Red Direction https://reddirection.com/ Build Business Tenacity. Wed, 03 Jun 2026 19:27:02 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.5 https://reddirection.com/wp-content/uploads/2014/02/cropped-logo-arrow-32x32.png Red Direction https://reddirection.com/ 32 32 Surviving Algorithm Shifts: Clear Messaging and Smart Advertising https://reddirection.com/surviving-algorithm-shifts-clear-messaging-and-smart-advertising-p423/ Thu, 04 Jun 2026 18:00:15 +0000 https://reddirection.com/?p=20046 Starting the conversation: Clarity beats cutting-edge in marketing. Rihab Abouzaki, Expert in GCC–US Advertising at This N That Communications, discusses the increasing distrust in an online world is overcome by the power of a single clear message. With ever-changing algorithms, it’s easy to feel left behind. But the true differentiator is consistency of message over […]

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]]> Workplace Legal Issues Every Company Leader Needs to Know https://reddirection.com/workplace-legal-issues-every-company-leader-needs-to-know-p421/ Thu, 28 May 2026 18:00:35 +0000 https://reddirection.com/?p=20022 Starting the conversation: From billion-dollar boardrooms to scrappy startups, why do even “people-first” brands get workplace relationships so wrong — and how can you avoid being next? Jesse Weinstein, Partner at Phillips and Associates, PLLC, discusses how impact is made by focusing on the people performing the core work, and recognizing their essential role in […]

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]]> The Business Evolution Roadmap: Bridging the Gap from Here to There https://reddirection.com/the-business-evolution-roadmap-bridging-the-gap-from-here-to-there-p422/ Thu, 21 May 2026 18:00:10 +0000 https://reddirection.com/?p=19993 Starting the conversation: The Two-Year Test: Would You Still Want to Own Your Company?Forget distant five- and ten-year plans—if you picture your role two years from now, what would need to change? Hear the mindset and tactical pivots that make the next 24 months transformative for you and your business. Whether you are steering a […]

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]]> Guiding Growth: How to Keep Your Team, Tech, and Strategy Relevant https://reddirection.com/guiding-growth-how-to-keep-your-team-tech-and-strategy-relevant-p416/ Thu, 14 May 2026 18:00:01 +0000 https://reddirection.com/?p=19951 Starting the conversation: Jess Dewell, Growth Strategist at Red Direction and host of the BOLD Business Podcast, talks about responsible leadership that embraces adaptability, growth, and readiness for challenges they may initially feel unprepared for.Your accountability habits are undermining business success. The simple fix to double-booked, distracted, and reactive is to lead by example. Committing […]

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]]> Scale and Pivot: How Hard Decisions Shape Business Evolution https://reddirection.com/scale-and-pivot-how-hard-decisions-shape-business-evolution-p419/ Thu, 23 Apr 2026 18:00:51 +0000 https://reddirection.com/?p=19898 Starting the conversation: Making the leap to a new way of working and scaling requires faith and a willingness to change course from previous habits or approaches. Erik Dodier, EOS Implementer and entrepreneur with successful exit, shares about being in business long-term and the Business Instinct required to remain relevant. There are hard decisions in […]

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]]> Why Guilt and Shame Affect Your Business Strategy https://reddirection.com/why-guilt-and-shame-affect-your-business-strategy-p418/ Thu, 16 Apr 2026 18:00:28 +0000 https://reddirection.com/?p=19873 Starting the conversation: Past successes are just that. In the past. Experience counts, yet situations change and evolve so relying on past success for future success is fallacy. Coach Kevin Voisin, CEO at We Live Legend, LLC, shares with us that consistent learning, adapting, and honest self-evaluation are what root out hidden guilt and shame […]

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]]> Stop Future-Proofing: The Mid-Market Guide to Future-Making https://reddirection.com/stop-future-proofing-the-mid-market-guide-to-future-making-p417/ Thu, 26 Mar 2026 18:00:55 +0000 https://reddirection.com/?p=19628 Starting the conversation: Most mid-market companies hit a wall around year eight. The processes that got you here are exactly what’s stopping you from going there. This panel discussion is breaking the ‘future-proof’ habit and starting to execute for relevance. Your Future-Maker panel is: Listen to hear the difference between playing defense and offense, the […]

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]]> Responsive Decision Making: Unlocking Today’s Potential to Command Tomorrow’s Relevance https://reddirection.com/responsive-decision-making-in-business/ Sat, 21 Mar 2026 17:44:11 +0000 https://reddirection.com/?p=19597 It’s your refusal to be mired in unwritten agreements that no longer serve your business or your market. Executive Summary: The Responsive Decision Maker: Why Mid-Market Longevity Depends on Business Instinct, Not Stamina to Muscle Through The Problem: For many mid-market firms, the eight-year mark represents a strategic ceiling. Founders who built their companies through […]

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]]> From Vision to Execution: Why CEOs Must Rethink Success in the Age of AI https://reddirection.com/from-vision-to-execution-why-ceos-must-rethink-success-in-the-age-of-ai-p415/ Thu, 12 Mar 2026 18:00:23 +0000 https://reddirection.com/?p=19542 Starting the conversation: The era of having all the answers is over. Find out why humility, experimentation, and vision are now the true superpowers for modern executives. Steve Brown, AI Futurist, shares about how small and mid-sized companies can lead rather than just keep up in an AI-first economy. Being able to lead and not […]

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]]> From Friction to Growth: How Self-Reflection Drives Success https://reddirection.com/from-friction-to-growth-how-self-reflection-drives-success-p414/ Thu, 05 Mar 2026 19:00:54 +0000 https://reddirection.com/?p=19426 Starting the conversation: Your character skills outlast and out-value your credentials in a rapidly changing world. Co-Founders and Co-Authors of “The Business of You,” Marnie Stockman and Nick Coniglio, share how to take more ownership during times of friction and lead yourself. Growth comes from the friction of hard conversations, and you can leverage this […]

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