Six Pixels of Separation - Marketing and Communications Insights - By Mitch Joel at Twist Image

SPOS #175 - Personality And Authenticity With Rohit Bhargava

mitch@twistimage.com (Mitch Joel) — Sun, 11 Oct 2009 20:38:42 -0500

Welcome to episode #175 of Six Pixels Of Separation - The Twist Image Podcast. Immediately following the Brand Camp University event this past weekend in Detroit, Michigan, I had the pleasure to sit down and have a very powerful conversation with Rohit Bhargava at the airport. Rohit is the author of the book, Personality Not Included, and one of the top marketing bloggers over at, Influential Marketing Blog. Along with that, he is also a senior PR and Marketing executive at Ogilvy PR based in Washington, DC. We discuss everything from Personal Branding and Digital Marketing to how to market a book in 2009 and how he feels about platforms like Blogging and Twitter. Rohit is one smart guy and this is one conversation worth listening to. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #175 - Host: Mitch Joel.

Running time: 24:36.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available.
Media Hacks #19 will be out next week and it features:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with Rohit Bhargava.
Blogger at Influential Marketing Blog.
Author of Personality Not Included - Why Companies Lose Their Authenticity And How Great Brands Get it Back.
Founding member of the 360 Digital Influence group at Ogilvy.
This podcast was recorded at the Detroit Metro Airport immediately following Brand Camp University (put on by Hajj Flemings).
Music from the Podsafe Music Network:
New Leaf - 'Magic Carpet'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #175 - Host: Mitch Joel.

Tags: advance guard advertising blog blogging book oven brand camp university cc chapman chris brogan christopher s penn detroit digital marketing facebook facebook group financial aid podcast hajj flemings hugh mcguire in over your head influential marketing blog itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs ogilvy pr online social network personality not included podcast podcasting rohit bhargava six pixels of separation social media marketing trust agents twist image twitter web 20

SPOS #174 - Media Hacks #18

mitch@twistimage.com (Mitch Joel) — Sun, 04 Oct 2009 06:23:29 -0500

Welcome to episode #174 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #18 of Media Hacks. If you felt like the conversation went a little kooky when we tried to discuss, "what is a book?" on the last episode of Media Hacks, you'll be pleased to know we get just as lost trying to figure out "what is literacy?" If that wasn't enough the four of us attempt to discuss the value of Google Wave (only C.C. has actually used it). There's some discussion about school books, magazines and newspapers as well. Enjoy...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #174 - Host: Mitch Joel.

Running time: 53:28.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available.
Media Hacks #18 features:
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Not present:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
General banter about life and some catching up.
Julien gets blood in the mail (Mitch does not).
Why do we hustle to sell books but not to promote our Blogs and Podcast?
Gizmodo - Apple Tablet To Redefine Newspapers, Textbooks and Magazines.
The book, Rules of Thumb, by Alan Webber.
Does anyone know what this Apple tablet is going to be like?
What about the CrunchPad?
The state of education (according to Julien Smith).
Fast Company - How Web-Savvy Edupunks Are Transforming American Higher Education.
iTunes U.
Some people steal music (not us).
CrossFit.
The Internet is going to save mankind.
Hugh McGuire enters the conversation.
The Agenda With Steve Paikin.
Stanford Study of Writing.
The Debate: The Myth of Digital Literacy.
What is literacy in 2009?
Literacy and communication.
The launch of Google Wave.
C.C. explains how he sees it (as someone who is using it - none of the other Hacks have it yet).
Remember, Twitter seemed useless too at the beginning.
Forget Google Wave, let's go marry Pee-wee Herman's couch.
Music from the Podsafe Music Network:
New Leaf - 'Magic Carpet'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #174 - Host: Mitch Joel.

Tags: advance guard advertising alan webber apple apple tablet blog blogging book oven cc chapman chris brogan christopher s penn crossfit crunchpad digital literacy digital marketing education edupunk facebook facebook group fast company financial aid podcast gizmodo google wave hugh mcguire in over your head itunes itunes u julien smith librivox literacy magazines managing the gray marketing marketing over coffee media hacks new leaf new marketing labs newspapers online social network pee-wee herman podcast podcasting podsafe music network rules of thumb six pixels of separation social media marketing stanford study of writing textbooks the agenda with steve paiken trust agents twist image twitter web 20

SPOS #173 - Six Pixels Of Separation Free Audio Book Excerpt

mitch@twistimage.com (Mitch Joel) — Tue, 29 Sep 2009 19:21:58 -0500

Welcome to episode #173 of Six Pixels Of Separation - The Twist Image Podcast. This episode is actually a special treat courtesy of my audio book publisher, Grand Central Publishing - Hachette Book Group and Gildan Media. Here is a free twelve-minute excerpt from my audio book, Six Pixels of Separation. Enjoy...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #173 - Host: Mitch Joel.

Running time: 19:15.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available.
Media Hacks #18 will be out next week and it features:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Free audio book excerpt from Six Pixels of Separation (courtesy of Hachette Book Group and Gildan Media).
You can buy the audio book over at Audible or on iTunes.
David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #173 - Host: Mitch Joel.

Tags: advance guard advertising audible blog blogging book oven business book cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast gildan media grand central publishing hachette book group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20

SPOS #172 - Media Hacks #17

mitch@twistimage.com (Mitch Joel) — Sun, 20 Sep 2009 21:45:31 -0500

Welcome to episode #172 of Six Pixels Of Separation - The Twist Image Podcast. Finally, back with a new episode of Media Hacks where we dissect everything from video games and iPhone apps to why Christopher S. Penn loves shooting people online. Should video games be more than just shameless fun? Should companies allow their employees to use Social Media? Some are using it wisely, while some might just be trying to kill some time. From there, we get into a very semantic conversation about what is a "book"? Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #172 - Host: Mitch Joel.

Running time: 43:40.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available.
Media Hacks #17 features:
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Missing in action:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Talking video games with The Beatles - Rock Band.
The New York Times - While My Guitar Gently Beeps.
Games evolve beyond shooting people and scoring points.
Interested in feeling stupid? Penn recommends checking out Elitist Jerks.
How do we acquire knowledge?
People are getting jobs through Twitter.
How will HR define the legal boundaries in a Social Media world?
A brief talk about how we're going to re-define education.
Penn recommends reading: The Underground History of American Education.
A long, disgusting and confusing discussion about what is a "book"?
O'Reilly - Tools of Change for Publishers.
Books may no longer be paper, but these digital devices need to be more accessible to many more people.
How mobile is becoming much more than just mobile.
All Things Digital - The iPhone App Gold Rush.
Really? People still need a "computer room"?
Augmented reality.
New York Subway through Augmented Reality.
David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #172 - Host: Mitch Joel.

Tags: advance guard advertising all things digital augmented reality blog blogging book book oven cc chapman chris brogan christopher s penn computer room david usher digital marketing elitist jerks facebook facebook group financial aid podcast hugh mcguire in over your head iphone app itunes julien smith librivox managing the gray marketing marketing over coffee media hacks mobile new marketing labs new york times online social network oreilly podcast podcasting publishing rock band six pixels of separation social media marketing the beatles tools of change for publishers trust agents twist image twitter underground history of american education web 20

SPOS #171 - Twitter Talk With Shel Israel

mitch@twistimage.com (Mitch Joel) — Sun, 13 Sep 2009 20:52:46 -0500

Welcome to episode #171 of Six Pixels Of Separation - The Twist Image Podcast. Shel Israel recently released a book on Twitter titled, Twitterville. He was in Montreal to speak at a Third Tuesday event for PR, Marketing and Communications professionals (yes, on a Sunday). His take on Social Media, storytelling and the changes it causes in the world makes this conversation well-worth taking a listen to. If you have never heard of Israel, he also co-authored a book about Blogging called, Naked Conversations, with Robert Scoble. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #171 - Host: Mitch Joel.

Running time: 36:46.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available.
Media Hacks #17 will be out next week (I thought it would be this week, we recorded it, but C.C. is hanging out with the family this weekend) and it will feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In Conversation with Shel Israel.
Author of Naked Conversations with Robert Scoble.
Author of the recently-released, Twitterville.
Chris Brogan reviews a bunch of Twitter books here: Birds on a Wire - Reviewing Twitter Books.
Music from the Podsafe Music Network:
The Shakes - 'Liberty Jones'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #171 - Host: Mitch Joel.

Tags: advance guard advertising blog blogging book oven business book cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks naked conversations new marketing labs online social network podcast podcasting podsafe music network robert scoble shel israel six pixels of separation social media marketing the shakes trust agents twist image twitter twitterville web 20

SPOS #170 - In Conversation With Steve Wozniak

mitch@twistimage.com (Mitch Joel) — Mon, 07 Sep 2009 20:59:41 -0500

Welcome to episode #170 of Six Pixels Of Separation - The Twist Image Podcast. First off, let me say that the audio quality of the phone call is pitiful in this Podcast. I don't know why this is happening, but whenever a call is recorded through my M-Audio MicroTrack, it is giving off a high-end buzz. If someone knows how this can be fixed, please let me know. That being said, I think this conversation is worth enduring the high pitch sound for. I was lucky enough to get The Woz - Steve Wozniak - on the phone for a conversation about business, technology, education and thoughts about how to change the world. He needs little (to no) introduction as Wozniak is - literally - one of the few people who has changed how our society operates. Along with Steve Jobs, he created Apple. From launching the first personal computer to being a Tetris champion, Wozniak also authored the book, iWoz along with being on a past season of the ABC hit television series, Dancing With The Stars. He is currently the Chief Scientist for Fusion-IO and is a very generous Philanthropist. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #170 - Host: Mitch Joel.

Running time: 25:39.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available.
Media Hacks #17 will be out next week and it will feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In Conversation with Steve Wozniak.
Steve was the co-founder (along with Steve Jobs) of Apple.
He was featured on a past season of ABC's hit television series, Dancing With The Stars.
Woz (as he is known) is also a champion Tetris player.
He is currently the Chief Scientist for Fusion-IO.
He is author of the book, iWoz.
Steve Wozniak will be speaking in Montreal at the eConcordia Summit 2009 on September 10th, 2009.
Music from the Podsafe Music Network:
New Leaf - 'Magic Carpet'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #170 - Host: Mitch Joel.

Tags: advance guard advertising apple blog blogging book oven cc chapman chris brogan christopher s penn dancing with the stars digital marketing econcordia summit facebook facebook group financial aid podcast fusion-io hugh mcguire in over your head itunes iwoz julien smith librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network podcast podcasting six pixels of separation social media marketing steve jobs steve wozniak tetris trust agents twist image twitter web 20

SPOS #169 - Media Hacks #16

mitch@twistimage.com (Mitch Joel) — Sun, 30 Aug 2009 22:12:34 -0500

Welcome to episode #169 of Six Pixels Of Separation - The Twist Image Podcast. Two of the regular co-hosts of Media Hacks are Chris Brogan and Julien Smith. After meeting at the first PodCamp Boston, the two decided to write a book together. The result is Trust Agents. The book - which was released this week - made it to the New York Times' best-seller's list. Not only are we all very proud of the co-authors, but we decided to spend the bulk of this episode discussing and dissecting the concepts in Trust Agents. We also wish C.C. Chapman tons of continued success on his recent news (you have to listen to hear what it is). Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #169 - Host: Mitch Joel.

Running time: 42:26.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available.
Media Hacks #16 featuring:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Not present:
Hugh McGuire - LibriVox - The Book Oven.
A conversation about the New York Times' best-selling book, Trust Agents - we are proud of our co-hosts.
How does a best-selling book happen? Turns out that none of us know.
The power of Social Proof.
Astroturfing and book reviews.
Penn believes that no product is perfect.
The power of peer reviews (even the negative ones).
Why don't people buy the book just because they support what you do?
The power of leverage.
When something is free... it is hard to get them to pay for anything.
The best-selling book is big, but so is C.C. Chapman's news.
Create your own game.
Does big business care about trust?
Greed is good... or different.
Let the automation begin.
RSS subscription is almost as good as someone else's recommendation.
Buy the book Trust Agents because according to Penn we may need it to heat our homes.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #169 - Host: Mitch Joel.

Tags: advance guard advertising astroturf blog blogging book oven business book cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs new york times online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20

SPOS #168 - Web Analytics 2.0 With Avinash Kaushik

mitch@twistimage.com (Mitch Joel) — Sun, 23 Aug 2009 20:29:48 -0500

Welcome to episode #168 of Six Pixels Of Separation - The Twist Image Podcast. I had a very unique opportunity this past week. I was invited to give a speech at the first-ever National Sales Conference for Google. With nearly 3000 people in attendance, I was the only non-Google employee speaker. One of the Google employee speakers was Avinash Kaushik - their Analytics Evangelist, Blogger at Occam's Razor and the author of the best-selling business book, Web Analytics - An Hour A Day. He has a very special announcement about his recently completed second book and - as always - makes all of us a lot more passionate about the Web. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #168 - Host: Mitch Joel.

Running time: 25:09.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available for pre-order.
Media Hacks #16 will be out next week featuring:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents (a little late, but present).
In conversation with Avinash Kaushik.
Live from the first-ever National Sales Conference for Google in San Francisco.
Author of Web Analytics - An Hour A Day.
Blogger at Occam's Razor.
By day: Analytics Evangelist at Google.
Avinash gets "passionate" in this book, not "angry."
Big announcement: Avinash has a new book coming out and it's called, Web Analytics 2.0.
Music:
David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #168 - Host: Mitch Joel.

Tags: advance guard advertising analytics evangelist avinash kaushik blog blogging book oven cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast google hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs occams razor online social network podcast podcasting san francisco six pixels of separation social media marketing trust agents twist image twitter web 20 web analytics web analytics 20 web analytics an hour a day

SPOS #167 - Media Hacks #15

mitch@twistimage.com (Mitch Joel) — Tue, 18 Aug 2009 07:50:30 -0500

Welcome to episode #167 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #15 of Media Hacks. As usual, there is some language, so please keep in mind that this Podcast is not work safe. Many major happenings in both the technology, communications and Social Media space. We discuss everything from the unconference movement to Bloggers who take themselves (and their community) maybe a little too seriously. We also chat about Twitter (of course) where Hugh explains why it is more like talking than a media channel (or something) and some Googley stuff. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #167 - Host: Mitch Joel.

Running time: 55:37.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Old Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available for pre-order.
Media Hacks #15 featuring:
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents (a little late, but present).
Not present:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
PodCamp Boston #4.
People and the unconference movement.
Mass media still gets all excited, doesn't it?
It's not about the schedule - it's about the conversation.
You can't hide when you're on Twitter.
Google Caffeine is not important to Christopher S. Penn (it is to me).
... And it's not because of Microsoft's Bing.
Google Wave is going to be a bigger deal.
Google's new "options" in search (Blogged about here: Google Offers Up New Ways To Search (And Why You Should Care)).
The power of wonder wheel.
FriendFeed gets bought by Facebook (none of us seem to have too much to say about it).
Is FriendFeed really more about real-time search?
Facebook's new search functionality.
Remember, the monetization is in the data (not the advertising).
Twitter begins to formalize the retweet process.
How big and deep can people go with content?
Julien is taking driving lessons - let's all pray together.
How will Chris Penn take advantage of technology?
C.C. now repeats about Facebook Search because for some reason, I wasn't paying attention (strange and awkward moment).
Aardvark - a new tool or platform or search tool platform?
Blogging, sarcasm and taking ourselves too seriously.
Be careful what you say and where you say it (we think).

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #167 - Host: Mitch Joel.

Tags: aardvark advance guard advertising bing blog blogging book oven cc chapman chris brogan christopher s penn digital marketing facebook facebook group facebook search financial aid podcast friendfeed google caffeine google wave hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee mass media media hacks microsoft new marketing labs online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter unconference web 20 wonder wheel

SPOS #166 - Get Your Whuffie On With Tara Hunt

mitch@twistimage.com (Mitch Joel) — Sun, 09 Aug 2009 20:25:21 -0500

Welcome to episode #166 of Six Pixels Of Separation - The Twist Image Podcast. Tara Hunt is one of those very unique individuals who does not follow business by the rules we have all come to know and believe in. She believes business needs a lot more laughter and happiness in it. She considers herself semi-retired and spends the bulk of her days trying to help businesses understand the power of social capital and how new economies can be everywhere. She is an author, speaker, Blogger and citizen of the world. Tara works hard at having fun. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #166 - Host: Mitch Joel.

Running time: 31:02.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Old Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available for pre-order.
Media Hacks #15 will be happening next week and it features:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with Tara Hunt.
Author of The Whuffie Factor - Using The Power of Social Networks To Build Your Business.
Whuffaoke.
Citizen Space.
Music from the Podsafe Music Network:
The Shakes - 'Liberty Jones'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #166 - Host: Mitch Joel.

Tags: advance guard advertising blog blogging book oven cc chapman chris brogan christopher s penn citizen space digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting robert scoble six pixels of separation social media marketing tara hunt trust agents twist image twitter web 20 whuffaoke whuffie factor

SPOS #165 - Media Hacks #14

mitch@twistimage.com (Mitch Joel) — Mon, 03 Aug 2009 08:49:54 -0500

Welcome to episode #165 of Six Pixels Of Separation - The Twist Image Podcast. Another fine mess that these guys have gotten me into. This is the new episode of Media Hacks and features some great conversation and some coloured language (so, it's not work safe). We discuss everything from buying ads on viral videos before they break big and how things spread (and how fast they go away). Do brands still need to worry about what people are saying about them online? Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #165 - Host: Mitch Joel.

Running time: 51:59.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Old Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Six Pixels of Separation the book is now available for pre-order.
Media Hacks #14 featuring:
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
MIA:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
This episode of Media Hacks is not work safe (there is language).
A discussion about potty mouth.
Why Robert Scoble no longer listens to Media Hacks.
United Breaks Guitars - moving beyond it... and beyond.
Buying ads when YouTube videos are just about to break big.
What is the length of a major customer service issue?
Twitter is many things: tool, technology, platform, communication and more.
Will we soon be outsourcing our Twitter communications?
Gigantic organizations and intimate conversations.
Hugh pretends (once again) that he doesn't know who Ashton Kutcher is.
Technology and how it transforms us.
Businesses using Twitter to listen, innovate and fix things.
Brand name dropping in Twitter.
Market norms and social norms (courtesy of Dan Ariely - author of Predictably Irrational).
Welcome to inside baseball.
Hugh wants to discuss the Amazon - Zappos deal.
Amazon Acquisitions and Investments.
Is Amazon becoming Wal-Mart.
It all ends with a very confusing game of audio linkbait chicken.
Music from the Podsafe Music Network:
New Leaf - 'Magic Carpet'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #165 - Host: Mitch Joel.

Tags: advance guard advertising amazon ashton kutcher blog blogging book oven cc chapman chris brogan christopher s penn customer service issue dan ariely digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head inside baseball itunes julien smith librivox linkbait managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network online video podcast podcasting predictably irrational robert scoble six pixels of separation social media marketing technology trust agents twist image twitter united breaks guitars viral video wal-mart web 20 youtube zappos

SPOS #164 - Buzzing With Geoff Livingston

mitch@twistimage.com (Mitch Joel) — Sun, 26 Jul 2009 21:53:25 -0500

Welcome to episode #164 of Six Pixels Of Separation - The Twist Image Podcast. Geoff Livingston is a PR guy who gets around (in the best way possible). He has a highly trafficked Blog, The Buzz Bin, is the owner of his own PR agency (which was acquired by CRT/Tanaka) and the author of the must-have book on new media and Public Relations, Now Is Gone. He was in Montreal today, so we sat down, grabbed a coffee and here is the result. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #164 - Host: Mitch Joel.

Running time: 29:14.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Old Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Look for Media Hacks #14 at some point soon featuring:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Six Pixels of Separation the book is now available for pre-order.
In conversation with Geoff Livingston - The Buzz Bin - CRT/Tanaka.
His book is: Now Is Gone.
David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #164 - Host: Mitch Joel.

Tags: advance guard advertising blog blogging book oven cc chapman chris brogan christopher s penn crt tanaka david usher digital marketing facebook facebook group financial aid podcast geoff livingston hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs now is gone online social network podcast podcasting six pixels of separation social media marketing the buzz bin trust agents twist image twitter web 20

SPOS #163 - Brand Digital

mitch@twistimage.com (Mitch Joel) — Tue, 21 Jul 2009 11:09:55 -0500

Welcome to episode #163 of Six Pixels Of Separation - The Twist Image Podcast. Allen P. Adamson wrote the best-selling business book, Brand Simple and then followed it up wit Brand Digital. He is the Managing Director at Landor Associates - a brand agency based in New York City. Adamson has some very interesting and unique perspectives on how brands thrive (and will continue to strive) in the new economy. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #163 - Host: Mitch Joel.

Running time: 34:16.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Look for Media Hacks #14 next week featuring:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Six Pixels of Separation the book is now available for pre-order.
In conversation with Allen P. Adamson author of Brand Digital and Brand Simple.
Music from the Podsafe Music Network:
New Leaf - 'Magic Carpet'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #163 - Host: Mitch Joel.

Tags: advance guard advertising allen p adamson blog blogging book oven brand digital brand simple cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith landor associates librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network podcast podcasting podsafe music network six pixels of separation social media marketing trust agents twist image twitter web 20

SPOS #162 - Media Hacks #13

mitch@twistimage.com (Mitch Joel) — Sun, 12 Jul 2009 21:01:29 -0500

Welcome to episode #162 of Six Pixels Of Separation - The Twist Image Podcast. Life from New York City, it's Media Hacks #13. Recorded late one night last week at The Roger Smith Hotel, this episode if full of the latest news and views, including a very vocal Julien Smith (yes, that means that this show is not work safe). C.C. Chapman and I were simply room decor in this episode. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #162 - Host: Mitch Joel.

Running time: 38:19.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Live from New York, it's Media Hacks #13 featuring:
C.C. Chapman "Managing The Gray" Advance Guard.
Julien Smith "In Over Your Head" Co-author of Trust Agents.
Not present:
Chris Brogan "New Marketing Labs" - Co-author of Trust Agents.
Hugh McGuire "LibriVox" The Book Oven.
Christopher S. Penn "The Financial Aid Podcast" Marketing Over Coffee.
Six Pixels of Separation live in New York City.
Six Pixels of Separation the book is now available for pre-order.
Is it possible for a hotel to be "Social Media".
Live from the Money Pimp 2.0 Suite (so says C.C.).
Status Quo Bias.
Hmmmm bacon...
Nothing Could Be Finer Than Being in Your Diner.
Thoughts on Google OS.
When computers work like electricity.
Trust Agents Facebook Page.
We tried not to talk about Twitter (it did not work).
Who is most important in the Twitter conversation?
Tracking links in Twitter with tr.im.
TechCrunch - Bit.ly's Grand Plans, And Their Inevitable Clash With Digg: Bitly Now.
Understanding how links and data spreads.
Music from the Podsafe Music Network:
The Shakes "Liberty Jones".

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #162 - Host: Mitch Joel.

Tags: advance guard advertising blog blogging book oven cc chapman chris brogan christopher s penn digg digital marketing facebook facebook group facebook page financial aid podcast google os hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs new york city online social network podcast podcasting roger smith hotel six pixels of separation social media marketing techcrunch trim trust agents twist image twitter url shortening web 20

SPOS #161 - President Obama Is A Social Media Guru

mitch@twistimage.com (Mitch Joel) — Mon, 06 Jul 2009 09:30:51 -0500

Welcome to episode #161 of Six Pixels Of Separation - The Twist Image Podcast. Yes, you read that right, President Obama is a Social Media Expert... well, ok, maybe not. But that's one of the questions we discuss on this episode (courtesy of a great email question from Joseph at Diamond Beer Brewing). Marshall also chimes in on last week's Media Hacks about whether or not Twitter can topple the Iranian government" or rather, how Twitter is being used in a different way to communicate and inform. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #161 - Host: Mitch Joel.

Running time: 39:32.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Media Hacks #13 will be coming out next week and it features:
Chris Brogan "New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman -Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast" Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Six Pixels of Separation live in New York City.
Six Pixels of Separation the book is now available for pre-order.
Audio comment - Marshall from Austin, Texas.
Email question: Joseph Rodgers "Diamond Beer Brewing" Little Rock, Arkansas.
The debate on Free (the new book by Chris Anderson).
Six Points of Separation - Six Ways To Make Free Work:
1. Give value and the community gives back.
2. Use free to entice.
3. Make it free for a limited time.
4. Understand that your industry may already shifting there.
5. Make the product for sale that much more enticing.
6. Freemium.
Music:
David Usher - "Kill The Lights".

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #161 - Host: Mitch Joel.

Tags: advance guard advertising blog blogging book oven cc chapman chris anderson chris brogan christopher s penn david usher diamond beer brewing digital marketing facebook facebook group financial aid podcast free hugh mcguire in over your head itunes joseph rodgers julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media marketing the long tail trust agents twist image twitter web 20 wired magazine

SPOS #160 - Media Hacks #12

mitch@twistimage.com (Mitch Joel) — Sun, 21 Jun 2009 21:46:07 -0500

Welcome to episode #160 of Six Pixels Of Separation - The Twist Image Podcast. It's also episode #12 of Media Hacks (things are just better by the dozen). On this episode is C.C. Chapman, Hugh McGuire and myself. We look at mobile and the changing face of how we connect and how we market. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #160 - Host: Mitch Joel.

Running time: 39:19.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
This is episode #12 of Media Hacks and it features:
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Somewhere on their way to Podcasters Across Borders:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
iPhone 3G S - is it a game charger or are we just happy to toss away semi-new technology?
Google Android and the changing face of mobile.
The Great Untethering.
Mobile devices will crossover.
Apple iTunes app store cracks one billion downloads.
Marketing Magazine - Mobile Marketing 2.0.
Facebook vanity URLs (or Facebook Username).
Facebook pasts MySpace in terms of traffic.
Is Twitter going to overthrow the Iranian Government?
Apparently there is life after Blogging and YouTube?
What are the Media Hacks going to read this summer?
Music:
The Shakes - 'Liberty Jones'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #160 - Host: Mitch Joel.

Tags: advance guard advertising app store apple blog blogging book oven cc chapman chris brogan christopher s penn digital marketing facebook facebook group facebook username financial aid podcast google google android hugh mcguire in over your head iphone 3gs itunes julien smith librivox managing the gray marketing marketing magazine marketing over coffee media hacks mobile mobile marketing 20 myspace new marketing labs online social network podcast podcasting six pixels of separation social media marketing the great untethering the shakes trust agents twist image twitter web 20 youtube

SPOS #159 - Digital Marketing All-Star Roundtable

mitch@twistimage.com (Mitch Joel) — Sun, 14 Jun 2009 19:36:16 -0500

Welcome to episode #159 of Six Pixels Of Separation - The Twist Image Podcast. This is a very special episode. I was asked to be the Guest Editor for the June 15th, 2009 issue of Marketing Magazine (titled Brave New World). The magazine's cover story is a roundtable discussion I conducted on the future of Digital Marketing featuring: Seth Godin, Charlene Li, Shelly Palmer and David Weinberger titled, Talkin' About A Revolution. The entire audio conversation is available for you right here in this episode. It's fascinating, heated and full of energy. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #159 - Host: Mitch Joel.

Running time: 58:59.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
New episode of Media Hacks is happening next week:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Marketing Magazine - Digital Marketing Issue - June 15th, 2009.
Digital Marketing All-Star Roundtable featuring:
Seth Godin - best-selling author of great books like Purple Cow, Tribes and many more. He's also the guy behind Squidoo.
Charlene Li - best selling co-author of Groundswell and principal over at the Altimeter.
Shelly Palmer - MediaBytes and author of Television Disrupted.
David Weinberger - co-author of The Cluetrain Manifesto and author of Everything Is Miscellaneous and Small Pieces Loosely Joined.
You can read the article here: Talkin' About A Revolution.
Mobile Marketing 2.0 - June 18th, 2009 - Toronto, Ontario,
Music:
David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #159 - Host: Mitch Joel.

Tags: advance guard advertising altimeter blog blogging book oven brave new world cc chapman charlene li chris brogan christopher s penn cluetrain manifesto david usher david weinberger digital marketing everything is miscellaneous facebook facebook group financial aid podcast groundswell hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing magazine marketing over coffee media hacks mediabytes mobile marketing new marketing labs online social network podcast podcasting purple cow seth godin shelly palmer six pixels of separation small pieces loosely joined social media marketing squidoo television disrupted tribes trust agents twist image twitter web 20

SPOS #158 - Media Hacks #11

mitch@twistimage.com (Mitch Joel) — Sun, 07 Jun 2009 21:14:00 -0500

Welcome to episode #158 of Six Pixels Of Separation - The Twist Image Podcast. Here is Media Hacks #11. It's a very deep conversation about new platforms and old platforms rebranded. It covers everything from global realities to the local business scene. There's lots of talk about search engines and social media. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #158 - Host: Mitch Joel.

Running time: 43:05.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
Media Hacks episode #11:
C.C. Chapman - Managing The Gray - Advance Guard.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Not present:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
Hugh McGuire - LibriVox - The Book Oven.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Google Local Business.
Understanding the "nofollow" tag.
Google and signals.
Google sometimes does things very quietly.
Matt Cutts from Google talks about the new realties of search engine optimization.
Who else feels like they are wearing diapers.
Google Wave and the unknowing of it all (but we talk about it anyway).
Microsoft - Bing.
E3.
PSP Go.
Microsoft - Project Natal.
The power of gaming.
Gaming units as entertainment systems.
Protoype video game using Facebook Connect.
Is the PS3 the new supercomputer?
Music from the Podsafe Music Network:
Kevin Reeves - 'Throw Me A Line'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #158 - Host: Mitch Joel.

Tags: advance guard advertising bing blog blogging book oven cc chapman chris brogan christopher s penn daddy blogger digital dads digital marketing e3 facebook facebook connect facebook group financial aid podcast google local business google wave hugh mcguire in over your head itunes julien smith kevin reeves librivox managing the gray marketing marketing over coffee matt cutts media hacks microsoft new marketing labs nofollow online social network podcast podcasting podsafe music network project natal prototype ps3 psp go search engine optimization six pixels of separation social media marketing trust agents twist image twitter web 20

SPOS #157 - Media Hacks #10

mitch@twistimage.com (Mitch Joel) — Sun, 24 May 2009 06:26:01 -0500

Welcome to episode #157 of Six Pixels Of Separation - The Twist Image Podcast. Here is Media Hacks #10. Julien Smith is back from Japan. We recorded early on Friday morning and it was a great conversation about everything from Daddy Bloggers and publishing to Digital Nation and how great the adult sites are at Digital Marketing. Yes, this one is all over the place. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #157 - Host: Mitch Joel.

Running time: 50:21.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
BookCamp Toronto - June 6th, 2009.
New location for BookCamp: University of Toronto - iSchool.
The Road to Six Pixels of Separation - The Book - coming soon.
Media Hacks episode #10:
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Not present:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Talking about Daddy Bloggers - Digital Dads and Dad-o-matic.
Publishing is (still) a miracle.
Digital Nation - a new PBS Frontline documentary.
Everything is digital.
Better understanding of online marketing by following the adult and gaming industries online.
TechCrunch article on how the Web is always on with constant stream.
WolframAlpha.
Is the traditional search engine beginning to fail us?
To get out of the clutter should we move back to physical things?
Marketing of the books (both Six Pixels of Separation and Trust Agents).
Old school world vs. new media.
We admit it, we're not kids.
Check out Hugh, Julien and Chris at the upcoming Book Expo America conference.
A new audio conversation for Marketing Magazine with Seth Godin, Charlene Li, Shelly Palmer and David Weinberger (it will be made available here mid-June).
Let Me Google That For You.
BookCamp and the challenge with traditional industry being confused by the unconference movement.
Scribd and book piracy.
DRM protection and why human beings are a virus (well, mostly Julien).

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #157 - Host: Mitch Joel.

Tags: advance guard advertising blog blogging book expo america book oven bookcamp bookcamp toronto cc chapman charlene li chris brogan christopher s penn dad o matic daddy blogger david weinberger digital dads digital marketing digital nation drm facebook facebook group financial aid podcast frontline hugh mcguire in over your head itunes julien smith let me google that for you librivox managing the gray marketing marketing magazine marketing over coffee media hacks new marketing labs online social network pbs podcast podcasting scribd seth godin shelly palmer six pixels of separation social media marketing techcrunch trust agents twist image twitter unconference university of toronto ischool web 20 wolframalpha

SPOS #156 - Marketing A Book In The Digital Age

mitch@twistimage.com (Mitch Joel) — Mon, 18 May 2009 21:13:47 -0500

Welcome to episode #156 of Six Pixels Of Separation - The Twist Image Podcast. This week has ramblings about everything from Social Media and quarterly earnings to finding your passion in Marketing even when you're feeling a little down on where brands (and people) are taking things. On top of that emotional rollercoaster, I am also asking for your help. My book, Six Pixels of Separation, will be available in September (it's already available for pre-order) and my question is this: how would you market a book that was not aimed at your current target audience? Any help would be greatly appreciated. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #156 - Host: Mitch Joel.

Running time: 24:41.
Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Facebook Group - Six Pixels of Separation Podcast Society.
In a perfect world, connect with me, directly, through Facebook.
BookCamp Toronto - June 6th, 2009.
New location for BookCamp: University of Toronto - iSchool.
The Road to Six Pixels of Separation - The Book - coming soon.
Media Hacks next episode is next week featuring:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents.
C.C. Chapman - Managing The Gray - Advance Guard.
Hugh McGuire - LibriVox - The Book Oven.
Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Last week's Media Hacks.
More on Social Media not being all that much social.
Thoughts on killing the idea of quarterly earnings.
Six Pixels of Separation - The Book.
What would you do to market a book that was not aimed at your current community?
Music:
David Usher - 'Kill The Lights'.

Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #156 - Host: Mitch Joel.

Tags: advance guard advertising blog blogging book oven bookcamp bookcamp toronto cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter university of toronto ischool web 20