Riot Sports Marketing

What Championship Coaches Do in the Summer

There is something that championship coaches never stop doing. And if you ignore this, you’ll pay the price. Here are a few tips to help you be prepared for your upcoming season even though it’s only July. Coaching is, as is most professions, a relationship business. The strength of your relationships is what will propel you [...]

3 Important Sales Skills Every Coach Must Know

Coaches these days are required to raise more money, deal with parents, work with their booster club, oversee the academic lives of dozens of athletes, work with the athletic administration and do the myriad other tasks required to build a championship program. In each instance, sales skills will help coaches get more done and get more [...]

Six Ways to Attract and Retain the Best People

When you talk to successful coaches, CEO’s and other leaders, they often attribute much of their success to the people with whom they surround themselves. Better people make your job easier and they make success possible. Here are six specific strategies that you can implement in order to better attract and retain great people. Give them [...]

5 Ways to Empower Your Athletes to Succeed

As coaches, we often want our athletes to be self-motivated, driven and to hold themselves accountable for their own actions. We want this because we know that it will not only help us win more but also make our lives easier with fewer headaches and hand-holding. Rarely, however, do we set them up for success [...]

Interview with Zach Even-Esh of Underground Strength Coach

I caught up with the always interesting Zach Even-Esh to talk strength and conditioning- we talk a lot about wrestling specifically but this is relevant to any coach. Check it out!

How to Create a Facebook Page

The Coaches Role in Long-term Success

My wife is a licensed child therapist who works with children from troubled backgrounds. Recently she was talking about a particular child that just was not responding to counseling, no matter the strategies or techniques used. Sage advice was offered to her from a highly respected therapist with whom she works. “Our job is to give [...]

Three Ways to Teach Life Lessons Through Sport

I’ve written on the value of athletics on this blog before. As a coach, you certainly have an understanding of why athletics is important in the life of a young person. I’ve been a college , high school and even a elementary coach. Today, however, I am undertaking a whole new reality. I have volunteered to [...]

How to Develop Better Team Captains

About 10 years ago when I was coaching full-time at the Univ of Virginia, two of my colleagues in the dept recommended a book to me written by a guy named Jeff Janssen called the Team Captain’s Leadership Manual. It was an amazing book and when I became a D1 head coach, I implemented the [...]

Google+ for Sports Teams

Google Plus is a social network just like Facebook or Twitter… in fact it has many similarities with those two services that we’ll talk about in a minute. But know this going in…. best practices still apply the same as they do on Facebook, Twitter, email or even in personal interaction with your fans. Share [...]