SEO Consult Blogs

5 Facebook Risk Factors

Rory — Fri, 10 Feb 2012 09:30:49 +0000

Facebook is preparing to go public, marking a momentous occasion in the relatively short history of this ground-breaking, disruptive and controversial company. The social network are expecting to raise around $5 billion in initial investment, a figure that is in line with some of the largest Initial Public Offerings (IPO) in the history of technology. As Read Blog...

How to Design your blog for maximum SEO efficiency

Rory — Wed, 08 Feb 2012 09:32:58 +0000

There is nothing more important for websites and online brands looking to increase their online visibility than regularly posting fantastic content. The most obvious, natural way to do this is through maintaining a blog either on your website or on a separate microsite. I am a big advocate of companies looking to increase their visibility online Read Blog...

Quick SEO Tip #2 – Keyword Performance

Peter — Tue, 07 Feb 2012 16:14:12 +0000

Hi guys, we’ve got the second instalment in the quick tip series for SEO here. When starting an SEO campaign, create a list of possible keywords to target, that you think are relevant to the site. Pick the 5 most relevant keywords with the most search volume with the least competition. Pick atleast another 5 Read Blog...

Google: A Web of Nouns Versus a Web of Verbs

Rory — Mon, 06 Feb 2012 09:18:47 +0000

I have spoken in the past about how the major search engines, notably Google and Bing, have made clear their desire to become search engines of verbs rather than of nouns. For those that aren’t as geeky about grammar as me, nouns are naming words attributed to people, animals, places, things and other abstract ideas. Verbs, Read Blog...

A new social media player in town…

Andy S — Sun, 05 Feb 2012 13:00:34 +0000

With a staggering figure of 1 billion users expected to be using Facebook by August of this year, Google + reported to have reached the 100 million member mark earlier this week and Twitter to reach 500 million uses by the end of March, there may not be a better time for businesses to exploit Read Blog...

The Facebook Fix

Laura — Fri, 03 Feb 2012 09:56:09 +0000

I can’t really decide if the following is good news or bad news. A recent study in the journal Psychology Studies has found that the urge for a ‘Facebook Fix’ if you may, is just as strong, if not stronger than the decoy of tobacco and alcohol. My last blog post for SEO Consult was Read Blog...

How to maintain a low bounce rate

Rory — Thu, 02 Feb 2012 09:45:00 +0000

For those of you that follow any search engine optimisation blogs, or just SEO in general, then you will know of the bounce rate metric. It sounds like a very innocent measurement, but in reality it can become the bane of a webmaster or SEO programmers life as they rack their brains thinking of ways to Read Blog...

Improving Ocado’s SEO

Stuart — Wed, 01 Feb 2012 13:00:59 +0000

Exactly a year ago SEO consult wrote a blog about Ocado – (Ocado’s Bringing in the Greens) The blog highlighted that with projected initial losses of £11.6 million (actual £12.2 million) for 2010 following 2009’s loss of £25.5 million, things would only improve in 2011. It proved to be a good prediction with a £2.4 Read Blog...

Quick SEO Tip – Internal Linking

Mike M — Tue, 31 Jan 2012 10:42:03 +0000

Hi guys, I’m going to be starting a new quick tip series for the beginners out there, but there may be some use for the advanced SEO’s out there to maybe recap or spark some conversation. Today’s tip is the truth about internal linking. Internal linking can be useful to improve information hierarchy, help spiders Read Blog...

Four Basic SEO Qualities to Perfect

Rory — Sun, 29 Jan 2012 09:00:06 +0000

Search engine optimisation is incredibly complex. There are so many strategies, techniques and tactics that can be employed to help organically improve a businesses search engine visibility that it can be easy to forget some of the basic principles that are equally as essential. In this blog I’ll discuss a few of those basic principles that Read Blog...