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	<title>Shoutlet Blog</title>
	
	<link>http://www.shoutlet.com/blog</link>
	<description>Enterprise Social Media Management Software</description>
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		<title>Kenshoo Social Ads Study: Three Key Success Factors  and How to Boost Results</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/y9aq7SEb2Ac/</link>
		<comments>http://www.shoutlet.com/blog/2013/05/kenshoo-social-ads-study-three-key-success-factors-and-how-to-boost-results/#comments</comments>
		<pubDate>Wed, 22 May 2013 15:01:49 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Forrester research on social ads]]></category>
		<category><![CDATA[Kenshoo Social]]></category>
		<category><![CDATA[Shoutlet]]></category>
		<category><![CDATA[social ads]]></category>
		<category><![CDATA[social media advertising]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5595</guid>
		
			<content:encoded><![CDATA[Written for the Shoutlet blog by Josh Dreller, Kenshoo&#8217;s Director of Marketing Research As a Shoutlet partner with an advanced solution for integrated social media marketing, I’m happy to give...<br/>
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		<feedburner:origLink>http://www.shoutlet.com/blog/2013/05/kenshoo-social-ads-study-three-key-success-factors-and-how-to-boost-results/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=kenshoo-social-ads-study-three-key-success-factors-and-how-to-boost-results</feedburner:origLink></item>
		<item>
		<title>Six Stats (and Six Reasons) Why Content Marketing Matters</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/CMV8Y5Dbpxg/</link>
		<comments>http://www.shoutlet.com/blog/2013/05/six-stats-and-six-reasons-why-content-marketing-matters/#comments</comments>
		<pubDate>Fri, 17 May 2013 15:50:52 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Webinars]]></category>
		<category><![CDATA[Content Marketing Statistics]]></category>
		<category><![CDATA[Content Stats]]></category>
		<category><![CDATA[Joe Pulizzi]]></category>
		<category><![CDATA[Shoutlet]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5534</guid>
		
			<content:encoded><![CDATA[Why do you follow brands on social media? it’s likely one of two reasons: You love the brand, or, you want the content they share. Brands of all sizes are beginning to understand this power of great...<br/>
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		<item>
		<title>Pics that Pop: Pro Tips to Improve Your Visual Content</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/U3DqMGcr6FQ/</link>
		<comments>http://www.shoutlet.com/blog/2013/05/pics-that-pop-pro-tips-to-improve-your-visual-content/#comments</comments>
		<pubDate>Thu, 16 May 2013 14:41:54 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[instagram]]></category>
		<category><![CDATA[photos]]></category>
		<category><![CDATA[pinterest]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5518</guid>
		
			<content:encoded><![CDATA[The visual content revolution is underway. Images in social media encourage more interaction and are better suited to the fast-paced, noise-filled feeds of today’s customers. Social teams are...<br/>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>[VIDEO] Facebook’s Becca Foy Shares an Insider Look at Mobile Strategies, Facebook ads and More</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/3-j_YvZyssA/</link>
		<comments>http://www.shoutlet.com/blog/2013/05/video-facebooks-becca-foy-shares-an-insider-look-at-mobile-strategies-facebook-ads-and-more/#comments</comments>
		<pubDate>Tue, 14 May 2013 19:18:56 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Becca Foy]]></category>
		<category><![CDATA[Facebook ads]]></category>
		<category><![CDATA[Mobile Ads]]></category>
		<category><![CDATA[mobile strategy]]></category>
		<category><![CDATA[Social Media Strategi]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5488</guid>
		
			<content:encoded><![CDATA[“The biggest question Facebook gets is how to measure success on Facebook. It’s one of our toughest questions because there is no one answer.” That’s Becca Foy speaking, Facebook’s marketing...<br/>
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		<item>
		<title>Shoutlet Adds LinkedIn Management to Social Marketing Platform</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/reHsypT_Tmw/</link>
		<comments>http://www.shoutlet.com/blog/2013/05/shoutlet-adds-linkedin-management-to-social-marketing-platform/#comments</comments>
		<pubDate>Thu, 09 May 2013 14:10:49 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Shoutlet Features]]></category>
		<category><![CDATA[LinkedIn Company Pages]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5465</guid>
		
			<content:encoded><![CDATA[LinkedIn is the largest global professional network, with over 200 million members. Now companies that use Shoutlet can better connect with this user base through LinkedIn Company Page management. In...<br/>
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		<item>
		<title>Why the CMO-CIO Alliance Is the New Normal [New Paper]</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/DXCRxdXL4aA/</link>
		<comments>http://www.shoutlet.com/blog/2013/05/why-the-cmo-cio-alliance-is-the-new-normal-new-paper/#comments</comments>
		<pubDate>Tue, 07 May 2013 13:57:27 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[big data]]></category>
		<category><![CDATA[CIO]]></category>
		<category><![CDATA[CMO]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[social data]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5451</guid>
		
			<content:encoded><![CDATA[The amount of data collected each day is startling. The amount of business data collected doubles every 1.2 years, with 2.5 exabytes being created each day. Now, imagine you were tasked with...<br/>
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		<item>
		<title>Facebook Replies: A Powerful New Tool for Brands</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/TMfBt_6Dous/</link>
		<comments>http://www.shoutlet.com/blog/2013/05/facebook-replies-a-powerful-new-tool-for-brands/#comments</comments>
		<pubDate>Thu, 02 May 2013 16:15:09 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Facebook Replies]]></category>
		<category><![CDATA[Finish Line]]></category>
		<category><![CDATA[Shoutlet integration]]></category>
		<category><![CDATA[Social CRM]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5420</guid>
		
			<content:encoded><![CDATA[Community managers asked, and Facebook granted: Replies are here! As of March, brand pages and public figure profiles can now respond to specific comments on a Facebook thread – a dream feature for...<br/>
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		<title>Q&amp;A with Brian Nelson, Shoutlet’s New Vice President of Application Development</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/ySXSRHuvskY/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/qa-with-brian-nelson-shoutlets-new-vice-president-of-application-development/#comments</comments>
		<pubDate>Tue, 30 Apr 2013 11:58:08 +0000</pubDate>
		<dc:creator>Carol Tong</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Brian Nelson]]></category>
		<category><![CDATA[Shoutlet]]></category>
		<category><![CDATA[Shoutlet senior leadership]]></category>
		<category><![CDATA[VP of Application Development]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5391</guid>
		
			<content:encoded><![CDATA[Today, we&#8217;re excited to announce the addition of Brian Nelson as Shoutlet&#8217;s new Vice President of Application Development. With Shoutlet&#8217;s rapid growth to date, and the momentum...<br/>
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		<item>
		<title>Creating Your LinkedIn Company Page: A Marketer’s Checklist</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/tYFPxsM-ODI/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/creating-your-linkedin-company-page-a-marketers-checklist/#comments</comments>
		<pubDate>Mon, 29 Apr 2013 16:07:56 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Lana Khavinson]]></category>
		<category><![CDATA[linked in best practices]]></category>
		<category><![CDATA[LinkedIn Company Pages]]></category>
		<category><![CDATA[shoutlet webinar]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5339</guid>
		
			<content:encoded><![CDATA[In the time it takes you to read this sentence, two new users will have joined LinkedIn. In fact, two new users join LinkedIn every second. At 200 million users, the network is growing fast and the...<br/>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Social is Just the Ticket for Travel Brands: 5 Examples</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/Gp02yHcQg8k/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/social-is-just-the-ticket-for-travel-brands-5-examples/#comments</comments>
		<pubDate>Thu, 25 Apr 2013 17:55:46 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[contests]]></category>
		<category><![CDATA[hospitality]]></category>
		<category><![CDATA[sweepstakes]]></category>
		<category><![CDATA[travel]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5322</guid>
		
			<content:encoded><![CDATA[Anyone who has anticipated hopping on a flight for vacation or been filled with excitement as they arrived at their destination understands that travel is all about the experience. Companies are...<br/>
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		<item>
		<title>Create a Sweepstakes Worthy of Ed McMahon</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/KctmZKMJGm0/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/create-a-sweepstakes-worthy-of-ed-mcmahon/#comments</comments>
		<pubDate>Tue, 23 Apr 2013 17:42:35 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Social Contests]]></category>
		<category><![CDATA[direct auto insurance]]></category>
		<category><![CDATA[mercury marine contest]]></category>
		<category><![CDATA[norwegian cruise line sweepstakes]]></category>
		<category><![CDATA[social sweepstakes]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5283</guid>
		
			<content:encoded><![CDATA[If your company is just entering the world of social contests, a sweepstakes can be a safe and (relatively) easy way to start. Since winners are chosen at random, sweepstakes tend to ask less of...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>Company Update: Executive Leadership Change</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/KoYBmP0LZag/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/company-update-executive-leadership-change/#comments</comments>
		<pubDate>Fri, 19 Apr 2013 21:43:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5254</guid>
		
			<content:encoded><![CDATA[Shoutlet announced today that its Founder, Jason Weaver, has stepped down from his post as Chief Executive Officer. Jason’s future plans include the pursuit of other entrepreneurial opportunities....<br/>
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		<item>
		<title>Shoutlet Takes Top Honors for Current Offering in Prestigious Forrester Wave: Social Relationship Platforms Industry Report</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/uOmyP28CmiU/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/shoutlet-takes-top-honors-in-prestigious-forrester-wave-social-relationship-platforms-industry-report/#comments</comments>
		<pubDate>Tue, 16 Apr 2013 15:23:23 +0000</pubDate>
		<dc:creator>Aaron Everson</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Forrester Wave]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5233</guid>
		
			<content:encoded><![CDATA[It is our great honor to announce today that Shoutlet’s social marketing platform was given top honors for current offering in The Forrester Wave™: Social Relationship Platforms, Q2 2013 report as...<br/>
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		<item>
		<title>5 Things to Consider about Facebook Home</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/buuP0OAZh38/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/5-things-to-consider-about-facebook-home/#comments</comments>
		<pubDate>Fri, 12 Apr 2013 16:53:02 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Facebook Home]]></category>
		<category><![CDATA[mobile]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5202</guid>
		
			<content:encoded><![CDATA[Today is download day for Facebook Home, when Android users with an HTC One X, HTC One X+, Samsung Galaxy S III or Samsung Galaxy Note II can download it from Google Play (or buy the new HTC First™)....<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>More People Have Claimed a Facebook Offer Than Live In Canada</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/RF8m9ehxNPY/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/more-people-have-redeemed-a-facebook-offer-than-live-in-canada/#comments</comments>
		<pubDate>Wed, 10 Apr 2013 15:54:11 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Media Measurement]]></category>
		<category><![CDATA[coupons]]></category>
		<category><![CDATA[facebook deals]]></category>
		<category><![CDATA[facebook engagement]]></category>
		<category><![CDATA[facebook offers]]></category>
		<category><![CDATA[sandals]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5189</guid>
		
			<content:encoded><![CDATA[Let’s face it. We all love a deal. Knowing this about us, Facebook decided to build deal sharing right into their platform with Facebook Offers. Since its inception last year, forty-two million...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>Guess Watches Realizes the Best Storytellers Are Its Fans</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/sWMJ3DF1sjo/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/guess-watches-realizes-the-best-storytellers-are-its-fans/#comments</comments>
		<pubDate>Fri, 05 Apr 2013 16:59:06 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[YouTube]]></category>
		<category><![CDATA[Guess Watches]]></category>
		<category><![CDATA[image-based marketing]]></category>
		<category><![CDATA[pinterest]]></category>
		<category><![CDATA[Shoutlet]]></category>
		<category><![CDATA[social marketing strategy]]></category>
		<category><![CDATA[Tarra Del Chiaro]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5165</guid>
		
			<content:encoded><![CDATA[Ever thought watches were a dry subject? Then you haven’t met Guess Watches’ social media director Tarra Del Chiaro. She and her team are making age-old timepieces sizzle with an engaging Facebook...<br/>
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		<item>
		<title>Four Big Trends in Social Gaming (To Get You Ahead of the Game)</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/gY3hixpSV3s/</link>
		<comments>http://www.shoutlet.com/blog/2013/04/four-big-trends-in-social-gaming-to-get-you-ahead-of-the-game/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 16:32:46 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[elf on the shelf social media]]></category>
		<category><![CDATA[mobile gaming]]></category>
		<category><![CDATA[social gaming]]></category>
		<category><![CDATA[social gaming trends]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5122</guid>
		
			<content:encoded><![CDATA[Does the term “social gaming” bring to mind visions of unwanted Farmville requests? Or, long hours spent playing Words with Friends? Don’t worry, you’re not alone. But, it may be time to form a new...<br/>
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		<item>
		<title>Four Gifts from Pinterest to Social Marketers  (and four changes we’ll just have to live with)</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/kq3Dc0pXCwQ/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/four-gifts-from-pinterest-to-social-marketers-and-four-changes-well-just-have-to-live-with/#comments</comments>
		<pubDate>Fri, 29 Mar 2013 15:34:42 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Media Measurement]]></category>
		<category><![CDATA[Pinterest analytics]]></category>
		<category><![CDATA[Pinterest changes]]></category>
		<category><![CDATA[pinterest measurement]]></category>
		<category><![CDATA[pinterest redesign]]></category>
		<category><![CDATA[pinterest social media metrics]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5091</guid>
		
			<content:encoded><![CDATA[When a social network becomes popular, it’s only a matter of time before the voices of social marketers unite in a common cry: We need metrics! This month, Pinterest gave marketers what they wanted:...<br/>
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		<item>
		<title>Thinking of putting money behind your Facebook posting strategy? Start here.</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/NW4eGtWPBUg/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/thinking-of-putting-money-behind-your-facebook-posting-strategy-start-here/#comments</comments>
		<pubDate>Wed, 27 Mar 2013 14:38:13 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Media Measurement]]></category>
		<category><![CDATA[Webinars]]></category>
		<category><![CDATA[facebook advertising]]></category>
		<category><![CDATA[facebook social ads]]></category>
		<category><![CDATA[Kenshoo Social]]></category>
		<category><![CDATA[Shoutlet]]></category>
		<category><![CDATA[social ads]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5046</guid>
		
			<content:encoded><![CDATA[If you’ve been frustrated about the ever-decreasing reach of your Facebook posts, it may be time to consider boosting the budget behind your social strategy. Integrating paid media into your owned...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>Community Manager Challenges: Tips On Overcoming Them</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/fx2YB4JdLoA/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/community-manager-challenges-tips-on-overcoming-them/#comments</comments>
		<pubDate>Thu, 21 Mar 2013 16:10:04 +0000</pubDate>
		<dc:creator>Carol Tong</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[community management]]></category>
		<category><![CDATA[social media management]]></category>
		<category><![CDATA[Social media ROI]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5027</guid>
		
			<content:encoded><![CDATA[Community managers don’t have it easy.  Not only are you faced with having to capture and digest massive amounts of information from a wide range of social entities, but you have to do it literally...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>The New Facebook Post Lifecycle [Webinar]</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/lGyuNS14sgY/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/the-new-facebook-post-lifecycle-webinar/#comments</comments>
		<pubDate>Mon, 18 Mar 2013 14:51:18 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Facebook ads]]></category>
		<category><![CDATA[Kenshoo Social]]></category>
		<category><![CDATA[paid earned owned]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=5009</guid>
		
			<content:encoded><![CDATA[Two paths have converged. One is the path of the social media and community manager, where engagement and interaction rule. The other is path of the media buyer, crunching numbers and allocating...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>Telling Your Brand’s Story [SXSW Panel Recap]</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/PFdRiaEZDw0/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/telling-your-brands-story-sxsw-panel-recap/#comments</comments>
		<pubDate>Thu, 14 Mar 2013 16:56:50 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[sxsw]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4969</guid>
		
			<content:encoded><![CDATA[Stories have captivated people for millennia. But through the years the medium has changed, from around-the-fire storytelling to print to TV and now, social media. How do you captivate with...<br/>
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		<item>
		<title>SXSW Takeaway Round-Up Part 2: The Future is Personalized</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/tf-CDeuzkhM/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/sxsw-takeaway-round-up-part-2-the-future-is-personalized/#comments</comments>
		<pubDate>Tue, 12 Mar 2013 16:56:18 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[sxsw]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4943</guid>
		
			<content:encoded><![CDATA[In our second round of SXSW Interactive recaps a theme emerges. How can brands personalize their customer experience, get better results, and connect with people in a more relevant way? Can Ad...<br/>
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		<item>
		<title>SXSW Takeaway Round-up Part I: Apps, Influence, and Data</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/rLxgjn2vbNQ/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/sxsw-takeaway-round-up-part-i-apps-influence-and-data/#comments</comments>
		<pubDate>Mon, 11 Mar 2013 13:55:45 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[influence]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[sxsw]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4923</guid>
		
			<content:encoded><![CDATA[For three days this week we’ll be giving you some of the top insights from panels at SXSW Interactive. Whether or not you were able to head to Austin, catch up on insights from these discussions:...<br/>
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		<item>
		<title>10 Guidelines to Include in your Social Media Policy</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/Q21peq28PZE/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/10-guidelines-to-include-in-your-social-media-policy/#comments</comments>
		<pubDate>Fri, 08 Mar 2013 16:51:30 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[American Family Insurance agent policy]]></category>
		<category><![CDATA[social media guidelines]]></category>
		<category><![CDATA[social media policies]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4885</guid>
		
			<content:encoded><![CDATA[Creating a social media policy can be confusing. For one thing, it’s not one-size-fits-all. A policy can take many different shapes based on your goals and the group who will be using it. Some...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>The Revamped News Feed – What Does it Mean for Pages?</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/AmCKzilxJn0/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/the-revamped-news-feed-what-does-it-mean-for-pages/#comments</comments>
		<pubDate>Thu, 07 Mar 2013 20:33:43 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4863</guid>
		
			<content:encoded><![CDATA[Today Facebook’s announcement offered three new major tweaks to the News Feed, including a richer design, options for content feeds, and a consistent look and feel across devices. For users, this...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>Four social takeaways (and tweets!) from Shoutlet’s Social Summit</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/uiMiNPwgVRQ/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/four-social-takeaways-and-tweets-from-shoutlets-social-summit/#comments</comments>
		<pubDate>Tue, 05 Mar 2013 17:08:34 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[american express social media]]></category>
		<category><![CDATA[facebook marketing]]></category>
		<category><![CDATA[havas worldwide social media ROI]]></category>
		<category><![CDATA[jason stein]]></category>
		<category><![CDATA[michael berner]]></category>
		<category><![CDATA[mobile strategy]]></category>
		<category><![CDATA[rebecca foy]]></category>
		<category><![CDATA[shawn shahani]]></category>
		<category><![CDATA[shoutlet new york summit]]></category>
		<category><![CDATA[tarik hart]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4821</guid>
		
			<content:encoded><![CDATA[When you get nearly 100 social marketers in the room, two things are certain: The tweets will be flying. And someone’s going to mention ROI. Both were true at Shoutlet’s New York Social Media Summit,...<br/>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Smart Social Media Workflow Runs In the Family:  Lessons from American Family Insurance</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/jFJQ4AEZ6Bg/</link>
		<comments>http://www.shoutlet.com/blog/2013/03/smart-social-media-workflow-runs-in-the-family-lessons-from-american-family-insurance/#comments</comments>
		<pubDate>Fri, 01 Mar 2013 14:56:06 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Social Media Workflow]]></category>
		<category><![CDATA[Webinars]]></category>
		<category><![CDATA[American Family Insurance]]></category>
		<category><![CDATA[social media strategy]]></category>
		<category><![CDATA[social media workflow]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4790</guid>
		
			<content:encoded><![CDATA[Today’s community manager faces unique challenges –from managing multiple channels to fielding comments 24/7 to avoiding social media crises. It’s no small task, but there is a way to be prepared:...<br/>
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</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/jFJQ4AEZ6Bg" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www.shoutlet.com/blog/2013/03/smart-social-media-workflow-runs-in-the-family-lessons-from-american-family-insurance/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.shoutlet.com/blog/2013/03/smart-social-media-workflow-runs-in-the-family-lessons-from-american-family-insurance/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=smart-social-media-workflow-runs-in-the-family-lessons-from-american-family-insurance</feedburner:origLink></item>
		<item>
		<title>Shoutlet’s CEO Answers Your Questions on Working with Legal, Social Media on a Budget and More</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/zrmDwzqOsOM/</link>
		<comments>http://www.shoutlet.com/blog/2013/02/shoutlets-ceo-answers-your-questions-on-working-with-legal-social-media-on-a-budget-and-more/#comments</comments>
		<pubDate>Thu, 28 Feb 2013 18:55:34 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Webinars]]></category>
		<category><![CDATA[comment response]]></category>
		<category><![CDATA[community management]]></category>
		<category><![CDATA[shoutlet webinar]]></category>
		<category><![CDATA[social media and legal]]></category>
		<category><![CDATA[social media on a budget]]></category>
		<category><![CDATA[working with legal]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4773</guid>
		
			<content:encoded><![CDATA[Did you attend our recent webinar on social media workflow? In this short video, our CEO Jason Weaver takes a few minutes to answer questions asked by webinar attendees, including: How can you...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/zrmDwzqOsOM" height="1" width="1"/>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>10 Facts About How Social Media has Shaped the Oscars and the Movie Business</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/O5y7BBbaS-s/</link>
		<comments>http://www.shoutlet.com/blog/2013/02/10-facts-about-how-social-media-has-shaped-the-oscars-and-the-movies/#comments</comments>
		<pubDate>Sat, 23 Feb 2013 20:49:20 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[oscars]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4741</guid>
		
			<content:encoded><![CDATA[The 85th Annual Academy Awards are this Sunday, and movie buffs and celebrity watchers will huddle around screens to see who takes home the most coveted prize in show business. But like most...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<slash:comments>8</slash:comments>
		<feedburner:origLink>http://www.shoutlet.com/blog/2013/02/10-facts-about-how-social-media-has-shaped-the-oscars-and-the-movies/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=10-facts-about-how-social-media-has-shaped-the-oscars-and-the-movies</feedburner:origLink></item>
		<item>
		<title>Looks and Personality: Keys to Great Social Presence Branding</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/YBVGH98M4EI/</link>
		<comments>http://www.shoutlet.com/blog/2013/02/looks-and-personality-keys-to-great-social-presence-branding/#comments</comments>
		<pubDate>Thu, 21 Feb 2013 15:35:52 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[social media voice]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4715</guid>
		
			<content:encoded><![CDATA[We all have brands we love. Brands whose posts we always notice, whose emails we always open, whose stores we always linger in a little longer than others.

For many, the process of “falling in love”...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<slash:comments>1</slash:comments>
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		<item>
		<title>[Webinar] Smooth Workflow to Smart Policies</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/ceSxYkwuweY/</link>
		<comments>http://www.shoutlet.com/blog/2013/02/webinar-smooth-workflow-to-smart-policies/#comments</comments>
		<pubDate>Mon, 18 Feb 2013 17:49:20 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Social CRM]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Webinars]]></category>
		<category><![CDATA[Community manager]]></category>
		<category><![CDATA[shoutlet ceo jason weaver]]></category>
		<category><![CDATA[shoutlet webinar]]></category>
		<category><![CDATA[social media policy]]></category>
		<category><![CDATA[social media workflow]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4688</guid>
		
			<content:encoded><![CDATA[It’s Saturday. Your company’s pre-scheduled Facebook post is collecting dozens of angry comments. What do you do? Your company has numerous social media accounts with community managers across the...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Bloggers + Brands: Four Ways to Find the Perfect Match</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/0i3GSB8opxk/</link>
		<comments>http://www.shoutlet.com/blog/2013/02/bloggers-brands-four-ways-to-find-the-perfect-match/#comments</comments>
		<pubDate>Wed, 13 Feb 2013 17:23:11 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[blogger relations]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[content marketing]]></category>
		<category><![CDATA[karen putz]]></category>
		<category><![CDATA[Shoutlet]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4647</guid>
		
			<content:encoded><![CDATA[Does your brand have a blogger relations strategy? Considering that 77 percent of Internet users read blogs, building relationships with bloggers certainly deserves a place in your marketing...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/0i3GSB8opxk" height="1" width="1"/>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Showing the Love: How 4 Brands Said ‘Thank You’ to Fans</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/Zse9pAcoAM8/</link>
		<comments>http://www.shoutlet.com/blog/2013/02/showing-the-love-how-4-brands-said-thank-you-to-fans/#comments</comments>
		<pubDate>Fri, 08 Feb 2013 15:00:06 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4392</guid>
		
			<content:encoded><![CDATA[They are the people who share your content, who get excited about what you post, who talk among themselves about how much they love your brand. They are your fans &#8211; the customers who&#8217;ve...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/Zse9pAcoAM8" height="1" width="1"/>]]></content:encoded>
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		<slash:comments>3</slash:comments>
		<feedburner:origLink>http://www.shoutlet.com/blog/2013/02/showing-the-love-how-4-brands-said-thank-you-to-fans/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=showing-the-love-how-4-brands-said-thank-you-to-fans</feedburner:origLink></item>
		<item>
		<title>Thinking of Giving Vine a Swing?</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/MAOK2op8rao/</link>
		<comments>http://www.shoutlet.com/blog/2013/02/thinking-of-giving-vine-a-swing/#comments</comments>
		<pubDate>Wed, 06 Feb 2013 15:02:33 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4573</guid>
		
			<content:encoded><![CDATA[Just why is Vine so addicting? The new app, which lets users create short looping videos, makes it easy to become a cinematographic genius. Well, maybe not a genius, but the app does lower the...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Why the Time is Now for Utilizing Social Customer Data</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/YjDuKofUuvI/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/why-the-time-is-now-for-utilizing-social-customer-data/#comments</comments>
		<pubDate>Wed, 30 Jan 2013 17:18:18 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[big data]]></category>
		<category><![CDATA[social data]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4545</guid>
		
			<content:encoded><![CDATA[With almost 80% of marketers planning to apply more social customer data to drive marketing campaigns in other channels in 2013, having a plan to use social data is becoming imperative for marketers....<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Norwegian Offers Pinners a Chance to Win a Dream Cruise</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/JV8O4JBKUMM/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/norwegian-offers-pinners-a-chance-to-win-a-dream-cruise/#comments</comments>
		<pubDate>Tue, 29 Jan 2013 15:40:32 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Pinterest]]></category>
		<category><![CDATA[Norwegian Cruise Line contests]]></category>
		<category><![CDATA[pinterest contests]]></category>
		<category><![CDATA[Shoutlet]]></category>
		<category><![CDATA[Social Contests]]></category>
		<category><![CDATA[twitter contests]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4505</guid>
		
			<content:encoded><![CDATA[Chances are you’ve been hearing a lot about social contests lately. In 2012, many brands devoted time and resources to this space, with no signs of slowing down this year. Our latest webinar dove...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>The perfect way to say “thanks” on Community Manager Appreciation Day</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/hv9BhIQSp5U/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/the-perfect-way-to-say-thanks-on-community-manager-appreciation-day/#comments</comments>
		<pubDate>Mon, 28 Jan 2013 14:04:19 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[#CMAD]]></category>
		<category><![CDATA[Community manager]]></category>
		<category><![CDATA[Community Manager Appreciation Day]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4465</guid>
		
			<content:encoded><![CDATA[Today is Community Manager Appreciation Day – which means you're probably looking for a great way to thanks to the hard-working community manager in your life. To help you out, we created a special...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title> Before  you run a social media contest: What to consider</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/VP3EyFqrguU/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/before-you-run-a-social-media-contest-what-to-consider/#comments</comments>
		<pubDate>Mon, 21 Jan 2013 15:39:10 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[facebook contests]]></category>
		<category><![CDATA[Jason Weaver]]></category>
		<category><![CDATA[pinterest contests]]></category>
		<category><![CDATA[shoutlet webinar]]></category>
		<category><![CDATA[social media contests]]></category>
		<category><![CDATA[social media promotions]]></category>
		<category><![CDATA[social media sweepstakes]]></category>
		<category><![CDATA[twitter contests]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4446</guid>
		
			<content:encoded><![CDATA[If you’re looking for a way to engage fans or attract new ones, running a contest can be a great strategy. In the past year, brands like Norwegian Cruise Lines, HuHot and others have created...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>Shoutlet is Now Twitter Certified</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/qsPNKOIWxHE/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/shoutlet-is-now-twitter-certified/#comments</comments>
		<pubDate>Thu, 17 Jan 2013 21:32:16 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Twitter & Shoutlet partner]]></category>
		<category><![CDATA[Twitter Certified Products Program]]></category>
		<category><![CDATA[Twitter Engagement Badge]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4436</guid>
		
			<content:encoded><![CDATA[We’re taking our partnership with Twitter to the next level. Today we’re thrilled to announce our addition to the Twitter Certified Products Program. This collaboration ultimately benefits our...<br/>
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		<item>
		<title>Facebook’s Smarter Search is Good For Business</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/zMe1DdIPThs/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/facebooks-smarter-search-is-good-for-business/#comments</comments>
		<pubDate>Tue, 15 Jan 2013 22:19:33 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Facebook announcement]]></category>
		<category><![CDATA[Facebook Graph Search]]></category>
		<category><![CDATA[Social Search]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4406</guid>
		
			<content:encoded><![CDATA[by Kara Martens and Kira Sparks  Recently, Facebook announced some exciting news: Graph Search – a re-imagining of Facebook’s search capabilities that lets you find surprising new connections among...<br/>
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		<item>
		<title>Where social meets mobile – three things to consider</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/wd9yoEFUIg0/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/where-social-meets-mobile-three-things-to-consider/#comments</comments>
		<pubDate>Thu, 10 Jan 2013 15:49:16 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[#CES13]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[mobile strategies]]></category>
		<category><![CDATA[social media strategies]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4359</guid>
		
			<content:encoded><![CDATA[At this week’s Consumer Electronics Show, mobile was everywhere – from Qualcomm’s rather interesting “Born Mobile” keynote to dozens of new apps, devices and connected “objects” on the exhibit floor....<br/>
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		<item>
		<title>Social Marketers’ New Year’s Resolution: Trim the Fat</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/evR2y0ShTJA/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/social-marketers-new-years-resolution-trim-the-fat/#comments</comments>
		<pubDate>Tue, 08 Jan 2013 15:26:07 +0000</pubDate>
		<dc:creator>Carol Tong</dc:creator>
				<category><![CDATA[Shoutlet Features]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[SMMS]]></category>
		<category><![CDATA[social switchboard]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4350</guid>
		
			<content:encoded><![CDATA[It’s that time of year, when most resolve to do at least one thing to improve their lives this year. If you Google “Top 10 New Year’s Resolutions,” you’ll get lists that usually include: lose weight,...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>What Do You Want to Hear About in 2013?</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/uYcxCIpVbss/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/what-do-you-want-to-hear-about-in-2013/#comments</comments>
		<pubDate>Thu, 03 Jan 2013 16:50:30 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Survey]]></category>
		<category><![CDATA[Shoutlet content survey]]></category>
		<category><![CDATA[social media survey]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4312</guid>
		
			<content:encoded><![CDATA[As we kick off the new year here at Shoutlet, we want to take a moment to check in with you. As a social media marketer, what information are you craving this year? What will help you move your...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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		<item>
		<title>What did 2012 Mean for Social Marketers? Insight from Shoutlet Leaders</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/PcLyvyuWq1g/</link>
		<comments>http://www.shoutlet.com/blog/2013/01/what-did-2012-mean-for-social-marketers-insight-from-shoutlet-leaders/#comments</comments>
		<pubDate>Wed, 02 Jan 2013 20:45:50 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4273</guid>
		
			<content:encoded><![CDATA[2013 has arrived, and many are infused with excitement about what it will bring to their company&#8217;s social media presence and for the space overall. In anticipation of news and trends that will...<br/>
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</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/PcLyvyuWq1g" height="1" width="1"/>]]></content:encoded>
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		<slash:comments>1</slash:comments>
		<feedburner:origLink>http://www.shoutlet.com/blog/2013/01/what-did-2012-mean-for-social-marketers-insight-from-shoutlet-leaders/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=what-did-2012-mean-for-social-marketers-insight-from-shoutlet-leaders</feedburner:origLink></item>
		<item>
		<title>Top-of-Mind Topics Reflected in Top Posts of 2012</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/RbgrDH2FN4w/</link>
		<comments>http://www.shoutlet.com/blog/2012/12/top-of-mind-topics-reflected-in-top-posts-of-2012/#comments</comments>
		<pubDate>Thu, 27 Dec 2012 17:32:28 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4249</guid>
		
			<content:encoded><![CDATA[Every year developments and trends in social media help shape it into its next incarnation. 2012 was no different, ushering in a slew of new tools, networks, and shifts in how social marketers...<br/>
<br/>
Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/shoutletblog?a=RbgrDH2FN4w:70p9Sl8iSa4:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/shoutletblog?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/shoutletblog?a=RbgrDH2FN4w:70p9Sl8iSa4:qj6IDK7rITs"><img src="http://feeds.feedburner.com/~ff/shoutletblog?d=qj6IDK7rITs" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/shoutletblog?a=RbgrDH2FN4w:70p9Sl8iSa4:I9og5sOYxJI"><img src="http://feeds.feedburner.com/~ff/shoutletblog?d=I9og5sOYxJI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/RbgrDH2FN4w" height="1" width="1"/>]]></content:encoded>
			<wfw:commentRss>http://www.shoutlet.com/blog/2012/12/top-of-mind-topics-reflected-in-top-posts-of-2012/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>What Will 2013 Bring to Social Marketers?</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/bv7_l0haVXQ/</link>
		<comments>http://www.shoutlet.com/blog/2012/12/what-will-2013-bring-to-social-marketers/#comments</comments>
		<pubDate>Thu, 20 Dec 2012 14:23:46 +0000</pubDate>
		<dc:creator>Jason Weaver</dc:creator>
				<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[location-based]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[social ads]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4232</guid>
		
			<content:encoded><![CDATA[Every year, marketers get smarter about how best to leverage social to boost a brand’s online profile, but they also have the daunting task of understanding the new tools that cropped up that year as...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/bv7_l0haVXQ" height="1" width="1"/>]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Extending Your Holiday Campaigns Into the New Year</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/aBIiIdqwL3Y/</link>
		<comments>http://www.shoutlet.com/blog/2012/12/extending-your-holiday-campaigns-into-the-new-year/#comments</comments>
		<pubDate>Wed, 19 Dec 2012 19:13:55 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Webinars]]></category>
		<category><![CDATA[extend holiday campaign]]></category>
		<category><![CDATA[Facebook apps]]></category>
		<category><![CDATA[Facebook contest]]></category>
		<category><![CDATA[holiday campaigns]]></category>
		<category><![CDATA[holiday social media]]></category>
		<category><![CDATA[Shoutlet]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4197</guid>
		
			<content:encoded><![CDATA[Soon your holiday campaigns will come to an end, but that doesn’t mean they have to stop providing value for your business. Even after the eggnog is gone and the carols sung, a well-planned holiday...<br/>
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Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/aBIiIdqwL3Y" height="1" width="1"/>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>2012’s New Toys for Marketers this Holiday Season</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/2iDgVAZF758/</link>
		<comments>http://www.shoutlet.com/blog/2012/12/2012s-new-toys-for-marketers-this-holiday-season/#comments</comments>
		<pubDate>Thu, 13 Dec 2012 17:38:30 +0000</pubDate>
		<dc:creator>Kara Martens</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[holiday]]></category>
		<category><![CDATA[instagram]]></category>
		<category><![CDATA[pinterest]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4181</guid>
		
			<content:encoded><![CDATA[Marketers have new "toys" at their disposal this holiday season, including Pinterest, Instagram, Facebook Timelines, and more. Continue reading &#8594;<br/>
<br/>
Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/2iDgVAZF758" height="1" width="1"/>]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Mastering the science (and art) of Facebook optimization</title>
		<link>http://feedproxy.google.com/~r/shoutletblog/~3/LAYhw7CW2KE/</link>
		<comments>http://www.shoutlet.com/blog/2012/12/mastering-the-science-and-art-of-facebook-optimization/#comments</comments>
		<pubDate>Wed, 12 Dec 2012 18:02:20 +0000</pubDate>
		<dc:creator>Kira Sparks</dc:creator>
				<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://www.shoutlet.com/blog/?p=4150</guid>
		
			<content:encoded><![CDATA[Have you noticed a decrease in the reach of your Facebook posts over the past few months? After Facebook tweaked its news feed algorithm this September, many brands have been feeling the pressure of...<br/>
<br/>
Intrigued? Click the headline to read more of this post on the Shoutlet blog. <div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/shoutletblog/~4/LAYhw7CW2KE" height="1" width="1"/>]]></content:encoded>
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