How simply changing the order of two words can impact your motivation

ravi@ravipealshankar.com — Wed, 01 Feb 2012 14:57:56 +0100

Whether we are aware of it or not, we are always talking to ourselves. This 'self-talk' has been heavily discussed in personal development circles. We are all encouraged do positive affirmations' (like "I can do" X ...).

Here is an interesting twist...

Ibrahim Senay and Dolores Albarracin, at the University of Illinois conducted an interesting experiment.

53 undergraduates were split into two groups. The first group was asked to think about "whether they [...]

How Google 'Quality Rates' web pages

ravi@ravipealshankar.com — Wed, 11 Jan 2012 15:51:14 +0100

I am in possession of a Google Internal document meant only for their ‘human review’ team. It contains 125 pages of instructions and guidelines on how to ‘quality rate’ websites chosen for human review.

Why is this of interest?

Few months back Google made some radical changes to how they rank web pages. If you own a website (or websites) and want to rank higher in Google or you already rank high and want to know whether the recent major changes (called the � [...]

How we imagine objects

ravi@ravipealshankar.com — Wed, 14 Dec 2011 15:22:34 +0100

A researcher named Palmer asked people around the world to draw a cup of coffee and this is what he got.

What do you notice?

Barring one or two,most of these cups are drawn from a perspective. The person who drew it, draws it as if he/she is looking down on [...]

How to use pictures of people

ravi@ravipealshankar.com — Wed, 23 Nov 2011 15:40:53 +0100

Most of us use images of people on websites and printed materials without really understanding how the subtle nuances of these images influences people.

We use clichés like “a picture is worth 1000 words" and phrases like:

'image needs to blend in'
'adding to the corporate image'
'being consistent'

and so on..

But how is any of the above going to help us achieve a single objective on a web page or a brochure? ie influence the reader [...]

The art of making big profits as a small player!

ravi@ravipealshankar.com — Fri, 11 Nov 2011 11:47:31 +0100

Let's start with the worlds biggest retailer.

Walmart. They have 8970 branches turning over $422 billion last year. What do they sell? Everything an household could ever want. Electronics, clothing, food, toys, leisure and so on...

Apple stores worldwide make 13 times more money per square foot than Walmart!

Yes 13 times more! You have more fingers in one hand than the entire product range of apple! This from a company that was predicted to fail.This was t [...]

Did you understand the question and the answer in this video?

ravi@ravipealshankar.com — Mon, 19 Sep 2011 16:14:59 +0100

I neither understood the question nor the answer! Come to think of it I didn't even understand the language :)

Can you make sense of this video?

Hire for skill fire for attitude?

ravi@ravipealshankar.com — Sun, 18 Sep 2011 15:27:51 +0100

In the recent past few of my clients had to let go
of some employees.

The main reason: Their Attitude

My clients spent considerable about of time and money in the selection process. However most of the assessment process was based on testing the candidates skills and experience and hardly any on their attitude.

So why did they hire for skills and fire for attitude?

I [...]

Who accomplishes more? A person with passion or a person with commitment?

ravi@ravipealshankar.com — Tue, 13 Sep 2011 11:59:49 +0100

Who accomplishes more?
A person with passion or a person with commitment?

Passion does not produce commitment!
Want proof? Simply look at the divorce rates! In any endeavour look at starters who don’t finish!

Passion can help
Passion can help when you start something. A business, project or an adventure.But passion is like a taking a drug. It's great while it lasts but horrible whe [...]

Why bringing Clarity to your reader can increase your sales

ravi@ravipealshankar.com — Fri, 09 Sep 2011 09:25:48 +0100

Not everyone knows what you know..they way you know it!

You are unique and your experiences are unique.This makes you very special.Hence your knowledge and expertise can make a huge difference to your target market.

So why aren't prospects knocking on my door?

First of all you have to genuinely believe what you are offering can provide superior value to your prospects and clients.You also need to have great clarity on who your ideal client is. A lighthous [...]

Tesco Virtual Shppoing: The Korean way

ravi@ravipealshankar.com — Tue, 06 Sep 2011 15:07:09 +0100

Tesco in Korea allows commuters on their way to or from work to shop virtually, checkout and pay. A quick scan of the product puts it in their online cart and when done it is delivered to their door just after they get home.

Results 130% increase on online sales and Tesco is on its way to becoming no:1 in Korea.

I am sure at some point in time UK Tesco customers will be able to shop like this as wel [...]

Warren Buffet On Why U.S. Taxes Are Too Low For The Wealthy

ravi@ravipealshankar.com — Mon, 05 Sep 2011 13:38:38 +0100

Warren Buffet and Bill Gates discuss why a flat tax would be a mistake, how taxes on the wealthiest Americans are too low, and how the tax system has been tipped totally in favour of the wealthy.

Please share this aticle with your TWITTER followers [...]

What do you see when you look?

ravi@ravipealshankar.com — Fri, 02 Sep 2011 10:40:52 +0100

What do you see when you look?

Apparently 50% of us look at things but won't actually see what we are looking at! Yes 50% of us are likely to -not see - a 500lb gorilla if it walked pass us.

World of Clutter

In a world of 140-character tweets, shorter attention spans adding to our physical, mental, emotional, informational clutter, this does not surprise me. (In my case I don’t see more [...]

The power of operating at 'Full Throttle'

ravi@ravipealshankar.com — Wed, 31 Aug 2011 11:46:54 +0100

I often wonder why some of my projects succeed
and others don't!

When I look at projects that I launched, and review their
success and failures, there is a common factor that seem
to influence whether the project is a success or a failure.

It s better when I am at "Full Throttle"

When I approach the project in "full throttle mode" it invariably
turns out to be a success.And vice versa.

"Full Throttle" ?*/#@~

How often should you blog?

ravi@ravipealshankar.com — Mon, 01 Aug 2011 00:00:00 +0100

How often should I blog?

I am asked this questeion, just as many times as I am asked how often should we email our customers? My take on this is very simple. Blog as often as you want to as long as you have something worthwhile to communicate to your customers and prospects.

Yes...but wouldn't it be to [...]

Smart person V Wise person?

ravi@ravipealshankar.com — Tue, 31 May 2011 09:57:56 +0100

A smart person makes a mistake, learns from it, and never makes that mistake again. A wise person finds a smart person and learns how to avoid that mistake altogether.

The hidden power of smiling

ravi@ravipealshankar.com — Tue, 17 May 2011 00:00:00 +0100

Ron Gutman reviews a raft of studies about smiling, and reveals some surprising results. Did you know your smile can be a predictor of how long you'll live -- and that a simple smile has a measurable effect on your overall well-being? Prepare to flex a few facial muscles as you learn more about this evolutionarily contagious behavior. (7 min 26 secs)

With the acquisition of Skype, Microsoft faces the familiar tech quandry: how the heck can Skype mint serious money?

How Amazon is building its empire!

ravi@ravipealshankar.com — Tue, 10 May 2011 00:00:00 +0100

If you think you know all about Amazon.com, you will be surprised by how they are creating an empire!

Below is a slide-show. (click to move each slide)

Amazon.com: the Hidden Empire

How to commit to a goal!

ravi@ravipealshankar.com — Mon, 09 May 2011 00:00:00 +0100

A young worked for an ad agency.

One day he walks in to his bosses office and tells him he wants to quit.

The reason he gave his boss was - " I want to play drums".

"I didn't realise you played drums" said the boss.

How the banking system works: Part 5

ravi@ravipealshankar.com — Fri, 06 May 2011 04:22:29 +0100

Part 5 (Final) part of How the Banking System works:

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