SEO 101: Learning SEO Basics

Changes in SERPs Prompt Penguin 1.1

Daron Babin — Tue, 15 May 2012 03:47:56 +0000

Changes in SERPs Prompt Penguin 1.1 Rumors; Losing Videos on Google Places – Apparently it is a Bug; Matt Cutts on the aftermath of Penguin; aftermath of Penguin- a warning for WP users; Bing is rolling out a new look with a 3rd column integrating social.

52 Google Algorithm Updates; Building New Search Traffic to New Site

Daron Babin — Tue, 08 May 2012 16:50:18 +0000

52 Google Algorithm Updates as we look at the recently announced released algorithm update containing 52 changes to improve search quality. Ross and John also answer a listener question on ways of building a new web site to drive a decent amount of legitimate traffic.

March of the Google Penguin Update

Daron Babin — Tue, 01 May 2012 16:57:38 +0000

March of the Google Penguin Update and how this highlights the need to have access to your Google Webmaster Tools account and view it regularly; Google Goes after Links in WordPress Themes; Google Drive? Does it matter?

Google Over-Optimization Penalty Debate Continues

Daron Babin — Tue, 24 Apr 2012 19:07:28 +0000

Google Over-Optimization Penalty Debate Continues; Dropped In Rankings? Googles Mistake Over Parked Domains Might Be To Blame; The Negative SEO Debate Sparks Up Again; New Matt Cutts Video on How Search Engines work; How to check your Health in Search, What are the metrics you should be watching?

DMOZ, Linkbuilding and Over-Optimization

Daron Babin — Tue, 17 Apr 2012 14:13:59 +0000

DMOZ, Linkbuilding and Over-Optimization in the mailbag; Google Webmaster Tools Sends out 20,000 Hack Warnings Today; Weird Google Crawl Errors.

Google SEO Over-Optimization Penalty

Daron Babin — Tue, 27 Mar 2012 13:24:38 +0000

Ross and John discuss the newest Google algorithm update that plans to penalize websites deemed too optimized for SEO. They also run through what some types of over optimization may be flagged.

Google Search Quality; Linkbuilding Value of Redirects and Shortened URLs

Daron Babin — Tue, 13 Mar 2012 03:49:57 +0000

Ross and John take a glimpse into a Search Quality meeting at Google where they discussed how to correct in long queries. They also answer listener questions on the linkbuilding value of Redirects and shortened URLs, GWT and managing links.

Google Panda 3.3 Update Overview

Daron Babin — Mon, 05 Mar 2012 22:52:40 +0000

Ross and John look at the Google Panda 3.3 Update and its 40 changes to the algorithm, plus they answer some Facebook questions on link evaluation, no-follow links and sub-directories.

Google Bypassing User Privacy Settings

Daron Babin — Tue, 21 Feb 2012 02:53:49 +0000

Reports are out that Google bypassed privacy settings in Internet Explorer and Safari web browsers. Ross and John discuss this plus listener questions about SEO for Drupal and best practices for delivering the best content to the end user without sacrificing Google placement or usability.

Social Signals and Engagement

Jorge Hermida — Tue, 07 Feb 2012 04:18:38 +0000

Social signals are becoming more and more important as substantiators of the legitimacy of incoming links to your website so it is important to consider that each piece of content has not just incoming links but social attributions.

John helps us understand this subject with Tammy Kahn Fennell, CEO of MarketMeSuite, which speicalizes in getting the message out about your content while creating handling the touchy etiquette of social engagement.

Canonical Tags and Long Tail Keyword Traffic

Daron Babin — Tue, 31 Jan 2012 00:22:26 +0000

Questions about canonical tags, long tail keyword traffic, silos, keywords boosting of PageRank and deep page getting traffic are answered by Ross and John.

Google to Penalize Too Many Ads Above the Fold

Daron Babin — Mon, 23 Jan 2012 05:27:49 +0000

Google to Penalize Too Many Ads Above the Fold as they announce a planned update that targets sites with too many ads above the fold.

Also, Ross and John discuss Jerry Yang leaving Yahoo and a shakeup at Blackberry maker as RIM loses the co-founders and their COO takes over.

Google Search Plus Debacle

Daron Babin — Tue, 17 Jan 2012 05:02:12 +0000

Google has rolled out a new feature called Search plus Your World, currently available for users of Google who are using English and signed in with a Google profile. The Google Search Plus debacle up for discussion as Ross and John speak with the Partner of Reliable SEO and SEO Training Dojo, Terry Van Horne.

Art of SEO with Stephan Spencer

Daron Babin — Mon, 09 Jan 2012 23:47:10 +0000

Stephan Spencer is the co-author of O Reilly Medias The Art of SEO which is being newly released in 2012 with tons of updates. Stephan is a treasure trove of info and Ross and John do their best to eek out his insights on many useful subjects.

Responsive Design; NoArchive vs. NoIndex

Daron Babin — Tue, 20 Dec 2011 04:49:45 +0000

Responsive Design. NoArchive vs. NoIndex. The BASE element and URI. Plus, why do Canadians have a different thanksgiving? All this and more as Ross and John celebrate the 100th episode on SEO 101.

Do-It-Yourself SEO Tips

Daron Babin — Mon, 12 Dec 2011 23:36:13 +0000

Ross and John give us some Do-It-Yourself SEO Tips when you are taking a look at your own site, asking yourself whats important to look at and how to fix it. They look into tips on Link Building, directories of import, analytics setup and more.

Google Algorithm Update Demystified

Daron Babin — Tue, 06 Dec 2011 00:00:44 +0000

Google Algorithm Update Demystified; Blackbar going away on Google dropdown list added; Google New iPad App for Search; Google pulls the plug on their toolbar for Firefox. Ross and John also answer listeners questions on internal links and blog comments.

Secrets Behind Building a Successful Website

Daron Babin — Tue, 22 Nov 2011 04:09:41 +0000

Learn Secrets Behind Building a Successful Website as Ross speaks with Gil Namur, the President and CEO of the popular ezine LifeAsAHuman. Gil shares tips and tricks around the rise of traffic to his website from 0 visits to over 200k unique visits per month! We will discuss the marketing tactics and technology around his creation.

Google Adds +1 to Images, Enhances Authorship Markup

Daron Babin — Mon, 14 Nov 2011 22:25:25 +0000

Google adds +1 to images; Google has enhanced the authorship markup in Google Results and made it easier to get in; Google Penalizing Sites with excessive ads? Google bot crawling AXAX and Javascript comments; Adobe Drops support for Flash Dev in Mobile Apps.

Google+ Business Pages; Sources Related Information in Search Results

Daron Babin — Tue, 08 Nov 2011 00:11:52 +0000

Google+ Business Pages now available; Google is testing new Sources related information in search results; Bing favors Microsoft content more than Google favours it’s own says study; Google News linking to Authors Google+ profile.

What Scares SEOs?

Daron Babin — Tue, 01 Nov 2011 04:31:35 +0000

What is SCAAAARYYY about SEO? What scares SEOs? Blackhat, backlinks, Google algorithm changes? Ross and John list the things that really get them creeped out and scare the bejeezus out of them!

SEO 101 Google Encrypted Search and the Ice Cream Sandwich

Daron Babin — Tue, 25 Oct 2011 03:31:32 +0000

Google Encrypted Search as SEO Under Attack – The Google Analytics Keyword Data Apocalypse; The Android Ice Cream Sandwich and its new features like face unlock, bump, voice control with email control; MC Hammer Announces WireDoo, A Relationship-Based Search Engine.

Google Makes Minor Panda Update, Might Buy Hulu

Daron Babin — Tue, 18 Oct 2011 03:26:36 +0000

Google Makes Minor Panda Update; Google earnings report released; Google may still buy Hulu; The End of Search Without Social; Google Buzz going away.

Affiliate Links and Article Submission

Daron Babin — Mon, 10 Oct 2011 22:33:18 +0000

WebmasterTools data into Google Analytics; Oh No! What Happened To My PageRank? Facebook hit 800 million users this week; Android Nears 50 percent US Smartphone Market Share.

Ross and John also aswer listener questions on article submission software and posting affiliate links

Real Time Analytics, Facebook Changes, and Google+ Explodes

Daron Babin — Mon, 03 Oct 2011 22:41:33 +0000

Ross and John are back, these week diving into GOogle Real Time Analytics and ranking reports. They also answer some questions left over from a prior Q&A session, before wrapping up by talking about the pros and cons of FaceBook’s changes, and how Google+ has grown rapidly.

Google News Standout Tag for Featured Content

Daron Babin — Mon, 26 Sep 2011 23:11:40 +0000

Google News Launches Standout Tag for Featured Content as Google introduced a new link rel attribute that news organizations can use to mark their best work. You can mark up to seven pieces of content per week.

Ross also answers listener questions on WordPress based forum software and what kind of developed sites get noticed by Google quicker.

Stopping Non Subject Sites; Google+ and Google +1 Ranking Impact

Daron Babin — Mon, 19 Sep 2011 23:46:01 +0000

Ross offers us a site review of ClownAntics.com which supplies anything you could possibly need to dress like a clown. He also takes listeners on how to control or stop non subject sites from linking to them and the impact of rankings if any that Google + or Google +1 are making.

Making Buried Information From Google Places More Visible

Daron Babin — Mon, 22 Aug 2011 21:58:34 +0000

Mike Blumenthal reports Google has just released a new browser plugin (Chrome and IE) tool, Google Related that provides information that Google thinks is relevant to a given website that you are visiting. Ross and John also go through headlines in search and listener questions.

Google Dropping Support for Firefox; Panda 2.3 Rollout; Analytics Changes

Daron Babin — Mon, 08 Aug 2011 18:02:21 +0000

Ross and John discuss Google dropping support for Firefox, Panda 2.3 Rollout, Analytics Changes and How They Track Google Image Search, Bing Testing Ads Within Organic Search Results and much more. Tune in from from the WebmasterRadio.FM Home Page or from the chat.

Wizard of Google Places

Daron Babin — Mon, 25 Jul 2011 23:12:41 +0000

Ross and John speak with with Professor Maps himself, Mike Blumenthal – the wizard of Google Places and blogger of Understanding Google Maps and Local Search. If you have a business with a local presence then this exclusive interview is one you cannot afford to miss.

Google Webmaster Trends Analyst John Mueller

Daron Babin — Tue, 19 Jul 2011 02:13:54 +0000

Ross and John speak exclusively with Google Webmaster Trends Analyst John Mueller in a special 60-minute interview that includes topics like Google Plus, the Google Plus One button, and the metrics and tracking of both within Google Webmaster Tools and Google Analytics.

Get Listed and Google Plus

Daron Babin — Mon, 11 Jul 2011 22:47:05 +0000

John talks about his trip to Get Listed conference, they give their take on Google Plus and a Danny Sullivan article on Search Engine Land on How Twitter is no longer in Google where
Danny suggests site:twitter.com/accountname to get access to history per identity.

Returned Search Results and Metadata

Daron Babin — Mon, 27 Jun 2011 23:19:14 +0000

Ross and Scott answer listener questions on Google filling up more and more of it’s returned search results with ads, local search, google store, etc. And how will there be any room for small Internet retailers or will it all be brands? They also answer a question about handling extra metadata.

Site Review: OnlineBlackJackHQ

Daron Babin — Mon, 20 Jun 2011 23:04:23 +0000

Ross and John give their comments and suggestions in their site review of OnlineBlackJackHQ.com, a website that provides Online Blackjack tips and strategy.

Schema.org and SMX Advanced 2011

Daron Babin — Tue, 14 Jun 2011 00:45:39 +0000

Ross and John discuss a post that discusses What Schema.org Means for SEO and Beyond. We also get some news from SMX Advanced 2011 that Ross attended, including search result studies from Covario and SEOmoz.

Google +1 Launches, Screaming Frog Debate and a Site Review

Daron Babin — Tue, 07 Jun 2011 03:33:27 +0000

Ross and John discuss the launch of the Google +1 button, which lets people recommend Web sites to those in their social circle. After John defends the honor of using Screaming Frog when using site review, he and John do a site review.

Q and A: Graphics and Indexing, SubDomains, Geographic Targeting

Daron Babin — Tue, 17 May 2011 22:12:28 +0000

John returns to the show to help Ross answer your submitted questions, from graphics and indexing to using sub-domains or sub-directories, to geographic targeting in Google Webmaster Tools, and more.

Site Review: Ticketbooth.org.uk

Daron Babin — Mon, 09 May 2011 21:17:12 +0000

Ross and Scott walk through proper use of keywords and CSS, as well as how to avoid getting in trouble for paid links and hurting your page ranking while reviewing Tickbooth.org.uk, a site that specializes in selling rugby tickets.

Site Review of SevillaNJ.com

Daron Babin — Mon, 09 May 2011 21:13:08 +0000

Ross and Scott give their take on the metatags, content and indexing as part of a Site Review of SevillaNJ.com, A New Jersey restaurant that offers Spanish Style cuisine.

Site Review BlueSheepDog.com

Daron Babin — Mon, 25 Apr 2011 21:33:23 +0000

Ross and guest Scott Van Achte review and audit a website, giving advice on how to strengthen ranking, SEO, and usability. From better describing just what your site offers, to offers on how to title pages.

Just What Is Google Doing?

Daron Babin — Mon, 04 Apr 2011 21:55:39 +0000

Google’s new feature, Google Plus One aims to make search more social, while also being brought to bare for Google Street View not blurring people enough in Switzerland. Ross and John also answer a question on what you can change on your page to effect search rankings, and efficient ways to track it.

The duo also talk about some of their favorite Google April Fools jokes, from Chomercise, to Google Docs Motion, and even Google Cow. Finally John gives his suggestions and a break down of the various conferences, and which ones may be right for you.

SEO Impact by Moving Platforms

Daron Babin — Mon, 28 Mar 2011 23:16:51 +0000

Ross and John answer a listener question on SEO Impact by Moving Platforms as a wedding videographer considers the move from Rapidweaver to WordPress.

Also questions on a Firefox plugin that adds a PageRank number to the backlinks in Yahoo Site Explorer, off-page SEO and Rel=canonical passes Link Juice across domains.

What Tactics Have Their Days Numbered?

Daron Babin — Tue, 22 Mar 2011 00:03:14 +0000

Ross and John have an update on Google Toolbar and tackle tactics they feel are on the way out. Content farms, exact match domains, and more are put under scrutiny.

Crawl Frequency and the Google Farmer Panda

Daron Babin — Tue, 15 Mar 2011 01:47:20 +0000

How long do you normally give a change before you decide if it had any effect or not and move on? Is it even possible to answer that, since its largely dependent on crawl frequency? Ross and John answer that and other listener questions and discuss the Google Farmer Panda situation.

Buying Links and Breaking Down JCPenney Linkbuilding

Daron Babin — Mon, 21 Feb 2011 21:51:06 +0000

Ross and John give their take and breakdown the ongoing JCPenney Linkuilding saga. They discuss their own perspective on buying links based on how JCPenney handled it.

Google Algorithm Not Targeting Content Farms but Attribution

Daron Babin — Tue, 08 Feb 2011 03:38:17 +0000

Ross and John promised last week to tackle Article Distribution, and the news that came out could not have been more timely.

Matt Cutts announcement about algo changes prompted a SEL post by Barry Swartz that the Algo launched and was targetting Content Farms.

David Harry aka theGypsy posted that this algo update was not targeting Content Farms but Attribution

Ross, John and David discuss how this impacts the Article distribution tactic of both linkbuilding and content publication, plus how this ties to the new REL tags Google introduced last month related to content attribution.

Breaking The Link Building Idea Block

Daron Babin — Tue, 01 Feb 2011 04:39:28 +0000

Learn what to do when you run out of link building ideas and how everyday experiences can lead to content creation ideas. A listener also asks is writing articles and submitting them to article sites a viable way to get links and therefore rankings?

Google Algorithm Changes for Fixing Spam

Daron Babin — Mon, 24 Jan 2011 21:55:38 +0000

Google Plans Algorithm Changes for Fixing Spam as Matt Cutts, head of the search quality team, wrote in his blog that he agreed about the increase in spam and detailed what the company is doing to keep it under the hood. Ross and John also look into Googles answer to Groupon, Google Offers.

Matt Cutts Goes to Washington

Daron Babin — Tue, 18 Jan 2011 15:22:12 +0000

Matt Cutts Goes to Washington, Testifies Google Has Integrity, Europeans Go Fishing for Bad Google Behavior, plus Ross and John answer listener questions on sources for keyword analysis, WordPress plugins and more.

Search Roundtable for Affiliate Marketers Part 2

Daron Babin — Mon, 20 Dec 2010 23:20:18 +0000

Search Roundtable for Affiliate Marketers as Ross and John answer questions from WordPress blogs to linkwheels in Part 2 of their breakout session from AffCon Miami 2010.

Search Roundtable for Affiliate Marketers Part 1

Daron Babin — Tue, 14 Dec 2010 04:03:41 +0000

Search Roundtable for Affiliate Marketers as Ross and John answer questions from WordPress blogs to linkwheels in Part 1 of their breakout session from AffCon Miami 2010.

Sources for Keyword Analysis and Local Listings.

Daron Babin — Mon, 22 Nov 2010 22:38:31 +0000

Sources for Keyword Analysis and local listings are some of the topics brought up by listeners this week. Ross and John discuss how they approach this plus they answer a listener question who is trying to break into Googles local listings.

Explaining Benefits of SEO to Clients

Daron Babin — Mon, 15 Nov 2010 22:55:19 +0000

Effective ways of Communicating the Benefits of SEO to potential clients, like local/small business owners that do not know anything about computers who are completely overwhelmed by the internet.
Ross and John answer that listener question plus another question on Keyword TLDs.

How Do You Do Competitor Analysis?

Daron Babin — Tue, 09 Nov 2010 00:19:34 +0000

How do you do competitor analysis? A listener asks if it has to do with typing in your major keywords from keyword analysis and seeing who ranks well for them, then clicking on their site and literally reading content on the page and checking links to and from the page? David Ogletree from SEOFox.com also chimes in with his perspective.

New Google Local Search Results

Daron Babin — Tue, 02 Nov 2010 15:58:13 +0000

New Google Local Search Results and How to Adapt. Listeners ask how to optimize for these new results, and how Title Attributes, Menu Labels, and Alt Image descriptions play into SEO.

Domain Geotargeting and Keyword Research

Daron Babin — Mon, 25 Oct 2010 23:00:19 +0000

Domain Geotargeting and Keyword Research are up for discussion this week. Ross and John talk about how to balance content across several top-level domains, Keyword Research, Google Instant, brand search and a new spam report extension for Google Chrome.

Increasing the Level of Indexation

Daron Babin — Tue, 19 Oct 2010 14:32:02 +0000

Increasing the level of indexation, plus Ross and John discuss what are factors that could lead to non-indexing of a single page, or group of pages if they are in the sitemap.

5 Things to Focus on When Starting a SEO Program

Daron Babin — Mon, 04 Oct 2010 23:45:19 +0000

What are the top 5 things to focus on when starting an SEO Program on your own? Ross and John break down the question by recommending knowing your objectives/goals and setting up the factors for tracking success, competitor research and Keyword research, site optimization based on results of research, content strategy and Link building through building social networks.

Google Misplaced Reviews and Rich Snippets

Daron Babin — Mon, 27 Sep 2010 23:22:01 +0000

Ross and John discuss a recent blog post that said Google misplaced reviews, ratings, business listings on Google Maps that have since been fixed.

They also discuss how Rich Snippets are now being supported in Google Local SERPs.

Brand Based Searches and Indexing

Daron Babin — Mon, 13 Sep 2010 21:49:03 +0000

Ross and John answer a listener question on indexation, by offering ways to figure out what is indexed, and what isnt, and once youve figured out what isnt in the index how you increase the level of indexation.

They also discuss the new change in brand based searches where up to 7 listings can appear on the first page for a single domain.

How Social Impacts Traditional SEO

Daron Babin — Mon, 30 Aug 2010 23:19:41 +0000

Ross and John discuss How Social Impacts Traditional SEO. They discuss on site aspects including User Generated Content and Site Buttons and off site with things like Direct Link Development and seeding content.

They also answer a listener question on how social media factors into long-term link strategies, and how is it managed in a scalable and effective way.

Social Media Optimization Tips

Daron Babin — Mon, 23 Aug 2010 22:34:27 +0000

Ross and John discuss a listener suggested topic on Social Media Optimization and how it can help tie into SEO, like the many ways that you can do to optimize your blog.

Combining Ranking Results with Analytics

Daron Babin — Mon, 16 Aug 2010 21:37:16 +0000

Taylor Pratt, Product Marketing Manager for Raven Tools and Co-Founder Jon Henshaw discuss Combining Ranking Results with Analytics and how webmasters can do that with their toolset.

They also go into depth about the Raven tool set including features like Private branded reports, plus how you can view traffic, rankings and conversions in one interface and how it handles social and integrates analytics.

SEO Reputation and Integrity

Daron Babin — Mon, 09 Aug 2010 23:53:56 +0000

Ross and John comments on a State of Search blog post entitled SEOs are going to end up more hated than traffic wardens and estate agents. This leads to

They also discuss how the Verizon-Google net neutrality discussions appear to be miss-information plus Matt Cutts and his answer to a question at the SMX Advanced You and A session , discussing Page Sculpting on how there is a way to tell Google what pages are more important by linking to them from the home page.

AffCon 2010 Search Marketing Roundtable Part 2

Daron Babin — Mon, 26 Jul 2010 23:39:32 +0000

John moderates a Search Marketing Roundtable discussion held at Affcon 2010 Denver that featured the following panelists: David Szetela of Clix Marketing, David Ogletree from SEOFox, Jamie Smith from Engine Ready and Howard Kopp from Moniker.

AffCon 2010 Search Marketing Roundtable Part 1

Daron Babin — Mon, 19 Jul 2010 23:03:35 +0000

Page Sculpting and Rich Snippets

Daron Babin — Mon, 12 Jul 2010 23:16:54 +0000

Ross and John continue to breakdown subjects discussed during the SMX Advanced You and A session with Google engineer Matt Cutts which include Page Sculpting, Rich Snippets and Google supposed favoritism of YouTube.

Google vs. Bing: Obtaining Rankings

Daron Babin — Mon, 28 Jun 2010 19:04:27 +0000

Rand shared SEOmoz’s latest correlation study on Google and Bing and how they differ in terms of obtaining rankings. Learn how these search engines are similar and how Bing is changing the game.

Is Bing Changing Search?

Daron Babin — Mon, 21 Jun 2010 23:07:19 +0000

Ross and John talk about all things Bing including pros and cons, capability with social networking, and how similar it is, or isn’t, to Google.

Google Mayday and Toolbar PageRank Update

Daron Babin — Mon, 07 Jun 2010 23:01:49 +0000

Ross and John discuss Googles Mayday and Toolbar PageRank Update, and the impact that Mayday has had with longtail search terms. Finally, they discuss what you do when you’re stuck trying optimize a major brand.

Getting Going with Local Search

Daron Babin — Mon, 03 May 2010 21:10:06 +0000

Local Search is one of the fastest growing portions of search. Ross and John discuss the basics of getting going with local search, including getting your information on platforms like Yelp and FourSquare.

More Keyword Research

Daron Babin — Tue, 27 Apr 2010 01:54:37 +0000

Ross and John continue into their discussion on Keyword Research, including High Profile Terms vs. Longtail Tools such as Google Adwords Keyword Tool, KeywordSpy, WordTracker, Microsoft Advertising Intelligence Plugin.

Do You Really Need to do Keyword Research?

Daron Babin — Mon, 19 Apr 2010 21:48:55 +0000

Ross and John discuss Keyword Research, why is it important, do you really need to do it? They also look into High Profile Terms vs. Longtail Tools such as Google Adwords Keyword Tool, KeywordSpy, WordTracker, Microsoft Advertising Intelligence Plugin. They also look into the processing and evaluation process.

Page Speed, Ranking Factors and the Eminent Google Caffeine Update

Daron Babin — Mon, 12 Apr 2010 21:44:12 +0000

Ross and John continue their analysis of the recent interview between Eric Enge and Google Senior Engineer Matt Cutts, plus they discuss the need for page speed due the changes in the ranking factors in the Google Algorithm, plus they look ahead to the eminent Google Caffeine Update.

Session Ids and Affiliate Links

Daron Babin — Mon, 05 Apr 2010 22:03:54 +0000

Ross and John look over the recent Eric Enge interview where Google Senior Engineer Matt Cutts was asked about regarding PageRank, crawling, and indexing. Ross and John focus on Session Ids, Affiliate Links, Faceted Navigation and PR.

SMX West 2010 Recap Part 2

Daron Babin — Mon, 22 Mar 2010 20:00:02 +0000

Ross continues his discussion with John about domains requiring planning, URL parameter handling, Google Tasks, Page Feed, and other information he learned while attending SMX West 2010.

SMX West 2010 Recap

Daron Babin — Mon, 15 Mar 2010 23:14:23 +0000

Ross recaps his visit to SMX West 2010, and he mentions meeting with Bing representatives seeking to find tips for searching local Canadian web pages, plus how Bing will feed Yahoo with content and an organic spin to their algorithm.

WordPress 3.0 Preview

Daron Babin — Mon, 22 Feb 2010 23:38:00 +0000

Wordpress Core Developer Mark Jaquith, BuddyPress developer John Jacoby and head of User Experience Jane Wells preview the eminent launch of WordPress 3.0, including how it has been catered for SEOs, its security modifications, and more.

Increasing Indexation on Large Sites

Daron Babin — Mon, 15 Feb 2010 23:45:33 +0000

Ross and John discuss Increasing Indexation on Large Sites, plus look in some comments on content management systems, and a discussion on domains and how they impact SEO.

Blog Post Indexing and Duplicate Content

Daron Babin — Mon, 01 Feb 2010 23:44:36 +0000

Ross and John discuss the cost of PPC, duplicate content, plus they help a webmaster with delayed blog posts from being indexed and how to configure your xml feeds to advance your blog posts.

Web Design for SEO

Daron Babin — Mon, 25 Jan 2010 23:23:11 +0000

Ross and John discuss the issues that you can come across when you are an SEO working with a web designer, including securing pages being indexed, plus how web designers are expected to understand SEO, and what are the best ways to work with a design firm.

Geo Based Search Results on Mobile

Daron Babin — Mon, 18 Jan 2010 23:59:18 +0000

Ross and John discuss Geo Based Search Results on Mobile, plus a Technology Review article on How Google Ranks Tweets, where its Algorithms judge the relevance of microblog posts containing 140 characters or less.

Mobile Advertising Feud

Daron Babin — Mon, 11 Jan 2010 20:42:01 +0000

Ross and John discuss Real time search results for the recent California earthquake, plus the news that Bing is on all HP desktops and how
Google Nexus is in a feud with Apple iPhone as Apple buys Quattro as they fight Google for advertising.

SEO Topics to Watch in 2010

Daron Babin — Mon, 21 Dec 2009 23:28:03 +0000

Ross and John ask What are the big SEO topics to watch in 2010. THey go through the various search related events, plus what are the ToDos on your 2010 SEO list?

Distinguishing Real Time Search

Daron Babin — Mon, 23 Nov 2009 23:08:10 +0000

Ross and John discuss real time search and distinguishing it from time sensitive search based on when something happened, fresh content sensitive search meaning different search results based on the most recent data content and geo-spatial sensitive search based on the location of the user search for that content.

Index Saturation

Daron Babin — Mon, 09 Nov 2009 22:32:22 +0000

Ross and John discuss index saturation and how much of your site is being indexed by search engines, if you have deep navigation or if your site is experiencing some major blocks.

Tips on Hiring a SEO Company

Daron Babin — Mon, 02 Nov 2009 21:18:42 +0000

Ross and John discusses some tips that you should follow when hiring a SEO company for service, plus they discuss Droid, the next wave of Android-powered smartphones will include free turn-by-turn navigation software powered by Google Maps and Google Street View.

KMLs and Sitemaps

Daron Babin — Mon, 26 Oct 2009 21:56:00 +0000

Martijn Beijk is a local search engine optimization pro and SEO Consultant at Onetomarket. He just spoke at SMX Stockholm and he discusses his SEMMY nominated article on KMLs and Sitemaps.

Linkbuilding Effect of PageRank Removal

Daron Babin — Mon, 19 Oct 2009 22:01:51 +0000

Ross and John discuss a listener email on the Linkbuilding and SEO Effect of PageRank Removal, plus a listener on query freshness when it comes to ranking on Google.

SEO Performance Guarantees

Daron Babin — Mon, 12 Oct 2009 20:53:15 +0000

Ross and John answer questions on search ranking and optimization, rank position goals, web ranking reports, SEO performance guarantees and more.

Yahoo Bing Site Searches

Daron Babin — Mon, 28 Sep 2009 20:41:28 +0000

Ross and John discuss how will site searches be affected once Yahoo is taking over by Bing, plus they discuss a question on unethical SEO.

SEO 101 Q and A

Daron Babin — Mon, 21 Sep 2009 23:46:47 +0000

Ross and John answer questions from the WebmasterRadio chatroom like sitemaps, foreign content, crawl errors, black hat, xml sitemaps, duplicate content and more.

SEO Testing and PageRank Sculpting Changes

Daron Babin — Mon, 31 Aug 2009 22:41:01 +0000

Net Concept founder Stephan Spencer discusses SEO Testing, recent changes to recent PageRank Sculpting Changes and he gives his thoughts on the future of search.

Learning from SES San Jose 2009

Daron Babin — Mon, 24 Aug 2009 21:41:10 +0000

Ross and John discussed what they got out of from SES San Jose 2009, including the news including news rankings, classifying and ranking for content, PageRank, new search and more.

Roundtable on Bing-Yahoo and Google Caffeine

Daron Babin — Tue, 11 Aug 2009 23:58:29 +0000

From SES San Jose 2009, a panel of Search marketing experts; BestOfTheWeb President Greg Hartnett , SiteLogic Director of Marketing Jennifer Laycock, Pole Position Marketing President Stoney deGeyter and Enquisite CEO Richard Zwicky, discuss hot topics including the Bing Yahoo deal, and Google Caffeine.

Website Redesign and XML Sitemaps

Daron Babin — Mon, 27 Jul 2009 21:34:16 +0000

Learn about the impact that can be made when you are redesigning your website and they reference RexSwain.com for some cool tools. Plus, they discuss how to go about with setting up an xml sitemap.

Using Blogs in SEO

Daron Babin — Mon, 20 Jul 2009 23:05:29 +0000

Ross and John discuss best practices for Using Blogs and blog platforms like Wordpress in SEO, and downfalls like scraping, plus their take on tag usage and the best uses for rss feeds.

SEO Relation to Social Media

Daron Babin — Mon, 13 Jul 2009 21:21:06 +0000

Ross and John discuss SEO and its relation to social media and essentially using blogs and other social media tools to bring traffic so that they can see your search engine optimization.

Keyword Research and XML Sitemaps

Daron Babin — Mon, 29 Jun 2009 21:22:17 +0000

Ross and John discuss the hot trend tools that you can use for Keyword Research, like Twitter keyword tools, Yahoo Buzz and Google Trends.

Plus, they discuss xml site maps and transitioning your website with an excessive amount of archives.

Javascript and PageRank Sculpting

Daron Babin — Mon, 22 Jun 2009 22:16:49 +0000

Ross and John breakdown what was learned at SMX Advanced 2009, including Javascript, the comments made by Google’s Matt Cutts on NoFollow and PageRank Sculpting, and the IIS SEO ToolKit.

Evolution of Search Engines

Daron Babin — Mon, 15 Jun 2009 21:27:35 +0000

Ross and John discuss the Three Major Ranking Changes that have affected the Evolution of Search Engines, where search engines are today, and how they affect you.

Google Webmaster Tools Redesign Part 2

Daron Babin — Mon, 08 Jun 2009 20:36:06 +0000

Ross and John discusses the changes made in the redesign of the Google Webmaster Tools new interface, and this time they look at some of the tabs on the dashboard like site configuration, site maps, site links, and settings.

Google Webmaster Tools Redesigned Part 1

Daron Babin — Mon, 01 Jun 2009 20:21:24 +0000

Ross and John discusses the changes made in the redesign of the Google Webmaster Tools new interface, including crawl stats and sitemaps as they overview the dashboard.

Guy Kawasaki Twitter Tactics Discussion

Daron Babin — Tue, 21 Apr 2009 03:17:38 +0000

Twitter Tactics Discussion following a PPC Rockstars interview featuring David Szetela’s interview of Guy Kawasaki. Guests include Search and Social’s Dave Snyder and Szetela himself.

Keyword Research with the Keyword Guru

Daron Babin — Mon, 13 Apr 2009 21:49:43 +0000

Keyword Research with the Keyword Guru Dan Thies, and he discusses keyword relevance, tools , the acquisiton of customers versus traffic, and finally spy tools

Link Building to Directories & Link Opportunities

Daron Babin — Mon, 06 Apr 2009 22:28:09 +0000

Link Building to Directories and Link Opportunities with Loren Baker from Search Engine Journal. Loren discusses some tools that he uses for a linkbuilding campaign.

Using Social Media to Improve Search Engine Rankings

Daron Babin — Mon, 23 Mar 2009 22:00:44 +0000

Jeff Quipp joins Ross Dunn to discuss the advantages of Twitter and how social media can help your site’s rankings. Jeff and Ross give in-depth examples of how Twitter has helped link build and add targeted traffic to sites as well as build solid communities.

Completing Google Optimization

Daron Babin — Mon, 16 Mar 2009 16:32:52 +0000

Completing Google Optimization, plus a look at a number of other considerations which play a role in successful rankings in Google, and also touch on some tactics which are best avoided.

Incoming links

Daron Babin — Mon, 09 Mar 2009 21:56:18 +0000

Discussing incoming links as well as using Google Webmaster Tools in part 2 of a three-part series on Optimizing for top Google rankings.

Website Optimization

Daron Babin — Mon, 02 Mar 2009 22:23:59 +0000

Website Optimization when optimizing your site for Google from the right title and meta description tags to the body text and keyword placement.

Wordpress Optimization

Daron Babin — Mon, 23 Feb 2009 22:44:39 +0000

Wordpress Optimization, from plugins to avoiding duplicate content and the best uses of Word press for SEOs with Wordpress Expert Joost deValk

Canonical Link Tags

Daron Babin — Mon, 16 Feb 2009 23:55:37 +0000

Google, Yahoo, and Microsoft introduced Canonical Link Tags as a joint effort to help reduce duplicate content at SMX West.

Best Web Marketing Checklist

Daron Babin — Mon, 09 Feb 2009 23:59:37 +0000

Best Web Marketing Checklist when looking to find new optimization with Stoney Degeyter who wrote the SEMMY Award winning post

Common mistakes SEOs make

Daron Babin — Tue, 03 Feb 2009 00:02:13 +0000

Ross Dunn and Jennifer Evans Laycock discuss the common mistakes SEOs make, including Flash pages, targeting, link building, branding, and unrealistic client expectations.