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	<title>rno1</title>
	
	<link>http://dev.rno1.com</link>
	<description>branding + marketing + technology group  | brand design, brand marketing, web design san francisco, web development san francisco</description>
	<lastBuildDate>Fri, 09 Sep 2011 00:37:30 +0000</lastBuildDate>
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		<title>The Connected Brand</title>
		<link>http://dev.rno1.com/the-connected-brand</link>
		<comments>http://dev.rno1.com/the-connected-brand#comments</comments>
		<pubDate>Wed, 07 Sep 2011 17:14:17 +0000</pubDate>
		<dc:creator>rno1</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://rno1.com/?p=998</guid>
		<description><![CDATA[One that is extremely visible + viral, across all touch points… One that responds + reacts back to its target audiences (customers, clients, users, etc…). One that delights + delivers – at every turn, as a constant. One that is agile + adaptive, shifting and shaping to ever changing needs, wants and desires of those [...]]]></description>
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		<title>Be Intelligent. Brand Intuitive.</title>
		<link>http://dev.rno1.com/be-intelligent-brand-intuitive</link>
		<comments>http://dev.rno1.com/be-intelligent-brand-intuitive#comments</comments>
		<pubDate>Mon, 15 Aug 2011 22:08:11 +0000</pubDate>
		<dc:creator>rno1</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://rno1.com/?p=979</guid>
		<description><![CDATA[Step 1: Be Intelligent. Have you brand, organization, and teams “circle of trust” understand why + how you will bring something to market (e.g., a new idea, product, or service). Validate it…over, and over. Test it…and then (after Step 2) implement. This is an intelligent path. Step 2: Brand Intuitive. After you’ve compiled all the [...]]]></description>
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		<title>Seduce, Sell, Simplify…Succeed.</title>
		<link>http://dev.rno1.com/seduce-sell-simplify-succeed</link>
		<comments>http://dev.rno1.com/seduce-sell-simplify-succeed#comments</comments>
		<pubDate>Sat, 30 Jul 2011 19:25:27 +0000</pubDate>
		<dc:creator>rno1</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://rno1.com/?p=943</guid>
		<description><![CDATA[Seduce: Definition &#8211; attract (someone) to a belief or into a course of action… Question: How will will your brand + organization + team “seduce” (or “wow”) its markets? Sell: Definition &#8211; give or hand over (something) in exchange for money… Question: After the initial “attraction”, what will your brand sell? Why will it matter? [...]]]></description>
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		<title>Innovation Central…</title>
		<link>http://dev.rno1.com/innovation-central%e2%80%a6</link>
		<comments>http://dev.rno1.com/innovation-central%e2%80%a6#comments</comments>
		<pubDate>Wed, 06 Jul 2011 21:56:47 +0000</pubDate>
		<dc:creator>rno1</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[brand]]></category>
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		<category><![CDATA[connection]]></category>
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		<guid isPermaLink="false">http://rno1.com/?p=924</guid>
		<description><![CDATA[Every brand (and organization) has one. A place to house all good ideas for products, services, methodologies, publications, insights, and more… It’s this intangible “space” where we can innovate in a safe + secure environment – where no one but “us” is the judge of what’s disclosed. It’s almost child-like in nature; playful. It provides [...]]]></description>
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		<item>
		<title>Manhattan Miami</title>
		<link>http://dev.rno1.com/manhattan-miami</link>
		<comments>http://dev.rno1.com/manhattan-miami#comments</comments>
		<pubDate>Tue, 28 Jun 2011 00:08:17 +0000</pubDate>
		<dc:creator>jacob</dc:creator>
				<category><![CDATA[Projects]]></category>

		<guid isPermaLink="false">http://rno1.com/?p=886</guid>
		<description><![CDATA[M&#124;M Real Estate The M&#124;M team came to rno1 with the expectation to build + shape the Manhattan Miami brand, turning heads + creating connection at every touch point. We embraced the challenge, determined to support the launch of this new brand, in the domestic US, and international markets. Simplistic in form, completely cohesive, the [...]]]></description>
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		<title>Dare to be Disruptive?</title>
		<link>http://dev.rno1.com/dare-to-be-disruptive</link>
		<comments>http://dev.rno1.com/dare-to-be-disruptive#comments</comments>
		<pubDate>Wed, 22 Jun 2011 21:39:57 +0000</pubDate>
		<dc:creator>rno1</dc:creator>
				<category><![CDATA[Blog]]></category>
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		<guid isPermaLink="false">http://rno1.com/?p=850</guid>
		<description><![CDATA[Disruption… Definition: interrupt; by causing a disturbance. Disruptive… Definition: causing or tending to cause disruption. Both creating “Disruption” and being “Disruptive” are one in the same. Having the ability to “shake up” your industry + market (to create “Disruption” and be “Disruptive”), is no easy task. It takes guts, strategy, focus, patience, time…and absolute determination. [...]]]></description>
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		<title>Technology giveth,…Technology taketh.</title>
		<link>http://dev.rno1.com/technology-giveth%e2%80%a6technology-taketh</link>
		<comments>http://dev.rno1.com/technology-giveth%e2%80%a6technology-taketh#comments</comments>
		<pubDate>Thu, 16 Jun 2011 22:45:56 +0000</pubDate>
		<dc:creator>rno1</dc:creator>
				<category><![CDATA[Blog]]></category>
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		<guid isPermaLink="false">http://rno1.com/?p=841</guid>
		<description><![CDATA[Speed. Immediacy. Current. Now. All words that represent the benefits and rise of technology in our modern world. But, does this same benefit come at a cost&#8230;to brands that need to connect with key audiences? The answer: definitely. From desktops to devices, and gadgets to tech toys, we’re always surrounded by technology. Things move uber [...]]]></description>
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		<title>The “dilemma”…</title>
		<link>http://dev.rno1.com/the-%e2%80%9cdilemma%e2%80%9d%e2%80%a6</link>
		<comments>http://dev.rno1.com/the-%e2%80%9cdilemma%e2%80%9d%e2%80%a6#comments</comments>
		<pubDate>Tue, 14 Jun 2011 20:50:29 +0000</pubDate>
		<dc:creator>rno1</dc:creator>
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		<guid isPermaLink="false">http://rno1.com/?p=834</guid>
		<description><![CDATA[On a daily basis, your brand + organization tries to convince, persuade, and sell to customers, clients and users. Many a day, these strategies + channels aren’t generating enough customer conversions. Your team is confused… and asks “Why isn’t this working?”. The short answer: Your brand + organization, while doing a fantastic job of raising [...]]]></description>
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		<title>Organizational + Brand Certainty…</title>
		<link>http://dev.rno1.com/organizational-brand-certainty%e2%80%a6</link>
		<comments>http://dev.rno1.com/organizational-brand-certainty%e2%80%a6#comments</comments>
		<pubDate>Tue, 07 Jun 2011 20:59:26 +0000</pubDate>
		<dc:creator>rno1</dc:creator>
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		<guid isPermaLink="false">http://rno1.com/?p=823</guid>
		<description><![CDATA[There’s one thing to keep in mind with organizational + brand certainty…nothing is ever “certain”. An organization (and brand) can spend excessive amounts of time, money, resources, invested in various growth plans – from a well-defined branding, marketing, technology and organizational strategy. What “we” can’t control is how our customers, clients, users, and external stakeholders [...]]]></description>
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		<title>Will your brand move souls…? It must.</title>
		<link>http://dev.rno1.com/will-your-brand-move-souls%e2%80%a6-it-must</link>
		<comments>http://dev.rno1.com/will-your-brand-move-souls%e2%80%a6-it-must#comments</comments>
		<pubDate>Wed, 01 Jun 2011 19:48:20 +0000</pubDate>
		<dc:creator>rno1</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://rno1.com/?p=814</guid>
		<description><![CDATA[What if your brand could connect with an ideal customer (client or user), at such a deep level where it has the ability to move a person’s soul? At every possible touch point, your market is able to relate + react to your brand…in their every day life, at work, on the go, and when [...]]]></description>
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