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        <title><![CDATA[Retail Online Integration JoAnna Brandi]]></title>
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        <copyright>Copyright 2011 North American Publishing Company</copyright>
        <description><![CDATA[Latest JoAnna Brandi from Retail Online Integration (Dec 14, 2011)]]></description>
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            <title><![CDATA[A Little Customer Romance Goes a Long Way]]></title>
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                                                                    By JoAnna Brandi<br />
                                                            
                     It&rsquo;s the time of year when everyone&rsquo;s thinking about romance. But did you ever think about how much romance is involved in building and sustaining customer relationships? I have. 
 When I look at the sales and marketing process, it...
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            <pubDate>Tue, 15 Feb 2011 10:53:17 EST</pubDate>            
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            <title><![CDATA[The Season to be Jolly]]></title>
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                                                                    By JoAnna Brandi<br />
                                                            
                     I was away last week teaching positive communication. Twice while walking through the lobby of the hotel, people stopped me to say, "You have a great smile." The same thing happened in the airport. Hmmm. 
 I didn&#39;t realize I was smiling. I...
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            <pubDate>Thu, 23 Dec 2010 16:33:13 EST</pubDate>            
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            <title><![CDATA[The Season of Thanks and Giving]]></title>
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                                                                    By JoAnna Brandi<br />
                                                            
                     It&rsquo;s a nice time of the year. Despite the hustle and bustle &mdash; and for retailers, the craziness and the opportunity to "get in the black" &mdash; there&#39;s a warmness, a softness and a kindness that wants to express itself. Yes, I...
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            <pubDate>Mon, 06 Dec 2010 08:59:10 EST</pubDate>            
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            <title><![CDATA[Making it Easy to Talk to Customers]]></title>
            <link><![CDATA[http://www.retailonlineintegration.com/blog/making-easy-talk-customers]]></link>
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                <![CDATA[
                                                                    By JoAnna Brandi<br />
                                                            
                     Customers &hellip; ya gotta love &rsquo;em. We all want more of them, and we all want the ones we already have to spend a little more time and money with us. These days many customers don&#39;t have the money to spend, so the natural tendency is...
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            <pubDate>Tue, 26 Oct 2010 11:40:35 EDT</pubDate>            
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            <title><![CDATA[7 Things All Customer Service Reps Must Know]]></title>
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                <![CDATA[
                                                                    By JoAnna Brandi<br />
                                                            
                     Last week was a hectic week; I hope you were celebrating. 
 The first full week in October is  National Customer Service Week . Companies of all kinds have been honoring their employees and customers in fun ways with food and games and a little...
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            <pubDate>Mon, 11 Oct 2010 12:35:23 EDT</pubDate>            
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            <title><![CDATA[The All-Important Why of Customer Relationships]]></title>
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                <![CDATA[
                                                                    By JoAnna Brandi<br />
                                                            
                    I flew  Southwest Airlines  last week and once again it put a smile on my face. I&rsquo;m not sure if it was the song that the flight attendant sang as we landed or the enthusiastic faces and gloved hands I saw before I left.   I swear it looks...
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            <pubDate>Mon, 27 Sep 2010 11:12:29 EDT</pubDate>            
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            <title><![CDATA[Little Things That Mean a Lot]]></title>
            <link><![CDATA[http://www.retailonlineintegration.com/blog/customer-service-tips]]></link>
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                                                                    By JoAnna Brandi<br />
                                                            
                     &ldquo;There&rsquo;s no magic to magic,&rdquo; Walt Disney once said, &ldquo;it&rsquo;s all in the details.&rdquo; Sometimes those details are small, seemingly insignificant things; little extras that add up to a strong positive impression. 
...
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            <pubDate>Mon, 13 Sep 2010 12:01:14 EDT</pubDate>            
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            <title><![CDATA[What Your Business Can Learn From the JetBlue Flight Attendant's Meltdown]]></title>
            <link><![CDATA[http://www.retailonlineintegration.com/blog/what-you-can-learn-from-jetblue-flight-attendants-meltdown]]></link>
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                                                                    By JoAnna Brandi<br />
                                                            
                     When  Steven Slater jumped out of his own JetBlue airplane earlier this month  using the emergency chute, he did more than raise eyebrows. He raised awareness. He&rsquo;s America&rsquo;s latest folk hero and T-shirt celeb. With cries of...
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            <pubDate>Mon, 30 Aug 2010 12:26:13 EDT</pubDate>            
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            <title><![CDATA[The Power of Paying Attention]]></title>
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                <![CDATA[
                                                                    By JoAnna Brandi<br />
                                                            
                    Consumers are constantly letting you know what they want, how they&#39;d like to be treated and what their needs are. This feedback is there for the taking &mdash; if you pay attention and listen carefully.   You&rsquo;ll have plenty of...
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            <pubDate>Mon, 16 Aug 2010 15:25:42 EDT</pubDate>            
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            <title><![CDATA[Value is as Value Does ... Fulfill the Need]]></title>
            <link><![CDATA[http://www.retailonlineintegration.com/blog/customer-experience-tips]]></link>
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                <![CDATA[
                                                                    By JoAnna Brandi<br />
                                                            
                     We&rsquo;ve only known each other for a short time, but there&rsquo;s one thing you know for sure: When you read my blog, you&#39;re going to find some recurrent themes. One of them is value. Why? Because as a consumer, I don&rsquo;t think most...
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            <pubDate>Tue, 03 Aug 2010 11:12:02 EDT</pubDate>            
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            <title><![CDATA[The Value of Pouring It On]]></title>
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                <![CDATA[
                                                                    By JoAnna Brandi<br />
                                                            
                    Lately I&#39;ve been feeling a little blocked creatively, so I called on a mentor and asked for some advice on loosening up the creative energy I sensed was inside. &ldquo;What can I do,&rdquo; I asked, &ldquo;to get things moving?&rdquo;&nbsp;...
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            <pubDate>Mon, 19 Jul 2010 11:00:13 EDT</pubDate>            
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