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	<title>iPadiPad | iPad</title>
	
	<link>http://seriouslyipad.com</link>
	<description>real-time discovery by s.erious.ly</description>
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		<title>Daily iPad App: Monster Wars is a great addition to Legendary Wars series</title>
		<link>http://feedproxy.google.com/~r/seriouslyipad/~3/zi1OtkfZj7o/</link>
		<comments>http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 01:00:00 +0000</pubDate>
		<dc:creator>Mike Schramm</dc:creator>
				<category><![CDATA[Publishers]]></category>
		<category><![CDATA[The Unofficial Apple Weblog (TUAW)]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[daily app]]></category>
		<category><![CDATA[daily ipad app]]></category>
		<category><![CDATA[DailyIpadApp]]></category>
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		<category><![CDATA[Game]]></category>
		<category><![CDATA[Games]]></category>
		<category><![CDATA[ios]]></category>
		<category><![CDATA[iPad]]></category>
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		<category><![CDATA[liv games]]></category>
		<category><![CDATA[LivGames]]></category>
		<category><![CDATA[monster wars]]></category>
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		<guid isPermaLink="false">http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/</guid>
		<description><![CDATA[  I first saw Monster Wars a little while ago at Macworld as Liv Games was just publishing it, but the title has been out for a little while now and I've had a little longer to play with it. Monster Wars is not only another huge content pack for Legend...]]></description>
			<content:encoded><![CDATA[<p style="text-align:center;padding:0;margin:0 0 10px 0"> <img alt="" border="0" height="336" src="http://www.blogcdn.com//media/2012/02/monsterwarsdia.jpg" width="450" /></p><p> I first saw <a href="http://itunes.apple.com/us/app/monster-wars/id443819138?mt=8">Monster Wars</a> a little while ago at Macworld as Liv Games <a href="http://www.tuaw.com/2012/02/01/liv-games-releases-monster-wars-on-ios-at-macworld-iworld-2012/">was just publishing it</a>, but the title has been out for a little while now and I've had a little longer to play with it. Monster Wars is not only another huge content pack for Legendary Wars, with tons of new stages, modes and units to play with, but it is a nice iteration on the series as a whole, with a lot of subtle but solid improvements to the gameplay.</p><p> Unit animations are generally better across the board, and the controls work basically the same. I still sometimes have trouble keeping track of which heroes I'm controlling and which lanes they are supposed to be in. The UI is much improved. The pacing of the game shows that Liv Games has learned quite a bit about how to move players from level to level. The new modes add quite a bit to the game, which was likely a tough task considering how much variety was already there.</p><p> If you loved <a href="http://itunes.apple.com/us/app/legendary-wars/id413423472?mt=8">Legendary Wars</a>, you've probably already grabbed this one. But even if you've never heard of Legendary Wars, <a href="http://itunes.apple.com/us/app/monster-wars/id443819138?mt=8">Monster Wars</a> is a steal at 99 cents. New players might be slightly overwhelmed by what's going on in the new title, but Liv Games has made two really spectacular titles here.They really shouldn't be missed, especially on the iPad.</p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/">Daily iPad App: Monster Wars is a great addition to Legendary Wars series</a> originally appeared on <a href="http://www.tuaw.com">TUAW - The Unofficial Apple Weblog</a> on Mon, 06 Feb 2012 20:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.tuaw.com"><img src="http://www.tuaw.com/media/feedlogo.gif" alt="TUAW - The Unofficial Apple Weblog" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/">Daily iPad App: Monster Wars is a great addition to Legendary Wars series</a> originally appeared on <a href="http://www.tuaw.com">TUAW - The Unofficial Apple Weblog</a> on Mon, 06 Feb 2012 20:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://itunes.apple.com/us/app/monster-wars/id443819138?mt=8>Read</a> | <a href="http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.tuaw.com/forward/20165565/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/#comments" title="View reader comments on this entry">Comments</a></p>
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		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/</feedburner:origLink></item>
		<item>
		<title>Daily iPad App: Monster Wars is a great addition to Legendary Wars series</title>
		<link>http://feedproxy.google.com/~r/seriouslyipad/~3/zi1OtkfZj7o/</link>
		<comments>http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 01:00:00 +0000</pubDate>
		<dc:creator>Mike Schramm</dc:creator>
				<category><![CDATA[Publishers]]></category>
		<category><![CDATA[The Unofficial Apple Weblog (TUAW)]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[daily app]]></category>
		<category><![CDATA[daily ipad app]]></category>
		<category><![CDATA[DailyIpadApp]]></category>
		<category><![CDATA[developer]]></category>
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		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[liv games]]></category>
		<category><![CDATA[LivGames]]></category>
		<category><![CDATA[monster wars]]></category>
		<category><![CDATA[MonsterWars]]></category>
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		<category><![CDATA[review]]></category>

		<guid isPermaLink="false">http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/</guid>
		<description><![CDATA[  I first saw Monster Wars a little while ago at Macworld as Liv Games was just publishing it, but the title has been out for a little while now and I've had a little longer to play with it. Monster Wars is not only another huge content pack for Legend...]]></description>
			<content:encoded><![CDATA[<p style="text-align:center;padding:0;margin:0 0 10px 0"> <img alt="" border="0" height="336" src="http://www.blogcdn.com//media/2012/02/monsterwarsdia.jpg" width="450" /></p><p> I first saw <a href="http://itunes.apple.com/us/app/monster-wars/id443819138?mt=8">Monster Wars</a> a little while ago at Macworld as Liv Games <a href="http://www.tuaw.com/2012/02/01/liv-games-releases-monster-wars-on-ios-at-macworld-iworld-2012/">was just publishing it</a>, but the title has been out for a little while now and I've had a little longer to play with it. Monster Wars is not only another huge content pack for Legendary Wars, with tons of new stages, modes and units to play with, but it is a nice iteration on the series as a whole, with a lot of subtle but solid improvements to the gameplay.</p><p> Unit animations are generally better across the board, and the controls work basically the same. I still sometimes have trouble keeping track of which heroes I'm controlling and which lanes they are supposed to be in. The UI is much improved. The pacing of the game shows that Liv Games has learned quite a bit about how to move players from level to level. The new modes add quite a bit to the game, which was likely a tough task considering how much variety was already there.</p><p> If you loved <a href="http://itunes.apple.com/us/app/legendary-wars/id413423472?mt=8">Legendary Wars</a>, you've probably already grabbed this one. But even if you've never heard of Legendary Wars, <a href="http://itunes.apple.com/us/app/monster-wars/id443819138?mt=8">Monster Wars</a> is a steal at 99 cents. New players might be slightly overwhelmed by what's going on in the new title, but Liv Games has made two really spectacular titles here.They really shouldn't be missed, especially on the iPad.</p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/">Daily iPad App: Monster Wars is a great addition to Legendary Wars series</a> originally appeared on <a href="http://www.tuaw.com">TUAW - The Unofficial Apple Weblog</a> on Mon, 06 Feb 2012 20:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.tuaw.com"><img src="http://www.tuaw.com/media/feedlogo.gif" alt="TUAW - The Unofficial Apple Weblog" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/">Daily iPad App: Monster Wars is a great addition to Legendary Wars series</a> originally appeared on <a href="http://www.tuaw.com">TUAW - The Unofficial Apple Weblog</a> on Mon, 06 Feb 2012 20:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://itunes.apple.com/us/app/monster-wars/id443819138?mt=8>Read</a> | <a href="http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.tuaw.com/forward/20165565/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.tuaw.com/2012/02/06/daily-ipad-app-monster-wars/#comments" title="View reader comments on this entry">Comments</a></p>
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		<item>
		<title>The pros and cons of making a digital jump with comics</title>
		<link>http://feedproxy.google.com/~r/seriouslyipad/~3/CmY3fsfKA0s/</link>
		<comments>http://www.tuaw.com/2012/02/06/the-pros-and-cons-of-making-a-digital-jump-with-comics/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 00:00:00 +0000</pubDate>
		<dc:creator>Megan Lavey-Heaton</dc:creator>
				<category><![CDATA[Publishers]]></category>
		<category><![CDATA[The Unofficial Apple Weblog (TUAW)]]></category>
		<category><![CDATA[comics]]></category>
		<category><![CDATA[ComiXology]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[manga]]></category>
		<category><![CDATA[Viz Media]]></category>
		<category><![CDATA[VizMedia]]></category>

		<guid isPermaLink="false">http://www.tuaw.com/2012/02/06/the-pros-and-cons-of-making-a-digital-jump-with-comics/</guid>
		<description><![CDATA[  Anime News Network did an in-depth comparison of reading manga on an iPad vs. a Nook Color today, after Viz Media sent them both devices so they could do a hands-on look at making the digital jump. After taking a hit from the closing of Borders, Viz ...]]></description>
			<content:encoded><![CDATA[<p style="text-align: center; "> <img alt="" src="http://www.blogcdn.com/www.tuaw.com/media/2010/11/viztuaw1109.jpg" style="width: 456px; height: 342px; " /></p><p> Anime News Network <a href="http://www.animenewsnetwork.com/feature/2012-02-06">did an in-depth comparison</a> of reading manga on an iPad vs. a Nook Color today, after Viz Media sent them both devices so they could do a hands-on look at making the digital jump. After taking a hit from the closing of Borders, Viz decided to turn its popular Shonen Jump publication <a href="http://www.animenewsnetwork.com/news/2011-10-14/viz-to-launch-weekly-shonen-jump-alpha-digital-anthology">into a digital-only product</a>. Launched in January, <a href="http://www.vizmanga.com/sj-weekly">Weekly Shonen Jump Alpha</a> is $25.99 for an annual subscription, with three of its flagship series -- One Piece, Bleach and Naruto -- now running almost concurrent with the Japanese release. Individual issues can be rented for 99 cents for a 4-week period.</p><p> The results aren't surprising. By holding up a volume of manga next to an iPad, it shows that the iPad is right about the same size as a manga volume and the experience is just as good as reading a print book. What the article does highlight is the problems that the Nook Color has with Viz's products, especially when it comes to things such as double-page spreads. It doesn't touch on the Kindle Fire, however, since Viz hasn't ported its app out to it yet. As expected, the big drawback to the iPad is the price. While manga sold via Viz's iPad app is cheaper than the print volumes, the price of an iPad would be the barrier preventing teens from completely making that digital jump Viz wants them to make.</p><p> <a href="http://www.tuaw.com/2010/11/08/viz-brings-mainstream-manga-to-the-ipad/">We originally looked at the Viz app in 2010</a>, and we were pretty pleased with its offerings then. If you haven't considered a digital transition of your manga and comics yet, the ANN article is a good way to see if you'd want to do so. While I still prefer buying print graphic novels, my comic-buying habits are a mix of supporting <a href="http://blog.comixconnection.com/">my favorite local comic shop</a> and buying digital manga through <a href="http://itunes.apple.com/us/app/comics/id303491945?mt=8">Comixology</a> and <a href="http://itunes.apple.com/us/app/viz-manga-for-ipad/id391613351?mt=8">Viz</a> -- the latter being excellent for long series that take up a ton of shelf space.</p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.tuaw.com/2012/02/06/the-pros-and-cons-of-making-a-digital-jump-with-comics/">The pros and cons of making a digital jump with comics</a> originally appeared on <a href="http://www.tuaw.com">TUAW - The Unofficial Apple Weblog</a> on Mon, 06 Feb 2012 19:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.tuaw.com"><img src="http://www.tuaw.com/media/feedlogo.gif" alt="TUAW - The Unofficial Apple Weblog" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.tuaw.com/2012/02/06/the-pros-and-cons-of-making-a-digital-jump-with-comics/">The pros and cons of making a digital jump with comics</a> originally appeared on <a href="http://www.tuaw.com">TUAW - The Unofficial Apple Weblog</a> on Mon, 06 Feb 2012 19:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.animenewsnetwork.com/feature/2012-02-06>Read</a> | <a href="http://www.tuaw.com/2012/02/06/the-pros-and-cons-of-making-a-digital-jump-with-comics/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.tuaw.com/forward/20165535/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.tuaw.com/2012/02/06/the-pros-and-cons-of-making-a-digital-jump-with-comics/#comments" title="View reader comments on this entry">Comments</a></p>
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		<item>
		<title>iPads invade Super Bowl parties</title>
		<link>http://feedproxy.google.com/~r/seriouslyipad/~3/m3oZzrNApZQ/</link>
		<comments>http://www.tuaw.com/2012/02/06/ipads-invade-super-bowl-parties/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 23:00:00 +0000</pubDate>
		<dc:creator>Mike Schramm</dc:creator>
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		<guid isPermaLink="false">http://www.tuaw.com/2012/02/06/ipads-invade-super-bowl-parties/</guid>
		<description><![CDATA[  I've talked quite a bit before about the growing "second screen" phenomenon, where iPads and other mobile devices are used as a second screen while either working on another computer or watching television. And with the biggest event on television ye...]]></description>
			<content:encoded><![CDATA[<p style="text-align:center;padding:0;margin:0 0 10px 0"> <img alt="" border="0" height="255" src="http://www.blogcdn.com//media/2012/02/superbowlxlvi.jpg" width="450" /></p><p> I've talked quite a bit before about the growing "second screen" phenomenon, where iPads and other mobile devices are used as a second screen while either working on another computer or watching television. And with the biggest event on television yesterday, there was likely a lot of "second screen" viewing going around. ZDNet's James Kendrick says his was one of three iPads around the coffee table <a href="http://www.zdnet.com/blog/mobile-news/ipad-invasion-of-the-super-bowl/6718">at his Super Bowl party</a>, and with <a href="http://www.washingtonpost.com/business/technology/twitter-reports-super-bowls-social-statistics/2012/02/06/gIQAfZFntQ_story.html">tens of thousands of tweets</a> per second going out during the most interesting parts of the game, Kendrick's experience was undoubtedly not unique.</p><p> Car maker Chevrolet actually participated in the event with <a href="http://itunes.apple.com/us/app/chevy-game-time/id495838274?mt=8">the Chevy Game Time app</a>, which not only posted ads available on the iPad the second they went live on the TV, but also offered up contests and more interactivity during the show. And the NFL and NBC famously streamed the whole event live on the Internet for the first time this year -- while I didn't get a chance to pull the game up myself yesterday, I heard a few people say that it was in fact available to stream on the iPad. The commercials weren't available on the stream, though, so it'll probably be a few years before people learn the stream is out there, and before it becomes a better substitute for the TV experience.</p><p> Still, the Super Bowl certainly showed off a few major trends that we're seeing in entertainment consumption lately. Apple's devices especially are providing ways for both consumers and brands to interact and extend the "watching" experience, even outside of a standard TV broadcast.</p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.tuaw.com/2012/02/06/ipads-invade-super-bowl-parties/">iPads invade Super Bowl parties</a> originally appeared on <a href="http://www.tuaw.com">TUAW - The Unofficial Apple Weblog</a> on Mon, 06 Feb 2012 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://www.tuaw.com"><img src="http://www.tuaw.com/media/feedlogo.gif" alt="TUAW - The Unofficial Apple Weblog" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://www.tuaw.com/2012/02/06/ipads-invade-super-bowl-parties/">iPads invade Super Bowl parties</a> originally appeared on <a href="http://www.tuaw.com">TUAW - The Unofficial Apple Weblog</a> on Mon, 06 Feb 2012 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"> </p><p><a href=http://www.zdnet.com/blog/mobile-news/ipad-invasion-of-the-super-bowl/6718>Read</a> | <a href="http://www.tuaw.com/2012/02/06/ipads-invade-super-bowl-parties/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.tuaw.com/forward/20165507/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.tuaw.com/2012/02/06/ipads-invade-super-bowl-parties/#comments" title="View reader comments on this entry">Comments</a></p>
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		<item>
		<title>Why 2nd Screen Superbowl Ad and Social TV Experiences Suffered</title>
		<link>http://feedproxy.google.com/~r/seriouslyipad/~3/Vg30ZuGDIQM/</link>
		<comments>http://www.livedigitally.com/2012/02/06/why-2nd-screen-superbowl-ad-and-social-tv-experiences-suffered/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 22:02:37 +0000</pubDate>
		<dc:creator>Jeremy Toeman</dc:creator>
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		<guid isPermaLink="false">http://www.livedigitally.com/?p=2650</guid>
		<description><![CDATA[According to Lost Remote, social media was en fuego during the Super Bowl this year.  Bluefin Labs contributed to these stats, and found over 12 million &#8220;social media comments&#8221; during the game.  Another element Lost Remote tracked were the plurality of Social TV Second Screen Apps in play: The best second-screen experience: To start things [...]]]></description>
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			<a href="http://api.tweetmeme.com/share?url=http://www.livedigitally.com/2012/02/06/why-2nd-screen-superbowl-ad-and-social-tv-experiences-suffered/"><br />
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<p><a href="http://www.livedigitally.com/wp-content/uploads/2012/02/apps-superbowl-1.jpg"><img class="alignright size-medium wp-image-2656" title="apps-superbowl (1)" src="http://www.livedigitally.com/wp-content/uploads/2012/02/apps-superbowl-1-300x168.jpg" alt="" width="240" height="134" /></a>According to <a href="http://www.lostremote.com/2012/02/05/the-biggest-social-media-moments-of-the-super-bowl/" >Lost Remote</a>, social media was en fuego during the Super Bowl this year.  <a href="http://bluefinlabs.com/blog/2012/02/06/super-bowl-xlvi-a-social-tv-phenomenon/" >Bluefin Labs</a> contributed to these stats, and found over 12 million &#8220;social media comments&#8221; during the game.  Another element Lost Remote tracked were the plurality of Social TV Second Screen Apps in play:</p>
<blockquote><p><strong>The best second-screen experience:</strong> To start things off, we checked into the game on <a href="http://www.getglue.com/">GetGlue</a>, <a href="http://www.gomiso.com/">Miso</a>,<a href="http://www.intonow.com/">IntoNow</a>, <a href="http://www.shazam.com/">Shazam</a>, <a href="http://www.connectv.com/">ConnecTV</a>, <a href="http://www.umami.tv/">Umami</a>, <a href="http://www..foursquare.com/">Foursquare</a> and <a href="http://www.viggle.com/">Viggle</a>. Ok, that’s overkill, but we wanted to give them a spin on the biggest social TV event of the year. For starters, GetGlue sailed passed its all-time check-in, counting over 100,000 before halftime and 150,000 total for the game, 3X its all-time record (the company doubled its servers for the Super Bowl.) We’re let you know of other second-screen stats when we get them.</p></blockquote>
<p>Now that doesn&#8217;t include the &#8220;official&#8221; Super Bowl app, NBC Sports, or a few other options.  But overall, I&#8217;m see a glass is half empty scenario myself.</p>
<p>The problem was in the experiences.  I tweeted a couple of times during the game, by using the Twitter app, which was native and easy to do.  The thought of launching another app, just to get something that would enable be to tweet never even crossed my mind.  In reality, most of these apps actually <em>got in the way</em> of the experience.  And yes, while there was tons of tweeting and updates occurring, I&#8217;d lay down a strong bet most of this was about people posting, not reading what others were posting.</p>
<p>I also found the Super Bowl ads highlighted two major flaws in the ad experience.  <a href="http://www.lostremote.com/2012/02/02/shazam-announces-long-list-of-ad-partners-for-the-super-bowl/" >Shazam got a lot of pre-game buzz for all their ad partners</a>.  Sounds cool in theory, but the experience is just plain lousy.  First, the commerical starts airing.  Then, at some point in the middle of the ad a little Shazam logo appears somewhere on the screen (I only noticed it a handful of times personally).  At this moment, the viewer must grab their phone, turn it on, unlock it, switch to the Shazam app, and then &#8211; and this is important &#8211; get everyone in the room to be quiet for 7-10 seconds.  Great in theory, but this is <a href="http://adalyzed.com/?p=88" >not a good experience for any user</a>.</p>
<p>The second was a QR code which displayed on screen.  This in my eyes was even worse than Shazam, since QR codes require the user to have a QR app, which is just too obtuse for the average viewer.</p>
<div id="attachment_2653" class="wp-caption aligncenter" style="width: 310px"><a href="http://laurajul.dk/2011/03/08/axa-home-insurance-tv-ad-you-can-step-into-through-qr-code/"><img class="size-medium wp-image-2653" title="TVQRcode" src="http://www.livedigitally.com/wp-content/uploads/2012/02/TVQRcode-300x162.png" alt="" width="300" height="162" /></a><p class="wp-caption-text">worst. crossword. ever.</p></div>
<p>Compare either the Shazam or QR experience to having a simple URL onscreen.  Is it really easier to go through all the hassle and end up on the Honda website, or just tell the user to go to honda.com?  Plus, by obfuscating the simple methods, advertisers lose brand reinforcement AND are busy handing over the experience to a third party.  Similarly, when it comes to social experiences, is it to a consumers&#8217; advantage to launch an app just to get an update into Twitter or Facebook, or to just use the native ones?</p>
<p>These experiences have come a long way, and are offering exciting potential for the future of TV and second screens.  But so far, we&#8217;re clearly at the infancy of what the consumer can use to really &#8220;enhance&#8221; a TV offering.  I hope some or many of these offerings will improve over the years, and really create a better experience, not one that <a href="http://www.toadstoolblog.com/2012/02/dont-make-me-think-social-tv-and-super.html?m=1" >makes us work harder just to watch TV</a>.</p>

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		<title>Organize Your Apps by Action Instead of Category for a More Intuitive Find-and-Launch System</title>
		<link>http://feedproxy.google.com/~r/seriouslyipad/~3/ZYEboVch0hw/organize-your-apps-by-action-instead-of-category-for-a-more-intuitive-find+and+launch-system</link>
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		<pubDate>Mon, 06 Feb 2012 21:00:00 +0000</pubDate>
		<dc:creator>Adam Pash</dc:creator>
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				If you're having trouble remembering where you've filed away an app on your phone's home screen, you may want to consider organizing your apps by action. 				More&#160;&#187;
				
			]]></description>
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										<!--  div style="background-color: #B3B3B3; width: 190px; padding: 1px;"><a title="Click here to read Organize Your Apps by Action Instead of Category for a More Intuitive Find-and-Launch System" href="http://lifehacker.com/organization/" style="background-color:#888888; color:#FFFFFF; font-size:12px;text-align:right; display:block; height:14px; padding:1px 2px; text-decoration:none; text-transform:uppercase; width:156px;"><span style="color: white;" class="hash">#</span><span style="color: white;">organization</span></a></div -->					<div><a title="Click here to read Organize Your Apps by Action Instead of Category for a More Intuitive Find-and-Launch System" href="http://lifehacker.com/5882749/organize-your-apps-by-action-instead-of-category-for-a-more-intuitive-find+and+launch-system" class="pp_image">
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				If you're having trouble remembering where you've filed away an app on your phone's home screen, you may want to consider organizing your apps by action. <!-- %JUMP:More &raquo;% -->				<a href="http://lifehacker.com/5882749/organize-your-apps-by-action-instead-of-category-for-a-more-intuitive-find+and+launch-system" title="Click here to read more about Organize Your Apps by Action Instead of Category for a More Intuitive Find-and-Launch System">More&nbsp;&raquo;</a>
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		<item>
		<title>Circuit Playground App Helps Makers Build Electronics</title>
		<link>http://feedproxy.google.com/~r/seriouslyipad/~3/R09p50emSZ8/</link>
		<comments>http://techcrunch.com/2012/02/06/circuit-playground-app-helps-makers-build-electronics/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 19:26:35 +0000</pubDate>
		<dc:creator>John Biggs</dc:creator>
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		<guid isPermaLink="false">http://techcrunch.com/?p=493496</guid>
		<description><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2012/02/id492487671-1.jpeg?w=100&#38;h=70&#38;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="id492487671-1" style="float: left;margin: 0 10px 7px 0" />If you don't know a resistor from a Mister Mister, this is the app for you. Built by Adafruit, creators of DIY <a href="http://techcrunch.com/tag/Arduino">Arduino</a> gear, Circuit Playground is a $2.99 app designed to help you identify and understand various electronic components. For example, the app includes a resistor identification system based on the colored bands painted on the casing as well as a field guide to many electrical components.]]></description>
			<content:encoded><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2012/02/id492487671-1.jpeg?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="id492487671-1" title="id492487671-1" style="float: left; margin: 0 10px 7px 0;" /><p>If you don&#8217;t know a resistor from a Mister Mister, this is the app for you. Built by Adafruit, creators of DIY <a HREF="http://techcrunch.com/tag/Arduino">Arduino</a> gear, Circuit Playground is a $2.99 app designed to help you identify and understand various electronic components. For example, the app includes a resistor identification system based on the colored bands painted on the casing as well as a field guide to many electrical components.</p>
<p>The rest of the tools &#8211; including converters, calculators, and datasheet storage systems &#8211; just makes things a little bit easier when you&#8217;re building an electronics project. I&#8217;m terrible at this stuff so it would be a boon for me and my slow-witted monkey mind.</p>
<div style="margin-left:30px;margin-right:30px;padding-left:15px;border-left:3px solid #ccc;font-style:italic;">Decipher resistor &amp; capacitor codes with ease<br />
Calculate power, resistance, current, and voltage with the Ohm’s Law &amp; Power Calc modules<br />
Quickly convert between decimal, hexadecimal, binary or even ASCII characters<br />
Calculate values for multiple resistors or capacitors in series &amp; parallel configurations<br />
Store, search, and view PDF datasheets<br />
Access exclusive sneak peaks, deals &amp; discounts at Adafruit Industries</div>
<p>The app is available now for the iPhone and iPad.</p>
<p><a HREF="http://itunes.apple.com/us/app/circuit-playground/id492487671">Product Page</a> </p>
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		<title>Adafruit’s Circuit Playground app deciphers resistor codes, helps you remember Ohm’s Law</title>
		<link>http://feedproxy.google.com/~r/seriouslyipad/~3/Z0aU3SUbqPw/</link>
		<comments>http://www.engadget.com/2012/02/06/adafruits-circuit-playground-app-deciphers-resistor-codes/#comments</comments>
		<pubDate>Mon, 06 Feb 2012 19:16:00 +0000</pubDate>
		<dc:creator>Terrence O'Brien</dc:creator>
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		<guid isPermaLink="false">http://www.engadget.com/2012/02/06/adafruits-circuit-playground-app-deciphers-resistor-codes/</guid>
		<description><![CDATA[ If the names Phillip Torrone, Limor Fried and Collin Cunningham don't ring a bell then you probably need to hand over your geek badge. If, on the other hand, those names immediately make you sit up and pay attention, you maybe excited to hear the trio...]]></description>
			<content:encoded><![CDATA[<div style="text-align: center;"> <a href="http://www.engadget.com/2012/02/06/adafruits-circuit-playground-app-deciphers-resistor-codes/"><img alt="Circuit Playground" src="http://www.blogcdn.com/www.engadget.com/media/2012/02/2-6-2011circuitplayground.jpg" style="width: 600px; height: 446px; border-width: 0px; border-style: solid; margin: 4px;" /></a></div>If the names <a href="http://www.engadget.com/2006/12/13/engadget-alum-wants-to-laser-etch-your-gadgets/">Phillip Torrone</a>, <a href="http://www.engadget.com/tag/limorfried">Limor Fried</a> and Collin Cunningham don't ring a bell then you probably need to hand over your geek badge. If, on the other hand, those names immediately make you sit up and pay attention, you maybe excited to hear the trio have just released the first <a href="http://www.engadget.com/tag/adafruit">Adafruit</a>-branded app for iOS. Circuit Playground is a reference app for makers, hackers and tinkerers that helps you decipher resistor and capacitor values; calculate resistance, current or voltage; convert decimal, hexadecimal and binary values; and store PDF data sheets for ICs. The app is $2.99, but it comes with a $3 credit at the Adafruit shop, so it's kinda-sorta free. It's available for iPad and iPhone only, but an Android version is in the works. If you're an impatient Google fan, they suggest you check out ElectroDroid which performs many of the same functions and we can confirm is awesome. Check out the video after the break and hit up the source link to get Circuit Playground now.<br /><div class="postgallery"><p><strong>Gallery: <a href="http://www.engadget.com/photos/circuit-playground/">Circuit Playground</a></strong></p><a href="http://www.engadget.com/photos/circuit-playground/#4797306"><img src="http://www.blogcdn.com/www.engadget.com/media/2012/02/mzl.csebnzbn.320x480-75_thumbnail.jpg" alt="" title="" /></a><a href="http://www.engadget.com/photos/circuit-playground/#4797309"><img src="http://www.blogcdn.com/www.engadget.com/media/2012/02/mzl.hvewgtvk.320x480-75_thumbnail.jpg" alt="" title="" /></a><a href="http://www.engadget.com/photos/circuit-playground/#4797310"><img src="http://www.blogcdn.com/www.engadget.com/media/2012/02/mzl.nkzepnuq.320x480-75_thumbnail.jpg" alt="" title="" /></a><a href="http://www.engadget.com/photos/circuit-playground/#4797312"><img src="http://www.blogcdn.com/www.engadget.com/media/2012/02/mzl.uyheuzjr.320x480-75_thumbnail.jpg" alt="" title="" /></a><a href="http://www.engadget.com/photos/circuit-playground/#4797313"><img src="http://www.blogcdn.com/www.engadget.com/media/2012/02/mzl.xaolxkrw.320x480-75_thumbnail.jpg" alt="" title="" /></a></div><p><a href="http://www.engadget.com/2012/02/06/adafruits-circuit-playground-app-deciphers-resistor-codes/" rel="bookmark">Continue reading <em>Adafruit's Circuit Playground app deciphers resistor codes, helps you remember Ohm's Law</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.engadget.com/2012/02/06/adafruits-circuit-playground-app-deciphers-resistor-codes/">Adafruit's Circuit Playground app deciphers resistor codes, helps you remember Ohm's Law</a> originally appeared on <a href="http://www.engadget.com">Engadget</a> on Mon, 06 Feb 2012 14:16:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.engadget.com/2012/02/06/adafruits-circuit-playground-app-deciphers-resistor-codes/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.engadget.com/forward/20165090/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.engadget.com/2012/02/06/adafruits-circuit-playground-app-deciphers-resistor-codes/#comments" title="View reader comments on this entry">Comments</a>
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		<title>When Will The Post-PC Era Arrive? It Just Did.</title>
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		<pubDate>Mon, 06 Feb 2012 18:49:06 +0000</pubDate>
		<dc:creator>Sarah Perez</dc:creator>
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		<guid isPermaLink="false">http://techcrunch.com/?p=493418</guid>
		<description><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2012/02/scrabble-ipad-iphone.jpg?w=100&#38;h=70&#38;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="Scrabble on the iPad" style="float: left;margin: 0 10px 7px 0" />There has been much debate about what the post-PC era is, when it will arrive, or whether it's already here. But key pieces of new data, emerging last week, are making the case that we crossed the imaginary line from the "PC" era to the "post-PC" era at the end of 2011. According to analysts at Canalys, two major computing milestones were achieved at the end of this year: smartphone shipments outpaced PCs for the first time ever, and Apple became the world's largest PC maker, if you count iPads as PCs (as well you should).

Combined, what these numbers tell us is that the post-PC era is happening now. Right now. And maybe we need to think about how we define "PC."]]></description>
			<content:encoded><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2012/02/scrabble-ipad-iphone.jpg?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="Scrabble on the iPad" title="Scrabble on the iPad" style="float: left; margin: 0 10px 7px 0;" /><p>There has been much debate about what the post-PC era is, when it will arrive, or whether it&#8217;s already here. But key pieces of new data, emerging last week, are making the case that we crossed the imaginary line from the &#8220;PC&#8221; era to the &#8220;post-PC&#8221; era at the end of 2011. According to analysts at Canalys, two major computing milestones were achieved at the end of this year: smartphone shipments outpaced PCs for the first time ever, and Apple became the world&#8217;s largest PC maker, if you count iPads as PCs (as well you should).</p>
<p>Combined, what these numbers tell us is that the post-PC era is happening now. Right now. And maybe we need to think about how we define &#8220;PC.&#8221;</p>
<p>In Q4 2011, vendors shipped 158.5 million smartphones, up 57% on the 101.2 million units shipped in Q4 2010. For the year, there were <strong>487.7 million</strong> units shipped, up 63% on the 299.7 million units shipped in 2010. Meanwhile, the global PC market grew just 15% in 2011 to <strong>414.6 million</strong> units. The smartphones have won.</p>
<p>The funny thing about that PC shipments number is that, on its own, it doesn&#8217;t paint the most accurate picture of today&#8217;s PC landscape. There weren&#8217;t 414.6 million <em>desktop, notebook and netbook</em> computers shipped in 2011 &#8211; those were at 112.4 million, 209.6 million and 29.4 million, respectively. The 414.6 million number includes <strong>63.2 million</strong> in &#8220;pad&#8221; shipments, Canalys&#8217;s preferred term for tablets. That means <a href="http://www.canalys.com/newsroom/smart-phones-overtake-client-pcs-2011">15% of the &#8220;PC&#8221; shipments in 2011 were tablets,</a> largely Apple&#8217;s iPad. In Q4, tablets were 22% of the total PC shipments. And the tablet segment of the market grew 274.2% year-over-year.</p>
<p><a href="http://tctechcrunch2011.files.wordpress.com/2012/02/kindle-ipad-iphone.jpg" rel="lightbox[493418]"></a>Also in Q4 2011, Apple became the leading worldwide &#8220;PC&#8221; vendor (if you count the iPad as a PC) with 15 million iPads and 5 million Macs shipped, representing 17% of the total 120 million client PCs shipped in Q4. It overtook HP (now #2), Acer, Dell and Lenovo in the process.</p>
<p>Overall, the PC market grew 16% year-over-year, <a href="http://www.canalys.com/newsroom/apple-storms-past-hp-lead-global-pc-market">Canalys noted</a> last month. Without tablets, it declined 0.4%.</p>
<p>Of course, there&#8217;s still the question of whether or not tablets should be broken out into their own computing category, positioned against the traditional &#8220;PCs&#8221; when tracking device shipments. For what&#8217;s it worth, I think it&#8217;s fine to count tablets as PCs &#8211; after all, PC means &#8220;personal computer,&#8221; not &#8220;machine running Windows.&#8221; The fact that we still equate the word with a desktop, monitor, keyboard and mouse combo is a testament to the empire Microsoft built, and is now losing.</p>
<p>Case in point: netbook shipments dropped 25.3% from 2010 to 2011. Desktops grew a paltry 2.3% and notebooks grew just 7.5%. This is end of the &#8220;PC&#8221; era in action. While the 209.6 million notebook shipments still make that the largest category of &#8220;PCs,&#8221; the growth trends here, if sustained, dictate that&#8217;s its only a matter of time before the shift to tablets becomes even more pronounced.</p>
<p>Think about it: what&#8217;s the first &#8220;PC&#8221; you&#8217;re going to buy for your kid, as a new member to the post-PC computing generation? If you respond &#8220;<em>notebook</em>,&#8221; I&#8217;d say you&#8217;re lying. That kid is getting an iPad, even if they end up stealing yours. If not an iPad, then they&#8217;re getting a phone.</p>
<p>And smartphones are PCs, too. The most affordable ones.</p>
<p>This past quarter, smartphone shipments overtook PCs, a hugely important milestone that speaks volumes about the state of modern-day computing. The computer-in-your-pocket has moved from being &#8220;a niche product segment at the high-end of the mobile phone market to becoming a truly mass-market proposition,&#8221; <a href="http://www.canalys.com/newsroom/smart-phones-overtake-client-pcs-2011">explains</a> Canalys of the change.</p>
<p>In Q4, Apple <a href="http://techcrunch.com/2012/01/24/apples-q1-2012-46-3b-in-revenue-37m-iphones-and-15-4m-ipads-sold/">broke records</a> by shipping 37 million iPhones &#8211; the most ever shipped by a single vendor in a quarter. Previously, Nokia held the record with 28.3 million phones shipped in Q4 2010. What a difference a year makes.</p>
<p>But Canalys cautioned that it expects to see smartphone market growth slow in 2012, as vendors exercise &#8220;greater cost control and discipline&#8221; to focus on profitability. This is the only discordant note to the report. Smartphone growth slowing? No offense to the analysts, but I&#8217;ll believe that one when I see it. Just watching Apple&#8217;s sales alone, it&#8217;s clear you can&#8217;t underestimate its power to deliver record-breaking numbers. In addition, just because <a href="http://techcrunch.com/2012/01/26/htc-wants-hero-smartphones/">vendors like HTC and Motorola</a> are going to launch fewer smartphone models in 2012, that doesn&#8217;t (necessarily) mean they&#8217;ll sell fewer overall phones. If anything, the companies are hoping that their increased focus on &#8220;hero&#8221; devices will help them increase sales.</p>
<p>One thing is clear, however: that post-PC era everyone&#8217;s been talking about since the day the phrase <a href="http://www.techrepublic.com/blog/hiner/steve-jobs-proclaims-the-post-pc-era-has-arrived/4701">slipped</a> off Steve Jobs&#8217; lips has arrived. We&#8217;re living it. Anyone who wastes their time debating its existence (tablets are PCs! phones are PCs!) is arguing semantics. The shift itself, whatever you want to call it, is happening.</p>
<p>So perhaps &#8220;post-PC&#8221; isn&#8217;t the best terminology. If everything&#8217;s a PC, then maybe what we&#8217;ve achieved is something more akin to &#8220;PCs Everywhere.&#8221; Not as catchy, though.</p>
<p><em>Photo credit top: <a href="http://www.flickr.com/photos/lokesh/4649807115/">Lokesh Dhakar</a>, flickr; bottom: <a href="http://www.flickr.com/photos/agirregabiria/6653725431/">agirregabiria</a>, flickr</em></p>
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		<title>Motorola wants 2.25 percent of Apple sales, in exchange for patent license</title>
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		<pubDate>Mon, 06 Feb 2012 18:33:00 +0000</pubDate>
		<dc:creator>Amar Toor</dc:creator>
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		<description><![CDATA[  New details have emerged about the ongoing Apple-Motorola drama in Germany, courtesy of a court document uncovered by FOSS Patents. The two companies have been engaged in a patent battle of swelling proportion these past few months, with the most rec...]]></description>
			<content:encoded><![CDATA[<div style="text-align: center; "> <a href="http://www.engadget.com/2012/02/06/motorola-apple-2.25-percent-sales-germany/"><img src="http://www.blogcdn.com/www.engadget.com/media/2012/02/motipp.jpg" style="border-top-width: 0px; border-right-width: 0px; border-bottom-width: 0px; border-left-width: 0px; border-top-style: solid; border-right-style: solid; border-bottom-style: solid; border-left-style: solid; margin-left: 4px; margin-right: 4px; margin-top: 4px; margin-bottom: 4px; " /></a></div><div style="text-align: left; "> New details have emerged about the ongoing <a href="http://www.engadget.com/tag/apple,motorola,lawsuit">Apple-Motorola drama</a> in Germany, courtesy of a court document uncovered by <em>FOSS Patents</em>. The two companies have been engaged in a patent battle of swelling proportion these past few months, with the most recent wrinkle unfolding on Friday, when Apple promptly <a href="http://www.engadget.com/2012/02/03/motorola-wins-permanent-injunction-against-apples-icloud-in-ger/">removed</a> (and returned) its 3G / UMTS-enabled iPads and iPhone 4s from its online German store, in response to a court ruling. At issue in this particular case is a Motorola patent that Apple wants to use under FRAND obligations, but Moto apparently isn't willing to license its technology for free. According to a court filing, the handset maker is asking for 2.25 percent of Apple sales in return for the license, though it remains unclear whether this pertains to sales of all products or, more likely, the 3G-enabled devices under consideration in court. Either way, though, Motorola would stand to see <a href="http://www.engadget.com/2012/01/24/apple-announces-q1-earnings/">quite a bit</a> of extra revenue, especially considering that   Apple's iPhone sales have totaled about $93 billion since 2007. Under Motorola's request, the company would have made about $2.1 billion from these sales alone -- not to mention the payments it'd see from iPad sales, as well. Apple, meanwhile, has filed motions to access Motorola's licensing agreements with Nokia, HTC and other manufacturers, in the hopes of exposing a double standard.  </div><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.engadget.com/2012/02/06/motorola-apple-2.25-percent-sales-germany/">Motorola wants 2.25 percent of Apple sales, in exchange for patent license</a> originally appeared on <a href="http://www.engadget.com">Engadget</a> on Mon, 06 Feb 2012 13:33:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.engadget.com/2012/02/06/motorola-apple-2.25-percent-sales-germany/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.engadget.com/forward/20164969/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.engadget.com/2012/02/06/motorola-apple-2.25-percent-sales-germany/#comments" title="View reader comments on this entry">Comments</a>
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