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	<title>Rob Kerry</title>
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	<description>Leading SEO, Ecommerce &#38; Website Consultant</description>
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		<title>Social Media for Ecommerce</title>
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		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Tue, 17 Nov 2020 09:14:00 +0000</pubDate>
				<category><![CDATA[Social Media]]></category>
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					<description><![CDATA[How important is Social Media for Ecommerce businesses? It’s massively important and is the public face of your&#8230;]]></description>
		
		
		
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		<title>Don&#8217;t Let Affiliates Walk All Over You</title>
		<link>https://robkerry.com/article/dont-let-affiliates-walk-all-over-you</link>
		
		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Wed, 04 Nov 2020 09:13:00 +0000</pubDate>
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					<description><![CDATA[Most ecommerce stores launch an affiliate program at some stage. Even the giants such as Apple, Google, and&#8230;]]></description>
		
		
		
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		<title>Free &#038; Paid SEO Tools for Ecommerce</title>
		<link>https://robkerry.com/article/free-paid-seo-tools-for-ecommerce</link>
		
		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Fri, 04 Sep 2020 09:11:00 +0000</pubDate>
				<category><![CDATA[Ecommerce]]></category>
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					<description><![CDATA[What tools are available to Ecommerce websites to help with SEO? I’d put them into three different categories&#8230;]]></description>
		
		
		
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		<title>Blogging for Ecommerce Websites</title>
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		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Wed, 02 Sep 2020 09:10:00 +0000</pubDate>
				<category><![CDATA[Ecommerce]]></category>
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					<description><![CDATA[Should Ecommerce brands have a blog? Yes, although it requires a strong commitment – don’t take it lightly.&#8230;]]></description>
		
		
		
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		<title>Expired Domains &#038; Drop Catching</title>
		<link>https://robkerry.com/article/expired-domains-drop-catching</link>
		
		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Fri, 28 Aug 2020 09:09:00 +0000</pubDate>
				<category><![CDATA[Domains]]></category>
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					<description><![CDATA[What is “Drop Catching”? It’s the process of acquiring a previously registered domain name, as soon as is&#8230;]]></description>
		
		
		
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		<title>Structured Data &#038; Featured Snippets</title>
		<link>https://robkerry.com/article/structured-data-featured-snippets</link>
		
		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Wed, 19 Aug 2020 09:08:00 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
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					<description><![CDATA[What is Structured Data? It’s a way of helping search engines to understand your content and the data&#8230;]]></description>
		
		
		
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		<title>SEO for PDF and other non-HTML files</title>
		<link>https://robkerry.com/article/seo-for-pdf-and-other-non-html-files</link>
		
		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Thu, 06 Aug 2020 09:02:00 +0000</pubDate>
				<category><![CDATA[SEO]]></category>
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					<description><![CDATA[Do PDF files have any SEO value? PDF files often hold lots of great original content, but they’re&#8230;]]></description>
		
		
		
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		<title>Seasonal &#038; Sales Ecommerce Pages</title>
		<link>https://robkerry.com/article/seasonal-sales-ecommerce-pages</link>
		
		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Thu, 30 Jul 2020 09:00:00 +0000</pubDate>
				<category><![CDATA[Ecommerce]]></category>
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					<description><![CDATA[What are seasonal pages? They are parts of your website that only exist for certain parts of the&#8230;]]></description>
		
		
		
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		<title>Building the Perfect Product Page</title>
		<link>https://robkerry.com/article/building-the-perfect-product-page</link>
		
		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Wed, 15 Jul 2020 08:59:00 +0000</pubDate>
				<category><![CDATA[Ecommerce]]></category>
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					<description><![CDATA[What makes the perfect product page? I would break it down into a few different categories: What is&#8230;]]></description>
		
		
		
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		<item>
		<title>The History &#038; Future of Fashion Ecommerce</title>
		<link>https://robkerry.com/article/the-history-future-of-fashion-ecommerce</link>
		
		<dc:creator><![CDATA[Rob Kerry]]></dc:creator>
		<pubDate>Wed, 08 Jul 2020 08:57:00 +0000</pubDate>
				<category><![CDATA[Ecommerce]]></category>
		<guid isPermaLink="false">https://robkerry.com/article/the-history-future-of-fashion-ecommerce</guid>

					<description><![CDATA[This week’s post features our special guest, Miriam Lahage. Miriam was formerly the CEO of FigLeaves.com, plus a&#8230;]]></description>
		
		
		
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