Purpose Built

It’s always about the customer

Recently I have been having a vigorous conversation with Axel Schultze over at his blog. The debate stems from my insistence that both free (read advertising driven) and paid business models require a relentless focus on a single point – customer experience. His counter point is business models determine who is in charge of leading...

Step up to the plate

As entrepreneurs, business owners, change agents and innovators we all have a natural tendency to swing for the fences. We keep looking for that one idea or opportunity to: make a difference, solve the big problems, change the world, hit the home run! What if a base hit was the answer? What if that base hit...

Potty Mouth

I have a sweet idea. I am going to open a restaurant. I love food and, I think, I have a killer concept. Wanna here it? Don’t tell anyone… Promise? Ok, here goes… I am going to open a restaurant where everyone eats out of the toilets. I’ll serve all my food in toilets. My...

Enterprise Collaboration: Cisco Quad

I had the pleasure of watching a demonstration of Cisco‘s vision for internal collaboration a couple of years ago at a conference I was speaking at. Harbrinder Kang Cisco’s Director of Collaboration Technologies led the demonstration and I remember thinking at the time: “If they ever put this into production it is going to be...

3 Reasons Earth Day Sucks

Earth Day sucks. Yes, you read that correctly. The whole day makes no sense. Earth Day was yesterday and all day long I thought - why are we celebrating? Earth Day is like Valentine's Day for the planet, a great day for marketers but of very little value for the actual recipients.

You Own the Customer’s Experience

I had to field an interesting question today and it got me thinking: Who owns the Customer’s Experience? In many cases folks would say – Marketing owns the customer relationship before they buy and Support owns the customer relationship after they buy. If a company is “very” forward thinking they may have people specifically assigned...

Comic Books are Dead

I never thought I would say this: Comic books are dead. Here’s the backstory: I have been a reasonably avid collector for the past 20 years (scary). Over that time I have read thousands and thousands of books and really enjoyed the art and the stories that were presented. But, standing in my local comic...

evt78j4pk2

3 Simple Rules for College Career Centers

This is a bit of a rant but it is worth mentioning. Maybe it will help someone else someday. Colleges take note – If you want employers to post jobs on your job boards there are a couple of key things you should do. 1. Make the job board easy to find – how about...

Are we asking the right questions?

“I guess I don’t get why RIAs get a hall pass from discoverability and accessibility or how rich they can be without a modicum of both. ” ~msweeney from a post on the IAI message list. There has been a healthy debate on the IAI message list concerning RIAs (Rich Internet Applications) over the past...