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	<title>RJ's Internet Marketing Blog</title>
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	<description>Internet Marketing Information for Entrepreneurs and Small Business Owners</description>
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		<title>Step Two: Preparing for Your Facebook Page</title>
		<description><![CDATA[Last week we started Lesson Two: Facebook for Business by looking at the first step setting up your profile.  This week will continue lesson two by focusing on getting ready for your Facebook Page. Facebook Wall vs. Facebook Page We’re going to spend some quality time on your Facebook Page because that Page will be [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/step-two-preparing-for-your-facebook-page</link>
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		<title>Lesson Two:  Facebook for Business</title>
		<description><![CDATA[Now that we have completed Lesson One, expanding our understanding of the psychology behind social networks, we are ready to start Lesson Two beginning with zeroing in on the Big Four; specifically, Facebook. Over the course of the next few weeks, we will cover six (6) steps on how to effectively use Facebook for Business.  This [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/lesson-two-facebook-for-business</link>
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		<title>Introduction to Social Media for Business Webinar Video</title>
		<description><![CDATA[A few of you who missed our webinar last Thursday, January 19 on Introduction to Social Media for Business have asked if there is a recording.  Here is a sample of our recorded webinar. Go here to pick up the fr^ee recording and a report on Introduction to Social Media Business. This info-packed webinar and [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/introduction-to-social-media-for-business-webinar-video</link>
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		<title>Social Media for Business Webinar</title>
		<description><![CDATA[We are not publishing a post this week. Instead we are presenting a webinar, in which we cover everything we&#8217;ve discussed over the past few weeks on the topic of Social Media for Business. If you haven&#8217;t registered yet, you still have time.  The webinar begins at 2:00 p.m. MST today.  Go here to register. [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/social-media-for-business-webinar</link>
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		<title>Your Customer or Client</title>
		<description><![CDATA[This is the last post in this lesson on Introduction to Social Media.  In the first post, Social Media for Business, we learned how personalities determine what type of networker your customers and clients are. In the second post, Understanding Flow Patterns, we analyzed the flow patterns in social media interaction, including the social media metrics you [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/your-customer-or-client</link>
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		<title>Two Deadly Hidden Social Media Pitfalls</title>
		<description><![CDATA[Two of the biggest hidden pitfalls in social media engagement are: Blind, token acceptance and a lack of analysis. Blind, Token Acceptance This is what usually happens: Your average Internet entrepreneur buys a guide to social media and business. They attempt to follow the recommendations, but because these recommendations are largely re-hashed, without presenting the psychology [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/two-deadly-hidden-social-media-pitfalls</link>
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		<title>Social Media Procrastination</title>
		<description><![CDATA[The points we&#8217;ve covered so far in our previous posts may seem pretty labor-intensive. They&#8217;re not. It&#8217;s knowing how to network effectively that creates a strong presence and following &#8212; not the precise number of minutes or hours you spend on social networks.  If you missed our past two posts which led up to this [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/social-media-procrastination</link>
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		<title>Social Media for Business – Understanding Flow Patterns</title>
		<description><![CDATA[Last week we looked at how our customers’ or clients’ personalities determine how they engage in social networking, as well as which social networks they tend to hang out at. We also learned how to gauge where we are on the social network scale; what are our social network preferences and habits. This week, we [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/social-media-for-business-understanding-flow-patterns</link>
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		<title>Social Media for Business</title>
		<description><![CDATA[During the next five – six months, we will focus on social media for business. In our blog posts, we will discuss five topics on social media for business. Within each topic, there are five to seven subtopics. Each of our posts will cover each subtopic. After we complete the last subtopic, we will offer [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/social-media-for-business</link>
			</item>
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		<title>Unique Selling Proposition</title>
		<description><![CDATA[When I was in college back in the 90’s earning my marketing degree, the focus was on marketing tangible products rather than on marketing services. As a result, my understanding of unique selling proposition (USP) was based on marketing a product. In this post, we will focus on your USP for marketing services as a [...]]]></description>
		<link>http://rjsinternetmarketing.com/blog/unique-selling-proposition</link>
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