SCA Promotions Blog

Bring Your Next Big Promotional Concept to Life

tmathis — Mon, 10 Jun 2013 10:00:22 +0000

This post is a continuation of ‘How to Integrate Prize Promotions into Your Business Strategy.’ As we previously discussed, you first need to lay the groundwork for a promotion to successfully engage your customer base and add value to your brand. Once you have covered the basics, deciding on a concept is the next step. [...]

How to Integrate Prize Promotions into Your Business Strategy

tmathis — Wed, 05 Jun 2013 18:32:30 +0000

Over the past 27 years, SCA Promotions has seen businesses of different sizes and industries take advantage of big-prize promotions. Every year, more and more companies begin to explore creative ways to build brand awareness, motivate consumers to act, and reward customer loyalty. If you’re looking to grow your marketing efforts, starting from the ground [...]

Making a Baseball Game Exciting for Your Fans

tmathis — Thu, 23 May 2013 15:28:36 +0000

Going to a baseball game is an American tradition. Nothing much compares to an afternoon in the sun with some peanuts, watching your favorite team take the field. The baseball teams themselves have a duty to make sure that fans enjoy themselves at the park, no matter if it’s at an MLB or a minor [...]

How to Help Those Affected by the Oklahoma Tornadoes

tmathis — Wed, 22 May 2013 13:44:12 +0000

Our thoughts are with those affected by the Moore, OK tornado. Donations to help are pouring in, and if you would like to help, we have compiled a list of where you can offer your support. Please read their needs carefully, as they may ask for monetary donations as donations of supplies increase. Thank you [...]

On-Air Radio Contests That Drive Engagement

tmathis — Mon, 22 Apr 2013 11:00:04 +0000

People love listening to the radio. Their favorite stations play the best songs and have the best personalities. Radio stations are also famous for giving out prizes such as concert tickets and other great prizes. With the help of SCA Promotions, your radio station’s contests can offer prizes that other stations can’t match through contests [...]

It’s a Celebration! How to Use Promotions for Milestone Anniversaries

tmathis — Mon, 08 Apr 2013 15:31:55 +0000

Running a business is no small feat. Untold numbers of businesses close their doors every year. Companies are running creative marketing campaigns to remain strong through down times, a rough economy, and many other pitfalls. When an anniversary of your business’ inception comes, why not celebrate with your customers? Whether it’s a five-year anniversary or [...]

Texas Lottery, SCA Promotions and Star Trek™ Join Forces

tmathis — Mon, 04 Mar 2013 15:07:17 +0000

Since 1966, Star Trek has been a staple of American entertainment, from televisions shows, to movies, books and more. And now, the Texas Lottery is adding scratch-off tickets to the mix, in anticipation of Star Trek Into Darkness, which is set to release in theaters this May. The Star Trek instant ticket is a great [...]

College Basketball Contests

tmathis — Thu, 14 Feb 2013 14:59:23 +0000

It’s easy to get caught up in the fun of college basketball championships. The grueling challenge of winning so many games make the tournament wildly popular. So popular that in 2010, CBS and Turner agreed to pay over $10 billion for the right to broadcast the games for the next 14 years. Your customers will [...]

Conditional Rebate Contests

tmathis — Fri, 08 Feb 2013 14:44:18 +0000

From the moment we wake up, we’re bombarded by noise from companies. From the branding on the shampoo bottle to the commercials on the late night news, people are constantly hearing and seeing messages. No one can possibly process all of those advertisements, so we naturally begin to filter a lot of it out. Companies [...]

The Value of Direct Mail Marketing

tmathis — Mon, 04 Feb 2013 14:56:02 +0000

You’ve likely heard the rumbling about the collapse of mail. Email has contributed to steady losses for the postal service industry. With many people receiving bills, magazines, and personal communication through the Internet, it’s fair to wonder if using direct mail marketing is effective for business at this point. Based on the successes we’ve seen, [...]