Here’s a taste of what to expect.

Age: 28

Full time occupation: Freelance interior designer fashion designer and consultant.

1.How do you feel about being part of the final 10 shortlist?

It was a great experience from the beginning! And to know after all the hard work we put into it that you can be one of the top 10 at s*uce was great!

2.Were you expecting to be in the top 10?

It’s not about expectation but believing in my design.  

3.Why do you think your design deserves to win?

Because a great design isn’t just about creativity but also how it makes the lady feel when she wears it! 

4.Is this your first time designing or have you done this before?

I am a fashion designer and fashion stylist, worked with couture  designers around the world  and now I’m getting ready to do my Ready-To-Wear collection for 2012.

5.What are your fashion design dreams?

I hope to have my own standalone stores for men, women and kids around the world.

6.What advice would you give to other designers out there?

Believe in your dream and do what it takes to make your dream become your reality.

7.Who is your designer crush?

There are so many designers I grew up loving…  Chanel ,Valentino, Dior but my new secret crush is  Antonio Berardi .

8.If you could dress one celebrity, who would it be?

Sarah Jessica Parker.  I love her. She’s experienced and explores herself every time she dresses up.  So I hope I will dress her one day..ooh that would be so much fun :)

9.What do you think it means to be s*ucy?

Fun, sassy, classy ;) 

No wonder we’re so into Japan!

We just looooooove these totally kawaii girls!

When in Tokyo!

It appears this hairstyle is particularly conducive to Kawaiiness!

Love everything in Tokyo and especially Shibuya 109!

Over the next few weeks, we will be letting you in on our s*ucy globetrotting and sharing our fun finds!

Just click on the ‘s*uce on the go’ category to the right to keep track of what’s going on with our teams!

Right now, we’re in Tokyo and New York…

Loving the s*ucy designers stands! Dubai is ROCKIN’ Tokyo!!

Zayan at Rooms

Zayan rose girl

SugarVintage at Rooms

SugarVintage Tee

Mar Mar

OMG by OTT

Joana steaming!

Other awesomeness…

But who are we to keep all this excitement to ourselves..?

Watch this space as we keep you in the loop with all the s*ucy globetrotting and other goings on!

Tomorrow… it’s all about Rooms as 5 s*ucy designers show their looove for Tokyo!

Set up at Rooms in Tokyo

Watch this space!

And so when the blazerlicious Lady Fozaza joined forces with Bow to create a one-off style for Valentine’s day, only fabulousness could ensue.

And ensue it did! The “V” blazer was launched exclusively at s*uce at a superfun event attended by the superfash crowd…  The girls were even on hand to customise the blazers with studs themselves!

Bow and Lady Fozaza working their magic!

Waiting for their blazers

Zayan Ghandour drinking pink lemonade from her favourite vintage coca cola bottle

Zayan and the creative buying team

Love this bag!

Lady Fozaza playing dress up in gorgeous MOBO!

Amna shows us how to wear a crown

Loveliest ladies!!

Age: 20

Full time occupation (if student, where and what are you studying): Writer at Velvet Magazine, Journalism student at Ryerson University in Toronto

1. How do you feel about being part of the final 10 shortlist?

Thrilled and thankful.

2. Were you expecting to be in the top 10?

I was hoping to be!

3.Why do you think your design deserves to win?

It’s unique, unconventional, inspired, futuristic and focused. It fits the brief and uses a colour pop of mint green, which is on-trend for SS2012. It’s edgy and dramatic, but uses lightweight fabric for a comparatively fresh and effortless look.

4.Is this your first time designing or have you done this before?

I entered the competition in 2010, and was shortlisted then too. That “almost win” inspired me to keep on designing, and last summer I debuted my first collection.

5. What are your fashion design dreams?

I would love to establish an exclusive consultancy and create unique one-off tops, dresses and gowns for women who are always looking to make bold style statements and stand out in a crowd.

6.What advice would you give to other designers out there?

Pick up this month’s issue of Velvet Magazine! I wrote an article to give advice and guidelines to other emerging designers in the region.

7.Who is your designer crush? I.e what designer do you most admire, look up to or aspire to be like?

Right now, Alessandra Rich

8.If you could dress one celebrity, who would it be? Rooney Mara

9. What do you think it means to be s*ucy?

The store’s motto says it all: “Love what you love without hesitation.” Wear the dress from your innermost fantasy to a party, accessorize with chic but chunky neon jewelry and carry bags that make funky fashion statements (Fyunka!) because they fit your personality and taste to a T, and get lost in an entire world of creatively crafted couture.