SEO Training Club | Affordable SEO Techniques | Website Optimization | SEO Tips | SEO Help | - Podcasts powered by Odiogo

"Ask Alison" Coaching Call 03 February 2011

Alison Rothwell — Wed, 26 Jan 2011 00:00:00 -0800

Need some help with website optimization? Or a sounding board? Want to unravel an internet marketing problem? Here's Your Chance to "Ask Alison"!

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Gold Member Mentoring Call 6 January, 8:00 PM

Alison Rothwell — Thu, 30 Dec 2010 00:00:00 -0800

Need some help with website optimization? Or a sounding board? Want to unravel an internet marketing problem? The SEO Training Club mentoring calls are run monthly for Gold Members only.

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Using Marketing Research as a Publicity Tool

Alison Rothwell — Fri, 17 Dec 2010 00:00:00 -0800

Many businesses like to use the information gained from market research to improve products and services or create new ones that their customers will be interested in. You can also manipulate this process to use market research as a marketing tool, giving you access not only to customers but to getting feedback at the same time.

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Why is it so Important to be Liked?

Alison Rothwell — Fri, 10 Dec 2010 00:00:00 -0800

So you've got a Facebook business page (Fan Page)? That's a great step in the right direction. A lot of other small businesses don't both to create their own page and they're missing a trick.

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Signature Links to Get More Sales

Alison Rothwell — Thu, 02 Dec 2010 00:00:00 -0800

The idea of using your personal activities online to promote your business is sometimes overlooked by business owners. This can be an extremely simple way to get extra attention and in places where people already know or recognize you, it can lead to extra clicks through to your website out of curiosity. This then often leads straight into sales.

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How to Create Videos Easily and Distribute Them to Hundreds of Potential Customers

Alison Rothwell — Wed, 24 Nov 2010 00:00:00 -0800

What if I told you that you could create a 5 minute video in less than an hour of work with no video editing skills and have it seen by hundreds or thousands of customers who're interested in learning more about your product? It's not only possible -- It's easy. Here's how.

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Why You Should Think About Naming Your Pages

Alison Rothwell — Thu, 18 Nov 2010 00:00:00 -0800

If you are building a website that has important information for potential customers on pages other than the main homepage you'll want to ensure that you have adequately named your pages. This is also important when it comes to adding pages to directories and search engines.

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Using AWstats to Understand Your Website Traffic - part 1

Alison Rothwell — Sun, 14 Nov 2010 00:00:00 -0800

Part 1 of our series on how to use AWstats to understand your website traffic

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Gold Member Mentoring Call 09 December 2010

Alison Rothwell — Fri, 12 Nov 2010 00:00:00 -0800

Need some help with website optimization? Or a sounding board? Want to unravel an internet marketing problem? The SEO Training Club mentoring calls are run monthly for Gold Members only.

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How to Show Off Your Product Images

Alison Rothwell — Thu, 04 Nov 2010 00:00:00 -0800

When running an online business, the way you showcase your products is very important. Keep in mind that your guests and potential customers cannot physically view the product. If your product is available in retail stores offline then....

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Become an Expert in Your Field

Alison Rothwell — Thu, 04 Nov 2010 00:00:00 -0800

If your business is in a particular industry or you offer services to a specific field then you should consider your personal reputation. This means YOU! The professional behind the business, not your home life. While your business may be well regarded, if you can demonstrate that you are someone considered an expert in your field, then you'll find that your customers are much more likely to trust your business choices and believe the information within your sales and website details.

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Live SEO Training Workshop with Alison 13 November

Alison Rothwell — Wed, 03 Nov 2010 00:00:00 -0800

I'm hosting my first live SEO training workshop on 13 November 2010 at Heathrow, London.

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Why You should Consider an Automatic Email Response

Alison Rothwell — Thu, 28 Oct 2010 00:00:00 -0800

When you initially start your business and launch your online presence it's almost instinctive to want to offer personal responses to everyone who gets in touch. However as your business grows this can become more difficult but there is an easy way to avoid any back up or delays in contact.

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Website Workout Webinar: Alison Rothwell 23 November 2010

Alison Rothwell — Thu, 21 Oct 2010 00:00:00 -0800

Alison, founder of the SEO Training Club will be sharing her 7 Steps to Online Business Success

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Getting Great Use from Your Press Activities

Alison Rothwell — Thu, 21 Oct 2010 00:00:00 -0800

When you create a business website you want to be able to show your customers not only your products or services, but also why they should consider a business relationship with you.

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Add a Blog Feed to Facebook - Part 3

Alison Rothwell — Thu, 14 Oct 2010 00:00:00 -0800

Part 3 of our 3 part series on how to import your blog feed into your Facebook Page

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Add a Blog Feed to Facebook - Part 2

Alison Rothwell — Thu, 14 Oct 2010 00:00:00 -0800

Part 2 of our 3 part series on how to import your blog feed into your Facebook Page

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Add a Blog Feed to Facebook - Part 1

Alison Rothwell — Thu, 14 Oct 2010 00:00:00 -0800

Part 1 of our 3 part series on how to import your blog feed into your Facebook Page

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Create A Facebook Fan Page

Alison Rothwell — Thu, 14 Oct 2010 00:00:00 -0800

Create a Facebook Page (also called Fan Page or Business Webpage): Pages are used by businesses, organizations and other public figures to broadcast announcements to those who are interested in what they're doing and want to connect with them. Using applications you can enhance your page by adding video, audio, news feeds, event announcements and more.

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Add A Custom Wallpaper to Facebook

Alison Rothwell — Thu, 14 Oct 2010 00:00:00 -0800

How to Add a Custom Wallpaper to Your Facebook Page

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Set Regular Times to Update Your Website

Alison Rothwell — Fri, 08 Oct 2010 00:00:00 -0800

It is really important for a number of reasons that you keep the info on your website current and up to date, and this means having regular access to website content and changing it often.

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Submitting an XML Sitemap to Google

Alison Rothwell — Fri, 08 Oct 2010 00:00:00 -0800

Even if you have no technical knowledge at all there is no need to be scared off by the thought of submitting some technical information to a search engine like Google. It's a fairly easy process and can allow for your potential customers to find you and the information on your website most relevant to them.

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Top Tips for Using StumbleUpon

Alison Rothwell — Fri, 01 Oct 2010 00:00:00 -0800

StumbleUpon is a great website for discovering new information online. It basically takes users through a tour of the internet by clicking the button in the frame that sits in the top of a browser you can switch randomly through countless websites and then explore them if interested. It's also a great way to get your business noticed.

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Submit Articles About your Brand

Alison Rothwell — Fri, 24 Sep 2010 00:00:00 -0800

There are many websites available today that allow user-submitted information to be placed for free that will highlight and advertise your brand. Some sites will actually pay you for hits - meaning the more people who read the article, the more money you earn. These sites also include a list of special content wanted that can often be highly searched and easily written, and if your product or service fits into one of these categories you'll be able to get paid for advertising.

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Using RSS Feeds

Alison Rothwell — Fri, 17 Sep 2010 00:00:00 -0800

If you have a website that is regularly updated, whether it be with new product information or events or even using a blog then looking into RSS feeds is important. This will let you stay connected to visitors to the site because they can choose to have all future updates sent directly through to their program or browser. Consumers will not be expected to remember to visit again later, and all of your new information is delivered to targeted readers.

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Making the Most of a 404 Webpage

Alison Rothwell — Thu, 09 Sep 2010 00:00:00 -0800

When you build a new website it is important to think about what your visitors will encounter whenever they reach an error. Whether they type in an extension incorrectly, the site directs to a non-existent page or you're yet to build the extra content it's a good idea to think about what you want people to see.

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How to Upload a YouTube video

Alison Rothwell — Fri, 03 Sep 2010 00:00:00 -0800

You can make a video for YouTube using a digital camera, web cam or cell phone. To edit your video, you can use Windows MovieMaker, iMovie (Mac) or any number of other programs.

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Creating A Playlist On YouTube

Alison Rothwell — Fri, 03 Sep 2010 00:00:00 -0800

Step by step instructions for creating a YouTube playlist

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Embed YouTube Videos into Websites

Alison Rothwell — Fri, 03 Sep 2010 00:00:00 -0800

Whether you want to embed your video, someone else's video or your playlist into your website the steps below should work with most videos and websites.

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Creating Your YouTube Account

Alison Rothwell — Thu, 02 Sep 2010 00:00:00 -0800

Creating Your YouTube Account is as easy as 1,2,3,4.....

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Customizing Your YouTube Channel

Alison Rothwell — Thu, 02 Sep 2010 00:00:00 -0800

Your personal channel is automatically created when you create your account. There are many ways t

What Are Long Tail Keyphrases

Alison Rothwell — Wed, 18 Aug 2010 00:00:00 -0800

In order to effectively use short or long tail keywords and phrases on your website, you must first understand what they are and how they work.

5 Tips for Building Your Business with Twitter

Alison Rothwell — Tue, 27 Jul 2010 00:00:00 -0800

Twitter seems to be something that most of the top online marketers are both talking about and using today. It's certainly revolutionized the way we communicate with each other! With an estimated 6 million plus users, Twitter should be an essential part of any online marketing strategy as it's one of the best ways to interact with your business partners, your clients and your prospects.

Next Live Expert Webinar: Susan Odev 12 October 2010

Alison Rothwell — Thu, 22 Jul 2010 00:00:00 -0800

Susan Odev is Author of Mum Ultrapreneur and I'm thrilled that she has agreed to speak to the SEO Training Club.

Next Live Expert Webinar: Wendy Shand 3 August 2010

Alison Rothwell — Thu, 22 Jul 2010 00:00:00 -0800

Wendy Shand is one of the UK's top businesswomen and I'm thrilled that she has agreed to speak to the SEO Training Club.

Facebook Ads: The Most Targeted Medium on the Internet

Alison Rothwell — Thu, 22 Jul 2010 00:00:00 -0800

Most marketers know that having well targeted ads means profits -- And that's what makes Facebook Ads so incredible. Facebook ads is a relatively new medium that most old school marketers have yet to tap, yet has incredible earning potential. Read on to learn the benefits of working with Facebook ads and how to make it work for you.

Maximizing Your Facebook Profile to Generate Interest