http://www.self-publishing-coach.com/self-publishing-blog.html en-us self publishing blog Tue, 20 Jan 2015 12:23:30 -0500 Tue, 20 Jan 2015 12:23:30 -0500 self-publishing-coach.com http://www.self-publishing-coach.com/book-marketing-101-sell-the-benefits-not-the-product.html6721a2cb0743cc03958325ff2ee330d1*I will have to go against the grain here (*note: my comments relate mainly to fiction novels), and, although my “#1 Book Marketing Tip” may at first sound Mon, 30 Sep 2013 13:09:31 -0400 http://www.self-publishing-coach.com/in-book-marketing-sometimes-less-is-more.htmlf1467aab7873f4e4365ea342eaae59e1Over the last 9 months I have put 7 of my books for sale on the Amazon Kindle store, including a former best seller CONTACT - and I've been through a Tue, 10 Sep 2013 14:13:34 -0400 http://www.self-publishing-coach.com/ebook-vs-paperback.html420dfb2886d6298675b9916e294db438I chanced upon your site and am so impressed with it. I am a bit overwhelmed with all that needs to be done to self-publish, but your step-by-step instructions Fri, 9 Aug 2013 20:53:53 -0400 http://www.self-publishing-coach.com/do-i-have-to-pay-for-printing-and-copying.html4db1b5e386cab3ea04699796231252cfIf it only cost you $3.75 to get your book published who pays for the cost of publishing more than one copy of the book. Do I have to pay if I sell more Fri, 9 Aug 2013 20:49:17 -0400 http://www.self-publishing-coach.com/book-signing-event-bonus-ideas.html8de31de75a56401e1a36d27e68b47ae0Recently, I attended a book signing at a local bookstore, and after waiting in line for an hour to meet the author, was pleased to find that the publisher Fri, 9 Aug 2013 20:18:55 -0400 http://www.self-publishing-coach.com/booktango-ebook-publishing.html3274f019d068608fb8b3614073c8a63aI just wanted to let you know about an ebook publishing website I used called BookTango. It was very easy to use, and even has a cover design option where Tue, 9 Jul 2013 11:13:00 -0400 http://www.self-publishing-coach.com/fonts-for-formatting-your-own-book.html73a47913bb8ea530c8c3c0a93c55e300I've learned from Friedlander's blog that the fonts you use must either be commercial fonts on your computer that you are licensed to use for book design Tue, 9 Jul 2013 11:07:59 -0400 http://www.self-publishing-coach.com/the-marketing-of-my-ebook.htmla2a26fb401154aa41ce394cf56729e78Hi Shelley, I absolutely love your blog - it is so darn helpful. Descriptive and detailed too. There are many blogs out there that discuss how to increase Tue, 9 Jul 2013 11:02:47 -0400 http://www.self-publishing-coach.com/dont-forget-about-postcards.html722b4049b067b1d9a16e45783dca2fadPostcards are a great promotional tool for authors that are often overlooked. When I talk about using postcards, I don't actually mean sending out hundreds Mon, 8 Jul 2013 13:10:55 -0400 http://www.self-publishing-coach.com/book-marketing-tips-from-authors-like-you.htmla379ad5b4e47288d133d6a6dc0a1e71aWe asked all of you who visit our website what your best book marketing tips were. Here are some the answers we received: YouTube Marketing Submitted Sun, 7 Jul 2013 11:13:48 -0400 http://www.self-publishing-coach.com/stop-go-no-futher-if-you-see-the-name-xlibris.htmlf74793e7bf5656305d0bfe4fb422f57eHi I'm Tanya and I would like to inform you of a terrible experience that I had. There is a company called Xlibris that I want everyone to be warned Fri, 5 Jul 2013 14:38:19 -0400 http://www.self-publishing-coach.com/use-all-5-kdp-select-free-days-at-once.html490f4305891574d17ab6ccd6788dd460I used all five KDP Select free promo days when I launched one of my books and that book ended up with more than 10,000 downloads and is still a strong Wed, 3 Jul 2013 21:43:29 -0400 http://www.self-publishing-coach.com/the-book-trailer.html792c52311f9570c1c16984ecdbc8bb2dFirst piece of marketing I do is to create a video trailer for my book you can take your own pictures, get them from free stock image sites like http://sxc.hu/ Tue, 2 Jul 2013 14:25:34 -0400 http://www.self-publishing-coach.com/tools-for-authors.html5002307b6079f5f03840c6fbc78664acScribophile Submitted by: Douglas Owen Scribophile is a community of writers who help each other by critiquing each other’s work. From free to a modest Tue, 2 Jul 2013 13:56:40 -0400 http://www.self-publishing-coach.com/build-your-platform-sell-more-books.htmlb28aea97d34dce88f47a9d08dae0a2b5The majority of aspiring authors who come to us for guidance have a small marketing platform and that makes it very challenging to sell a lot of books. Mon, 1 Jul 2013 13:27:56 -0400 http://www.self-publishing-coach.com/book-formatting-services.html43a0d7e1fff85680c92096c9e735edd4Looking for book formatting services to help you publish your book? One of the biggest obstacles to publishing a book is the technical stuff...formatting and cover design. You can either choose to DIY or hire someone to do it for you. On this page, we provide several recommendations for you. Wed, 19 Jun 2013 17:18:40 -0400 http://www.self-publishing-coach.com/Heather_Bixler-thankyou.html030489e33b6201b056517bb19fb1ddbaDescription Wed, 19 Jun 2013 16:10:56 -0400 http://www.self-publishing-coach.com/Cherie_Hill-thankyou.htmlef814e5f8ec7c94fb9b4773bd368dcf7Description Wed, 19 Jun 2013 15:57:08 -0400 http://www.self-publishing-coach.com/Kristen_Eckstein-thankyou.html9f61da3f3c8844706a0a751b6c79749bDescription Wed, 19 Jun 2013 15:06:52 -0400 http://www.self-publishing-coach.com/book-marketing-basics.htmlf971227280459eb2e0ef757c519cb4e3I've spent a lot of time marketing my books - so much in fact, that besides being an internationally best-selling author, I also work full time helping Wed, 19 Jun 2013 12:16:39 -0400 http://www.self-publishing-coach.com/why-does-an-author-need-to-have-a-blog.htmlac03098e83744002629bff473207e990 by D’vorah Lansky, M.Ed. I’d like to thank Shelley for graciously hosting me, as a guest blogger, in celebration of the launch of my newest book, 21 Mon, 13 May 2013 23:20:59 -0400 http://www.self-publishing-coach.com/3-free-tools.htmlc02eb07dd9ed712c005d9271b9b09773Dropbox Submitted by John Maxwell Feilding, New Zealand Online storage that allows you to save your files in the cloud and work on them from multiple Fri, 10 May 2013 18:11:46 -0400 http://www.self-publishing-coach.com/advertising.htmlc5583942617d6dc8b116f870a4cd5db0Advertising on Self-Publishing-Coach.com Mon, 29 Apr 2013 10:19:12 -0400 http://www.self-publishing-coach.com/what-is-a-book-launch-and-why-do-i-need-one.htmlc4b111ed792e41b50ebb0c863540a97cA book launch is just one way of introducing a new book into the public market. The goal is to let as many people as possible know about your book at the Thu, 18 Apr 2013 17:19:01 -0400 http://www.self-publishing-coach.com/be-original-and-win-loyalty.html4b2d16f966e8ebfba7f0d65d1a2ea607In the publishing and writing field, you have to be original in literary output only then you can think of winning the loyalty of the readers which is Mon, 8 Apr 2013 10:40:47 -0400 http://www.self-publishing-coach.com/more-free-tools.htmlc76a97eb3ab9d56f811a0234f7c2071aGoogle+ Hangout https://tools.google.com/dlpage/hangoutplugin Up to 8 users Completely free Desktop sharing Chat feature Users have choice of attending Thu, 14 Mar 2013 12:25:00 -0400 http://www.self-publishing-coach.com/10000-love-songs.html97cf66bfda7cce10871a9fea60fefae4There may be 10,000 songs out there about love, probably more, but they each are unique. Some love songs have a way of assuaging our grief, bringing us Mon, 25 Feb 2013 14:49:28 -0500 http://www.self-publishing-coach.com/you-can-successfully-market-your-book-without-a-publisher.htmlb6a02834dfb0fa59e0018849645e7c84One of the biggest problems that self-published authors face, is the challenge of marketing their book. Many of us tend to shy away from marketing all Fri, 22 Feb 2013 17:47:50 -0500 http://www.self-publishing-coach.com/paper-dolls.htmlcd1c9f23b990235117e37a6aae9528a8Remember when you, your sister or a friend played with paper dolls. Their clothes changed depending on the task or activity. However, their expression Mon, 11 Feb 2013 09:09:29 -0500 http://www.self-publishing-coach.com/paperback-novel-templates.html74b79c706c4e99b4f327a1b6168d83bdQuestion from Nick Dier: I have several non-fiction books selling but now I want to move to fiction writing. I just went to my shelves and pulled out Fri, 25 Jan 2013 10:59:43 -0500 http://www.self-publishing-coach.com/increase-your-income-with-email-marketing.htmle0412fef862a70d8826a5dc32de96620I am a firm believer that e-mail marketing is the number 1 way to increase your book sales. Having a dedicated following has made a huge difference in Wed, 23 Jan 2013 13:20:37 -0500 http://www.self-publishing-coach.com/publishing-a-large-print-edition-of-your-book.htmlbcf7e7ebe019abd5723273b982aa47d2Did you know you can publish a separate print book that is a large print edition on Createspace and they will be linked together? One author told me that Thu, 3 Jan 2013 19:38:27 -0500 http://www.self-publishing-coach.com/practice-makes-perfect.html3165167e1a81c53231d38fcce24e1e66John Kremer is constantly quoted for saying, “You should do something every day for three to years to market each of your books.” For a new author (and Mon, 31 Dec 2012 05:30:02 -0500 http://www.self-publishing-coach.com/christmas-book-sale.htmlf3df947f7ecc0ff50c98bc9e3229b3bfI’m totally excited to announce Self-Publishing-Coach.com’s first ever Christmas Book Sale. Not only is this the first Christmas sale that we’ve hosted, Wed, 12 Dec 2012 17:07:29 -0500 http://www.self-publishing-coach.com/marketing-your-book-on-amazon.htmlc220f5d29aece479324200845c23487aFind out 21 things you can easily do for free to gain more exposure and sales by marketing your book on Amazon. Fri, 30 Nov 2012 20:24:53 -0500 http://www.self-publishing-coach.com/read-marketing-your-book-on-amazon.htmld6c1e0c2b5cc65e27f9eeb5dbecb7a93If you are a first time author read Marketing Your Book on Amazon by Shelley Hitz. It combined loads of information in one place that has taken me a long Mon, 12 Nov 2012 20:01:44 -0500 http://www.self-publishing-coach.com/Marketing_Promo-thankyou.htmlbbe028cacf06d9f99b419f643c64ce5dDescription Tue, 30 Oct 2012 18:39:25 -0400 http://www.self-publishing-coach.com/know-me-know-my-work-garner-trust-and-a-sale-is-eminent.html242e051e00ef4efe5c144faef103537cEvery author knows that it's much easier to write a book and get it published than it is to market the book for potential readers and purchasers. The most Sun, 14 Oct 2012 20:57:07 -0400 http://www.self-publishing-coach.com/the-foundation-of-marketing.html3d7e1f9a178c32d580ea4959200133e5I want to start with a confession: I hate marketing. Well, what I thought marketing was. I don’t know if you have ever been roped into a sales job or not. Sat, 22 Sep 2012 13:08:17 -0400 http://www.self-publishing-coach.com/patience-persistence.htmld85fc89c122b9b6d5d7a7a3cbc916203My number one marketing tip is patience & persistence. As a first time self-published author, I am constantly looking for better ways to promote my book, Tue, 11 Sep 2012 15:17:13 -0400 http://www.self-publishing-coach.com/think-outside-the-bookstore.htmla6c183c10b46434bf87f63fc1c2efc03Major changes in the publishing industry have made it clear that we must be more creative about the way we market books. Traditional publishers only offered Wed, 15 Aug 2012 22:23:37 -0400 http://www.self-publishing-coach.com/web-based-mind-mapping-software.html8f561046371511739326bff64bc0d8b6I have recently been using Mind42.com's web based mind mapping software and, must I say, it's excellent. Very simple to use, great for taking notes, organizing Fri, 13 Jul 2012 14:27:26 -0400 http://www.self-publishing-coach.com/publishing-my-dog-sports-ebook-easy-with-bookbabycom.html1a76438c003ee3ba95c189c8e87e1708I actually finished writing my ebook on dog sports several months ago, but didn't have the foggiest idea what to do next, so it just sat in my computer, Sun, 8 Jul 2012 23:45:45 -0400 http://www.self-publishing-coach.com/book-categories-can-doom-sales-or-make-amazon-your-personal-publicist.html93dd0cd3dd2252a4f0ca6ed29bb44770When talking about my book, Amazon Categories Create Best Sellers: But That’s Not All They Do, I often get two responses, which is what prompted me to Fri, 6 Jul 2012 15:02:10 -0400 http://www.self-publishing-coach.com/book-marketing-tips-it-takes-time.html5e5c9df4182acabe8d5d22d9e04d6921As the quote in the picture describes so well, book marketing takes time. Do you feel like giving up? Book marketing expert, John Kremer, recommends Fri, 6 Jul 2012 13:41:43 -0400 http://www.self-publishing-coach.com/use-grabber-headline-and-lead.htmlce23d46c95535417a32b5232907c6a5fWith thousands of books published every DAY, it's no longer enough to say that you have a new book. Instead, your headline and lead have to talk about Mon, 18 Jun 2012 19:11:32 -0400 http://www.self-publishing-coach.com/4-reasons-youll-love-qr-codes-besides-their-untiring-toil.htmlbd87a6206dc3482bda40eb5480cf1706Have you joined the mobile marketing revolution yet? The public seems to be drawn to new technology which explains the attraction of QR codes. Besides Mon, 18 Jun 2012 14:02:54 -0400 http://www.self-publishing-coach.com/5-powerful-mind-success-strategies.html882ac794dd4b746f7091cf052ce07342Building a business is a fantastic and challenging experience. You can wake up exhilarated to begin your day and go to bed feeling overwhelmed and frustrated. Sat, 16 Jun 2012 14:51:09 -0400 http://www.self-publishing-coach.com/some-very-specific-questions-about-publishing-on-smashwords.htmle45e69f28639c5946e1d72dbb251ed15Long time reader, first time participant! Absolutely love the site and all the valuable info you provide. I have spent hours on the Smashwords platform Fri, 15 Jun 2012 20:06:46 -0400 http://www.self-publishing-coach.com/how-do-i-add-an-index-to-an-ebook.html3279650bde144b162d92f7cfe9231a12Question: Submitted by Dann I am in final review of my non-fiction text and need to add an index. If I publish it as a Kindle/ebook, then there are really Fri, 15 Jun 2012 00:29:55 -0400