching industry. And suffice to say, it’s important to think very carefully before sinking significant cash into something that may or may not benefit you. Today, we discuss what makes coaching work, what makes it fail, and when coaching is most likely to be worth it. If you’re thinking about hiring a business coach, check out this episode first. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Let’s just say it: coach… http://100mba.net/show - Let’s just say it: coaching isn’t always a good idea. There are times when it’s the best way to grow and advance as an entrepreneur. And there are times when it’s a colossal waste of time and money. Over years of developing businesses, Omar has had quite a few coaches. And of course, he’s been a coach too! With lots of experience from both sides of the coach/coach-ee equation, Omar is uniquely qualified to share a few (hard) truths about the business coaching industry. And suffice to say, it’s important to think very carefully before sinking significant cash into something that may or may not benefit you. Today, we discuss what makes coaching work, what makes it fail, and when coaching is most likely to be worth it. If you’re thinking about hiring a business coach, check out this episode first. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1321122133 Tue, 09 Aug 2022 23:41:17 +0000 https://soundcloud.com/businessrepublic/mba2111-should-you-diversify-or-go-all-in-with-one-business 00:14:07 The $100 MBA no http://100mba.net/show - You’re supposed to diversify and spread risk. But ideally, you’re also supposed to focus on one thing at a time. What’s an entrepreneur to do? For some of us, businesses are like potato chips or tattoos — it’s hard to have just one. That’s why so many independent founders have 2, 3, or more brands going at the same time. Is this some kind of addictive behavior? Or is it a smart way to keep your eggs in different baskets? Or is it both? Today, we explore the ups and downs of running multiple businesses at once. Naturally, we juggle our podcast and our SaaS (and occasionally, other stuff too). Does it stretch us too thin, or does it maximize our chances of success? Learn what factors you should consider before spinning those extra plates, and make a well-considered decision about what works best for you and your goals. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You’re supposed to diver… http://100mba.net/show - You’re supposed to diversify and spread risk. But ideally, you’re also supposed to focus on one thing at a time. What’s an entrepreneur to do? For some of us, businesses are like potato chips or tattoos — it’s hard to have just one. That’s why so many independent founders have 2, 3, or more brands going at the same time. Is this some kind of addictive behavior? Or is it a smart way to keep your eggs in different baskets? Or is it both? Today, we explore the ups and downs of running multiple businesses at once. Naturally, we juggle our podcast and our SaaS (and occasionally, other stuff too). Does it stretch us too thin, or does it maximize our chances of success? Learn what factors you should consider before spinning those extra plates, and make a well-considered decision about what works best for you and your goals. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1321118185 Tue, 09 Aug 2022 23:32:15 +0000 https://soundcloud.com/businessrepublic/mba2110-qa-wednesday-am-i-paying-myself-enough 00:14:04 The $100 MBA no http://100mba.net/show - It can be easy to forget when you run your own business: you’re an employee, too. As such, you need compensation as much as anyone else on the team. No one can run a business when they can’t pay their rent. But too often, we feel like every dime we take for ourselves is somehow stolen from the company. It’s Q&A Wednesday, and one of our listeners is finally starting to see some real traction in their small business’s growth. Until now, our listener has been taking survival wages, just enough to keep lights on. But now that there’s more money coming in, how much is the founder entitled to? Omar has definitely been there. Serious consideration of founder pay is something too many entrepreneurs skip. It matters to you and your business how much you make. Moreover, it matters to the fundamental mission of your business, your big “why.” Today, we explore how to calculate the right number for you and your business. Plan your personal financial growth in the context of your business growth, so that you and the whole team succeed together. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It can be easy to forget… http://100mba.net/show - It can be easy to forget when you run your own business: you’re an employee, too. As such, you need compensation as much as anyone else on the team. No one can run a business when they can’t pay their rent. But too often, we feel like every dime we take for ourselves is somehow stolen from the company. It’s Q&A Wednesday, and one of our listeners is finally starting to see some real traction in their small business’s growth. Until now, our listener has been taking survival wages, just enough to keep lights on. But now that there’s more money coming in, how much is the founder entitled to? Omar has definitely been there. Serious consideration of founder pay is something too many entrepreneurs skip. It matters to you and your business how much you make. Moreover, it matters to the fundamental mission of your business, your big “why.” Today, we explore how to calculate the right number for you and your business. Plan your personal financial growth in the context of your business growth, so that you and the whole team succeed together. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1319744698 Sun, 07 Aug 2022 23:26:55 +0000 https://soundcloud.com/businessrepublic/mba2109-why-should-invest-in-your-seo-now 00:17:44 The $100 MBA no http://100mba.net/show - Think of small businesses as David, and big businesses as Goliath. SEO is your slingshot. Paid advertising is getting wildly expensive, rapidly approaching the point where it’s out of reach for new and small businesses. Paying for attention and traffic can quickly deplete your resources. Bottom line: it’s not sustainable. But getting organic traffic from loyal followers who actually want to be on your website? That’s doable. Today, we explain how increasingly important SEO (Search Engine Optimization) is, and why you should take action immediately to make sure your SEO is as strong as it can be. We’ll discuss how to invest in SEO strategically, and why organic traffic is so much better than the traffic you get from throwing money at Google or Facebook. Every dime you spend on SEO is money you don’t have to spend on ads. Make an end-run around the trend. Boost your business on the strength of your content — not your ad budget. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Think of small businesse… http://100mba.net/show - Think of small businesses as David, and big businesses as Goliath. SEO is your slingshot. Paid advertising is getting wildly expensive, rapidly approaching the point where it’s out of reach for new and small businesses. Paying for attention and traffic can quickly deplete your resources. Bottom line: it’s not sustainable. But getting organic traffic from loyal followers who actually want to be on your website? That’s doable. Today, we explain how increasingly important SEO (Search Engine Optimization) is, and why you should take action immediately to make sure your SEO is as strong as it can be. We’ll discuss how to invest in SEO strategically, and why organic traffic is so much better than the traffic you get from throwing money at Google or Facebook. Every dime you spend on SEO is money you don’t have to spend on ads. Make an end-run around the trend. Boost your business on the strength of your content — not your ad budget. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1319741137 Sun, 07 Aug 2022 23:17:30 +0000 https://soundcloud.com/businessrepublic/mba2108-must-read-sell-it-like-a-mango-by-donald-kelly 00:14:32 The $100 MBA no http://100mba.net/show - You can get better at selling, just by thinking about it differently. Too many of us approach sales as an intimidating or mysterious skill — or worse, as a form of manipulation. As a result, we shy away from it. We think of it as one of those necessary evils that we just have to do to run a business. But what if sales isn’t like that at all? Sell It Like a Mango is a practical, easy read that’ll reframe your thinking about selling. Based on the author’s long experience in sales (starting with his childhood among Jamaican fruit vendors), this book looks at selling in a different, more practical, more human way. In other words, it explains how sales is something we can all do naturally. In fact, most of us already do, whether we realize it or not. Hear our takeaways from this excellent guide, and learn how the basics of effective sales don’t change, from fruit to software. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You can get better at se… http://100mba.net/show - You can get better at selling, just by thinking about it differently. Too many of us approach sales as an intimidating or mysterious skill — or worse, as a form of manipulation. As a result, we shy away from it. We think of it as one of those necessary evils that we just have to do to run a business. But what if sales isn’t like that at all? Sell It Like a Mango is a practical, easy read that’ll reframe your thinking about selling. Based on the author’s long experience in sales (starting with his childhood among Jamaican fruit vendors), this book looks at selling in a different, more practical, more human way. In other words, it explains how sales is something we can all do naturally. In fact, most of us already do, whether we realize it or not. Hear our takeaways from this excellent guide, and learn how the basics of effective sales don’t change, from fruit to software. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1317497686 Thu, 04 Aug 2022 01:56:51 +0000 https://soundcloud.com/businessrepublic/mba2107-why-you-are-being-ignored-free-ride-friday 00:13:29 The $100 MBA no http://100mba.net/show - When you put a lot of effort into your marketing, there’s nothing worse than the sound of crickets. So many of us blog, vlog, tweet and post, only to get nothing out of it. We pump what we think is great content out into the Internet, and then…nothing. How can you turn this around? What can you do to finally get noticed by the audience you want to convert? Today, we finally shut those crickets up. In this episode, we’ll explore why certain brands don’t take off, and why it’s so hard (especially for new entrepreneurs) to get that initial traction. We’ll discuss what usually holds people back, and how some of the best examples in entrepreneurship have gotten over it. Learn how to make your voice heard. Hear a few exercises you can put into place right away, to start reshaping your approach for the better. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When you put a lot of ef… http://100mba.net/show - When you put a lot of effort into your marketing, there’s nothing worse than the sound of crickets. So many of us blog, vlog, tweet and post, only to get nothing out of it. We pump what we think is great content out into the Internet, and then…nothing. How can you turn this around? What can you do to finally get noticed by the audience you want to convert? Today, we finally shut those crickets up. In this episode, we’ll explore why certain brands don’t take off, and why it’s so hard (especially for new entrepreneurs) to get that initial traction. We’ll discuss what usually holds people back, and how some of the best examples in entrepreneurship have gotten over it. Learn how to make your voice heard. Hear a few exercises you can put into place right away, to start reshaping your approach for the better. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1316820304 Thu, 04 Aug 2022 01:47:20 +0000 https://soundcloud.com/businessrepublic/mba2106-tips-for-being-interviewed-on-a-podcast 00:12:42 The $100 MBA no http://100mba.net/show - It’s one of the most effective ways to grow your following. But how do you pull it off? Here’s the good news: almost every podcast needs guests — lots of ‘em. Most of the time, your average podcast would be thrilled to have someone who knows their area of expertise and can carry a good conversation. You just have to be that person. Today, we explain how. Using Omar’s personal system, we’ll discuss how to get yourself invited onto the right podcasts, and how to prepare in a way that’ll make you more than just another guest. With the right strategy, you’ll make yourself the kind of guest who gets invited back — and gets invited to other shows. Learn how incredibly powerful podcast guest spots can be, and how to leverage that power to boost your brand. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s one of the most eff… http://100mba.net/show - It’s one of the most effective ways to grow your following. But how do you pull it off? Here’s the good news: almost every podcast needs guests — lots of ‘em. Most of the time, your average podcast would be thrilled to have someone who knows their area of expertise and can carry a good conversation. You just have to be that person. Today, we explain how. Using Omar’s personal system, we’ll discuss how to get yourself invited onto the right podcasts, and how to prepare in a way that’ll make you more than just another guest. With the right strategy, you’ll make yourself the kind of guest who gets invited back — and gets invited to other shows. Learn how incredibly powerful podcast guest spots can be, and how to leverage that power to boost your brand. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1316815984 Wed, 03 Aug 2022 01:10:35 +0000 https://soundcloud.com/businessrepublic/mba2105-qa-wednesday-how-much-of-a-raise-should-i-give-my-employees 00:12:20 The $100 MBA no http://100mba.net/show - What are your employees worth? What will it take to keep them? It’s a question every founder has to ask themselves, especially once the ball gets rolling. It’s Q&A Wednesday, and we’ve got a listener who’s finally making decent profits — enough to start spreading the wealth to the team that helped make it happen. …but how much is a “good” raise? Today, we’ll explore how to create a raise-giving formula that rewards and retains your best employees without hurting the business. We’ll discuss what factors go into finding that number, how to evaluate employees and their contributions, and how to make the whole process fair and transparent. Of course, this is all based on our various experiments with salary increase structures and schedules, and the system we eventually stuck with. Learn how to share the fruits of everyone’s labor with…well, everyone! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What are your employees … http://100mba.net/show - What are your employees worth? What will it take to keep them? It’s a question every founder has to ask themselves, especially once the ball gets rolling. It’s Q&A Wednesday, and we’ve got a listener who’s finally making decent profits — enough to start spreading the wealth to the team that helped make it happen. …but how much is a “good” raise? Today, we’ll explore how to create a raise-giving formula that rewards and retains your best employees without hurting the business. We’ll discuss what factors go into finding that number, how to evaluate employees and their contributions, and how to make the whole process fair and transparent. Of course, this is all based on our various experiments with salary increase structures and schedules, and the system we eventually stuck with. Learn how to share the fruits of everyone’s labor with…well, everyone! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1315243987 Sun, 31 Jul 2022 16:37:22 +0000 https://soundcloud.com/businessrepublic/mba2104-why-you-should-run-an-appsumo-deal 00:13:39 The $100 MBA no http://100mba.net/show - If you sell digital products, you need to know about AppSumo. AppSumo is the GroupOn of digital deals aimed at entrepreneurs and other business people. Today, we explain how putting your own offer on AppSumo can boost your business. …in fact, we’re offering our own deal on AppSumo, to help promote our SaaS business. Learn the benefits of creating an AppSumo deal, what missteps to avoid, and how to create an attractive offer that draws people in. Yes, you’re giving away a discount — but you’re doing so on a platform with massive authority and a huge reach. Done strategically, introducing your business to AppSumo’s audience can be a major boost. Learn how we approach it, and how your business can grow with a little help from a big platform. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you sell digital prod… http://100mba.net/show - If you sell digital products, you need to know about AppSumo. AppSumo is the GroupOn of digital deals aimed at entrepreneurs and other business people. Today, we explain how putting your own offer on AppSumo can boost your business. …in fact, we’re offering our own deal on AppSumo, to help promote our SaaS business. Learn the benefits of creating an AppSumo deal, what missteps to avoid, and how to create an attractive offer that draws people in. Yes, you’re giving away a discount — but you’re doing so on a platform with massive authority and a huge reach. Done strategically, introducing your business to AppSumo’s audience can be a major boost. Learn how we approach it, and how your business can grow with a little help from a big platform. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1315242211 Sun, 31 Jul 2022 16:32:38 +0000 https://soundcloud.com/businessrepublic/mba2103-guest-teacher-frida-leibowitz-how-to-identify-a-niche-in-your-market 00:17:23 The $100 MBA no http://100mba.net/show - Don’t go for the biggest audience. Go for the right audience. Finding your niche might be the most important early step in creating a business. If you can find the people only you can serve best, you don’t just create sales. You create loyalty. …and best of all, you do an end-run around the competition. Today, special guest teacher Frida Leibowitz shares her strategies for identifying, connecting with, and growing the crowd that’s perfect for you and your business. From high-level research to getting to know customers as individuals, you can understand who your potential die-hards really are. From there, it’s a matter of learning from your audience in order to grow it. Learn how to find the core audience that forms the foundation of a sturdy business, one that can truly endure. Carve out your space in the market by serving the people who need your solutions most. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t go for the biggest… http://100mba.net/show - Don’t go for the biggest audience. Go for the right audience. Finding your niche might be the most important early step in creating a business. If you can find the people only you can serve best, you don’t just create sales. You create loyalty. …and best of all, you do an end-run around the competition. Today, special guest teacher Frida Leibowitz shares her strategies for identifying, connecting with, and growing the crowd that’s perfect for you and your business. From high-level research to getting to know customers as individuals, you can understand who your potential die-hards really are. From there, it’s a matter of learning from your audience in order to grow it. Learn how to find the core audience that forms the foundation of a sturdy business, one that can truly endure. Carve out your space in the market by serving the people who need your solutions most. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1312458772 Thu, 28 Jul 2022 01:24:39 +0000 https://soundcloud.com/businessrepublic/mba2102-how-to-reduce-stress-in-your-business-free-ride-friday 00:18:28 The $100 MBA no http://100mba.net/show - Stress is not a sign of a great work ethic. It’s a liability. It’s crucial not to underestimate the toll stress can take on you and your business. The myth is that we trade our mental health for better business outcomes. But the reality is just the opposite. Today, we discuss the effects of excessive stress — and how to avoid it as an entrepreneur. Stress is limiting, draining, and ultimately counterproductive. Fortunately, there are reasonable ways to bring stress down to manageable levels. Notice we’re not talking about eliminating stress; it’s about reducing stress to the point where the positive outcomes outweigh the sweat you put in. In this episode, Omar shares 5 ways he keeps unnecessary stress at bay. These 5 moves are the result of years of experience and experimentation. Try them out for yourself, and find the formula that keeps you relaxed and energized enough to lead your team effectively. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Stress is not a sign of … http://100mba.net/show - Stress is not a sign of a great work ethic. It’s a liability. It’s crucial not to underestimate the toll stress can take on you and your business. The myth is that we trade our mental health for better business outcomes. But the reality is just the opposite. Today, we discuss the effects of excessive stress — and how to avoid it as an entrepreneur. Stress is limiting, draining, and ultimately counterproductive. Fortunately, there are reasonable ways to bring stress down to manageable levels. Notice we’re not talking about eliminating stress; it’s about reducing stress to the point where the positive outcomes outweigh the sweat you put in. In this episode, Omar shares 5 ways he keeps unnecessary stress at bay. These 5 moves are the result of years of experience and experimentation. Try them out for yourself, and find the formula that keeps you relaxed and energized enough to lead your team effectively. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1312458505 Thu, 28 Jul 2022 01:21:07 +0000 https://soundcloud.com/businessrepublic/mba2101-what-is-no-code-development-is-it-right-for-your-business 00:14:37 The $100 MBA no http://100mba.net/show - You don’t have to be a developer to develop an online business. These days, “no code” business-building is all the rage. With third-party solutions for everything from creating a website to building an online community to designing an app, your average non-engineer can pretty much do anything…within certain limits. But is it smart? There are advantages to not hiring or relying on real-deal devs. Today, we explore those advantages, and what you give up in exchange. “No code” development is something many entrepreneurs are getting into — and many professional commentators are getting paid to discuss. But every trend should be considered carefully before you jump in with both feet. In this episode, we weigh the pros and cons, so you can make the right call for your business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You don’t have to be a d… http://100mba.net/show - You don’t have to be a developer to develop an online business. These days, “no code” business-building is all the rage. With third-party solutions for everything from creating a website to building an online community to designing an app, your average non-engineer can pretty much do anything…within certain limits. But is it smart? There are advantages to not hiring or relying on real-deal devs. Today, we explore those advantages, and what you give up in exchange. “No code” development is something many entrepreneurs are getting into — and many professional commentators are getting paid to discuss. But every trend should be considered carefully before you jump in with both feet. In this episode, we weigh the pros and cons, so you can make the right call for your business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1311714985 Wed, 27 Jul 2022 01:10:29 +0000 https://soundcloud.com/businessrepublic/mba2100-qa-wednesday-am-i-too-nice-to-be-an-entrepreneur 00:18:08 The $100 MBA no http://100mba.net/show - In business, can you get respect without being ruthless? Can you command a team without being commanding? Do entrepreneurs need a mean streak to survive — or even a cold one? It’s Q&A Wednesday, and we’ve got a listener with a team that basically walks all over them. For some reason, the employees are not showing our listener the respect due to their position as founder. Can a leader change this without getting…mean? We think so, and today we explain why. In this episode, we’ll share what can motivate even the kindest person to take a stand, get their team in line, and secure the appropriate level of respect. You can stand up for yourself without being selfish; you can establish order without aggression. You just need to adjust your mindset. Learn how to balance empathy with leadership, kindness with firmness. Your team, and your customers, need you to! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, can you get… http://100mba.net/show - In business, can you get respect without being ruthless? Can you command a team without being commanding? Do entrepreneurs need a mean streak to survive — or even a cold one? It’s Q&A Wednesday, and we’ve got a listener with a team that basically walks all over them. For some reason, the employees are not showing our listener the respect due to their position as founder. Can a leader change this without getting…mean? We think so, and today we explain why. In this episode, we’ll share what can motivate even the kindest person to take a stand, get their team in line, and secure the appropriate level of respect. You can stand up for yourself without being selfish; you can establish order without aggression. You just need to adjust your mindset. Learn how to balance empathy with leadership, kindness with firmness. Your team, and your customers, need you to! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1311713140 Tue, 26 Jul 2022 00:43:32 +0000 https://soundcloud.com/businessrepublic/mba2099-how-to-make-more-revenue-with-salutation-offers 00:12:08 The $100 MBA no http://100mba.net/show - Ready to create (and keep) more customers? A while back, we started experimenting with something in our SaaS company, WebinarNinja. We authorized team members who have daily contact with leads and customers to offer what we call “salutation offers.” …and it worked like a charm. Today, we explain how this tactic is boosting our revenue, lowering our churn rate, and generally strengthening our business in modest — but important — ways. We’ll explain exactly how these special offers work, and how you can implement them in your business. Best of all, it’s not a ton of work! With a little planning, you can make salutation offers a smooth part of your marketing and sales process. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Ready to create (and kee… http://100mba.net/show - Ready to create (and keep) more customers? A while back, we started experimenting with something in our SaaS company, WebinarNinja. We authorized team members who have daily contact with leads and customers to offer what we call “salutation offers.” …and it worked like a charm. Today, we explain how this tactic is boosting our revenue, lowering our churn rate, and generally strengthening our business in modest — but important — ways. We’ll explain exactly how these special offers work, and how you can implement them in your business. Best of all, it’s not a ton of work! With a little planning, you can make salutation offers a smooth part of your marketing and sales process. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1311093913 Sun, 24 Jul 2022 23:35:53 +0000 https://soundcloud.com/businessrepublic/mba2098-guest-teacher-rochelle-clarke-how-to-protect-your-people-profits-growth 00:18:18 The $100 MBA no http://100mba.net/show - In business, anything can happen — including bad things. You have two choices: be prepared, or be blindsided. Rochelle Clarke is an expert in ensuring business longevity through continuity. She helps businesses plan for the worst, so they can bounce back and keep on keeping on. Think of your business like a car; most of the time, it just runs. But breakdowns happen. Accidents happen. Potholes. Traffic. The longer you drive, the higher the odds are that something will take you off the road. Similarly, if you achieve the goal of starting a long-lasting business, every year you come closer to something that takes you, or a key team member, out of action. What happens then? Today, Rochelle will help you plan for all contingencies, so that even the most drastic disruption doesn’t shut your business down. Learn how to prepare for (and survive) the worst-case scenario. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, anything ca… http://100mba.net/show - In business, anything can happen — including bad things. You have two choices: be prepared, or be blindsided. Rochelle Clarke is an expert in ensuring business longevity through continuity. She helps businesses plan for the worst, so they can bounce back and keep on keeping on. Think of your business like a car; most of the time, it just runs. But breakdowns happen. Accidents happen. Potholes. Traffic. The longer you drive, the higher the odds are that something will take you off the road. Similarly, if you achieve the goal of starting a long-lasting business, every year you come closer to something that takes you, or a key team member, out of action. What happens then? Today, Rochelle will help you plan for all contingencies, so that even the most drastic disruption doesn’t shut your business down. Learn how to prepare for (and survive) the worst-case scenario. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1307603722 Tue, 19 Jul 2022 00:04:07 +0000 https://soundcloud.com/businessrepublic/mba2097-why-you-should-start-a-services-business-free-ride-friday 00:13:27 The $100 MBA no http://100mba.net/show - Not sure what kind of business you want to start? There’s a perfect go-to answer. Service-based businesses are uniquely suited to first-time entrepreneurs, solopreneurs, and people with day jobs. Today, we explain why. With a low barrier to entry, limitless growth potential, and more flexibility than any other model, the services game is pitch-perfect for your first (or next) foray into entrepreneurship. The risk-to-reward ratio doesn’t get any better — and you can create the schedule and workload that suit the lifestyle you want. Learn how to create a service business, take advantage of its upsides, and scale it up at a pace that works for you. If you know you want to create a business, but aren’t quite sure what that should look like, this episode is for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Not sure what kind of bu… http://100mba.net/show - Not sure what kind of business you want to start? There’s a perfect go-to answer. Service-based businesses are uniquely suited to first-time entrepreneurs, solopreneurs, and people with day jobs. Today, we explain why. With a low barrier to entry, limitless growth potential, and more flexibility than any other model, the services game is pitch-perfect for your first (or next) foray into entrepreneurship. The risk-to-reward ratio doesn’t get any better — and you can create the schedule and workload that suit the lifestyle you want. Learn how to create a service business, take advantage of its upsides, and scale it up at a pace that works for you. If you know you want to create a business, but aren’t quite sure what that should look like, this episode is for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1307600527 Mon, 18 Jul 2022 23:55:40 +0000 https://soundcloud.com/businessrepublic/mba2096-5-ways-to-use-the-gym-to-improve-your-business 00:12:53 The $100 MBA no http://100mba.net/show - Call it the ultimate productivity hack: blurring the line between the office and the gym. There are so many ways to make progress on your To-Do list while you’re on a treadmill or under a barbell. The kind of repetitive exercises most of us use for conditioning are a perfect opportunity to make headway on any number of tasks — including the tedious ones. Today, Omar shares how he personally kills two birds with one stone, by merging work and workouts. For many of us, our gym time is a wasted opportunity to do work, or vice versa. If you hate getting in the reps, distract yourself with a little work. If admin is a slog, do it while you’re pumping iron! This works so well, it’s a wonder more entrepreneurs don’t do it. Learn an incredible multitask, and improve both your productivity and your health. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Call it the ultimate pro… http://100mba.net/show - Call it the ultimate productivity hack: blurring the line between the office and the gym. There are so many ways to make progress on your To-Do list while you’re on a treadmill or under a barbell. The kind of repetitive exercises most of us use for conditioning are a perfect opportunity to make headway on any number of tasks — including the tedious ones. Today, Omar shares how he personally kills two birds with one stone, by merging work and workouts. For many of us, our gym time is a wasted opportunity to do work, or vice versa. If you hate getting in the reps, distract yourself with a little work. If admin is a slog, do it while you’re pumping iron! This works so well, it’s a wonder more entrepreneurs don’t do it. Learn an incredible multitask, and improve both your productivity and your health. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1307597137 Mon, 18 Jul 2022 23:43:48 +0000 https://soundcloud.com/businessrepublic/mba2095-qa-wednesday-i-hate-sales-but-love-my-business-what-do-i-do 00:12:20 The $100 MBA no http://100mba.net/show - We’re not all salespeople. It comes naturally to some. For others, nothing is more awkward than trying to get someone to buy your thing. But here’s the good news: you really don’t have to “sell” if you don’t want to. It’s Q&A Wednesday, and one of our listeners has a thriving business, ripe for expansion. The only problem? Our listener can’t stand the thought of having to do more selling. Fortunately, we’ve got a few good alternatives. In this episode, we explain why “sales” as traditionally understood is less necessary than ever before. We’ll present several ways our listener — and anyone else — can successfully run and grow a business without ever really putting on the Sales Hat. Sales-averse founders, it’s a different marketplace than it used to be. Enjoy it! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We’re not all salespeopl… http://100mba.net/show - We’re not all salespeople. It comes naturally to some. For others, nothing is more awkward than trying to get someone to buy your thing. But here’s the good news: you really don’t have to “sell” if you don’t want to. It’s Q&A Wednesday, and one of our listeners has a thriving business, ripe for expansion. The only problem? Our listener can’t stand the thought of having to do more selling. Fortunately, we’ve got a few good alternatives. In this episode, we explain why “sales” as traditionally understood is less necessary than ever before. We’ll present several ways our listener — and anyone else — can successfully run and grow a business without ever really putting on the Sales Hat. Sales-averse founders, it’s a different marketplace than it used to be. Enjoy it! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1307595373 Mon, 18 Jul 2022 23:36:15 +0000 https://soundcloud.com/businessrepublic/mba2094-are-you-starting-or-running-the-wrong-business 00:16:49 The $100 MBA no http://100mba.net/show - Ever have doubts about the business you’re in? That’s natural. In fact, it’s healthy. But sometimes, we’re scared to ask ourselves if we chose the wrong path — and to answer that question honestly. Today, Omar shares a single guiding principle he’s learned over decades as an entrepreneur, having founded almost a dozen independent businesses. In all that time, one huge, crucial, clear lesson has come through about what kind of business you should run. Tune in to this episode, hear Omar’s #1 rule, and decide for yourself if the business you’re in is actually right for you. If it’s not, you can pivot and change course (we discuss how). Define success in the ways that matter most, and discover if the road you’re in leads in that direction. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Ever have doubts about t… http://100mba.net/show - Ever have doubts about the business you’re in? That’s natural. In fact, it’s healthy. But sometimes, we’re scared to ask ourselves if we chose the wrong path — and to answer that question honestly. Today, Omar shares a single guiding principle he’s learned over decades as an entrepreneur, having founded almost a dozen independent businesses. In all that time, one huge, crucial, clear lesson has come through about what kind of business you should run. Tune in to this episode, hear Omar’s #1 rule, and decide for yourself if the business you’re in is actually right for you. If it’s not, you can pivot and change course (we discuss how). Define success in the ways that matter most, and discover if the road you’re in leads in that direction. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1306939069 Sun, 17 Jul 2022 23:00:05 +0000 https://soundcloud.com/businessrepublic/mba2093-must-read-thinking-fast-and-slow-by-daniel-kahneman 00:17:00 The $100 MBA no http://100mba.net/show - Why do you make the decisions you make? How? It’s a huge question, with huge implications for how you run your business. Today, we dive into Daniel Kahneman’s Thinking, Fast and Slow. This book by economist, psychologist, and nobel laureate Kahneman unpacks the mechanics of decision-making — and how to better optimize it. If that sounds a little deep…it is. But it’s entirely practical, and applicable to the way you make day-to-day calls in your company. In this episode, we discuss how Thinking breaks down complex concepts into understandable guidance, based on the two major kinds of decisions we make. Hear why this book is so powerful for entrepreneurs, and how understanding your own thinking can empower you to make better decisions. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Why do you make the deci… http://100mba.net/show - Why do you make the decisions you make? How? It’s a huge question, with huge implications for how you run your business. Today, we dive into Daniel Kahneman’s Thinking, Fast and Slow. This book by economist, psychologist, and nobel laureate Kahneman unpacks the mechanics of decision-making — and how to better optimize it. If that sounds a little deep…it is. But it’s entirely practical, and applicable to the way you make day-to-day calls in your company. In this episode, we discuss how Thinking breaks down complex concepts into understandable guidance, based on the two major kinds of decisions we make. Hear why this book is so powerful for entrepreneurs, and how understanding your own thinking can empower you to make better decisions. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1304702197 Fri, 15 Jul 2022 01:25:45 +0000 https://soundcloud.com/businessrepublic/mba2092-how-to-improve-your-writing-in-30-days-free-ride-friday 00:13:35 The $100 MBA no http://100mba.net/show - For entrepreneurs, there’s no way around writing. No matter what you sell, the written word is your primary tool for reaching potential customers. Even if you’re a great speaker or vlogger, writing will still be mostly how you market, sell, and communicate generally — even when you’re writing what you’ll say out loud. So how can you get good at it? Today, we offer a simple 30-day challenge that will force you to up your writing game. Focusing on the 3 main types of writing every entrepreneur has to master, this challenge will make you more comfortable, competent, and confident at the keyboard. Once you’re able to let your real value shine through in your writing, you’ll open up a whole new world of interaction with your audience. Best of all, it’s not about “proper” composition or hackneyed strategies. It’s just about speaking your truth more clearly. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For entrepreneurs, there… http://100mba.net/show - For entrepreneurs, there’s no way around writing. No matter what you sell, the written word is your primary tool for reaching potential customers. Even if you’re a great speaker or vlogger, writing will still be mostly how you market, sell, and communicate generally — even when you’re writing what you’ll say out loud. So how can you get good at it? Today, we offer a simple 30-day challenge that will force you to up your writing game. Focusing on the 3 main types of writing every entrepreneur has to master, this challenge will make you more comfortable, competent, and confident at the keyboard. Once you’re able to let your real value shine through in your writing, you’ll open up a whole new world of interaction with your audience. Best of all, it’s not about “proper” composition or hackneyed strategies. It’s just about speaking your truth more clearly. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1303848901 Wed, 13 Jul 2022 21:23:42 +0000 https://soundcloud.com/businessrepublic/mba2091-are-you-afraid-to-start-a-business 00:15:46 The $100 MBA no http://100mba.net/show - Thinking about starting a business? For how long now? Getting honest with ourselves about our motivations — and our fears — might be the most fundamental step toward becoming an entrepreneur. “Am I afraid to do this?” is the first question you have to answer. And you have to answer it truthfully, for better or worse. The alternative? You just keep thinking, to avoid actually doing. It’s true; we protect our alleged goals by never really pursuing them. We strategize, we dream up products, but in the end we stay behind emotional blockers that keep us firmly in our 9-to-5’s. Today, we change all that. In this episode, we discuss the powerful allure of not facing our fears, and how to get over that mental hump. Learn how to train your mindset to embrace failure, rather than fearing it. Decide once and for all whether you’re up for the challenge of entrepreneurship — whatever it brings. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Thinking about starting … http://100mba.net/show - Thinking about starting a business? For how long now? Getting honest with ourselves about our motivations — and our fears — might be the most fundamental step toward becoming an entrepreneur. “Am I afraid to do this?” is the first question you have to answer. And you have to answer it truthfully, for better or worse. The alternative? You just keep thinking, to avoid actually doing. It’s true; we protect our alleged goals by never really pursuing them. We strategize, we dream up products, but in the end we stay behind emotional blockers that keep us firmly in our 9-to-5’s. Today, we change all that. In this episode, we discuss the powerful allure of not facing our fears, and how to get over that mental hump. Learn how to train your mindset to embrace failure, rather than fearing it. Decide once and for all whether you’re up for the challenge of entrepreneurship — whatever it brings. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1303352851 Mon, 11 Jul 2022 23:24:09 +0000 https://soundcloud.com/businessrepublic/mba2090-qa-wednesday-how-do-i-mend-a-business-relationship 00:17:32 The $100 MBA no http://100mba.net/show - Business can get emotional — but you can’t let emotions hurt your business. The ability to navigate strong feelings and prioritize relationships over ego is a must-have skill in entrepreneurship. If networking is key, most of us can’t afford bad blood. It’s Q&A Wednesday, and we’ve got a listener who had a falling out with their former business partner. In the past, they had great success. But then things went South in a hurry. Now, our listener wants to mend fences — and potentially work together again. It’s time for a lesson in olive-branching. Today, we explore why diplomacy is so crucial in entrepreneurship, and how to bring about a detente when feelings get in the way. We’ll discuss how to reach out to heal a rift, and how to prepare for whatever reaction may come. Plus, we’ll share a little advice on how to avoid fallings-out in the first place. Learn how to take a centered, fair-minded approach to your working relationships. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Business can get emotion… http://100mba.net/show - Business can get emotional — but you can’t let emotions hurt your business. The ability to navigate strong feelings and prioritize relationships over ego is a must-have skill in entrepreneurship. If networking is key, most of us can’t afford bad blood. It’s Q&A Wednesday, and we’ve got a listener who had a falling out with their former business partner. In the past, they had great success. But then things went South in a hurry. Now, our listener wants to mend fences — and potentially work together again. It’s time for a lesson in olive-branching. Today, we explore why diplomacy is so crucial in entrepreneurship, and how to bring about a detente when feelings get in the way. We’ll discuss how to reach out to heal a rift, and how to prepare for whatever reaction may come. Plus, we’ll share a little advice on how to avoid fallings-out in the first place. Learn how to take a centered, fair-minded approach to your working relationships. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1302998440 Mon, 11 Jul 2022 15:48:53 +0000 https://soundcloud.com/businessrepublic/mba2089-4-quick-revenue-strategies-for-tight-times 00:14:34 The $100 MBA no http://100mba.net/show - Experts agree a recession is on the horizon. Most small businesses will have to keep a closer eye on their budgets, very soon. Which means now is the perfect time to shore up your reserves, and stockpile revenue to weather the coming storm. But how can you get some extra pennies in the piggy bank, quickly and without burning out yourself or your team? Today, we offer 4 ways. Short-term revenue bursts are almost always possible, if you simply leverage the assets you have a little differently for a while. All 4 strategies in this episode require minimal time and effort to execute — and best of all, you can use them whenever you need a few bucks, regardless of the economy. Hear these 4 methods, and how we’ve applied them to boost our own business in tougher times. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Experts agree a recessio… http://100mba.net/show - Experts agree a recession is on the horizon. Most small businesses will have to keep a closer eye on their budgets, very soon. Which means now is the perfect time to shore up your reserves, and stockpile revenue to weather the coming storm. But how can you get some extra pennies in the piggy bank, quickly and without burning out yourself or your team? Today, we offer 4 ways. Short-term revenue bursts are almost always possible, if you simply leverage the assets you have a little differently for a while. All 4 strategies in this episode require minimal time and effort to execute — and best of all, you can use them whenever you need a few bucks, regardless of the economy. Hear these 4 methods, and how we’ve applied them to boost our own business in tougher times. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1302842506 Mon, 11 Jul 2022 00:54:21 +0000 https://soundcloud.com/businessrepublic/mba2088-must-read-the-coaching-habit-by-michael-stanier 00:15:02 The $100 MBA no http://100mba.net/show - What kind of leaders do employees love most? According to this week’s Must-Read, the best leader isn’t someone who commands. It’s someone who coaches their people, unleashes their fullest potential, and trusts them to be their best. The Coaching Habit by Michael Stanier is two things at once: a primer on a coaching-based leadership philosophy, and a practical guide to make it happen. Today, we share the best takeaways from this super-valuable book, one you’ll want to keep on the shelf and refer to for years to come. The book revolves around 7 essential questions a great leader-coach should ask, and how the answers inform the path to your team’s greatness. Hear what makes this approach to leadership so powerful, and how it can give you the confidence to be the leader your team deserves — and stays loyal to through thick and thin. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What kind of leaders do … http://100mba.net/show - What kind of leaders do employees love most? According to this week’s Must-Read, the best leader isn’t someone who commands. It’s someone who coaches their people, unleashes their fullest potential, and trusts them to be their best. The Coaching Habit by Michael Stanier is two things at once: a primer on a coaching-based leadership philosophy, and a practical guide to make it happen. Today, we share the best takeaways from this super-valuable book, one you’ll want to keep on the shelf and refer to for years to come. The book revolves around 7 essential questions a great leader-coach should ask, and how the answers inform the path to your team’s greatness. Hear what makes this approach to leadership so powerful, and how it can give you the confidence to be the leader your team deserves — and stays loyal to through thick and thin. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1301592577 Fri, 08 Jul 2022 00:46:13 +0000 https://soundcloud.com/businessrepublic/mba2087-5-online-business-ideas-you-can-start-today-free-ride-friday 00:14:48 The $100 MBA no http://100mba.net/show - Don’t dream about starting a business. Do it! You don’t have to start by quitting your job or borrowing a ton of money. You don’t need the “perfect” product or service idea. You just need time, and practice. Today, we share 5 low-risk, low-investment businesses you can literally (yes, literally) start today. With minimal time, resources, and sweat, you can get the ball rolling on a business that can go big down the road. The key is to get the “reps” in, and watch it pay off over time. To prove it, this episode features real-world examples of people who’ve done it! All 5 of these businesses can become a viable full-time living…or even more. Learn from the success of those who’ve started small and simple, and scaled up. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t dream about starti… http://100mba.net/show - Don’t dream about starting a business. Do it! You don’t have to start by quitting your job or borrowing a ton of money. You don’t need the “perfect” product or service idea. You just need time, and practice. Today, we share 5 low-risk, low-investment businesses you can literally (yes, literally) start today. With minimal time, resources, and sweat, you can get the ball rolling on a business that can go big down the road. The key is to get the “reps” in, and watch it pay off over time. To prove it, this episode features real-world examples of people who’ve done it! All 5 of these businesses can become a viable full-time living…or even more. Learn from the success of those who’ve started small and simple, and scaled up. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1300841155 Wed, 06 Jul 2022 23:59:36 +0000 https://soundcloud.com/businessrepublic/mba2086-how-to-drastically-improve-your-seo-on-wordpress 00:15:04 The $100 MBA no http://100mba.net/show - The written word is still the biggest key to your website’s traffic. Fortunately, nailing the words you need to rank on search engines is much easier than it used to be — especially if your site is hosted on WordPress. With the tools available now, even non-professional writers can get help making sure their page copy, blog posts, and other content is hitting the right notes for Google (and even content & copy pros can get some valuable assistance). Today, we share a few ways you can tighten up your site’s SEO game, from managing extraneous content to nailing the right phrasing based on your audience’s search habits— all without resorting to outdated hacks like keyword stuffing. WordPress and its associated plugins make it (relatively) easy! SEO can unlock the potential of your website, and your business. With a few tweaks, anyone can optimize. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The written word is stil… http://100mba.net/show - The written word is still the biggest key to your website’s traffic. Fortunately, nailing the words you need to rank on search engines is much easier than it used to be — especially if your site is hosted on WordPress. With the tools available now, even non-professional writers can get help making sure their page copy, blog posts, and other content is hitting the right notes for Google (and even content & copy pros can get some valuable assistance). Today, we share a few ways you can tighten up your site’s SEO game, from managing extraneous content to nailing the right phrasing based on your audience’s search habits— all without resorting to outdated hacks like keyword stuffing. WordPress and its associated plugins make it (relatively) easy! SEO can unlock the potential of your website, and your business. With a few tweaks, anyone can optimize. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1299672478 Tue, 05 Jul 2022 00:45:23 +0000 https://soundcloud.com/businessrepublic/mba2085-qa-wednesday-how-much-should-i-charge-for-group-coaching 00:15:08 The $100 MBA no http://100mba.net/show - This isn’t the question you think it is. Normally, pricing coaching comes down to a fairly standard formula. You determine how much a client stands to make based on your training, and set your price at about a fraction of that. “For just $XXXX, you can be qualified to charge $XXXXXX!” But what if your potential clients stand to make…nothing from your training? It’s Q&A Wednesday, and we’re helping a listener who coaches photographers. But here’s the twist: the audience isn’t aspiring pros who want to create income. It’s hobbyists, people who want to take pictures just for the fun and enjoyment of it. So what the heck is that kind of training worth? Today, we help you put a dollar value on skills that don’t have a dollar value. Hear why coaching people in their passion projects can still be lucrative — and why it’s worth every cent to your non-pro clients. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - This isn’t the question … http://100mba.net/show - This isn’t the question you think it is. Normally, pricing coaching comes down to a fairly standard formula. You determine how much a client stands to make based on your training, and set your price at about a fraction of that. “For just $XXXX, you can be qualified to charge $XXXXXX!” But what if your potential clients stand to make…nothing from your training? It’s Q&A Wednesday, and we’re helping a listener who coaches photographers. But here’s the twist: the audience isn’t aspiring pros who want to create income. It’s hobbyists, people who want to take pictures just for the fun and enjoyment of it. So what the heck is that kind of training worth? Today, we help you put a dollar value on skills that don’t have a dollar value. Hear why coaching people in their passion projects can still be lucrative — and why it’s worth every cent to your non-pro clients. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1299670513 Tue, 05 Jul 2022 00:38:59 +0000 https://soundcloud.com/businessrepublic/mba2084-how-to-deal-with-free-trial-refund-abuse 00:22:16 The $100 MBA no http://100mba.net/show - Risk reversal is a must for most products and services. But inevitably, someone tries to turn a fair shake into a ploy for free stuff — at your expense. So how can you prevent someone from using your free trial offer as a way to get…more than a trial? Today, we share all the ways we make sure that our free trial is used for its intended purpose: to give people a risk-free way to confirm their choice. By digging into the data, and seeing how (and how often) people abuse your refund policy, you can take proactive steps to prevent it. Here’s the good news: you might be shocked at how rarely people pull this kind of stunt. That said, someone, somewhere will eventually try to rip you off by taking advantage of your policies. Put a stop to it before it starts. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Risk reversal is a must … http://100mba.net/show - Risk reversal is a must for most products and services. But inevitably, someone tries to turn a fair shake into a ploy for free stuff — at your expense. So how can you prevent someone from using your free trial offer as a way to get…more than a trial? Today, we share all the ways we make sure that our free trial is used for its intended purpose: to give people a risk-free way to confirm their choice. By digging into the data, and seeing how (and how often) people abuse your refund policy, you can take proactive steps to prevent it. Here’s the good news: you might be shocked at how rarely people pull this kind of stunt. That said, someone, somewhere will eventually try to rip you off by taking advantage of your policies. Put a stop to it before it starts. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1299006316 Sun, 03 Jul 2022 18:05:48 +0000 https://soundcloud.com/businessrepublic/mba2083-guest-teacher-chloe-thomas-how-to-build-your-customer-masterplan 00:21:46 The $100 MBA no http://100mba.net/show - Your customers are out there…somewhere. You just have to give them a path to your door. The art of creating and converting leads takes practice, experimentation, and (of course) a plan. Today’s special guest teacher is an expert at identifying, attracting, and winning over the people who are the best fit for your product or service. Chloe Thomas is a renowned consultant, speaker, author, and expert in e-commerce — but the customer acquisition plan she shares today can work for any kind of business. Join Chloe for a marketing-focused look at how to create and optimize a path for potential customers. One step at a time, you can build a series of “lily pads” that lead to sales — and prioritize the traffic most likely to convert. Get the notepad out for this one, and be sure to check out the special free resources Chloe offers to our listeners. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Your customers are out t… http://100mba.net/show - Your customers are out there…somewhere. You just have to give them a path to your door. The art of creating and converting leads takes practice, experimentation, and (of course) a plan. Today’s special guest teacher is an expert at identifying, attracting, and winning over the people who are the best fit for your product or service. Chloe Thomas is a renowned consultant, speaker, author, and expert in e-commerce — but the customer acquisition plan she shares today can work for any kind of business. Join Chloe for a marketing-focused look at how to create and optimize a path for potential customers. One step at a time, you can build a series of “lily pads” that lead to sales — and prioritize the traffic most likely to convert. Get the notepad out for this one, and be sure to check out the special free resources Chloe offers to our listeners. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1296204460 Wed, 29 Jun 2022 00:16:12 +0000 https://soundcloud.com/businessrepublic/mba2082-how-to-stop-wasting-money-on-marketing-that-doesnt-work-free-ride-friday 00:19:02 The $100 MBA no http://100mba.net/show - For a small business trying to build a following, every cent counts. Too much of marketing seems like magic, or hack-based advice that makes empty promises of results if you just do x, y, or z. The reality is much more fluid, and requires you to be very careful with your marketing dollars. Today, we share what we know to be true about marketing fails — based on our own failures. These are the marketing truths we wish we’d known from the beginning, but can only be learned the hard way. In this episode, we discuss how not to spend your marketing budget, but also where and when to spend more for better results. By sticking to some tried-and-true fundamentals, you can forget the hacks and start building real marketing momentum — the kind that self-reinforces and multiplies over time. Your business can’t be “lean” if you throw the marketing budget into the wind. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For a small business try… http://100mba.net/show - For a small business trying to build a following, every cent counts. Too much of marketing seems like magic, or hack-based advice that makes empty promises of results if you just do x, y, or z. The reality is much more fluid, and requires you to be very careful with your marketing dollars. Today, we share what we know to be true about marketing fails — based on our own failures. These are the marketing truths we wish we’d known from the beginning, but can only be learned the hard way. In this episode, we discuss how not to spend your marketing budget, but also where and when to spend more for better results. By sticking to some tried-and-true fundamentals, you can forget the hacks and start building real marketing momentum — the kind that self-reinforces and multiplies over time. Your business can’t be “lean” if you throw the marketing budget into the wind. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1296199930 Wed, 29 Jun 2022 00:05:11 +0000 https://soundcloud.com/businessrepublic/mba2081-how-to-prepare-for-a-recession 00:15:22 The $100 MBA no http://100mba.net/show - There’s a storm coming. But it’s not time to batten down the hatches and head for the cellar just yet. With a recession on the way, it’s definitely time to prepare — but not to duck and cover. Today, we discuss how to minimize the damage our impending recession will do to your business. But more importantly, we explain how to take advantage of the recession to position yourself for greater success in the long term. Recessions happen. You don’t fight the cycle; you ride it. No period of economic growth carries on forever. The swings are the only constant. Businesses that endure and thrive don’t depend on a good overall economy; they make the most of the market they’re in. In this episode, we explain how. Zip up your raincoat and face the storm with confidence. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There’s a storm coming. … http://100mba.net/show - There’s a storm coming. But it’s not time to batten down the hatches and head for the cellar just yet. With a recession on the way, it’s definitely time to prepare — but not to duck and cover. Today, we discuss how to minimize the damage our impending recession will do to your business. But more importantly, we explain how to take advantage of the recession to position yourself for greater success in the long term. Recessions happen. You don’t fight the cycle; you ride it. No period of economic growth carries on forever. The swings are the only constant. Businesses that endure and thrive don’t depend on a good overall economy; they make the most of the market they’re in. In this episode, we explain how. Zip up your raincoat and face the storm with confidence. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1295316991 Tue, 28 Jun 2022 23:56:31 +0000 https://soundcloud.com/businessrepublic/mba2080-qa-wednesday-do-i-need-to-quit-my-job-to-see-my-startup-succeed 00:16:20 The $100 MBA no http://100mba.net/show - It’s the classic conundrum for aspiring entrepreneurs: can I build a truly successful business without ditching the 9 to 5? It’s Q&A Wednesday, and we’ve got a listener who’s caught between the safety of a regular paycheck, and the promise of independence. Their side-hustle is established, but its growth is held back by the demands of a conventional job. Is it possible to reach “escape velocity” while holding down a regular gig? Can you only quit once your business is thriving enough to support you, or is thriving only possible after you quit? The answer may vary, depending on what kind of business you’re building. Today, we lay out the path from regular job, to side-hustle, to full-blown entrepreneurship. By meeting certain benchmarks (and being ready to cut certain expenses), you can make a relatively safe transition. How long it takes is subject to variable, which we’ll explore. Get the basic breakdown of what needs to happen before you hand in that resignation, and how long it should take. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s the classic conundr… http://100mba.net/show - It’s the classic conundrum for aspiring entrepreneurs: can I build a truly successful business without ditching the 9 to 5? It’s Q&A Wednesday, and we’ve got a listener who’s caught between the safety of a regular paycheck, and the promise of independence. Their side-hustle is established, but its growth is held back by the demands of a conventional job. Is it possible to reach “escape velocity” while holding down a regular gig? Can you only quit once your business is thriving enough to support you, or is thriving only possible after you quit? The answer may vary, depending on what kind of business you’re building. Today, we lay out the path from regular job, to side-hustle, to full-blown entrepreneurship. By meeting certain benchmarks (and being ready to cut certain expenses), you can make a relatively safe transition. How long it takes is subject to variable, which we’ll explore. Get the basic breakdown of what needs to happen before you hand in that resignation, and how long it should take. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1294888276 Mon, 27 Jun 2022 16:13:07 +0000 https://soundcloud.com/businessrepublic/mba2079-should-you-give-up-equity-to-attract-talent 00:13:06 The $100 MBA no http://100mba.net/show - What’s top talent really worth? Is it worth giving up a piece of your business? Offering equity can be a smart move. But too many entrepreneurs do it when they think they have to, rather than investigating whether it’s prudent. If you can’t afford a salary that’s tempting enough to assemble the best team, it might be wiser to step back and retool, rather than bet the farm on someone (or several someones) who might not be the answer to all your challenges. Also, there are performance-based alternatives that incentivize great work — without risking profits you haven’t created. All that doesn’t mean you should never share equity with the right team members. Today, we explore the risks and advantages of equity-sharing, and help you decide whether it makes sense for your business. The decision is ultimately yours — but it’s never good to go in blind. Tune in, and weigh the options. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What’s top talent really… http://100mba.net/show - What’s top talent really worth? Is it worth giving up a piece of your business? Offering equity can be a smart move. But too many entrepreneurs do it when they think they have to, rather than investigating whether it’s prudent. If you can’t afford a salary that’s tempting enough to assemble the best team, it might be wiser to step back and retool, rather than bet the farm on someone (or several someones) who might not be the answer to all your challenges. Also, there are performance-based alternatives that incentivize great work — without risking profits you haven’t created. All that doesn’t mean you should never share equity with the right team members. Today, we explore the risks and advantages of equity-sharing, and help you decide whether it makes sense for your business. The decision is ultimately yours — but it’s never good to go in blind. Tune in, and weigh the options. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1294883941 Mon, 27 Jun 2022 00:15:07 +0000 https://soundcloud.com/businessrepublic/mba2078-guest-teacher-jon-ostenson-how-to-select-a-franchise 00:24:04 The $100 MBA no http://100mba.net/show - You don’t have to start your own business to run your own business. Franchising is a viable, lower-risk way to get your entrepreneurship on. Instead of building something from the ground up, you can take ownership of an existing, proven business. It may not be entirely “yours,” but a franchise is yours enough to provide the flexibility, autonomy, and financial benefits of independent business. But of course, you have to find the right franchise for you and your specific needs and goals. Fortunately, we have an expert to help with that. Jon Ostenson is a franchise pro, with deep experience with franchises in almost every imaginable industry (that’s right, franchising isn’t just for food vendors). Today, Jon explains how to get into this lucrative model — and how to pick a business based on its proven potential for success. Learn how to choose a franchise that offers you the profits (and lifestyle) you want. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You don’t have to start … http://100mba.net/show - You don’t have to start your own business to run your own business. Franchising is a viable, lower-risk way to get your entrepreneurship on. Instead of building something from the ground up, you can take ownership of an existing, proven business. It may not be entirely “yours,” but a franchise is yours enough to provide the flexibility, autonomy, and financial benefits of independent business. But of course, you have to find the right franchise for you and your specific needs and goals. Fortunately, we have an expert to help with that. Jon Ostenson is a franchise pro, with deep experience with franchises in almost every imaginable industry (that’s right, franchising isn’t just for food vendors). Today, Jon explains how to get into this lucrative model — and how to pick a business based on its proven potential for success. Learn how to choose a franchise that offers you the profits (and lifestyle) you want. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1292569114 Fri, 24 Jun 2022 00:12:36 +0000 https://soundcloud.com/businessrepublic/mba2077-5-strategies-to-a-successful-launch-on-product-hunt-free-ride-friday 00:13:59 The $100 MBA no http://100mba.net/show - Got a digital product to sell? Get it on Product Hunt. Product Hunt is a wildly popular, seriously trusted resource where real consumers share their thoughts on everything from apps to websites to tech hardware. If you can make a splash there, you can build a customer base. …but of course, you have to know how to stand out. With countless products up for review, it can be a real challenge to rise to the top, or snag the game-changing “Product of the Day” designation. Today, we share 5 ways to get your product some attention, create engagement in the Product Hunt community, and capitalize. Naturally, we put our own products on Product Hunt, including our webinar SaaS. Learn how we approach this unique site, and how you can get its influential community behind your next product. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Got a digital product to… http://100mba.net/show - Got a digital product to sell? Get it on Product Hunt. Product Hunt is a wildly popular, seriously trusted resource where real consumers share their thoughts on everything from apps to websites to tech hardware. If you can make a splash there, you can build a customer base. …but of course, you have to know how to stand out. With countless products up for review, it can be a real challenge to rise to the top, or snag the game-changing “Product of the Day” designation. Today, we share 5 ways to get your product some attention, create engagement in the Product Hunt community, and capitalize. Naturally, we put our own products on Product Hunt, including our webinar SaaS. Learn how we approach this unique site, and how you can get its influential community behind your next product. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1291668229 Tue, 21 Jun 2022 16:22:09 +0000 https://soundcloud.com/businessrepublic/mba2076-is-selling-a-lifetime-deal-a-good-idea 00:12:38 The $100 MBA no http://100mba.net/show - Lifetime deals are the ultimate long-term sales tactic. But can the sales you score now hurt your business years (or decades) later? Like any strategy, offering neverending deals has its strengths and weaknesses. We know — we’ve done lifetime deals for our SaaS company, some of which panned out better than others. If you don’t carefully weigh all the variables, your lifetime deal can be a lifetime drag on your bottom line! Today, we explain exactly what to avoid if you’re considering a lifetime offer, so you reap the benefits without hurting yourself down the road. With examples from businesses that execute this strategy well (plus our own experience), this episode offers a clearer picture of how the lifetime approach works, and why it’s so easy for it to backfire. Take a beat, run the numbers, and make sure that if you make a lifetime commitment, it’s one you won’t regret. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Lifetime deals are the u… http://100mba.net/show - Lifetime deals are the ultimate long-term sales tactic. But can the sales you score now hurt your business years (or decades) later? Like any strategy, offering neverending deals has its strengths and weaknesses. We know — we’ve done lifetime deals for our SaaS company, some of which panned out better than others. If you don’t carefully weigh all the variables, your lifetime deal can be a lifetime drag on your bottom line! Today, we explain exactly what to avoid if you’re considering a lifetime offer, so you reap the benefits without hurting yourself down the road. With examples from businesses that execute this strategy well (plus our own experience), this episode offers a clearer picture of how the lifetime approach works, and why it’s so easy for it to backfire. Take a beat, run the numbers, and make sure that if you make a lifetime commitment, it’s one you won’t regret. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1291666375 Tue, 21 Jun 2022 16:16:47 +0000 https://soundcloud.com/businessrepublic/mba2075-qa-wednesday-why-is-my-sales-funnel-not-working 00:16:48 The $100 MBA no http://100mba.net/show - There’s a flaw in the “funnel” approach. It’s not that marketing and sales funnels don’t work generally, or that they’re not useful. It’s that funnels can only do so much. With packaged funnel-building programs and software making big promises, it’s easy to think funnels are more powerful than they really are. Can you really set up a few assets, sit back, and watch the conversions roll in? Not exactly. It’s Q&A Wednesday, and we’ve got a listener who bet their chips on a funnel software, only to make exactly zero sales. It’s not for lack of effort, but something is clearly not working. Why not? Today, we get back to basics, and unpack what sales funnels can’t do. Over-reliance on clever conversion schemes can take your focus away from the fundamentals of good business. By putting first things first, you can make your funnels work better. Learn how the rest of your business can support your funnel — not the other way around. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There’s a flaw in the “f… http://100mba.net/show - There’s a flaw in the “funnel” approach. It’s not that marketing and sales funnels don’t work generally, or that they’re not useful. It’s that funnels can only do so much. With packaged funnel-building programs and software making big promises, it’s easy to think funnels are more powerful than they really are. Can you really set up a few assets, sit back, and watch the conversions roll in? Not exactly. It’s Q&A Wednesday, and we’ve got a listener who bet their chips on a funnel software, only to make exactly zero sales. It’s not for lack of effort, but something is clearly not working. Why not? Today, we get back to basics, and unpack what sales funnels can’t do. Over-reliance on clever conversion schemes can take your focus away from the fundamentals of good business. By putting first things first, you can make your funnels work better. Learn how the rest of your business can support your funnel — not the other way around. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1291210165 Tue, 21 Jun 2022 01:00:38 +0000 https://soundcloud.com/businessrepublic/mba2074-4-cold-emailing-tips-if-you-hate-cold-emailing 00:14:58 The $100 MBA no http://100mba.net/show - Cold emailing works — just maybe not the way you think it does. Sending an unsolicited message to a complete stranger is…awkward at best. But ask any successful independent business founder, and you’ll find that it’s almost unavoidable. Creating a stronger network (and a stronger business) means you can’t be afraid to reach out, even when it’s downright uncomfortable. You have to power through the awkwardness to get results! But first, you can take a few steps to raise your odds of success. Today, we share 4 things that make our cold emails work more often. Note we said “more often,” not always. Yes, you will be ignored. Yes, you will be rejected. But not every time. It’s a simple matter of doing everything you can to improve your stats, and realizing that even one successful cold email can be worth a dozen fails. Tune in, and learn how a few consistent practices can make your cold emails a little warmer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Cold emailing works — ju… http://100mba.net/show - Cold emailing works — just maybe not the way you think it does. Sending an unsolicited message to a complete stranger is…awkward at best. But ask any successful independent business founder, and you’ll find that it’s almost unavoidable. Creating a stronger network (and a stronger business) means you can’t be afraid to reach out, even when it’s downright uncomfortable. You have to power through the awkwardness to get results! But first, you can take a few steps to raise your odds of success. Today, we share 4 things that make our cold emails work more often. Note we said “more often,” not always. Yes, you will be ignored. Yes, you will be rejected. But not every time. It’s a simple matter of doing everything you can to improve your stats, and realizing that even one successful cold email can be worth a dozen fails. Tune in, and learn how a few consistent practices can make your cold emails a little warmer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1290615874 Sun, 19 Jun 2022 23:41:42 +0000 https://soundcloud.com/businessrepublic/mba2073-must-read-price-for-growth-by-jeff-robinson 00:16:20 The $100 MBA no http://100mba.net/show - Are you charging too much? Most small business advice encourages higher prices for higher profits. But the somewhat controversial Price for Growth goes against that grain, suggesting entrepreneurs should play a longer game — even at the expense of profit. And frankly, we’re convinced. Jeff Robinson’s book flies further under the radar than it should. Today, we unpack its growth-centric pricing model, and share the philosophy behind the strategy. This isn’t abstract stuff; this book’s argument is so well-conceived that it led to a significant decision re: pricing in our own software company. There’s a sweet spot between low-balling yourself out of business, and strategically sacrificing profit for long-term customer loyalty. Hear about this book, and decide if that approach is right for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you charging too muc… http://100mba.net/show - Are you charging too much? Most small business advice encourages higher prices for higher profits. But the somewhat controversial Price for Growth goes against that grain, suggesting entrepreneurs should play a longer game — even at the expense of profit. And frankly, we’re convinced. Jeff Robinson’s book flies further under the radar than it should. Today, we unpack its growth-centric pricing model, and share the philosophy behind the strategy. This isn’t abstract stuff; this book’s argument is so well-conceived that it led to a significant decision re: pricing in our own software company. There’s a sweet spot between low-balling yourself out of business, and strategically sacrificing profit for long-term customer loyalty. Hear about this book, and decide if that approach is right for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1287393037 Thu, 16 Jun 2022 01:55:33 +0000 https://soundcloud.com/businessrepublic/mba2072-how-to-segment-your-email-list-to-improve-conversions-free-ride-friday 00:17:53 The $100 MBA no http://100mba.net/show - If you’re not segmenting, you’re not email marketing. The first rule of marketing is that you can’t say the same thing to everyone. As much as possible, you have to appeal to individuals. If you’re sending the same exact messages to your whole contact list, you’re leaving leads on the table. In fact, the fewer segments you have, the less effective your emails will be. Today, we share an easy way to segment your email list, so you can start writing to people based on their needs and interests. No matter what email marketing software you use, follow our step-by-step instructions to set up your basic segments — then, speak to each separately. If it sounds simple, it is! Segmenting is a fundamental part of successful email marketing. With a little time and effort, you can improve open rates, click rates, and (you guessed it) sales. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you’re not segmenting… http://100mba.net/show - If you’re not segmenting, you’re not email marketing. The first rule of marketing is that you can’t say the same thing to everyone. As much as possible, you have to appeal to individuals. If you’re sending the same exact messages to your whole contact list, you’re leaving leads on the table. In fact, the fewer segments you have, the less effective your emails will be. Today, we share an easy way to segment your email list, so you can start writing to people based on their needs and interests. No matter what email marketing software you use, follow our step-by-step instructions to set up your basic segments — then, speak to each separately. If it sounds simple, it is! Segmenting is a fundamental part of successful email marketing. With a little time and effort, you can improve open rates, click rates, and (you guessed it) sales. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1287391486 Wed, 15 Jun 2022 17:04:17 +0000 https://soundcloud.com/businessrepublic/mba2071-how-to-discount-your-product-while-maximizing-revenue 00:13:51 The $100 MBA no http://100mba.net/show - Can lower prices = more revenue? Sure — but only if you do it right. Yes, we spend a lot of time on this podcast advocating for higher prices. “Who can charge the least?” is a race to the bottom that no one wins (unless you’re Wal-Mart). But in certain contexts, a discount can be an investment in your business’ growth. Today, we explain how. We’ll discuss when it’s time to offer a discount, and how to execute a discount in a way that makes money in the long term (even while sacrificing some in the short term). It’s all about mastering the art of “value pricing” without slipping into constant discount mode. Hear our golden rules for offering discounts, and why just the right amount of price-cutting can be a boon. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Can lower prices = more … http://100mba.net/show - Can lower prices = more revenue? Sure — but only if you do it right. Yes, we spend a lot of time on this podcast advocating for higher prices. “Who can charge the least?” is a race to the bottom that no one wins (unless you’re Wal-Mart). But in certain contexts, a discount can be an investment in your business’ growth. Today, we explain how. We’ll discuss when it’s time to offer a discount, and how to execute a discount in a way that makes money in the long term (even while sacrificing some in the short term). It’s all about mastering the art of “value pricing” without slipping into constant discount mode. Hear our golden rules for offering discounts, and why just the right amount of price-cutting can be a boon. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1287387418 Tue, 14 Jun 2022 15:53:09 +0000 https://soundcloud.com/businessrepublic/mba2070-qa-wednesday-any-tips-on-running-an-in-person-event 00:19:07 The $100 MBA no http://100mba.net/show - The good news: in-person events are a viable option again (finally). The bad news: it’s been a while. Do we still remember how to pull them off? It’s Q&A Wednesday, and we’ve got a listener who wants to organize their very first live, in-person event. As it happens, we’re planning one of our own — and we’ve done a few in the past. Today, we share our best tips. Think of the advice in this episode as “things we wish we knew before we threw our first event.” Based on his own experience attending and organizing events, Omar shares the most important lessons he’s learned. We discuss everything you need to look out for, and the most important ways you can ensure your big day is a success for you and attendees. If you’re thinking about organizing a conference or other business event, don’t stress! Let our experience be your guide. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The good news: in-person… http://100mba.net/show - The good news: in-person events are a viable option again (finally). The bad news: it’s been a while. Do we still remember how to pull them off? It’s Q&A Wednesday, and we’ve got a listener who wants to organize their very first live, in-person event. As it happens, we’re planning one of our own — and we’ve done a few in the past. Today, we share our best tips. Think of the advice in this episode as “things we wish we knew before we threw our first event.” Based on his own experience attending and organizing events, Omar shares the most important lessons he’s learned. We discuss everything you need to look out for, and the most important ways you can ensure your big day is a success for you and attendees. If you’re thinking about organizing a conference or other business event, don’t stress! Let our experience be your guide. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1286241508 Mon, 13 Jun 2022 02:44:13 +0000 https://soundcloud.com/businessrepublic/mba2069-should-you-sell-your-online-course-on-udemy 00:13:57 The $100 MBA no http://100mba.net/show - Udemy: it’s got a quarter million courses on just about every topic under the sun — and an audience of tens of millions of potential students. Sounds like a great place to sell your own course, doesn’t it? …or is it? There’s never been a better time to sell your expertise and create a revenue stream as an online teacher, trainer, or coach. But whenever you sell your wares in someone else’s shop, it comes at a cost. In Udemy’s case, the question is: is it worth that cost? Today, we break down how Udemy works for course creators — including how they calculate their cut of the money your courses bring in. We’ll discuss the upsides, the downsides, what kinds of courses do best on Udemy, and of course, whether or not you should do it. Find out if Udemy is the right move for you, or if it’s better to stay independent. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Udemy: it’s got a quarte… http://100mba.net/show - Udemy: it’s got a quarter million courses on just about every topic under the sun — and an audience of tens of millions of potential students. Sounds like a great place to sell your own course, doesn’t it? …or is it? There’s never been a better time to sell your expertise and create a revenue stream as an online teacher, trainer, or coach. But whenever you sell your wares in someone else’s shop, it comes at a cost. In Udemy’s case, the question is: is it worth that cost? Today, we break down how Udemy works for course creators — including how they calculate their cut of the money your courses bring in. We’ll discuss the upsides, the downsides, what kinds of courses do best on Udemy, and of course, whether or not you should do it. Find out if Udemy is the right move for you, or if it’s better to stay independent. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1286018020 Sun, 12 Jun 2022 17:01:38 +0000 https://soundcloud.com/businessrepublic/mba2068-guest-teacher-demir-bentley-how-to-plan-a-winning-week-every-week 00:29:00 The $100 MBA no http://100mba.net/show - Make the “Sunday Blues” yesterday’s news. If you struggle with getting things done over the course of the week, we have the episode (and the expert) for you. Demir Bentley is a renowned productivity expert who’s helped executives at major companies to…well, get their sh*t together. The problem, according to Bentley, isn’t a lack of effort or even time. It’s that we need a more active approach to tackling our priorities. And yes, by applying the strategies Demir shares today, you can finally enjoy your weekends again. Tune in (and get that notepad ready) as Demir shares a way to invest 30 minutes of your week into strategic planning, with a return of hours. Before your alarm even goes off on Monday, you’ll be set up to be caught up. You’re just a half hour away from saying goodbye to weekly overwhelm. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Make the “Sunday Blues” … http://100mba.net/show - Make the “Sunday Blues” yesterday’s news. If you struggle with getting things done over the course of the week, we have the episode (and the expert) for you. Demir Bentley is a renowned productivity expert who’s helped executives at major companies to…well, get their sh*t together. The problem, according to Bentley, isn’t a lack of effort or even time. It’s that we need a more active approach to tackling our priorities. And yes, by applying the strategies Demir shares today, you can finally enjoy your weekends again. Tune in (and get that notepad ready) as Demir shares a way to invest 30 minutes of your week into strategic planning, with a return of hours. Before your alarm even goes off on Monday, you’ll be set up to be caught up. You’re just a half hour away from saying goodbye to weekly overwhelm. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1282069765 Thu, 09 Jun 2022 16:14:43 +0000 https://soundcloud.com/businessrepublic/mba2067-how-to-organize-your-week-when-you-wear-all-the-hats-free-ride-friday 00:12:46 The $100 MBA no http://100mba.net/show - Solopreneur-ing or running a small team? Have too much on your plate? Have everything on your plate? We’ve been there. Specifically, Omar knows what it’s like to be the developer, marketer, salesperson, janitor, and everything else you can think of in a small business — all at once. Today, he shares his system for getting it all handled efficiently, and still having time to breathe. The key is avoiding “context switching.” Learn what context switching is, how it demolishes your productivity, and how Omar eliminated it from his working life. With a fairly simple plan for your week, you can ensure that you get the most done in the least amount of time — and still have a life outside your business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Solopreneur-ing or runni… http://100mba.net/show - Solopreneur-ing or running a small team? Have too much on your plate? Have everything on your plate? We’ve been there. Specifically, Omar knows what it’s like to be the developer, marketer, salesperson, janitor, and everything else you can think of in a small business — all at once. Today, he shares his system for getting it all handled efficiently, and still having time to breathe. The key is avoiding “context switching.” Learn what context switching is, how it demolishes your productivity, and how Omar eliminated it from his working life. With a fairly simple plan for your week, you can ensure that you get the most done in the least amount of time — and still have a life outside your business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1282067797 Mon, 06 Jun 2022 15:44:11 +0000 https://soundcloud.com/businessrepublic/mba2066-how-to-have-a-marketing-budget-with-zero-dollars 00:11:00 The $100 MBA no http://100mba.net/show - No money in the marketing budget? There’s a way around that. For newer and smaller businesses, relying on content, word of mouth, and other organic marketing is normal (and smart!). But at some point, you’ll hit that growth plateau. With rare exception, most businesses have to invest in marketing to see results. But what if you don’t have any spare revenue? What happens then? You get creative, that’s what. Today, we lay out a plan for funding paid marketing — without actually cutting into your current revenue. At all. Sound impossible? Nothing in entrepreneurship is impossible! The key is to think outside your normal business model and products/services, and tap into a source of cash you might not have thought of. Sound mysterious? It’s actually pretty simple. Once you hear what it is, you’ll know how to level up your marketing without losing a dime. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - No money in the marketin… http://100mba.net/show - No money in the marketing budget? There’s a way around that. For newer and smaller businesses, relying on content, word of mouth, and other organic marketing is normal (and smart!). But at some point, you’ll hit that growth plateau. With rare exception, most businesses have to invest in marketing to see results. But what if you don’t have any spare revenue? What happens then? You get creative, that’s what. Today, we lay out a plan for funding paid marketing — without actually cutting into your current revenue. At all. Sound impossible? Nothing in entrepreneurship is impossible! The key is to think outside your normal business model and products/services, and tap into a source of cash you might not have thought of. Sound mysterious? It’s actually pretty simple. Once you hear what it is, you’ll know how to level up your marketing without losing a dime. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1282065286 Mon, 06 Jun 2022 15:39:16 +0000 https://soundcloud.com/businessrepublic/mba2065-qa-wednesday-how-do-i-get-investors-without-losing-control 00:12:13 The $100 MBA no http://100mba.net/show - Entrepreneurship is about freedom. But if you take investments, how much freedom are you giving up? It’s Q&A Wednesday, and we’ve got a listener in a fairly common pickle. They started a business, grew it, and it’s doing great. The only problem: our listener can see that the business has hit a plateau — and the only way to grow is to get a little help from outside. Is it worth it? Is it possible to maintain control of “your” business after it becomes (partially) someone else’s? In this episode, we discuss what the founder/investor relationship can look like, and how to decide whether it’s right for you. We’ll discuss what to consider before making this very big decision, and how much autonomy is really possible with an investor to answer to. There’s no right or wrong to this one: there’s only knowing exactly what you want out of your own business, so you can determine whether an investor will help you get there or not. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Entrepreneurship is abou… http://100mba.net/show - Entrepreneurship is about freedom. But if you take investments, how much freedom are you giving up? It’s Q&A Wednesday, and we’ve got a listener in a fairly common pickle. They started a business, grew it, and it’s doing great. The only problem: our listener can see that the business has hit a plateau — and the only way to grow is to get a little help from outside. Is it worth it? Is it possible to maintain control of “your” business after it becomes (partially) someone else’s? In this episode, we discuss what the founder/investor relationship can look like, and how to decide whether it’s right for you. We’ll discuss what to consider before making this very big decision, and how much autonomy is really possible with an investor to answer to. There’s no right or wrong to this one: there’s only knowing exactly what you want out of your own business, so you can determine whether an investor will help you get there or not. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1282062193 Mon, 06 Jun 2022 15:31:21 +0000 https://soundcloud.com/businessrepublic/mba2064-how-to-protect-your-business-from-hackers 00:16:46 The $100 MBA no http://100mba.net/show - Every business is vulnerable to hackers. It’s only getting worse. In our many years of online entrepreneurship, we’ve faced multiple attacks from different kinds of saboteurs and assorted badguys. At some point, you just have to accept the reality, and protect yourself. Fortunately, you can do a few (relatively easy) things that make your business much harder to hack. Today, we share the key steps to securing your business against online ne’er do wells. No matter how online your business is — from fully online SaaS companies to brick & mortars with even a basic web presence — these steps are critical. Invest a little time and effort into your online security, and your business will thank you in the long run. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Every business is vulner… http://100mba.net/show - Every business is vulnerable to hackers. It’s only getting worse. In our many years of online entrepreneurship, we’ve faced multiple attacks from different kinds of saboteurs and assorted badguys. At some point, you just have to accept the reality, and protect yourself. Fortunately, you can do a few (relatively easy) things that make your business much harder to hack. Today, we share the key steps to securing your business against online ne’er do wells. No matter how online your business is — from fully online SaaS companies to brick & mortars with even a basic web presence — these steps are critical. Invest a little time and effort into your online security, and your business will thank you in the long run. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1281478006 Sun, 05 Jun 2022 15:52:30 +0000 https://soundcloud.com/businessrepublic/mba2063-guest-teacher-iliana-bobova-how-to-maximize-your-mba-roi 00:18:38 The $100 MBA no http://100mba.net/show - Are you ready for your MBA? First, you need to make sure it’ll be (more than) worth it. Becoming a Master of Business Administration can take years, tens of thousands of dollars, and a whole ‘lotta sweat. It might be the biggest investment you ever make! Before your first day of class, it’s crucial to take certain steps to ensure you get serious returns. Fortunately, we have an expert on the show to help with that. Iliana Bobova is an international career coach and former MBA admissions officer. She knows exactly what it takes to get an MBA, but more importantly, what makes an MBA truly worth the effort. Today, Iliana walks us step-by-step through the MBA journey. From choosing the right school, to getting accepted, to financing, to finally using your MBA as a launchpad, Iliana has specific action items you can use to get the most from your education. A formal MBA isn’t right for every business person. But if it’s the path for you, let it begin here. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you ready for your M… http://100mba.net/show - Are you ready for your MBA? First, you need to make sure it’ll be (more than) worth it. Becoming a Master of Business Administration can take years, tens of thousands of dollars, and a whole ‘lotta sweat. It might be the biggest investment you ever make! Before your first day of class, it’s crucial to take certain steps to ensure you get serious returns. Fortunately, we have an expert on the show to help with that. Iliana Bobova is an international career coach and former MBA admissions officer. She knows exactly what it takes to get an MBA, but more importantly, what makes an MBA truly worth the effort. Today, Iliana walks us step-by-step through the MBA journey. From choosing the right school, to getting accepted, to financing, to finally using your MBA as a launchpad, Iliana has specific action items you can use to get the most from your education. A formal MBA isn’t right for every business person. But if it’s the path for you, let it begin here. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1279192831 Wed, 01 Jun 2022 15:07:27 +0000 https://soundcloud.com/businessrepublic/mba2062-how-to-price-your-online-course-free-ride-friday 00:16:31 The $100 MBA no http://100mba.net/show - What’s your online course worth? That can be a tough question, but it's one you have to answer. Price it too low, and you'll cheat yourself out of revenue. Price it too high, and you'll alienate buyers. So where's the Goldilocks zone? And how can you find it for your course? If you think our answer is "it depends," think again. Today, we're offering a firm answer, based on the one single factor that actually, truly, realistically determines what people will pay for knowledge and expertise. Hear our simple — but specific — formula for finding your number. With real world examples (including from our own business), learn why your ideal customer is willing to pay more than you might think. Plus, learn how to show your leads exactly why the price is right, so buying your course is a no-brainer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What’s your online cours… http://100mba.net/show - What’s your online course worth? That can be a tough question, but it's one you have to answer. Price it too low, and you'll cheat yourself out of revenue. Price it too high, and you'll alienate buyers. So where's the Goldilocks zone? And how can you find it for your course? If you think our answer is "it depends," think again. Today, we're offering a firm answer, based on the one single factor that actually, truly, realistically determines what people will pay for knowledge and expertise. Hear our simple — but specific — formula for finding your number. With real world examples (including from our own business), learn why your ideal customer is willing to pay more than you might think. Plus, learn how to show your leads exactly why the price is right, so buying your course is a no-brainer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1279189897 Wed, 01 Jun 2022 15:00:02 +0000 https://soundcloud.com/businessrepublic/mba2061-why-so-many-creators-are-doing-live-video 00:12:59 The $100 MBA no http://100mba.net/show - If you haven't embraced video marketing yet, it's time. For many, creating (or "producing") video content can seem intimidating, like something you need special training or experience to pull off. But that's the wrong approach. Video marketing isn't about presenting some slick appearance. It's about documenting and sharing the journey. Today, we break down exactly why video marketing is so much more popular than it used to be (and not only because it's so much easier than it used to be). As consumer browsing and researching habits change, written copy and graphic design are still vital — but video can make all the difference. Tune in, and get a fresh perspective on why you should be putting out video content to promote your brand. We'll also share some special resources you can tap into to make your video marketing top-notch, no matter your experience level. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you haven't embraced … http://100mba.net/show - If you haven't embraced video marketing yet, it's time. For many, creating (or "producing") video content can seem intimidating, like something you need special training or experience to pull off. But that's the wrong approach. Video marketing isn't about presenting some slick appearance. It's about documenting and sharing the journey. Today, we break down exactly why video marketing is so much more popular than it used to be (and not only because it's so much easier than it used to be). As consumer browsing and researching habits change, written copy and graphic design are still vital — but video can make all the difference. Tune in, and get a fresh perspective on why you should be putting out video content to promote your brand. We'll also share some special resources you can tap into to make your video marketing top-notch, no matter your experience level. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1278823006 Tue, 31 May 2022 23:20:29 +0000 https://soundcloud.com/businessrepublic/mba2060-qa-wednesday-how-many-customers-do-i-need-to-have-productmarket-fit 00:12:11 The $100 MBA no http://100mba.net/show - How do you know when you've really struck oil? Product/market fit is the gold standard of business viability. Once you have it, you're golden. And if you don't have it...well, an uphill battle is your best-case scenario. So what defines product/market viability, and what metrics can prove it’s there? It's Q&A Wednesday, and we've got a listener who may or may not be on the cusp of escape velocity. Their product might be striking a chord. It’s clearly right for some people — but is it right for enough people? Today, we explore varying definitions of product/market fit, share the definition we think is most useful, and discuss how to know whether you've gotten there. Learn what really makes a business sustainable in the long term, and how to tell if your business has it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How do you know when you… http://100mba.net/show - How do you know when you've really struck oil? Product/market fit is the gold standard of business viability. Once you have it, you're golden. And if you don't have it...well, an uphill battle is your best-case scenario. So what defines product/market viability, and what metrics can prove it’s there? It's Q&A Wednesday, and we've got a listener who may or may not be on the cusp of escape velocity. Their product might be striking a chord. It’s clearly right for some people — but is it right for enough people? Today, we explore varying definitions of product/market fit, share the definition we think is most useful, and discuss how to know whether you've gotten there. Learn what really makes a business sustainable in the long term, and how to tell if your business has it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1277528821 Mon, 30 May 2022 16:47:42 +0000 https://soundcloud.com/businessrepublic/mba2059-how-good-does-your-product-need-to-be-before-launch 00:14:07 The $100 MBA no http://100mba.net/show - Don’t let ‘perfect’ be the enemy of ‘launched.’ For any kind of product — from a shirt to a SaaS — the urge to keep tweaking and tweaking before you bring it to market is powerful. But you have to resist it. In business, it’s better to create an MVP (Minimum Viable Product), and get it out the door. From there, you adjust based on real-world feedback, allowing your customers to help shape what will ultimately become the “final” product — even though you’ll need to reiterate and evolve that product as well. So what does a market-ready product look like? How do you know you’re cleared for launch? Today, we explain what makes a product or service “ready” for sale at the earliest stage. With examples from businesses big and small (including our own), we demonstrate how it’s silly to waste time and resources on getting it “right,” when you should really just be getting it done. In the end, the best product is the product that serves customers’ needs. And without their input, no amount of tweaking will be enough. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t let ‘perfect’ be t… http://100mba.net/show - Don’t let ‘perfect’ be the enemy of ‘launched.’ For any kind of product — from a shirt to a SaaS — the urge to keep tweaking and tweaking before you bring it to market is powerful. But you have to resist it. In business, it’s better to create an MVP (Minimum Viable Product), and get it out the door. From there, you adjust based on real-world feedback, allowing your customers to help shape what will ultimately become the “final” product — even though you’ll need to reiterate and evolve that product as well. So what does a market-ready product look like? How do you know you’re cleared for launch? Today, we explain what makes a product or service “ready” for sale at the earliest stage. With examples from businesses big and small (including our own), we demonstrate how it’s silly to waste time and resources on getting it “right,” when you should really just be getting it done. In the end, the best product is the product that serves customers’ needs. And without their input, no amount of tweaking will be enough. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1277522872 Mon, 30 May 2022 00:15:00 +0000 https://soundcloud.com/businessrepublic/mba2058-must-read-zero-to-sold-by-arvid-kahl 00:16:58 The $100 MBA no http://100mba.net/show - If you’re building your own business, read this book. In 2016, Arvid Kahl founded FeedbackPanda, a SaaS product for teachers. In 2019, he sold it. Using FeedbackPanda as a model, Zero to Sold outlines exactly how to create a SaaS business, grow it quickly, and cash out. If that sounds ruthlessly practical and to the point, that’s because it is. Our intrepid host Omar took one of Kahl’s courses, and couldn’t resist giving this book a read. Once he did, it was clear that anyone looking to self-fund a new business (SaaS or otherwise) can learn a ton from it. Tune in, hear some of our favorite takeaways, and hear why this lean playbook for building something you can sell is a true “Must Read.” Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you’re building your … http://100mba.net/show - If you’re building your own business, read this book. In 2016, Arvid Kahl founded FeedbackPanda, a SaaS product for teachers. In 2019, he sold it. Using FeedbackPanda as a model, Zero to Sold outlines exactly how to create a SaaS business, grow it quickly, and cash out. If that sounds ruthlessly practical and to the point, that’s because it is. Our intrepid host Omar took one of Kahl’s courses, and couldn’t resist giving this book a read. Once he did, it was clear that anyone looking to self-fund a new business (SaaS or otherwise) can learn a ton from it. Tune in, hear some of our favorite takeaways, and hear why this lean playbook for building something you can sell is a true “Must Read.” Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1275050971 Wed, 25 May 2022 16:53:32 +0000 https://soundcloud.com/businessrepublic/mba2057-the-cost-of-firing-an-employee-free-ride-friday 00:16:22 The $100 MBA no http://100mba.net/show - Saying goodbye isn’t easy — or cheap. At some point, if you run a business long enough, you’ll have to fire someone. Probably several someones. This is normal, but it should never be done without serious consideration. Before you give someone the ax, it’s imperative to calculate exactly what you’re losing. Even the most sub-par employees can be extremely costly to replace, in terms of money, time, and even less tangible resources like team morale. Today, we share a few things to take a good, hard look at before you make the big decision. It’s not that you shouldn’t get rid of employees who are genuinely detrimental to the company, or who aren’t pulling their weight. But in many cases, you may find that the cost of investing in their improvement is less than the cost of investing in their replacement! The true cost of every firing isn’t easy to quantify, and comes down to more than just dollars and cents. Listen in, and make sure that when you do let someone go, it’s a decision you can live with. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Saying goodbye isn’t eas… http://100mba.net/show - Saying goodbye isn’t easy — or cheap. At some point, if you run a business long enough, you’ll have to fire someone. Probably several someones. This is normal, but it should never be done without serious consideration. Before you give someone the ax, it’s imperative to calculate exactly what you’re losing. Even the most sub-par employees can be extremely costly to replace, in terms of money, time, and even less tangible resources like team morale. Today, we share a few things to take a good, hard look at before you make the big decision. It’s not that you shouldn’t get rid of employees who are genuinely detrimental to the company, or who aren’t pulling their weight. But in many cases, you may find that the cost of investing in their improvement is less than the cost of investing in their replacement! The true cost of every firing isn’t easy to quantify, and comes down to more than just dollars and cents. Listen in, and make sure that when you do let someone go, it’s a decision you can live with. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1275048544 Wed, 25 May 2022 16:48:17 +0000 https://soundcloud.com/businessrepublic/mba2056-how-to-present-like-a-pro-on-live-video 00:16:55 The $100 MBA no http://100mba.net/show - Nervous about going live? Live video presentations are almost unavoidable in business now — especially online business. Even if it’s just internal presentations with your own team, the camera is calling. Fortunately, Omar has a lot of experience in this department. As someone who’s logged countless hours running webinars, remote meetings, and live courses, Omar’s picked up a few moves along the way. Today, we share 5 specific things you can start doing today to make yourself a more confident, more effective presenter. And no, it doesn’t have to come naturally. Like Omar, you’ll probably need some time and practice to get comfortable on camera. But if you start with these 5 most basic tactics, you’ll give yourself the best chance to get more competent more quickly. From the right gear to the right attitude, let our experience be your guide — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Nervous about going live… http://100mba.net/show - Nervous about going live? Live video presentations are almost unavoidable in business now — especially online business. Even if it’s just internal presentations with your own team, the camera is calling. Fortunately, Omar has a lot of experience in this department. As someone who’s logged countless hours running webinars, remote meetings, and live courses, Omar’s picked up a few moves along the way. Today, we share 5 specific things you can start doing today to make yourself a more confident, more effective presenter. And no, it doesn’t have to come naturally. Like Omar, you’ll probably need some time and practice to get comfortable on camera. But if you start with these 5 most basic tactics, you’ll give yourself the best chance to get more competent more quickly. From the right gear to the right attitude, let our experience be your guide — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1273141549 Tue, 24 May 2022 16:45:29 +0000 https://soundcloud.com/businessrepublic/mba2055-qa-wednesday-i-dont-love-my-business-i-cant-sell-it-what-should-i-do 00:15:46 The $100 MBA no http://100mba.net/show - Can you break up with your business? What do you do if you’ve built a business, but you’re just not feeling it any more? What happens when entrepreneurship starts to feel like…just work? It’s Q&A Wednesday, and we’ve got a listener who’s had an ecommerce business for a few years — and kinda hates it now. This listener hasn’t enjoyed the business in a long time, and feels like life is starting to pass them by. Is it time to say goodbye? First, a few questions need asking. As it happens, Omar went through a similar experience, and ultimately decided to let his ecommerce business go. Today, we share the questions you need to ask yourself if you’re thinking about moving on — and what to do if you decide it’s time to end things. Make the right, most informed choice for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Can you break up with yo… http://100mba.net/show - Can you break up with your business? What do you do if you’ve built a business, but you’re just not feeling it any more? What happens when entrepreneurship starts to feel like…just work? It’s Q&A Wednesday, and we’ve got a listener who’s had an ecommerce business for a few years — and kinda hates it now. This listener hasn’t enjoyed the business in a long time, and feels like life is starting to pass them by. Is it time to say goodbye? First, a few questions need asking. As it happens, Omar went through a similar experience, and ultimately decided to let his ecommerce business go. Today, we share the questions you need to ask yourself if you’re thinking about moving on — and what to do if you decide it’s time to end things. Make the right, most informed choice for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1273140880 Sun, 22 May 2022 16:24:09 +0000 https://soundcloud.com/businessrepublic/mba2054-is-being-liked-important-in-business 00:13:16 The $100 MBA no http://100mba.net/show - Does being nice, funny, or likable even matter? Lots of jerks are successful in business, right? But is there any tangible evidence that likeability and profitability go together? The impact of your personal brand on your business brand is hard to measure. But it’s pretty impossible to argue that a well-liked personality who puts smiles on people’s faces doesn’t have a positive effect on sales. Can we be aware of this? Can we incorporate it into our marketing strategy? Omar has some opinions on the issue. Today, we discuss the relationship between you, the way you act, the way you’re perceived, and the success of your business. Can an unlikeable person create and sell an incredible product? Would people buy it anyway? Can a sub-par product sell, if the right face is on the ads and content? Join us as we explore the relationship between branding and personal branding. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Does being nice, funny, … http://100mba.net/show - Does being nice, funny, or likable even matter? Lots of jerks are successful in business, right? But is there any tangible evidence that likeability and profitability go together? The impact of your personal brand on your business brand is hard to measure. But it’s pretty impossible to argue that a well-liked personality who puts smiles on people’s faces doesn’t have a positive effect on sales. Can we be aware of this? Can we incorporate it into our marketing strategy? Omar has some opinions on the issue. Today, we discuss the relationship between you, the way you act, the way you’re perceived, and the success of your business. Can an unlikeable person create and sell an incredible product? Would people buy it anyway? Can a sub-par product sell, if the right face is on the ads and content? Join us as we explore the relationship between branding and personal branding. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1273136443 Sun, 22 May 2022 16:17:31 +0000 https://soundcloud.com/businessrepublic/mba2053-guest-teacher-patrick-bryant-how-to-use-scale-and-innovation-to-grow-companies 00:23:07 The $100 MBA no http://100mba.net/show - How big could your business grow? The decisions you make now can put a ceiling on your growth potential, or make the sky the limit. It all depends on whether you build for scalability and innovation. Today, we have a lesson from a special guest teacher on how to do exactly that. Whether you’re just starting your business, or you want to unleash its fullest potential, this episode can help. Patrick Bryant is a serial entrepreneur and cofounder of Code + Trust. In this lesson, Patrick explains how to think about growth in a limitless way, and make key decisions that create more room for your business to grow. Thinking bigger and longer term is often difficult for independent entrepreneurs and small business founders. But while we’re doing the day-to-day work, we can’t forget to make sure the door is open for great things. Hear Patrick’s strategies, and ask yourself what’s really possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How big could your busin… http://100mba.net/show - How big could your business grow? The decisions you make now can put a ceiling on your growth potential, or make the sky the limit. It all depends on whether you build for scalability and innovation. Today, we have a lesson from a special guest teacher on how to do exactly that. Whether you’re just starting your business, or you want to unleash its fullest potential, this episode can help. Patrick Bryant is a serial entrepreneur and cofounder of Code + Trust. In this lesson, Patrick explains how to think about growth in a limitless way, and make key decisions that create more room for your business to grow. Thinking bigger and longer term is often difficult for independent entrepreneurs and small business founders. But while we’re doing the day-to-day work, we can’t forget to make sure the door is open for great things. Hear Patrick’s strategies, and ask yourself what’s really possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1270468069 Wed, 18 May 2022 06:41:31 +0000 https://soundcloud.com/businessrepublic/mba2052-why-you-should-and-shouldnt-write-a-book-free-ride-friday 00:15:54 The $100 MBA no http://100mba.net/show - Thinking about writing a book? The first question to ask yourself: why? There are great reasons for an entrepreneur to write a book. There are also terrible reasons. Before you put a single word down, make sure you’re approaching it from the right angle. Setting appropriate intentions and expectations is key to making your book project successful. If you’re not willing to be honest about what you’re trying to accomplish, writing a book can be a drain on your time, energy, and revenue that doesn’t pay off. Today, we explain what it looks like when an entrepreneur does the book thing properly (with lots of examples). By understanding the reader’s perspective, you can make sure to write something that’s worth the investment — for you and your readers. Get in the right headspace for becoming an author. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Thinking about writing a… http://100mba.net/show - Thinking about writing a book? The first question to ask yourself: why? There are great reasons for an entrepreneur to write a book. There are also terrible reasons. Before you put a single word down, make sure you’re approaching it from the right angle. Setting appropriate intentions and expectations is key to making your book project successful. If you’re not willing to be honest about what you’re trying to accomplish, writing a book can be a drain on your time, energy, and revenue that doesn’t pay off. Today, we explain what it looks like when an entrepreneur does the book thing properly (with lots of examples). By understanding the reader’s perspective, you can make sure to write something that’s worth the investment — for you and your readers. Get in the right headspace for becoming an author. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1270463602 Wed, 18 May 2022 06:22:15 +0000 https://soundcloud.com/businessrepublic/mba2051-how-much-time-you-should-dedicate-to-your-side-hustle 00:18:28 The $100 MBA no http://100mba.net/show - Starting a business while holding down a 9-to-5? It’s one of the smartest ways to get started. That said, it’s not the easiest. To actually make progress, you’ll need to give up significant amounts of free time. How significant? Well, that’s what this episode is all about. It’s one thing to “start a business.” It’s quite another to start and grow a business until it reaches true escape velocity (that’s the part where you can quit your day job). Until then, it’s not just about how much time you put in, but how frequently and efficiently you use that time. Today, we share how many hours you’ll have to set aside, how often, and how to make that time count for all it’s worth. Omar would know — he side-hustled for years while working full-time as a teacher. Get your battle plan for taking a serious run at entrepreneurship. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Starting a business whil… http://100mba.net/show - Starting a business while holding down a 9-to-5? It’s one of the smartest ways to get started. That said, it’s not the easiest. To actually make progress, you’ll need to give up significant amounts of free time. How significant? Well, that’s what this episode is all about. It’s one thing to “start a business.” It’s quite another to start and grow a business until it reaches true escape velocity (that’s the part where you can quit your day job). Until then, it’s not just about how much time you put in, but how frequently and efficiently you use that time. Today, we share how many hours you’ll have to set aside, how often, and how to make that time count for all it’s worth. Omar would know — he side-hustled for years while working full-time as a teacher. Get your battle plan for taking a serious run at entrepreneurship. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1268783974 Sun, 15 May 2022 16:07:44 +0000 https://soundcloud.com/businessrepublic/mba2050-qa-wednesday-how-long-does-it-take-to-grow-a-following-on-twitter 00:14:20 The $100 MBA no http://100mba.net/show - Ready to find your crowd on Twitter? Take it slow. Too many new entrepreneurs put too much focus on social media. And of course, that’s exactly how social media platforms like it. But that doesn’t mean you can’t use Facebook, Insta, Twitter, and the rest to your advantage. Today, we explore how. It’s Q&A Wednesday, and one of our listeners is an experienced entrepreneur who’s never played the social game. However, they’ve decided it’s time to finally dive and start building a following. The platform of choice? Good ol’ Twitter. So how long does it take until a Twitter feed becomes a true marketing asset? Today, we discuss the (realistic) benefits of Twitter, and all the ways it can truly help your business. But at the same time, this episode is all about managing expectations, and putting quality over quantity when it comes to your following. Get a handle on how Twitter can help, and how it can’t. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Ready to find your crowd… http://100mba.net/show - Ready to find your crowd on Twitter? Take it slow. Too many new entrepreneurs put too much focus on social media. And of course, that’s exactly how social media platforms like it. But that doesn’t mean you can’t use Facebook, Insta, Twitter, and the rest to your advantage. Today, we explore how. It’s Q&A Wednesday, and one of our listeners is an experienced entrepreneur who’s never played the social game. However, they’ve decided it’s time to finally dive and start building a following. The platform of choice? Good ol’ Twitter. So how long does it take until a Twitter feed becomes a true marketing asset? Today, we discuss the (realistic) benefits of Twitter, and all the ways it can truly help your business. But at the same time, this episode is all about managing expectations, and putting quality over quantity when it comes to your following. Get a handle on how Twitter can help, and how it can’t. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1268781907 Sun, 15 May 2022 16:01:33 +0000 https://soundcloud.com/businessrepublic/mba2049-how-to-improve-your-luck-in-business 00:17:43 The $100 MBA no http://100mba.net/show - Luck doesn’t happen by accident. No, this episode is not about witchcraft or “manifesting” success. It’s a simple lesson on how the things you can control put you in a better position re: things you can’t control. Fate can’t be controlled, but odds can be raised or lowered. Today, we share a few key things that — no matter what kind of business you’re in — help expand the zone of what’s within your control, and make better outcomes more likely. It’s all about creating the right conditions for “good luck” to find you! From conceiving of your business to managing your team, these key principles can’t give you control over major market downturns, pandemics, or natural disasters. But they can minimize risk, open the door to opportunities, and essentially make your business bad-luck-proof. Hear how we improve our luck, and how you can too — no rabbits’ feet required. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Luck doesn’t happen by a… http://100mba.net/show - Luck doesn’t happen by accident. No, this episode is not about witchcraft or “manifesting” success. It’s a simple lesson on how the things you can control put you in a better position re: things you can’t control. Fate can’t be controlled, but odds can be raised or lowered. Today, we share a few key things that — no matter what kind of business you’re in — help expand the zone of what’s within your control, and make better outcomes more likely. It’s all about creating the right conditions for “good luck” to find you! From conceiving of your business to managing your team, these key principles can’t give you control over major market downturns, pandemics, or natural disasters. But they can minimize risk, open the door to opportunities, and essentially make your business bad-luck-proof. Hear how we improve our luck, and how you can too — no rabbits’ feet required. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1268777305 Sun, 15 May 2022 15:53:54 +0000 https://soundcloud.com/businessrepublic/mba2048-must-read-the-minimalist-entrepreneur-by-sahil-lavingia 00:13:48 The $100 MBA no http://100mba.net/show - What do you really need to start and grow a business? Today’s marketplace has lowered the barrier to entry for entrepreneurship. Given the tools available, the average person can start a profitable, scalable business with way less capital — and less experience — than ever before. Today’s Must-Read explains how. The Minimalist Entrepreneur is a roadmap for creating low-stress, low-investment businesses that put your profitability (and your sanity) first. The author, Sahil Lavingia, was employee #2 at Pinterest, and is the founder of Gumroad, which helps people start businesses with almost nothing. Learn how to start a business without going into debt. Start a business that works for you, rather than indenturing you to it. Hear out takeaways, and why this book resonates so strongly with us. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What do you really need … http://100mba.net/show - What do you really need to start and grow a business? Today’s marketplace has lowered the barrier to entry for entrepreneurship. Given the tools available, the average person can start a profitable, scalable business with way less capital — and less experience — than ever before. Today’s Must-Read explains how. The Minimalist Entrepreneur is a roadmap for creating low-stress, low-investment businesses that put your profitability (and your sanity) first. The author, Sahil Lavingia, was employee #2 at Pinterest, and is the founder of Gumroad, which helps people start businesses with almost nothing. Learn how to start a business without going into debt. Start a business that works for you, rather than indenturing you to it. Hear out takeaways, and why this book resonates so strongly with us. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1265985484 Wed, 11 May 2022 00:20:29 +0000 https://soundcloud.com/businessrepublic/mba2047-why-you-should-offer-a-faux-free-plan-free-ride-friday 00:12:03 The $100 MBA no http://100mba.net/show - The “freemium” model is everywhere now. And it makes sense! Consumers are picky, more wary than ever, and in need of more proof before opening their wallets. But what if freemium isn’t feasible for you? Giving away your product or service is pretty costly, after all (we know — our software platform offers a free plan). If you’re not yet at a point where you can absorb the cost of even a basic version of what you’re selling, there’s another way. It’s called the faux free plan. What is it? Well, it’s basically an almost free plan. It still lowers the barrier to entry, makes signing up a no-brainer for your leads, and gets people using your product. But it doesn’t strain your company’s resources the way a truly free plan does. Today, we explain the faux free model in detail, share why it works (with real-world examples), and help you decide if it’s the right move for your business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The “freemium” model is … http://100mba.net/show - The “freemium” model is everywhere now. And it makes sense! Consumers are picky, more wary than ever, and in need of more proof before opening their wallets. But what if freemium isn’t feasible for you? Giving away your product or service is pretty costly, after all (we know — our software platform offers a free plan). If you’re not yet at a point where you can absorb the cost of even a basic version of what you’re selling, there’s another way. It’s called the faux free plan. What is it? Well, it’s basically an almost free plan. It still lowers the barrier to entry, makes signing up a no-brainer for your leads, and gets people using your product. But it doesn’t strain your company’s resources the way a truly free plan does. Today, we explain the faux free model in detail, share why it works (with real-world examples), and help you decide if it’s the right move for your business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1265973361 Tue, 10 May 2022 23:43:02 +0000 https://soundcloud.com/businessrepublic/mba2046-how-im-outsourcing-my-networking 00:14:33 The $100 MBA no http://100mba.net/show - We can all agree that networking is vital to getting anywhere in business. But you might be surprised to learn that networking is something you can outsource. Wait, what? How can you outsource building relationships with people? With a little ingenuity, that’s how. From helpful tech to helpful employees, you can develop systems to initiate and maintain connections with the right people. Tune in, and hear how Omar takes significant amounts of the work of networking off his plate — without sacrificing relationships or detracting from their mutual beneficialness. In fact, by systematizing and optimizing your approach to networking, you can become an even more reliable, considerate colleague and friend to the people in your circle. Hear Omar’s hacks, and see if they can work for you. As Porter Gale said, your network is your net worth! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We can all agree that ne… http://100mba.net/show - We can all agree that networking is vital to getting anywhere in business. But you might be surprised to learn that networking is something you can outsource. Wait, what? How can you outsource building relationships with people? With a little ingenuity, that’s how. From helpful tech to helpful employees, you can develop systems to initiate and maintain connections with the right people. Tune in, and hear how Omar takes significant amounts of the work of networking off his plate — without sacrificing relationships or detracting from their mutual beneficialness. In fact, by systematizing and optimizing your approach to networking, you can become an even more reliable, considerate colleague and friend to the people in your circle. Hear Omar’s hacks, and see if they can work for you. As Porter Gale said, your network is your net worth! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1265095036 Tue, 10 May 2022 23:37:18 +0000 https://soundcloud.com/businessrepublic/mba2045-qa-wednesday-should-i-learn-how-to-build-my-own-app-or-should-i-hire-someone 00:12:35 The $100 MBA no http://100mba.net/show - You have an awesome idea for an app. You’re sure it would address a real need in the marketplace. You’re ready to do the work of marketing and selling it. …but you couldn’t code your way out of a wet paper bag. It’s Q&A Wednesday, and we’ve got a listener with a fairly common question: to engineer or not to engineer? Theoretically, anyone can learn to develop software. That said, theoretically anyone can learn how to fix their own car; that doesn’t mean it’s the right move. Fortunately, Omar definitely has some experience in this arena, having initially developed the software for our SaaS product. Spoiler alert, though: eventually we hired a real-deal software engineer because…well, because they’re really good at that kind of thing. Today, we discuss the factors to consider when you’re deciding between a pro and a DIY approach. Is the time and effort required to learn an entire new skill set worth it? That all depends — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You have an awesome idea… http://100mba.net/show - You have an awesome idea for an app. You’re sure it would address a real need in the marketplace. You’re ready to do the work of marketing and selling it. …but you couldn’t code your way out of a wet paper bag. It’s Q&A Wednesday, and we’ve got a listener with a fairly common question: to engineer or not to engineer? Theoretically, anyone can learn to develop software. That said, theoretically anyone can learn how to fix their own car; that doesn’t mean it’s the right move. Fortunately, Omar definitely has some experience in this arena, having initially developed the software for our SaaS product. Spoiler alert, though: eventually we hired a real-deal software engineer because…well, because they’re really good at that kind of thing. Today, we discuss the factors to consider when you’re deciding between a pro and a DIY approach. Is the time and effort required to learn an entire new skill set worth it? That all depends — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1265087188 Mon, 09 May 2022 15:36:44 +0000 https://soundcloud.com/businessrepublic/mba2044-my-favorite-video-marketing-tools-in-2022 00:16:09 The $100 MBA no http://100mba.net/show - Ready to dive into video marketing? Here’s what you need. Video is second only to the written word when it comes to online marketing. It’s personal, involves more senses, and is proven to elicit more engagement. But many entrepreneurs — especially newer ones — are intimidated by the idea of creating videos. In truth, it’s never been easier for a non-professional to produce high-quality videos, as long as you use the right tools. Today, we share the tools behind our own video marketing (and we do a ton of it). From editing software to soundtrack samples to actual people who can help put it all together, these resources are the reason our videos are so successful — and so much easier to make. Discover the best tools to add video to your content arsenal. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Ready to dive into video… http://100mba.net/show - Ready to dive into video marketing? Here’s what you need. Video is second only to the written word when it comes to online marketing. It’s personal, involves more senses, and is proven to elicit more engagement. But many entrepreneurs — especially newer ones — are intimidated by the idea of creating videos. In truth, it’s never been easier for a non-professional to produce high-quality videos, as long as you use the right tools. Today, we share the tools behind our own video marketing (and we do a ton of it). From editing software to soundtrack samples to actual people who can help put it all together, these resources are the reason our videos are so successful — and so much easier to make. Discover the best tools to add video to your content arsenal. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1264387681 Sun, 08 May 2022 14:52:13 +0000 https://soundcloud.com/businessrepublic/mba2043-guest-teacher-mike-moll-how-to-leverage-video-to-generate-more-sales 00:23:20 The $100 MBA no http://100mba.net/show - Don’t just send a message. Send a video. Consumers are hit with about a bazillion marketing and sales messages each day. Most of them are emails that go straight to ‘Promo,’ and other text-based messages we simply ignore or delete. But video is different. Video has a better chance of being consumed, and scoring you a conversion. Plus, they’re easier than ever to create! Mike Moll is a marketing coach who helps small businesses find innovative ways to grow sustainably — like video-based marketing and sales. Today, Mike shares his exact method for video messaging, from choosing the right platform to the format of your actual ‘pitch.’ While personalized video messages may not scale or be appropriate for big companies, they can work wonders for independent marketers…and no, they’re not only for sales. Whether you’re trying to connect with a potential customer, business partner, or even a potential mentor, a message straight from your face has a bigger impact than one from your keyboard. Learn the basics of a proven, effective way to reach out — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t just send a messag… http://100mba.net/show - Don’t just send a message. Send a video. Consumers are hit with about a bazillion marketing and sales messages each day. Most of them are emails that go straight to ‘Promo,’ and other text-based messages we simply ignore or delete. But video is different. Video has a better chance of being consumed, and scoring you a conversion. Plus, they’re easier than ever to create! Mike Moll is a marketing coach who helps small businesses find innovative ways to grow sustainably — like video-based marketing and sales. Today, Mike shares his exact method for video messaging, from choosing the right platform to the format of your actual ‘pitch.’ While personalized video messages may not scale or be appropriate for big companies, they can work wonders for independent marketers…and no, they’re not only for sales. Whether you’re trying to connect with a potential customer, business partner, or even a potential mentor, a message straight from your face has a bigger impact than one from your keyboard. Learn the basics of a proven, effective way to reach out — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1263051388 Thu, 05 May 2022 23:26:38 +0000 https://soundcloud.com/businessrepublic/mba2042-the-3-pitfalls-to-avoid-when-growing-your-email-list-free-ride-friday 00:15:52 The $100 MBA no http://100mba.net/show - As they say, “the money’s in the list.” But more list does not mean more money. Like so much in business, it’s more complicated than a simple equation. To get the most out of any email list requires way more than just gathering new addresses. If you’re throwing lead magnets around the whole wide Internet, you’re probably raking in contacts — and they’re probably not becoming customers. If that syndrome sounds familiar, this is the episode for you. Today, we explain how to build an email list that works. There are 3 mistakes that are almost guaranteed to ensure your email list doesn’t actually produce real leads. Sadly, these 3 mistakes are super common — heck, we used to make them ourselves, until we learned better (the hard way). Tune in, and see if you’ve fallen victim to any of these 3 big ‘Do Nots.’ Once you learn what really makes an email list valuable, you can take a more targeted, more effective approach. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - As they say, “the money’… http://100mba.net/show - As they say, “the money’s in the list.” But more list does not mean more money. Like so much in business, it’s more complicated than a simple equation. To get the most out of any email list requires way more than just gathering new addresses. If you’re throwing lead magnets around the whole wide Internet, you’re probably raking in contacts — and they’re probably not becoming customers. If that syndrome sounds familiar, this is the episode for you. Today, we explain how to build an email list that works. There are 3 mistakes that are almost guaranteed to ensure your email list doesn’t actually produce real leads. Sadly, these 3 mistakes are super common — heck, we used to make them ourselves, until we learned better (the hard way). Tune in, and see if you’ve fallen victim to any of these 3 big ‘Do Nots.’ Once you learn what really makes an email list valuable, you can take a more targeted, more effective approach. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1262239363 Wed, 04 May 2022 17:24:21 +0000 https://soundcloud.com/businessrepublic/mba2041-why-you-should-open-close-your-courses 00:16:35 The $100 MBA no http://100mba.net/show - More people will sign up for your course if they can sign up whenever they want…right? Not necessarily. It might seem logical to let people enroll in your course whenever. But basic consumer psychology tells a different story; when there’s no urgency, there’s less chance someone will make a commitment. Most people will put off ‘till tomorrow what they can do today. …and that’s only one of the reasons you should periodically close your course enrollment. Not only are people more likely to sign up when the window isn’t open forever, it’s actually easier to market close-able courses. Today, we explain why the open/close model is better for business, and how to set it up for the best results. With examples from some of the most successful course-based businesses around, this episode is your guide to getting more students. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - More people will sign up… http://100mba.net/show - More people will sign up for your course if they can sign up whenever they want…right? Not necessarily. It might seem logical to let people enroll in your course whenever. But basic consumer psychology tells a different story; when there’s no urgency, there’s less chance someone will make a commitment. Most people will put off ‘till tomorrow what they can do today. …and that’s only one of the reasons you should periodically close your course enrollment. Not only are people more likely to sign up when the window isn’t open forever, it’s actually easier to market close-able courses. Today, we explain why the open/close model is better for business, and how to set it up for the best results. With examples from some of the most successful course-based businesses around, this episode is your guide to getting more students. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1261618348 Tue, 03 May 2022 17:00:05 +0000 https://soundcloud.com/businessrepublic/mba2040-qa-wednesday-do-i-need-a-virtual-assistant-if-i-am-just-getting-started 00:16:51 The $100 MBA no http://100mba.net/show - For a brand-new business, is a VA (virtual assistant) worth it? When you’re starting out, staying lean is a top priority. Which is why it struck one of our listeners as a little counterintuitive that we’re so bullish on hiring VAs. It’s Q&A Wednesday! This listener is only weeks into a new business, and wants to know if a VA is really, truly a wise investment at this stage. We understand; a hire is a significant expense. But it might not be as significant as you think — and it might be more valuable than you imagine. Today, we’ll explain how to decide exactly what your hypothetical VA would do with their time, where to find VA candidates, and how to choose the right one. Plus, we’ll discuss how to evaluate whether you’re really getting your budget’s worth. Get an accurate sense of what you’re paying for when you hire a VA. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For a brand-new business… http://100mba.net/show - For a brand-new business, is a VA (virtual assistant) worth it? When you’re starting out, staying lean is a top priority. Which is why it struck one of our listeners as a little counterintuitive that we’re so bullish on hiring VAs. It’s Q&A Wednesday! This listener is only weeks into a new business, and wants to know if a VA is really, truly a wise investment at this stage. We understand; a hire is a significant expense. But it might not be as significant as you think — and it might be more valuable than you imagine. Today, we’ll explain how to decide exactly what your hypothetical VA would do with their time, where to find VA candidates, and how to choose the right one. Plus, we’ll discuss how to evaluate whether you’re really getting your budget’s worth. Get an accurate sense of what you’re paying for when you hire a VA. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1260677551 Mon, 02 May 2022 00:37:24 +0000 https://soundcloud.com/businessrepublic/mba2039-can-you-grow-your-business-with-no-paid-ads 00:13:33 The $100 MBA no http://100mba.net/show - Are paid ads a money pit? Small businesses need to stay lean. That means not throwing money away on expensive marketing and sales tactics that don’t produce a solid return. From print to radio to Google and Facebook, is the money you spend on paid advertising worth it? More importantly, can your business thrive without it? Lots of businesses do just fine without spending a dime on ads. Today, we share several examples, and explain exactly why the ad-less strategy can work. Of course, it won’t work for every business — but yours could be one of them. We’ll share our own experience as well, and how we arrived at our own balanced mix of paid advertising and content marketing. Learn how to determine the best approach for your business, and get the most out of every marketing dollar. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are paid ads a money pit… http://100mba.net/show - Are paid ads a money pit? Small businesses need to stay lean. That means not throwing money away on expensive marketing and sales tactics that don’t produce a solid return. From print to radio to Google and Facebook, is the money you spend on paid advertising worth it? More importantly, can your business thrive without it? Lots of businesses do just fine without spending a dime on ads. Today, we share several examples, and explain exactly why the ad-less strategy can work. Of course, it won’t work for every business — but yours could be one of them. We’ll share our own experience as well, and how we arrived at our own balanced mix of paid advertising and content marketing. Learn how to determine the best approach for your business, and get the most out of every marketing dollar. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1260674047 Mon, 02 May 2022 00:18:32 +0000 https://soundcloud.com/businessrepublic/mba2038-guest-teacher-barry-moltz-how-to-make-the-changes-you-know-you-need-to-make-in-your 00:19:04 The $100 MBA no http://100mba.net/show - Are you brave enough to admit it’s time for change? Accepting the need for change is one of the more surprising challenges in business. It requires courage, accountability, and the will to let go of what’s familiar and comfortable. Barry Moltz is a speaker, author, radio host, and SMB expert who specializes in getting business out of ruts. For a small business, a plateau can become a graveyard. Being agile and embracing change is one of the most important abilities an entrepreneur can develop. Today, Barry explains why that’s easier said than done, and how to get around the most common blockers. Don’t be the next Blockbuster! Learn how to recognize when you’re clinging to what doesn’t work anymore, and get comfortable pivoting. When the same-old-same-old is holding you back, it’s time to take action. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you brave enough to … http://100mba.net/show - Are you brave enough to admit it’s time for change? Accepting the need for change is one of the more surprising challenges in business. It requires courage, accountability, and the will to let go of what’s familiar and comfortable. Barry Moltz is a speaker, author, radio host, and SMB expert who specializes in getting business out of ruts. For a small business, a plateau can become a graveyard. Being agile and embracing change is one of the most important abilities an entrepreneur can develop. Today, Barry explains why that’s easier said than done, and how to get around the most common blockers. Don’t be the next Blockbuster! Learn how to recognize when you’re clinging to what doesn’t work anymore, and get comfortable pivoting. When the same-old-same-old is holding you back, it’s time to take action. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1256077681 Sun, 24 Apr 2022 15:35:58 +0000 https://soundcloud.com/businessrepublic/mba2037-the-5-biggest-e-commerce-mistakes-to-avoid-free-ride-friday 00:15:15 The $100 MBA no http://100mba.net/show - Thinking about starting an e-commerce business? Listen to this first. Before he got into the podcast & SaaS game, our intrepid host Omar ran a successful e-commerce business selling custom menswear. Along the way, he learned valuable lessons about what to do, and what not to do — sometimes the hard way. Today, let Omar’s experience be your guide! From your website design to your payment processing and fulfillment, there are many ways to make e-commerce harder for yourself, and hurt your chances of success. In this episode, we tackle the top 5, the biggest absolute no-no’s that are all but guaranteed to sink your business. Learn exactly what to avoid, eliminate unnecessary friction, and give yourself the best chance to build an e-commerce business that’ll profit for years. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Thinking about starting … http://100mba.net/show - Thinking about starting an e-commerce business? Listen to this first. Before he got into the podcast & SaaS game, our intrepid host Omar ran a successful e-commerce business selling custom menswear. Along the way, he learned valuable lessons about what to do, and what not to do — sometimes the hard way. Today, let Omar’s experience be your guide! From your website design to your payment processing and fulfillment, there are many ways to make e-commerce harder for yourself, and hurt your chances of success. In this episode, we tackle the top 5, the biggest absolute no-no’s that are all but guaranteed to sink your business. Learn exactly what to avoid, eliminate unnecessary friction, and give yourself the best chance to build an e-commerce business that’ll profit for years. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1256077198 Sun, 24 Apr 2022 15:31:58 +0000 https://soundcloud.com/businessrepublic/mba2036-how-to-sell-group-coaching 00:13:09 The $100 MBA no http://100mba.net/show - For most coaches, the ultimate goal is to have fewer clients paying higher prices. But the group coaching model — whether as a stepping stone to 1:1 clients or a long-term strategy — is more than sustainable. Better yet, it’s super-scalable. But how do you get those clients in the first place? To sustain a group coaching business, you need to ensure a steady flow of leads, and a reliable funnel to convert those leads. Today, we share 3 specific ways to do so, based on tried-and-true tactics employed by some of the most successful coaches online. Each of these 3 methods has its own strengths, but they all share one thing in common: no matter how you attract leads, your ability to genuinely prove how much you can help is the key to locking in clients. Learn how to get in front of the right people, and show them what you (and they) are capable of. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For most coaches, the ul… http://100mba.net/show - For most coaches, the ultimate goal is to have fewer clients paying higher prices. But the group coaching model — whether as a stepping stone to 1:1 clients or a long-term strategy — is more than sustainable. Better yet, it’s super-scalable. But how do you get those clients in the first place? To sustain a group coaching business, you need to ensure a steady flow of leads, and a reliable funnel to convert those leads. Today, we share 3 specific ways to do so, based on tried-and-true tactics employed by some of the most successful coaches online. Each of these 3 methods has its own strengths, but they all share one thing in common: no matter how you attract leads, your ability to genuinely prove how much you can help is the key to locking in clients. Learn how to get in front of the right people, and show them what you (and they) are capable of. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1256076868 Sun, 24 Apr 2022 15:26:48 +0000 https://soundcloud.com/businessrepublic/mba2035-qa-wednesday-how-much-money-do-i-need-to-start-an-affiliate-travel-blog 00:13:40 The $100 MBA no http://100mba.net/show - Blogging: it’s still one of the best ways to start a business! All you really need to get started is your own experience, decent writing ability, and the time to put your insights down on (digital) paper. But of course, there are a few other costs. It’s Q&A Wednesday, and we’ve got a well-traveled listener who wants to start a blog, with the ultimate goal of monetizing it through affiliate commissions. Wisely, this listener wants to know how much an aspiring blogger needs to budget in order to get their website off the ground. From hosting to design and more, starting a blog is one of the cheapest ways to launch a business — but it’s not free. Today, we discuss a few ways to monetize a blog, and outline exactly what you’d have to pay for, and where you should (and shouldn’t) invest a little more to give your blog the best chance to build an audience. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Blogging: it’s still one… http://100mba.net/show - Blogging: it’s still one of the best ways to start a business! All you really need to get started is your own experience, decent writing ability, and the time to put your insights down on (digital) paper. But of course, there are a few other costs. It’s Q&A Wednesday, and we’ve got a well-traveled listener who wants to start a blog, with the ultimate goal of monetizing it through affiliate commissions. Wisely, this listener wants to know how much an aspiring blogger needs to budget in order to get their website off the ground. From hosting to design and more, starting a blog is one of the cheapest ways to launch a business — but it’s not free. Today, we discuss a few ways to monetize a blog, and outline exactly what you’d have to pay for, and where you should (and shouldn’t) invest a little more to give your blog the best chance to build an audience. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1256073103 Sun, 24 Apr 2022 15:12:57 +0000 https://soundcloud.com/businessrepublic/mba2034-how-to-create-a-go-to-market-strategy 00:17:06 The $100 MBA no http://100mba.net/show - Never go to market without a strategy. A launch is never as simple as just putting your product or service in front of people. Before you attempt the first sale (whether it’s a new business, a pivot, or a product launch), you have to decide exactly how to make your “entrance” into the marketplace. Today, we break down exactly how to plot your debut. Based on countless hours of reading, research, and coaching, we’ve boiled the go-to-market strategy down to 6 basic steps. In this episode, we share how to define and position your brand, appeal to the right customer base, and build a solid springboard for your launch. Learn how to communicate what your business is, what it stands for, and who it serves — before you hit the market. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Never go to market witho… http://100mba.net/show - Never go to market without a strategy. A launch is never as simple as just putting your product or service in front of people. Before you attempt the first sale (whether it’s a new business, a pivot, or a product launch), you have to decide exactly how to make your “entrance” into the marketplace. Today, we break down exactly how to plot your debut. Based on countless hours of reading, research, and coaching, we’ve boiled the go-to-market strategy down to 6 basic steps. In this episode, we share how to define and position your brand, appeal to the right customer base, and build a solid springboard for your launch. Learn how to communicate what your business is, what it stands for, and who it serves — before you hit the market. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1256060293 Sun, 24 Apr 2022 15:03:45 +0000 https://soundcloud.com/businessrepublic/mba2033-must-read-tribe-of-mentors-by-tim-ferris 00:12:09 The $100 MBA no http://100mba.net/show - It’s another incredible book from the 4-Hour legend. Today, we review the inimitable Tim Ferriss’ Tribe of Mentors. Ferriss is the original life-hacker, a seeker of new solutions for everything from making money to getting in shape. With Tribe, Ferriss surveyed successful innovators and game-changers to see how they managed to make waves where others couldn’t. This book is big, dense…and worth every second. Tribe is composed of 100 interviews with various experts, based on conversations from The Tim Ferriss Show podcast. By asking the same set of 11 questions to each interviewee, Ferriss condensed their unique insights and experiences into an easy-reading, inspiring resource for anyone looking to change their life. Hear our favorite takeaways, from the distilled wisdom of dozens of high achievers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s another incredible … http://100mba.net/show - It’s another incredible book from the 4-Hour legend. Today, we review the inimitable Tim Ferriss’ Tribe of Mentors. Ferriss is the original life-hacker, a seeker of new solutions for everything from making money to getting in shape. With Tribe, Ferriss surveyed successful innovators and game-changers to see how they managed to make waves where others couldn’t. This book is big, dense…and worth every second. Tribe is composed of 100 interviews with various experts, based on conversations from The Tim Ferriss Show podcast. By asking the same set of 11 questions to each interviewee, Ferriss condensed their unique insights and experiences into an easy-reading, inspiring resource for anyone looking to change their life. Hear our favorite takeaways, from the distilled wisdom of dozens of high achievers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1251561253 Wed, 20 Apr 2022 07:09:08 +0000 https://soundcloud.com/businessrepublic/mba2032-how-to-prepare-your-business-for-a-holiday-free-ride-friday 00:13:01 The $100 MBA no http://100mba.net/show - Don’t let holidays sneak up on you! Having SOPs (Standard Operating Procedures) for holiday breaks is a crucial part of managing your team — and your customers’ expectations. From communicating with customers to giving your employees time off (while still keeping the business running), holiday management takes a little preparation. It gets even more complex when you consider remote teams and global marketplaces, since folks in different areas may celebrate different holidays. Fortunately, we have some experience with this. Our SaaS business has customers and employees all over the world. It took some trial and error, but we have a system that allows everyone to celebrate the holidays that matter to them, while keeping the lights on for customers almost the entire year. Get our best tips on ensuring truly happy holidays — for everyone. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t let holidays sneak… http://100mba.net/show - Don’t let holidays sneak up on you! Having SOPs (Standard Operating Procedures) for holiday breaks is a crucial part of managing your team — and your customers’ expectations. From communicating with customers to giving your employees time off (while still keeping the business running), holiday management takes a little preparation. It gets even more complex when you consider remote teams and global marketplaces, since folks in different areas may celebrate different holidays. Fortunately, we have some experience with this. Our SaaS business has customers and employees all over the world. It took some trial and error, but we have a system that allows everyone to celebrate the holidays that matter to them, while keeping the lights on for customers almost the entire year. Get our best tips on ensuring truly happy holidays — for everyone. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1251560878 Wed, 20 Apr 2022 06:56:00 +0000 https://soundcloud.com/businessrepublic/mba2031-why-your-audience-is-more-important-than-your-product 00:13:23 The $100 MBA no http://100mba.net/show - There’s (way) more money in people than in products. One of the hardest early lessons new entrepreneurs have to learn is to stop chasing the best product idea. Almost all of us start with some version of the thought: “If I come up with the right product or service, I can build a business.” Or, we build a business because we thought of a product or service. But that’s getting it backwards. To build a business, you don’t start by building a product. You start by building an audience. Today, we outline all the reasons the audience-first approach gives you far higher odds of success. When you serve the right crowd — and serve them well — coming up with the product is actually the easy part. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There’s (way) more money… http://100mba.net/show - There’s (way) more money in people than in products. One of the hardest early lessons new entrepreneurs have to learn is to stop chasing the best product idea. Almost all of us start with some version of the thought: “If I come up with the right product or service, I can build a business.” Or, we build a business because we thought of a product or service. But that’s getting it backwards. To build a business, you don’t start by building a product. You start by building an audience. Today, we outline all the reasons the audience-first approach gives you far higher odds of success. When you serve the right crowd — and serve them well — coming up with the product is actually the easy part. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1252033051 Mon, 18 Apr 2022 01:48:36 +0000 https://soundcloud.com/businessrepublic/mba2029-why-you-really-want-to-be-a-time-billionaire 00:14:33 The $100 MBA no http://100mba.net/show - Redefine your “why.” Most of us get into business hoping to make a certain amount of money. But a radically different approach is gaining steam, helping entrepreneurs totally rethink what they’re really working towards. Spoiler alert: it’s not money. Today, we explore the concept of a “time billionaire.” That’s a specific term for a specific reason; it represents a measurable portion of your finite term on Earth, providing a concrete — if unconventional — way to define true wealth. Learn about the “time billionaire” philosophy, hear how it changed the way we look at entrepreneurship, and see why obtaining the time you want might not take as much money as you think. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Redefine your “why.” M… http://100mba.net/show - Redefine your “why.” Most of us get into business hoping to make a certain amount of money. But a radically different approach is gaining steam, helping entrepreneurs totally rethink what they’re really working towards. Spoiler alert: it’s not money. Today, we explore the concept of a “time billionaire.” That’s a specific term for a specific reason; it represents a measurable portion of your finite term on Earth, providing a concrete — if unconventional — way to define true wealth. Learn about the “time billionaire” philosophy, hear how it changed the way we look at entrepreneurship, and see why obtaining the time you want might not take as much money as you think. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1251559069 Sun, 17 Apr 2022 00:48:46 +0000 https://soundcloud.com/businessrepublic/mba2030-qa-wednesday-ive-had-no-luck-with-paid-ads-should-i-just-stop-wasting-my-money 00:13:18 The $100 MBA no http://100mba.net/show - For a startup, paid ads can be a game-changer…or a complete bust. It’s Q&A Wednesday, and we’ve got a listener who runs a small SaaS business in need of more traffic. Our listener has been sinking money into paid digital advertising for months — and has exactly $0 to show for it. So how long should you lose profit on paid ads, before finally tapping out? Today, we discuss why paid ads work better for some businesses than others, why paid advertising is deceptively complex, and how to know if you’re likely to see an ROI. Depending on a few factors, it might be smarter to spend your marketing money elsewhere. We’ll cover the numbers you should consider, different models of paid advertising, and our favorite alternative to paid ads. Figure out what kind of marketing and advertising makes the most sense for you — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - For a startup, paid ads … http://100mba.net/show - For a startup, paid ads can be a game-changer…or a complete bust. It’s Q&A Wednesday, and we’ve got a listener who runs a small SaaS business in need of more traffic. Our listener has been sinking money into paid digital advertising for months — and has exactly $0 to show for it. So how long should you lose profit on paid ads, before finally tapping out? Today, we discuss why paid ads work better for some businesses than others, why paid advertising is deceptively complex, and how to know if you’re likely to see an ROI. Depending on a few factors, it might be smarter to spend your marketing money elsewhere. We’ll cover the numbers you should consider, different models of paid advertising, and our favorite alternative to paid ads. Figure out what kind of marketing and advertising makes the most sense for you — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1251318475 Sat, 16 Apr 2022 14:49:39 +0000 https://soundcloud.com/businessrepublic/mba2028-must-read-free-time-by-jenny-blake 00:14:51 The $100 MBA no http://100mba.net/show - What’s the point of starting a business? Is it to earn money, or what money buys? Probably the latter. And the most important, valuable thing money can buy isn’t real estate or caviar — it’s time. Free Time by Jenny Blake takes a different approach to entrepreneurship. Rather than trying to win the game of Who Can Make the Most Money, Blake decided to prioritize the creation of time for herself. And she couldn’t be happier with the results. Today, we review Free Time, and share why this book is such a life-altering shift of perspective for anyone who takes its lessons to heart. Hear how Blake created the kind of business that rewards her with the ultimate prize of entrepreneurship: freedom. By carefully creating a team and systems that make her presence less necessary, she won the only game that matters. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What’s the point of star… http://100mba.net/show - What’s the point of starting a business? Is it to earn money, or what money buys? Probably the latter. And the most important, valuable thing money can buy isn’t real estate or caviar — it’s time. Free Time by Jenny Blake takes a different approach to entrepreneurship. Rather than trying to win the game of Who Can Make the Most Money, Blake decided to prioritize the creation of time for herself. And she couldn’t be happier with the results. Today, we review Free Time, and share why this book is such a life-altering shift of perspective for anyone who takes its lessons to heart. Hear how Blake created the kind of business that rewards her with the ultimate prize of entrepreneurship: freedom. By carefully creating a team and systems that make her presence less necessary, she won the only game that matters. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1248369487 Wed, 13 Apr 2022 01:47:27 +0000 https://soundcloud.com/businessrepublic/mba2027-is-the-email-newsletter-dead-free-ride-friday 00:15:01 The $100 MBA no http://100mba.net/show - How many company newsletter emails do you really read? The email newsletter goes all the way back to the beginning of the Internet. But needless to say, times have changed. With stuffed inboxes and the invention of the ‘Promo’ tab, does anyone give a hoot about your newsletter now? Well, that depends on you. Today, we share 3 strategic approaches to newsletters. From marketing your products to actually charging for the newsletter itself, these emails can truly support your business — if you include truly valuable content. With consumer email habits today, your newsletter needs a little something extra to be effective. Learn how it’s done — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How many company newslet… http://100mba.net/show - How many company newsletter emails do you really read? The email newsletter goes all the way back to the beginning of the Internet. But needless to say, times have changed. With stuffed inboxes and the invention of the ‘Promo’ tab, does anyone give a hoot about your newsletter now? Well, that depends on you. Today, we share 3 strategic approaches to newsletters. From marketing your products to actually charging for the newsletter itself, these emails can truly support your business — if you include truly valuable content. With consumer email habits today, your newsletter needs a little something extra to be effective. Learn how it’s done — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1248368980 Wed, 13 Apr 2022 01:42:02 +0000 https://soundcloud.com/businessrepublic/mba2026-the-5-elements-of-an-impactful-online-course 00:13:38 The $100 MBA no http://100mba.net/show - Creating a course? Listen to this first. Our intrepid host Omar wasn’t always a SaaS entrepreneur. Before that, he was a professional educator for over a dozen years. And since then, he’s created (and taken) dozens of online courses. In other words, we know what makes a good course…and what makes a bad one. Today, we share 5 essential elements every course needs. These aren’t suggestions or options; these are the 5 musts. If your course is going to produce results for your students, certain things absolutely have to be in place. Give your course the best chance to deliver for your customers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Creating a course? Liste… http://100mba.net/show - Creating a course? Listen to this first. Our intrepid host Omar wasn’t always a SaaS entrepreneur. Before that, he was a professional educator for over a dozen years. And since then, he’s created (and taken) dozens of online courses. In other words, we know what makes a good course…and what makes a bad one. Today, we share 5 essential elements every course needs. These aren’t suggestions or options; these are the 5 musts. If your course is going to produce results for your students, certain things absolutely have to be in place. Give your course the best chance to deliver for your customers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1248368524 Tue, 12 Apr 2022 16:51:07 +0000 https://soundcloud.com/businessrepublic/mba2025-qa-wednesday-should-i-offer-a-money-back-guarantee 00:10:41 The $100 MBA no http://100mba.net/show - How risky are money-back guarantees? Can they hurt your business more than they help it? It’s Q&A Wednesday, and we’ve got a coach whose potential clients want some reassurance, in the form of a guaranteed refund if they don’t get results. But quite reasonably, our listener is hesitant to commit to not being paid for their time and effort. So what’s the right move? To guarantee or not? Today, we explain why risk reversal is a sales and marketing must. Yes, in our experience, a money-back guarantee is indispensable if you want people to believe in your product or service. And yes, you can offer a guarantee that mitigates the risk of losing money. Learn how to create a clear-cut, reasonable refund policy that protects you and customers, so you can put your money where your marketing’s mouth is — with confidence. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How risky are money-back… http://100mba.net/show - How risky are money-back guarantees? Can they hurt your business more than they help it? It’s Q&A Wednesday, and we’ve got a coach whose potential clients want some reassurance, in the form of a guaranteed refund if they don’t get results. But quite reasonably, our listener is hesitant to commit to not being paid for their time and effort. So what’s the right move? To guarantee or not? Today, we explain why risk reversal is a sales and marketing must. Yes, in our experience, a money-back guarantee is indispensable if you want people to believe in your product or service. And yes, you can offer a guarantee that mitigates the risk of losing money. Learn how to create a clear-cut, reasonable refund policy that protects you and customers, so you can put your money where your marketing’s mouth is — with confidence. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1247800639 Mon, 11 Apr 2022 16:48:06 +0000 https://soundcloud.com/businessrepublic/mba2024-why-too-many-tools-are-bad-for-business 00:15:51 The $100 MBA no http://100mba.net/show - When software tools pile up, they’re no longer solving problems — they’re creating one. Every business picks up excess tools along the way. Software for marketing, project management, analytics, design, and more come and go. But inevitably, too many come and not enough go! Today, we explore how to give your business a little tool audit. We did our own audit recently, and found we were able to get rid of about 50% of our tools (and the costs associated with them). By defining our priorities and making a few strategic tradeoffs, we were able to make our startup even more lean. Are your software tools easing friction, or creating it? Saving money, or draining it? Learn how to boost efficiency with a little tech housekeeping. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When software tools pile… http://100mba.net/show - When software tools pile up, they’re no longer solving problems — they’re creating one. Every business picks up excess tools along the way. Software for marketing, project management, analytics, design, and more come and go. But inevitably, too many come and not enough go! Today, we explore how to give your business a little tool audit. We did our own audit recently, and found we were able to get rid of about 50% of our tools (and the costs associated with them). By defining our priorities and making a few strategic tradeoffs, we were able to make our startup even more lean. Are your software tools easing friction, or creating it? Saving money, or draining it? Learn how to boost efficiency with a little tech housekeeping. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1247796775 Sun, 10 Apr 2022 16:51:10 +0000 https://soundcloud.com/businessrepublic/mba2023-guest-teacher-caroline-goyder-how-to-instantly-be-a-more-confident-communicator 00:25:24 The $100 MBA no http://100mba.net/show - Stage fright? Get nervous before a big talk, meeting, or pitch? We’ve got you covered. Caroline Goyder is a celebrated author and presenter who knows exactly how to approach speaking with cool, calm, and confidence. Today, she’s here with 5 specific exercises you can use as often as you need to develop the kind of poise that makes speaking a breeze. Fair warning though: maybe listen to this episode (and do these exercises) in private. Follow along as Caroline guides you through a few key movies that bring stability to your mind, largely by manipulating the body. They may seem a bit odd at first, but once you experience their effects, you’ll see why Caroline’s training is so powerful. Get ready to speak with ease — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Stage fright? Get nervou… http://100mba.net/show - Stage fright? Get nervous before a big talk, meeting, or pitch? We’ve got you covered. Caroline Goyder is a celebrated author and presenter who knows exactly how to approach speaking with cool, calm, and confidence. Today, she’s here with 5 specific exercises you can use as often as you need to develop the kind of poise that makes speaking a breeze. Fair warning though: maybe listen to this episode (and do these exercises) in private. Follow along as Caroline guides you through a few key movies that bring stability to your mind, largely by manipulating the body. They may seem a bit odd at first, but once you experience their effects, you’ll see why Caroline’s training is so powerful. Get ready to speak with ease — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1244758369 Wed, 06 Apr 2022 23:39:49 +0000 https://soundcloud.com/businessrepublic/mba2022-your-only-goal-when-starting-a-business-free-ride-friday 00:13:58 The $100 MBA no http://100mba.net/show - Sometimes, the best way to push forward is to simplify. For a new business, a million shiny objects can become distractions disguised as goals. As legitimate as these goals may be, you can’t take your eyes off the most important prize of all — the one that’ll ensure your business’s long-term future. Today, we explore exactly what that goal is (and how to achieve it). No matter the industry, no matter the type of business, no matter the product or service, every new business needs to get to this special place before they can go anywhere else. Too many new businesses lose sight of this goal, to their peril. Learn what you absolutely have to achieve, above all else, in order to make it as an entrepreneur. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sometimes, the best way … http://100mba.net/show - Sometimes, the best way to push forward is to simplify. For a new business, a million shiny objects can become distractions disguised as goals. As legitimate as these goals may be, you can’t take your eyes off the most important prize of all — the one that’ll ensure your business’s long-term future. Today, we explore exactly what that goal is (and how to achieve it). No matter the industry, no matter the type of business, no matter the product or service, every new business needs to get to this special place before they can go anywhere else. Too many new businesses lose sight of this goal, to their peril. Learn what you absolutely have to achieve, above all else, in order to make it as an entrepreneur. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1244756878 Wed, 06 Apr 2022 23:35:07 +0000 https://soundcloud.com/businessrepublic/mba2021-the-3-types-of-social-posts-that-get-the-most-engagement 00:11:48 The $100 MBA no http://100mba.net/show - Looking for traction on social media? Need to work the ol’ algorithms a bit? We’ve got a strategy for you. Actually, we’ve got 3 strategies. Today, Omar shares the “3 S’s,” a simple framework for creating social posts specifically to drive engagement. Whether you’re looking for likes, shares, or comments, the 3 S’s have you covered. Remember: marketing works best when it’s simple! The strategy we discuss today utilizes the most fundamental aspects of human psychology and social behavior. With a basic sense of what triggers action, you can rewire your social strategy for maximum engagement. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Looking for traction on … http://100mba.net/show - Looking for traction on social media? Need to work the ol’ algorithms a bit? We’ve got a strategy for you. Actually, we’ve got 3 strategies. Today, Omar shares the “3 S’s,” a simple framework for creating social posts specifically to drive engagement. Whether you’re looking for likes, shares, or comments, the 3 S’s have you covered. Remember: marketing works best when it’s simple! The strategy we discuss today utilizes the most fundamental aspects of human psychology and social behavior. With a basic sense of what triggers action, you can rewire your social strategy for maximum engagement. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1244752468 Tue, 05 Apr 2022 16:37:36 +0000 https://soundcloud.com/businessrepublic/mba2020-qa-wednesday-how-do-i-know-if-people-would-want-my-app 00:13:16 The $100 MBA no http://100mba.net/show - You have a great idea for an app. That doesn’t mean you have a business. So how can you possibly tell if your idea has legs? It’s Q&A Wednesday, and we’ve got a listener with a banger of an idea for a business app, but who isn’t willing to start throwing money around to develop it just yet. Wise decision! Today, we explain how to get some reliable market research, so you can make the best bet. Hint: you don’t have to build it to sell it. Using our own SaaS product as an example, Omar shares how you can create a product or service in stages, with each stage giving you a little more intel (and a little more cash) to work with. Before you launch your next product, give this episode a listen. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You have a great idea fo… http://100mba.net/show - You have a great idea for an app. That doesn’t mean you have a business. So how can you possibly tell if your idea has legs? It’s Q&A Wednesday, and we’ve got a listener with a banger of an idea for a business app, but who isn’t willing to start throwing money around to develop it just yet. Wise decision! Today, we explain how to get some reliable market research, so you can make the best bet. Hint: you don’t have to build it to sell it. Using our own SaaS product as an example, Omar shares how you can create a product or service in stages, with each stage giving you a little more intel (and a little more cash) to work with. Before you launch your next product, give this episode a listen. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1243587379 Sun, 03 Apr 2022 16:14:59 +0000 https://soundcloud.com/businessrepublic/mba2019-the-80-delegation-rule-that-will-change-your-life 00:13:28 The $100 MBA no http://100mba.net/show - That’s not hyperbole. If you run a business, the most important thing you can do is figure out how to get back some of your most precious, irreplaceable resource: time. As we like to say, time is infinitely more valuable than money. One of the biggest obstacles to taking time back is insisting on doing everything yourself. Just as dangerous (but a little more subtle) is insisting that other people do things exactly as you would — or even just as well as you would. It’s time to let go. Today, we break down a rule that’s a little hard to live by at first, but will absolutely improve everything from the quality of your business to the quality of your life. Learn what the 80% rule is, how to apply it, and why it can be the best gift you ever give yourself. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - That’s not hyperbole. If… http://100mba.net/show - That’s not hyperbole. If you run a business, the most important thing you can do is figure out how to get back some of your most precious, irreplaceable resource: time. As we like to say, time is infinitely more valuable than money. One of the biggest obstacles to taking time back is insisting on doing everything yourself. Just as dangerous (but a little more subtle) is insisting that other people do things exactly as you would — or even just as well as you would. It’s time to let go. Today, we break down a rule that’s a little hard to live by at first, but will absolutely improve everything from the quality of your business to the quality of your life. Learn what the 80% rule is, how to apply it, and why it can be the best gift you ever give yourself. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1243170253 Sat, 02 Apr 2022 16:00:20 +0000 https://soundcloud.com/businessrepublic/mba2018-must-read-will-by-will-smith-and-mark-manson 00:19:02 The $100 MBA no http://100mba.net/show - Forget the Oscars thing for a second. Before the…incident, we planned to review Will, the powerful autobiography Will Smith co-authored with Mark Manson (the guy behind The Subtle Art of Not Giving a F*ck). And we couldn’t be happier we decided to stick with that decision. This book is penetrating, insightful, and valuable — recent drama aside. Today, Omar shares some of the incredible lessons this book offers on work, success, and happiness itself. These lessons are more than applicable to business (after all, music and entertainment are businesses in which Smith has inarguably thrived). Hear why this book is so great, and why its lessons speak louder than any single incident. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Forget the Oscars thing … http://100mba.net/show - Forget the Oscars thing for a second. Before the…incident, we planned to review Will, the powerful autobiography Will Smith co-authored with Mark Manson (the guy behind The Subtle Art of Not Giving a F*ck). And we couldn’t be happier we decided to stick with that decision. This book is penetrating, insightful, and valuable — recent drama aside. Today, Omar shares some of the incredible lessons this book offers on work, success, and happiness itself. These lessons are more than applicable to business (after all, music and entertainment are businesses in which Smith has inarguably thrived). Hear why this book is so great, and why its lessons speak louder than any single incident. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1241184739 Wed, 30 Mar 2022 07:35:41 +0000 https://soundcloud.com/businessrepublic/mba2017-does-scarcity-actually-get-more-sales-free-ride-friday 00:16:13 The $100 MBA no http://100mba.net/show - Act now! As consumers, we’re told this all the time by people trying to get sales. If you don’t buy ASAP, you’ll miss out on a great deal, or even the chance to buy altogether. But is it…bull? Is scarcity just another manipulative tool used by unscrupulous salespeople? More importantly, is scarcity a tool you should use? FOMO (Fear of Missing Out) can be a powerful motivator. But is it effective — and ethical? Today, we explore the concept, and how to execute it without feeling gross. Scarcity, when genuine, is not a trick. It’s a reality you’re letting your customers in on, potentially to their genuine advantage. By dropping the games and offering people a truly win-win scenario, you can use the scarcity principle to boost sales in an honest way. Find out how — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Act now! As consumers, … http://100mba.net/show - Act now! As consumers, we’re told this all the time by people trying to get sales. If you don’t buy ASAP, you’ll miss out on a great deal, or even the chance to buy altogether. But is it…bull? Is scarcity just another manipulative tool used by unscrupulous salespeople? More importantly, is scarcity a tool you should use? FOMO (Fear of Missing Out) can be a powerful motivator. But is it effective — and ethical? Today, we explore the concept, and how to execute it without feeling gross. Scarcity, when genuine, is not a trick. It’s a reality you’re letting your customers in on, potentially to their genuine advantage. By dropping the games and offering people a truly win-win scenario, you can use the scarcity principle to boost sales in an honest way. Find out how — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1241182780 Wed, 30 Mar 2022 07:26:35 +0000 https://soundcloud.com/businessrepublic/mba2016-why-i-am-not-on-tiktok 00:12:45 The $100 MBA no http://100mba.net/show - TikTok: it’s all the rage. But does it matter to your business? In our case…no. So why don’t we use this powerful platform, where millions of potential customers are engaged? It all comes down to time, priorities, and defining your goals. When you know what kind of company you are, you can be comfortable with “opportunity costs” — the things you have to say “no” to in order to say “yes” to something more important. Today, we explain why TikTok hasn’t made our list. It’s not because it’s a “bad” platform (though there are several valid criticisms of it). It’s because it’s not the best use of our team’s time and resources. More importantly, like any social media platform, it’s under someone else’s control. Hear our thought process, and decide if TikTok is worth your time. It might be! But if you’re like us, it might not. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - TikTok: it’s all the rag… http://100mba.net/show - TikTok: it’s all the rage. But does it matter to your business? In our case…no. So why don’t we use this powerful platform, where millions of potential customers are engaged? It all comes down to time, priorities, and defining your goals. When you know what kind of company you are, you can be comfortable with “opportunity costs” — the things you have to say “no” to in order to say “yes” to something more important. Today, we explain why TikTok hasn’t made our list. It’s not because it’s a “bad” platform (though there are several valid criticisms of it). It’s because it’s not the best use of our team’s time and resources. More importantly, like any social media platform, it’s under someone else’s control. Hear our thought process, and decide if TikTok is worth your time. It might be! But if you’re like us, it might not. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1239894343 Mon, 28 Mar 2022 00:29:41 +0000 https://soundcloud.com/businessrepublic/mba2015-qa-wednesday-should-i-take-a-dividend-in-my-business 00:12:34 The $100 MBA no http://100mba.net/show - Your business is profiting. You’re making a living. But what’s in store for the long term? It’s Q&A Wednesday, and we’ve got a listener who’s seen what can happen when you only give yourself a paycheck, and nothing more. Even long-standing businesses can fall — and when they do, the founders can walk away with next to nothing. Which raises the question: should you be taking dividends? And if so, how much? Balancing the need for a personal safety net with the needs of your business can be tricky. If you don’t take dividends, you can end up no more or less successful than if you stuck with a regular job. Take too much by way of dividends, and you risk slowing growth. There are many factors at play, including the tax situation. Today, Omar shares the must-knows when it comes to dividends and entrepreneurship. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Your business is profiti… http://100mba.net/show - Your business is profiting. You’re making a living. But what’s in store for the long term? It’s Q&A Wednesday, and we’ve got a listener who’s seen what can happen when you only give yourself a paycheck, and nothing more. Even long-standing businesses can fall — and when they do, the founders can walk away with next to nothing. Which raises the question: should you be taking dividends? And if so, how much? Balancing the need for a personal safety net with the needs of your business can be tricky. If you don’t take dividends, you can end up no more or less successful than if you stuck with a regular job. Take too much by way of dividends, and you risk slowing growth. There are many factors at play, including the tax situation. Today, Omar shares the must-knows when it comes to dividends and entrepreneurship. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1239685333 Sun, 27 Mar 2022 15:24:05 +0000 https://soundcloud.com/businessrepublic/mba2014-how-to-demand-higher-prices 00:13:05 The $100 MBA no http://100mba.net/show - Who are these coaches charging thousands — or tens of thousands — for their services? More importantly, who are their clients, and how are they getting them? No matter what kind of service you offer, working your way up to massive rates is the best way to get the biggest ROI. Making more money from fewer clients is always the smart move. But as you can probably guess, it doesn’t happen overnight. Today, Omar shares what he’s learned about exactly how some people claw their way up to premium pricing. Are there any shortcuts? Not really. But there are ways to get there faster, smarter, and with less wasted effort. Become an expert at showing people just how valuable you really are, then work your way up to the big leagues. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Who are these coaches ch… http://100mba.net/show - Who are these coaches charging thousands — or tens of thousands — for their services? More importantly, who are their clients, and how are they getting them? No matter what kind of service you offer, working your way up to massive rates is the best way to get the biggest ROI. Making more money from fewer clients is always the smart move. But as you can probably guess, it doesn’t happen overnight. Today, Omar shares what he’s learned about exactly how some people claw their way up to premium pricing. Are there any shortcuts? Not really. But there are ways to get there faster, smarter, and with less wasted effort. Become an expert at showing people just how valuable you really are, then work your way up to the big leagues. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1239679228 Sun, 27 Mar 2022 15:18:33 +0000 https://soundcloud.com/businessrepublic/mba2013-guest-teacher-matt-edmundson-how-to-create-a-customer-centric-experience 00:24:44 The $100 MBA no http://100mba.net/show - Are you thinking like a customer? If you don’t understand your customers’ perspective, there’s a ceiling on how effective your marketing can be. But if you drop the “hacks” and influencer strategies, you can master the fundamentals that create long-term growth. And of course, we have an expert to explain how. Matt Edmundson is an ecommerce mastermind who knows how to achieve growth. But in any type of business, the basic principles remain the same: not to pander to customers or pretend you think they’re “always right,” but to simply adopt their outlook. In this episode, Matt shares a few specific ways to do that, based on a lesson he learned from a guy who cleans toilets. It’ll make sense, we promise — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you thinking like a … http://100mba.net/show - Are you thinking like a customer? If you don’t understand your customers’ perspective, there’s a ceiling on how effective your marketing can be. But if you drop the “hacks” and influencer strategies, you can master the fundamentals that create long-term growth. And of course, we have an expert to explain how. Matt Edmundson is an ecommerce mastermind who knows how to achieve growth. But in any type of business, the basic principles remain the same: not to pander to customers or pretend you think they’re “always right,” but to simply adopt their outlook. In this episode, Matt shares a few specific ways to do that, based on a lesson he learned from a guy who cleans toilets. It’ll make sense, we promise — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1237981504 Thu, 24 Mar 2022 15:24:37 +0000 https://soundcloud.com/businessrepublic/mba2012-do-engagement-posts-work-on-social-media-free-ride-friday 00:13:12 The $100 MBA no http://100mba.net/show - If you’ve ever been asked to like, share, or comment, you know what we’re talking about. But does it work? Business owners constantly ask for engagement on Facebook, Insta, Twitter and the rest. But does this strategy actually pay off? When you’re blatantly asking your audience to help you game social media algorithms, does it seem savvy, or thirsty? It depends on how you go about it. Today, we discuss the ins and outs of this social media strategy, and why so many entrepreneurs try it. More importantly, we’ll share how to do it in a way that gets the job done, but doesn’t make you look desperate. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you’ve ever been aske… http://100mba.net/show - If you’ve ever been asked to like, share, or comment, you know what we’re talking about. But does it work? Business owners constantly ask for engagement on Facebook, Insta, Twitter and the rest. But does this strategy actually pay off? When you’re blatantly asking your audience to help you game social media algorithms, does it seem savvy, or thirsty? It depends on how you go about it. Today, we discuss the ins and outs of this social media strategy, and why so many entrepreneurs try it. More importantly, we’ll share how to do it in a way that gets the job done, but doesn’t make you look desperate. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1236526303 Wed, 23 Mar 2022 16:43:06 +0000 https://soundcloud.com/businessrepublic/mba2011-7-sales-page-must-haves 00:22:19 The $100 MBA no http://100mba.net/show - Is your sales page…selling? Whether it’s your homepage, your pricing page, or a product-specific landing page, it has a job. And if your copy, design, and more aren’t right, the job won’t get done. Today, we share 7 specific items — some big, some small — that every sales page needs to nail. The problem with many sales pages is that they try to do too many things. Instead, by checking off these 7 items, you can make sure your page is a streamlined, focused, sales-producing machine that works efficiently. Make the necessary changes, and track the results! Designate your sales page(s), if you haven’t already, then apply these must-haves. Get ready for more sales — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on the $100 MBA, visit http://100mba.net/ http://100mba.net/show - Is your sales page…selli… http://100mba.net/show - Is your sales page…selling? Whether it’s your homepage, your pricing page, or a product-specific landing page, it has a job. And if your copy, design, and more aren’t right, the job won’t get done. Today, we share 7 specific items — some big, some small — that every sales page needs to nail. The problem with many sales pages is that they try to do too many things. Instead, by checking off these 7 items, you can make sure your page is a streamlined, focused, sales-producing machine that works efficiently. Make the necessary changes, and track the results! Designate your sales page(s), if you haven’t already, then apply these must-haves. Get ready for more sales — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on the $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1235725534 Sun, 20 Mar 2022 18:11:06 +0000 https://soundcloud.com/businessrepublic/mba2010-qa-wednesday-is-it-time-to-quit-my-business 00:18:03 The $100 MBA no http://100mba.net/show - When a long-running business has lost its mojo, should you fight for it? Or is cashing out the smart move? As always, it depends. It’s Q&A Wednesday, and one listener is in a pickle. Their decade-old business has done well overall, but over the last year it’s been stuck in a rut. This e-commerce operation has gone from growing to slowing, from expansion to stasis. Worst of all, it’s just not…motivating anymore. This listener could sell the business and move on. But is that really the answer in this case? We have a way to find out: a series of thought experiments, a few questions anyone in a similar situation should ask themselves before leaving a business behind. Hear our advice, what this listener’s options are, and how this situation may present unexpected opportunities. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When a long-running busi… http://100mba.net/show - When a long-running business has lost its mojo, should you fight for it? Or is cashing out the smart move? As always, it depends. It’s Q&A Wednesday, and one listener is in a pickle. Their decade-old business has done well overall, but over the last year it’s been stuck in a rut. This e-commerce operation has gone from growing to slowing, from expansion to stasis. Worst of all, it’s just not…motivating anymore. This listener could sell the business and move on. But is that really the answer in this case? We have a way to find out: a series of thought experiments, a few questions anyone in a similar situation should ask themselves before leaving a business behind. Hear our advice, what this listener’s options are, and how this situation may present unexpected opportunities. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1235723263 Sun, 20 Mar 2022 18:05:01 +0000 https://soundcloud.com/businessrepublic/mba2009-5-faqs-page-hacks-to-make-more-sales 00:15:05 The $100 MBA no http://100mba.net/show - Your FAQs page can do more than just inform — it can boost sales. When you understand how consumers actually use FAQs pages (and it’s not the way you might think), you can see there are serious opportunities for conversions. Too many businesses neglect their site’s FAQs page, either by not having one, or simply…answering frequently asked questions. This un-strategic approach leaves money on the table! With a few simple moves, the FAQs page can create opportunities to lead your visitor down the sales funnel. Today, we share 5 of those moves, which you can implement with relative ease. Learn some buyer psychology, and turn your FAQs page into a conversion machine. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Your FAQs page can do mo… http://100mba.net/show - Your FAQs page can do more than just inform — it can boost sales. When you understand how consumers actually use FAQs pages (and it’s not the way you might think), you can see there are serious opportunities for conversions. Too many businesses neglect their site’s FAQs page, either by not having one, or simply…answering frequently asked questions. This un-strategic approach leaves money on the table! With a few simple moves, the FAQs page can create opportunities to lead your visitor down the sales funnel. Today, we share 5 of those moves, which you can implement with relative ease. Learn some buyer psychology, and turn your FAQs page into a conversion machine. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1235719999 Sun, 20 Mar 2022 17:59:00 +0000 https://soundcloud.com/businessrepublic/mba2008-guest-teacher-jarod-latch-how-to-ensure-that-creativity-works-during-challenging-times 00:20:48 The $100 MBA no http://100mba.net/show - You can do better than just survival. When you’re under intense pressure or facing a crisis, it can be easy to focus on nothing more than “getting through it.” But you’d be shortchanging your business, and cheating your team out of their full potential. There are ways to ensure that there’s always time and space for creativity, and not just in traditionally “creative” fields like content or design. According to today’s guest teacher, it’s actually crucial to make sure challenging times don’t close the valve on your team’s creative juices. And today, he’ll explain exactly how to protect that creativity through thick and thin. Jarod will discuss what threatens and holds back creativity, and how to establish environments and policies that encourage it — no matter what. Keep your business at its best: Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You can do better than j… http://100mba.net/show - You can do better than just survival. When you’re under intense pressure or facing a crisis, it can be easy to focus on nothing more than “getting through it.” But you’d be shortchanging your business, and cheating your team out of their full potential. There are ways to ensure that there’s always time and space for creativity, and not just in traditionally “creative” fields like content or design. According to today’s guest teacher, it’s actually crucial to make sure challenging times don’t close the valve on your team’s creative juices. And today, he’ll explain exactly how to protect that creativity through thick and thin. Jarod will discuss what threatens and holds back creativity, and how to establish environments and policies that encourage it — no matter what. Keep your business at its best: Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1233000073 Wed, 16 Mar 2022 00:19:36 +0000 https://soundcloud.com/businessrepublic/mba2007-how-to-combat-inflation-as-business-owner-free-ride-friday 00:14:32 The $100 MBA no http://100mba.net/show - Inflation starting to sting yet? Nations like the USA are facing serious drops in the buying power of their currency. Experts don’t predict the situation will improve significantly, at least not anytime soon. So what’s an independent business owner to do? At some point, rising inflation will start to eat away at your profit margins. And if those margins are thin, inflation will soon overwhelm your profit & loss sheet. Fortunately, there are proactive steps you can take to mitigate the effects in the short and long term. Today, we share our best moves for rolling with the inevitable punch of inflation. Some of these tactics can be used to help your bottom line right now; others are investments in future stability. Learn how to weather the storm, and make it through to a better phase of the cycle. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Inflation starting to st… http://100mba.net/show - Inflation starting to sting yet? Nations like the USA are facing serious drops in the buying power of their currency. Experts don’t predict the situation will improve significantly, at least not anytime soon. So what’s an independent business owner to do? At some point, rising inflation will start to eat away at your profit margins. And if those margins are thin, inflation will soon overwhelm your profit & loss sheet. Fortunately, there are proactive steps you can take to mitigate the effects in the short and long term. Today, we share our best moves for rolling with the inevitable punch of inflation. Some of these tactics can be used to help your bottom line right now; others are investments in future stability. Learn how to weather the storm, and make it through to a better phase of the cycle. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1232995888 Wed, 16 Mar 2022 00:10:54 +0000 https://soundcloud.com/businessrepublic/mba2006-how-to-make-your-first-dollar 00:14:17 The $100 MBA no http://100mba.net/show - “Start small” should be the mantra every new and aspiring entrepreneur lives by. …and when we say “small,” we mean small. Before you try to tackle any huge or long-term business goals, it’s crucial to start developing the skill of producing something valuable, and selling it for a profit. It’s exactly like lifting weights — you don’t try to put up big numbers in the first week. Instead, you start light, learn the form, and progressively build on your strength. Getting good at business requires lots of light reps, too! Today, we discuss a few examples of how your first “business” doesn’t need to be a business per se. From Omar’s childhood Halloween candy arbitrage model to freelancing on the side, making money on your own is something you do one dollar at a time — at first. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - “Start small” should be … http://100mba.net/show - “Start small” should be the mantra every new and aspiring entrepreneur lives by. …and when we say “small,” we mean small. Before you try to tackle any huge or long-term business goals, it’s crucial to start developing the skill of producing something valuable, and selling it for a profit. It’s exactly like lifting weights — you don’t try to put up big numbers in the first week. Instead, you start light, learn the form, and progressively build on your strength. Getting good at business requires lots of light reps, too! Today, we discuss a few examples of how your first “business” doesn’t need to be a business per se. From Omar’s childhood Halloween candy arbitrage model to freelancing on the side, making money on your own is something you do one dollar at a time — at first. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1232139826 Wed, 16 Mar 2022 00:02:54 +0000 https://soundcloud.com/businessrepublic/mba2005-qa-wednesday-do-i-need-a-com-for-my-website 00:13:07 The $100 MBA no http://100mba.net/show - Is a dot-com better than a dot-co or dot-anything else? The right .com domain name — as in the one that best matches your brand name — can be hard to come by. But with so many other options, what’s the big deal about .coms anyway? It’s Q&A Wednesday, and we’ve got a listener with a content business (a blog and paid newsletter) who can’t get their hands on the perfect .com domain. Should they suck it up and pay whatever it costs, or accept a .whatever? Will an alternative suffix hurt traffic or SEO? In this episode, we dissect the difference between the dots, and share our advice on what to do when the dot com of your dreams is a little out of reach. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Is a dot-com better tha… http://100mba.net/show - Is a dot-com better than a dot-co or dot-anything else? The right .com domain name — as in the one that best matches your brand name — can be hard to come by. But with so many other options, what’s the big deal about .coms anyway? It’s Q&A Wednesday, and we’ve got a listener with a content business (a blog and paid newsletter) who can’t get their hands on the perfect .com domain. Should they suck it up and pay whatever it costs, or accept a .whatever? Will an alternative suffix hurt traffic or SEO? In this episode, we dissect the difference between the dots, and share our advice on what to do when the dot com of your dreams is a little out of reach. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1231726219 Mon, 14 Mar 2022 16:44:26 +0000 https://soundcloud.com/businessrepublic/mba2004-how-to-use-twitter-to-build-a-better-product 00:14:31 The $100 MBA no http://100mba.net/show - When entrepreneurs think of Twitter, they usually think of marketing.But they should also think about product development. Why? Because people love to complain, especially on social media. And when they complain about certain challenges — and certain products — you get free insight into how your business can solve the problems no one else is solving! In other words, Twitter is 100% free market research. It’s simply too easy (and too valuable) to pass up. Today, Omar shares real-world examples of how a little Twitter research can help position your company to be a hero to consumers. Learn how to use Twitter to rethink your product, and how to sell it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When entrepreneurs think… http://100mba.net/show - When entrepreneurs think of Twitter, they usually think of marketing.But they should also think about product development. Why? Because people love to complain, especially on social media. And when they complain about certain challenges — and certain products — you get free insight into how your business can solve the problems no one else is solving! In other words, Twitter is 100% free market research. It’s simply too easy (and too valuable) to pass up. Today, Omar shares real-world examples of how a little Twitter research can help position your company to be a hero to consumers. Learn how to use Twitter to rethink your product, and how to sell it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1231722958 Sun, 13 Mar 2022 22:39:38 +0000 https://soundcloud.com/businessrepublic/mba2003-must-read-your-next-five-moves-by-patrick-bet-david 00:13:22 The $100 MBA no http://100mba.net/show - Maybe you haven’t started your business yet. Maybe it’s brand-new. Maybe it’s established and producing results. Whatever the case, the question is the same: what’s your next move? For an answer (well, 5 answers actually), we turn to Patrick Bet-David’s Your Next Five Moves, an eye-opening business strategy book that takes a unique approach to the entrepreneur’s journey — and definitely belongs on your Must-Read list. David was a refugee who, after fleeing from abject chaos, founded a massively successful company on a national scale. Now, he interviews other moguls and celebrities, and offers incredibly valuable insights into the nature of success itself. This book distills David’s hard-earned wisdom into a set of 5 “moves” that every business person has to master in order to reach the next plateau. Today, we explain what those moves are, why they’re so crucial, and share the best takeaways from this incredible book. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Maybe you haven’t starte… http://100mba.net/show - Maybe you haven’t started your business yet. Maybe it’s brand-new. Maybe it’s established and producing results. Whatever the case, the question is the same: what’s your next move? For an answer (well, 5 answers actually), we turn to Patrick Bet-David’s Your Next Five Moves, an eye-opening business strategy book that takes a unique approach to the entrepreneur’s journey — and definitely belongs on your Must-Read list. David was a refugee who, after fleeing from abject chaos, founded a massively successful company on a national scale. Now, he interviews other moguls and celebrities, and offers incredibly valuable insights into the nature of success itself. This book distills David’s hard-earned wisdom into a set of 5 “moves” that every business person has to master in order to reach the next plateau. Today, we explain what those moves are, why they’re so crucial, and share the best takeaways from this incredible book. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1229230141 Wed, 09 Mar 2022 16:26:45 +0000 https://soundcloud.com/businessrepublic/mba2002-how-to-greatly-improve-your-chances-of-success-free-ride-friday 00:16:43 The $100 MBA no http://100mba.net/show - Everything starts in your mind. Have you ever heard advice that sounds generally true, but too broad, obvious, or simple to actually take action on? Does the above seem like that kind of advice? Often, the problem isn’t with the advice. It’s that we’re not really putting it into practice. Today, Omar shares what might be the single most important principle he lives by — one to which he credits his success in business and other pursuits. It might sound a little woo-woo, or too simple to actually make a huge impact. But it’s worked wonders. Spoiler alert: it’s not a finance strategy or a workout regimen. It’s something you do to make sure your mind is where it needs to be, to make everything possible. Learn this keystone strategy, one that’s been passed down through multiple generations of entrepreneurs. Hear how you can apply it to your own goals. And see what happens when you really, truly, live by it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Everything starts in you… http://100mba.net/show - Everything starts in your mind. Have you ever heard advice that sounds generally true, but too broad, obvious, or simple to actually take action on? Does the above seem like that kind of advice? Often, the problem isn’t with the advice. It’s that we’re not really putting it into practice. Today, Omar shares what might be the single most important principle he lives by — one to which he credits his success in business and other pursuits. It might sound a little woo-woo, or too simple to actually make a huge impact. But it’s worked wonders. Spoiler alert: it’s not a finance strategy or a workout regimen. It’s something you do to make sure your mind is where it needs to be, to make everything possible. Learn this keystone strategy, one that’s been passed down through multiple generations of entrepreneurs. Hear how you can apply it to your own goals. And see what happens when you really, truly, live by it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1229223529 Wed, 09 Mar 2022 16:18:22 +0000 https://soundcloud.com/businessrepublic/mba2001-how-we-launched-our-online-community 00:17:06 The $100 MBA no http://100mba.net/show - A company with a great product has every chance of success. But a company with a great community has even more potential. Recently, we launched a new online space for users of our online teaching and marketing platform, WebinarNinja. We wanted to bring our incredible collection of teachers, coaches, marketers and more together to network, share ideas, and find support. …but it wasn’t easy. Today, we share the steps we went through to launch this new community, which we call NinjaTown. From finding the right software platform, to hiring the right staff, to incentivizing our customers’ participation, over 8 months of work went into this project — and now, we’re ready to welcome customers new and old into a place just for them. Hear our process, and think about what a community of your customers might look like. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - A company with a great p… http://100mba.net/show - A company with a great product has every chance of success. But a company with a great community has even more potential. Recently, we launched a new online space for users of our online teaching and marketing platform, WebinarNinja. We wanted to bring our incredible collection of teachers, coaches, marketers and more together to network, share ideas, and find support. …but it wasn’t easy. Today, we share the steps we went through to launch this new community, which we call NinjaTown. From finding the right software platform, to hiring the right staff, to incentivizing our customers’ participation, over 8 months of work went into this project — and now, we’re ready to welcome customers new and old into a place just for them. Hear our process, and think about what a community of your customers might look like. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1228377940 Wed, 09 Mar 2022 16:08:59 +0000 https://soundcloud.com/businessrepublic/mba2000-what-i-learned-after-2000-podcast-episodes 00:20:19 The $100 MBA no http://100mba.net/show - Somehow, this is our 2000th episode! But like every podcaster ever, we started with nothing. No content, no listeners, and no guarantee that our show would catch on. So how’d we pull it off? Today, Omar shares the most important lessons from 8 years in front of the mic! The truth is, we didn’t always have an iTunes-award-worthy podcast. To get from cringeworthy to binge-worthy took heaps of effort from the whole team (even when that team was tiny). Now, we’re passing on what we learned — to you! If you’re thinking about starting a podcast or any content channel, learn what challenges you’re likely to face. Hear a few keys to success that we’ve discovered along the way. Let our experience be your guide, and join us as we celebrate this milestone. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Somehow, this is our 200… http://100mba.net/show - Somehow, this is our 2000th episode! But like every podcaster ever, we started with nothing. No content, no listeners, and no guarantee that our show would catch on. So how’d we pull it off? Today, Omar shares the most important lessons from 8 years in front of the mic! The truth is, we didn’t always have an iTunes-award-worthy podcast. To get from cringeworthy to binge-worthy took heaps of effort from the whole team (even when that team was tiny). Now, we’re passing on what we learned — to you! If you’re thinking about starting a podcast or any content channel, learn what challenges you’re likely to face. Hear a few keys to success that we’ve discovered along the way. Let our experience be your guide, and join us as we celebrate this milestone. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1227662908 Sun, 06 Mar 2022 23:30:28 +0000 https://soundcloud.com/businessrepublic/mba1999-why-content-products-are-so-easy-to-sell1999 00:13:00 The $100 MBA no http://100mba.net/show - Dreaming of entrepreneurship, but not sure what kind of business to get into? That’s an easy one: start by producing and selling content. Today, Omar explains why the content model is the best way to get your entrepreneurial career off the ground. No supply costs, no previous experience necessary…no-brainer! All you need to get started is your own expertise. But a content business isn’t only great because it has less overhead. It’s also one of the easiest ways to generate revenue! Learn why content sells so well, and how you can build an entire business around it, whether it’s your first one or your last. Plus, even if your content isn’t the only product, it can always be your most powerful marketing tool (like it is for our company). Get the details — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Dreaming of entrepreneur… http://100mba.net/show - Dreaming of entrepreneurship, but not sure what kind of business to get into? That’s an easy one: start by producing and selling content. Today, Omar explains why the content model is the best way to get your entrepreneurial career off the ground. No supply costs, no previous experience necessary…no-brainer! All you need to get started is your own expertise. But a content business isn’t only great because it has less overhead. It’s also one of the easiest ways to generate revenue! Learn why content sells so well, and how you can build an entire business around it, whether it’s your first one or your last. Plus, even if your content isn’t the only product, it can always be your most powerful marketing tool (like it is for our company). Get the details — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1227659704 Sun, 06 Mar 2022 23:23:23 +0000 https://soundcloud.com/businessrepublic/mba1998-guest-teacher-paul-orlando-how-to-understand-lifetime-value-ltv-and-customer-acquisition-cost-cac 00:18:17 The $100 MBA no http://100mba.net/show - What’s a customer worth — exactly? Literally! Each customer is worth a specific dollar amount to your business, over the entire time they pay for your products or services. And of course, each customer costs your business a specific dollar amount to acquire. In other words, your overall success is the difference between your customers’ Lifetime Value (LTV) and their Customer Acquisition Cost (CAC) To dive deeper into this crucial equation, we’re happy to welcome Paul Orlando, a business growth expert who’s helped startups around the world hit their target numbers. Today, Paul breaks down LTV and CAC, and how to calculate yours. Together, LTV and CAC may be the two most important metrics you can track over the life of your business. Get that calculator out and Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What’s a customer worth … http://100mba.net/show - What’s a customer worth — exactly? Literally! Each customer is worth a specific dollar amount to your business, over the entire time they pay for your products or services. And of course, each customer costs your business a specific dollar amount to acquire. In other words, your overall success is the difference between your customers’ Lifetime Value (LTV) and their Customer Acquisition Cost (CAC) To dive deeper into this crucial equation, we’re happy to welcome Paul Orlando, a business growth expert who’s helped startups around the world hit their target numbers. Today, Paul breaks down LTV and CAC, and how to calculate yours. Together, LTV and CAC may be the two most important metrics you can track over the life of your business. Get that calculator out and Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1225521247 Thu, 03 Mar 2022 10:16:20 +0000 https://soundcloud.com/businessrepublic/mba1997-my-checklist-for-hosting-a-webinar-free-ride-friday 00:15:27 The $100 MBA no http://100mba.net/show - Nervous about your next (or first) webinar? Don’t be! Can things go wrong? Yes. Lots of things! But not if you prevent them. The key is to get all those worst-case-scenarios out of your head and into an SOP (Standard Operating Procedure). Then, you can just execute. Today, we share a simple (and downloadable) checklist for a worry-free webinar. From technical to emotional and everything in between, the problems most likely to pop up during a webinar are mostly preventable. Omar would know — he’s done hundreds of ‘em. Hear the 13 things you should “check off” before each and every webinar. Head into all your online lessons and presentations with that much less to think (and worry) about. Plus, download your own handy copy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Nervous about your next … http://100mba.net/show - Nervous about your next (or first) webinar? Don’t be! Can things go wrong? Yes. Lots of things! But not if you prevent them. The key is to get all those worst-case-scenarios out of your head and into an SOP (Standard Operating Procedure). Then, you can just execute. Today, we share a simple (and downloadable) checklist for a worry-free webinar. From technical to emotional and everything in between, the problems most likely to pop up during a webinar are mostly preventable. Omar would know — he’s done hundreds of ‘em. Hear the 13 things you should “check off” before each and every webinar. Head into all your online lessons and presentations with that much less to think (and worry) about. Plus, download your own handy copy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1224750994 Wed, 02 Mar 2022 16:01:08 +0000 https://soundcloud.com/businessrepublic/mba1996-how-long-does-it-take-to-be-a-successful-entrepreneur 00:17:21 The $100 MBA no http://100mba.net/show - Almost no one “makes it” overnight. If you’re a rational, pragmatic aspiring entrepreneur, one of your first questions is also one of the most common (and important): when can I expect success? In a world without crystal balls, there’s no 1,000% answer. But there are rational timelines, and effective ways to map them out. Good ol’ Omar would know — he’s done it. Today, we help you get a reliable idea of how long the road to independence really is. By nailing down a few key variables, you can determine where you’re likely to be years from now. Omar also shares his own journey, and explains how the road may not be straight from day job → entrepreneur. Get a sense of what you can reasonably expect between the day you start and the day you reach whatever definition of “success” matters to you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Almost no one “makes it”… http://100mba.net/show - Almost no one “makes it” overnight. If you’re a rational, pragmatic aspiring entrepreneur, one of your first questions is also one of the most common (and important): when can I expect success? In a world without crystal balls, there’s no 1,000% answer. But there are rational timelines, and effective ways to map them out. Good ol’ Omar would know — he’s done it. Today, we help you get a reliable idea of how long the road to independence really is. By nailing down a few key variables, you can determine where you’re likely to be years from now. Omar also shares his own journey, and explains how the road may not be straight from day job → entrepreneur. Get a sense of what you can reasonably expect between the day you start and the day you reach whatever definition of “success” matters to you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1223914033 Mon, 28 Feb 2022 16:02:59 +0000 https://soundcloud.com/businessrepublic/mba1995-qa-wednesday-how-do-i-make-my-offer-appealing-without-discounts 00:14:17 The $100 MBA no http://100mba.net/show - If cutting prices is your go-to sales move, you’re in for trouble. It’s Q&A Wednesday, and we’ve got an online coach and course creator who wants to boost sales, but doesn’t want to devalue the product. And we couldn’t agree more! Discounting is a strategy of last resort. It has a rapidly approaching point of diminishing returns. In other words, it’s not a good long term approach. It’s a race to the bottom. In this episode, we’ll share some consumer psychology 101, and explain why profitable pricing isn’t the sales obstacle people think it is. Then, we’ll offer a few specific ways to package and present offers that sell on the product’s merits, not ease on the wallet. Your product or service is worth what it’s worth. Don’t be afraid to charge accordingly! By showing your leads what they’re getting for their money — and putting the numbers in context — you can hold prices firm. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If cutting prices is you… http://100mba.net/show - If cutting prices is your go-to sales move, you’re in for trouble. It’s Q&A Wednesday, and we’ve got an online coach and course creator who wants to boost sales, but doesn’t want to devalue the product. And we couldn’t agree more! Discounting is a strategy of last resort. It has a rapidly approaching point of diminishing returns. In other words, it’s not a good long term approach. It’s a race to the bottom. In this episode, we’ll share some consumer psychology 101, and explain why profitable pricing isn’t the sales obstacle people think it is. Then, we’ll offer a few specific ways to package and present offers that sell on the product’s merits, not ease on the wallet. Your product or service is worth what it’s worth. Don’t be afraid to charge accordingly! By showing your leads what they’re getting for their money — and putting the numbers in context — you can hold prices firm. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1223911153 Mon, 28 Feb 2022 15:55:16 +0000 https://soundcloud.com/businessrepublic/mba1994-how-to-never-let-a-crisis-go-to-waste 00:14:06 The $100 MBA no http://100mba.net/show - Not every crisis is avoidable. But almost all have a silver lining. Today, we reorient your perspective on crises from “avoid and survive” to “expect and take advantage of.” That’s not to say you should look for trouble, or neglect the rational measures every business takes to prevent problems. But at some point, you’re almost guaranteed to face a serious, even existential snafu. The way you respond can judo-flip a disaster into a boon. With examples from our own serious DEFCON moments at WebinarNinja, Omar lays out a few principles you can apply to any crisis. The trick? Going beyond simple survival, and having the foresight to look for opportunity. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Not every crisis is avoi… http://100mba.net/show - Not every crisis is avoidable. But almost all have a silver lining. Today, we reorient your perspective on crises from “avoid and survive” to “expect and take advantage of.” That’s not to say you should look for trouble, or neglect the rational measures every business takes to prevent problems. But at some point, you’re almost guaranteed to face a serious, even existential snafu. The way you respond can judo-flip a disaster into a boon. With examples from our own serious DEFCON moments at WebinarNinja, Omar lays out a few principles you can apply to any crisis. The trick? Going beyond simple survival, and having the foresight to look for opportunity. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1223407111 Sun, 27 Feb 2022 16:54:24 +0000 https://soundcloud.com/businessrepublic/mba1993-guest-teacher-kayla-kozan-how-to-take-care-of-your-employees-wellness 00:19:06 The $100 MBA no http://100mba.net/show - Yes — your team’s wellness is your responsibility. As a business leader, you have to take an active role in ensuring that your team is positioned to do their best work. That means taking steps to promote physical, mental, and emotional well-being. If you don’t, employees and their work will suffer. It’s a simple equation: if employees aren’t encouraged to take care of themselves, they’ll assume you just want them to work harder — which will backfire. So we brought in an expert corporate wellness consultant to share her best tips on keeping your team in good shape! Kayla Kozan is the founder of Peak Wellness. She’s helped companies like Netflix and HelloFresh keep their teams well. And today, she’s here to help yours. In this episode, Kayla shares 3 fundamental steps to supporting wellness that work for any size business. Learn what they are, put them into practice, and see how this investment pays off. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Yes — your team’s wellne… http://100mba.net/show - Yes — your team’s wellness is your responsibility. As a business leader, you have to take an active role in ensuring that your team is positioned to do their best work. That means taking steps to promote physical, mental, and emotional well-being. If you don’t, employees and their work will suffer. It’s a simple equation: if employees aren’t encouraged to take care of themselves, they’ll assume you just want them to work harder — which will backfire. So we brought in an expert corporate wellness consultant to share her best tips on keeping your team in good shape! Kayla Kozan is the founder of Peak Wellness. She’s helped companies like Netflix and HelloFresh keep their teams well. And today, she’s here to help yours. In this episode, Kayla shares 3 fundamental steps to supporting wellness that work for any size business. Learn what they are, put them into practice, and see how this investment pays off. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1221434107 Thu, 24 Feb 2022 02:42:56 +0000 https://soundcloud.com/businessrepublic/mba1992-how-to-know-you-are-getting-better-free-ride-friday 00:14:49 The $100 MBA no http://100mba.net/show - Long-term goals can be tough to track. Whatever you’re trying to achieve in life or business, the bigger goals have to be broken down — and progress towards them made visible. Or in other words, measurable. Today, Omar shares one way to see if your needles are actually moving. You’ve heard of the technique before (quite often, probably). But in this episode, you won’t just learn why you should do it. You’ll learn how to. With concrete instructions, Omar shares the way he keeps broad — but reliable — metrics on whether he’s getting closer to his biggest goals. Get a handle on your actual, measurable progress towards the changes that matter most to you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Long-term goals can be t… http://100mba.net/show - Long-term goals can be tough to track. Whatever you’re trying to achieve in life or business, the bigger goals have to be broken down — and progress towards them made visible. Or in other words, measurable. Today, Omar shares one way to see if your needles are actually moving. You’ve heard of the technique before (quite often, probably). But in this episode, you won’t just learn why you should do it. You’ll learn how to. With concrete instructions, Omar shares the way he keeps broad — but reliable — metrics on whether he’s getting closer to his biggest goals. Get a handle on your actual, measurable progress towards the changes that matter most to you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1221432157 Thu, 24 Feb 2022 00:27:16 +0000 https://soundcloud.com/businessrepublic/mba1991-what-makes-a-great-super-bowl-ad 00:13:01 The $100 MBA no http://100mba.net/show - What can you learn from Superbowl ads? Companies spend absurd amounts of money, literally millions for less than a minute of airtime — which means they want the absolute best ROI per second. Therefore, Superbowl ads are the prime example of how to get the most out of even the tiniest moments of consumers’ attention. For a small business, the principles are the same, just scaled down. And as we know, video content is quickly becoming the most powerful form of online advertising. Today, we break down the 3 key “ingredients” to a top-notch video ad, as exemplified by the biggest investments from the biggest companies on the biggest night in advertising. Whether you’re producing videos for YouTube ads, social media, or your own website, the ability to make the biggest impact in the smallest time frame is key. Join us as we learn from the best — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What can you learn from … http://100mba.net/show - What can you learn from Superbowl ads? Companies spend absurd amounts of money, literally millions for less than a minute of airtime — which means they want the absolute best ROI per second. Therefore, Superbowl ads are the prime example of how to get the most out of even the tiniest moments of consumers’ attention. For a small business, the principles are the same, just scaled down. And as we know, video content is quickly becoming the most powerful form of online advertising. Today, we break down the 3 key “ingredients” to a top-notch video ad, as exemplified by the biggest investments from the biggest companies on the biggest night in advertising. Whether you’re producing videos for YouTube ads, social media, or your own website, the ability to make the biggest impact in the smallest time frame is key. Join us as we learn from the best — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1219364815 Sun, 20 Feb 2022 16:12:29 +0000 https://soundcloud.com/businessrepublic/mba1990-qa-wednesday-how-best-can-i-monetize-my-blog 00:14:32 The $100 MBA no http://100mba.net/show - It’s a great feeling: earning real traffic on the strength of your content. Now, it’s time to cash in. It’s Q&A Wednesday, and we’re helping one listener figure out how to leverage their hard-earned blog following to generate some well-deserved income. After writing extensively about tech products without taking a dime, they’ve finally got enough eyeballs on the domain to make a move. But what’s the right move? With so many ways to monetize a popular blog, it can get a little overwhelming. Today, Omar lays out the best options, and weighs the advantages of each. Earning real trust from a sizable audience is no small accomplishment. By taking the time to establish authority and credibility, this listener made a powerful investment. Now, it’s time for returns. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s a great feeling: ea… http://100mba.net/show - It’s a great feeling: earning real traffic on the strength of your content. Now, it’s time to cash in. It’s Q&A Wednesday, and we’re helping one listener figure out how to leverage their hard-earned blog following to generate some well-deserved income. After writing extensively about tech products without taking a dime, they’ve finally got enough eyeballs on the domain to make a move. But what’s the right move? With so many ways to monetize a popular blog, it can get a little overwhelming. Today, Omar lays out the best options, and weighs the advantages of each. Earning real trust from a sizable audience is no small accomplishment. By taking the time to establish authority and credibility, this listener made a powerful investment. Now, it’s time for returns. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1219362562 Sun, 20 Feb 2022 16:07:35 +0000 https://soundcloud.com/businessrepublic/mba1989-how-your-job-can-help-you-grow-your-business 00:15:40 The $100 MBA no http://100mba.net/show - Don’t think of your day job as an obstacle to starting your own business. Think of it as a stepping stone. Depending on the specifics, you can use your 9-to-5 to gain exactly the experience you’ll need as an entrepreneur. Today, Omar shares how his experience as a longtime teacher was valuable preparation for full-time entrepreneurship — because he went out of his way to make sure it was. Learn how you can take advantage of what your current job offers in terms of training, access to other people’s experience, and more. If you haven’t made the leap to independence, get the most out of the situation you’re in! In the end, entrepreneurs succeed because they’re never not learning — even when they’re not where they want to be just yet. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t think of your day … http://100mba.net/show - Don’t think of your day job as an obstacle to starting your own business. Think of it as a stepping stone. Depending on the specifics, you can use your 9-to-5 to gain exactly the experience you’ll need as an entrepreneur. Today, Omar shares how his experience as a longtime teacher was valuable preparation for full-time entrepreneurship — because he went out of his way to make sure it was. Learn how you can take advantage of what your current job offers in terms of training, access to other people’s experience, and more. If you haven’t made the leap to independence, get the most out of the situation you’re in! In the end, entrepreneurs succeed because they’re never not learning — even when they’re not where they want to be just yet. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1219357786 Sun, 20 Feb 2022 15:58:05 +0000 https://soundcloud.com/businessrepublic/mba1988-extended-interview-ramit-sethi-navigating-money-relationships 01:06:31 The $100 MBA no http://100mba.net/show - We study the psychology of finance. We study the psychology of relationships? But why don’t we study the psychology of both? One of the best thought leaders in personal finance joins us again for another extended interview: Ramit Sethi, author of the best-selling I Will Teach You to Be Rich and founder of the finance-education empire of the same name. In this episode, Ramit and Omar dig deep into money management for couples, and how partnerships add another dimension to the already complex emotional relationships we have with money. What does it mean to be “rich?” How can you and your partners’ shared goals become reality? What’s holding (both of) you back? In this enlightening episode, Ramit and Omar explore all that and much more. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We study the psychology … http://100mba.net/show - We study the psychology of finance. We study the psychology of relationships? But why don’t we study the psychology of both? One of the best thought leaders in personal finance joins us again for another extended interview: Ramit Sethi, author of the best-selling I Will Teach You to Be Rich and founder of the finance-education empire of the same name. In this episode, Ramit and Omar dig deep into money management for couples, and how partnerships add another dimension to the already complex emotional relationships we have with money. What does it mean to be “rich?” How can you and your partners’ shared goals become reality? What’s holding (both of) you back? In this enlightening episode, Ramit and Omar explore all that and much more. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1216676167 Thu, 17 Feb 2022 06:48:43 +0000 https://soundcloud.com/businessrepublic/mba1987-best-business-models-for-solopreneurs-free-ride-friday 00:16:06 The $100 MBA no http://100mba.net/show - Ready to rock on your own? If you want the freedom of entrepreneurship, but don’t see yourself running a team — for now — there are lots of ways to generate income all by your lonesome. Today, we discuss which business models work best for the solopreneur, and help you decide which path is suited to your goals and talents. Whether by freelancing, selling information-based products, and more, there’s a way forward for everyone. Whether you intend to start solo and scale up later (like Omar did), or fly solo all the way to your entrepreneurial destination, today’s episode can help you get started. Pro tip: whatever you know, you can sell. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Ready to rock on your ow… http://100mba.net/show - Ready to rock on your own? If you want the freedom of entrepreneurship, but don’t see yourself running a team — for now — there are lots of ways to generate income all by your lonesome. Today, we discuss which business models work best for the solopreneur, and help you decide which path is suited to your goals and talents. Whether by freelancing, selling information-based products, and more, there’s a way forward for everyone. Whether you intend to start solo and scale up later (like Omar did), or fly solo all the way to your entrepreneurial destination, today’s episode can help you get started. Pro tip: whatever you know, you can sell. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1216674970 Thu, 17 Feb 2022 05:18:14 +0000 https://soundcloud.com/businessrepublic/mba1986-how-to-break-through-a-revenue-plateau 00:15:20 The $100 MBA no http://100mba.net/show - Are you bringing in the same amount of money as last year? …and the year before that? If you’re spinning your wheels on revenue, it’s time to try something new. But what? Today, we explain how breaking out of a revenue rut is less complicated than you might think. It doesn’t take sophisticated marketing or a massive sales bump. In fact, it all comes down to 3 factors you can manipulate with relative ease. That’s right — this is advice you can start using immediately. Tune in for this detailed, actionable plan you can use to figure out where the best source of increased revenue should come from. With a little experimenting, you can find out what moves the needle, and start moving it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you bringing in the … http://100mba.net/show - Are you bringing in the same amount of money as last year? …and the year before that? If you’re spinning your wheels on revenue, it’s time to try something new. But what? Today, we explain how breaking out of a revenue rut is less complicated than you might think. It doesn’t take sophisticated marketing or a massive sales bump. In fact, it all comes down to 3 factors you can manipulate with relative ease. That’s right — this is advice you can start using immediately. Tune in for this detailed, actionable plan you can use to figure out where the best source of increased revenue should come from. With a little experimenting, you can find out what moves the needle, and start moving it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1215108286 Sun, 13 Feb 2022 16:16:00 +0000 https://soundcloud.com/businessrepublic/mba1985-qa-wednesday-how-do-i-connect-with-more-positive-people 00:15:00 The $100 MBA no http://100mba.net/show - One of our favorite insights comes from Jim Rohn, who said that everyone is the average of the 5 people they spend the most time with. That’s perhaps even more true for entrepreneurs. Starting your own business takes a certain kind of personality. It’s a very different approach to life, one that works best if it’s supported by like-minded friends and colleagues. It’s Q&A Wednesday, and we’ve got a listener who recognizes that, but isn’t sure how to act on it. They know their current social circle just…doesn’t get the whole entrepreneurship thing, and they want to find a new crew. But where? Today, we discuss exactly where to go and what to do in order to make the connections — and friendships — that will serve you better as an independent business person. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - One of our favorite insi… http://100mba.net/show - One of our favorite insights comes from Jim Rohn, who said that everyone is the average of the 5 people they spend the most time with. That’s perhaps even more true for entrepreneurs. Starting your own business takes a certain kind of personality. It’s a very different approach to life, one that works best if it’s supported by like-minded friends and colleagues. It’s Q&A Wednesday, and we’ve got a listener who recognizes that, but isn’t sure how to act on it. They know their current social circle just…doesn’t get the whole entrepreneurship thing, and they want to find a new crew. But where? Today, we discuss exactly where to go and what to do in order to make the connections — and friendships — that will serve you better as an independent business person. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1215106360 Sun, 13 Feb 2022 16:10:53 +0000 https://soundcloud.com/businessrepublic/mba1984-the-fire-yourself-experiment 00:14:34 The $100 MBA no http://100mba.net/show - It’s time for you to let you go. Seriously — there’s incredible value in learning how to step back from your own business. Why? Maybe you’ll want to sell one day. Maybe you’ll want a less hands-on role. Maybe you’ll take a month (or 6) off! …or maybe, you’ll want to make your income 100% passive. There’s a million good reasons to find out what taking your hands off the wheel would look like, even if you’re not ready yet. Today, we challenge you to conduct an experiment, to see exactly what shape that process would take. Small business founders often start by doing everything themselves. Too often, we forget that at some point, that’s no longer sustainable. We risk becoming a bottleneck in our own business — and risk losing the freedom that brought us to entrepreneurship in the first place. Learn how to let go, so that when the time comes, you’re ready. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s time for you to let… http://100mba.net/show - It’s time for you to let you go. Seriously — there’s incredible value in learning how to step back from your own business. Why? Maybe you’ll want to sell one day. Maybe you’ll want a less hands-on role. Maybe you’ll take a month (or 6) off! …or maybe, you’ll want to make your income 100% passive. There’s a million good reasons to find out what taking your hands off the wheel would look like, even if you’re not ready yet. Today, we challenge you to conduct an experiment, to see exactly what shape that process would take. Small business founders often start by doing everything themselves. Too often, we forget that at some point, that’s no longer sustainable. We risk becoming a bottleneck in our own business — and risk losing the freedom that brought us to entrepreneurship in the first place. Learn how to let go, so that when the time comes, you’re ready. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1215103147 Sun, 13 Feb 2022 16:05:15 +0000 https://soundcloud.com/businessrepublic/mba1983-must-read-the-richest-man-in-babylon-by-george-s-clason 00:20:28 The $100 MBA no http://100mba.net/show - Can fiction offer practical business advice? It sure can. That’s what Omar discovered when he (finally) read George S. Clason’s The Richest Man in Babylon, a tale set thousands of years ago with made-up characters sharing lessons about life, business, and wealth. This powerful book offers 7 principles, or “cures” to poverty, that are just as valid in the real world as they are in the fictionalized Babylon of the story. Discover what these 7 principles are, and why this book’s insights will always be relevant — as long as human nature remains human nature. This timeless tale can actually make you a better entrepreneur! Hear how it impacted Omar, and how you can apply its lessons in practical terms. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Can fiction offer practi… http://100mba.net/show - Can fiction offer practical business advice? It sure can. That’s what Omar discovered when he (finally) read George S. Clason’s The Richest Man in Babylon, a tale set thousands of years ago with made-up characters sharing lessons about life, business, and wealth. This powerful book offers 7 principles, or “cures” to poverty, that are just as valid in the real world as they are in the fictionalized Babylon of the story. Discover what these 7 principles are, and why this book’s insights will always be relevant — as long as human nature remains human nature. This timeless tale can actually make you a better entrepreneur! Hear how it impacted Omar, and how you can apply its lessons in practical terms. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1212230194 Tue, 08 Feb 2022 18:07:17 +0000 https://soundcloud.com/businessrepublic/mba1982-the-most-reliable-way-to-become-wealthy-free-ride-friday 00:14:52 The $100 MBA no http://100mba.net/show - More research and preparation went into this episode than any we’ve done before. It’s that important. Break out the notepad, and get ready to learn what is inarguably, logically the single best way to become wealthy. It’s not about inventing a magic product, or manipulating the system in some way. It’s about a slow, steady, tortoise-and-hare build to a financial situation in which you’re no longer trading your time for money. Today, Omar shares how for a very long time, he pursued wealth in the wrong way — and what made him change course. Most of us don’t grow up wealthy, and as a result we learn the wrong lessons about how wealth is created. Those bad lessons follow us into adulthood, even after we acquire money. Which is exactly why we fail to build on our successes effectively. Get the details, and start thinking about your path to wealth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - More research and prepar… http://100mba.net/show - More research and preparation went into this episode than any we’ve done before. It’s that important. Break out the notepad, and get ready to learn what is inarguably, logically the single best way to become wealthy. It’s not about inventing a magic product, or manipulating the system in some way. It’s about a slow, steady, tortoise-and-hare build to a financial situation in which you’re no longer trading your time for money. Today, Omar shares how for a very long time, he pursued wealth in the wrong way — and what made him change course. Most of us don’t grow up wealthy, and as a result we learn the wrong lessons about how wealth is created. Those bad lessons follow us into adulthood, even after we acquire money. Which is exactly why we fail to build on our successes effectively. Get the details, and start thinking about your path to wealth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1212227689 Tue, 08 Feb 2022 18:01:44 +0000 https://soundcloud.com/businessrepublic/mba1981-personal-finance-tips-for-business-owners 00:13:52 The $100 MBA no http://100mba.net/show - Personal finance is different for entrepreneurs. For the conventionally employed, so many expenses and lifestyle choices are dictated by the job. But for independent business owners, the equation is much more flexible. Unfortunately, not every entrepreneur takes advantage of that fact. Today, Omar offers advice from his own experience on how to do better financially in your private life, even as your business goes through its normal ups and downs. By leveraging the unique freedom entrepreneurship offers, you can get a leg up that regular folk simply don’t have access to. It’s just a matter of customizing your lifestyle. Hear the questions you should be asking yourself (or your accountant), and start figuring out if there’s untapped financial potential in your life. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Personal finance is diff… http://100mba.net/show - Personal finance is different for entrepreneurs. For the conventionally employed, so many expenses and lifestyle choices are dictated by the job. But for independent business owners, the equation is much more flexible. Unfortunately, not every entrepreneur takes advantage of that fact. Today, Omar offers advice from his own experience on how to do better financially in your private life, even as your business goes through its normal ups and downs. By leveraging the unique freedom entrepreneurship offers, you can get a leg up that regular folk simply don’t have access to. It’s just a matter of customizing your lifestyle. Hear the questions you should be asking yourself (or your accountant), and start figuring out if there’s untapped financial potential in your life. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1212225400 Tue, 08 Feb 2022 17:56:05 +0000 https://soundcloud.com/businessrepublic/mba1980-qa-wednesday-i-got-offered-a-promotion-a-month-before-i-was-going-to-start-my-business 00:18:14 The $100 MBA no http://100mba.net/show - It’s a great problem to have: being forced to choose between good, steady pay and the opportunity to start your own business. …but it’s a problem nonetheless. It’s Q&A Wednesday, and one of our listeners is in a big ol’ success pickle! They put over a year into building their own business on the side, while simultaneously working an unrewarding dead-end day job — or so they thought. Just as the time to make the final leap to entrepreneurship was approaching, the day job offered our listener a huge promotion (and a sizable raise). We’re sweating just hearing about it. Today, Omar helps this listener — and anyone in a similar position — make one of the biggest calls ever. The key to finding the “right” answer? Taking a deep, hard, honest look at what really matters to you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s a great problem to … http://100mba.net/show - It’s a great problem to have: being forced to choose between good, steady pay and the opportunity to start your own business. …but it’s a problem nonetheless. It’s Q&A Wednesday, and one of our listeners is in a big ol’ success pickle! They put over a year into building their own business on the side, while simultaneously working an unrewarding dead-end day job — or so they thought. Just as the time to make the final leap to entrepreneurship was approaching, the day job offered our listener a huge promotion (and a sizable raise). We’re sweating just hearing about it. Today, Omar helps this listener — and anyone in a similar position — make one of the biggest calls ever. The key to finding the “right” answer? Taking a deep, hard, honest look at what really matters to you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1210854046 Sun, 06 Feb 2022 15:51:06 +0000 https://soundcloud.com/businessrepublic/mba1979-how-to-be-in-the-software-business-without-a-software 00:13:58 The $100 MBA no http://100mba.net/show - There’s money to be made in the software game — even if you couldn’t code your way out of a wet paper bag. Entrepreneurs looking to make online income (even the “passive” kind, insofar as that exists) can’t do better than SaaS products. There’s no inventory, no shipping, and lots of recurring revenue month after month. And if you choose…there’s no software engineering involved. How? Affiliate marketing is how. You can make an entire income by piggybacking off someone else’s software. The key is to find the audience you have the most credibility with, and steer them towards the affiliate products you can honestly recommend. Hear our breakdown of how to get into the affiliate software game, and start pulling in that dough. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There’s money to be made… http://100mba.net/show - There’s money to be made in the software game — even if you couldn’t code your way out of a wet paper bag. Entrepreneurs looking to make online income (even the “passive” kind, insofar as that exists) can’t do better than SaaS products. There’s no inventory, no shipping, and lots of recurring revenue month after month. And if you choose…there’s no software engineering involved. How? Affiliate marketing is how. You can make an entire income by piggybacking off someone else’s software. The key is to find the audience you have the most credibility with, and steer them towards the affiliate products you can honestly recommend. Hear our breakdown of how to get into the affiliate software game, and start pulling in that dough. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1210850833 Sun, 06 Feb 2022 15:45:50 +0000 https://soundcloud.com/businessrepublic/mba1978-must-read-dont-sweat-the-small-stuff-by-richard-carlson 00:13:28 The $100 MBA no http://100mba.net/show - Whatever you’re worried about, it’s probably not that big of a deal. That can be hard to hear. It can be hard to acknowledge. But it’s also very, very true. Today, we review a classic: Don’t Sweat the Small Stuff by Richard Carlson. Omar first read this book 17 years ago, well before he became an independent business person. But since then, he’s read it — and referred back to it — over and over. Some books just stick with you. In this Must-Read book review, we unpack the philosophy that made this best-seller such an important part of millions of people’s outlooks. By zooming out and putting your stressors in perspective, you can take a much healthier, and even more productive, approach to life and entrepreneurship. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Whatever you’re worried … http://100mba.net/show - Whatever you’re worried about, it’s probably not that big of a deal. That can be hard to hear. It can be hard to acknowledge. But it’s also very, very true. Today, we review a classic: Don’t Sweat the Small Stuff by Richard Carlson. Omar first read this book 17 years ago, well before he became an independent business person. But since then, he’s read it — and referred back to it — over and over. Some books just stick with you. In this Must-Read book review, we unpack the philosophy that made this best-seller such an important part of millions of people’s outlooks. By zooming out and putting your stressors in perspective, you can take a much healthier, and even more productive, approach to life and entrepreneurship. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1208189521 Wed, 02 Feb 2022 03:19:10 +0000 https://soundcloud.com/businessrepublic/mba1977-are-you-the-bottleneck-in-your-business-free-ride-friday 00:15:11 The $100 MBA no http://100mba.net/show - Are you holding your business back? It’s a classic problem for solopreneurs and small businesses. The founder is used to personally taking care of everything; but when the business gains traction, there are more decisions than anyone can handle alone. As a result, the work backs up behind one person, whose inability to let other people share the steering wheel slows the whole operation down. Is this you? Today, we’ll discuss how to assess whether this is happening in your business. More importantly, we’ll share what you can do about it. We would know — at one point, our very own Omar realized that if he didn’t get out of the team’s way, we’d be stuck in a rut. Swallow your pride, and take your business from plateauing to growing. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Are you holding your bus… http://100mba.net/show - Are you holding your business back? It’s a classic problem for solopreneurs and small businesses. The founder is used to personally taking care of everything; but when the business gains traction, there are more decisions than anyone can handle alone. As a result, the work backs up behind one person, whose inability to let other people share the steering wheel slows the whole operation down. Is this you? Today, we’ll discuss how to assess whether this is happening in your business. More importantly, we’ll share what you can do about it. We would know — at one point, our very own Omar realized that if he didn’t get out of the team’s way, we’d be stuck in a rut. Swallow your pride, and take your business from plateauing to growing. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1206568147 Wed, 02 Feb 2022 03:10:28 +0000 https://soundcloud.com/businessrepublic/mba1976-should-you-have-an-online-community-for-your-customers 00:12:50 The $100 MBA no http://100mba.net/show - The online community: is it just a gimmick, or an important part of a modern business approach? Whether it’s a Facebook group, a Slack channel, Discord, or something else, giving your customers a place to hang out together can have its advantages. But of course, someone has to devote the time and effort necessary to build and maintain these communities. Today, we explore what it takes to create and manage an online community, and what your business can gain from it. While not appropriate for every kind of business, a community can drive customer loyalty, retention, and help spread good word of mouth. We’ll share our experience with these communities, and why we’re currently creating one for our own customers. Get a sense of the cost and potential ROI of bringing your customers together. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The online community: is… http://100mba.net/show - The online community: is it just a gimmick, or an important part of a modern business approach? Whether it’s a Facebook group, a Slack channel, Discord, or something else, giving your customers a place to hang out together can have its advantages. But of course, someone has to devote the time and effort necessary to build and maintain these communities. Today, we explore what it takes to create and manage an online community, and what your business can gain from it. While not appropriate for every kind of business, a community can drive customer loyalty, retention, and help spread good word of mouth. We’ll share our experience with these communities, and why we’re currently creating one for our own customers. Get a sense of the cost and potential ROI of bringing your customers together. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1206566296 Sun, 30 Jan 2022 14:42:25 +0000 https://soundcloud.com/businessrepublic/mba1975-qa-wednesday-do-i-need-to-reply-to-all-my-comments-on-social-and-youtube 00:13:20 The $100 MBA no http://100mba.net/show - Engagement is crucial. But how much engagement can you handle? It’s Q&A Wednesday, and we’ve got a listener with a problem that most creators would be happy to have. Their social feeds and YouTube channel are brimming with comments! The problem: do all these comments need replies? You have to engage, but it’s impossible to keep up with every comment on a popular account. How much is too much? How much is too little? This listener is burning out fast by replying to pretty much everything. Is it worth it? Today, we offer a system for maintaining the conversation without losing your marbles. By prioritizing certain kinds of engagement and creating firm boundaries, you can strike a balance between engagement and exhaustion. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Engagement is crucial. B… http://100mba.net/show - Engagement is crucial. But how much engagement can you handle? It’s Q&A Wednesday, and we’ve got a listener with a problem that most creators would be happy to have. Their social feeds and YouTube channel are brimming with comments! The problem: do all these comments need replies? You have to engage, but it’s impossible to keep up with every comment on a popular account. How much is too much? How much is too little? This listener is burning out fast by replying to pretty much everything. Is it worth it? Today, we offer a system for maintaining the conversation without losing your marbles. By prioritizing certain kinds of engagement and creating firm boundaries, you can strike a balance between engagement and exhaustion. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1206563593 Sun, 30 Jan 2022 14:36:38 +0000 https://soundcloud.com/businessrepublic/mba1974-how-to-keep-your-valuable-employees 00:12:32 The $100 MBA no http://100mba.net/show - The ‘Great Resignation’ set a lot of talent loose. The options for all kinds of workers are better than ever, and opportunities for better employment abound. So why should your team stick with you? It’s a question every business owner should ask, especially now. Today, we share how we maintain a solid relationship with all our employees, so top talent doesn’t head for the door. Spoiler alert: it’s not all about the money. In this episode, we lay out our strategy for engaging with our team in a way that makes them feel heard, valued, and appreciated. Surprisingly enough, most companies don’t do the one thing that can drastically boost employee loyalty, and help you be a better boss. Find out how we keep ‘em in the family. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The ‘Great Resignation’ … http://100mba.net/show - The ‘Great Resignation’ set a lot of talent loose. The options for all kinds of workers are better than ever, and opportunities for better employment abound. So why should your team stick with you? It’s a question every business owner should ask, especially now. Today, we share how we maintain a solid relationship with all our employees, so top talent doesn’t head for the door. Spoiler alert: it’s not all about the money. In this episode, we lay out our strategy for engaging with our team in a way that makes them feel heard, valued, and appreciated. Surprisingly enough, most companies don’t do the one thing that can drastically boost employee loyalty, and help you be a better boss. Find out how we keep ‘em in the family. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1206559582 Sun, 30 Jan 2022 14:23:11 +0000 https://soundcloud.com/businessrepublic/mba1973-guest-teacher-kerrie-otto-de-grancy-marie-louise-how-to-evolve-yourself-consciously 00:28:07 The $100 MBA no http://100mba.net/show - If you’re not well, your business can’t be. There’s nothing woo-woo about it. Keeping your mind, body, and energy in good shape is key to making the best decisions, being productive, and making entrepreneurship a healthy pursuit. But of course, that’s easier said than done for busy founders. Kerrie Otto de Grancy & Marie Louise take a conscious, holistic approach to putting all your wellness ducks in a row. Today, they’re here with 4 key areas to focus on, as well as 5 ways to improve your overall well-being to the point where both you and your business can reach the next level. Break out the notebook for this one! This lesson is packed with valuable insights into the nature of health, business, and where the two meet. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you’re not well, your… http://100mba.net/show - If you’re not well, your business can’t be. There’s nothing woo-woo about it. Keeping your mind, body, and energy in good shape is key to making the best decisions, being productive, and making entrepreneurship a healthy pursuit. But of course, that’s easier said than done for busy founders. Kerrie Otto de Grancy & Marie Louise take a conscious, holistic approach to putting all your wellness ducks in a row. Today, they’re here with 4 key areas to focus on, as well as 5 ways to improve your overall well-being to the point where both you and your business can reach the next level. Break out the notebook for this one! This lesson is packed with valuable insights into the nature of health, business, and where the two meet. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1202728906 Wed, 26 Jan 2022 14:31:38 +0000 https://soundcloud.com/businessrepublic/mba1972-should-you-offer-your-product-in-an-app-store-free-ride-friday 00:13:55 The $100 MBA no http://100mba.net/show - So you created an app. But can you sell it totally on your own, or should you make it available on the most popular marketplaces: the App store, Play store, etc? What do you have to gain? What do you have to lose? Today, we run a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis for independent app developers. There are very good reasons to work with a major app store, but also undeniable drawbacks. So what’s your move? Tune in to this discussion, and decide if being on a big app marketplace can work in the context of your specific business model. We’ll lay out the facts, so you can make the right decision for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - So you created an app. B… http://100mba.net/show - So you created an app. But can you sell it totally on your own, or should you make it available on the most popular marketplaces: the App store, Play store, etc? What do you have to gain? What do you have to lose? Today, we run a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis for independent app developers. There are very good reasons to work with a major app store, but also undeniable drawbacks. So what’s your move? Tune in to this discussion, and decide if being on a big app marketplace can work in the context of your specific business model. We’ll lay out the facts, so you can make the right decision for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1202728147 Wed, 26 Jan 2022 14:26:45 +0000 https://soundcloud.com/businessrepublic/mba1971-how-to-ensure-you-become-a-better-business-owner-in-2022 00:17:06 The $100 MBA no http://100mba.net/show - If you’re not growing, you’re dying. That’s just as true for a business founder as it is for the business itself. If you’re not improving your ability to run a business, your business can stagnate. In other words, you can never stop upping your game. But how do you go about that? What can you do in concrete terms to make sure you’re developing as an entrepreneur? In this episode, we help you do exactly that. Today, we explain how to identify and narrow down key areas of improvement to focus on over the course of the year. This isn’t just advice we’re giving; it’s the exact system Omar uses annually, including for 2022. Get a handle on your professional development, and take specific action to keep your butt off your own laurels. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you’re not growing, y… http://100mba.net/show - If you’re not growing, you’re dying. That’s just as true for a business founder as it is for the business itself. If you’re not improving your ability to run a business, your business can stagnate. In other words, you can never stop upping your game. But how do you go about that? What can you do in concrete terms to make sure you’re developing as an entrepreneur? In this episode, we help you do exactly that. Today, we explain how to identify and narrow down key areas of improvement to focus on over the course of the year. This isn’t just advice we’re giving; it’s the exact system Omar uses annually, including for 2022. Get a handle on your professional development, and take specific action to keep your butt off your own laurels. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1202724475 Mon, 24 Jan 2022 15:34:48 +0000 https://soundcloud.com/businessrepublic/mba1970-qa-wednesday-how-do-i-handle-health-insurance-for-my-global-remote-team 00:14:29 The $100 MBA no http://100mba.net/show - Some countries cover their citizens’ healthcare needs. Some cover a portion. In others, employers are the only real source of coverage. So if you’re hiring globally, what the heck kind of health plan do you even offer? It’s Q&A Wednesday, and one of our listeners is building a borderless distributed team. How can they possibly accommodate the needs of…everyone? It’s a fair question, one that’s becoming more important as remote work becomes the norm. In this episode, we discuss all the factors you have to consider, and how expectations vary from nation to nation. Learn what you can expect when it’s time to hire from abroad, and where to find help and services that help small businesses tackle the healthcare question. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Some countries cover the… http://100mba.net/show - Some countries cover their citizens’ healthcare needs. Some cover a portion. In others, employers are the only real source of coverage. So if you’re hiring globally, what the heck kind of health plan do you even offer? It’s Q&A Wednesday, and one of our listeners is building a borderless distributed team. How can they possibly accommodate the needs of…everyone? It’s a fair question, one that’s becoming more important as remote work becomes the norm. In this episode, we discuss all the factors you have to consider, and how expectations vary from nation to nation. Learn what you can expect when it’s time to hire from abroad, and where to find help and services that help small businesses tackle the healthcare question. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1202722135 Mon, 24 Jan 2022 15:29:14 +0000 https://soundcloud.com/businessrepublic/mba1969-do-you-need-to-hire-a-full-time-website-manager 00:15:04 The $100 MBA no http://100mba.net/show - As we like to say, your website is your biz. Even if you have a physical store or office, your site can make or break your whole operation. But of course, every website needs regular maintenance, updates, and protection from cyber-threats in order to run properly. Is that the kind of thing you can do on your own, indefinitely? Or do you need someone to be in charge of it? More importantly, is this “someone” a full-time hire? Today, we discuss what your website needs, and who your website needs. If something goes wrong, every minute your site is down can cost thousands. And even when everything is working fine, constant tweaks and updates are necessary. Even if you’re a solopreneur for now, your website’s needs will grow with your company. At some point, ensuring those needs are met may be worth a full-time salary. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - As we like to say, your … http://100mba.net/show - As we like to say, your website is your biz. Even if you have a physical store or office, your site can make or break your whole operation. But of course, every website needs regular maintenance, updates, and protection from cyber-threats in order to run properly. Is that the kind of thing you can do on your own, indefinitely? Or do you need someone to be in charge of it? More importantly, is this “someone” a full-time hire? Today, we discuss what your website needs, and who your website needs. If something goes wrong, every minute your site is down can cost thousands. And even when everything is working fine, constant tweaks and updates are necessary. Even if you’re a solopreneur for now, your website’s needs will grow with your company. At some point, ensuring those needs are met may be worth a full-time salary. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1202132974 Sun, 23 Jan 2022 15:07:40 +0000 https://soundcloud.com/businessrepublic/mba1968-guest-teacher-jessica-norwood-how-to-overcome-adversity-as-an-entrepreneur 00:19:50 The $100 MBA no http://100mba.net/show - It’s been quite a year for adversity. From a global pandemic and its effects on hiring and supply chains, to a drastic reckoning with structural inequality, times got tough. But as any successful entrepreneur will tell you, navigating adversity is the one skill that everyone in every business needs. So how can you dig deep and respond constructively when the struggle becomes real? Jessica Norwood is an activist and entrepreneur who specializes in overcoming adversity. Today, she’s here with 4 powerful insights that only experience with true adversity could produce. Entrepreneurship is about being challenged; the choice to start a business is a choice to face adversity head-on. With this lesson, Jessica shares practical wisdom that can prepare pretty much anyone in any industry to adapt and overcome. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s been quite a year f… http://100mba.net/show - It’s been quite a year for adversity. From a global pandemic and its effects on hiring and supply chains, to a drastic reckoning with structural inequality, times got tough. But as any successful entrepreneur will tell you, navigating adversity is the one skill that everyone in every business needs. So how can you dig deep and respond constructively when the struggle becomes real? Jessica Norwood is an activist and entrepreneur who specializes in overcoming adversity. Today, she’s here with 4 powerful insights that only experience with true adversity could produce. Entrepreneurship is about being challenged; the choice to start a business is a choice to face adversity head-on. With this lesson, Jessica shares practical wisdom that can prepare pretty much anyone in any industry to adapt and overcome. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1198349617 Tue, 18 Jan 2022 23:43:15 +0000 https://soundcloud.com/businessrepublic/mba1967-how-to-increase-profits-with-lower-prices-free-ride-friday 00:13:03 The $100 MBA no http://100mba.net/show - Let’s be clear: we almost never recommend lower prices. In fact, we spend lots of time on this podcast encouraging people to charge more. Often, raising prices is the best way to boost overall revenue. Often, but not always. Today, we explain how lower prices can be a powerful tool — when applied correctly. There is a way to sell to the clearance-bin crowd that won’t kill profit, or devalue your brand or products. …and it’s one of the best ways to grow your business. If we sound self-contradictory, give this episode a listen. You’ll see what we mean! And you’ll walk away with an excellent strategy for taking your business to the next level. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Let’s be clear: we almos… http://100mba.net/show - Let’s be clear: we almost never recommend lower prices. In fact, we spend lots of time on this podcast encouraging people to charge more. Often, raising prices is the best way to boost overall revenue. Often, but not always. Today, we explain how lower prices can be a powerful tool — when applied correctly. There is a way to sell to the clearance-bin crowd that won’t kill profit, or devalue your brand or products. …and it’s one of the best ways to grow your business. If we sound self-contradictory, give this episode a listen. You’ll see what we mean! And you’ll walk away with an excellent strategy for taking your business to the next level. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1198348846 Tue, 18 Jan 2022 23:38:45 +0000 https://soundcloud.com/businessrepublic/mba1966-does-having-an-office-space-make-sense-in-2022 00:13:44 The $100 MBA no http://100mba.net/show - So..are we ever going back to work? More importantly, should we? Not ‘work’ as in doing work, of course. We mean going back to the physical, brick & mortar office space that used to be a requirement for any business, big or small. The key phrase is “used to be.” Office space is expensive, especially for new and small businesses. For all that money, is it really worth it? Has COVID shown us that the office is a thing of the past? Today, we explore that question, and offer our own answers. Spoiler alert: our company has never had an office. Ever. Even before the pandemic, we hired remotely for literally every position, and we wouldn’t have it any other way. But on the flip side, our host Omar maintains an office space outside the home for himself. Find out why, explore your own options, and discover your own answer to the remote vs office question. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - So..are we ever going ba… http://100mba.net/show - So..are we ever going back to work? More importantly, should we? Not ‘work’ as in doing work, of course. We mean going back to the physical, brick & mortar office space that used to be a requirement for any business, big or small. The key phrase is “used to be.” Office space is expensive, especially for new and small businesses. For all that money, is it really worth it? Has COVID shown us that the office is a thing of the past? Today, we explore that question, and offer our own answers. Spoiler alert: our company has never had an office. Ever. Even before the pandemic, we hired remotely for literally every position, and we wouldn’t have it any other way. But on the flip side, our host Omar maintains an office space outside the home for himself. Find out why, explore your own options, and discover your own answer to the remote vs office question. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1198345435 Mon, 17 Jan 2022 23:33:48 +0000 https://soundcloud.com/businessrepublic/mba1965-qa-wednesday-how-do-i-fire-my-brother 00:15:52 The $100 MBA no http://100mba.net/show - Well this is awkward. However, it’s not that uncommon. Hiring family members who just don’t work out is a thing that happens. In fact, it even happened to Omar! It’s Q&A Wednesday, and it also happened to one of our listeners. Six months into a new position, and one business founder’s brother just isn’t up to the task. How in the world do you let a close family member go without creating chaos at home? There is a way. It’s not easy, but it’s not supposed to be. The good news is that — if you handle the firing properly — both your business and your relationship can recover from it. Learn how to handle one of the most difficult situations a business (and a family) can face. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Well this is awkward. H… http://100mba.net/show - Well this is awkward. However, it’s not that uncommon. Hiring family members who just don’t work out is a thing that happens. In fact, it even happened to Omar! It’s Q&A Wednesday, and it also happened to one of our listeners. Six months into a new position, and one business founder’s brother just isn’t up to the task. How in the world do you let a close family member go without creating chaos at home? There is a way. It’s not easy, but it’s not supposed to be. The good news is that — if you handle the firing properly — both your business and your relationship can recover from it. Learn how to handle one of the most difficult situations a business (and a family) can face. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1197537427 Sun, 16 Jan 2022 15:29:30 +0000 https://soundcloud.com/businessrepublic/mba1964-top-5-website-mistakes 00:17:55 The $100 MBA no http://100mba.net/show - What’s the difference between a website that works, and one that doesn’t? When we say ‘works,’ we mean the site’s ability to reach an audience, generate leads and sales, and represent your brand. In our experience, most ineffective sites are suffering from one or more of 5 specific mistakes. These common no-no’s are like cinderblocks tied to the neck of your business. They’re holding you back, and you shouldn’t waste any time getting rid of them! Today, we share the absolute do-not’s. We’ll discuss how each of these screwups can ruin even the best-designed website — and hold back any business, no matter how great its potential. For the majority of us, the website is the business. So making sure it performs is critical. Learn what people do wrong, how to check for it, and how to fix it. Give your business website a health check, and make the changes necessary to unleash its true potential. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What’s the difference be… http://100mba.net/show - What’s the difference between a website that works, and one that doesn’t? When we say ‘works,’ we mean the site’s ability to reach an audience, generate leads and sales, and represent your brand. In our experience, most ineffective sites are suffering from one or more of 5 specific mistakes. These common no-no’s are like cinderblocks tied to the neck of your business. They’re holding you back, and you shouldn’t waste any time getting rid of them! Today, we share the absolute do-not’s. We’ll discuss how each of these screwups can ruin even the best-designed website — and hold back any business, no matter how great its potential. For the majority of us, the website is the business. So making sure it performs is critical. Learn what people do wrong, how to check for it, and how to fix it. Give your business website a health check, and make the changes necessary to unleash its true potential. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1197530362 Sun, 16 Jan 2022 15:09:35 +0000 https://soundcloud.com/businessrepublic/mba1963-guest-teacher-joe-dichiara-how-to-set-up-and-manage-a-business-finances 00:21:30 The $100 MBA no http://100mba.net/show - We’re not all great with numbers. And we don’t all know the rules. If you’re thinking of starting a business, but not sure how to do the whole financial management thing, you’re not alone. That’s why we brought an expert in for advice. Joe DiChiara is a rare combination: successful independent entrepreneur and CPA (Certified Public Accountant). While most CPA’s work for someone else, Joe knows what it takes to build your own business — and how to make the finances part a little easier. The key is to get ahead of it. Today, Joe explains what you need to do now, so that you’re not overwhelmed by financial stuff later. With straightforward, practical instructions, Joe demystifies accounting, so you can get a firm handle on it — and prevent potential legal trouble down the road. Learn the basics of small business finance from a true expert. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We’re not all great with… http://100mba.net/show - We’re not all great with numbers. And we don’t all know the rules. If you’re thinking of starting a business, but not sure how to do the whole financial management thing, you’re not alone. That’s why we brought an expert in for advice. Joe DiChiara is a rare combination: successful independent entrepreneur and CPA (Certified Public Accountant). While most CPA’s work for someone else, Joe knows what it takes to build your own business — and how to make the finances part a little easier. The key is to get ahead of it. Today, Joe explains what you need to do now, so that you’re not overwhelmed by financial stuff later. With straightforward, practical instructions, Joe demystifies accounting, so you can get a firm handle on it — and prevent potential legal trouble down the road. Learn the basics of small business finance from a true expert. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1195370635 Thu, 13 Jan 2022 00:33:35 +0000 https://soundcloud.com/businessrepublic/mba1962-when-how-to-hire-for-marketing-free-ride-friday 00:17:05 The $100 MBA no http://100mba.net/show - Get started marketing! Too many new entrepreneurs skip this part, or make it a low priority. While it's natural to focus on developing your product, marketing is where you can get an incredible return on every cent you invest. In other words, marketing is just as important to building your business as the product is! By getting an early start on forging your company’s relationship with your target audience, you can get ahead of the game in meaningful ways, leading to steadier growth down the road. Today, we explain how to get your new business's marketing ball rolling. Learn who to hire, when to hire them, and where to find them. With this simple advice, you can gain crucial momentum early on — even with a startup budget. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Get started marketing! … http://100mba.net/show - Get started marketing! Too many new entrepreneurs skip this part, or make it a low priority. While it's natural to focus on developing your product, marketing is where you can get an incredible return on every cent you invest. In other words, marketing is just as important to building your business as the product is! By getting an early start on forging your company’s relationship with your target audience, you can get ahead of the game in meaningful ways, leading to steadier growth down the road. Today, we explain how to get your new business's marketing ball rolling. Learn who to hire, when to hire them, and where to find them. With this simple advice, you can gain crucial momentum early on — even with a startup budget. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1195368145 Thu, 13 Jan 2022 00:28:27 +0000 https://soundcloud.com/businessrepublic/mba1960-the-hardest-part-of-business 00:17:14 The $100 MBA no http://100mba.net/show - Can you handle business? If you’re thinking about starting one, you might wonder what pitfalls or obstacles are the toughest. Entrepreneurship is challenging in a thousand different ways, but which way is…the scariest? Today, we narrow it down to one. There’s one thing about business that will hurt the most, take the most out of you, and make you ask yourself again and again if it’s really the life for you. It might surprise you to find out what is, but anyone who runs a business will probably agree. The great thing about a scary thing is that if you know what it is, you fear it less — and handle it better. Today, we discuss the single toughest thing about business, so you know what to expect. If you can handle this, you can handle anything. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Can you handle business?… http://100mba.net/show - Can you handle business? If you’re thinking about starting one, you might wonder what pitfalls or obstacles are the toughest. Entrepreneurship is challenging in a thousand different ways, but which way is…the scariest? Today, we narrow it down to one. There’s one thing about business that will hurt the most, take the most out of you, and make you ask yourself again and again if it’s really the life for you. It might surprise you to find out what is, but anyone who runs a business will probably agree. The great thing about a scary thing is that if you know what it is, you fear it less — and handle it better. Today, we discuss the single toughest thing about business, so you know what to expect. If you can handle this, you can handle anything. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1193862835 Mon, 10 Jan 2022 17:49:03 +0000 https://soundcloud.com/businessrepublic/mba1960-qa-wednesday-my-first-3-businesses-failed-is-business-right-for-me 00:14:51 The $100 MBA no http://100mba.net/show - Fact: entrepreneurship is not for everyone. The truth is that not everyone is right for independent business. Some people thrive more, contribute more, and live more happily by working a conventional job. But how do you know which category you fall into? It's Q&A Wednesday, and we've got a listener with several business failures under their belt. The question of whether to just hang it up is looming. With such a poor track record...is it time to quit? After all, there's a difference between persevering and spitting into the wind. Today, we explain how to know when it's time to give up, and when it's time to march onward. We'll share a few failures of our own, including several that didn't stop our intrepid host. Make the right call for you, so you never have to wonder "what if?" Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Fact: entrepreneurship i… http://100mba.net/show - Fact: entrepreneurship is not for everyone. The truth is that not everyone is right for independent business. Some people thrive more, contribute more, and live more happily by working a conventional job. But how do you know which category you fall into? It's Q&A Wednesday, and we've got a listener with several business failures under their belt. The question of whether to just hang it up is looming. With such a poor track record...is it time to quit? After all, there's a difference between persevering and spitting into the wind. Today, we explain how to know when it's time to give up, and when it's time to march onward. We'll share a few failures of our own, including several that didn't stop our intrepid host. Make the right call for you, so you never have to wonder "what if?" Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1193858536 Mon, 10 Jan 2022 17:42:31 +0000 https://soundcloud.com/businessrepublic/mba1959-why-you-and-your-team-need-pressure 00:13:18 The $100 MBA no http://100mba.net/show - We've all heard sayings about the value of pressure. Pressure drives us; it "creates diamonds," or so we're told. But is it true? Yes! Today, we explain why you should seek pressure — because otherwise, you won't know what your team is really capable of. A simple fact of human nature is that we respond differently when things aren't optional. The good news? There's plenty of pressure to be found in entrepreneurship, and all of it can help you and your team reach your highest potential. In this episode, we'll share how we apply this concept in our own business, and how you can, too. Getting comfortable with pressure will yield serious results, far more than if you avoid it. Understand the pressure principle, and you'll thrive. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We've all heard sayings … http://100mba.net/show - We've all heard sayings about the value of pressure. Pressure drives us; it "creates diamonds," or so we're told. But is it true? Yes! Today, we explain why you should seek pressure — because otherwise, you won't know what your team is really capable of. A simple fact of human nature is that we respond differently when things aren't optional. The good news? There's plenty of pressure to be found in entrepreneurship, and all of it can help you and your team reach your highest potential. In this episode, we'll share how we apply this concept in our own business, and how you can, too. Getting comfortable with pressure will yield serious results, far more than if you avoid it. Understand the pressure principle, and you'll thrive. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1192127599 Fri, 07 Jan 2022 16:09:14 +0000 https://soundcloud.com/businessrepublic/mba1958-must-read-the-ultimate-jim-rohn-library-by-jim-rohn 00:12:52 The $100 MBA no http://100mba.net/show - Get ready for a (seriously) life-changing book. The Ultimate Jim Rohn Library is a collection of lectures and lessons from the one and only — you guessed it — Jim Rohn. The O.G. of self-help and personal development, Rohn taught and inspired countless individuals to be their best selves. Now, the best of his life’s work is distilled into a power-packed audiobook. The Library is truly the ‘best of’ one of the best of entrepreneurs. Rohn’s straightforward advice rings as true as ever, as you’re guided through insights on business, life, and everything in between. Learn how to get the most from this book. Hear our top takeaways from this incredible compilation, and see why Rohn has earned his place as one of the most influential professional inspirers of all time. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Get ready for a (serious… http://100mba.net/show - Get ready for a (seriously) life-changing book. The Ultimate Jim Rohn Library is a collection of lectures and lessons from the one and only — you guessed it — Jim Rohn. The O.G. of self-help and personal development, Rohn taught and inspired countless individuals to be their best selves. Now, the best of his life’s work is distilled into a power-packed audiobook. The Library is truly the ‘best of’ one of the best of entrepreneurs. Rohn’s straightforward advice rings as true as ever, as you’re guided through insights on business, life, and everything in between. Learn how to get the most from this book. Hear our top takeaways from this incredible compilation, and see why Rohn has earned his place as one of the most influential professional inspirers of all time. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1189321426 Mon, 03 Jan 2022 09:13:21 +0000 https://soundcloud.com/businessrepublic/mba1957-why-2022-is-the-year-to-hire-great-talent-free-ride-friday 00:17:10 The $100 MBA no http://100mba.net/show - Everybody quit. So where will they work now? The ‘Great Resignation’ is real — countless professionals left unfulfilling jobs in 2021. Startups and other small companies are uniquely positioned to benefit from this once-in-generation trend. Today, we explain how. With so much talent on the table, there’s never been a better time to recruit. You can lock in newly free, high-value pros from bigger — but more boring — companies. Best of all? Because the Great Resigners are choosing companies they really believe in (instead of taking any job they could get), motivation is at an all-time high. And don’t worry — you don’t have to have a big corporate budget to take advantage of this moment. In this episode, we’ll explain why money isn’t everything, and what you can do with a limited salary offer. The talent has been unleashed. Learn how to give it a home. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Everybody quit. So where… http://100mba.net/show - Everybody quit. So where will they work now? The ‘Great Resignation’ is real — countless professionals left unfulfilling jobs in 2021. Startups and other small companies are uniquely positioned to benefit from this once-in-generation trend. Today, we explain how. With so much talent on the table, there’s never been a better time to recruit. You can lock in newly free, high-value pros from bigger — but more boring — companies. Best of all? Because the Great Resigners are choosing companies they really believe in (instead of taking any job they could get), motivation is at an all-time high. And don’t worry — you don’t have to have a big corporate budget to take advantage of this moment. In this episode, we’ll explain why money isn’t everything, and what you can do with a limited salary offer. The talent has been unleashed. Learn how to give it a home. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1187918737 Mon, 03 Jan 2022 09:03:54 +0000 https://soundcloud.com/businessrepublic/mba1956-3-email-campaigns-to-boost-your-sales 00:19:05 The $100 MBA no http://100mba.net/show - How ‘bout a sales boost to kick off the year? It’s the perfect time to warm up your list, nurture leads, and get a first-quarter sales bump! Today, we share 3 email campaigns that can do all that and more. No matter what you’re selling, these 3 campaign types can do the trick. All you have to do is tailor the specific content of each email to your product or service, send them out, and see what happens. Yes, it’s really that simple. And yes…we do this for our own business. You can send these emails out this week, or wait a bit if you’ve been sending holiday promotions. In this episode, we explain exactly what should go into them, why they work, and how to execute. Just follow the instructions, and the results might surprise you (in a good way). Get started — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How ‘bout a sales boost … http://100mba.net/show - How ‘bout a sales boost to kick off the year? It’s the perfect time to warm up your list, nurture leads, and get a first-quarter sales bump! Today, we share 3 email campaigns that can do all that and more. No matter what you’re selling, these 3 campaign types can do the trick. All you have to do is tailor the specific content of each email to your product or service, send them out, and see what happens. Yes, it’s really that simple. And yes…we do this for our own business. You can send these emails out this week, or wait a bit if you’ve been sending holiday promotions. In this episode, we explain exactly what should go into them, why they work, and how to execute. Just follow the instructions, and the results might surprise you (in a good way). Get started — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1187917981 Mon, 03 Jan 2022 08:57:41 +0000 https://soundcloud.com/businessrepublic/mba1955-qa-wednesday-im-terrified-of-public-speaking-how-can-i-get-better 00:22:16 The $100 MBA no http://100mba.net/show - Public speaking is impossible to avoid. That’s just as true for introverts as everyone else. But if speaking doesn’t come naturally, you don’t have a disadvantage. You simply have an obstacle to overcome! Today, we show you how. It’s Q&A Wednesday, and we’ve got a side-hustling listener with a pretty significant problem: public speaking terrifies them. Whether it’s for the day job, potential investors, or potential conference gigs, not speaking publicly isn’t an option. But it’s…scary as heck. Fortunately, Omar used to have that problem, too. With some training and practice, our intrepid host went from cringe-worthy to binge-worthy. In this episode, he’ll share some of the most important tips he’s learned, where he learned them, and where you can learn even more. Get comfortable in front of your audience — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Public speaking is impos… http://100mba.net/show - Public speaking is impossible to avoid. That’s just as true for introverts as everyone else. But if speaking doesn’t come naturally, you don’t have a disadvantage. You simply have an obstacle to overcome! Today, we show you how. It’s Q&A Wednesday, and we’ve got a side-hustling listener with a pretty significant problem: public speaking terrifies them. Whether it’s for the day job, potential investors, or potential conference gigs, not speaking publicly isn’t an option. But it’s…scary as heck. Fortunately, Omar used to have that problem, too. With some training and practice, our intrepid host went from cringe-worthy to binge-worthy. In this episode, he’ll share some of the most important tips he’s learned, where he learned them, and where you can learn even more. Get comfortable in front of your audience — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1187916310 Mon, 03 Jan 2022 08:50:28 +0000 https://soundcloud.com/businessrepublic/mba1954-how-to-plan-execute-your-q1-goals 00:16:55 The $100 MBA no http://100mba.net/show - How you start the year is a huge factor in how you’ll end it. 2022 is here, and you want to give your business the best chance of success. In our experience, that means hitting the first quarter hard. By putting some extra oomph in up front, you can generate the kind of momentum that’ll carry you to new heights of success. But what does that look like, exactly? Today, we offer a concrete plan for starting the year off right! By focusing on the most impactful goals — then breaking those goals down into an actionable plan — you can start moving the right needles early on, when it counts more than it ever will. Hear how we approach the first 3 months of every year, and how Q1 can be the key that unlocks Q’s 2 through 4. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How you start the year i… http://100mba.net/show - How you start the year is a huge factor in how you’ll end it. 2022 is here, and you want to give your business the best chance of success. In our experience, that means hitting the first quarter hard. By putting some extra oomph in up front, you can generate the kind of momentum that’ll carry you to new heights of success. But what does that look like, exactly? Today, we offer a concrete plan for starting the year off right! By focusing on the most impactful goals — then breaking those goals down into an actionable plan — you can start moving the right needles early on, when it counts more than it ever will. Hear how we approach the first 3 months of every year, and how Q1 can be the key that unlocks Q’s 2 through 4. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1187915134 Sat, 01 Jan 2022 17:05:06 +0000 https://soundcloud.com/businessrepublic/mba1953-guest-teacher-akbar-sheikh-how-to-build-a-7-figure-online-business-with-giving 00:21:04 The $100 MBA no http://100mba.net/show - The more you give, the more you’ll get. That’s the core philosophy of Akbar Sheikh, a wildly successful entrepreneur in the coaching space. He’s here to rewire your approach to success with a system that turns generosity into growth. Get your notepad ready! With Akbar’s 7-step system, you can take what’s uniquely valuable about you, use it to grow an audience, and turn that audience into a loyal customer base. You won’t accomplish this by “selling” so much as giving. You share, and keep sharing, until your audience has no doubts about you! This system covers the entire spectrum of a giving-based approach — from your overall mindset, to the practical steps necessary to get results. Strap in for an excellent lesson on the sheer power of giving. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The more you give, the m… http://100mba.net/show - The more you give, the more you’ll get. That’s the core philosophy of Akbar Sheikh, a wildly successful entrepreneur in the coaching space. He’s here to rewire your approach to success with a system that turns generosity into growth. Get your notepad ready! With Akbar’s 7-step system, you can take what’s uniquely valuable about you, use it to grow an audience, and turn that audience into a loyal customer base. You won’t accomplish this by “selling” so much as giving. You share, and keep sharing, until your audience has no doubts about you! This system covers the entire spectrum of a giving-based approach — from your overall mindset, to the practical steps necessary to get results. Strap in for an excellent lesson on the sheer power of giving. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1184338669 Fri, 24 Dec 2021 21:51:03 +0000 https://soundcloud.com/businessrepublic/mba1952-how-to-sell-your-online-course-in-2022-free-ride-friday 00:21:33 The $100 MBA no http://100mba.net/show - You have something to teach. So how do you find your students? Online courses are the most valuable informational products you can sell. But if you’re not getting the traffic or conversions you need to fill the “classroom,” all the knowledge and experience in the world won’t make your business profitable. Today, we show you how to solve that problem. There’s a simple, straightforward way to get people signing up. It involves a little work to set up, but once you do, it’ll work over and over again. Forget the overhyped, complicated advice from all the marketing “gurus,” and stick with something basic that’s proven to work! In this episode, we lay out the system step by step. Plus, we share where you can find a free in-depth lesson on this method, complete with direct instruction. An online course is a great way to monetize what you know. But if you haven’t earned enough trust, the people who need your help have no reason to learn from you! Learn how to stand out and show people what you really have to offer — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You have something to te… http://100mba.net/show - You have something to teach. So how do you find your students? Online courses are the most valuable informational products you can sell. But if you’re not getting the traffic or conversions you need to fill the “classroom,” all the knowledge and experience in the world won’t make your business profitable. Today, we show you how to solve that problem. There’s a simple, straightforward way to get people signing up. It involves a little work to set up, but once you do, it’ll work over and over again. Forget the overhyped, complicated advice from all the marketing “gurus,” and stick with something basic that’s proven to work! In this episode, we lay out the system step by step. Plus, we share where you can find a free in-depth lesson on this method, complete with direct instruction. An online course is a great way to monetize what you know. But if you haven’t earned enough trust, the people who need your help have no reason to learn from you! Learn how to stand out and show people what you really have to offer — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1184336539 Fri, 24 Dec 2021 15:12:36 +0000 https://soundcloud.com/businessrepublic/mba1951-how-much-should-you-spend-on-paid-marketing 00:15:51 The $100 MBA no http://100mba.net/show - Paid ads can suck the money out of your business, quickly. But you should still use them. Today, we discuss how to walk the tightrope between spending too much and spending too little on paid marketing and advertising campaigns. The fact is, if you don’t know what you’re doing, you can quickly run out of money and get little in return. …but it’s just as dangerous to be too conservative with your budget. The trick isn’t how much you spend, it’s how much you get out of each dollar. And while organic efforts like content marketing can grow your business to a certain point, you’ll hit the ceiling eventually. We’re getting close to the time of year when paid marketing and ads get cheaper. Get a precise formula for how much of your budget is worth investing — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Paid ads can suck the mo… http://100mba.net/show - Paid ads can suck the money out of your business, quickly. But you should still use them. Today, we discuss how to walk the tightrope between spending too much and spending too little on paid marketing and advertising campaigns. The fact is, if you don’t know what you’re doing, you can quickly run out of money and get little in return. …but it’s just as dangerous to be too conservative with your budget. The trick isn’t how much you spend, it’s how much you get out of each dollar. And while organic efforts like content marketing can grow your business to a certain point, you’ll hit the ceiling eventually. We’re getting close to the time of year when paid marketing and ads get cheaper. Get a precise formula for how much of your budget is worth investing — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1184333497 Fri, 24 Dec 2021 15:06:54 +0000 https://soundcloud.com/businessrepublic/mba1950-qa-wednesday-should-i-first-try-to-win-over-a-small-part-of-a-small-market 00:12:06 The $100 MBA no http://100mba.net/show - When you niche down, how far down should you go? It’s Q&A Wednesday, and one of our listeners is about to open up a new e-commerce store. But first, we need to determine just how specific the target market is. There are advantages and disadvantages to extreme niching. But when it’s done right, you won’t paint yourself into a corner. You’ll create the momentum necessary to move beyond your niche — secure in the revenue you’ll keep getting from ultra-loyal existing customers. With several examples, we’ll explore how small businesses that start really small can accomplish big things. Learn how to ballpark the right niche size, how to earn their business, and how to parlay that success into cross-niching down the road. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When you niche down, how… http://100mba.net/show - When you niche down, how far down should you go? It’s Q&A Wednesday, and one of our listeners is about to open up a new e-commerce store. But first, we need to determine just how specific the target market is. There are advantages and disadvantages to extreme niching. But when it’s done right, you won’t paint yourself into a corner. You’ll create the momentum necessary to move beyond your niche — secure in the revenue you’ll keep getting from ultra-loyal existing customers. With several examples, we’ll explore how small businesses that start really small can accomplish big things. Learn how to ballpark the right niche size, how to earn their business, and how to parlay that success into cross-niching down the road. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1184329657 Fri, 24 Dec 2021 14:58:11 +0000 https://soundcloud.com/businessrepublic/mba1949-will-free-content-still-work-in-2022 00:15:32 The $100 MBA no http://100mba.net/show - Is Content still King? Nothing works forever. So how’s the whole “content marketing” model holding up? In the earlier 2000’s, it was the beginning of a new era in marketing. Has anything changed? If so, what? It’s time to update our outlook. Today, we discuss what trends are changing content marketing — specifically, what types of content your business should focus on going into 2022. We’ve done the research, and hard data reveals a few undeniable factors that may reshape how we market in the future. The concept of trading quality content for consumer engagement is stable. But the specifics are evolving. Get a new grasp on content marketing, and start the new year with a fresh approach. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Is Content still King? … http://100mba.net/show - Is Content still King? Nothing works forever. So how’s the whole “content marketing” model holding up? In the earlier 2000’s, it was the beginning of a new era in marketing. Has anything changed? If so, what? It’s time to update our outlook. Today, we discuss what trends are changing content marketing — specifically, what types of content your business should focus on going into 2022. We’ve done the research, and hard data reveals a few undeniable factors that may reshape how we market in the future. The concept of trading quality content for consumer engagement is stable. But the specifics are evolving. Get a new grasp on content marketing, and start the new year with a fresh approach. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1184325100 Fri, 24 Dec 2021 14:46:54 +0000 https://soundcloud.com/businessrepublic/mba1948-guest-teacher-jason-byer-how-to-attract-more-customers-with-a-strong-brand 00:19:29 The $100 MBA no http://100mba.net/show - Welcome to Branding 101. A strong brand is the foundation of all your marketing efforts. But what is a “brand” anyway? Spoiler alert: it’s more than a logo. Today, marketing consultant Jason Byer explains the concept of branding, and why it’s much more powerful than you might think. The sheer psychological impact of a carefully cultivated brand can do more for your business than more direct efforts, like ads and sales pushes. Learn a few ways you can boost your branding. Earn some extra love from your market. Position your business to get better results from all your other campaigns. With specific tactics from a branding and marketing expert, you can give your business the edge. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Welcome to Branding 101.… http://100mba.net/show - Welcome to Branding 101. A strong brand is the foundation of all your marketing efforts. But what is a “brand” anyway? Spoiler alert: it’s more than a logo. Today, marketing consultant Jason Byer explains the concept of branding, and why it’s much more powerful than you might think. The sheer psychological impact of a carefully cultivated brand can do more for your business than more direct efforts, like ads and sales pushes. Learn a few ways you can boost your branding. Earn some extra love from your market. Position your business to get better results from all your other campaigns. With specific tactics from a branding and marketing expert, you can give your business the edge. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1183087939 Wed, 22 Dec 2021 16:42:16 +0000 https://soundcloud.com/businessrepublic/mba1947-when-to-secure-funding-for-your-business-free-ride-friday 00:15:33 The $100 MBA no http://100mba.net/show - Rule #1: your idea alone won’t get you funding. Whether you’re looking for an angel investor, a bank loan, or a favor from a wealthy uncle, getting outside funding takes strategy. In particular, the timing of your pitch matters almost as much as the content. When you ask for money is just as important as how. Certain things have to be in place before any reasonable investor can say yes — and a great product or service idea is only one of them. Today, we discuss how to make sure you’re already in the best position to secure funding, before you even try. By laying the groundwork first, you can set your pitch up to succeed. Time the ask right, and you’re much more likely to get the answer you want. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Rule #1: your idea alone… http://100mba.net/show - Rule #1: your idea alone won’t get you funding. Whether you’re looking for an angel investor, a bank loan, or a favor from a wealthy uncle, getting outside funding takes strategy. In particular, the timing of your pitch matters almost as much as the content. When you ask for money is just as important as how. Certain things have to be in place before any reasonable investor can say yes — and a great product or service idea is only one of them. Today, we discuss how to make sure you’re already in the best position to secure funding, before you even try. By laying the groundwork first, you can set your pitch up to succeed. Time the ask right, and you’re much more likely to get the answer you want. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1181230219 Wed, 22 Dec 2021 16:33:34 +0000 https://soundcloud.com/businessrepublic/mba1946-the-5-biggest-lessons-i-learned-in-2021 00:20:15 The $100 MBA no http://100mba.net/show - …and you thought 2020 was weird. It’s the end of the year, and it’s time for our annual round-up of the most important lessons learned during this particular trip around the sun. 2021 brought new challenges — some of them pretty tough. But every challenge comes with a prize: the wisdom you earn by navigating it. Sometimes you win, sometimes you don’t. But you can always take something away with you. Today, we share 5 things 2021 taught us. These aren’t just philosophical conclusions; they’re real-world, practical lessons you can apply to your own business. This is the true value of business experience, and it’s our privilege to share it with you. Hear what we learned, and take those lessons into 2022 and beyond. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - …and you thought 2020 wa… http://100mba.net/show - …and you thought 2020 was weird. It’s the end of the year, and it’s time for our annual round-up of the most important lessons learned during this particular trip around the sun. 2021 brought new challenges — some of them pretty tough. But every challenge comes with a prize: the wisdom you earn by navigating it. Sometimes you win, sometimes you don’t. But you can always take something away with you. Today, we share 5 things 2021 taught us. These aren’t just philosophical conclusions; they’re real-world, practical lessons you can apply to your own business. This is the true value of business experience, and it’s our privilege to share it with you. Hear what we learned, and take those lessons into 2022 and beyond. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1181227645 Mon, 20 Dec 2021 16:30:43 +0000 https://soundcloud.com/businessrepublic/mba1945-qa-wednesday-how-do-i-stop-myself-from-working-247 00:20:54 The $100 MBA no http://100mba.net/show - It’s a classic founder’s problem: the belief that more work is always better. It’s not. It’s Q&A Wednesday, and we’ve got a listener who just can’t turn themselves off. In fact, they work so hard for so long that they often fall ill, and only get real rest when disease forces them to. It’s clear what the problem is, but how does one fix it? We have a few ways. Today, Omar shares several strategies he’s tried for getting out of ‘work mode.’ Some of them worked beautifully. Others, not so much. But all of them depend on facing a difficult truth for entrepreneurs — overwork doesn’t help your business. It hurts it. Hear our methods, and learn how to relax without the guilt. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s a classic founder’s… http://100mba.net/show - It’s a classic founder’s problem: the belief that more work is always better. It’s not. It’s Q&A Wednesday, and we’ve got a listener who just can’t turn themselves off. In fact, they work so hard for so long that they often fall ill, and only get real rest when disease forces them to. It’s clear what the problem is, but how does one fix it? We have a few ways. Today, Omar shares several strategies he’s tried for getting out of ‘work mode.’ Some of them worked beautifully. Others, not so much. But all of them depend on facing a difficult truth for entrepreneurs — overwork doesn’t help your business. It hurts it. Hear our methods, and learn how to relax without the guilt. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1180687435 Sun, 19 Dec 2021 16:14:04 +0000 https://soundcloud.com/businessrepublic/mba1944-how-to-make-real-connections-at-live-events 00:15:01 The $100 MBA no http://100mba.net/show - In business, connections are everything. That means — now that it’s possible again — making sure to get out to those conferences, meetups, and other networking events. But how do you make sure they’re worth it? You spend time and money getting to in-person events, and you need to leave with an ROI. It’s not about the cocktails or the hors d'oeuvres, but the new connections you walk away with. That’s why you need a strategy. Today, we share the tips, tricks, and tactics we use to ensure that every live event adds something to the business. How you spend those few precious hours can have a monumental impact on your company down the road. Learn how to maximize every opportunity, before you walk in the door. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, connections… http://100mba.net/show - In business, connections are everything. That means — now that it’s possible again — making sure to get out to those conferences, meetups, and other networking events. But how do you make sure they’re worth it? You spend time and money getting to in-person events, and you need to leave with an ROI. It’s not about the cocktails or the hors d'oeuvres, but the new connections you walk away with. That’s why you need a strategy. Today, we share the tips, tricks, and tactics we use to ensure that every live event adds something to the business. How you spend those few precious hours can have a monumental impact on your company down the road. Learn how to maximize every opportunity, before you walk in the door. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1180683691 Sun, 19 Dec 2021 16:08:45 +0000 https://soundcloud.com/businessrepublic/mba1943-guest-teacher-mikil-taylor-how-to-support-a-first-time-manager 00:18:48 The $100 MBA no http://100mba.net/show - You need your managers. But they need you too. That’s especially true for a first-timer. As your company grows, it’s perfectly natural to promote employees from within, rather than seek more experienced outsiders. But you have to make sure your newly-minted manager has the guidance they need to succeed. Today, an expert stops by to show us how. Mikil Taylor understands what it takes to make a manager, not just hire one. He’s here with 4 specific ways you can help an employee transition to a management role, and give them the best chance to do you proud. Put some work into giving new managers a leg up, and it’ll save you exponentially more work down the road. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You need your managers. … http://100mba.net/show - You need your managers. But they need you too. That’s especially true for a first-timer. As your company grows, it’s perfectly natural to promote employees from within, rather than seek more experienced outsiders. But you have to make sure your newly-minted manager has the guidance they need to succeed. Today, an expert stops by to show us how. Mikil Taylor understands what it takes to make a manager, not just hire one. He’s here with 4 specific ways you can help an employee transition to a management role, and give them the best chance to do you proud. Put some work into giving new managers a leg up, and it’ll save you exponentially more work down the road. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1177742110 Tue, 14 Dec 2021 14:53:27 +0000 https://soundcloud.com/businessrepublic/mba1942-what-to-ask-in-an-interview-to-find-the-best-hires-free-ride-friday 00:18:04 The $100 MBA no http://100mba.net/show - You don’t just want the right skills. You want the right people. In fact, the latter might be even more important than the former. But how can you tell who someone really is from one or two interviews? How can you get an accurate sense of their reliability, creativity, and ability to problem-solve? Today, we explain how. In this episode, we share 3 types of questions you should ask in every interview. They’re the best predictors of performance, no matter what kind of job you’re hiring for. The consequences of a bad hire are significant. It took us years to grow from a team of 2 to a team of several dozen — and along the way, we learned how to ask what matters most. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You don’t just want the … http://100mba.net/show - You don’t just want the right skills. You want the right people. In fact, the latter might be even more important than the former. But how can you tell who someone really is from one or two interviews? How can you get an accurate sense of their reliability, creativity, and ability to problem-solve? Today, we explain how. In this episode, we share 3 types of questions you should ask in every interview. They’re the best predictors of performance, no matter what kind of job you’re hiring for. The consequences of a bad hire are significant. It took us years to grow from a team of 2 to a team of several dozen — and along the way, we learned how to ask what matters most. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1177740241 Tue, 14 Dec 2021 14:48:18 +0000 https://soundcloud.com/businessrepublic/mba1941-are-you-spending-enough-time-on-making-revenue 00:15:01 The $100 MBA no http://100mba.net/show - Profit: it’s the only way a small business can survive. One of the reasons so many new businesses don’t survive is because new entrepreneurs don’t focus on it enough. Sounds weird, right? Making money should be an obvious priority. But it might be too obvious — so obvious we forget all about it. In this episode, we discuss how to keep your mind on the “P” side of your P&L (Profit and Loss) sheet. It’s incredible how much time you can spend on tasks that don’t help your bottom line, if you’re not careful. Today, we share how much of your day should be devoted to profit-first activities, and how to make sure you’re measuring up. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Profit: it’s the only wa… http://100mba.net/show - Profit: it’s the only way a small business can survive. One of the reasons so many new businesses don’t survive is because new entrepreneurs don’t focus on it enough. Sounds weird, right? Making money should be an obvious priority. But it might be too obvious — so obvious we forget all about it. In this episode, we discuss how to keep your mind on the “P” side of your P&L (Profit and Loss) sheet. It’s incredible how much time you can spend on tasks that don’t help your bottom line, if you’re not careful. Today, we share how much of your day should be devoted to profit-first activities, and how to make sure you’re measuring up. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1177737412 Tue, 14 Dec 2021 14:41:56 +0000 https://soundcloud.com/businessrepublic/mba1940-qa-wednesday-how-to-approach-partnerships-with-no-evidence-of-success 00:17:44 The $100 MBA no http://100mba.net/show - When you have no reputation, why should anyone trust you? It’s the age-old challenge for a brand-new business. And it’s especially problematic for one of our listeners. It’s Q&A Wednesday, and this listener has a business that depends heavily on partnerships with other companies. Unfortunately, this fledgling business has no track record they can use to prove their value to potential partners. How can you gain experience when you need experience to gain it? If you’ve got a new business, this is the perfect episode for you. We’ll share a strategy anyone can use to get a few notches on their belt, and prove themselves to a wider and wider circle of potential partners (and customers). It takes a little work — and risk — up front, but it’s the best way to build a reputation you can keep building on. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When you have no reputat… http://100mba.net/show - When you have no reputation, why should anyone trust you? It’s the age-old challenge for a brand-new business. And it’s especially problematic for one of our listeners. It’s Q&A Wednesday, and this listener has a business that depends heavily on partnerships with other companies. Unfortunately, this fledgling business has no track record they can use to prove their value to potential partners. How can you gain experience when you need experience to gain it? If you’ve got a new business, this is the perfect episode for you. We’ll share a strategy anyone can use to get a few notches on their belt, and prove themselves to a wider and wider circle of potential partners (and customers). It takes a little work — and risk — up front, but it’s the best way to build a reputation you can keep building on. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1176562207 Sun, 12 Dec 2021 16:07:17 +0000 https://soundcloud.com/businessrepublic/mba1939-the-cost-of-updating-our-branding-logo 00:11:17 The $100 MBA no http://100mba.net/show - Ready to freshen up your company’s look? We just did. Today, we share the process of overhauling our marketing design, from the logo to our color scheme and everything else. Our software company went years without any significant tweaks to the branding. With big changes to the product on the horizon, we decided it was the right time to try on some fresh looks. In this episode, we detail what went into the entire effort — and more importantly, what it cost. We share the fun of it, the struggles, and all the ups and downs of finding a new way to represent the brand visually. Hear what we learned, and why a little refresh can be well worth the investment — if you do it right. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Ready to freshen up your… http://100mba.net/show - Ready to freshen up your company’s look? We just did. Today, we share the process of overhauling our marketing design, from the logo to our color scheme and everything else. Our software company went years without any significant tweaks to the branding. With big changes to the product on the horizon, we decided it was the right time to try on some fresh looks. In this episode, we detail what went into the entire effort — and more importantly, what it cost. We share the fun of it, the struggles, and all the ups and downs of finding a new way to represent the brand visually. Hear what we learned, and why a little refresh can be well worth the investment — if you do it right. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1176559351 Sun, 12 Dec 2021 16:03:08 +0000 https://soundcloud.com/businessrepublic/mba1938-must-read-demand-side-sales-101-by-bob-moesta 00:16:10 The $100 MBA no http://100mba.net/show - We’ve all heard about the “buyer’s journey.” But what does it really look like? Every once in a while, you read something that sticks with you. That’s the case with Bob Moesta’s Demand-Side Sales 101, one of the most mind-opening books we’ve seen in a while. This book completely realigned our concept of selling. It’s a total reversal of the typical sales model, which has you blasting features and benefits in the customer’s direction. Instead, Demand-Side urges you to figure out where in the journey the customer is, so you can bring them closer. By understanding what happens before people make a decision to buy, you can get them there. Take the anxiety and discomfort out of sales. Packed with real-world examples, this book offers a completely new roadmap to sales success. Hear our thoughts and takeaways — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We’ve all heard about th… http://100mba.net/show - We’ve all heard about the “buyer’s journey.” But what does it really look like? Every once in a while, you read something that sticks with you. That’s the case with Bob Moesta’s Demand-Side Sales 101, one of the most mind-opening books we’ve seen in a while. This book completely realigned our concept of selling. It’s a total reversal of the typical sales model, which has you blasting features and benefits in the customer’s direction. Instead, Demand-Side urges you to figure out where in the journey the customer is, so you can bring them closer. By understanding what happens before people make a decision to buy, you can get them there. Take the anxiety and discomfort out of sales. Packed with real-world examples, this book offers a completely new roadmap to sales success. Hear our thoughts and takeaways — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1173536083 Tue, 07 Dec 2021 15:44:39 +0000 https://soundcloud.com/businessrepublic/mba1937-how-to-spend-more-time-on-what-matters-free-ride-friday 00:15:58 The $100 MBA no http://100mba.net/show - You want to make money. But you can’t make time. If you’re not careful, the million little things that come with running a business can suck your hours, days, and weeks away — a few minutes at a time. We often feel comfortable getting sucked into day-to-day work that takes up time, but doesn’t necessarily grow the business. It’s time to change that. Today, we share a simple system for using every day to its fullest potential. By identifying what matters most and prioritizing it, you can get off the hamster wheel and spend your time more wisely. Ditch the feeling of overwhelm forever. Get bigger returns on the time you invest. Start zeroing in on what has the most impact on your most important goals. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You want to make money. … http://100mba.net/show - You want to make money. But you can’t make time. If you’re not careful, the million little things that come with running a business can suck your hours, days, and weeks away — a few minutes at a time. We often feel comfortable getting sucked into day-to-day work that takes up time, but doesn’t necessarily grow the business. It’s time to change that. Today, we share a simple system for using every day to its fullest potential. By identifying what matters most and prioritizing it, you can get off the hamster wheel and spend your time more wisely. Ditch the feeling of overwhelm forever. Get bigger returns on the time you invest. Start zeroing in on what has the most impact on your most important goals. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1173532939 Tue, 07 Dec 2021 15:38:22 +0000 https://soundcloud.com/businessrepublic/mba1936-why-we-raised-prices 00:16:20 The $100 MBA no http://100mba.net/show - Have you raised prices lately? We just did, and it was no easy decision. We revamped all plans and upped the prices for our webinar software, WebinarNinja. It was scary. It was anxious. It involved months of thorough research and consultation. ...and we should’ve done it a long time ago. Today, we explain exactly what led to this major change, and why we’re convinced it was the right move. We’ll explore all the anxieties and apprehensions that come with a decision like this, and why we went ahead despite them. As your product and company grow, you have to make sure the return on all your investments stays high enough. Take a look at your prices, and ask yourself if they truly reflect the value you’re offering. If the answer is no, this is the episode for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Have you raised prices l… http://100mba.net/show - Have you raised prices lately? We just did, and it was no easy decision. We revamped all plans and upped the prices for our webinar software, WebinarNinja. It was scary. It was anxious. It involved months of thorough research and consultation. ...and we should’ve done it a long time ago. Today, we explain exactly what led to this major change, and why we’re convinced it was the right move. We’ll explore all the anxieties and apprehensions that come with a decision like this, and why we went ahead despite them. As your product and company grow, you have to make sure the return on all your investments stays high enough. Take a look at your prices, and ask yourself if they truly reflect the value you’re offering. If the answer is no, this is the episode for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1172608639 Mon, 06 Dec 2021 03:20:52 +0000 https://soundcloud.com/businessrepublic/mba1935-qa-wednesday-how-do-i-know-if-my-idea-will-work 00:13:23 The $100 MBA no http://100mba.net/show - It’s the first, biggest question every aspiring entrepreneur asks: “Will this work?” No one has a crystal ball, and no one can say with 100% certainty whether a new business will succeed or fail. But there are ways to get an accurate sense of whether your idea has a reasonable chance of success. It’s Q&A Wednesday, and we’ve got a listener who spent months developing a new business idea. But they’re afraid to take that final step of committing real resources and pulling the trigger on a launch. What can this person do to move forward with confidence? How can they be sure that at the very least, it was worth a shot? Today, we explain how to test the waters. Learn how to launch with less risk and a greater degree of certainty. Today’s episode is a crash course in business idea validation — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s the first, biggest … http://100mba.net/show - It’s the first, biggest question every aspiring entrepreneur asks: “Will this work?” No one has a crystal ball, and no one can say with 100% certainty whether a new business will succeed or fail. But there are ways to get an accurate sense of whether your idea has a reasonable chance of success. It’s Q&A Wednesday, and we’ve got a listener who spent months developing a new business idea. But they’re afraid to take that final step of committing real resources and pulling the trigger on a launch. What can this person do to move forward with confidence? How can they be sure that at the very least, it was worth a shot? Today, we explain how to test the waters. Learn how to launch with less risk and a greater degree of certainty. Today’s episode is a crash course in business idea validation — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1172344447 Sun, 05 Dec 2021 16:06:48 +0000 https://soundcloud.com/businessrepublic/mba1934-why-playing-it-safe-can-be-risky 00:12:32 The $100 MBA no http://100mba.net/show - Some say “if it ain’t broke, don’t fix it.” But something doesn’t have to be broken to be improved — or left behind. Every time you’re scared to change something about your business, think of this episode! Too much risk aversion can have the same effect (or worse) as excess risk. Today, we explore how businesses fail when they don’t make bold changes. With specific examples, we demonstrate how inertia can kill your business just as easily as a bad move. While you can’t guarantee the results of taking a risk, you can guarantee what happens if you do nothing for too long. Rewire your thinking around risk, and learn how to take calculated risks when appropriate. Once you shake off the fear of change, your business will become more flexible, innovative, and sustainable. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Some say “if it ain’t br… http://100mba.net/show - Some say “if it ain’t broke, don’t fix it.” But something doesn’t have to be broken to be improved — or left behind. Every time you’re scared to change something about your business, think of this episode! Too much risk aversion can have the same effect (or worse) as excess risk. Today, we explore how businesses fail when they don’t make bold changes. With specific examples, we demonstrate how inertia can kill your business just as easily as a bad move. While you can’t guarantee the results of taking a risk, you can guarantee what happens if you do nothing for too long. Rewire your thinking around risk, and learn how to take calculated risks when appropriate. Once you shake off the fear of change, your business will become more flexible, innovative, and sustainable. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1172310451 Sun, 05 Dec 2021 14:30:32 +0000 https://soundcloud.com/businessrepublic/mba1933-guest-teacher-david-ibarra-how-to-utilize-the-brain-model 00:19:41 The $100 MBA no http://100mba.net/show - You have more control over your mind — and therefore your performance — than you think. If you’re not sure what’s holding you back from certain goals in business or life, it might just be your mind. And according to today’s guest teacher, there’s something you can do about it. David Ibarra is a business consultant, author, and speaker who specializes in mental training for peak performance. He teaches people how to manage their minds and influence their own subconsciouses. Rather than living at the mercy of subconscious impulses, you can understand and benefit from them. Today, David explains how. Get a handle on your brain, and you can get a handle on anything. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You have more control ov… http://100mba.net/show - You have more control over your mind — and therefore your performance — than you think. If you’re not sure what’s holding you back from certain goals in business or life, it might just be your mind. And according to today’s guest teacher, there’s something you can do about it. David Ibarra is a business consultant, author, and speaker who specializes in mental training for peak performance. He teaches people how to manage their minds and influence their own subconsciouses. Rather than living at the mercy of subconscious impulses, you can understand and benefit from them. Today, David explains how. Get a handle on your brain, and you can get a handle on anything. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1169302621 Tue, 30 Nov 2021 14:46:26 +0000 https://soundcloud.com/businessrepublic/mba1932-how-to-make-revenue-past-the-holidays-free-ride-friday 00:14:35 The $100 MBA no http://100mba.net/show - The new year can bring more than one kind of hangover. So many businesses see a huge bump in sales around the holidays, only to suffer a serious dry spell right after. In some cases, the post-holiday drought can almost cancel out the gains that preceded it. The worst part? For many businesses, it doesn’t have to happen. Today, we offer a few ways to avoid that first-quarter slump. The beginning of the year offers unique opportunities to make serious strides. If you prepare in advance, you can pluck the fruit that most businesses miss. Hear our strategies, and choose the ones that will work best for you. Make your 2022 less of a rollercoaster, and more of an acceleration lane. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The new year can bring m… http://100mba.net/show - The new year can bring more than one kind of hangover. So many businesses see a huge bump in sales around the holidays, only to suffer a serious dry spell right after. In some cases, the post-holiday drought can almost cancel out the gains that preceded it. The worst part? For many businesses, it doesn’t have to happen. Today, we offer a few ways to avoid that first-quarter slump. The beginning of the year offers unique opportunities to make serious strides. If you prepare in advance, you can pluck the fruit that most businesses miss. Hear our strategies, and choose the ones that will work best for you. Make your 2022 less of a rollercoaster, and more of an acceleration lane. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1169288218 Tue, 30 Nov 2021 14:33:56 +0000 https://soundcloud.com/businessrepublic/mba1931-why-we-launched-a-free-plan 00:13:51 The $100 MBA no http://100mba.net/show - We’re making a huge change to our business — and you’re invited to witness. As many listeners know, we run a SaaS business. Our webinar software has been on the market since 2014, and growing steadily. This week, we’re taking a big leap: ditching our free trial, and moving to a completely free plan with no expiration. In other words, we’ve decided to give our product away. ...well, a version of it, anyway. The “freemium” model is all the rage, and likely to continue. So after consulting with friends and experts, we’ve decided to let our product do the marketing for us. Today, we discuss how we arrived at this decision, what we hope to get out of it, and how we’re executing the big transition. It’s a scary, exciting time — join us for the ride, and see if a freemium approach can work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We’re making a huge chan… http://100mba.net/show - We’re making a huge change to our business — and you’re invited to witness. As many listeners know, we run a SaaS business. Our webinar software has been on the market since 2014, and growing steadily. This week, we’re taking a big leap: ditching our free trial, and moving to a completely free plan with no expiration. In other words, we’ve decided to give our product away. ...well, a version of it, anyway. The “freemium” model is all the rage, and likely to continue. So after consulting with friends and experts, we’ve decided to let our product do the marketing for us. Today, we discuss how we arrived at this decision, what we hope to get out of it, and how we’re executing the big transition. It’s a scary, exciting time — join us for the ride, and see if a freemium approach can work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1169285590 Tue, 30 Nov 2021 14:10:49 +0000 https://soundcloud.com/businessrepublic/mba1930-qa-wednesday-how-do-i-tell-my-spouse-i-want-to-start-a-business 00:14:05 The $100 MBA no http://100mba.net/show - Entrepreneurship is more than a job. It’s a lifestyle — which means it affects everyone who shares your life. Which begs the question: how do you get your family on board? It’s Q&A Wednesday, and one listener is ready to start a business. But first, they have to tell their spouse. How should an aspiring entrepreneur approach a conversation like that? What can you say? How do you “pitch” your business idea to your partner in life? No one truly starts a business alone. Today, we offer a few key tips on discussing your new venture with the one person (besides yourself) it will affect the most. Whether you’re jumping in full-time, or planning to start a side hustle and transition out of your day job later, this conversation is a must. You’ll have to navigate all the feelings it brings up, in a way that’s constructive and collaborative. Both your business and your relationship may depend on it. Hear our best advice on handling this crucial moment skillfully. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Entrepreneurship is more… http://100mba.net/show - Entrepreneurship is more than a job. It’s a lifestyle — which means it affects everyone who shares your life. Which begs the question: how do you get your family on board? It’s Q&A Wednesday, and one listener is ready to start a business. But first, they have to tell their spouse. How should an aspiring entrepreneur approach a conversation like that? What can you say? How do you “pitch” your business idea to your partner in life? No one truly starts a business alone. Today, we offer a few key tips on discussing your new venture with the one person (besides yourself) it will affect the most. Whether you’re jumping in full-time, or planning to start a side hustle and transition out of your day job later, this conversation is a must. You’ll have to navigate all the feelings it brings up, in a way that’s constructive and collaborative. Both your business and your relationship may depend on it. Hear our best advice on handling this crucial moment skillfully. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1168236955 Sun, 28 Nov 2021 15:17:07 +0000 https://soundcloud.com/businessrepublic/mba1929-what-does-facebooks-metaverse-mean-for-your-business 00:17:19 The $100 MBA no http://100mba.net/show - What is Facebook about to do? Everyone’s talking about Meta and the Metaverse, but not everyone knows exactly what they’re talking about. Part rebrand, part new platform, part complete overhaul of the entire Internet — whatever it is, it’s potentially huge. Today, we clear up the confusion. More importantly, we’ll discuss what potential opportunities and/or problems Meta might create for your business. If this ambitious plan actually comes to fruition the way Mr. Zuckerberg intends, it will be a game changer, for better or worse. Whether you love Facebook or hate it, we can’t ignore its still-evolving impact on how we do business. Get a crash course in what might be the next big phase of social media and digital marketing. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What is Facebook about t… http://100mba.net/show - What is Facebook about to do? Everyone’s talking about Meta and the Metaverse, but not everyone knows exactly what they’re talking about. Part rebrand, part new platform, part complete overhaul of the entire Internet — whatever it is, it’s potentially huge. Today, we clear up the confusion. More importantly, we’ll discuss what potential opportunities and/or problems Meta might create for your business. If this ambitious plan actually comes to fruition the way Mr. Zuckerberg intends, it will be a game changer, for better or worse. Whether you love Facebook or hate it, we can’t ignore its still-evolving impact on how we do business. Get a crash course in what might be the next big phase of social media and digital marketing. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1168232725 Sun, 28 Nov 2021 15:09:58 +0000 https://soundcloud.com/businessrepublic/mba1928-guest-teacher-tanessa-shears-how-to-eliminate-brain-fog-for-more-productivity 00:21:02 The $100 MBA no http://100mba.net/show - Your brain is your most important tool. And tools need maintenance. Taking care of your mental and emotional well-being is not indulgence — it’s business. Investing time and effort into brain health is what a responsible leader does. But sometimes, we need a little guidance. That’s where Tanessa Shears comes in. Tanessa is a biohacking expert and health consultant for entrepreneurs. Today, she shares a few tips that can improve your sleep, boost your focus, and keep you at the top of your game. The best part? You can start doing all of it immediately. The hard-hustling culture of entrepreneurship can backfire. Sacrificing health for work is always counterproductive, especially when it’s your own business at stake. Take these tips, and establish a healthier routine. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Your brain is your most … http://100mba.net/show - Your brain is your most important tool. And tools need maintenance. Taking care of your mental and emotional well-being is not indulgence — it’s business. Investing time and effort into brain health is what a responsible leader does. But sometimes, we need a little guidance. That’s where Tanessa Shears comes in. Tanessa is a biohacking expert and health consultant for entrepreneurs. Today, she shares a few tips that can improve your sleep, boost your focus, and keep you at the top of your game. The best part? You can start doing all of it immediately. The hard-hustling culture of entrepreneurship can backfire. Sacrificing health for work is always counterproductive, especially when it’s your own business at stake. Take these tips, and establish a healthier routine. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1165326946 Tue, 23 Nov 2021 15:48:08 +0000 https://soundcloud.com/businessrepublic/mba1926-why-we-stopped-doing-black-friday 00:12:50 The $100 MBA no http://100mba.net/show - Sometimes, you have to go the other way. Black Friday & Cyber Monday have become almost like holidays unto themselves. The only problem? The “tradition” of trampling each other for discount blenders or sending Amazon fulfillment centers into apocalypse mode isn’t right for every business. Not to mention, it has some serious drawbacks. Today, we explain why our company decided to skip Black Friday this year, and institute a new tradition. The reasons are both practical and moral, which pretty much sums up the best thing about being an entrepreneur: the freedom to choose what your business stands for. Tune in, see why we’re bucking the trend, and consider the possibility of doing something different — just because you can. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sometimes, you have to g… http://100mba.net/show - Sometimes, you have to go the other way. Black Friday & Cyber Monday have become almost like holidays unto themselves. The only problem? The “tradition” of trampling each other for discount blenders or sending Amazon fulfillment centers into apocalypse mode isn’t right for every business. Not to mention, it has some serious drawbacks. Today, we explain why our company decided to skip Black Friday this year, and institute a new tradition. The reasons are both practical and moral, which pretty much sums up the best thing about being an entrepreneur: the freedom to choose what your business stands for. Tune in, see why we’re bucking the trend, and consider the possibility of doing something different — just because you can. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1163645551 Sat, 20 Nov 2021 14:30:44 +0000 https://soundcloud.com/businessrepublic/mba1927-5-low-cost-ways-to-increase-revenue-free-ride-friday 00:17:21 The $100 MBA no http://100mba.net/show - Need a boost to get through tough times, or just meet a short-term goal? We’ve got you covered. Today, we share 5 specific ways you can inject some black ink into the ol’ profit and loss sheet — quickly, and at very little cost. These are all tactics we’ve used in our businesses, which you can use alone or in combinations. Best of all? None of them are very difficult to pull off. No matter what kind of business you run, one or more of these moves will work for you. We’ll explain why they work, and offer details on how to execute. Get over that last-quarter goal line — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Need a boost to get thro… http://100mba.net/show - Need a boost to get through tough times, or just meet a short-term goal? We’ve got you covered. Today, we share 5 specific ways you can inject some black ink into the ol’ profit and loss sheet — quickly, and at very little cost. These are all tactics we’ve used in our businesses, which you can use alone or in combinations. Best of all? None of them are very difficult to pull off. No matter what kind of business you run, one or more of these moves will work for you. We’ll explain why they work, and offer details on how to execute. Get over that last-quarter goal line — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1163642437 Sat, 20 Nov 2021 14:21:53 +0000 https://soundcloud.com/businessrepublic/mba1925-qa-wednesday-how-do-i-hire-for-a-skill-i-am-not-an-expert-in 00:14:30 The $100 MBA no http://100mba.net/show - Sometimes, the toughest thing about entrepreneurship is putting faith in other people. That’s especially true when you need to hire someone. None of us know how to do everything — creatives might not know how engineering works, graphic designers might not know SEO; the list goes on. So how can you build the best team when you haven’t played all the positions yourself? It’s Q&A Wednesday, and we’ve got a listener in exactly that pickle. This listener is a founder and engineer, who needs a copywriter. But as an engineer, how on Earth can they recognize the talent and disposition that makes an ace writer? The short answer is...they can’t. So what’s an entrepreneur to do? Today, we explain how to make sure your hires are solid, by getting a little help from outside the company. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sometimes, the toughest … http://100mba.net/show - Sometimes, the toughest thing about entrepreneurship is putting faith in other people. That’s especially true when you need to hire someone. None of us know how to do everything — creatives might not know how engineering works, graphic designers might not know SEO; the list goes on. So how can you build the best team when you haven’t played all the positions yourself? It’s Q&A Wednesday, and we’ve got a listener in exactly that pickle. This listener is a founder and engineer, who needs a copywriter. But as an engineer, how on Earth can they recognize the talent and disposition that makes an ace writer? The short answer is...they can’t. So what’s an entrepreneur to do? Today, we explain how to make sure your hires are solid, by getting a little help from outside the company. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1163639305 Sat, 20 Nov 2021 14:13:32 +0000 https://soundcloud.com/businessrepublic/mba1924-selling-your-product-or-service-on-groupon 00:14:44 The $100 MBA no http://100mba.net/show - How do you get on Groupon? More importantly...should you? Groupon has a thriving business with a massive global reach. The only problem for you? Their revenue comes from drastically reducing yours. Groupon became a household name by selling vastly discounted products and services from companies who partner with them. But of course, there’s a huge upside. Today, we share our own experience with Groupon, and why we...well, kinda love it. We’ll explain why it can be a great idea to sell your product on Groupon, and how to make sure you reap maximum benefits. Before you put your product on Groupon, listen to this. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How do you get on Groupo… http://100mba.net/show - How do you get on Groupon? More importantly...should you? Groupon has a thriving business with a massive global reach. The only problem for you? Their revenue comes from drastically reducing yours. Groupon became a household name by selling vastly discounted products and services from companies who partner with them. But of course, there’s a huge upside. Today, we share our own experience with Groupon, and why we...well, kinda love it. We’ll explain why it can be a great idea to sell your product on Groupon, and how to make sure you reap maximum benefits. Before you put your product on Groupon, listen to this. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1163633404 Sat, 20 Nov 2021 14:00:44 +0000 https://soundcloud.com/businessrepublic/mba1923-extended-interview-amir-salihefendic-building-a-25-million-user-business 00:56:38 The $100 MBA no http://100mba.net/show - How can you build what you really want to build? Do you have the courage to put your vision ahead of metrics? The work ethic to give it your all? The flexibility to figure out what works for your company, even if it’s a little different? If that sounds like you, you’ll probably love Amir Salihefendic. The founder and CEO of Doist (that’s the parent company of Doist and Twist), Amir built something that tens of millions of people love — and just might represent the future of remote work. Today, Omar sits down for an extended talk with Amir, plunging into everything from failure, the immigrant experience, working with a distributed team, and much more. This interview is an absolute must for any aspiring entrepreneur. You can build a business that suits your life, and not the other way around. You can stick to a vision that takes time and patience to bring to fruition. You can reach extreme heights of success — not just in spite of, but because of modest origins. Hear how Amir did it, and be inspired. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How can you build what y… http://100mba.net/show - How can you build what you really want to build? Do you have the courage to put your vision ahead of metrics? The work ethic to give it your all? The flexibility to figure out what works for your company, even if it’s a little different? If that sounds like you, you’ll probably love Amir Salihefendic. The founder and CEO of Doist (that’s the parent company of Doist and Twist), Amir built something that tens of millions of people love — and just might represent the future of remote work. Today, Omar sits down for an extended talk with Amir, plunging into everything from failure, the immigrant experience, working with a distributed team, and much more. This interview is an absolute must for any aspiring entrepreneur. You can build a business that suits your life, and not the other way around. You can stick to a vision that takes time and patience to bring to fruition. You can reach extreme heights of success — not just in spite of, but because of modest origins. Hear how Amir did it, and be inspired. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1159615330 Sun, 14 Nov 2021 00:10:37 +0000 https://soundcloud.com/businessrepublic/mba1922-a-different-way-to-charge-for-services-free-ride-friday 00:12:44 The $100 MBA no http://100mba.net/show - Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s...well, limited. Usually it’s by the hour, or some other fixed unit that helps the client predict what they’ll spend. But there’s another way to charge. It’s a little different. It requires some risk on your part. But if you and the client are willing to try it, you can both make (much) more money. It can also help you land clients that are on the fence. You might not use this trick for every job. But when you do, it has the potential to create serious revenue — and best of all, much of that revenue is passive. If it seems like it’s a little out of left field, it is. But it’s definitely worth a try. Find out what this radically different strategy is, and see if it can work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Most service-based busin… http://100mba.net/show - Most service-based businesses (web design, copywriting, photography, etc) charge in a way that’s...well, limited. Usually it’s by the hour, or some other fixed unit that helps the client predict what they’ll spend. But there’s another way to charge. It’s a little different. It requires some risk on your part. But if you and the client are willing to try it, you can both make (much) more money. It can also help you land clients that are on the fence. You might not use this trick for every job. But when you do, it has the potential to create serious revenue — and best of all, much of that revenue is passive. If it seems like it’s a little out of left field, it is. But it’s definitely worth a try. Find out what this radically different strategy is, and see if it can work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1159608082 Sat, 13 Nov 2021 23:51:12 +0000 https://soundcloud.com/businessrepublic/mba1921-how-to-easily-write-a-valuable-blog-post 00:15:42 The $100 MBA no http://100mba.net/show - Tired of staring at that blank word doc? Writing can be hard. It can be intimidating. But you’ve got knowledge to share, and potential customers to bring to your website. So how can you pump out great content, reliably? All you need is a system. Today, we show you how to get the good stuff out of your head and onto the page. With a relatively simple template, you can break the entire writing process down into a few bite-sized steps — and turn yourself into a quality-content machine. The written word is still the most powerful asset a website can have. Even with video and other media, search engines are still driven largely by words. Learn how to write content that’s valuable to readers, but also tailored for great SEO. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Tired of staring at that… http://100mba.net/show - Tired of staring at that blank word doc? Writing can be hard. It can be intimidating. But you’ve got knowledge to share, and potential customers to bring to your website. So how can you pump out great content, reliably? All you need is a system. Today, we show you how to get the good stuff out of your head and onto the page. With a relatively simple template, you can break the entire writing process down into a few bite-sized steps — and turn yourself into a quality-content machine. The written word is still the most powerful asset a website can have. Even with video and other media, search engines are still driven largely by words. Learn how to write content that’s valuable to readers, but also tailored for great SEO. Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1159603633 Sat, 13 Nov 2021 23:36:25 +0000 https://soundcloud.com/businessrepublic/mba1920-qa-wednesday-do-i-need-to-offer-free-shipping 00:14:53 The $100 MBA no http://100mba.net/show - It’s an age-old e-commerce debate: should you offer free shipping? There is a firm answer, but it’s not as simple as ‘yes’ or ‘no.’ Like so many things in business, it depends. It’s Q&A Wednesday, and we’re helping one listener decide whether to ship their high-end iPhone accessories at their own expense, or make the customer cover it. Is shipping a deal-breaker? Can covering shipping increase sales to the point where it’s worth the cost? Like we said — it depends. Today, we draw on our own experience in e-commerce to help you figure out which kind of business you’re running. Is it the kind where customers are won or lost based on perks like free shipping? Or is it the kind where the cost of shipping is more than worth it to get your product? By putting some time into analyzing your customers and their buying journey, you can find the answer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s an age-old e-commer… http://100mba.net/show - It’s an age-old e-commerce debate: should you offer free shipping? There is a firm answer, but it’s not as simple as ‘yes’ or ‘no.’ Like so many things in business, it depends. It’s Q&A Wednesday, and we’re helping one listener decide whether to ship their high-end iPhone accessories at their own expense, or make the customer cover it. Is shipping a deal-breaker? Can covering shipping increase sales to the point where it’s worth the cost? Like we said — it depends. Today, we draw on our own experience in e-commerce to help you figure out which kind of business you’re running. Is it the kind where customers are won or lost based on perks like free shipping? Or is it the kind where the cost of shipping is more than worth it to get your product? By putting some time into analyzing your customers and their buying journey, you can find the answer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1159600105 Sat, 13 Nov 2021 23:22:31 +0000 https://soundcloud.com/businessrepublic/mba1919-what-metrics-should-you-track-in-your-business 00:13:52 The $100 MBA no http://100mba.net/show - Is your business healthy? How do you know? For a small business, it can be hard to tell which metrics really matter. You can lose yourself down endless rabbit holes of analytics — without really gaining any useful insight. And as your business grows, the complexity of data grows too. Maybe the most useful question is: what metrics can you afford to ignore? Today, we discuss which stats you should spend your time and effort on. By ignoring the numbers that don’t speak directly to the health of your business, you free yourself up to focus on what actually, truly makes a difference. Call it “analytical minimalism.” Keeping track of too many metrics can leave you more overwhelmed than informed. Get a better picture of your business, by simply looking at less. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Is your business healthy… http://100mba.net/show - Is your business healthy? How do you know? For a small business, it can be hard to tell which metrics really matter. You can lose yourself down endless rabbit holes of analytics — without really gaining any useful insight. And as your business grows, the complexity of data grows too. Maybe the most useful question is: what metrics can you afford to ignore? Today, we discuss which stats you should spend your time and effort on. By ignoring the numbers that don’t speak directly to the health of your business, you free yourself up to focus on what actually, truly makes a difference. Call it “analytical minimalism.” Keeping track of too many metrics can leave you more overwhelmed than informed. Get a better picture of your business, by simply looking at less. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1159592242 Sat, 13 Nov 2021 23:03:17 +0000 https://soundcloud.com/businessrepublic/mba1918-must-read-how-to-win-at-the-sport-of-business-by-mark-cuban 00:16:03 The $100 MBA no http://100mba.net/show - Why do some entrepreneurs win, while others...just don’t? If you ask reality TV star and Dallas Mavericks owner Mark Cuban, the short answer is hustle — even though so many other factors are outside your control. Today, we review Cuban’s book, How to Win at the Sport of Business. Packed with actionable, down-to-Earth advice, this book leaves no doubt as to how Cuban rose from modest means to serious wealth: through sheer hustle, and never letting go of a small business owner’s mindset. Even as a multi-billionaire, Cuban plays exactly the same game we all play — just at a bigger scale. The book’s lessons apply just as well to a Mom & Pop store or software startup as they would to a global conglomerate. Adapted from a series of blog posts, this book is straightforward, personal, and (most importantly) useful. Hear our takeaways: Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Why do some entrepreneur… http://100mba.net/show - Why do some entrepreneurs win, while others...just don’t? If you ask reality TV star and Dallas Mavericks owner Mark Cuban, the short answer is hustle — even though so many other factors are outside your control. Today, we review Cuban’s book, How to Win at the Sport of Business. Packed with actionable, down-to-Earth advice, this book leaves no doubt as to how Cuban rose from modest means to serious wealth: through sheer hustle, and never letting go of a small business owner’s mindset. Even as a multi-billionaire, Cuban plays exactly the same game we all play — just at a bigger scale. The book’s lessons apply just as well to a Mom & Pop store or software startup as they would to a global conglomerate. Adapted from a series of blog posts, this book is straightforward, personal, and (most importantly) useful. Hear our takeaways: Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1155803848 Tue, 09 Nov 2021 06:36:15 +0000 https://soundcloud.com/businessrepublic/mba1917-how-to-improve-any-aspect-of-your-business-free-ride-friday 00:16:40 The $100 MBA no http://100mba.net/show - What is your business worst at? No one can be the best at everything. But to survive and thrive in business, we have to make a conscious effort to address our weak points. Whether it’s marketing, sales, support, or any other aspect of your business, you can always improve. Today, we explain how. With a shift in mindset, you can become the kind of entrepreneur who leaves no aspect of their game stuck in a rut. The ability to take ownership of your weaknesses and do something about them is a must-have skill. Learn how to reflect on your business, see where you can do better, and make a demonstrable change. It can be done effectively, and without slowing down the progress you’re making in stronger areas. Get the details — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What is your business wo… http://100mba.net/show - What is your business worst at? No one can be the best at everything. But to survive and thrive in business, we have to make a conscious effort to address our weak points. Whether it’s marketing, sales, support, or any other aspect of your business, you can always improve. Today, we explain how. With a shift in mindset, you can become the kind of entrepreneur who leaves no aspect of their game stuck in a rut. The ability to take ownership of your weaknesses and do something about them is a must-have skill. Learn how to reflect on your business, see where you can do better, and make a demonstrable change. It can be done effectively, and without slowing down the progress you’re making in stronger areas. Get the details — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1155794791 Mon, 08 Nov 2021 08:14:56 +0000 https://soundcloud.com/businessrepublic/mba1914-what-are-nfts 00:14:55 The $100 MBA no http://100mba.net/show - You wouldn’t pay millions of dollars for a screenshot of the Mona Lisa from Google Images. But the original hanging in the Louvre is priceless, because there’s only one of those. Now apply that logic to digital files, and you can understand NFTs. Yes, people are spending millions of dollars for images of things you can see for free. That’s because blockchain technology has made it possible to identify digital originals called NFTs, or Non-Fungible Tokens. They’re not made of earthly material like canvas and paint, but they’re unique — and therefore valuable. NFTs are a booming (if hard to understand) business. But like any collectible — think baseball cards, action figures, comic books — the value of an NFT isn’t inherent. It’s perceived. Today, we discuss what NFTs are, and whether you should invest in them. And, we warn you about the inevitable NFT scams that are all too easy to fall prey to. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You wouldn’t pay million… http://100mba.net/show - You wouldn’t pay millions of dollars for a screenshot of the Mona Lisa from Google Images. But the original hanging in the Louvre is priceless, because there’s only one of those. Now apply that logic to digital files, and you can understand NFTs. Yes, people are spending millions of dollars for images of things you can see for free. That’s because blockchain technology has made it possible to identify digital originals called NFTs, or Non-Fungible Tokens. They’re not made of earthly material like canvas and paint, but they’re unique — and therefore valuable. NFTs are a booming (if hard to understand) business. But like any collectible — think baseball cards, action figures, comic books — the value of an NFT isn’t inherent. It’s perceived. Today, we discuss what NFTs are, and whether you should invest in them. And, we warn you about the inevitable NFT scams that are all too easy to fall prey to. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1154503180 Fri, 05 Nov 2021 16:27:36 +0000 https://soundcloud.com/businessrepublic/mba1916-the-great-resignation-and-what-it-means-for-your-business 00:14:45 The $100 MBA no http://100mba.net/show - Workers have more options — which means small businesses have more opportunities. If the COVID-19 pandemic has a silver lining, it’s the “Great Resignation.” Across the globe, people are quitting jobs that aren’t fulfilling, challenging, or lucrative enough. Part of that has to do with an expanded social safety net, but there’s more to it than that. More importantly, the Great Resignation is changing how founders need to manage their teams. Today, we’ll discuss the mindset of the Great Resigners, and what all businesses (big and small) can do to attract and retain the best talent. We’ll explore what aspects of this transition to a “new normal” in the workplace can be tough for employers — and how they can get over it. The empowerment of workers is not a disadvantage to business owners, if they’re ready and willing to adapt. In fact, the businesses who get with the times will thrive! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Workers have more option… http://100mba.net/show - Workers have more options — which means small businesses have more opportunities. If the COVID-19 pandemic has a silver lining, it’s the “Great Resignation.” Across the globe, people are quitting jobs that aren’t fulfilling, challenging, or lucrative enough. Part of that has to do with an expanded social safety net, but there’s more to it than that. More importantly, the Great Resignation is changing how founders need to manage their teams. Today, we’ll discuss the mindset of the Great Resigners, and what all businesses (big and small) can do to attract and retain the best talent. We’ll explore what aspects of this transition to a “new normal” in the workplace can be tough for employers — and how they can get over it. The empowerment of workers is not a disadvantage to business owners, if they’re ready and willing to adapt. In fact, the businesses who get with the times will thrive! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1154496391 Fri, 05 Nov 2021 16:21:31 +0000 https://soundcloud.com/businessrepublic/mba1915-qa-wednesday-ive-lost-thousands-on-paid-ads-and-cant-get-new-customers-can-you-help 00:18:52 The $100 MBA no http://100mba.net/show - Paid advertising can supercharge your growth — or just drain your budget. It’s Q&A Wednesday, and one of our listeners has a problem. They’ve spent $20k on paid advertising, and gotten squat as a result. Facebook, Insta, YouTube, and more have produced nothing in terms of conversions, despite their dumping a used car’s worth of money into ads. What’s going on here? Today, we explore what could be causing this problem, and how to improve the ROI on paid ads. More importantly, we discuss why small business owners should not jump into spending too much too soon on paid ads. Before you start throwing money down the well, listen to this lesson, and reevaluate how to make paid ads a part of your overall strategy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Paid advertising can sup… http://100mba.net/show - Paid advertising can supercharge your growth — or just drain your budget. It’s Q&A Wednesday, and one of our listeners has a problem. They’ve spent $20k on paid advertising, and gotten squat as a result. Facebook, Insta, YouTube, and more have produced nothing in terms of conversions, despite their dumping a used car’s worth of money into ads. What’s going on here? Today, we explore what could be causing this problem, and how to improve the ROI on paid ads. More importantly, we discuss why small business owners should not jump into spending too much too soon on paid ads. Before you start throwing money down the well, listen to this lesson, and reevaluate how to make paid ads a part of your overall strategy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1154487637 Fri, 05 Nov 2021 16:15:53 +0000 https://soundcloud.com/businessrepublic/mba1913-extended-interview-dorie-clark-how-to-play-the-long-game-in-business 00:52:52 The $100 MBA no http://100mba.net/show - She’s the best-selling author, thought leader, and all-around veteran of entrepreneurship whose advice helps and inspires millions. The one and only Dorie Clark is here to share some business wisdom! In this extended interview, Omar sits down with Dorie to discuss long-term strategic thinking, and Dorie’s new book on the topic: The Long Game: How to Be a Long-Term Thinker in a Short-Term World. Trends and “next big things” can keep our minds stuck in the present, and distract us from building the right future — especially since that whole Internet thing came along. Today, Omar and Dorie explore what it looks like when people and companies fail to keep the future in mind, and how it ultimately robs them of success. No one can predict the next ten, twenty, or thirty years and beyond. Having a long-term mindset isn’t about perseverating on any particular goal. Rather, it’s about including the next several decades in your day-to-day outlook. Learn how it’s done, from one of the most sought-after experts in business — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - She’s the best-selling a… http://100mba.net/show - She’s the best-selling author, thought leader, and all-around veteran of entrepreneurship whose advice helps and inspires millions. The one and only Dorie Clark is here to share some business wisdom! In this extended interview, Omar sits down with Dorie to discuss long-term strategic thinking, and Dorie’s new book on the topic: The Long Game: How to Be a Long-Term Thinker in a Short-Term World. Trends and “next big things” can keep our minds stuck in the present, and distract us from building the right future — especially since that whole Internet thing came along. Today, Omar and Dorie explore what it looks like when people and companies fail to keep the future in mind, and how it ultimately robs them of success. No one can predict the next ten, twenty, or thirty years and beyond. Having a long-term mindset isn’t about perseverating on any particular goal. Rather, it’s about including the next several decades in your day-to-day outlook. Learn how it’s done, from one of the most sought-after experts in business — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1150884400 Mon, 01 Nov 2021 04:14:53 +0000 https://soundcloud.com/businessrepublic/mba1912-how-to-name-a-product-free-ride-friday 00:12:25 The $100 MBA no http://100mba.net/show - Marketing starts with a name. Every product needs a name that doesn’t just express your company’s personality, but actively begins the marketing process. The name has to occupy a space in consumers’ minds, quickly, and create associations conducive to purchasing. After all, there’s no word-of-mouth without the right word. Today, we share a few “rules” to follow when choosing a product name. By following these few basic principles, you can avoid choosing names that hurt your marketing down the road. You might be surprised to hear how much trouble you can avoid, with just a little forethought. Start your marketing off on the right foot — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Marketing starts with a … http://100mba.net/show - Marketing starts with a name. Every product needs a name that doesn’t just express your company’s personality, but actively begins the marketing process. The name has to occupy a space in consumers’ minds, quickly, and create associations conducive to purchasing. After all, there’s no word-of-mouth without the right word. Today, we share a few “rules” to follow when choosing a product name. By following these few basic principles, you can avoid choosing names that hurt your marketing down the road. You might be surprised to hear how much trouble you can avoid, with just a little forethought. Start your marketing off on the right foot — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1150882189 Sat, 30 Oct 2021 16:47:25 +0000 https://soundcloud.com/businessrepublic/mba1911-should-you-advertise-with-quora 00:14:07 The $100 MBA no http://100mba.net/show - Can you find customers on Quora? It’s one of the top Q&A-based sites, right up there with Reddit. Quora pages often rank high in search engine results for certain topics, which begs the question: should your business have a presence there? Quora allows you to post sponsored answers to questions in your niche. It's also much more competitively priced than other online ad platforms, like Google and Facebook — which means it might be the smartest place to spend some of your ad budget. Today, we help you decide. In this episode, we discuss how it works, and how to decide if it’s a good fit for you. We explain how to decide whether to give it a try, then outline a way to experiment with the platform to see if an even bigger investment makes sense. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Can you find customers o… http://100mba.net/show - Can you find customers on Quora? It’s one of the top Q&A-based sites, right up there with Reddit. Quora pages often rank high in search engine results for certain topics, which begs the question: should your business have a presence there? Quora allows you to post sponsored answers to questions in your niche. It's also much more competitively priced than other online ad platforms, like Google and Facebook — which means it might be the smartest place to spend some of your ad budget. Today, we help you decide. In this episode, we discuss how it works, and how to decide if it’s a good fit for you. We explain how to decide whether to give it a try, then outline a way to experiment with the platform to see if an even bigger investment makes sense. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1150880053 Sat, 30 Oct 2021 16:41:19 +0000 https://soundcloud.com/businessrepublic/mba1910-qa-wednesday-how-do-i-ask-friends-family-to-invest-in-my-business 00:15:32 The $100 MBA no http://100mba.net/show - It’s a $100 MBA Show first — Omar refuses to answer a listener’s question! You read that right. It’s Q&A Wednesday, but our intrepid host has finally found a question he just can’t bring himself to tackle. It’s not because he doesn’t know the answer. Rather, it’s because the question itself begs an even better one: Why would you ask family and friends to invest in your business? Today, Omar helps our listener by explaining why taking money from folks in your personal life is not the best strategy. There’s an alternative — a way, way better alternative — and about a thousand reasons to consider it. Learn why investments from friends & fam can cost more than they’re worth, and what to do instead. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s a $100 MBA Show fir… http://100mba.net/show - It’s a $100 MBA Show first — Omar refuses to answer a listener’s question! You read that right. It’s Q&A Wednesday, but our intrepid host has finally found a question he just can’t bring himself to tackle. It’s not because he doesn’t know the answer. Rather, it’s because the question itself begs an even better one: Why would you ask family and friends to invest in your business? Today, Omar helps our listener by explaining why taking money from folks in your personal life is not the best strategy. There’s an alternative — a way, way better alternative — and about a thousand reasons to consider it. Learn why investments from friends & fam can cost more than they’re worth, and what to do instead. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1150877437 Sat, 30 Oct 2021 16:35:26 +0000 https://soundcloud.com/businessrepublic/mba1909-how-to-implement-price-anchoring-in-your-business 00:14:19 The $100 MBA no http://100mba.net/show - What’s price anchoring? We’re so glad you asked. You’re probably doing it already — but maybe not as effectively as you could be. It’s an old-school sales move that can work for any business. It uses basic psychology to make the best case for buying your product or service. And best of all, it’s pretty easy to do! By creating the right mental context for a purchase, you help potential customers make the right choice. It’s the basis of every sale, discount, and tiered pricing structure in the world. By understanding price anchoring more thoroughly, you can execute it more effectively. Tune in, and learn how to make price anchoring work for your business. Then, watch the sales roll in. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What’s price anchoring? … http://100mba.net/show - What’s price anchoring? We’re so glad you asked. You’re probably doing it already — but maybe not as effectively as you could be. It’s an old-school sales move that can work for any business. It uses basic psychology to make the best case for buying your product or service. And best of all, it’s pretty easy to do! By creating the right mental context for a purchase, you help potential customers make the right choice. It’s the basis of every sale, discount, and tiered pricing structure in the world. By understanding price anchoring more thoroughly, you can execute it more effectively. Tune in, and learn how to make price anchoring work for your business. Then, watch the sales roll in. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1150873369 Sat, 30 Oct 2021 16:29:07 +0000 https://soundcloud.com/businessrepublic/mba1908-guest-teacher-james-knull-how-to-earn-passive-income-in-real-estate 00:19:05 The $100 MBA no http://100mba.net/show - Not in the real estate game? Maybe you should be. Real estate isn’t just for realtors, or full-time home-flippers. It’s a smart place to send cash you’ve earmarked for reinvestment. ‘Reinvestment’ can mean many things — including moves that don’t put cash directly into your business, but create overall stability. So how can you get started? Real estate investment expert James Knull is here with the most important tips. Today, James explores why real estate is a perfect way to diversify your passive income streams, and why property is particularly clutch as you approach retirement. Learn what to look for in an investment properly, and how to make sure the math works in your favor — no matter what business you’re in. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Not in the real estate g… http://100mba.net/show - Not in the real estate game? Maybe you should be. Real estate isn’t just for realtors, or full-time home-flippers. It’s a smart place to send cash you’ve earmarked for reinvestment. ‘Reinvestment’ can mean many things — including moves that don’t put cash directly into your business, but create overall stability. So how can you get started? Real estate investment expert James Knull is here with the most important tips. Today, James explores why real estate is a perfect way to diversify your passive income streams, and why property is particularly clutch as you approach retirement. Learn what to look for in an investment properly, and how to make sure the math works in your favor — no matter what business you’re in. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1145922277 Fri, 22 Oct 2021 03:48:16 +0000 https://soundcloud.com/businessrepublic/mba1907-why-most-businesses-fail-free-ride-friday 00:18:11 The $100 MBA no http://100mba.net/show - The odds of success are low. It’s a little uncomfortable to admit, but it’s too true to ignore. According to a recent study, about 80% of businesses fail within the first 2 years. Which begs the question: why? Today, we share what kills most new businesses. Having started businesses that crashed and burned before we “made it,” we know what it takes to fail! And in our experience, it usually comes down to one of a few reasons. If you can avoid these, your odds can improve — by a mile. Hear how to avoid the fate of most new businesses, by avoiding the mistakes we just don’t talk about enough. Learn from our experience and others’, so you can succeed where we didn’t! Get realistic, and confront the realities of entrepreneurship, so you can be one of the 20%. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The odds of success are … http://100mba.net/show - The odds of success are low. It’s a little uncomfortable to admit, but it’s too true to ignore. According to a recent study, about 80% of businesses fail within the first 2 years. Which begs the question: why? Today, we share what kills most new businesses. Having started businesses that crashed and burned before we “made it,” we know what it takes to fail! And in our experience, it usually comes down to one of a few reasons. If you can avoid these, your odds can improve — by a mile. Hear how to avoid the fate of most new businesses, by avoiding the mistakes we just don’t talk about enough. Learn from our experience and others’, so you can succeed where we didn’t! Get realistic, and confront the realities of entrepreneurship, so you can be one of the 20%. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1145920507 Fri, 22 Oct 2021 03:41:24 +0000 https://soundcloud.com/businessrepublic/mba1906-how-to-scale-your-freelance-business-with-zero-cost 00:12:25 The $100 MBA no http://100mba.net/show - It’s one of the best ways to become an entrepreneur: start with a side hustle. But how do you turn a side gig into the real thing? How do you scale up and achieve “escape velocity” when you’ve only got so much time and money? You do it the same way we did! Today, Omar explains how to stop trading time for money, and start helping your business grow into full maturity. You can’t keep doing it all on your own — not if you want the business to give you a sustainable full-time income. To scale up, you’ll have to let go. Learn what you’ll have to do — and accept — in order to help your business reach that next level. It may be a little difficult at first, but once you get out of “worker bee” mode and into entrepreneur mode, you’ll be glad you did. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s one of the best way… http://100mba.net/show - It’s one of the best ways to become an entrepreneur: start with a side hustle. But how do you turn a side gig into the real thing? How do you scale up and achieve “escape velocity” when you’ve only got so much time and money? You do it the same way we did! Today, Omar explains how to stop trading time for money, and start helping your business grow into full maturity. You can’t keep doing it all on your own — not if you want the business to give you a sustainable full-time income. To scale up, you’ll have to let go. Learn what you’ll have to do — and accept — in order to help your business reach that next level. It may be a little difficult at first, but once you get out of “worker bee” mode and into entrepreneur mode, you’ll be glad you did. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1145906248 Fri, 22 Oct 2021 03:35:53 +0000 https://soundcloud.com/businessrepublic/mba1905-qa-wednesday-how-do-i-not-second-guess-myself-and-make-a-decision 00:17:59 The $100 MBA no http://100mba.net/show - Decisions can be like quicksand. If you’re not careful, you can get stuck in a place where the more you do, the more trapped you become. It’s Q&A Wednesday, and one of our listeners has a classic problem: they’re a big-time second guesser, never quite comfortable with their own decisions — even long after the fact. And as their business grows, so do the potential consequences of “analysis paralysis.” Is second-guessing a habit that can be broken? If so, how? Today, we share the one key to getting over this syndrome. We’ll discuss why self-doubt happens, and how to get over it. With examples from our own experience, we’ll present a different way of looking at decision-making — one that changes your relationship to it. Get more comfortable with your own decisions, permanently. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Decisions can be like qu… http://100mba.net/show - Decisions can be like quicksand. If you’re not careful, you can get stuck in a place where the more you do, the more trapped you become. It’s Q&A Wednesday, and one of our listeners has a classic problem: they’re a big-time second guesser, never quite comfortable with their own decisions — even long after the fact. And as their business grows, so do the potential consequences of “analysis paralysis.” Is second-guessing a habit that can be broken? If so, how? Today, we share the one key to getting over this syndrome. We’ll discuss why self-doubt happens, and how to get over it. With examples from our own experience, we’ll present a different way of looking at decision-making — one that changes your relationship to it. Get more comfortable with your own decisions, permanently. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1145900956 Fri, 22 Oct 2021 02:50:55 +0000 https://soundcloud.com/businessrepublic/mba1904-how-to-stop-comparing-yourself-to-others 00:13:07 The $100 MBA no http://100mba.net/show - It’s one of the most tempting mistakes you can make: measuring yourself by someone else’s ruler. Or more accurately, measuring yourself by what you think other people are achieving. It wastes time and energy. It throws off your confidence and creativity. Through self-imposed feelings of inadequacy, FOMO, and simply falling for the Insta-version of other people’s lives and businesses, you can really wear yourself thin. It’s time to stop. Today, we explore how to measure your own progress in a healthier way. By pegging your goals and self-evaluations to more objective, realistic, and personal standards, you can let go of the endless, useless comparisons that are holding you back. Business is competitive — but that doesn’t mean you should define yourself by your competitors. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s one of the most tem… http://100mba.net/show - It’s one of the most tempting mistakes you can make: measuring yourself by someone else’s ruler. Or more accurately, measuring yourself by what you think other people are achieving. It wastes time and energy. It throws off your confidence and creativity. Through self-imposed feelings of inadequacy, FOMO, and simply falling for the Insta-version of other people’s lives and businesses, you can really wear yourself thin. It’s time to stop. Today, we explore how to measure your own progress in a healthier way. By pegging your goals and self-evaluations to more objective, realistic, and personal standards, you can let go of the endless, useless comparisons that are holding you back. Business is competitive — but that doesn’t mean you should define yourself by your competitors. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1145895922 Fri, 22 Oct 2021 02:42:22 +0000 https://soundcloud.com/businessrepublic/mba1903-guest-teacher-lauren-sergy-how-to-create-high-value-virtual-meetings 00:22:50 The $100 MBA no http://100mba.net/show - Sick of online meetings? Who isn’t? Since an unprecedented number of us suddenly became remote workers, “Zoom fatigue” has set in hard. For many of us, virtual meetings are the worst part of our day. Between staring at our own webcam feeds and sneaking peeks at Facebook, we’re forced to ask: is there a better way? Turns out there is. Lauren Sergy is a speaking and communications expert. Today, she tackles what may be the biggest communications challenge of our time: making virtual meetings less godawful. She’ll discuss exactly what makes these meetings so unpleasant, and offer 3 tactics you can use to get more out of them in less time. Learn how to plan better (not more) online meetings, and get the strategies you can use on and offline to be a better communicator and leader. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sick of online meetings?… http://100mba.net/show - Sick of online meetings? Who isn’t? Since an unprecedented number of us suddenly became remote workers, “Zoom fatigue” has set in hard. For many of us, virtual meetings are the worst part of our day. Between staring at our own webcam feeds and sneaking peeks at Facebook, we’re forced to ask: is there a better way? Turns out there is. Lauren Sergy is a speaking and communications expert. Today, she tackles what may be the biggest communications challenge of our time: making virtual meetings less godawful. She’ll discuss exactly what makes these meetings so unpleasant, and offer 3 tactics you can use to get more out of them in less time. Learn how to plan better (not more) online meetings, and get the strategies you can use on and offline to be a better communicator and leader. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1141720870 Thu, 14 Oct 2021 16:16:16 +0000 https://soundcloud.com/businessrepublic/mba1902-stop-working-with-jerks-free-ride-friday 00:14:01 The $100 MBA no http://100mba.net/show - In business, you have to be selective. You have to be selective in how you spend your time, money, and energy. You have to prioritize, and focus on what matters at the cost of what doesn’t. And when it comes to other people, you won’t have bandwidth for everyone — especially not jerks. That’s right, jerks. Toolbags. A-holes. People who just aren’t nice. Sometimes, they’re your customers. Other times, they’re your employees. They can even be your partners. But you have the sacred right — in fact, a duty — to cut them loose. At first, it might make you feel like the jerk, but eventually you’ll realize that protecting the environment you build means excluding those who bring a bad vibe. We learned it the hard way, so you don’t have to. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, you have to… http://100mba.net/show - In business, you have to be selective. You have to be selective in how you spend your time, money, and energy. You have to prioritize, and focus on what matters at the cost of what doesn’t. And when it comes to other people, you won’t have bandwidth for everyone — especially not jerks. That’s right, jerks. Toolbags. A-holes. People who just aren’t nice. Sometimes, they’re your customers. Other times, they’re your employees. They can even be your partners. But you have the sacred right — in fact, a duty — to cut them loose. At first, it might make you feel like the jerk, but eventually you’ll realize that protecting the environment you build means excluding those who bring a bad vibe. We learned it the hard way, so you don’t have to. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1141714306 Thu, 14 Oct 2021 16:09:52 +0000 https://soundcloud.com/businessrepublic/mba1901-running-a-business-as-a-person-of-color 00:14:49 The $100 MBA no http://100mba.net/show - “Not seeing color” isn’t an option for some of us. Whether we like it or not, the experience of minority groups is different. But that’s not always a bad thing. In fact, being different can be an asset. Overcoming the challenges unique to POC can make you the kind of entrepreneur who’s uniquely qualified to navigate other challenges. Business — especially marketing — is about perception. It’s about the courage to be yourself, and the skills to communicate with people who don’t see what you see. You get a lot of practice with that, when you don’t look like the people around you. As you might know, our intrepid host Omar was born to first-generation immigrants, who instilled in him a love of Egyptian culture along with business savvy and a serious work ethic. That experience — and the experience of being misunderstood, typecast, and questioned by his peers — became the building blocks of the entrepreneur he is today. Tune in, and learn how your differences can be your greatest strength. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - “Not seeing color” isn’t… http://100mba.net/show - “Not seeing color” isn’t an option for some of us. Whether we like it or not, the experience of minority groups is different. But that’s not always a bad thing. In fact, being different can be an asset. Overcoming the challenges unique to POC can make you the kind of entrepreneur who’s uniquely qualified to navigate other challenges. Business — especially marketing — is about perception. It’s about the courage to be yourself, and the skills to communicate with people who don’t see what you see. You get a lot of practice with that, when you don’t look like the people around you. As you might know, our intrepid host Omar was born to first-generation immigrants, who instilled in him a love of Egyptian culture along with business savvy and a serious work ethic. That experience — and the experience of being misunderstood, typecast, and questioned by his peers — became the building blocks of the entrepreneur he is today. Tune in, and learn how your differences can be your greatest strength. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1141703845 Thu, 14 Oct 2021 16:01:46 +0000 https://soundcloud.com/businessrepublic/mba1900-qa-wednesday-how-do-i-forecast-purchases-and-inventory-of-goods-for-future-sale 00:13:40 The $100 MBA no http://100mba.net/show - The first challenge of e-commerce: keeping track of inventory. It can be a nail-biting affair to predict exactly how much product to order or create, without knowing exactly how much people will buy. Too much, and you lose money on overhead. Too little, and you lose money on lost sales and slow fulfillment. How do you strike the right balance? It’s Q&A Wednesday, and we’re helping one listener find the e-commerce Goldilocks Zone. This listener runs an auto parts business, which can be particularly tricky to predict. In this episode, we explain a simple formula for deciding how much product to keep on hand, and how to measure the success of your predictions. You can never know precisely how much product customers will ask for. But by studying industry patterns, you can make a very educated guess. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The first challenge of e… http://100mba.net/show - The first challenge of e-commerce: keeping track of inventory. It can be a nail-biting affair to predict exactly how much product to order or create, without knowing exactly how much people will buy. Too much, and you lose money on overhead. Too little, and you lose money on lost sales and slow fulfillment. How do you strike the right balance? It’s Q&A Wednesday, and we’re helping one listener find the e-commerce Goldilocks Zone. This listener runs an auto parts business, which can be particularly tricky to predict. In this episode, we explain a simple formula for deciding how much product to keep on hand, and how to measure the success of your predictions. You can never know precisely how much product customers will ask for. But by studying industry patterns, you can make a very educated guess. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1141700533 Thu, 14 Oct 2021 15:57:15 +0000 https://soundcloud.com/businessrepublic/mba1899-do-company-policies-work 00:11:01 The $100 MBA no http://100mba.net/show - Company policies: do they uphold your principles and offer a guidepost for how your team conducts business? Or are they just fluff? We all know that the only real rules are the ones that actually get enforced. Is it realistic — or even necessary — to have hard-and-fast policies? Do your policies keep your team grounded and in line with company values, or are they just words? Is it professionalism, or pantomime? Today, we discuss how to have real policies that genuinely guide your team. In fact, your team should play a key role in creating those policies, to ensure they’re a compact, an agreement, rather than a set of top-down mandates. Put your values into action, and get your entire team on board. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Company policies: do the… http://100mba.net/show - Company policies: do they uphold your principles and offer a guidepost for how your team conducts business? Or are they just fluff? We all know that the only real rules are the ones that actually get enforced. Is it realistic — or even necessary — to have hard-and-fast policies? Do your policies keep your team grounded and in line with company values, or are they just words? Is it professionalism, or pantomime? Today, we discuss how to have real policies that genuinely guide your team. In fact, your team should play a key role in creating those policies, to ensure they’re a compact, an agreement, rather than a set of top-down mandates. Put your values into action, and get your entire team on board. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1141695397 Thu, 14 Oct 2021 15:51:18 +0000 https://soundcloud.com/businessrepublic/mba1898-must-read-great-by-choice-by-jim-collins 00:13:36 The $100 MBA no http://100mba.net/show - Every business owner has to deal with forces beyond their control. But handling what you can control is usually enough to guarantee that you can navigate whatever happens. That’s the basic premise of Great by Choice, Jim Collins’ study of businesses that thrive in unpredictable, even hostile conditions. Researched like a thorough work of academia, but written like an accessible guide for real-world entrepreneurs, Great by Choice makes one thing clear: you can succeed, come what may. You just have to stick to certain principles. With a conscious strategic approach, you can organize your business around big-picture ideas that equip you to weather the storms. Just as good nutrition and fitness can preclude all kinds of threats to your health, certain key principles of business “wellness” can make you resilient. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Every business owner has… http://100mba.net/show - Every business owner has to deal with forces beyond their control. But handling what you can control is usually enough to guarantee that you can navigate whatever happens. That’s the basic premise of Great by Choice, Jim Collins’ study of businesses that thrive in unpredictable, even hostile conditions. Researched like a thorough work of academia, but written like an accessible guide for real-world entrepreneurs, Great by Choice makes one thing clear: you can succeed, come what may. You just have to stick to certain principles. With a conscious strategic approach, you can organize your business around big-picture ideas that equip you to weather the storms. Just as good nutrition and fitness can preclude all kinds of threats to your health, certain key principles of business “wellness” can make you resilient. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1137553666 Thu, 07 Oct 2021 11:13:52 +0000 https://soundcloud.com/businessrepublic/mba1897-how-to-choose-the-right-tools-free-ride-friday 00:14:36 The $100 MBA no http://100mba.net/show - Which software is best? Whether it’s for web design, CRM, payment processing, fulfillment — you name it — every new business eventually runs into the question above. And yes, you can sift through company websites, review forums, and more as you search for The One. But listen to this episode first! Today, we’re not reviewing software. Instead, we offer a matrix, a list of questions you should ask yourself before considering any of your options. By nailing down exactly what you and your business need, you can do better than searching for the “best” tool. You can search for the best tool for you. If you’re not careful, software (and its costs) can pile up. Stay lean, and take a strategic approach to your choices. We’ll show you how — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Which software is best? … http://100mba.net/show - Which software is best? Whether it’s for web design, CRM, payment processing, fulfillment — you name it — every new business eventually runs into the question above. And yes, you can sift through company websites, review forums, and more as you search for The One. But listen to this episode first! Today, we’re not reviewing software. Instead, we offer a matrix, a list of questions you should ask yourself before considering any of your options. By nailing down exactly what you and your business need, you can do better than searching for the “best” tool. You can search for the best tool for you. If you’re not careful, software (and its costs) can pile up. Stay lean, and take a strategic approach to your choices. We’ll show you how — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1137551191 Thu, 07 Oct 2021 11:06:05 +0000 https://soundcloud.com/businessrepublic/mba1896-how-often-should-you-email-your-list 00:16:36 The $100 MBA no http://100mba.net/show - One of the biggest reasons for unsubscribes: too many emails. Of course, one of the biggest reasons for slow sales is not enough emails. So how many is enough? What’s the Goldilocks Zone for email frequency? Healthy open and click rates are the key to online marketing. Even in the age of social, email is still the highest-converting way to reach out to your audience. But inboxes are becoming harder and harder to get into — and stay in for the long haul. Today, we discuss how to know if you’re under-or-over-communicating, and how to establish an email frequency that works for you and your audience. With a little research, strategy, and communication, you can get it just right. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - One of the biggest reaso… http://100mba.net/show - One of the biggest reasons for unsubscribes: too many emails. Of course, one of the biggest reasons for slow sales is not enough emails. So how many is enough? What’s the Goldilocks Zone for email frequency? Healthy open and click rates are the key to online marketing. Even in the age of social, email is still the highest-converting way to reach out to your audience. But inboxes are becoming harder and harder to get into — and stay in for the long haul. Today, we discuss how to know if you’re under-or-over-communicating, and how to establish an email frequency that works for you and your audience. With a little research, strategy, and communication, you can get it just right. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1137548281 Thu, 07 Oct 2021 10:59:15 +0000 https://soundcloud.com/businessrepublic/mba1895-qa-wednesday-how-do-i-get-on-other-blogs 00:17:52 The $100 MBA no http://100mba.net/show - The written word: it’s still your most powerful tool for creating online traffic. But sometimes, you have to stimulate that traffic by getting your thoughts onto someone else’s site. The question is, why would anyone let you? Guest posting was huge for our business in its early days. By posting on more popular sites, Omar was able to build a foundation that made everything else possible. In fact, we still get traffic from years-old guest posts that continue to resonate — and generate leads. But first, Omar had to convince these other bloggers to host his posts. Today, Omar shares how. With a creative (if somewhat more labor-intensive) method, he went from being ignored to hearing a big loud “yes” from other blogs. This trick can work for you — if you’re willing to put the effort in. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The written word: it’s s… http://100mba.net/show - The written word: it’s still your most powerful tool for creating online traffic. But sometimes, you have to stimulate that traffic by getting your thoughts onto someone else’s site. The question is, why would anyone let you? Guest posting was huge for our business in its early days. By posting on more popular sites, Omar was able to build a foundation that made everything else possible. In fact, we still get traffic from years-old guest posts that continue to resonate — and generate leads. But first, Omar had to convince these other bloggers to host his posts. Today, Omar shares how. With a creative (if somewhat more labor-intensive) method, he went from being ignored to hearing a big loud “yes” from other blogs. This trick can work for you — if you’re willing to put the effort in. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1137538375 Thu, 07 Oct 2021 10:22:31 +0000 https://soundcloud.com/businessrepublic/mba1894-was-our-virtual-team-retreat-a-flop-lessons-learned 00:15:44 The $100 MBA no http://100mba.net/show - In business, you have to play the hand you’re dealt. In the age of COVID, that means moving traditionally IRL activities online. Sometimes that works out. Sometimes...not as much. Following up on our episode about why we chose to hold a virtual retreat, today we discuss the results. Our online “retreat week” just ended, and we learned a few things. Some aspects of it worked well — really well. But some in-person experiences are just irreplaceable. With dozens of employees on four continents, we had some fears and apprehensions about organizing this event. Hear how we decided to navigate the whole thing, and how it went. You might just get some great ideas for building camaraderie virtually, when there’s no other way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, you have to… http://100mba.net/show - In business, you have to play the hand you’re dealt. In the age of COVID, that means moving traditionally IRL activities online. Sometimes that works out. Sometimes...not as much. Following up on our episode about why we chose to hold a virtual retreat, today we discuss the results. Our online “retreat week” just ended, and we learned a few things. Some aspects of it worked well — really well. But some in-person experiences are just irreplaceable. With dozens of employees on four continents, we had some fears and apprehensions about organizing this event. Hear how we decided to navigate the whole thing, and how it went. You might just get some great ideas for building camaraderie virtually, when there’s no other way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1137534709 Thu, 07 Oct 2021 10:16:30 +0000 https://soundcloud.com/businessrepublic/mba1893-guest-teacher-ruchira-chaudhary-how-to-become-an-extraordinary-leader-by-becoming-a-coach 00:18:43 The $100 MBA no http://100mba.net/show - Think of yourself as a coach, and watch your team win. Too many team leaders act as “managers.” But think about how we use that term outside of business. We “manage” problems, difficulties. Our employees are neither. Instead, our employees are investments — and they can only deliver returns when we bring out the best in them. Ruchira Chaudhary is a renowned consultant who teaches leaders how to lead, rather than manage. The best way to do that? Be your team’s coach. Today, Ruchira explains exactly what she means by “coaching” in this context, and lays out a complete framework for bringing this approach to your business. Help your team — and yourself — to grow. Learn how to lead by coaching, and the results will speak for themselves. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Think of yourself as a c… http://100mba.net/show - Think of yourself as a coach, and watch your team win. Too many team leaders act as “managers.” But think about how we use that term outside of business. We “manage” problems, difficulties. Our employees are neither. Instead, our employees are investments — and they can only deliver returns when we bring out the best in them. Ruchira Chaudhary is a renowned consultant who teaches leaders how to lead, rather than manage. The best way to do that? Be your team’s coach. Today, Ruchira explains exactly what she means by “coaching” in this context, and lays out a complete framework for bringing this approach to your business. Help your team — and yourself — to grow. Learn how to lead by coaching, and the results will speak for themselves. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1132366357 Tue, 28 Sep 2021 10:45:27 +0000 https://soundcloud.com/businessrepublic/mba1892-4-lessons-from-apples-iphone-13-launch-free-ride-friday 00:15:52 The $100 MBA no http://100mba.net/show - Apple knows what they’re doing. Love ‘em or hate ‘em, the world’s leading tech company has a unique ability to excite their own market. Each year, Apple’s fall announcement of new products and updates causes a stir — and offers incredibly valuable lessons for entrepreneurs. Today, we share 4 of those lessons. Apple events are worth watching for any business founder. When this company puts what they have on the table, you can glean crucial insights into their mission and strategy. Then, you can apply those broad lessons to your own operation. Hear what we got from this year’s event, and how you can use it too. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Apple knows what they’re… http://100mba.net/show - Apple knows what they’re doing. Love ‘em or hate ‘em, the world’s leading tech company has a unique ability to excite their own market. Each year, Apple’s fall announcement of new products and updates causes a stir — and offers incredibly valuable lessons for entrepreneurs. Today, we share 4 of those lessons. Apple events are worth watching for any business founder. When this company puts what they have on the table, you can glean crucial insights into their mission and strategy. Then, you can apply those broad lessons to your own operation. Hear what we got from this year’s event, and how you can use it too. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1132343452 Tue, 28 Sep 2021 10:38:21 +0000 https://soundcloud.com/businessrepublic/mba1891-dominate-your-market-by-creating-a-movement 00:10:40 The $100 MBA no http://100mba.net/show - Marketing isn’t just about what brings customers to your door. It’s what brings customers together that counts. When your business model includes some element of a movement, you do better than creating leads and sales. You create a sense of community that drives long-term brand loyalty, and full-blown evangelism for your brand. In other words, your customers become your greatest marketing asset — without you even asking them to. Today, we explain how and why movement-based businesses succeed. With examples from small businesses and household names, we explore how engaging people in a philosophy creates a business that thrives and endures. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Marketing isn’t just abo… http://100mba.net/show - Marketing isn’t just about what brings customers to your door. It’s what brings customers together that counts. When your business model includes some element of a movement, you do better than creating leads and sales. You create a sense of community that drives long-term brand loyalty, and full-blown evangelism for your brand. In other words, your customers become your greatest marketing asset — without you even asking them to. Today, we explain how and why movement-based businesses succeed. With examples from small businesses and household names, we explore how engaging people in a philosophy creates a business that thrives and endures. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1132334920 Tue, 28 Sep 2021 10:16:15 +0000 https://soundcloud.com/businessrepublic/mba1890-qa-wednesday-how-much-should-i-spend-on-my-logo 00:11:28 The $100 MBA no http://100mba.net/show - What’s a symbol worth? When you start a business, you start lean. That means making careful choices about where to spend your marketing dollars. When it comes to branding, how important is the company logo? How much is really worth investing when you have plenty of other costs? It’s Q&A Wednesday, and we’ve got a listener with a brand-new business who needs to know. Some schools of thought say that any logo will do at first, and to wait for momentum before you go paying graphic designers. Others say a high-quality pro logo goes a long way towards creating that momentum. What’s the right approach? Today, we discuss what kind of a priority your logo really is, and the best ways to go about creating it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What’s a symbol worth? … http://100mba.net/show - What’s a symbol worth? When you start a business, you start lean. That means making careful choices about where to spend your marketing dollars. When it comes to branding, how important is the company logo? How much is really worth investing when you have plenty of other costs? It’s Q&A Wednesday, and we’ve got a listener with a brand-new business who needs to know. Some schools of thought say that any logo will do at first, and to wait for momentum before you go paying graphic designers. Others say a high-quality pro logo goes a long way towards creating that momentum. What’s the right approach? Today, we discuss what kind of a priority your logo really is, and the best ways to go about creating it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1132332211 Tue, 28 Sep 2021 10:04:45 +0000 https://soundcloud.com/businessrepublic/mba1889-how-peloton-became-a-4-billion-dollar-company 00:13:26 The $100 MBA no http://100mba.net/show - Peloton is one of the most successful fitness business models ever. How did they pull it off? Exercise equipment comes and goes. Most of the time, companies that sell in-home workout machines have terrible churn, as New Years’ resolutions become next year’s regrets and laundry starts to pile up on the treadmill. What makes Peloton different? Peloton didn’t invent the stationary bike. What they created was a community. In this episode, we unpack the recipe for success behind Peloton. Focusing on a few key things Peloton did right, we explore how this company went from Kickstarter to kicking butts across the US and the globe. See what Peloton did right — so you can do it in your market. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Peloton is one of the mo… http://100mba.net/show - Peloton is one of the most successful fitness business models ever. How did they pull it off? Exercise equipment comes and goes. Most of the time, companies that sell in-home workout machines have terrible churn, as New Years’ resolutions become next year’s regrets and laundry starts to pile up on the treadmill. What makes Peloton different? Peloton didn’t invent the stationary bike. What they created was a community. In this episode, we unpack the recipe for success behind Peloton. Focusing on a few key things Peloton did right, we explore how this company went from Kickstarter to kicking butts across the US and the globe. See what Peloton did right — so you can do it in your market. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1132328800 Tue, 28 Sep 2021 09:56:01 +0000 https://soundcloud.com/businessrepublic/mba1888-guest-teacher-laura-lopuch-how-to-write-a-winning-cold-email 00:16:35 The $100 MBA no http://100mba.net/show - Hi [First Name], Do your cold emails...work? Most people’s don’t. That’s because writing cold emails is different from any other kind of copywriting. If you want results, you have to craft emails in a way that strikes the right tone — and doesn’t come off as a phony attempt to be personal. Fortunately, we have an expert on that. Laura Lopuch is a copywriting expert who teaches people how to turn words into wins. Having built her own business largely on the strength of her emails, Laura is here with a quick lesson on how it’s done. Tune in, and learn how to nail the tone and content of your most important cold messages. Learn Laura’s guiding philosophy, and why “personalization” might be hurting more than it’s helping. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Hi [First Name], Do you… http://100mba.net/show - Hi [First Name], Do your cold emails...work? Most people’s don’t. That’s because writing cold emails is different from any other kind of copywriting. If you want results, you have to craft emails in a way that strikes the right tone — and doesn’t come off as a phony attempt to be personal. Fortunately, we have an expert on that. Laura Lopuch is a copywriting expert who teaches people how to turn words into wins. Having built her own business largely on the strength of her emails, Laura is here with a quick lesson on how it’s done. Tune in, and learn how to nail the tone and content of your most important cold messages. Learn Laura’s guiding philosophy, and why “personalization” might be hurting more than it’s helping. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1128932833 Fri, 24 Sep 2021 17:01:23 +0000 https://soundcloud.com/businessrepublic/mba1887-why-time-is-on-your-side-free-ride-friday 00:13:47 The $100 MBA no http://100mba.net/show - Take a cue from the tortoise. Slow & steady is the way forward. Entrepreneurship is not a sprint; it’s a marathon. In fact, it’s not even a race — it’s a lifestyle! And slower growth is the most stable kind of growth. Instead of fretting that you’re not an overnight (or over-week, or over-year) success, take a breath, and realize that’s probably a good thing. We’ve seen businesses collapse under “catastrophic success,” where the business grows too fast to keep up with! Today, we’ll provide concrete examples of why pacing yourself is the best way to ensure the future. Plus, we’ll discuss how to gauge the speed of your growth, and determine if it’s too fast, too slow, or just right. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Take a cue from the tort… http://100mba.net/show - Take a cue from the tortoise. Slow & steady is the way forward. Entrepreneurship is not a sprint; it’s a marathon. In fact, it’s not even a race — it’s a lifestyle! And slower growth is the most stable kind of growth. Instead of fretting that you’re not an overnight (or over-week, or over-year) success, take a breath, and realize that’s probably a good thing. We’ve seen businesses collapse under “catastrophic success,” where the business grows too fast to keep up with! Today, we’ll provide concrete examples of why pacing yourself is the best way to ensure the future. Plus, we’ll discuss how to gauge the speed of your growth, and determine if it’s too fast, too slow, or just right. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1128930541 Wed, 22 Sep 2021 02:55:07 +0000 https://soundcloud.com/businessrepublic/mba1886-post-pandemic-business-opportunities 00:11:15 The $100 MBA no http://100mba.net/show - As anyone in business can tell you, all tragedies contain opportunities. Today, we discuss how in certain situations, it’s never been easier to start a business (or expand one) — because of the pandemic. Savvy entrepreneurs can identify the gaps in the market the disaster left behind. If you’re able, the chance to fill one of those gaps could be a once-in-a-lifetime shot. For every door that COVID has closed, it’s also opened up new paths forward for those who are willing and able to start the journey. The pre-pandemic world can’t really ever come back. But with an entrepreneurial spirit, we can build a future from what this world-altering crisis left behind. Let’s get that future going, starting right now — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - As anyone in business ca… http://100mba.net/show - As anyone in business can tell you, all tragedies contain opportunities. Today, we discuss how in certain situations, it’s never been easier to start a business (or expand one) — because of the pandemic. Savvy entrepreneurs can identify the gaps in the market the disaster left behind. If you’re able, the chance to fill one of those gaps could be a once-in-a-lifetime shot. For every door that COVID has closed, it’s also opened up new paths forward for those who are willing and able to start the journey. The pre-pandemic world can’t really ever come back. But with an entrepreneurial spirit, we can build a future from what this world-altering crisis left behind. Let’s get that future going, starting right now — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1128927829 Wed, 22 Sep 2021 02:47:07 +0000 https://soundcloud.com/businessrepublic/mba1885-qa-wednesday-how-often-should-i-publish-a-blog-post 00:13:28 The $100 MBA no http://100mba.net/show - Blogging is still one of the most effective (and cost-effective) kinds of content marketing. But does frequency matter? If so, how often should you post? It’s Q&A Wednesday, and we’re helping a relatively new blogger figure out how much content to pump out. In 6 months, this blogger hasn’t seen the needle move much. Does it make a difference if you publish every day, week, or month? The short answer is yes — but there are other, bigger factors. Everything from SEO to reader habits have changed since the dawn of the Internet. Today, we discuss what really drives blog readership and helps market your business. Learn how the blogging landscape has evolved, and what you can do to keep your audience engaged. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Blogging is still one of… http://100mba.net/show - Blogging is still one of the most effective (and cost-effective) kinds of content marketing. But does frequency matter? If so, how often should you post? It’s Q&A Wednesday, and we’re helping a relatively new blogger figure out how much content to pump out. In 6 months, this blogger hasn’t seen the needle move much. Does it make a difference if you publish every day, week, or month? The short answer is yes — but there are other, bigger factors. Everything from SEO to reader habits have changed since the dawn of the Internet. Today, we discuss what really drives blog readership and helps market your business. Learn how the blogging landscape has evolved, and what you can do to keep your audience engaged. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1128921622 Wed, 22 Sep 2021 02:33:46 +0000 https://soundcloud.com/businessrepublic/mba1884-how-to-collect-customer-feedback 00:15:17 The $100 MBA no http://100mba.net/show - If you don’t listen to your customers, you’ll lose them. Just as true: if you listen too much to your customers...you’ll lose them. Feedback matters. What your customers say should help guide your product development, or you won’t be competitive for long. But you can’t please everybody — and you can’t let yourself be blown around like a leaf in the wind by a thousand different opinions. So what should you do? Today, we nail down an organized, scientific approach to gathering and utilizing customer feedback. We’ll discuss how to ask customers what they think, when to ask them, and what tools to use to keep all that feedback organized. Most importantly, we’ll explain how to know which feedback is high-priority and actionable. Learn how to strike the balance between being tone-deaf and being too eager to please. Hear your customers out in a meaningful way — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you don’t listen to y… http://100mba.net/show - If you don’t listen to your customers, you’ll lose them. Just as true: if you listen too much to your customers...you’ll lose them. Feedback matters. What your customers say should help guide your product development, or you won’t be competitive for long. But you can’t please everybody — and you can’t let yourself be blown around like a leaf in the wind by a thousand different opinions. So what should you do? Today, we nail down an organized, scientific approach to gathering and utilizing customer feedback. We’ll discuss how to ask customers what they think, when to ask them, and what tools to use to keep all that feedback organized. Most importantly, we’ll explain how to know which feedback is high-priority and actionable. Learn how to strike the balance between being tone-deaf and being too eager to please. Hear your customers out in a meaningful way — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1128899611 Wed, 22 Sep 2021 01:34:50 +0000 https://soundcloud.com/businessrepublic/mba1883-extended-interview-john-jantsch-build-your-ultimate-marketing-engine 00:45:57 The $100 MBA no http://100mba.net/show - “Marketing.” The term is vague. New entrepreneurs don’t always know exactly what it means — let alone how to do it effectively. That’s why we’re so happy to have John Jantsch. A best-selling author, sought-after speaker, and founder of Duct Tape Marketing, John specializes in helping small businesses market effectively. In today’s extended conversation, John and Omar discuss what marketing is really for — and how to know you’re doing it right. In other words, we’re cutting through the “hacks” to discover what really, truly works. By focusing on what’s proven over time for countless companies, you can bypass the forest of trends and create a real marketing “engine,” a system that delivers consistent results. In this full-length interview, we get deep into the details. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - “Marketing.” The term is… http://100mba.net/show - “Marketing.” The term is vague. New entrepreneurs don’t always know exactly what it means — let alone how to do it effectively. That’s why we’re so happy to have John Jantsch. A best-selling author, sought-after speaker, and founder of Duct Tape Marketing, John specializes in helping small businesses market effectively. In today’s extended conversation, John and Omar discuss what marketing is really for — and how to know you’re doing it right. In other words, we’re cutting through the “hacks” to discover what really, truly works. By focusing on what’s proven over time for countless companies, you can bypass the forest of trends and create a real marketing “engine,” a system that delivers consistent results. In this full-length interview, we get deep into the details. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123898494 Mon, 13 Sep 2021 14:41:03 +0000 https://soundcloud.com/businessrepublic/mba1882-why-i-stopped-doing-11-consulting-free-ride-friday 00:12:13 The $100 MBA no http://100mba.net/show - We love teachers. As the founders of a webinar platform (and former educators), we live and breathe coaching, training, and consulting as a business model. Our experience in that realm is what brought us into the webinar game, and continues to guide our development. But at some point, our good ol’ Omar had to hang up his consulting hat. Today, Omar shares why he made the difficult decision to give this aspect of the business (and revenue stream) up. It’s a fantastic service and business model, but it’s not right for everyone in every situation. One of the most important things an entrepreneur must learn to do is evolve. Hear why Omar had to pull himself out of the Comfort Zone to make space for something new. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We love teachers. As th… http://100mba.net/show - We love teachers. As the founders of a webinar platform (and former educators), we live and breathe coaching, training, and consulting as a business model. Our experience in that realm is what brought us into the webinar game, and continues to guide our development. But at some point, our good ol’ Omar had to hang up his consulting hat. Today, Omar shares why he made the difficult decision to give this aspect of the business (and revenue stream) up. It’s a fantastic service and business model, but it’s not right for everyone in every situation. One of the most important things an entrepreneur must learn to do is evolve. Hear why Omar had to pull himself out of the Comfort Zone to make space for something new. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123895800 Mon, 13 Sep 2021 14:34:55 +0000 https://soundcloud.com/businessrepublic/mba1881-the-1-reason-why-your-business-is-not-growing 00:15:33 The $100 MBA no http://100mba.net/show - You’ve hit a plateau. Whether your business is new, established, or even getting close to the endgame, anyone can get stuck. Surprisingly, it’s often because of this one thing. When you’ve looked into everything — sales, marketing, advertising — and you just can’t figure out what’s got your wheels spinning, there’s a very good chance it’s this. It’s not something most people expect, and it might seem...weird. But you owe it to your business to consider it. We should know; as we’ll discuss, it’s happened to us. Find out what this mysterious factor is, and how it inhibits growth. It might just be the way forward when it seems like you can’t get anywhere. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - You’ve hit a plateau. Wh… http://100mba.net/show - You’ve hit a plateau. Whether your business is new, established, or even getting close to the endgame, anyone can get stuck. Surprisingly, it’s often because of this one thing. When you’ve looked into everything — sales, marketing, advertising — and you just can’t figure out what’s got your wheels spinning, there’s a very good chance it’s this. It’s not something most people expect, and it might seem...weird. But you owe it to your business to consider it. We should know; as we’ll discuss, it’s happened to us. Find out what this mysterious factor is, and how it inhibits growth. It might just be the way forward when it seems like you can’t get anywhere. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123892767 Mon, 13 Sep 2021 14:30:00 +0000 https://soundcloud.com/businessrepublic/mba1880-qa-wednesday-how-do-you-motivate-yourself-to-keep-going 00:16:15 The $100 MBA no http://100mba.net/show - Entrepreneurship isn’t easy. Anyone who says so isn’t telling the whole story. Sometimes it’s difficult. Sometimes it’s boring. Sometimes you put everything you have into a campaign or product, only to watch it flop. This is a reality of business. The question isn’t how to avoid that — it’s how to handle it. It’s Q&A Wednesday, and one listener wants to know how we keep our chins up when the going gets tough. No one — no one — is motivated all the time. In fact, it’s perfectly normal to lose motivation over time, or for motivation to ebb and flow. So how do we keep our productivity consistent? Hear a few simple tips (and a few hard choices) that can keep you motivated through all the ups and downs of entrepreneurship. Click Play Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Entrepreneurship isn’t e… http://100mba.net/show - Entrepreneurship isn’t easy. Anyone who says so isn’t telling the whole story. Sometimes it’s difficult. Sometimes it’s boring. Sometimes you put everything you have into a campaign or product, only to watch it flop. This is a reality of business. The question isn’t how to avoid that — it’s how to handle it. It’s Q&A Wednesday, and one listener wants to know how we keep our chins up when the going gets tough. No one — no one — is motivated all the time. In fact, it’s perfectly normal to lose motivation over time, or for motivation to ebb and flow. So how do we keep our productivity consistent? Hear a few simple tips (and a few hard choices) that can keep you motivated through all the ups and downs of entrepreneurship. Click Play Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123870846 Mon, 13 Sep 2021 14:23:09 +0000 https://soundcloud.com/businessrepublic/mba1879-4-ways-to-improve-your-cost-to-acquire-a-customer 00:11:34 The $100 MBA no http://100mba.net/show - Let’s lower that CAC! Your Customer Acquisition Cost is one of the biggest factors affecting your bottom line. The total investment of marketing, advertising, and sales dollars to produce a single customer is a key metric, one that has to be studied carefully. As your business grows, so can your CAC — leading to an overall plateau. Fortunately, there are things you can do about that. Today, we share 4 specific ways you can put a major dent in that number, starting now. No matter what business you’re in, these 4 tactics are tried and tested, as we’ll demonstrate with examples from multiple businesses. Get a handle on how much you’re investing in customer acquisition, so the returns can support stronger, faster growth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Let’s lower that CAC! Y… http://100mba.net/show - Let’s lower that CAC! Your Customer Acquisition Cost is one of the biggest factors affecting your bottom line. The total investment of marketing, advertising, and sales dollars to produce a single customer is a key metric, one that has to be studied carefully. As your business grows, so can your CAC — leading to an overall plateau. Fortunately, there are things you can do about that. Today, we share 4 specific ways you can put a major dent in that number, starting now. No matter what business you’re in, these 4 tactics are tried and tested, as we’ll demonstrate with examples from multiple businesses. Get a handle on how much you’re investing in customer acquisition, so the returns can support stronger, faster growth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123864624 Mon, 13 Sep 2021 13:46:24 +0000 https://soundcloud.com/businessrepublic/mba1878-must-read-the-biggest-bluff-by-maria-konnikova 00:17:01 The $100 MBA no http://100mba.net/show - Is poker the best analogy for entrepreneurship? The Biggest Bluff makes a very strong case for “yes.” This fascinating memoir about a total novice’s quest to get really good at something is stuffed with insights that any business owner can learn from. By going from amateur to champion, Maria Konnikova demonstrated that in poker and business, it’s not all about the hand you’re dealt. It’s about sticking to the plan. Tune in, and hear how one person’s poker journey offers a perfect formula for balancing skill, hard work, and dumb luck. Learn how to navigate bad odds, get comfortable with unpredictable outcomes, and take risks when it really matters. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Is poker the best analog… http://100mba.net/show - Is poker the best analogy for entrepreneurship? The Biggest Bluff makes a very strong case for “yes.” This fascinating memoir about a total novice’s quest to get really good at something is stuffed with insights that any business owner can learn from. By going from amateur to champion, Maria Konnikova demonstrated that in poker and business, it’s not all about the hand you’re dealt. It’s about sticking to the plan. Tune in, and hear how one person’s poker journey offers a perfect formula for balancing skill, hard work, and dumb luck. Learn how to navigate bad odds, get comfortable with unpredictable outcomes, and take risks when it really matters. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123860769 Mon, 13 Sep 2021 13:32:49 +0000 https://soundcloud.com/businessrepublic/mba1877-is-your-business-idea-good-enough-free-ride-friday 00:14:27 The $100 MBA no http://100mba.net/show - In business, it’s not the idea that leads to success. It’s the execution. That said, not all ideas are equally viable — which is why it’s important to change how we think about “good” or “bad” product and service ideas. A product that seems ridiculous might strike a chord with consumers (remember pet rocks?). Likewise, the graveyard of failed businesses is full of seemingly great ideas that people just didn’t buy into. So how can you tell what’ll actually work? Today, we discuss how to determine whether your idea has an honest chance of success — based not only on the merits of the idea itself, but on the multitude of factors that go into the execution. Your ability to win over an audience depends on so much more than whether your idea is “good” or not. Fortunately, a little groundwork can paint a pretty reliable picture of your chances. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, it’s not th… http://100mba.net/show - In business, it’s not the idea that leads to success. It’s the execution. That said, not all ideas are equally viable — which is why it’s important to change how we think about “good” or “bad” product and service ideas. A product that seems ridiculous might strike a chord with consumers (remember pet rocks?). Likewise, the graveyard of failed businesses is full of seemingly great ideas that people just didn’t buy into. So how can you tell what’ll actually work? Today, we discuss how to determine whether your idea has an honest chance of success — based not only on the merits of the idea itself, but on the multitude of factors that go into the execution. Your ability to win over an audience depends on so much more than whether your idea is “good” or not. Fortunately, a little groundwork can paint a pretty reliable picture of your chances. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123386784 Sun, 12 Sep 2021 15:47:58 +0000 https://soundcloud.com/businessrepublic/mba1876-how-to-address-poor-performance-from-a-team-member 00:19:17 The $100 MBA no http://100mba.net/show - As a business owner, you set the standards. But what do you do when an employee — even one you like and respect — isn’t clearing the bar? It’s one of the most uncomfortable aspects of running a business. But it’s also pretty much inevitable. Team members will fail you sometimes. The key is to fix it through collaboration, not just correction. We call our staff a “team” for a reason. Part of supporting your teammates is helping them do their best work. Because the truth is, most screwups aren’t the result of malice or even laziness. They’re usually honest mistakes, or a misunderstanding of their mission. You can fix that, together. Learn how to get your team up to snuff in ways that are empowering, not deflating. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - As a business owner, you… http://100mba.net/show - As a business owner, you set the standards. But what do you do when an employee — even one you like and respect — isn’t clearing the bar? It’s one of the most uncomfortable aspects of running a business. But it’s also pretty much inevitable. Team members will fail you sometimes. The key is to fix it through collaboration, not just correction. We call our staff a “team” for a reason. Part of supporting your teammates is helping them do their best work. Because the truth is, most screwups aren’t the result of malice or even laziness. They’re usually honest mistakes, or a misunderstanding of their mission. You can fix that, together. Learn how to get your team up to snuff in ways that are empowering, not deflating. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123365466 Sun, 12 Sep 2021 15:42:42 +0000 https://soundcloud.com/businessrepublic/mba1875-qa-wednesday-who-has-been-your-biggest-mentor-in-business 00:14:02 The $100 MBA no http://100mba.net/show - We think of entrepreneurs as people who go their own way. But in truth, no one becomes successful entirely on their own. It’s Q&A Wednesday, and one listener wants to know who taught, coached, and inspired Omar into the entrepreneur he is today. We all stand on the shoulders of our teachers, whether or not we’re formal students. In his business journey, Omar is no exception. But he has to give credit to more than one person! Today, Omar discusses a few people who had the biggest impact on his development, and shares how those relationships made such a huge difference. Plus, he offers a few tips on what to look for in a mentor for yourself, and how to find one. Who will help shape your future? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We think of entrepreneur… http://100mba.net/show - We think of entrepreneurs as people who go their own way. But in truth, no one becomes successful entirely on their own. It’s Q&A Wednesday, and one listener wants to know who taught, coached, and inspired Omar into the entrepreneur he is today. We all stand on the shoulders of our teachers, whether or not we’re formal students. In his business journey, Omar is no exception. But he has to give credit to more than one person! Today, Omar discusses a few people who had the biggest impact on his development, and shares how those relationships made such a huge difference. Plus, he offers a few tips on what to look for in a mentor for yourself, and how to find one. Who will help shape your future? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123362787 Sun, 12 Sep 2021 14:57:00 +0000 https://soundcloud.com/businessrepublic/mba1874-is-your-business-website-mobile-first 00:13:37 The $100 MBA no http://100mba.net/show - Most online traffic is on mobile. That trend shows no signs of slowing down; Google even prioritizes mobile-friendliness when ranking for SEO. For many consumers, mobile devices are the primary, if not only devices they use. Whatever you’re doing online, it needs to fit and work as beautifully on an iPhone as on a desktop. Today, we explore how. We’ll talk about how to take a look at your site, and make sure your mobile game is as strong (or stronger) than your desktop game. In terms of looks, speed, and functionality, it’s time to put mobile first, if you haven’t already. Get the tips and tools you need to optimize your website. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Most online traffic is o… http://100mba.net/show - Most online traffic is on mobile. That trend shows no signs of slowing down; Google even prioritizes mobile-friendliness when ranking for SEO. For many consumers, mobile devices are the primary, if not only devices they use. Whatever you’re doing online, it needs to fit and work as beautifully on an iPhone as on a desktop. Today, we explore how. We’ll talk about how to take a look at your site, and make sure your mobile game is as strong (or stronger) than your desktop game. In terms of looks, speed, and functionality, it’s time to put mobile first, if you haven’t already. Get the tips and tools you need to optimize your website. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1123341703 Sun, 12 Sep 2021 14:00:58 +0000 https://soundcloud.com/businessrepublic/mba1873-guest-teacher-anne-candido-and-april-martini-how-to-cultivate-your-personal-brand 00:16:02 The $100 MBA no http://100mba.net/show - It’s about the person, not just the business. After all, your business can change. You can go through endless iterations of what you sell, but the one constant is who you are. If you can build a strong personal brand, it’ll follow you no matter where entrepreneurship takes you. Today, we bring on a pair of experts to help with that. Anne Candido and April Martini are the founders of branding and marketing firm ForthRight People. In this episode, Anne and April explain how to figure out what you represent, and how to articulate that to your audience. Once people trust you, that trust remains your strongest asset — in any business. Take the time to get your personal branding right, and your overall marketing gets a lot easier. Learn the basics from two pros. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s about the person, n… http://100mba.net/show - It’s about the person, not just the business. After all, your business can change. You can go through endless iterations of what you sell, but the one constant is who you are. If you can build a strong personal brand, it’ll follow you no matter where entrepreneurship takes you. Today, we bring on a pair of experts to help with that. Anne Candido and April Martini are the founders of branding and marketing firm ForthRight People. In this episode, Anne and April explain how to figure out what you represent, and how to articulate that to your audience. Once people trust you, that trust remains your strongest asset — in any business. Take the time to get your personal branding right, and your overall marketing gets a lot easier. Learn the basics from two pros. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1120760161 Wed, 08 Sep 2021 02:10:28 +0000 https://soundcloud.com/businessrepublic/mba1872-lessons-learned-after-covid-killed-my-conference-free-ride-friday 00:17:36 The $100 MBA no http://100mba.net/show - Sometimes, life kicks your business in the teeth. We planned what we thought would be an awesome conference for entrepreneurs in Australia. Then came the Delta variant. With the country plunged rapidly back into lockdown purgatory, everything we’d worked for was dusted. Well, not everything. Today, we discuss how to navigate a big blow to your business plans. Yes, getting the shaft from fate sucks, but you can always salvage something — even if it’s just a valuable lesson or two. Hear how we handled our sudden reversal of fortune, and understand the mindset every entrepreneur needs to survive the ups and downs of independent business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sometimes, life kicks yo… http://100mba.net/show - Sometimes, life kicks your business in the teeth. We planned what we thought would be an awesome conference for entrepreneurs in Australia. Then came the Delta variant. With the country plunged rapidly back into lockdown purgatory, everything we’d worked for was dusted. Well, not everything. Today, we discuss how to navigate a big blow to your business plans. Yes, getting the shaft from fate sucks, but you can always salvage something — even if it’s just a valuable lesson or two. Hear how we handled our sudden reversal of fortune, and understand the mindset every entrepreneur needs to survive the ups and downs of independent business. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1120753378 Wed, 08 Sep 2021 02:00:03 +0000 https://soundcloud.com/businessrepublic/mba1871-how-to-know-what-really-matters-in-your-business 00:14:33 The $100 MBA no http://100mba.net/show - If you don’t focus on what matters most, what matters least will take up your time. That’s one of the first — and one of the hardest — lessons entrepreneurs have to learn. We all have limited time, energy, and resources. We have to prioritize. Because the uncomfortable truth is that when everything is important, nothing is. It’s easy to let non-priority tasks suck up your entire day. Today, we share a simple formula for figuring out what makes the “Must Do” list. It’s nothing more than answering two questions, but both require some serious (and honest) thought. Once you answer them fully, you’ll know how to schedule your days, weeks, months, and years efficiently. Get a handle on your time, and get closer to your biggest goals. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you don’t focus on wh… http://100mba.net/show - If you don’t focus on what matters most, what matters least will take up your time. That’s one of the first — and one of the hardest — lessons entrepreneurs have to learn. We all have limited time, energy, and resources. We have to prioritize. Because the uncomfortable truth is that when everything is important, nothing is. It’s easy to let non-priority tasks suck up your entire day. Today, we share a simple formula for figuring out what makes the “Must Do” list. It’s nothing more than answering two questions, but both require some serious (and honest) thought. Once you answer them fully, you’ll know how to schedule your days, weeks, months, and years efficiently. Get a handle on your time, and get closer to your biggest goals. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1120743877 Wed, 08 Sep 2021 01:39:24 +0000 https://soundcloud.com/businessrepublic/mba1870-qa-wednesday-why-did-you-start-a-software-company-should-i-start-one-too 00:16:30 The $100 MBA no http://100mba.net/show - Your “why” is everything. If you don’t have a single, super-clear motivation for building your business, it gets very hard to stick with it. Entrepreneurship is a commitment that requires constant motivation. It’s Q&A Wednesday, and we’ve got a listener who understands that. They’re thinking about getting into the software game, but there’s one missing piece: the big “why.” The interest is there, the vision is there. But this listener is smart enough to recognize that that’s not enough. Not enough when times are tough, anyway. Today, Omar shares why we created our own SaaS business, WebinarNinja. Our choice to change course and focus on a software product wasn’t made casually. We felt a genuine call to fix a specific problem that we were uniquely positioned to deal with. That call was undeniable, our “why” unmistakable. What’s yours? Tune in, and ask yourself the big question before you make your next big move. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Your “why” is everything… http://100mba.net/show - Your “why” is everything. If you don’t have a single, super-clear motivation for building your business, it gets very hard to stick with it. Entrepreneurship is a commitment that requires constant motivation. It’s Q&A Wednesday, and we’ve got a listener who understands that. They’re thinking about getting into the software game, but there’s one missing piece: the big “why.” The interest is there, the vision is there. But this listener is smart enough to recognize that that’s not enough. Not enough when times are tough, anyway. Today, Omar shares why we created our own SaaS business, WebinarNinja. Our choice to change course and focus on a software product wasn’t made casually. We felt a genuine call to fix a specific problem that we were uniquely positioned to deal with. That call was undeniable, our “why” unmistakable. What’s yours? Tune in, and ask yourself the big question before you make your next big move. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1119253756 Mon, 06 Sep 2021 01:11:03 +0000 https://soundcloud.com/businessrepublic/mba1869-my-typical-work-week 00:19:40 The $100 MBA no http://100mba.net/show - Let’s talk time management. It’s one of the pillars of a successful entrepreneurial lifestyle. Today, our intrepid host Omar shares his exact weekly schedule. Hear how he manages to fit work, fitness, rest, and yes...even fun into his tight daily routine. Is an entrepreneur’s life a total grind? Or a laptop-on-the-beach fantasy? Or something in between? In this episode, you’ll learn why flexibility is just as important as consistency, and how to balance the two. Your schedule doesn’t have to look like Omar’s — this episode is descriptive, not prescriptive. Use it to get a sense of how to balance your priorities, achieve your goals, and have a good time along the way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Let’s talk time manageme… http://100mba.net/show - Let’s talk time management. It’s one of the pillars of a successful entrepreneurial lifestyle. Today, our intrepid host Omar shares his exact weekly schedule. Hear how he manages to fit work, fitness, rest, and yes...even fun into his tight daily routine. Is an entrepreneur’s life a total grind? Or a laptop-on-the-beach fantasy? Or something in between? In this episode, you’ll learn why flexibility is just as important as consistency, and how to balance the two. Your schedule doesn’t have to look like Omar’s — this episode is descriptive, not prescriptive. Use it to get a sense of how to balance your priorities, achieve your goals, and have a good time along the way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1119246793 Sun, 05 Sep 2021 16:17:43 +0000 https://soundcloud.com/businessrepublic/mba1868-guest-teacher-hanneke-antonelli-how-to-cultivate-a-strategic-mindset-to-accomplish-anything 00:20:26 The $100 MBA no http://100mba.net/show - One thing successful entrepreneurs have in common? They’re strategists. They don’t just create or execute strategies. They see the entire world through a strategic lens, a mindset that’s constantly figuring out how to get it done — whatever “it” is. Hanneke Antonelli is a celebrated life and business coach who specializes in strategic thinking. Today, she’s got a guest lesson that teaches you how to turn your thoughts into action, your wants into results. Using a relatively simple formula, you can change the way you look at, think about, and execute your goals. By changing what’s in your head, you empower yourself to change what happens in real life. Learn Antonelli’s system, and put it to work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - One thing successful ent… http://100mba.net/show - One thing successful entrepreneurs have in common? They’re strategists. They don’t just create or execute strategies. They see the entire world through a strategic lens, a mindset that’s constantly figuring out how to get it done — whatever “it” is. Hanneke Antonelli is a celebrated life and business coach who specializes in strategic thinking. Today, she’s got a guest lesson that teaches you how to turn your thoughts into action, your wants into results. Using a relatively simple formula, you can change the way you look at, think about, and execute your goals. By changing what’s in your head, you empower yourself to change what happens in real life. Learn Antonelli’s system, and put it to work for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1117268545 Thu, 02 Sep 2021 01:58:18 +0000 https://soundcloud.com/businessrepublic/mba1867-how-i-create-video-lead-magnets-that-convert-part-2-free-ride-friday 00:14:22 The $100 MBA no http://100mba.net/show - Does your content marketing include videos? If not, it’s time to change that! We’re continuing with our deep-dive lesson on creating video marketing assets. Yesterday, we focused on the video itself and its content. Today, we explain where to put that video on your website, and how to turn it into a lead-generating machine. The best part? Once it’s set up, the rest mostly takes care of itself. Learn exactly what to do with your video, step by step. From the web pages you’ll need, to the email campaigns you’ll convert viewers with, we’ve got the low-down on building a reliable video-based funnel. We’ll share each step in the process, plus recommendations for the tools to get it done. Create video content, and let it open the door to deeper relationships with your audience. After all, that’s how they ultimately become your customers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Does your content market… http://100mba.net/show - Does your content marketing include videos? If not, it’s time to change that! We’re continuing with our deep-dive lesson on creating video marketing assets. Yesterday, we focused on the video itself and its content. Today, we explain where to put that video on your website, and how to turn it into a lead-generating machine. The best part? Once it’s set up, the rest mostly takes care of itself. Learn exactly what to do with your video, step by step. From the web pages you’ll need, to the email campaigns you’ll convert viewers with, we’ve got the low-down on building a reliable video-based funnel. We’ll share each step in the process, plus recommendations for the tools to get it done. Create video content, and let it open the door to deeper relationships with your audience. After all, that’s how they ultimately become your customers. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1117263580 Thu, 02 Sep 2021 01:49:57 +0000 https://soundcloud.com/businessrepublic/mba1866-how-i-create-video-lead-magnets-that-convert-part-1 00:14:31 The $100 MBA no http://100mba.net/show - Not sure how to start video marketing? We got you. Today is the first half of a 2-part, in-depth lesson on setting up a video lead magnet. From nailing the content to creating a complete funnel, this is your guide to creating customers by creating great videos! We’ll explain how it’s done step by step, exactly the way we produce videos for our own products. In this episode, we focus on the actual video production, including all the tools and programs we use. Beginning with the right choice of topic, you can create videos that aren’t only high-quality and engaging, but attract the right leads. In other words, you’ll create videos that speak to the folks most likely to become customers. Follow our template, and start creating videos that look and sound great, hold people’s attention, and grow your list. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Not sure how to start vi… http://100mba.net/show - Not sure how to start video marketing? We got you. Today is the first half of a 2-part, in-depth lesson on setting up a video lead magnet. From nailing the content to creating a complete funnel, this is your guide to creating customers by creating great videos! We’ll explain how it’s done step by step, exactly the way we produce videos for our own products. In this episode, we focus on the actual video production, including all the tools and programs we use. Beginning with the right choice of topic, you can create videos that aren’t only high-quality and engaging, but attract the right leads. In other words, you’ll create videos that speak to the folks most likely to become customers. Follow our template, and start creating videos that look and sound great, hold people’s attention, and grow your list. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1116600148 Tue, 31 Aug 2021 23:26:19 +0000 https://soundcloud.com/businessrepublic/mba1865-qa-wednesday-should-i-buy-a-failing-business 00:13:08 The $100 MBA no http://100mba.net/show - They say you “get what you pay for.” But what if you could get much, much more? It’s Q&A Wednesday, and we’ve got a listener with a (possible) opportunity. An e-commerce store is on its last legs, and the owner has it up for sale — at a discount. But what makes the price so right is also what makes it a tough decision. How can you know if a business is worth buying, at any price? Today, we lay out exactly what questions to ask, what data to gather, and everything else you need to know before buying an existing business. Our listener sees potential in this business, even though it’s almost belly-up. The job now is to verify that feeling objectively. If you’re not trying to buy a business anytime soon, listen to this episode anyway! It can be invaluable when it comes time to sell yours. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - They say you “get what y… http://100mba.net/show - They say you “get what you pay for.” But what if you could get much, much more? It’s Q&A Wednesday, and we’ve got a listener with a (possible) opportunity. An e-commerce store is on its last legs, and the owner has it up for sale — at a discount. But what makes the price so right is also what makes it a tough decision. How can you know if a business is worth buying, at any price? Today, we lay out exactly what questions to ask, what data to gather, and everything else you need to know before buying an existing business. Our listener sees potential in this business, even though it’s almost belly-up. The job now is to verify that feeling objectively. If you’re not trying to buy a business anytime soon, listen to this episode anyway! It can be invaluable when it comes time to sell yours. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1115274868 Mon, 30 Aug 2021 00:33:38 +0000 https://soundcloud.com/businessrepublic/mba1864-how-to-know-which-opportunities-to-say-no-to 00:14:23 The $100 MBA no http://100mba.net/show - As your business grows, so will the contents of your inbox. Offers to collaborate, sponsor, or just network will pile up quickly. It’s a good problem to have, but it’s still a problem! Time is your most valuable resource. To protect it, you need a consistent, efficient system for dealing with all the opportunities people will throw your way. And eventually, you’ll be saying “no” to the vast majority of them — so you’d better get good at it. Today, Omar shares his system for quickly identifying the best opportunities, and discarding the rest. It’s easy to get buried in opportunities if you don’t have a solid framework. Worse, it’s easy to end up wasting your time on efforts that don’t have the best ROI. When you say “yes” to something, you say “no” to something else (or several something else’s). Learn what to say “no” to, and how to say it in a way that doesn’t hurt your relationships. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - As your business grows, … http://100mba.net/show - As your business grows, so will the contents of your inbox. Offers to collaborate, sponsor, or just network will pile up quickly. It’s a good problem to have, but it’s still a problem! Time is your most valuable resource. To protect it, you need a consistent, efficient system for dealing with all the opportunities people will throw your way. And eventually, you’ll be saying “no” to the vast majority of them — so you’d better get good at it. Today, Omar shares his system for quickly identifying the best opportunities, and discarding the rest. It’s easy to get buried in opportunities if you don’t have a solid framework. Worse, it’s easy to end up wasting your time on efforts that don’t have the best ROI. When you say “yes” to something, you say “no” to something else (or several something else’s). Learn what to say “no” to, and how to say it in a way that doesn’t hurt your relationships. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1115267890 Mon, 30 Aug 2021 00:10:09 +0000 https://soundcloud.com/businessrepublic/bonus-episode-from-nicole-kate-can-relate-podcast-overwhelm-can-i-make-it-go-away 00:45:25 The $100 MBA no http://100mba.net/show - Overwhelmed? You’re not alone. Today, we’re thrilled to present a special bonus episode featuring a brand new podcast from the $100 MBA family. Nicole & Kate Can Relate tackles the big issues around entrepreneurship, from the perspectives of two highly driven women navigating the challenges of working and living by their own designs. Listen as our very own Nicole Baldinu and EOFire’s Kate Erickson offer other entrepreneurs support, insight, and inspiration by sharing their conversations — including the personal ones. In this episode, Nicole and Kate discuss the ever-present threat of overwhelm. When the calendar is just too full, and every task seems like a high priority, where do you start? How can you complete a To-Do list that doesn’t seem to have an end? Enjoy this brand new podcast from two businesswomen willing to share the ups, the downs, and the one thing we all need to make space for: vulnerability. Click Play! Learn more about this brand new podcast: https://www.canrelatepodcast.com/ Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Overwhelmed? You’re not … http://100mba.net/show - Overwhelmed? You’re not alone. Today, we’re thrilled to present a special bonus episode featuring a brand new podcast from the $100 MBA family. Nicole & Kate Can Relate tackles the big issues around entrepreneurship, from the perspectives of two highly driven women navigating the challenges of working and living by their own designs. Listen as our very own Nicole Baldinu and EOFire’s Kate Erickson offer other entrepreneurs support, insight, and inspiration by sharing their conversations — including the personal ones. In this episode, Nicole and Kate discuss the ever-present threat of overwhelm. When the calendar is just too full, and every task seems like a high priority, where do you start? How can you complete a To-Do list that doesn’t seem to have an end? Enjoy this brand new podcast from two businesswomen willing to share the ups, the downs, and the one thing we all need to make space for: vulnerability. Click Play! Learn more about this brand new podcast: https://www.canrelatepodcast.com/ Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1115261161 Mon, 30 Aug 2021 00:00:45 +0000 https://soundcloud.com/businessrepublic/mba1863-guest-teacher-walter-hill-jr-how-to-maximize-profits-with-red-flagging 00:18:56 The $100 MBA no http://100mba.net/show - Businesses don’t die overnight. Usually, it happens gradually. It takes a year, or two, or five. That’s because what kills a business isn’t always something big, obvious, or dramatic. Systemic flaws, nagging problems, and other issues that seem small — but add up over time — are the most likely culprit. So how can you protect your business? How can you identify and address the problems you might not even see ‘till it’s too late? Today’s guest teacher has an answer. Walter Hill, Jr. is a second-generation entrepreneur who’s mastered something vital: “red flagging.” Red flagging is the art of seeing deeply into your business and recognizing the telltale signs of structural problems. We’ve taken his advice, and it’s helped keep our business alive. Learn what to look for, and how to look for it. Protect your revenue and your company’s long-term future. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Businesses don’t die ove… http://100mba.net/show - Businesses don’t die overnight. Usually, it happens gradually. It takes a year, or two, or five. That’s because what kills a business isn’t always something big, obvious, or dramatic. Systemic flaws, nagging problems, and other issues that seem small — but add up over time — are the most likely culprit. So how can you protect your business? How can you identify and address the problems you might not even see ‘till it’s too late? Today’s guest teacher has an answer. Walter Hill, Jr. is a second-generation entrepreneur who’s mastered something vital: “red flagging.” Red flagging is the art of seeing deeply into your business and recognizing the telltale signs of structural problems. We’ve taken his advice, and it’s helped keep our business alive. Learn what to look for, and how to look for it. Protect your revenue and your company’s long-term future. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1113744346 Fri, 27 Aug 2021 02:08:13 +0000 https://soundcloud.com/businessrepublic/mba1862-5-side-hustling-habits-that-helped-me-quit-my-job-free-ride-friday 00:17:43 The $100 MBA no http://100mba.net/show - The dream is real. Transitioning from regular work to entrepreneurship is totally doable. How do we know? Because good ol’ Omar did it. Today, Omar shares 5 things he did to make that transition possible. While he was still employed as an educator, he had to find ways to get the most out of his limited time, energy, and motivation. It wasn’t totally easy, but with a few good habits, it worked. Your turn. Hear these 5 habits, and learn how you can gradually shift out of conventional work to full independence. Some of these habits are minor; some are bigger sacrifices. But by sticking with them consistently, you can quit your job with full confidence in your ability to make it on your own. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The dream is real. Trans… http://100mba.net/show - The dream is real. Transitioning from regular work to entrepreneurship is totally doable. How do we know? Because good ol’ Omar did it. Today, Omar shares 5 things he did to make that transition possible. While he was still employed as an educator, he had to find ways to get the most out of his limited time, energy, and motivation. It wasn’t totally easy, but with a few good habits, it worked. Your turn. Hear these 5 habits, and learn how you can gradually shift out of conventional work to full independence. Some of these habits are minor; some are bigger sacrifices. But by sticking with them consistently, you can quit your job with full confidence in your ability to make it on your own. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1112839069 Thu, 26 Aug 2021 00:05:10 +0000 https://soundcloud.com/businessrepublic/mba1861-how-i-got-my-first-1000-podcast-subscribers 00:18:05 The $100 MBA no http://100mba.net/show - We all start with zero. Whether it’s your email list, blog readership, social followers, or — yes indeed — podcast listeners, building a real fanbase takes work. The good news? While money can buy attention, it can’t buy engagement or loyalty. Only quality content can do that. But how do you bring the people to the content? Today, we share how we went from 0 to 1k. We didn’t have much by way of a budget, but we did have something valuable to share. 7 years and 1,800 + episodes later, we look back on how our lean, one-listener-at-a-time approach gradually snowballed into something big. You can apply the tactics we discuss in this episode to any kind of content. Your following is out there — it’s time to help them find you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We all start with zero. … http://100mba.net/show - We all start with zero. Whether it’s your email list, blog readership, social followers, or — yes indeed — podcast listeners, building a real fanbase takes work. The good news? While money can buy attention, it can’t buy engagement or loyalty. Only quality content can do that. But how do you bring the people to the content? Today, we share how we went from 0 to 1k. We didn’t have much by way of a budget, but we did have something valuable to share. 7 years and 1,800 + episodes later, we look back on how our lean, one-listener-at-a-time approach gradually snowballed into something big. You can apply the tactics we discuss in this episode to any kind of content. Your following is out there — it’s time to help them find you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1111339273 Mon, 23 Aug 2021 18:01:13 +0000 https://soundcloud.com/businessrepublic/mba1860-qa-wednesday-covid-lockdowns-are-crushing-my-business-how-do-i-survive 00:14:37 The $100 MBA no http://100mba.net/show - The “old normal” isn’t coming back anytime soon. With Australia and other countries remaining in lockdown, and cases rising even in re-opened places, COVID isn’t in the rearview just yet. That means businesses whose models were upended by the pandemic have to hold out — and adapt — a while longer. Case in point: today’s Q&A Wednesday listener. As the owner of a co-work space, our listener seems to be in one of the worst positions possible during a pandemic. After all, the business model depends on people physically going to a location. But we believe with a little creativity, there’s a way forward. It might even be a way to come out stronger than before. Tune in as we offer our best advice to someone who — like millions — must adjust to a new business reality. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - The “old normal” isn’t c… http://100mba.net/show - The “old normal” isn’t coming back anytime soon. With Australia and other countries remaining in lockdown, and cases rising even in re-opened places, COVID isn’t in the rearview just yet. That means businesses whose models were upended by the pandemic have to hold out — and adapt — a while longer. Case in point: today’s Q&A Wednesday listener. As the owner of a co-work space, our listener seems to be in one of the worst positions possible during a pandemic. After all, the business model depends on people physically going to a location. But we believe with a little creativity, there’s a way forward. It might even be a way to come out stronger than before. Tune in as we offer our best advice to someone who — like millions — must adjust to a new business reality. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1111335268 Mon, 23 Aug 2021 17:54:49 +0000 https://soundcloud.com/businessrepublic/mba1859-implementing-product-led-growth-in-your-business 00:09:33 The $100 MBA no http://100mba.net/show - It's time to show, not just tell. “Product-led” growth is exactly what it sounds like: letting the product itself be its own primary marketing and sales asset. But while most of us associate the "freemium" model with software products, any product can "lead" growth. You just have to figure out how. That's what this episode is all about. With examples from various businesses — not just the software kind — we explain how you can let your product do the talking. More than ever, consumers don't want a pitch. They want to know, see, and feel for themselves if a product fits or not. Work with that! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It's time to show, not j… http://100mba.net/show - It's time to show, not just tell. “Product-led” growth is exactly what it sounds like: letting the product itself be its own primary marketing and sales asset. But while most of us associate the "freemium" model with software products, any product can "lead" growth. You just have to figure out how. That's what this episode is all about. With examples from various businesses — not just the software kind — we explain how you can let your product do the talking. More than ever, consumers don't want a pitch. They want to know, see, and feel for themselves if a product fits or not. Work with that! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1110735019 Sun, 22 Aug 2021 17:03:07 +0000 https://soundcloud.com/businessrepublic/mba1858-must-read-hustle-harder-hustle-smarter-by-curtis-50-cent-jackson 00:13:07 The $100 MBA no http://100mba.net/show - This week, we take a look at a well-reviewed book from a surprising source: rapper turned entrepreneur 50 Cent. Despite growing up in abject poverty and having zero formal business education, Curtis Jackson leveraged what little opportunities he had to achieve wealth. But more importantly, he didn’t just make money. He created a diverse portfolio of assets and revenue streams that continues to evolve. ...and so should you. Today, we share some of the most powerful insights from Hustle Harder, Hustle Smarter. Written with a stripped-down style designed to appeal to non-readers, this book teaches that in business, adaptability is just as important as drive. From crime to the arts, TV production to corporate investment, no single product or industry was “the one” that kept 50’s business growing. Get a lesson in business flexibility. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - This week, we take a loo… http://100mba.net/show - This week, we take a look at a well-reviewed book from a surprising source: rapper turned entrepreneur 50 Cent. Despite growing up in abject poverty and having zero formal business education, Curtis Jackson leveraged what little opportunities he had to achieve wealth. But more importantly, he didn’t just make money. He created a diverse portfolio of assets and revenue streams that continues to evolve. ...and so should you. Today, we share some of the most powerful insights from Hustle Harder, Hustle Smarter. Written with a stripped-down style designed to appeal to non-readers, this book teaches that in business, adaptability is just as important as drive. From crime to the arts, TV production to corporate investment, no single product or industry was “the one” that kept 50’s business growing. Get a lesson in business flexibility. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1109240917 Fri, 20 Aug 2021 01:56:43 +0000 https://soundcloud.com/businessrepublic/mba1857-how-to-make-more-time-for-health-wellness-free-ride-friday 00:20:43 The $100 MBA no http://100mba.net/show - One of the worst mistakes an entrepreneur can make? Treating mental health like an afterthought instead of a priority. After yesterday’s talk on the importance of mental well-being, it’s time to address one big problem: finding the time. Business founders have tight schedules and heaps of responsibility — especially if you're side-hustling or have a family. We get that. Today, we share a few things even the busiest founders can do! You can’t reach your potential if you’re mentally drained or overstressed. As a leader, it’s your responsibility to keep yourself in top form. Invest the time and effort necessary to maintain your mental and emotional strength — then use that strength to win. The tactics we share in this episode are easy to execute, starting today. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - One of the worst mistake… http://100mba.net/show - One of the worst mistakes an entrepreneur can make? Treating mental health like an afterthought instead of a priority. After yesterday’s talk on the importance of mental well-being, it’s time to address one big problem: finding the time. Business founders have tight schedules and heaps of responsibility — especially if you're side-hustling or have a family. We get that. Today, we share a few things even the busiest founders can do! You can’t reach your potential if you’re mentally drained or overstressed. As a leader, it’s your responsibility to keep yourself in top form. Invest the time and effort necessary to maintain your mental and emotional strength — then use that strength to win. The tactics we share in this episode are easy to execute, starting today. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1108500346 Thu, 19 Aug 2021 01:27:33 +0000 https://soundcloud.com/businessrepublic/mba1856-mental-health-and-your-business 00:14:49 The $100 MBA no http://100mba.net/show - Call it healthy, or call it smart business. Either way, looking after the mental and emotional well-being of your team is critical. Today, we explore how to do that. Year after year, research confirms what we’ve always known: mental health affects the bottom line. A good leader takes an active role in ensuring the internal stability of both themselves and their team — because it’s compassionate, but also because it’s smart. Mental health is a human right and a business asset. Join us as we define ‘mental health’ in the context of running a business, and share some of the ways we promote it for our team. So much can go wrong when you take a passive approach to the issue, so start crafting your company's mental health approach now. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Call it healthy, or call… http://100mba.net/show - Call it healthy, or call it smart business. Either way, looking after the mental and emotional well-being of your team is critical. Today, we explore how to do that. Year after year, research confirms what we’ve always known: mental health affects the bottom line. A good leader takes an active role in ensuring the internal stability of both themselves and their team — because it’s compassionate, but also because it’s smart. Mental health is a human right and a business asset. Join us as we define ‘mental health’ in the context of running a business, and share some of the ways we promote it for our team. So much can go wrong when you take a passive approach to the issue, so start crafting your company's mental health approach now. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1106451067 Sun, 15 Aug 2021 16:16:18 +0000 https://soundcloud.com/businessrepublic/mba1855-qa-wednesday-is-amazon-fba-a-viable-business 00:12:25 The $100 MBA no http://100mba.net/show - What if Amazon was your garage...and post office? “Fulfillment by Amazon:” If you haven’t heard by now, Amazon offers an e-commerce option for those who prefer to outsource the logistics. From warehousing to shipping and returns, Amazon will handle it all for your business — for a price, of course. Is it worth it? It’s Q&A Wednesday, and we’ve got a listener who wants to know if the FBA model is really viable. In this episode, we take a closer look at FBA, its advantages and disadvantages, and whether it truly makes sense for independent entrepreneurs. When you hitch your wagon to a bigger company, there are always downsides. That doesn’t mean it’s always a bad idea. Learn more — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What if Amazon was your … http://100mba.net/show - What if Amazon was your garage...and post office? “Fulfillment by Amazon:” If you haven’t heard by now, Amazon offers an e-commerce option for those who prefer to outsource the logistics. From warehousing to shipping and returns, Amazon will handle it all for your business — for a price, of course. Is it worth it? It’s Q&A Wednesday, and we’ve got a listener who wants to know if the FBA model is really viable. In this episode, we take a closer look at FBA, its advantages and disadvantages, and whether it truly makes sense for independent entrepreneurs. When you hitch your wagon to a bigger company, there are always downsides. That doesn’t mean it’s always a bad idea. Learn more — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1106449093 Sun, 15 Aug 2021 16:09:26 +0000 https://soundcloud.com/businessrepublic/mba1854-can-you-future-proof-your-business 00:12:33 The $100 MBA no http://100mba.net/show - Can you create an invincible business? Is there any way to make it so that no matter what happens, your business can survive? From pandemics to market shifts to new tech, the dangers to a startup are varied and unpredictable. How can you prepare for the worst-case scenario(s)? Today, we discuss what you can do to be ready. Of course, you can’t prepare your business for literally anything. But you can make a few smart choices that position your business to endure. With tips, strategies, and examples, this episode is a lesson on building something to last — come what may. Learn how to proactively protect your business from...well, who knows? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Can you create an invinc… http://100mba.net/show - Can you create an invincible business? Is there any way to make it so that no matter what happens, your business can survive? From pandemics to market shifts to new tech, the dangers to a startup are varied and unpredictable. How can you prepare for the worst-case scenario(s)? Today, we discuss what you can do to be ready. Of course, you can’t prepare your business for literally anything. But you can make a few smart choices that position your business to endure. With tips, strategies, and examples, this episode is a lesson on building something to last — come what may. Learn how to proactively protect your business from...well, who knows? Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1106441260 Sun, 15 Aug 2021 16:02:18 +0000 https://soundcloud.com/businessrepublic/mba1853-extended-interview-john-onolan-building-a-wildly-successful-yet-balanced-business 01:04:46 The $100 MBA no http://100mba.net/show - Most people build a business to make money. But what if someone simply tried to build a better solution for a certain audience? What if someone's idea of success is a better, healthier balance between life, work, and one’s impact on an industry? What if profit wasn't the priority? John O'Nolan was Deputy Head of Design at WordPress. In terms of business, he "made it" by anyone's definition of success. But he wanted to make something else — something that didn't exist for the sole purpose of creating wealth. So he created Ghost. Ghost is the stripped-down content platform for people who just want to share what they've got and build an audience. John developed Ghost under a radical business model: forget trying to make millions. Just make what people need. Period. Today, John sits down with Omar for a good long chat about business, life, and prioritizing a healthy balance of the two. From running a successful remote startup while kite-surfing around the world, to de-prioritizing profit, to leveraging your own unique strengths, this wide-ranging talk is a must-hear for any entrepreneur. Tune in to one of the most enlightening conversations you'll ever hear between two independent business founders, and ask yourself what's really possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Most people build a busi… http://100mba.net/show - Most people build a business to make money. But what if someone simply tried to build a better solution for a certain audience? What if someone's idea of success is a better, healthier balance between life, work, and one’s impact on an industry? What if profit wasn't the priority? John O'Nolan was Deputy Head of Design at WordPress. In terms of business, he "made it" by anyone's definition of success. But he wanted to make something else — something that didn't exist for the sole purpose of creating wealth. So he created Ghost. Ghost is the stripped-down content platform for people who just want to share what they've got and build an audience. John developed Ghost under a radical business model: forget trying to make millions. Just make what people need. Period. Today, John sits down with Omar for a good long chat about business, life, and prioritizing a healthy balance of the two. From running a successful remote startup while kite-surfing around the world, to de-prioritizing profit, to leveraging your own unique strengths, this wide-ranging talk is a must-hear for any entrepreneur. Tune in to one of the most enlightening conversations you'll ever hear between two independent business founders, and ask yourself what's really possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1104753127 Thu, 12 Aug 2021 17:10:44 +0000 https://soundcloud.com/businessrepublic/mba1852-why-you-should-invest-in-video-marketing-free-ride-friday 00:13:55 The $100 MBA no http://100mba.net/show - Don’t play catch-up. Get into video marketing now! It’s easier than ever — and probably easier for you than you might think. Whether it’s videos on your website, a YouTube channel, or social content, video is almost as important as written content when it comes to wooing your audience. Today, we discuss how to develop and execute your video marketing strategy. More importantly, we discuss why video is so powerful. As voice recognition and video searchability gets more sophisticated, your videos can have a powerful impact on your SEO and overall reach. And that’s just the tip of the iceberg. Hear why you should put some time, money, and sweat into video. Learn why some common misconceptions about video are bunk. Start creating a complete content marketing system. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Don’t play catch-up. Get… http://100mba.net/show - Don’t play catch-up. Get into video marketing now! It’s easier than ever — and probably easier for you than you might think. Whether it’s videos on your website, a YouTube channel, or social content, video is almost as important as written content when it comes to wooing your audience. Today, we discuss how to develop and execute your video marketing strategy. More importantly, we discuss why video is so powerful. As voice recognition and video searchability gets more sophisticated, your videos can have a powerful impact on your SEO and overall reach. And that’s just the tip of the iceberg. Hear why you should put some time, money, and sweat into video. Learn why some common misconceptions about video are bunk. Start creating a complete content marketing system. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1103830510 Wed, 11 Aug 2021 01:39:42 +0000 https://soundcloud.com/businessrepublic/mba1851-why-we-built-a-virtual-office-how-you-can-too 00:10:38 The $100 MBA no http://100mba.net/show - Want that “real” office feel — even though your team is remote? Enter the Virtual Office. As a completely remote company since...well, ever, we were looking for ways to keep our distributed team connected long before the pandemic. Recently, we experimented with something new along those lines. And it worked beautifully! Today, we share how we set it up. While we use lots of asynchronous tools and procedures, sometimes it’s better to just get together. That’s why we took the time to establish a “place” where employees can communicate in real time, in more than just text. In the end, it engendered better communication and morale. Learn why and how we established our Virtual Office, and how you can bring your team together in the same way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Want that “real” office … http://100mba.net/show - Want that “real” office feel — even though your team is remote? Enter the Virtual Office. As a completely remote company since...well, ever, we were looking for ways to keep our distributed team connected long before the pandemic. Recently, we experimented with something new along those lines. And it worked beautifully! Today, we share how we set it up. While we use lots of asynchronous tools and procedures, sometimes it’s better to just get together. That’s why we took the time to establish a “place” where employees can communicate in real time, in more than just text. In the end, it engendered better communication and morale. Learn why and how we established our Virtual Office, and how you can bring your team together in the same way. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1103827618 Wed, 11 Aug 2021 01:31:40 +0000 https://soundcloud.com/businessrepublic/mba1850-qa-wednesday-how-do-i-pull-myself-away-from-my-computer 00:12:51 The $100 MBA no http://100mba.net/show - Anyone can get sucked into the black hole of “never done” — especially when things are going well. It’s Q&A Wednesday! We’ve got a listener who’s seeing success, but finds themselves ensnared by it. As the business gains momentum and the stakes become higher, this listener feels more and more pressure to stay at work, all the time. We need to fix that. Growing your business is not about taking on more and more work. It’s about establishing systems and teams that can support growth — while maintaining your own boundaries. Today, Omar shares how he protects his downtime with zero guilt. Once you realize that rest makes you a better leader, letting go of the guilt is easy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Anyone can get sucked in… http://100mba.net/show - Anyone can get sucked into the black hole of “never done” — especially when things are going well. It’s Q&A Wednesday! We’ve got a listener who’s seeing success, but finds themselves ensnared by it. As the business gains momentum and the stakes become higher, this listener feels more and more pressure to stay at work, all the time. We need to fix that. Growing your business is not about taking on more and more work. It’s about establishing systems and teams that can support growth — while maintaining your own boundaries. Today, Omar shares how he protects his downtime with zero guilt. Once you realize that rest makes you a better leader, letting go of the guilt is easy. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1103197819 Tue, 10 Aug 2021 01:13:14 +0000 https://soundcloud.com/businessrepublic/mba1849-how-i-create-presentation-slides-in-15-minutes 00:13:03 The $100 MBA no http://100mba.net/show - When you think about creating slides, remember 'Parkinson's Law.' It basically states that a task will expand to fill the time you allow for it. Few tasks demonstrate Parkinson's law better than creating slide presentations! Putting together a great slideshow can take hours — if you let it. Today, we explain how to put some boundaries on the time you spend in PowerPoint (or Keynote, or Google Slides, or our personal fave, Canva). Best of all, this isn't a shortcut, per se. You don't sacrifice any quality by doing this in 15 minutes instead of 3 hours. As a teacher, webinar host, and public speaker, Omar has put together approximately 17 gazillion slide presentations. Over the years, necessity forced him to find a way to do it efficiently — wasting no time, but sacrificing no important info. Hear all about this uber-productive method, and give it a try! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When you think about cre… http://100mba.net/show - When you think about creating slides, remember 'Parkinson's Law.' It basically states that a task will expand to fill the time you allow for it. Few tasks demonstrate Parkinson's law better than creating slide presentations! Putting together a great slideshow can take hours — if you let it. Today, we explain how to put some boundaries on the time you spend in PowerPoint (or Keynote, or Google Slides, or our personal fave, Canva). Best of all, this isn't a shortcut, per se. You don't sacrifice any quality by doing this in 15 minutes instead of 3 hours. As a teacher, webinar host, and public speaker, Omar has put together approximately 17 gazillion slide presentations. Over the years, necessity forced him to find a way to do it efficiently — wasting no time, but sacrificing no important info. Hear all about this uber-productive method, and give it a try! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1102634617 Mon, 09 Aug 2021 01:14:02 +0000 https://soundcloud.com/businessrepublic/mba1848-extended-interview-michael-port-grow-your-business-by-becoming-a-referable-speaker 01:21:59 The $100 MBA no http://100mba.net/show - Want authority in your space? There’s no substitute for being a great speaker. Of course, being great at speaking is like being great at anything. It doesn’t happen by accident! And you’ll probably need a little advice — maybe even a little coaching. Fortunately, there’s Michael Port. Michael has built a business empire as the go-to speaking coach for entrepreneurs — including our very own Omar Zenhom. Today, Michael sits down with Omar for one of our rare full-length interviews. Don’t miss this one! Over the course of this in-depth discussion, Michael and Omar explore how public speaking can be a massive boost to almost any business, how to get better at it, and why your speaking skills are worth an investment of time, money, and effort. Learn why speaking is such a game-changer, what the real goals of public speaking should be, and how to approach different kinds of talks. Get incredibly valuable tips from one of the foremost experts in the complex art of public communication. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Want authority in your s… http://100mba.net/show - Want authority in your space? There’s no substitute for being a great speaker. Of course, being great at speaking is like being great at anything. It doesn’t happen by accident! And you’ll probably need a little advice — maybe even a little coaching. Fortunately, there’s Michael Port. Michael has built a business empire as the go-to speaking coach for entrepreneurs — including our very own Omar Zenhom. Today, Michael sits down with Omar for one of our rare full-length interviews. Don’t miss this one! Over the course of this in-depth discussion, Michael and Omar explore how public speaking can be a massive boost to almost any business, how to get better at it, and why your speaking skills are worth an investment of time, money, and effort. Learn why speaking is such a game-changer, what the real goals of public speaking should be, and how to approach different kinds of talks. Get incredibly valuable tips from one of the foremost experts in the complex art of public communication. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1100974198 Fri, 06 Aug 2021 00:56:16 +0000 https://soundcloud.com/businessrepublic/mba1847-how-to-get-your-seed-money-to-start-a-business-free-ride-friday 00:14:46 The $100 MBA no http://100mba.net/show - Every business needs a little capital to get started. But some ways of raising it are better than others! Here’s the good news: Finding that initial seed money is less of an obstacle than you might think. For smart, lean businesses, all you need is enough to start engaging your audience, validate your idea, and create an MVP (Minimum Viable Product). In other words, you can probably save (or make) the money you need all on your own. That’s not to say no one should consider loans or investments. Depending on the business, either might be appropriate. But if you start your business by taking the right actions in the right order, you can keep costs down and be in profit almost from Day One. Figure out how much you need, and the best way to get it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Every business needs a l… http://100mba.net/show - Every business needs a little capital to get started. But some ways of raising it are better than others! Here’s the good news: Finding that initial seed money is less of an obstacle than you might think. For smart, lean businesses, all you need is enough to start engaging your audience, validate your idea, and create an MVP (Minimum Viable Product). In other words, you can probably save (or make) the money you need all on your own. That’s not to say no one should consider loans or investments. Depending on the business, either might be appropriate. But if you start your business by taking the right actions in the right order, you can keep costs down and be in profit almost from Day One. Figure out how much you need, and the best way to get it. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1100287684 Thu, 05 Aug 2021 01:31:37 +0000 https://soundcloud.com/businessrepublic/mba1846-why-were-running-a-virtual-team-retreat 00:12:00 The $100 MBA no http://100mba.net/show - Considering an online company retreat? This might be the episode for you. Last year, we couldn’t have our live team retreat, for obvious reasons. And with COVID not entirely in the rearview just yet, we had to make a decision. The question before us was: go virtual, or just wait another year? In the end, we decided a Virtual Retreat was the right move. Today, we discuss why we think it’s worth the effort (and time, and money), and why even though this retreat won’t be live, it can still have all the team-building effects we’re looking for. The ROI of a team retreat — even a virtual one — can be hard to calculate. That said, it’s substantial! Our fully remote team is distributed across four continents. For us, it’s crucial to create the kind of camaraderie that doesn’t just happen by accident. Every company has a culture, whether its founders actively shape it or not. For us, a retreat isn’t a luxury — it’s a priority. Find out why. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Considering an online co… http://100mba.net/show - Considering an online company retreat? This might be the episode for you. Last year, we couldn’t have our live team retreat, for obvious reasons. And with COVID not entirely in the rearview just yet, we had to make a decision. The question before us was: go virtual, or just wait another year? In the end, we decided a Virtual Retreat was the right move. Today, we discuss why we think it’s worth the effort (and time, and money), and why even though this retreat won’t be live, it can still have all the team-building effects we’re looking for. The ROI of a team retreat — even a virtual one — can be hard to calculate. That said, it’s substantial! Our fully remote team is distributed across four continents. For us, it’s crucial to create the kind of camaraderie that doesn’t just happen by accident. Every company has a culture, whether its founders actively shape it or not. For us, a retreat isn’t a luxury — it’s a priority. Find out why. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1099674616 Wed, 04 Aug 2021 02:00:05 +0000 https://soundcloud.com/businessrepublic/mba1845-qa-wednesday-been-in-business-for-over-a-year-but-my-email-list-is-still-under-1k-why 00:14:46 The $100 MBA no http://100mba.net/show - Email lists are like houseplants. They don’t grow without a little love. It’s Q&A Wednesday, and we’re helping one listener who built a solid list, but just can’t seem to crack the 1,000 subscriber mark. Here’s the good news: once you get your list growing, it gets easier to keep it growing. Fortunately, this listener already did the hardest part — getting from 0 to 3 figures. In this episode, we discuss what holds a list back from growing, and share a few growth strategies for different goals and budgets. We also discuss some key mistakes to avoid (yeah, we’ve made them), and how to decide which list-building approach will work best for you. Your email list is one of your business’s most important assets. Get the moves you need to keep the momentum going — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Email lists are like hou… http://100mba.net/show - Email lists are like houseplants. They don’t grow without a little love. It’s Q&A Wednesday, and we’re helping one listener who built a solid list, but just can’t seem to crack the 1,000 subscriber mark. Here’s the good news: once you get your list growing, it gets easier to keep it growing. Fortunately, this listener already did the hardest part — getting from 0 to 3 figures. In this episode, we discuss what holds a list back from growing, and share a few growth strategies for different goals and budgets. We also discuss some key mistakes to avoid (yeah, we’ve made them), and how to decide which list-building approach will work best for you. Your email list is one of your business’s most important assets. Get the moves you need to keep the momentum going — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1098200815 Sun, 01 Aug 2021 17:12:27 +0000 https://soundcloud.com/businessrepublic/mba1844-the-easiest-way-to-get-sponsors 00:12:09 The $100 MBA no http://100mba.net/show - If you build it, they will come. Yes, that’s from a movie, but it definitely applies to today’s episode! When you’re looking for sponsorships, the key is not to chase potential sponsors around. It’s to understand the sponsors’ needs, and create something irresistible. In other words, you have to make sponsorship the easiest possible decision. Whether it’s for content, events, or anything else, getting sponsorship is not about convincing. It’s about making yourself the most attractive possible proposition. Today, we share how we grew sponsorship for this very podcast, and how you can do the same. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you build it, they wi… http://100mba.net/show - If you build it, they will come. Yes, that’s from a movie, but it definitely applies to today’s episode! When you’re looking for sponsorships, the key is not to chase potential sponsors around. It’s to understand the sponsors’ needs, and create something irresistible. In other words, you have to make sponsorship the easiest possible decision. Whether it’s for content, events, or anything else, getting sponsorship is not about convincing. It’s about making yourself the most attractive possible proposition. Today, we share how we grew sponsorship for this very podcast, and how you can do the same. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1098196441 Sun, 01 Aug 2021 17:05:14 +0000 https://soundcloud.com/businessrepublic/mba1843-must-read-how-to-live-by-derek-sivers 00:16:24 The $100 MBA no http://100mba.net/show - This one kept us up at night. No, literally. Omar had to stop reading Derek Sivers’ How to Live before bed, because it generated so much thought and emotion he couldn’t sleep. Today’s Must-Read is so different from the usual personal development books, we just had to share it. But we can’t share too much. This book takes a walk through some of the most fundamental wisdom — much of which you’ve heard before — and challenges it. In the end, it all comes together in a way that’s so surprising, it might actually affect how you live your life. The author himself claims it’s his best work so far, and we have to say “Hell yeah it is.” Find out why: Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - This one kept us up at n… http://100mba.net/show - This one kept us up at night. No, literally. Omar had to stop reading Derek Sivers’ How to Live before bed, because it generated so much thought and emotion he couldn’t sleep. Today’s Must-Read is so different from the usual personal development books, we just had to share it. But we can’t share too much. This book takes a walk through some of the most fundamental wisdom — much of which you’ve heard before — and challenges it. In the end, it all comes together in a way that’s so surprising, it might actually affect how you live your life. The author himself claims it’s his best work so far, and we have to say “Hell yeah it is.” Find out why: Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1093807627 Sun, 25 Jul 2021 14:04:13 +0000 https://soundcloud.com/businessrepublic/mba1842-what-to-look-for-when-hiring-for-marketing-free-ride-friday 00:13:53 The $100 MBA no http://100mba.net/show - Marketing is a must. The second you can afford it, hire a marketing professional to get your message out there. But before you do, you have some things to consider. From budget to skill set, your first marketing hire is a decision to make carefully — not lightly. It can make all the difference in the world. Today, we discuss how to set your budget (for more than just salary, btw), and what to look for in a marketing pro. Marketing is a broad field, which means you have to find someone with the specialty you need. Professional marketing is one of the most important investments you’ll ever make in your business. Learn how to get it right — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Marketing is a must. Th… http://100mba.net/show - Marketing is a must. The second you can afford it, hire a marketing professional to get your message out there. But before you do, you have some things to consider. From budget to skill set, your first marketing hire is a decision to make carefully — not lightly. It can make all the difference in the world. Today, we discuss how to set your budget (for more than just salary, btw), and what to look for in a marketing pro. Marketing is a broad field, which means you have to find someone with the specialty you need. Professional marketing is one of the most important investments you’ll ever make in your business. Learn how to get it right — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1093805767 Sun, 25 Jul 2021 13:58:44 +0000 https://soundcloud.com/businessrepublic/mba1841-get-your-to-do-list-done-with-less-anxiety1841 00:13:47 The $100 MBA no http://100mba.net/show - Your “To Do” list doesn’t have to be a scary thing. In fact, it should be a relief. Every entrepreneur has to self-discipline. It’s the price of freedom! But when a To Do list gets too long, it can start to seem hopeless. Tasks pile up, and next thing you know, each new addition is just another drop in the ocean. It’s time to break the cycle. Today, we’ll show you how to make your To Do list a path to freedom, not a prison of your own overwhelm. Good ol’ Omar spent years trying to find the best way to get everything done, and he’s settled on a system that might just work for you. With this system, you might not get everything crossed off your list each day. But each night, you’ll go to sleep knowing that what needs to happen, happened. You’ll be confident that wherever you are, you’re on the right track. Get Omar’s step-by-step instructions. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Your “To Do” list doesn… http://100mba.net/show - Your “To Do” list doesn’t have to be a scary thing. In fact, it should be a relief. Every entrepreneur has to self-discipline. It’s the price of freedom! But when a To Do list gets too long, it can start to seem hopeless. Tasks pile up, and next thing you know, each new addition is just another drop in the ocean. It’s time to break the cycle. Today, we’ll show you how to make your To Do list a path to freedom, not a prison of your own overwhelm. Good ol’ Omar spent years trying to find the best way to get everything done, and he’s settled on a system that might just work for you. With this system, you might not get everything crossed off your list each day. But each night, you’ll go to sleep knowing that what needs to happen, happened. You’ll be confident that wherever you are, you’re on the right track. Get Omar’s step-by-step instructions. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1093804405 Sun, 25 Jul 2021 13:53:46 +0000 https://soundcloud.com/businessrepublic/mba1840-qa-wednesday-how-do-i-niche-down-a-business-i-bought 00:12:59 The $100 MBA no http://100mba.net/show - Controlling the direction of a business you built is one thing. But what if you didn’t build it? It’s Q&A Wednesday, and we’ve got a listener in a special kind of pickle. They purchased a business, but it needs to shift gears. The business isn’t doing as well as it could, because it’s trying to please everyone instead of a targeted audience. Can you buy a business and change it without alienating existing customers? As it turns out, we have an example that can shed some light on this one. Many businesses make the mistake of casting a wide net instead of finding their niche. And this isn’t the first time a new owner has recognized that problem and tried to fix it. We’ll share the story of how this other business faced the exact same situation, and how they addressed its challenges. Learn why niching down is so important, and get our best tips on pulling off a big shift like this. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Controlling the directio… http://100mba.net/show - Controlling the direction of a business you built is one thing. But what if you didn’t build it? It’s Q&A Wednesday, and we’ve got a listener in a special kind of pickle. They purchased a business, but it needs to shift gears. The business isn’t doing as well as it could, because it’s trying to please everyone instead of a targeted audience. Can you buy a business and change it without alienating existing customers? As it turns out, we have an example that can shed some light on this one. Many businesses make the mistake of casting a wide net instead of finding their niche. And this isn’t the first time a new owner has recognized that problem and tried to fix it. We’ll share the story of how this other business faced the exact same situation, and how they addressed its challenges. Learn why niching down is so important, and get our best tips on pulling off a big shift like this. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1093802809 Sun, 25 Jul 2021 13:48:03 +0000 https://soundcloud.com/businessrepublic/mba1839-should-you-get-an-investor-when-starting-a-software-company 00:15:01 The $100 MBA no http://100mba.net/show - File this under “questions we get a lot.” If you want to start a software business, do you need outside money? Well, it depends. Our SaaS business, WebinarNinja, is 100% self-funded. Omar used his own money to get it going, and it’s been running on its own steam ever since. But that doesn’t mean self-funding is the right decision for everyone. It all depends on your goals. Today, we discuss the ups and downs of taking investment, and alternative ways to get the capital you need. Software is a special animal, one that requires a concrete plan to get off the ground. Tune in, and see which you need more: investment, or control. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - File this under “questio… http://100mba.net/show - File this under “questions we get a lot.” If you want to start a software business, do you need outside money? Well, it depends. Our SaaS business, WebinarNinja, is 100% self-funded. Omar used his own money to get it going, and it’s been running on its own steam ever since. But that doesn’t mean self-funding is the right decision for everyone. It all depends on your goals. Today, we discuss the ups and downs of taking investment, and alternative ways to get the capital you need. Software is a special animal, one that requires a concrete plan to get off the ground. Tune in, and see which you need more: investment, or control. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1093800934 Sun, 25 Jul 2021 13:43:04 +0000 https://soundcloud.com/businessrepublic/mba1838-guest-teacher-michael-reddington-how-to-incorporate-forensic-interrogator-tactics-to-sell 00:17:46 The $100 MBA no http://100mba.net/show - What’s the difference between getting someone to make a purchase, and getting someone to tell you the truth? To the human brain...very little. This one sounds out of left field, but stick with us. Michael Reddington made a career out of getting information from criminal suspects. Along the way, he discovered that the same kind of trust, honesty, and vulnerability required to elicit a confession has another application. Turns out, it’s a heckuva sales strategy. In this episode, Michael explains 5 principles of interrogation techniques that work just as well in sales. From a psychological standpoint, selling and interrogating are basically the same thing — a conversation that ends with the right decision. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What’s the difference be… http://100mba.net/show - What’s the difference between getting someone to make a purchase, and getting someone to tell you the truth? To the human brain...very little. This one sounds out of left field, but stick with us. Michael Reddington made a career out of getting information from criminal suspects. Along the way, he discovered that the same kind of trust, honesty, and vulnerability required to elicit a confession has another application. Turns out, it’s a heckuva sales strategy. In this episode, Michael explains 5 principles of interrogation techniques that work just as well in sales. From a psychological standpoint, selling and interrogating are basically the same thing — a conversation that ends with the right decision. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1091807236 Fri, 23 Jul 2021 00:36:30 +0000 https://soundcloud.com/businessrepublic/mba1837-how-entry-level-products-can-help-your-business-free-ride-friday 00:15:02 The $100 MBA no http://100mba.net/show - Sometimes, the best way to find customers is to create them. You’ll hear what we mean! Today, we discuss how entry-level products are the perfect gateway for bigger purchases later. Almost every kind of business can (and should) use this strategy. In this episode, we discuss exactly how. We’ll cover various ways to create versions of your product with a lower barrier of entry. Using examples from our own businesses and others, we’ll show you how there’s always a low-risk way to bring people through the door — and later turn them into lifers. No matter what your product is, start thinking about the entry-level version now. Tune in, and develop a strategy that not only attracts customers, but helps you weed out the casual fans and identify the true, lifelong loyalists. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sometimes, the best way … http://100mba.net/show - Sometimes, the best way to find customers is to create them. You’ll hear what we mean! Today, we discuss how entry-level products are the perfect gateway for bigger purchases later. Almost every kind of business can (and should) use this strategy. In this episode, we discuss exactly how. We’ll cover various ways to create versions of your product with a lower barrier of entry. Using examples from our own businesses and others, we’ll show you how there’s always a low-risk way to bring people through the door — and later turn them into lifers. No matter what your product is, start thinking about the entry-level version now. Tune in, and develop a strategy that not only attracts customers, but helps you weed out the casual fans and identify the true, lifelong loyalists. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1091800282 Thu, 22 Jul 2021 01:09:15 +0000 https://soundcloud.com/businessrepublic/mba1836-my-top-3-tools-for-new-businesses 00:13:46 The $100 MBA no http://100mba.net/show - Just. Get. Started. Sometimes, we spend so much time planning to start a business that we never do it. To get out of “analysis paralysis” and make your business a reality, start here. Today, we discuss the only 3 things you really need to get the ball rolling. From there, you can decide what you need next. But first things first! The best part? These 3 tools cost less than $100 combined. It’s never been easier or more affordable to start an online business. The key is to get your ideas out of your head, and into the real world. With these 3 tools, you’ll have everything you need to create that initial momentum. Take action — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Just. Get. Started. Som… http://100mba.net/show - Just. Get. Started. Sometimes, we spend so much time planning to start a business that we never do it. To get out of “analysis paralysis” and make your business a reality, start here. Today, we discuss the only 3 things you really need to get the ball rolling. From there, you can decide what you need next. But first things first! The best part? These 3 tools cost less than $100 combined. It’s never been easier or more affordable to start an online business. The key is to get your ideas out of your head, and into the real world. With these 3 tools, you’ll have everything you need to create that initial momentum. Take action — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1091174422 Wed, 21 Jul 2021 02:25:50 +0000 https://soundcloud.com/businessrepublic/mba1835-qa-wednesday-ive-hired-several-coaches-but-no-improvements-whats-wrong-with-me 00:15:31 The $100 MBA no http://100mba.net/show - Does coaching really work? It’s Q&A Wednesday! We’ve got a listener who’s an experienced entrepreneur, but looking to get to the next level. They’ve tried coaches before — more than once. Each time, our listener feels like they’ve wasted their time and money. The question is...why? Today, we discuss what makes coaching work, and what makes it fail. We’ll explain what you need to do on your end to get the best ROI from a coach, plus how to make sure your coach is the right fit for you. Fortunately, our host Omar’s had coaches before — both good and not-so-good. With so many coaches out there, it can feel impossible to figure out who’s the real deal. Tune in, learn a few strategies, and find the coach that can take you where you need to be. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Does coaching really wor… http://100mba.net/show - Does coaching really work? It’s Q&A Wednesday! We’ve got a listener who’s an experienced entrepreneur, but looking to get to the next level. They’ve tried coaches before — more than once. Each time, our listener feels like they’ve wasted their time and money. The question is...why? Today, we discuss what makes coaching work, and what makes it fail. We’ll explain what you need to do on your end to get the best ROI from a coach, plus how to make sure your coach is the right fit for you. Fortunately, our host Omar’s had coaches before — both good and not-so-good. With so many coaches out there, it can feel impossible to figure out who’s the real deal. Tune in, learn a few strategies, and find the coach that can take you where you need to be. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1090515613 Mon, 19 Jul 2021 22:43:29 +0000 https://soundcloud.com/businessrepublic/mba1834-why-your-marketing-is-not-working 00:17:46 The $100 MBA no http://100mba.net/show - Struggling to get leads? We think we know why. Or at least, we have it narrowed down to 4 possibilities. Today, we discuss what usually goes wrong with small business marketing. In our experience with marketing fails (yeah, we have some experience with that), the problem almost always falls into one of a few categories.. In this episode, we describe these 4 categories — and help you figure out what to do about each. With so many strategies, products, and approaches to marketing, it can be impossible to figure out what’s what. But by focusing on the big things to get right, you can vastly increase your chances of success. Learn how to do more than just “get your name out there.” Create a smart, results-based strategy that fits your needs — and compensates for your weaknesses. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Struggling to get leads?… http://100mba.net/show - Struggling to get leads? We think we know why. Or at least, we have it narrowed down to 4 possibilities. Today, we discuss what usually goes wrong with small business marketing. In our experience with marketing fails (yeah, we have some experience with that), the problem almost always falls into one of a few categories.. In this episode, we describe these 4 categories — and help you figure out what to do about each. With so many strategies, products, and approaches to marketing, it can be impossible to figure out what’s what. But by focusing on the big things to get right, you can vastly increase your chances of success. Learn how to do more than just “get your name out there.” Create a smart, results-based strategy that fits your needs — and compensates for your weaknesses. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1089933850 Sun, 18 Jul 2021 23:55:17 +0000 https://soundcloud.com/businessrepublic/mba1833-must-read-simple-numbers-by-greg-crabtree 00:16:35 The $100 MBA no http://100mba.net/show - Do you hate dealing with numbers? If your eyes glaze over when you think about accounting, today’s Must-Read is definitely for you. Simple Numbers is exactly what the title implies: a no-nonsense, straightforward guide to dealing with your business finances. It’s one of the most valuable books we’ve ever reviewed, especially for people who just don’t enjoy the math of entrepreneurship. Today, Omar explains why this book made such a big impact, and why he thinks pretty much every business founder needs to read it. Learn how to deal with the numbers comfortably and confidently, focus on what really matters, and grow your business in the most stable way possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Do you hate dealing with… http://100mba.net/show - Do you hate dealing with numbers? If your eyes glaze over when you think about accounting, today’s Must-Read is definitely for you. Simple Numbers is exactly what the title implies: a no-nonsense, straightforward guide to dealing with your business finances. It’s one of the most valuable books we’ve ever reviewed, especially for people who just don’t enjoy the math of entrepreneurship. Today, Omar explains why this book made such a big impact, and why he thinks pretty much every business founder needs to read it. Learn how to deal with the numbers comfortably and confidently, focus on what really matters, and grow your business in the most stable way possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1088359102 Fri, 16 Jul 2021 00:59:54 +0000 https://soundcloud.com/businessrepublic/mba1832-small-changes-to-stand-out-from-the-competition-free-ride-friday1832 00:13:34 The $100 MBA no http://100mba.net/show - Sometimes, standing out is subtle. You might think you have to be radically different. But more often, just being different enough is the best recipe for success. By focusing on some little things, some small but impactful zigs when others zag, you can beat the competition. The key is to play your own game, rather than your competitors’. Today, we discuss a few specific things you can zoom in on to truly differentiate your brand. We’ll discuss how people get “niching” wrong, and what you can do almost immediately to find your own voice, your own audience, your own success. Learn the big difference a small difference can make. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sometimes, standing out … http://100mba.net/show - Sometimes, standing out is subtle. You might think you have to be radically different. But more often, just being different enough is the best recipe for success. By focusing on some little things, some small but impactful zigs when others zag, you can beat the competition. The key is to play your own game, rather than your competitors’. Today, we discuss a few specific things you can zoom in on to truly differentiate your brand. We’ll discuss how people get “niching” wrong, and what you can do almost immediately to find your own voice, your own audience, your own success. Learn the big difference a small difference can make. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1087682236 Thu, 15 Jul 2021 01:17:34 +0000 https://soundcloud.com/businessrepublic/mba1831-how-to-keep-your-product-fresh-every-year 00:11:53 The $100 MBA no http://100mba.net/show - In business, you evolve or die. You can’t rest on your laurels. You can’t let your product and marketing be the same quarter after quarter, year after year. But sometimes, it can be hard to know what’s next. What’s the next update? The next big (or small) news? Today, we create a plan. Tune in, and learn how to systematize your business evolution. By plotting out your updates, you can craft a coordinated approach to innovating, communicating, and growing at a steady clip. Never get behind! With a good system in place, you can stay ahead of one thing that can kill any business: stagnation. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - In business, you evolve … http://100mba.net/show - In business, you evolve or die. You can’t rest on your laurels. You can’t let your product and marketing be the same quarter after quarter, year after year. But sometimes, it can be hard to know what’s next. What’s the next update? The next big (or small) news? Today, we create a plan. Tune in, and learn how to systematize your business evolution. By plotting out your updates, you can craft a coordinated approach to innovating, communicating, and growing at a steady clip. Never get behind! With a good system in place, you can stay ahead of one thing that can kill any business: stagnation. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1087056823 Wed, 14 Jul 2021 02:18:42 +0000 https://soundcloud.com/businessrepublic/mba1830-qa-wednesday-i-hate-customer-support-should-i-hire-a-support-manager 00:09:13 The $100 MBA no http://100mba.net/show - What do you love least about your business? More importantly, why? It’s Q&A Wednesday, and we’re helping one listener decide what to do about Customer Support. Thing is, this entrepreneur just “hates” it. But before we choose a course of action, we have to understand the real root of the problem. Plus, is it smart to pay someone else for work you can do? Is it not “lean” enough for a startup to make unnecessary hires? We explore all the ins and outs of this intriguing problem. We’ll discuss how to decide whether you really need to delegate something, and if so, how to go about it. It could be that making a hire is the best thing for this business owner. Then again, maybe not. Learn from this listener’s dilemma, and our experience with similar situations. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What do you love least a… http://100mba.net/show - What do you love least about your business? More importantly, why? It’s Q&A Wednesday, and we’re helping one listener decide what to do about Customer Support. Thing is, this entrepreneur just “hates” it. But before we choose a course of action, we have to understand the real root of the problem. Plus, is it smart to pay someone else for work you can do? Is it not “lean” enough for a startup to make unnecessary hires? We explore all the ins and outs of this intriguing problem. We’ll discuss how to decide whether you really need to delegate something, and if so, how to go about it. It could be that making a hire is the best thing for this business owner. Then again, maybe not. Learn from this listener’s dilemma, and our experience with similar situations. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1085812465 Sun, 11 Jul 2021 23:51:07 +0000 https://soundcloud.com/businessrepublic/mba1829-why-do-payments-fail 00:13:57 The $100 MBA no http://100mba.net/show - If you run an online business, it’ll definitely happen. Sometimes, your customers’ credit cards will be declined. But it’s probably not for the reason you think. Insufficient funds actually account for only a minority of credit card rejections. There are other reasons, some of which you might not suspect. More importantly, some of these reasons are things you can prevent or fix! Today, we list the most common reasons cards get declined, and explain what you can do about it. Don’t lose customers unnecessarily! Make sure that you’re doing everything you can to avoid “involuntary churn,” and keep the customers who want to keep you in their life. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you run an online bus… http://100mba.net/show - If you run an online business, it’ll definitely happen. Sometimes, your customers’ credit cards will be declined. But it’s probably not for the reason you think. Insufficient funds actually account for only a minority of credit card rejections. There are other reasons, some of which you might not suspect. More importantly, some of these reasons are things you can prevent or fix! Today, we list the most common reasons cards get declined, and explain what you can do about it. Don’t lose customers unnecessarily! Make sure that you’re doing everything you can to avoid “involuntary churn,” and keep the customers who want to keep you in their life. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1085809207 Sun, 11 Jul 2021 23:39:36 +0000 https://soundcloud.com/businessrepublic/mba1828-guest-teacher-steph-clarke-how-to-get-the-most-value-from-the-books-you-read 00:17:54 The $100 MBA no http://100mba.net/show - Books are the greatest investment you can make in yourself. We’ve always maintained that — it’s why we host regular “Must Read” book review episodes. That’s why it’s so exciting to have Steph Clarke, bookworm par excellence on the show! The host of the Steph’s Business Bookshelf podcast, Steph knows a thing or two (or 4) about maximizing every minute you spend reading. Today, Steph is here with strategies for really digging into the books you choose. By taking an active approach to learning from your books, you can absorb and retain more from every page. Steph is here with 4 specific tips for reading more, reading more actively, and letting books actually change your life. For entrepreneurs, reading is more than just looking at words on a page. It’s an engaged process that brings real-world results. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Books are the greatest i… http://100mba.net/show - Books are the greatest investment you can make in yourself. We’ve always maintained that — it’s why we host regular “Must Read” book review episodes. That’s why it’s so exciting to have Steph Clarke, bookworm par excellence on the show! The host of the Steph’s Business Bookshelf podcast, Steph knows a thing or two (or 4) about maximizing every minute you spend reading. Today, Steph is here with strategies for really digging into the books you choose. By taking an active approach to learning from your books, you can absorb and retain more from every page. Steph is here with 4 specific tips for reading more, reading more actively, and letting books actually change your life. For entrepreneurs, reading is more than just looking at words on a page. It’s an engaged process that brings real-world results. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1084166923 Thu, 08 Jul 2021 22:57:30 +0000 https://soundcloud.com/businessrepublic/mba1827-why-you-should-work-on-your-pitch-even-if-youre-self-funded-free-ride-friday 00:13:42 The $100 MBA no http://100mba.net/show - Always be ready to pitch. Don’t need investors? That doesn’t mean you don’t need a solid, succinct pitch. Our own company is 100% self-funded, and Omar pitches all the time. Why? Because your pitch is for a million super-important things — not just investment. Today, we explain why. We’ll discuss all the ways a great pitch helps you become a better leader and ambassador for your brand. It’s an exercise like any other: if you do it consistently, it will make you stronger. Learn why to pitch, how to pitch, and hear how we developed ours. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Always be ready to pitch… http://100mba.net/show - Always be ready to pitch. Don’t need investors? That doesn’t mean you don’t need a solid, succinct pitch. Our own company is 100% self-funded, and Omar pitches all the time. Why? Because your pitch is for a million super-important things — not just investment. Today, we explain why. We’ll discuss all the ways a great pitch helps you become a better leader and ambassador for your brand. It’s an exercise like any other: if you do it consistently, it will make you stronger. Learn why to pitch, how to pitch, and hear how we developed ours. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1083479167 Wed, 07 Jul 2021 23:19:34 +0000 https://soundcloud.com/businessrepublic/mba1826-how-to-deal-with-a-sudden-loss-of-revenue 00:15:41 The $100 MBA no http://100mba.net/show - Sudden revenue loss is not uncommon. In entrepreneurship, it’s almost inevitable. Situations change. The big players (think Google, Amazon, etc.) change the rules or algorithms you built your strategy around. Market cycles, pandemics, trends, and a host of other factors beyond your control can blindside your business. It’s up to you how to respond. Today, we discuss what can go wrong suddenly, and how to deal with it. Over years of running our own small businesses, we’ve been knocked off track way too many times. But each time, we figured it out — one way or another. The lessons we learned the hard way can make your path forward a little easier. Tune in, and prepare for what you can’t predict. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Sudden revenue loss is n… http://100mba.net/show - Sudden revenue loss is not uncommon. In entrepreneurship, it’s almost inevitable. Situations change. The big players (think Google, Amazon, etc.) change the rules or algorithms you built your strategy around. Market cycles, pandemics, trends, and a host of other factors beyond your control can blindside your business. It’s up to you how to respond. Today, we discuss what can go wrong suddenly, and how to deal with it. Over years of running our own small businesses, we’ve been knocked off track way too many times. But each time, we figured it out — one way or another. The lessons we learned the hard way can make your path forward a little easier. Tune in, and prepare for what you can’t predict. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1082820199 Wed, 07 Jul 2021 00:00:09 +0000 https://soundcloud.com/businessrepublic/mba1825-qa-wednesday-should-i-take-a-dividend-or-always-reinvest-in-my-business 00:13:50 The $100 MBA no http://100mba.net/show - When is it ok to take some profit home? It’s Q&A Wednesday, and we’ve got a listener with a small — but profitable — software business. It’s doing pretty well, which raises the question: how much can a founder keep, guilt-free? How much should be plowed right back into the business? It’s a great problem to have, but a problem nonetheless. Today, we discuss what you should think about when deciding how much to reinvest. Based on your business goals and structure, the ratio of money in and money out can change. We’ll explore the factors involved, and how to make the best call for you. Plus, we’ll discuss the best ways to reinvest (if that’s what you decide to do). Hopefully, this is a decision you’ll have to make in your own business, soon. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When is it ok to take so… http://100mba.net/show - When is it ok to take some profit home? It’s Q&A Wednesday, and we’ve got a listener with a small — but profitable — software business. It’s doing pretty well, which raises the question: how much can a founder keep, guilt-free? How much should be plowed right back into the business? It’s a great problem to have, but a problem nonetheless. Today, we discuss what you should think about when deciding how much to reinvest. Based on your business goals and structure, the ratio of money in and money out can change. We’ll explore the factors involved, and how to make the best call for you. Plus, we’ll discuss the best ways to reinvest (if that’s what you decide to do). Hopefully, this is a decision you’ll have to make in your own business, soon. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1081893850 Mon, 05 Jul 2021 17:48:57 +0000 https://soundcloud.com/businessrepublic/mba1824-ecommerce-product-pricing-101 00:16:35 The $100 MBA no http://100mba.net/show - e-Commerce is different. The model is different. The math is different. So when it comes to figuring out your prices, you have to take what makes e-commerce special into account. Fortunately, Omar has some experience in that, having run a successful online clothing business. Today, he shares the insights he discovered. This is one of those “I wish I had known this when I started” episodes. From calculating overhead to understanding your market, e-commerce is a totally different animal from brick & mortar businesses or digital products. Learn what factors you need to consider when setting your prices, and the most surprising thing Omar learned about what people are willing to pay. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - e-Commerce is different.… http://100mba.net/show - e-Commerce is different. The model is different. The math is different. So when it comes to figuring out your prices, you have to take what makes e-commerce special into account. Fortunately, Omar has some experience in that, having run a successful online clothing business. Today, he shares the insights he discovered. This is one of those “I wish I had known this when I started” episodes. From calculating overhead to understanding your market, e-commerce is a totally different animal from brick & mortar businesses or digital products. Learn what factors you need to consider when setting your prices, and the most surprising thing Omar learned about what people are willing to pay. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1081476601 Sun, 04 Jul 2021 22:33:51 +0000 https://soundcloud.com/businessrepublic/mba1823-guest-teacher-lisa-gralnek-how-to-integrate-values-for-business-growth-transformation 00:20:59 The $100 MBA no http://100mba.net/show - Values: they’re not just for HR documents and mission statements. For your company to really be shaped by your values, you have to live them. And it’s not only a moral decision; values-driven decisions are great for business — as companies big and small are realizing. So how can you put values first? Today, special guest Lisa Gralnek is here with a detailed lesson on the impact of values, and why they need to be (much) more than an afterthought. Before launching her own values-based consultancy, Lisa helped major corporations integrate values into their own business models. By committing to honoring your values sincerely and consistently, you create brand loyalty, employee motivation, and ultimately profit. Hear how it’s done, from a specialist — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Values: they’re not just… http://100mba.net/show - Values: they’re not just for HR documents and mission statements. For your company to really be shaped by your values, you have to live them. And it’s not only a moral decision; values-driven decisions are great for business — as companies big and small are realizing. So how can you put values first? Today, special guest Lisa Gralnek is here with a detailed lesson on the impact of values, and why they need to be (much) more than an afterthought. Before launching her own values-based consultancy, Lisa helped major corporations integrate values into their own business models. By committing to honoring your values sincerely and consistently, you create brand loyalty, employee motivation, and ultimately profit. Hear how it’s done, from a specialist — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1079820778 Fri, 02 Jul 2021 00:08:54 +0000 https://soundcloud.com/businessrepublic/mba1822-is-wordpress-still-the-best-option-for-your-website-free-ride-friday 00:14:00 The $100 MBA no http://100mba.net/show - WordPress is king. Or is it? We are huge, serious WordPress loyalists. Our websites run on WordPress. Our host, Omar, basically built all of his businesses on WordPress. But what was true several years ago might not be true today. While WordPress is as awesome as ever, it’s not the only game in town. When it comes to website design and management, other options have come along. And some of them are better for certain types of businesses. As an entrepreneur, you have to do what works for you, your goals, and your talents. ...and it might not be good ol’ WordPress. Today, we share what we love about WordPress, and what newer companies are doing differently. For some websites, a WordPress alternative may actually be the best move. Let’s discuss the details — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - WordPress is king. Or is… http://100mba.net/show - WordPress is king. Or is it? We are huge, serious WordPress loyalists. Our websites run on WordPress. Our host, Omar, basically built all of his businesses on WordPress. But what was true several years ago might not be true today. While WordPress is as awesome as ever, it’s not the only game in town. When it comes to website design and management, other options have come along. And some of them are better for certain types of businesses. As an entrepreneur, you have to do what works for you, your goals, and your talents. ...and it might not be good ol’ WordPress. Today, we share what we love about WordPress, and what newer companies are doing differently. For some websites, a WordPress alternative may actually be the best move. Let’s discuss the details — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1079166391 Thu, 01 Jul 2021 00:13:18 +0000 https://soundcloud.com/businessrepublic/mba1821-get-used-to-getting-punched-in-the-face 00:11:45 The $100 MBA no http://100mba.net/show - Not literally, of course. It’s one of the most important lessons a life of entrepreneurship has taught us: resilience. Disappointments, failures, injustices, and a thousand other blows will come. It’s just the price of doing business. That’s not a bad thing. Today, Omar explains how he developed resilience, and why setbacks are something he treasures. We’ll discuss what “punches” to expect, how to cope with them, and even how to value them. A healthy attitude towards your setbacks might be one of the best tools you can develop as an entrepreneur. Ultimately, the ability to take a punch might be your best weapon! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Not literally, of course… http://100mba.net/show - Not literally, of course. It’s one of the most important lessons a life of entrepreneurship has taught us: resilience. Disappointments, failures, injustices, and a thousand other blows will come. It’s just the price of doing business. That’s not a bad thing. Today, Omar explains how he developed resilience, and why setbacks are something he treasures. We’ll discuss what “punches” to expect, how to cope with them, and even how to value them. A healthy attitude towards your setbacks might be one of the best tools you can develop as an entrepreneur. Ultimately, the ability to take a punch might be your best weapon! Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1078425451 Tue, 29 Jun 2021 22:45:21 +0000 https://soundcloud.com/businessrepublic/mba1820-qa-wednesday-is-it-better-to-promote-within-or-make-an-outside-hire 00:12:30 The $100 MBA no http://100mba.net/show - It’s a decision most small businesses will have to make, eventually. Your small team is full of people you trust, who know your product and your customers. But are they qualified to lead? When it’s time to make important hires, should you look for the best you can find, or use the best you already have? There are pros and cons to both. It’s Q&A Wednesday, and we’re helping one listener who’s ready to make their first managerial hire. We’ll discuss the advantages and disadvantages of each approach, and share our own experience with the exact same decision. Get ready for a pivotal moment in your business’s growth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s a decision most sma… http://100mba.net/show - It’s a decision most small businesses will have to make, eventually. Your small team is full of people you trust, who know your product and your customers. But are they qualified to lead? When it’s time to make important hires, should you look for the best you can find, or use the best you already have? There are pros and cons to both. It’s Q&A Wednesday, and we’re helping one listener who’s ready to make their first managerial hire. We’ll discuss the advantages and disadvantages of each approach, and share our own experience with the exact same decision. Get ready for a pivotal moment in your business’s growth. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1077538963 Mon, 28 Jun 2021 23:46:16 +0000 https://soundcloud.com/businessrepublic/mba1819-the-1-marketing-mistake-business-owners-make 00:16:20 The $100 MBA no http://100mba.net/show - There's a single, simple mistake too many entrepreneurs make when it comes to their marketing. It might be killing your business. The good news? Avoiding it takes some time and effort, but it's very, very doable. And it’s beyond worth the effort. We've seen countless people make this error. We used to make it ourselves. But once we stopped doing it, everything changed for the better. So what is it? You'll have to tune in to find out. Today, we discuss what this mistake is, share our experience in making it (and stopping), and offer ways to get your marketing on track. See if you’re doing the one thing that’s holding so many businesses back. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - There's a single, simple… http://100mba.net/show - There's a single, simple mistake too many entrepreneurs make when it comes to their marketing. It might be killing your business. The good news? Avoiding it takes some time and effort, but it's very, very doable. And it’s beyond worth the effort. We've seen countless people make this error. We used to make it ourselves. But once we stopped doing it, everything changed for the better. So what is it? You'll have to tune in to find out. Today, we discuss what this mistake is, share our experience in making it (and stopping), and offer ways to get your marketing on track. See if you’re doing the one thing that’s holding so many businesses back. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1077188020 Mon, 28 Jun 2021 00:07:24 +0000 https://soundcloud.com/businessrepublic/mba1818-guest-teacher-susan-drumm-how-to-develop-your-leadership-with-the-enneagram 00:18:08 The $100 MBA no http://100mba.net/show - If you don’t understand your team, you can’t lead them. The Enneagram is an advanced system for leadership and team cohesion, using 9 personality types. By identifying everyone's type — including yours — you can build a better, more mutually supportive team. ...and it's not too hard to apply. Today, CEO, advisor, and coach Susan Drumm is here to explain the Enneagram framework, and how you can use it. She'll discuss why it's the most effective system of its kind, and offer resources for you to learn more. Get a basic understanding of this powerful system, and see if it can help make you the best leader you can be. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - If you don’t understand … http://100mba.net/show - If you don’t understand your team, you can’t lead them. The Enneagram is an advanced system for leadership and team cohesion, using 9 personality types. By identifying everyone's type — including yours — you can build a better, more mutually supportive team. ...and it's not too hard to apply. Today, CEO, advisor, and coach Susan Drumm is here to explain the Enneagram framework, and how you can use it. She'll discuss why it's the most effective system of its kind, and offer resources for you to learn more. Get a basic understanding of this powerful system, and see if it can help make you the best leader you can be. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1075370323 Thu, 24 Jun 2021 23:14:04 +0000 https://soundcloud.com/businessrepublic/mba1817-do-you-need-to-offer-discounts-free-ride-friday 00:13:07 The $100 MBA no http://100mba.net/show - Is there any way out of offering discounts? It’s one of the oldest sales tricks in the books. At some point, almost every business decides that it’s worth losing a little revenue to gain some customers. But how do you ensure a good return on that investment? And is there a better way to bring in business? Today, we discuss when and where discounts work best — and worst. We’ll explore how to be more strategic about your discounts, and why (depending on the business) they’re not always the best option. It’s smart to question the accepted wisdom, especially when it might protect your profitability. Tune in, and take a hard look at the discount sales model. You might decide there alternatives that work better for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Is there any way out of … http://100mba.net/show - Is there any way out of offering discounts? It’s one of the oldest sales tricks in the books. At some point, almost every business decides that it’s worth losing a little revenue to gain some customers. But how do you ensure a good return on that investment? And is there a better way to bring in business? Today, we discuss when and where discounts work best — and worst. We’ll explore how to be more strategic about your discounts, and why (depending on the business) they’re not always the best option. It’s smart to question the accepted wisdom, especially when it might protect your profitability. Tune in, and take a hard look at the discount sales model. You might decide there alternatives that work better for you. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1074594118 Wed, 23 Jun 2021 22:04:58 +0000 https://soundcloud.com/businessrepublic/mba1816-what-i-didnt-know-about-my-customers 00:17:44 The $100 MBA no http://100mba.net/show - How do you know what your customers really want? Without regular, open conversations with clients, you could be missing something crucial. That’s what happened to us, as we found out during a recent round of user interviews for our software company, WebinarNinja. ...and what we discovered wasn’t just important for our business alone. The simple fact that these interviews produced huge revelations should inspire all founders to hop on some calls! Tune in, and hear what was so important, yet had slipped under our radar. Then ask yourself: what don’t I know? Learn the value of customer interviews, how to execute them, and why a great entrepreneur makes time to really listen. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How do you know what you… http://100mba.net/show - How do you know what your customers really want? Without regular, open conversations with clients, you could be missing something crucial. That’s what happened to us, as we found out during a recent round of user interviews for our software company, WebinarNinja. ...and what we discovered wasn’t just important for our business alone. The simple fact that these interviews produced huge revelations should inspire all founders to hop on some calls! Tune in, and hear what was so important, yet had slipped under our radar. Then ask yourself: what don’t I know? Learn the value of customer interviews, how to execute them, and why a great entrepreneur makes time to really listen. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1072122112 Sun, 20 Jun 2021 00:45:38 +0000 https://soundcloud.com/businessrepublic/mba1815-qa-wednesday-how-do-i-know-if-there-is-a-market-for-my-product 00:12:52 The $100 MBA no http://100mba.net/show - Will it sell? It’s the first scary question entrepreneurs have to ask. Just because you think it’s a great idea doesn’t guarantee there’s a market for your product or service. So how can you find out? How can you get an accurate sense of whether your business will make it? It’s Q&A Wednesday, and we’re helping an aspiring entrepreneur figure out if anybody actually wants what they’re planning to sell. With a few low-budget tools and strategies, this episode will walk you through a few smart ways to test the waters. It’s always smartest to build the audience first, and then the product! Learn some fairly easy ways to find your customers in advance, so you can build your business with confidence. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Will it sell? It’s the … http://100mba.net/show - Will it sell? It’s the first scary question entrepreneurs have to ask. Just because you think it’s a great idea doesn’t guarantee there’s a market for your product or service. So how can you find out? How can you get an accurate sense of whether your business will make it? It’s Q&A Wednesday, and we’re helping an aspiring entrepreneur figure out if anybody actually wants what they’re planning to sell. With a few low-budget tools and strategies, this episode will walk you through a few smart ways to test the waters. It’s always smartest to build the audience first, and then the product! Learn some fairly easy ways to find your customers in advance, so you can build your business with confidence. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1072120336 Sun, 20 Jun 2021 00:36:53 +0000 https://soundcloud.com/businessrepublic/mba1814-should-you-pay-monthly-or-annually-for-software 00:16:23 The $100 MBA no http://100mba.net/show - No matter what kind of business you run, you’ll need software tools to maintain your online presence. The question is: what’s the best way to pay for them? You might be tempted to think that anytime you can afford to pay annually, you should. It saves money in the long run, right? But in our experience, some software is better paid for on a monthly basis — even when your budget allows otherwise. Today, we explain what kinds of software are best for each payment schedule, and why. With examples from our business and others, we’ll explore how to make the smartest decisions around various SaaS products for business. Take a more nuanced approach with your operating expenses, and stay leaner, longer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - No matter what kind of b… http://100mba.net/show - No matter what kind of business you run, you’ll need software tools to maintain your online presence. The question is: what’s the best way to pay for them? You might be tempted to think that anytime you can afford to pay annually, you should. It saves money in the long run, right? But in our experience, some software is better paid for on a monthly basis — even when your budget allows otherwise. Today, we explain what kinds of software are best for each payment schedule, and why. With examples from our business and others, we’ll explore how to make the smartest decisions around various SaaS products for business. Take a more nuanced approach with your operating expenses, and stay leaner, longer. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1072118152 Sun, 20 Jun 2021 00:30:16 +0000 https://soundcloud.com/businessrepublic/mba1813-must-read-profit-first-by-mike-michalowicz 00:13:07 The $100 MBA no http://100mba.net/show - What is “profit?” If you think you know, you might be looking at it all wrong. It sounds out there, but Profit First by Mike Michalowicz makes a compelling case for a totally new outlook on profit. And after reading it, we can’t see profit the same way ever again. In this Must-Read book review, we explain the radically different approach championed by Michalowicz, and why it can work for you. Tune in and hear why the typical way of understanding profit is limiting, even detrimental to the growth of your business. Learn what common modes of thinking are holding you back. Open your mind to a unique perspective — it just might alter the way you do business. Find out why this book is so different, and so highly recommended by entrepreneurs. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What is “profit?” If yo… http://100mba.net/show - What is “profit?” If you think you know, you might be looking at it all wrong. It sounds out there, but Profit First by Mike Michalowicz makes a compelling case for a totally new outlook on profit. And after reading it, we can’t see profit the same way ever again. In this Must-Read book review, we explain the radically different approach championed by Michalowicz, and why it can work for you. Tune in and hear why the typical way of understanding profit is limiting, even detrimental to the growth of your business. Learn what common modes of thinking are holding you back. Open your mind to a unique perspective — it just might alter the way you do business. Find out why this book is so different, and so highly recommended by entrepreneurs. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1070655562 Thu, 17 Jun 2021 16:52:15 +0000 https://soundcloud.com/businessrepublic/mba1812-how-much-money-do-you-need-to-quit-your-job-free-ride-friday 00:18:52 The $100 MBA no http://100mba.net/show - Can you really make it on your own? It's the first (and maybe most important) question aspiring entrepreneurs ask. What do the numbers need to look like to (safely) leave the 9 to 5? How can you transition out of your job, with enough runway and cushion to have a real chance at success? Today, we do the math. Becoming an entrepreneur isn't about taking a massive risk. It's about mitigating risk! Even if you're nowhere near financially ready to leave your job, there are things you can do right now to pave the way for your future business. Hear how our host, Omar, quit his well-established job as a teacher, and how you can get ready to make your big move. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Can you really make it o… http://100mba.net/show - Can you really make it on your own? It's the first (and maybe most important) question aspiring entrepreneurs ask. What do the numbers need to look like to (safely) leave the 9 to 5? How can you transition out of your job, with enough runway and cushion to have a real chance at success? Today, we do the math. Becoming an entrepreneur isn't about taking a massive risk. It's about mitigating risk! Even if you're nowhere near financially ready to leave your job, there are things you can do right now to pave the way for your future business. Hear how our host, Omar, quit his well-established job as a teacher, and how you can get ready to make your big move. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1069075204 Tue, 15 Jun 2021 17:04:53 +0000 https://soundcloud.com/businessrepublic/mba1811-how-to-manage-rising-customer-acquisition-costs 00:17:06 The $100 MBA no http://100mba.net/show - Yes, you have to spend money to make money. But if you're not careful, you'll spend more than it's worth. Staying lean and profitable is getting tougher. The cost of digital ads is rising steadily, as social media platforms take advantage of their unique position. But there are ways to get customers without draining your marketing budget! Today, we show you how. Using our own business as an example, we'll explain how to nurture and convert leads with a few creative, lower-cost strategies. By getting the math right, you can set your business up for greater profit, sooner. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Yes, you have to spend m… http://100mba.net/show - Yes, you have to spend money to make money. But if you're not careful, you'll spend more than it's worth. Staying lean and profitable is getting tougher. The cost of digital ads is rising steadily, as social media platforms take advantage of their unique position. But there are ways to get customers without draining your marketing budget! Today, we show you how. Using our own business as an example, we'll explain how to nurture and convert leads with a few creative, lower-cost strategies. By getting the math right, you can set your business up for greater profit, sooner. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1069070914 Tue, 15 Jun 2021 16:57:38 +0000 https://soundcloud.com/businessrepublic/mba1810-qa-wednesday-am-i-spending-too-much-on-tools-and-software 00:15:18 The $100 MBA no http://100mba.net/show - Take a close look at your bills. Are you really using everything you're paying for? It's Q&A Wednesday, and we've got a listener with a common worry: that money is being wasted on redundant or unnecessary software. Over time, the products (and the costs) can add up! Today, we clean house. That doesn't necessarily mean canceling. Sometimes, the smartest move is to utilize a given software differently, so you get your money's worth. You might be surprised how much value you have laying around! Get a handle on your monthly expenses, and get the most out of existing tools. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Take a close look at you… http://100mba.net/show - Take a close look at your bills. Are you really using everything you're paying for? It's Q&A Wednesday, and we've got a listener with a common worry: that money is being wasted on redundant or unnecessary software. Over time, the products (and the costs) can add up! Today, we clean house. That doesn't necessarily mean canceling. Sometimes, the smartest move is to utilize a given software differently, so you get your money's worth. You might be surprised how much value you have laying around! Get a handle on your monthly expenses, and get the most out of existing tools. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1067848300 Mon, 14 Jun 2021 01:21:20 +0000 https://soundcloud.com/businessrepublic/mba1809-5-tips-to-prepare-to-step-away-for-a-break 00:14:33 The $100 MBA no http://100mba.net/show - Vacations are investments. And you should never waste an investment. Taking time off to recharge and reset your creative energy is absolutely essential. But too often, entrepreneurs can't leave work behind long enough to truly recuperate. Today, we fix that. With our 5 tips, you can take an active approach to your vacation planning. By doing so, you can make sure that when you relax, you relax. No checking in, no worrying, no stressing! You’ll simply trust your team, and know that you’ll only hear from work if it’s (genuinely) necessary. Head off burnout, and make sure that the time and money you invest in time off pays off. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Vacations are investment… http://100mba.net/show - Vacations are investments. And you should never waste an investment. Taking time off to recharge and reset your creative energy is absolutely essential. But too often, entrepreneurs can't leave work behind long enough to truly recuperate. Today, we fix that. With our 5 tips, you can take an active approach to your vacation planning. By doing so, you can make sure that when you relax, you relax. No checking in, no worrying, no stressing! You’ll simply trust your team, and know that you’ll only hear from work if it’s (genuinely) necessary. Head off burnout, and make sure that the time and money you invest in time off pays off. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1067827729 Mon, 14 Jun 2021 00:14:24 +0000 https://soundcloud.com/businessrepublic/mba1808-guest-teacher-mike-morse-how-to-take-your-business-from-unpredictable-to-wildly-profitable 00:21:13 The $100 MBA no http://100mba.net/show - It’s time to run your business, rather than letting business run you. Mike Morse is an attorney, consultant, and best-selling author. At one point, the unpredictability of business (and life) caused his dreams to go up in flames — literally. But from the ashes of tragedy rose a fresh, smarter approach to entrepreneurship. Today, Mike is here to share some of that approach. After a destructive experience opened the door to a different outlook, Mike developed a system for creating stability, reliable growth, and exponential profit. He eliminated all but the most essential and enjoyable work, and made his company fireproof. Tune in as Mike offers a few specific ways you can fireproof your own business, with a strategic, systematic plan for multiplying your success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - It’s time to run your bu… http://100mba.net/show - It’s time to run your business, rather than letting business run you. Mike Morse is an attorney, consultant, and best-selling author. At one point, the unpredictability of business (and life) caused his dreams to go up in flames — literally. But from the ashes of tragedy rose a fresh, smarter approach to entrepreneurship. Today, Mike is here to share some of that approach. After a destructive experience opened the door to a different outlook, Mike developed a system for creating stability, reliable growth, and exponential profit. He eliminated all but the most essential and enjoyable work, and made his company fireproof. Tune in as Mike offers a few specific ways you can fireproof your own business, with a strategic, systematic plan for multiplying your success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1064665912 Wed, 09 Jun 2021 17:16:30 +0000 https://soundcloud.com/businessrepublic/mba1806-3-habits-that-will-change-your-business-and-life 00:18:34 The $100 MBA no http://100mba.net/show - We all know the power of habits. But which habits are most important? Which ones have the biggest impact on your overall life and business? We believe it’s these 3. Today, Omar names the 3 habits that are definitely, unquestionably worth the effort to develop. They’re the habits he credits with giving him health, success, and the grounding to pursue a fuller personal and professional life. Can these habits do the same for you? Some might surprise you; some you can guess. Some might change your life and business for the better — or not. But hearing the habits that worked for one person can help you figure out what’s most important for your own development. Tune in, and find out what daily rituals lay the foundation for success — in Omar’s case, anyway. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - We all know the power of… http://100mba.net/show - We all know the power of habits. But which habits are most important? Which ones have the biggest impact on your overall life and business? We believe it’s these 3. Today, Omar names the 3 habits that are definitely, unquestionably worth the effort to develop. They’re the habits he credits with giving him health, success, and the grounding to pursue a fuller personal and professional life. Can these habits do the same for you? Some might surprise you; some you can guess. Some might change your life and business for the better — or not. But hearing the habits that worked for one person can help you figure out what’s most important for your own development. Tune in, and find out what daily rituals lay the foundation for success — in Omar’s case, anyway. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1064666896 Wed, 09 Jun 2021 00:14:55 +0000 https://soundcloud.com/businessrepublic/mba1807-do-you-need-a-personal-assistant-free-ride-friday 00:13:26 The $100 MBA no http://100mba.net/show - Should you get someone to help you with...life? We always recommend executive assistants for your business. But what about the personal kind? Can having someone take the pressure off your day-to-day life create enough breathing room to help you succeed in business? Is a personal assistant worth it? Or is it just an indulgence? Today, we discuss a few people’s experience with getting basic life help (including our own). We explore the potential impact, cost/benefit ratio, and the place where your personal and business lives can intersect to support each other. A personal assistant just might be right for you! One way to find out — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Should you get someone t… http://100mba.net/show - Should you get someone to help you with...life? We always recommend executive assistants for your business. But what about the personal kind? Can having someone take the pressure off your day-to-day life create enough breathing room to help you succeed in business? Is a personal assistant worth it? Or is it just an indulgence? Today, we discuss a few people’s experience with getting basic life help (including our own). We explore the potential impact, cost/benefit ratio, and the place where your personal and business lives can intersect to support each other. A personal assistant just might be right for you! One way to find out — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1064660257 Wed, 09 Jun 2021 00:02:24 +0000 https://soundcloud.com/businessrepublic/mba1805-qa-wednesday-am-i-growing-too-slow 00:12:41 The $100 MBA no http://100mba.net/show - How much "growth" makes your company a success? The truth is that the answer is different for every business. Depending on goals, funding, and a host of other variables, growth can mean everything -- or very little. It's Q&A Wednesday, and we're helping one listener figure out where to set the bar. This listener started a small software business a few years ago, but they're not sure if it's progressing fast enough. But before we can answer that question, we have to establish a baseline. In this episode, we discuss how. Get a handle on the metrics that matter, and how to create a balanced approach to your definition of success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How much "growth" makes … http://100mba.net/show - How much "growth" makes your company a success? The truth is that the answer is different for every business. Depending on goals, funding, and a host of other variables, growth can mean everything -- or very little. It's Q&A Wednesday, and we're helping one listener figure out where to set the bar. This listener started a small software business a few years ago, but they're not sure if it's progressing fast enough. But before we can answer that question, we have to establish a baseline. In this episode, we discuss how. Get a handle on the metrics that matter, and how to create a balanced approach to your definition of success. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1063955230 Mon, 07 Jun 2021 23:10:23 +0000 https://soundcloud.com/businessrepublic/mba1804-how-to-wow-your-customers-with-little-things 00:13:55 The $100 MBA no http://100mba.net/show - When it comes to delighting customers (and making sure they remain customers), a little can go a long way! Tiny gestures can have a huge impact on retention, churn, and word of mouth for your business. In this episode, we explore some of the best pound-for-pound investments you can make in customer relations. The gestures are small, but the ROI adds up! New and smaller companies can afford personal touches that don't really scale well. For independent businesses, it's a huge advantage. With examples from multiple industries, you'll see what we mean. Tune in, and learn how to make your brand memorable. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - When it comes to delight… http://100mba.net/show - When it comes to delighting customers (and making sure they remain customers), a little can go a long way! Tiny gestures can have a huge impact on retention, churn, and word of mouth for your business. In this episode, we explore some of the best pound-for-pound investments you can make in customer relations. The gestures are small, but the ROI adds up! New and smaller companies can afford personal touches that don't really scale well. For independent businesses, it's a huge advantage. With examples from multiple industries, you'll see what we mean. Tune in, and learn how to make your brand memorable. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1063095622 Sun, 06 Jun 2021 17:57:02 +0000 https://soundcloud.com/businessrepublic/mba1803-must-read-blue-ocean-strategy-by-w-chan-kim-and-renee-a-mauborgne 00:15:07 The $100 MBA no http://100mba.net/show - Stop "competing," at least in the old-fashioned sense. That's the main message of this incredible book. Blue Ocean Strategy is a deep dive into a whole new marketing philosophy that will completely change the way you look at business. Or at least, it changed the way we look at business. This fascinating book by W. Chan Kim and Renee A. Mauborgne upended our entrepreneurial mindset. In this Must-Read book review episode, we share its most powerful takeaways. With examples from various businesses (and our own), we'll unpack this drastically different way of looking at competition. Stop trying to beat others at their game, and discover yours. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Stop "competing," at lea… http://100mba.net/show - Stop "competing," at least in the old-fashioned sense. That's the main message of this incredible book. Blue Ocean Strategy is a deep dive into a whole new marketing philosophy that will completely change the way you look at business. Or at least, it changed the way we look at business. This fascinating book by W. Chan Kim and Renee A. Mauborgne upended our entrepreneurial mindset. In this Must-Read book review episode, we share its most powerful takeaways. With examples from various businesses (and our own), we'll unpack this drastically different way of looking at competition. Stop trying to beat others at their game, and discover yours. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1061288995 Thu, 03 Jun 2021 16:17:40 +0000 https://soundcloud.com/businessrepublic/mba1802-how-to-motivate-your-remote-team-free-ride-friday 00:14:31 The $100 MBA no http://100mba.net/show - Some of us have had a remote team since ever. Some of us had to go remote when COVID struck. And some of us are gonna stay remote, even after the virus is in our rearview. So how do you make remote work work, in the long term? Today, we explain how to make sure your homebound employees are on the ball, all the time. It's not about intimidation or keeping a digital eye on them. It's about making sure they feel equally valued and challenged. Specifically, we have 3 strategies you can implement right now. Running a global remote team since our founding put us in a good position to offer some advice. Hear how we keep our team fired up, no matter where they are. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Some of us have had a re… http://100mba.net/show - Some of us have had a remote team since ever. Some of us had to go remote when COVID struck. And some of us are gonna stay remote, even after the virus is in our rearview. So how do you make remote work work, in the long term? Today, we explain how to make sure your homebound employees are on the ball, all the time. It's not about intimidation or keeping a digital eye on them. It's about making sure they feel equally valued and challenged. Specifically, we have 3 strategies you can implement right now. Running a global remote team since our founding put us in a good position to offer some advice. Hear how we keep our team fired up, no matter where they are. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1059900466 Tue, 01 Jun 2021 17:53:12 +0000 https://soundcloud.com/businessrepublic/mba1801-is-your-product-unique-enough 00:10:50 The $100 MBA no http://100mba.net/show - Nothing's really original. But that doesn't mean your product can't be unique. In fact, it kinda has to be. Today, we explain how to stand out from the competition, by narrowing your focus to being different in just one way. Whatever your product is, it's ok if it's not to be the only one on the market. But it has to be better than anything else at something. Just one thing. Learn how to find the one thing your product does like no other. There's a whole Internet full of competitors out there, so define your unique selling proposition with an emphasis on "unique." Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Nothing's really origina… http://100mba.net/show - Nothing's really original. But that doesn't mean your product can't be unique. In fact, it kinda has to be. Today, we explain how to stand out from the competition, by narrowing your focus to being different in just one way. Whatever your product is, it's ok if it's not to be the only one on the market. But it has to be better than anything else at something. Just one thing. Learn how to find the one thing your product does like no other. There's a whole Internet full of competitors out there, so define your unique selling proposition with an emphasis on "unique." Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1059880117 Tue, 01 Jun 2021 17:25:37 +0000 https://soundcloud.com/businessrepublic/mba1800-qa-wednesday-do-i-need-a-website-if-i-dont-have-a-product-yet 00:12:14 The $100 MBA no http://100mba.net/show - Does every business need a website? Spoiler alert: YES. It's Q&A Wednesday, and we're helping one listener decide whether to take their business from social media to their own corner of the Internet. While this entrepreneur is making a few bucks selling on social, it's time to move on. The good news? Creating a business website has never been easier. In this listener's case, it's time to build an e-commerce site. We'll discuss why it's the right move, how to do it, and what tools and resources are best. Social media is a great place to start a business. That said, it's a terrible place to run one! Learn why you need a website, and the easiest ways to create one. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Does every business need… http://100mba.net/show - Does every business need a website? Spoiler alert: YES. It's Q&A Wednesday, and we're helping one listener decide whether to take their business from social media to their own corner of the Internet. While this entrepreneur is making a few bucks selling on social, it's time to move on. The good news? Creating a business website has never been easier. In this listener's case, it's time to build an e-commerce site. We'll discuss why it's the right move, how to do it, and what tools and resources are best. Social media is a great place to start a business. That said, it's a terrible place to run one! Learn why you need a website, and the easiest ways to create one. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1059138904 Mon, 31 May 2021 15:08:37 +0000 https://soundcloud.com/businessrepublic/mba1799-lets-talk-about-diversity-and-your-business 00:14:56 The $100 MBA no http://100mba.net/show - Put aside the politics. Let's talk business. Ensuring diversity isn't just a moral imperative or an obligation to society. It's a smart move that a true entrepreneur sees the financial value of. It's an investment in your company's long-term future. It's a strategy! Today, we discuss how diversity improves your bottom line. By avoiding a monoculture, you create a business that can engage more people. By inviting different perspectives, you find ways to win that conformist companies can't even see. Learn how to embrace diversity, and use it to your business's advantage. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Put aside the politics. … http://100mba.net/show - Put aside the politics. Let's talk business. Ensuring diversity isn't just a moral imperative or an obligation to society. It's a smart move that a true entrepreneur sees the financial value of. It's an investment in your company's long-term future. It's a strategy! Today, we discuss how diversity improves your bottom line. By avoiding a monoculture, you create a business that can engage more people. By inviting different perspectives, you find ways to win that conformist companies can't even see. Learn how to embrace diversity, and use it to your business's advantage. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1058582971 Sun, 30 May 2021 17:01:26 +0000 https://soundcloud.com/businessrepublic/mba1798-guest-teacher-vince-perri-how-to-prepare-for-a-natural-disaster-to-your-office 00:26:57 The $100 MBA no http://100mba.net/show - As COVID taught us, you have to expect the (completely) unexpected. That includes all kinds of disasters, including the natural kind. Today, public adjuster Vince Perri is here to explain exactly how to prepare for the worst. Floods, tornadoes, earthquakes, hurricanes and more don't schedule themselves into your calendar. You have to take action now, before they happen. Fortunately, the guy who gets insurance companies to rebuild businesses hurt by disaster knows a thing or two about that. If you have a brick & mortar business, an office or retail space, or even a home office, this is information you need. By taking a few steps in advance, you can recover from a natural disaster easier, faster, and more completely. Put your business in a position to weather the storm. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - As COVID taught us, you … http://100mba.net/show - As COVID taught us, you have to expect the (completely) unexpected. That includes all kinds of disasters, including the natural kind. Today, public adjuster Vince Perri is here to explain exactly how to prepare for the worst. Floods, tornadoes, earthquakes, hurricanes and more don't schedule themselves into your calendar. You have to take action now, before they happen. Fortunately, the guy who gets insurance companies to rebuild businesses hurt by disaster knows a thing or two about that. If you have a brick & mortar business, an office or retail space, or even a home office, this is information you need. By taking a few steps in advance, you can recover from a natural disaster easier, faster, and more completely. Put your business in a position to weather the storm. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1056023080 Wed, 26 May 2021 14:03:39 +0000 https://soundcloud.com/businessrepublic/mba1797-how-to-build-an-audience-p2-free-ride-friday 00:15:49 The $100 MBA no http://100mba.net/show - What are you feeding your audience? It’s Part 2 of our series on building a (strong) audience, a lesson in putting together the most important asset a business can have. In this episode, we focus on the milkshake that brings all the boys to the yard: your content. Specifically, we discuss the 3 most powerful mediums you can use to reach your audience. With specific advice and examples from our experience, we’ll explain how to find the platform for you, and get the most out of it. By focusing on a long-term, consistent strategy of content production, you won’t just “get your name out there.” You’ll create potential lifetime customers. Hear how it’s done — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - What are you feeding you… http://100mba.net/show - What are you feeding your audience? It’s Part 2 of our series on building a (strong) audience, a lesson in putting together the most important asset a business can have. In this episode, we focus on the milkshake that brings all the boys to the yard: your content. Specifically, we discuss the 3 most powerful mediums you can use to reach your audience. With specific advice and examples from our experience, we’ll explain how to find the platform for you, and get the most out of it. By focusing on a long-term, consistent strategy of content production, you won’t just “get your name out there.” You’ll create potential lifetime customers. Hear how it’s done — Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1056018964 Wed, 26 May 2021 13:56:36 +0000 https://soundcloud.com/businessrepublic/mba1796-how-to-build-an-audience-p1 00:17:39 The $100 MBA no http://100mba.net/show - Nothing is more important than your audience. It's your Number One business asset. Your product can change; your entire business can change. But if you have a strong audience, they'll follow you from venture to venture, even through ups and downs. So how do you build one? Today, we kick off a 2-part series on cultivating your audience — emphasis on "your." While it might be tempting to go for the biggest audience, you don't want broad appeal. You want to hone in on the people who'll stick with you for the long term. Learn how, and start building the one thing that will always make your business possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - Nothing is more importan… http://100mba.net/show - Nothing is more important than your audience. It's your Number One business asset. Your product can change; your entire business can change. But if you have a strong audience, they'll follow you from venture to venture, even through ups and downs. So how do you build one? Today, we kick off a 2-part series on cultivating your audience — emphasis on "your." While it might be tempting to go for the biggest audience, you don't want broad appeal. You want to hone in on the people who'll stick with you for the long term. Learn how, and start building the one thing that will always make your business possible. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing tag:soundcloud,2010:tracks/1053987328 Sun, 23 May 2021 13:11:01 +0000 https://soundcloud.com/businessrepublic/mba1795-qa-wednesday-how-do-i-manage-inventory-for-my-small-e-commerce-store 00:15:11 The $100 MBA no http://100mba.net/show - How much can you sell out of your garage? Quite a bit, turns out. Even better, you can move on to bigger (but surprisingly affordable) warehousing sooner than you might think. It's Q&A Wednesday, and we're helping one listener learn how to handle e-commerce inventory management — from scratch. When you sell physical products, it gets harder to keep track of what you have to ship out as the business grows. Scalability becomes a question mark. But with a little strategy (and one app we really love), you can make it much easier. Tune in as Omar shares his own experience in the industry, and catch a lesson in some of the most important basics of e-commerce. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ http://100mba.net/show - How much can you sell ou… http://100mba.net/show - How much can you sell out of your garage? Quite a bit, turns out. Even better, you can move on to bigger (but surprisingly affordable) warehousing sooner than you might think. It's Q&A Wednesday, and we're helping one listener learn how to handle e-commerce inventory management — from scratch. When you sell physical products, it gets harder to keep track of what you have to ship out as the business grows. Scalability becomes a question mark. But with a little strategy (and one app we really love), you can make it much easier. Tune in as Omar shares his own experience in the industry, and catch a lesson in some of the most important basics of e-commerce. Click Play! Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes For more on The $100 MBA, visit http://100mba.net/ nicole@businessrepublic.net (Business Republic)business,entrepreneurship,entrepreneur,brand,marketing