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	<title>Robert Ouimet</title>
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	<link>https://robertouimet.com/</link>
	<description>Bigsnig Media &#124; digital content</description>
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		<title>How Doing Less is somehow  better</title>
		<link>https://robertouimet.com/2022/06/how-doing-less-is-somehow-better/</link>
					<comments>https://robertouimet.com/2022/06/how-doing-less-is-somehow-better/#respond</comments>
		
		<dc:creator><![CDATA[bigsnit]]></dc:creator>
		<pubDate>Thu, 30 Jun 2022 02:19:19 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=2217</guid>

					<description><![CDATA[<p>The president of Air Canada buried the lede in this letter to Aeroplan members on 29 July 2022. If you make it to para 5, near the end, here&#8217;s the plan: less service will somehow improve service. Good luck with that.</p>
<p>The post <a href="https://robertouimet.com/2022/06/how-doing-less-is-somehow-better/">How Doing Less is somehow  better</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[
<p>The president of Air Canada buried the lede in this letter to Aeroplan members on 29 July 2022.  If you make it to para 5, near the end, here&#8217;s the plan:  less service will somehow improve service.  Good luck with that. </p>



<figure class="wp-block-image size-full"><img fetchpriority="high" decoding="async" width="958" height="2560" src="https://i0.wp.com/robertouimet.com/wp-content/images/air-can-where-less-is-more-scaled.jpg?fit=958%2C2560&amp;ssl=1" alt="screen grab of long letter from Air Canada about crappy service" class="wp-image-2219" srcset="https://robertouimet.com/wp-content/images/air-can-where-less-is-more-scaled.jpg 958w, https://robertouimet.com/wp-content/images/air-can-where-less-is-more-300x801.jpg 300w, https://robertouimet.com/wp-content/images/air-can-where-less-is-more-528x1410.jpg 528w, https://robertouimet.com/wp-content/images/air-can-where-less-is-more-768x2051.jpg 768w, https://robertouimet.com/wp-content/images/air-can-where-less-is-more-575x1536.jpg 575w" sizes="(max-width: 958px) 100vw, 958px" /></figure>
<p>The post <a href="https://robertouimet.com/2022/06/how-doing-less-is-somehow-better/">How Doing Less is somehow  better</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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		<title>Katy Hutchison podcast</title>
		<link>https://robertouimet.com/2017/03/katy-hutchison-podcast/</link>
					<comments>https://robertouimet.com/2017/03/katy-hutchison-podcast/#respond</comments>
		
		<dc:creator><![CDATA[bigsnit]]></dc:creator>
		<pubDate>Mon, 27 Mar 2017 19:54:19 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=1311</guid>

					<description><![CDATA[<p>Raincoast Books of Vancouver has always been an innovative company. I was thrilled when (then) digital marketing manager Monique Trottier asked me to help create a series of author podcasts for the company. Many of the titles we worked on are now with other publishers, but the podcasts still hold up. Enjoy. Katy Hutchison &#8211; [&#8230;]</p>
<p>The post <a href="https://robertouimet.com/2017/03/katy-hutchison-podcast/">Katy Hutchison podcast</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Raincoast Books of Vancouver has always been an innovative company. I was thrilled when (then) digital marketing manager Monique Trottier asked me to help create a series of author podcasts for the company.</p>
<p>Many of the titles we worked on are now with other publishers, but the podcasts still hold up. Enjoy.</p>
<p><strong><a href="https://www.katyhutchisonpresents.com/" target="_blank" rel="noopener">Katy Hutchison</a> &#8211; Walking After Midnight</strong></p>
<blockquote><p>Katy&#8217;s powerful story inspired Lifetime Network&#8217;s 2010 movie &#8220;Bond of Silence&#8221;. Her 2013 <a href="https://www.youtube.com/watch?v=wcLuVeHlrSs" target="_blank" rel="noopener"><strong>TEDx talk</strong></a><strong>&nbsp;</strong>has been viewed over 100,000 times and she was proud to be included in the <strong><a href="http://www.sfu.ca/appreciation/tribute/109/index.html;jsessionid=FqpkAl8P3GNaZhYthlgNU4Gg.undefined" target="_blank" rel="noopener">Simon Fraser University Alumni Appreciation Project in 2015</a>.</strong></p>
<p>She makes her home in Victoria, BC with her husband Michael Hutchison. In addition to the financial management of Michael’s <strong><a href="http://www.bclawfirm.com/" target="_blank" rel="noopener">law firm</a></strong>, Katy is an in-school mentor for <strong><a href="http://www.bbbsvictoria.com/en/Home/default.aspx" target="_blank" rel="noopener">Big Brothers Big Sisters</a></strong>, and has previously sat on the Boards of <strong><a href="http://www.mygns.ca/" target="_blank" rel="noopener">Glenlyon Norfolk School</a></strong>,&nbsp;<strong><a href="http://www.aggv.ca/" target="_blank" rel="noopener">The Art Gallery of Greater Victoria</a></strong>,&nbsp;<strong><a href="http://www.cisv.org/about-us/our-world/americas/cisv-canada/cisv-canada-website/" target="_blank" rel="noopener">Children&#8217;s International Summer Villages</a></strong>&nbsp;and <strong><a href="https://www.rpiassn.org/" target="_blank" rel="noopener">Restorative Practices International</a></strong>.&nbsp;</p>
<p>&nbsp;</p></blockquote>
<p>This podcast with Katy was recorded in November 2006 when the book was first published by Raincoast Books.</p>
<p>Runs 22:56<br />
<audio class="wp-audio-shortcode" id="audio-1311-1" preload="none" style="width: 100%;" controls="controls"><source type="audio/mpeg" src="http://snitcast.com/raincoast/20061106_rcb_katy_hutchinson.mp3?_=1" /><a href="http://snitcast.com/raincoast/20061106_rcb_katy_hutchinson.mp3">http://snitcast.com/raincoast/20061106_rcb_katy_hutchinson.mp3</a></audio></p>
<p>The post <a href="https://robertouimet.com/2017/03/katy-hutchison-podcast/">Katy Hutchison podcast</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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		<title>Chef Nathan Hyam</title>
		<link>https://robertouimet.com/2015/04/chef-nathan-hyam/</link>
					<comments>https://robertouimet.com/2015/04/chef-nathan-hyam/#respond</comments>
		
		<dc:creator><![CDATA[bigsnit]]></dc:creator>
		<pubDate>Fri, 03 Apr 2015 02:41:15 +0000</pubDate>
				<category><![CDATA[Podcasting]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=1144</guid>

					<description><![CDATA[<p>This podcast was part of a series produced for Capers Community Markets in Vancouver in 2006 and 2007.  They were commissioned by then marketing manager Aron Bjornson (now at Saltspring Coffee). Capers Community Market&#8217;s own Chef Nathan Hyam kicked off a series of podcasts with Vancovuer chefs. In this edition, he shows us how to [&#8230;]</p>
<p>The post <a href="https://robertouimet.com/2015/04/chef-nathan-hyam/">Chef Nathan Hyam</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>This podcast was part of a series produced for Capers Community Markets in Vancouver in 2006 and 2007.  They were commissioned by then marketing manager Aron Bjornson (now at Saltspring Coffee).</p>
<p>Capers Community Market&#8217;s own Chef Nathan Hyam kicked off a series of podcasts with Vancovuer chefs.</p>
<p>In this edition, he shows us how to prepare:</p>
<ul>
<li>Ginger Baked Rice</li>
<li>Thai Coconut Curry</li>
</ul>
<p>(Unfortunately the recipe is no longer available online)</p>
<p>[podcast]http://snitcast.com/capers/20060815_capers_nathan_hyam.mp3[/podcast]</p>
<p>The post <a href="https://robertouimet.com/2015/04/chef-nathan-hyam/">Chef Nathan Hyam</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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		<title>Arts Office Workshop</title>
		<link>https://robertouimet.com/2011/06/arts-office-workshop/</link>
		
		<dc:creator><![CDATA[bigsnit]]></dc:creator>
		<pubDate>Thu, 09 Jun 2011 04:48:43 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Community]]></category>
		<category><![CDATA[Workshop]]></category>
		<category><![CDATA[arts]]></category>
		<category><![CDATA[North Vancouver]]></category>
		<category><![CDATA[social networking]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=693</guid>

					<description><![CDATA[<p>Notes from the Arts Office sponsored workshop on social networking at the Lynn Valley Library on Wed. June 8 and Sat. June 11. There&#8217;s a PDF of my slides you can download here. Please feel free to add your comments in the comments section, and if I&#8217;ve missed anything let me know and I&#8217;ll update. [&#8230;]</p>
<p>The post <a href="https://robertouimet.com/2011/06/arts-office-workshop/">Arts Office Workshop</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p style="text-align: center;"><a href="https://robertouimet.com/wp-content/images/20090618_mock_orange.jpg"><img decoding="async" class="size-large wp-image-712 aligncenter" title="20090618_mock_orange" src="https://robertouimet.com/wp-content/images/20090618_mock_orange-528x353.jpg" alt="" width="528" height="353" srcset="https://robertouimet.com/wp-content/images/20090618_mock_orange-528x353.jpg 528w, https://robertouimet.com/wp-content/images/20090618_mock_orange-300x200.jpg 300w, https://robertouimet.com/wp-content/images/20090618_mock_orange.jpg 1200w" sizes="(max-width: 528px) 100vw, 528px" /></a></p>
<p>Notes from the <a href="http://artsoffice.ca" target="_blank">Arts Office</a> sponsored workshop on social networking at the <a href="http://www.nvdpl.ca/location-hours/lynn-valley" target="_blank">Lynn Valley Library</a> on Wed. June 8 and Sat. June 11.</p>
<p>There&#8217;s a PDF of my slides <a href="https://robertouimet.com/wp-content/images/20110606_artsoffice_workshop_to_print.pdf" target="_blank">you can download here</a>.</p>
<p>Please feel free to add your comments in the comments section, and if I&#8217;ve missed anything let me know and I&#8217;ll update.</p>
<p><strong>Key Concepts</strong></p>
<p>Social media</p>
<ul>
<li>is a conversation &#8211; engage instead of broadcast.</li>
<li>loves a good story.</li>
<li>requires a content strategy &#8211; mine your organization for content &#8211; text, images, video.</li>
<li>extends your circles &#8211; the circles grow over time, not overnight.</li>
<li>is personal.</li>
<li>includes e-mail.</li>
</ul>
<p>June 8th Workshop links:</p>
<p><strong>Case study:</strong><a title="Kneehigh Theatre" href="http://www.kneehigh.co.uk/" target="_blank"><br />
Kneehigh Theatre</a> UK</p>
<p><a href="http://facebook.com">Facebook</a><br />
<a href="http://twitter.com" target="_blank">Twitter</a><br />
<a href="http://youtube.com" target="_blank">YouTube</a><br />
<a href="http://flickr.com" target="_blank">Flickr</a></p>
<p><strong>Publish to various networks:<br />
</strong><a title="hootsuite" href="http://hootsuite.com/" target="_blank"><br />
HootSuite</a> for managing updates to multiple social media accounts. A real time saver, and you can create a variety of tabs to customize it to your taste.  A free version and a premium version.</p>
<p><strong>E-Newsletter software via the web:</strong><a href="http://constantcontact.com" target="_blank"><br />
ConstantContact</a><br />
<a href="http://mailchimp.com" target="_blank">MailChimp</a><br />
<a href="http://exacttarget.com" target="_blank">ExactTarget</a></p>
<p><strong>Donate, fund raising:<br />
</strong><a href="http://paypal.com">Paypal.com<br />
</a>Registered charities can use <a href="http://www.canadahelps.org" target="_blank">CanadaHelps.org</a></p>
<p><strong>Website Content Management Systems:</strong></p>
<p><a href="http://wordpress.org" target="_blank">WordPress</a> is free.  Amazingly extensible and feature rich.  You&#8217;ll need web serving and a database.  The <a href="http://wordpress.org" target="_blank">WordPress.org</a> site outlines exactly what you need and even recommends some service providers.</p>
<p>On Wed. Rob mentioned <a href="http://www.squarespace.com/wchome1" target="_blank">SquareSpace. </a></p>
<p>Barb from the <a href="http://artsoffice.ca" target="_blank">Arts Office</a> mentioned <a href="http://www.smallboxcms.com/" target="_blank">Small Box</a>, a Victoria based company that has their own proprietary website content management system.</p>
<p>On Wed. we talked about a tiny HD video camera &#8211; <a href="http://gopro.com/products/?gclid=COTR7L-CqKkCFRx3gwod-X25Lw">GoPro HeroHD</a>. Check North Vancouver mountain bike shops, they stock them.</p>
<p><strong>Things we didn&#8217;t get to but you might want to use:</strong></p>
<p><strong>URL shortening:<br />
</strong>we didn&#8217;t talk about this but handy when you want to add a link to a Twitter post. Takes a long URL and makes it short.<br />
<a href="http://bit.ly/" target="_blank"><br />
Bit.ly</a> .  Register for free to get metrics.</p>
<p><strong> Event ticketing/invites</strong>: <a href="http://eventbright.com" target="_blank"><br />
EventBright</a></p>
<p><a href="https://robertouimet.com/wp-content/images/20_feature.jpg"><img decoding="async" class="alignleft size-full wp-image-715" title="20_feature" src="https://robertouimet.com/wp-content/images/20_feature.jpg" alt="" width="150" height="150" srcset="https://robertouimet.com/wp-content/images/20_feature.jpg 150w, https://robertouimet.com/wp-content/images/20_feature-92x92.jpg 92w" sizes="(max-width: 150px) 100vw, 150px" /></a>Oh, and the Chocolate Blog:  <a href="http://chocolateapprentice.com" target="_blank">ChocolateApprentice.com</a></p>
<p>There&#8217;s also an iPhone and Android app to help you find chocolate wherever you are.  And it&#8217;s free . <a href="http://chocomap.com/chocomap_mobile.php" target="_blank">Details here</a>.</p>
<p>The post <a href="https://robertouimet.com/2011/06/arts-office-workshop/">Arts Office Workshop</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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		<title>ChocoMap Goes Mobile</title>
		<link>https://robertouimet.com/2011/04/chocomap-goes-mobile/</link>
		
		<dc:creator><![CDATA[bigsnit]]></dc:creator>
		<pubDate>Wed, 13 Apr 2011 19:57:32 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[Ecole Chocolat]]></category>
		<category><![CDATA[Ikamobile]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Mod7]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=654</guid>

					<description><![CDATA[<p>Some work hardly seems like work at all. I&#8217;ve been working with Chocomap.com for a few years now and  last fall we started developing a mobile strategy. Chocomap.com helps people find fine chocolate shops around the world, and displays them on a Google map.  There are almost 2,000 shops in its database (and growing all [&#8230;]</p>
<p>The post <a href="https://robertouimet.com/2011/04/chocomap-goes-mobile/">ChocoMap Goes Mobile</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h3><a href="https://robertouimet.com/wp-content/images/paris_sanfrancisco1.jpg"><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-681" title="paris_sanfrancisco" src="https://robertouimet.com/wp-content/images/paris_sanfrancisco1.jpg" alt="" width="540" height="400" srcset="https://robertouimet.com/wp-content/images/paris_sanfrancisco1.jpg 540w, https://robertouimet.com/wp-content/images/paris_sanfrancisco1-300x222.jpg 300w, https://robertouimet.com/wp-content/images/paris_sanfrancisco1-528x391.jpg 528w" sizes="auto, (max-width: 540px) 100vw, 540px" /></a></h3>
<p><strong>Some work hardly seems like work at all.</strong></p>
<p>I&#8217;ve been working with <a title="Chocomap - Find Chocolate Anywhere in the World" href="http://chocomap.com" target="_blank">Chocomap.com</a> for a few years now and  last fall we started developing a mobile strategy.<a href="http://chocomap.com" target="_blank"></a></p>
<p><a href="http://chocomap.com" target="_blank">Chocomap.com</a> helps people find fine chocolate shops around the world, and displays them on a Google map.  There are almost 2,000 shops in its database (and growing all the time) and putting that information on a smart-phone makes perfect sense.</p>
<p>We launched the iPhone version, <a title="Find Chocolate !  app store" href="http://itunes.apple.com/app/find-chocolate/id411006890?mt=8" target="_blank">Find Chocolate!,  at the app store</a> just before Christmas.  Shortly afterwards, we started work on an Android version, which was released mid-March on the <a title="Find Chocolate !  at the Android Market" href="https://market.android.com/details?id=com.chocomap.chocofinder" target="_blank">Android Market</a>.</p>
<p>Find Chocolate! on Android or iPhone both use the phone&#8217;s location awareness to hone in on chocolate shops near where you are.  Within seconds of launching the app, you get a list of shops nearest you, in order of closest to furthest.  You can also get the same &#8216;list&#8217; on a map. Tap a listing and you get store details and directions.</p>
<p><a href="https://robertouimet.com/wp-content/images/downtown_list_and_map.jpg"><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-682" title="downtown_list_and_map" src="https://robertouimet.com/wp-content/images/downtown_list_and_map.jpg" alt="" width="540" height="400" srcset="https://robertouimet.com/wp-content/images/downtown_list_and_map.jpg 540w, https://robertouimet.com/wp-content/images/downtown_list_and_map-300x222.jpg 300w, https://robertouimet.com/wp-content/images/downtown_list_and_map-528x391.jpg 528w" sizes="auto, (max-width: 540px) 100vw, 540px" /></a></p>
<p>The apps share the Chocomap.com database, so shop listings are synced on all platforms.   And both apps allow you to add a shop right from your phone, as well as upload pictures and rate shops you&#8217;ve visited.</p>
<p><a href="https://robertouimet.com/wp-content/images/map_and_directions.jpg"><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-683" title="map_and_directions" src="https://robertouimet.com/wp-content/images/map_and_directions.jpg" alt="" width="540" height="400" srcset="https://robertouimet.com/wp-content/images/map_and_directions.jpg 540w, https://robertouimet.com/wp-content/images/map_and_directions-300x222.jpg 300w, https://robertouimet.com/wp-content/images/map_and_directions-528x391.jpg 528w" sizes="auto, (max-width: 540px) 100vw, 540px" /></a>For the iPhone app, we worked with Vancouver&#8217;s <a href="http://mod7.com">Mod7 Communications</a>.  Android development was by Vancouver&#8217;s <a href="http://ikamobile.com">Ikamobile</a> who specialize in apps for Android devices.</p>
<p>Like the web, apps really are global in reach.  To date, the Find Chocolate! app has been downloaded in 27 countries.</p>
<p>The post <a href="https://robertouimet.com/2011/04/chocomap-goes-mobile/">ChocoMap Goes Mobile</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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		<title>EDABC Presentation on Social Media</title>
		<link>https://robertouimet.com/2010/06/edabc-presentation-on-social-media/</link>
		
		<dc:creator><![CDATA[Robert]]></dc:creator>
		<pubDate>Mon, 14 Jun 2010 15:30:34 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[EDABC]]></category>
		<category><![CDATA[Flickr]]></category>
		<category><![CDATA[HootSuite]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[NYCEDC]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Spirit Ridge Vineyard Conference Centre]]></category>
		<category><![CDATA[vxperience]]></category>
		<category><![CDATA[Whitehouse]]></category>
		<category><![CDATA[WorldBizChicago]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=600</guid>

					<description><![CDATA[<p>I had the pleasure of being invited to present at the Annual Economic Development Association of British Columbia Conference in Osoyoos on June 7th, 2010. They asked me to speak to the 140 delegates about social media, so that they could get a better understanding of how social networking fits for an association like EDABC. [&#8230;]</p>
<p>The post <a href="https://robertouimet.com/2010/06/edabc-presentation-on-social-media/">EDABC Presentation on Social Media</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><a href="https://robertouimet.com/wp-content/images/DSC_0651_545.jpg"><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-606" title="DSC_0651_545" src="https://robertouimet.com/wp-content/images/DSC_0651_545.jpg" alt="" width="545" height="323" /></a></p>
<p>I had the pleasure of being invited to present at the Annual <a href="http://edabc.com/" target="_blank">Economic Development Association of British Columbia Conference</a> in Osoyoos on June 7th, 2010.</p>
<p>They asked me to speak to the 140 delegates about social media, so that they could get a better understanding of how social networking fits for an association like EDABC.</p>
<p>The conference was held at <a href="http://www.spiritridge.ca" target="_blank">Spirit Ridge Vineyard Conference Centre</a> in Osoyoos &#8211; the setting couldn&#8217;t be more inspiring.  The entire complex is nestled into the landscape &#8211; behind it the dramatic craggy cliffs, and in front, vineyards sloping down to the lake.  The first thing I noticed when I got out of the car was the sound of crickets, and the cry of eagles soaring above.</p>
<p>For this online version of the presentation, I&#8217;ve condensed things quite a bit and removed the video vignettes I use in the live presentation.  It runs about 25 minutes.</p>
<p>[flashvideo filename=&#8221;http://bigsnit.com/edabc/EDABC_presentation.flv&#8221; /]</p>
<p>Here are some links I spoke about in the presentation:</p>
<ul>
<li><a href="http://www.facebook.com/#%21/NYCEDC?ref=ts" target="_blank">NYCEDC</a> on Facebook</li>
<li><a href="http://twitter.com/WorldBizChicago" target="_blank">WorldBizChicago</a> on Twitter</li>
<li>Posting and content management via <a href="http://hootsuite.com/dashboard" target="_blank">HootSuite</a></li>
<li>Posting from <a href="../2010/03/content-drives-successful-social-media/" target="_blank">Twitter to a  Website</a></li>
<li>A branded YouTube channel for DigiBC: <a href="http://www.youtube.com/thevx2010" target="_blank">VXChannel </a></li>
<li>The <a href="http://www.linkedin.com/groups?gid=2199632&amp;trk=hb_side_g" target="_blank">Whitehouse</a> on LinkedIn</li>
<li>My <a href="http://www.flickr.com/photos/bigsnit/" target="_blank">Flickr page</a> and my &#8216;set&#8217; of photos from the conference centre <a href="http://www.flickr.com/photos/bigsnit/sets/72157624104178109/" target="_blank">setting in Osoyoos</a></li>
</ul>
<p>If you&#8217;re interested in having me speak to your organization please <a href="mailto:info@bigsnit.com" target="_blank">email me</a>.</p>
<p>I also do workshops to help jump-start your organization into the world of social networking.</p>
<p>The post <a href="https://robertouimet.com/2010/06/edabc-presentation-on-social-media/">EDABC Presentation on Social Media</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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		<title>Content Drives Successful Social Media</title>
		<link>https://robertouimet.com/2010/03/content-drives-successful-social-media/</link>
					<comments>https://robertouimet.com/2010/03/content-drives-successful-social-media/#comments</comments>
		
		<dc:creator><![CDATA[Robert]]></dc:creator>
		<pubDate>Thu, 11 Mar 2010 23:58:31 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[content tools]]></category>
		<category><![CDATA[information content]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[social media]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=589</guid>

					<description><![CDATA[<p>I first started working as a journalist in 1976 in Calgary.  I’d been working in radio for a few years, but when I moved to CHQR Calgary in 1976, I became a full-on news reporter, working ‘the street’. The tools of the my trade were my 1965 Mustang with a giant Motorola 2-way radio strapped [&#8230;]</p>
<p>The post <a href="https://robertouimet.com/2010/03/content-drives-successful-social-media/">Content Drives Successful Social Media</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>I first started working as a journalist in 1976 in Calgary.  I’d been working in radio for a few years, but when I moved to <a href="http://www.am770chqr.com/" target="_blank">CHQR Calgary</a> in 1976, I became a full-on news reporter, working ‘the street’.</p>
<p>The tools of the my trade were my 1965 Mustang with a giant Motorola 2-way radio strapped under the dash, a pager, a Sony cassette recorder and a bag full of spare batteries.</p>
<p><figure id="attachment_590" aria-describedby="caption-attachment-590" style="width: 491px" class="wp-caption aligncenter"><img loading="lazy" decoding="async" class="size-full wp-image-590   " title="20100311_ouimet_now_then" src="https://robertouimet.com/wp-content/images/20100311_ouimet_now_then.jpg" alt="" width="491" height="197" /><figcaption id="caption-attachment-590" class="wp-caption-text">1976 - self portrait      -|-|-|-|-|-|-|-|-|-|-|-|-|-|-|-|-|-|-|-             2010 - photo by Kris Krug</figcaption></figure></p>
<p>Stories were my business – and on a good day I’d cover a couple of press conferences, stop by city hall or the police department (the cop shop), and I’d pick up one or two more stories by doing the rounds.</p>
<p>If the newsroom got hold of a good story they needed me to cover, they’d page me.  My beeper would go off and I’d have to find a pay phone to call back to the station.  I’d write my stories long hand on a steno pad, or if I was close to city hall, would pop in there where we had a desk and a typewriter I could use.</p>
<p>Filing stories meant cracking open a phone headset, and with 2 alligator clips, ‘patching in’ my cassette deck audio output to the phone wiring so I could feed clips back to the station.  Then I’d file my story over the phone while they recorded it at the other end.</p>
<p>It’s no surprise that in those days, we didn’t spend a lot of time talking about the technology of delivering the story.  We spent all of our time talking about ‘the story’ itself.</p>
<p>Flash forward to 2010.</p>
<p>I now have a <a href="/2010/01/the-podcast-desk/">huge collection of digital tools</a>, both software and hardware, that make my 1976 toolset look ridiculously archaic.</p>
<p>These days, it seems to me we’re always talking about the technology.</p>
<p>And why not, it’s exciting.</p>
<p>Particularly in the social networking sphere where things are developing fast and furious.  But it’s easy to get lost in the conversation about the technology, and forget the point.  What are you there to talk about?  What stories are we actually going to tell with all these new tools?</p>
<p>One of the first things I tell clients is that for business, a social media strategy is actually a content strategy.  It’s about opening up and telling the stories about your product, your company, and your employees – really about anything that someone might be interested in learning about.  Interestingly, often this kind of content isn’t found on the company’s own web site.</p>
<p>The second thing I tell clients?</p>
<p>Stories talk back.  Social media is about engagement. Sure it’s ok to tell people about your products of what you’ve got on sale, but you also have to engage in the conversation.  The analogy I use is that it’s like the customer service desk, not the bulletin board.</p>
<p>I encourage my clients to get involved with social media – but – with a couple of key pieces in place. First, we spend some time thinking and planning the kind of stories they intend to share.  Second, that they understand that social media isn’t   ‘set and forget’; they need to be engaged in a meaningful conversation in order for it to provide meaningful results.</p>
<p>I wouldn’t for a minute go back to the dark ages of 1976. I love my digital studio and suite of distribution tools. I love knowing there’s something new coming at any moment.</p>
<p>I would, however, encourage you to remember that without ‘the story’ none of it means very much.</p>
<p>Oh.</p>
<p>And I would take the Mustang back.</p>
<p>&#8212;&#8211;</p>
<p>thanks to <a href="http://www.staticphotography.com" target="_blank">kk+</a> for the 2010 photo!</p>
<p>The post <a href="https://robertouimet.com/2010/03/content-drives-successful-social-media/">Content Drives Successful Social Media</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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		<title>Podcast &#124; Wireless Meets Digital</title>
		<link>https://robertouimet.com/2010/02/podcast-wireless-meets-digital/</link>
		
		<dc:creator><![CDATA[Robert]]></dc:creator>
		<pubDate>Fri, 26 Feb 2010 21:05:49 +0000</pubDate>
				<category><![CDATA[Podcasting]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Aguru]]></category>
		<category><![CDATA[Breakaway]]></category>
		<category><![CDATA[Chris Langdon]]></category>
		<category><![CDATA[Doug Whatley]]></category>
		<category><![CDATA[Gregg Sauter]]></category>
		<category><![CDATA[Nokia]]></category>
		<category><![CDATA[Robert Scoble]]></category>
		<category><![CDATA[Saul Orbach]]></category>
		<category><![CDATA[Telus]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=583</guid>

					<description><![CDATA[<p>It&#8217;s not every day you get to hear insights from a world-famous blogger, leaders in the phone and wireless industry, game developer and a digital entrepreneur &#8211; all in the same room, all at the same time. On February 25th in Vancouver, DigiBC presented a full day of  conversations featuring an international group of thought [&#8230;]</p>
<p>The post <a href="https://robertouimet.com/2010/02/podcast-wireless-meets-digital/">Podcast | Wireless Meets Digital</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>It&#8217;s not every day you get to hear insights from a world-famous blogger, leaders in the phone and wireless industry, game developer and a digital entrepreneur &#8211; all in the same room, all at the same time.</p>
<p>On February 25th in Vancouver, <a href="http://digibc.com" target="_blank">DigiBC</a> presented a full day of  <em>conversations</em> featuring an international group of thought leaders and innovators, part of the VX Conversations series.</p>
<p>In all there were five sessions presented at the BC Showcase Centre at Robson Square, and I recorded them for DigiBC&#8217;s <a href="http://vxperience.com/blog">VXperience.com</a> website</p>
<p>This session is titled <strong>Wireless Meets Digital</strong>, and featured:</p>
<ul>
<li><strong>Robert Scoble</strong>, author &amp; blogger,  <a href="http://scobleizer.com/" target="_blank">Scobleizer</a></li>
<li><strong>Chris Langdon</strong>, VP, Network Services, <a href="http://Telus.ca" target="_blank">Telus</a></li>
<li><strong>Saul Orbach</strong>, Founder, COO at<a href="http://www.aguruimages.com/home.htm" target="_blank"> Aguru Images, Inc</a>.</li>
<li><strong>Doug Whatley</strong>, CEO of <a href="http://www.breakawayltd.com/" target="_blank">Breakaway</a></li>
<li><strong>Gregg Sauter</strong>, Director, Global Head of Media Partnerships and Content Publishing at <a href="http://www.nokia.ca/home" target="_blank">Nokia</a></li>
</ul>
<p>The conversation was moderated by <a href="http://digibc.com" target="_blank">DigiBC</a>&#8216;s Michael Bidu, who posed the first question to Robert Scoble…<br />
<audio class="wp-audio-shortcode" id="audio-583-2" preload="none" style="width: 100%;" controls="controls"><source type="audio/mpeg" src="http://www.snitcast.com/vx/20100225_digibc_session_1_large.mp3?_=2" /><a href="http://www.snitcast.com/vx/20100225_digibc_session_1_large.mp3">http://www.snitcast.com/vx/20100225_digibc_session_1_large.mp3</a></audio></p>
<p><em>runs 26:21</em></p>
<p>Other sessions in the series included:</p>
<p>Collaboration Meets Innnovation<br />
Medicine Meets Mobile<br />
Entertainment Meets VFX/3D<br />
Vancouver Meets the World</p>
<p>The post <a href="https://robertouimet.com/2010/02/podcast-wireless-meets-digital/">Podcast | Wireless Meets Digital</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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		<title>Podcast &#124; Alex Beim of Tangible Interaction</title>
		<link>https://robertouimet.com/2010/02/podcast-alex-beim-of-tangible-interaction/</link>
		
		<dc:creator><![CDATA[Robert]]></dc:creator>
		<pubDate>Wed, 24 Feb 2010 23:41:17 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Podcasting]]></category>
		<category><![CDATA[Technology]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=575</guid>

					<description><![CDATA[<p>A year and a half ago, Alex Beim was hoping his company, Tangible Interaction, would be involved with the Vancouver 2010 Olympics. He never would have predicted that all together, he and his team would create 16 different installations related to the games. Tangible Interaction Design creates full-on sensory experiences people can interact with in [&#8230;]</p>
<p>The post <a href="https://robertouimet.com/2010/02/podcast-alex-beim-of-tangible-interaction/">Podcast | Alex Beim of Tangible Interaction</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://tangibleinteraction.com"><img loading="lazy" decoding="async" class="aligncenter size-full wp-image-578" title="20100224_tangible" src="https://robertouimet.com/wp-content/images/20100224_tangible.jpg" alt="" width="450" height="136" /></a></p>
<p>A year and a half ago, Alex Beim was hoping his company, <a href="http://tangibleinteraction.com/">Tangible Interaction</a>, would be involved with the Vancouver 2010 Olympics.   He never would have predicted that all together, he and his team would create 16 different installations related to the games.</p>
<p>Tangible Interaction Design creates full-on sensory experiences people can interact with in the everyday physical world.  You can see them at Vancouver House, the BC Pavilion, and if you&#8217;re an athlete at the Games, inside the athlete&#8217;s village.</p>
<p>When I talked to Alex (on Feb 24) he was sworn to secrecy about yet another Olympic related project, Tangible Interaction&#8217;s contribution to the closing ceremonies.</p>
<blockquote><p>&#8220;The ultimate achievement for us is to get someone so engaged with something they kind of want to hang out and enjoy their experience there…that&#8217;s why we do what we do&#8221;</p></blockquote>
<p>To find out more about Tangible&#8217;s unique work, I spoke with Alex by phone from his studio in Vancouver&#8230;</p>
<p><audio class="wp-audio-shortcode" id="audio-575-3" preload="none" style="width: 100%;" controls="controls"><source type="audio/mpeg" src="http://snitcast.com/vx/20100224_alex_beim_large.mp3?_=3" /><a href="http://snitcast.com/vx/20100224_alex_beim_large.mp3">http://snitcast.com/vx/20100224_alex_beim_large.mp3</a></audio></p>
<p>If you aren&#8217;t able to see any of Tangible Interaction&#8217;s work at the various locations in Vancouver during the Olympics, you can see videos and photos of their projects <a href="http://tangibleinteraction.com/" target="_blank">on their website</a>.</p>
<p>You can also see examples of their work in <a href="http://vimeo.com/9535590" target="_self">this video tour</a> of the Multimedia Gallery at the BC Pavilion, or <a href="http://vimeo.com/9534111">in this tour</a> with photographer <a href="http://staticphotography.com" target="_blank">Kris Krug</a>.</p>
<p>The post <a href="https://robertouimet.com/2010/02/podcast-alex-beim-of-tangible-interaction/">Podcast | Alex Beim of Tangible Interaction</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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		<title>Video:  Kris Krug at the Multimedia Gallery</title>
		<link>https://robertouimet.com/2010/02/video-kris-krug-at-the-multimedia-gallery/</link>
		
		<dc:creator><![CDATA[Robert]]></dc:creator>
		<pubDate>Wed, 17 Feb 2010 01:44:20 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[BC Pavilion]]></category>
		<category><![CDATA[Kris Krug]]></category>
		<category><![CDATA[Sara Bailey]]></category>
		<category><![CDATA[Vancouver Olympic Games]]></category>
		<guid isPermaLink="false">https://robertouimet.com/?p=567</guid>

					<description><![CDATA[<p>Vancouver photographer Kris Krug is multi-tasking even more than usual during these Olympic Games, and that&#8217;s saying something. He&#8217;s been contributing photos to DigiBC at VX Showcase events, his photos have been featured in the Los Angeles Times, he shares them with the world on Flickr, and at Staticphotgraphy.com (love the images of the skaters). [&#8230;]</p>
<p>The post <a href="https://robertouimet.com/2010/02/video-kris-krug-at-the-multimedia-gallery/">Video:  Kris Krug at the Multimedia Gallery</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Vancouver photographer Kris Krug is multi-tasking even more than usual during these Olympic Games, and that&#8217;s saying something.</p>
<p>He&#8217;s been contributing photos to <a href="http://www.vxperience.com/blog/?p=335" target="_blank" rel="noopener noreferrer">DigiBC at VX Showcase</a> events, his photos have been featured in the <a href="http://latimesblogs.latimes.com/olympics_blog/2010/02/photo-essay-vancouver-catches-olympic-fever.html" target="_blank" rel="noopener noreferrer">Los Angeles Times</a>, he shares them with the world on <a href="http://www.flickr.com/photos/kk/4360208723/" target="_blank" rel="noopener noreferrer">Flickr</a>, and at <a href="http://staticphotography.com">Staticphotgraphy.com</a> (love the images of the skaters).</p>
<p>He and I got a preview tour of the Multimedia Gallery at the BC Pavilion last week, and I thought it might be fun to turn the camera around on him a bit &#8211; and give you a glimpse of kk+ in action&#8230;</p>
<p>&nbsp;</p>
<p><iframe loading="lazy" title="On Location with Kris Krug: Multimedia Gallery at the BC Pavilion" src="https://player.vimeo.com/video/9534111?dnt=1&amp;app_id=122963" width="500" height="281" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write"></iframe></p>
<p><iframe loading="lazy" title="Tour of the Multimedia Gallery at the BC Pavilion" src="https://player.vimeo.com/video/9535590?dnt=1&amp;app_id=122963" width="500" height="281" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write"></iframe></p>
<p>You can <a href="http://twitter.com/kk" target="_blank" rel="noopener noreferrer">find Kris on Twitter</a>, or contact him through <a href="http://staticphotography.com" target="_blank" rel="noopener noreferrer">Staticphotography.com</a></p>
<p>&nbsp;</p>
<p>The post <a href="https://robertouimet.com/2010/02/video-kris-krug-at-the-multimedia-gallery/">Video:  Kris Krug at the Multimedia Gallery</a> appeared first on <a href="https://robertouimet.com">Robert Ouimet</a>.</p>
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