Simon Lilly's Blog

25% of the top e-commerce sites now use Magento

Simon — Fri, 03 Feb 2012 22:22:56 +0000

One quarter of the top 1 million sites (as ranked by Alexa – the web information company) are favouring Magento as their e-commerce platform of choice, according to new research from aheadWorks. The study also revealed a further 3.8% of sites were using the Enterprise Edition of Magento, showing the enterprise version of the open ...

5 (more) amazing e-commerce infographics

Simon — Sat, 17 Dec 2011 23:30:35 +0000

Following on from E-Consultancy’s 10 amazing e-commerce infographics published last year, I’ve sourced 5 of the best infographics on e-commerce and related issues, including shopping basket abandonment, the value of social commerce, free shipping and how to calculate the LTV of your customers. Enjoy them below, but be sure to visit the source to enjoy ...

Nobody puts Digital in the corner

Simon — Sun, 02 Oct 2011 11:17:09 +0000

Apologies for the Dirty Dancing themed blog title, but behind this tongue-in-cheek title is a issue that perplexes a large number of business globally – where should Digital sit within a business? And how do you avoid it becoming a silo? Small business solutions For a small business, they often take the digital one man ...

Video commerce at it’s interactive best

Simon — Thu, 08 Sep 2011 20:36:30 +0000

Combining video with product information is often regarded as the e-commerce holy grail for it’s positive impact on conversion rates and how it improves the whole online shopping experience. It provides the shopper with the closest experience online to the one that they would experience in-store. A variety of formats are used across the web ...

The A-Z of digital commerce

Simon — Sat, 30 Jul 2011 14:14:19 +0000

It feels like a new form of digital commerce is born every week at the moment, this post contains a comprehensive list of every type of commerce running from A – Z. Surprisingly 7 letters haven’t been associated with a particular form of commerce (yet), to accompany these letters I’ve highlighted great products and services ...

How to set up & grow your brands social homes online

Simon — Fri, 15 Jul 2011 22:27:17 +0000

So you have been tasked to take control of your brands social media properties online. You need to research Facebook Pages, Twitter profiles, LinkedIn Company Pages and now you find out that Google is launching Google+ business profiles… All these ‘social homes’ have different layouts, design guidelines and audiences. This blog contains the best pieces ...

Infographic: UK Online Shopping Statistics

Simon — Mon, 04 Jul 2011 20:03:33 +0000

As part of a campaign to get online shoppers to donate to UK charities, Give as you Live has pulled together some really informative statistics into an infographic that’s well worth digesting. Many shoppers claim cash back via sites like Quidco and TopCashBack, but Give as you Live lets you donate this cash back to ...

Could mega-menus be the answer to your websites navigation problems?

Simon — Sun, 12 Jun 2011 08:29:29 +0000

The lesser-spotted mega-menu was first identified and named by Jakob Nielsen back in 2009. When preparing for a Navigation Design seminar he identified a new trend in navigation design. Jakob described them as: “Big, two-dimensional drop-down panels that group navigation options to eliminate scrolling and use typography, icons, and tooltips to explain the user’s choices.” ...

eBay goes for the ‘Buy It Now’ option on Magento

Simon — Mon, 06 Jun 2011 20:54:07 +0000

Magento announced today, about an hour before Apples keynote announcing the iCloud (strategic?), that eBay completed the acquisition of the Magento e-commerce business. Previously eBay had taken what was described as a “minority” stake – just a mere 49% of the business. It’s a really interesting acquisition, that’s stimulating great debate online and in this ...

Looking inside the cookie jar – how to carry out a Cookie Audit

Simon — Mon, 16 May 2011 20:23:26 +0000

May 26th is doomsday in the UK, when new EU legislation kicks-in and starts to make E-commerce, Online and Digital Managers begin to re-consider their career choice. The ICO (Information Commissioners Office) has kindly put together a 10 page guidance PDF that is design to advise and educate people on how to comply. Update (25/05): ...