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	<title>Smart Women Smart Solutions</title>
	
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	<description>Smart Women Smart Solutions | Helping women create an extraordinary life</description>
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		<title>Strategizing, Cracking the Code and a Success Circle</title>
		<link>http://smartwomensolutions.com/blog/strategizing-cracking-the-code-and-a-success-circle</link>
		<comments>http://smartwomensolutions.com/blog/strategizing-cracking-the-code-and-a-success-circle#comments</comments>
		<pubDate>Thu, 16 Feb 2012 22:58:54 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
				<category><![CDATA[Joy's News and Updates]]></category>

		<guid isPermaLink="false">http://smartwomensolutions.com/?p=4072</guid>
		<description><![CDATA[It&#8217;s been a busy few weeks around here. My coaching groups and private work with women are moving at full speed. Last week, I met with a group of women who traveled from various parts of the globe to vision and strategize on their businesses and I also had a chance to grab a quick [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;"><img class="alignright size-full wp-image-4073" style="margin: 5px;" title="2012-Elevate-Group-Feb" src="http://smartwomensolutions.com/wp-content/uploads/2012/02/2012-Elevate-Group-Feb.jpg" alt="" width="250" height="140" />It&#8217;s been a busy few weeks around here. My coaching groups and private work with women are moving at full speed. Last week, I met with a group of women who traveled from various parts of the globe to vision and strategize on their businesses and I also had a chance to grab a quick dinner with Ali Brown, who&#8217;s been a mentor and coach to me over the last few years.</p>
<p><img class="size-full wp-image-4074 aligncenter" title="Ali-and-Joy-having-dinner-2012" src="http://smartwomensolutions.com/wp-content/uploads/2012/02/Ali-and-Joy-having-dinner-2012.jpg" alt="" width="300" height="225" /><span id="more-4072"></span><br />
Grab a cup of coffee or tea and join me next <strong>Wednesday, February 22</strong> at 11am Pacific, along with <strong>Cathy Alessandra, Jennifer Bourn, Michele DeKinder-Smith</strong> and <strong>Lisa Kanarek</strong> for a <strong>free, complimentary call</strong> where we share how we <strong>&#8220;cracked the code&#8221; on success for women entrepreneurs</strong>. You will walk away with easy tips to accelerate your business that day. <strong><a href="http://successsummitandexpo.com/call" target="_blank">Learn more here</a>.</strong></p>
<p><strong>Do you live in the Sacramento area?</strong> Would you like to enjoy a <strong>free, complimentary Success Circle</strong> where you can discover what&#8217;s next for you and learn how to get there? <strong>Join &#8220;Creating the Spark&#8221;® Success Circle Coach, Leslie Lajes</strong>, on Sunday, February 26 for a Success Circle where she will walk you through how to make 2012 your best year yet. Space is limited. You can learn more and register by contacting <a href="mailto:leslie@resuscitateyourdreams.com" target="_blank">leslie@resuscitateyourdreams.com</a> or call 916-201-0591.</p>
<p>Be Well,</p>
<p>Joy Chudacoff, ICF PCC<br />
Professional Certified Coach<br />
Smart Women Smart Solutions®<br />
310-454-2005<br />
<a href="../" target="_blank">http://www.smartwomensolutions.com</a></p>
<p><a href="http://www.creatingyourspark.com/" target="_blank">http://www.creatingyourspark.com</a></p>
<p>Join me:<br />
Twitter: <a href="http://twitter.com/JoyChudacoff" target="_blank">http://twitter.com/JoyChudacoff</a><br />
Facebook: <a href="http://profile.to/JoyChudacoff" target="_blank">http://profile.to/JoyChudacoff</a><br />
LinkedIn: <a href="http://www.linkedin.com/in/joychudacoff" target="_blank">http://www.linkedin.com/in/joychudacoff</a></p>
<p><em><strong>“Helping women create an extraordinary life.”</strong></em></p>
<p><strong>Join Joy’s 1,000 plus subscribers and sign up for her weekly ezine, Reflections, so you can receive Free tips and solutions to enrich women’s lives.</strong></p>
<p>Go to <a href="../ezine" target="_blank">www.SmartWomenSolutions.com/ezine</a>, to sign up</p>
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		<title>Smart Women And Their Relationship With Money</title>
		<link>http://smartwomensolutions.com/blog/smart-women-and-their-relationship-with-money</link>
		<comments>http://smartwomensolutions.com/blog/smart-women-and-their-relationship-with-money#comments</comments>
		<pubDate>Thu, 16 Feb 2012 21:54:08 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
				<category><![CDATA[Smart Women Articles]]></category>
		<category><![CDATA[Big Ideas]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[Entrepreneurs]]></category>
		<category><![CDATA[focus]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[passion]]></category>
		<category><![CDATA[purpose]]></category>
		<category><![CDATA[Relationships]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://smartwomensolutions.com/?p=4065</guid>
		<description><![CDATA[Recently, I had the opportunity to spend the day strategizing with a group of smart women entrepreneurs from different parts of the world. It was an energizing day focused on topics such as effective marketing, clear messaging to attract your ideal client, time management and money. At one point, women were expressing the challenges they [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-4066" style="margin: 5px;" title="women-and-money" src="http://smartwomensolutions.com/wp-content/uploads/2012/02/women-and-money.jpg" alt="" width="175" height="116" />Recently, I had the opportunity to spend the day strategizing with a group of smart women entrepreneurs from different parts of the world. It was an energizing day focused on topics such as effective marketing, clear messaging to attract your ideal client, time management and money.</p>
<p>At one point, women were expressing the challenges they face in getting everything accomplished each day including running a business, managing a family, and hopefully time to squeeze in a little self-care.</p>
<p>I shared with the group that when I&#8217;m in the office, I ask myself three questions to help me stay focused and directed on making money in my business:</p>
<p style="padding-left: 30px;"><strong>1. Where is the potential for new business?</strong><br />
<strong>2. Are my private clients and groups experiencing award winning results?</strong><br />
<strong>3. Have I reached out to my referral sources this week?</strong></p>
<p style="padding-left: 30px;"><span id="more-4065"></span></p>
<p>Discovering new business opportunities, creating award winning client results and focusing on my relationships with referral sources are the very best ways to build a successful company for the long term.</p>
<p>I noticed one woman in the group had a rather strange look on her face and at the break, I went up to her and asked if everything was ok. Her response? &#8220;I&#8217;ve never heard a woman speak so freely about making money. It&#8217;s liberating for me. I love this idea!&#8221;</p>
<p>As I travel around the country and meet women from different parts of the globe, this idea that money should not be discussed is universal. I had one woman tell me that she was raised with a belief that &#8220;Money is evil.&#8221; Money is not evil. What you do with the money is what matters.</p>
<p>This opened the door to a freeing, thought-provoking, conversation about why women need to overcome their fear of making money or having money. If your business is not making the money you desire, could it be possible it&#8217;s due to the relationship you have with money? If your business is barely &#8220;surviving&#8221; instead of &#8220;thriving&#8221; I invite you to think about creative ways you can embrace what a positive cash flow could do not only for you but the world.</p>
<p>To ensure that your Big Idea comes to fruition and achieves growth year after year, it&#8217;s essential that you make money in your business. I&#8217;d like to share some ideas about why women and money go together and energize your thinking about why it&#8217;s key to stay focused on making money:</p>
<p style="padding-left: 30px;"><strong>1. Contributing to the well-being of yourself and your family</strong> &#8211; It&#8217;s an empowering feeling to know that your business contributes to taking care of those you love and care about. It builds confidence, self-esteem and instills the idea in your family that you are an equal partner in every area.</p>
<p style="padding-left: 30px;"><strong>2. Contributing to the economy</strong> &#8211; I&#8217;m thrilled to be able to have a small team of women support me in my business and I can help them achieve their goal of working from home. I&#8217;m adding value to the flexibility and freedom in their lives.</p>
<p style="padding-left: 30px;"><strong>3. Giving back</strong> &#8211; I hear from so many women the reason they started their business is because they want to give back to the charities and organizations they feel so strongly about. This has been an emotional driver for me. My desire to give back has continued to grow over the last 3 years and my dream has finally come true. This year, Smart Women Smart Solutions® is now able to make a donation to several non-profits that support women and girls worldwide from coaching programs purchased by women entrepreneurs.</p>
<p>I&#8217;m going to invite you to start the process of creating a consistent, positive cash flow so you can use the money to take care of what&#8217;s important to you. Stop saying, &#8220;When I have the money, I will&#8230;&#8221; and start saying, &#8220;Now that my business is experiencing a positive cash flow, I will&#8230;”</p>
<p><em>Anything is possible. Everything is waiting for you.</em></p>
<p>*****</p>
<p>© 2012 Joy Chudacoff</p>
<p>WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it:  Joy Chudacoff, ICF, PCC, is the founder of Smart Women Smart Solutions®, a Professional Certified Coach to 1000’s of women, Motivational Speaker, and Entrepreneur.  She publishes a weekly buzz generating ezine, Reflections On Life and Business for Women Entrepreneurs.  If you’re ready take your life and your business to the next level, get your FREE Tips, FREE Report and FREE MP3 now at <strong><a href="http://www.ProfitsWithPassion.com" target="_blank">Profits With Passion</a></strong>.</p>
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		<title>Ready to Accelerate Your Success? Join me next Wednesday…</title>
		<link>http://smartwomensolutions.com/blog/ready-to-accelerate-your-success-join-me-next-wednesday</link>
		<comments>http://smartwomensolutions.com/blog/ready-to-accelerate-your-success-join-me-next-wednesday#comments</comments>
		<pubDate>Wed, 15 Feb 2012 18:32:05 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
				<category><![CDATA[Teleseminars & Teleclasses]]></category>

		<guid isPermaLink="false">http://smartwomensolutions.com/?p=4060</guid>
		<description><![CDATA[Are you curious about what steps you could take right now to accelerate your business success? After all, 2012 is a leap year and I bet you’d like to make a BIG Leap in your business – right? I’ve got some very exciting news! I have a way for you to learn some great tips [...]]]></description>
			<content:encoded><![CDATA[<p>Are you curious about what steps you could take right now to accelerate your business success? After all, 2012 is a leap year and I bet you’d like to make a BIG Leap in your business – right?</p>
<p><img class="alignright size-full wp-image-4061" title="red-telephone" src="http://smartwomensolutions.com/wp-content/uploads/2012/02/red-telephone.jpg" alt="" width="151" height="120" />I’ve got some very exciting news! I have a way for you to learn some great tips and solutions right from your home office! Join me <strong>next Wednesday, February 22, 2012</strong> along with <strong>Cathy Alessandra, Jennifer Bourn, Michele Dekinder-Smith</strong> and <strong>Lisa Kanarek</strong> on a very special, <strong>free, complimentary call</strong> where we will share some “insider” tips on how we&#8217;ve “cracked the code” on making big leaps in our businesses over the last few years.</p>
<p>I’m going to share some easy-to-use solutions that you can implement right away to take your business to a whole new level. Plus, I’m going to be giving away a free mailed copy of my CD, <em>“From Surviving to Thriving: The 5 BIG Mistakes Women Entrepreneurs Make in Business and How to Avoid Them,”</em> to someone live on the call! But you have to be on the call to win so hurry now and sign up!</p>
<p><strong><a href="http://successsummitandexpo.com/call" target="_blank">Accelerate Your Success: Quick, Easy Strategies to Drive Your Business For Growth And Profit</a></strong></p>
<p>You’ll get the inside scoop about upcoming live events from Today’s Innovative Woman including Early Bird Discounts, VIP Bonuses, VIP Party and Success Celebration! Plus, <strong>2 lucky winners live on the call will win a free ticket to SUCCESS Summit in either Dallas or Los Angeles ($147 value – your choice) and 1 lucky winner will win the full 2 day package that includes the Accelerate SUCCESS Workshop ($497 value!)</strong></p>
<p><strong><a href="http://successsummitandexpo.com/call" target="_blank">Accelerate Your Success: Quick, Easy Strategies to Drive Your Business For Growth And Profit</a></strong></p>
<p>To your success,</p>
<p>Joy</p>
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		<title>Christina Hills is offering her WordPress Website Creation Workshop Again!</title>
		<link>http://smartwomensolutions.com/blog/christina-hills-is-offering-her-wordpress-website-creation-workshop-again</link>
		<comments>http://smartwomensolutions.com/blog/christina-hills-is-offering-her-wordpress-website-creation-workshop-again#comments</comments>
		<pubDate>Tue, 07 Feb 2012 22:48:23 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
				<category><![CDATA[Workshops and Retreats]]></category>

		<guid isPermaLink="false">http://smartwomensolutions.com/?p=4054</guid>
		<description><![CDATA[A few weeks ago, I sent you an email about my friend Christina Hills, who is a master at teaching non-techie people how to build their own WordPress web site. She is now taking registrations for her WordPress Website Creation Workshop! Go ahead and get all the details here. On that page you’ll see the [...]]]></description>
			<content:encoded><![CDATA[<p>A few weeks ago, I sent you an email about my friend Christina Hills, who is a master at teaching non-techie people how to build their own WordPress web site. She is <strong>now taking registrations</strong> for her <strong>WordPress Website Creation Workshop!</strong></p>
<p>Go ahead and <strong><a href="http://www.websitecreationworkshop.com/go/register-2012/" target="_blank">get all the details here</a></strong>.</p>
<p>On that page you’ll see the details about how you can <strong>gain confidence</strong>,<strong> freedom</strong>, and <strong>independence to easily create your own website yourself</strong> and stop having to wait on webmasters for even the simplest of changes.</p>
<p>Christina has taught hundreds of people to do it! And as you saw in my previous emails to you, she has fun in the process!</p>
<p>She wants to coach you too, so you can build your website yourself, anytime, any day!</p>
<p><strong>Website Creation Workshop</strong> &#8211; <a href="http://www.websitecreationworkshop.com/go/register-2012/" target="_blank"><strong>Register Here!</strong></a></p>
<p>To your success,</p>
<p>Joy</p>
<p><strong>PS. She has an awesome guarantee</strong>, go check it out here:</p>
<p><strong>Website Creation Workshop</strong> &#8211; <a href="http://www.websitecreationworkshop.com/go/register-2012/" target="_blank"><strong>Register Here!</strong></a></p>
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		<title>Smart Women SOAR Retreat, Elevate Premier Group and saying Thank You</title>
		<link>http://smartwomensolutions.com/blog/smart-women-soar-retreat-elevate-premier-group-and-saying-thank-you</link>
		<comments>http://smartwomensolutions.com/blog/smart-women-soar-retreat-elevate-premier-group-and-saying-thank-you#comments</comments>
		<pubDate>Thu, 02 Feb 2012 22:45:52 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
				<category><![CDATA[Joy's News and Updates]]></category>

		<guid isPermaLink="false">http://smartwomensolutions.com/?p=4041</guid>
		<description><![CDATA[I’ve had an abundant beginning to 2012. January was about supporting women to create plans that weave their business dreams together with their personal values. I had the opportunity to work with my Ali Brown Elevate Premier group, as well as my 2-day Smart Women SOAR™ Retreat here in Southern California. It was a magical [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-4042" style="margin: 5px;" title="02-01-12Note Success group" src="http://smartwomensolutions.com/wp-content/uploads/2012/02/02-01-12Note-Success-group.jpg" alt="" width="250" height="115" />I’ve had an abundant beginning to 2012. January was about supporting women to create plans that weave their business dreams together with their personal values. I had the opportunity to work with my Ali Brown Elevate Premier group, as well as my 2-day Smart Women SOAR™ Retreat here in Southern California. It was a magical experience for all and especially for me as I learn so much from spending time with you. You can watch a video from one of the attendee&#8217;s by <a href="http://youtu.be/epMO2ExDl1E" target="_blank">clicking here</a>.<br />
<img class="size-full wp-image-4043 aligncenter" style="margin-top: 5px; margin-bottom: 5px;" title="02-01-12Note-Elevate" src="http://smartwomensolutions.com/wp-content/uploads/2012/02/02-01-12Note-Elevate.jpg" alt="" width="249" height="161" /><span id="more-4041"></span>Every year, I hold an appreciation event for my local clients and referral sources. It’s a wonderful way to say “Thank You” for <img class="alignleft size-full wp-image-4044" style="margin: 5px;" title="02-01-12Note-Lunch" src="http://smartwomensolutions.com/wp-content/uploads/2012/02/02-01-12Note-Lunch.jpg" alt="" width="258" height="169" />their support and allowing me to be a part of their life and business. Last week, I took a group of women to The Skirball Cultural Center for a delicious lunch and viewing of “Women Hold Up Half The Sky” exhibit. It was both emotional and thought-provoking.</p>
<p>Have you been thinking about building a website on your own without the help of a webmaster? Don’t have any idea where to start? My friend and colleague, Christina Hills, teaches non-techie people how to build their own WordPress site. <a href="http://www.websitecreationworkshop.com/go/5sites/" target="_blank">Watch her short 5 min video now</a> and let her show you how easy it is.</p>
<p>Be Well,</p>
<p>Joy Chudacoff, ICF PCC<br />
Professional Certified Coach<br />
Smart Women Smart Solutions®<br />
310-454-2005<br />
<a href="../" target="_blank">http://www.smartwomensolutions.com</a></p>
<p><a href="http://www.creatingyourspark.com/" target="_blank">http://www.creatingyourspark.com</a></p>
<p>Join me:<br />
Twitter: <a href="http://twitter.com/JoyChudacoff" target="_blank">http://twitter.com/JoyChudacoff</a><br />
Facebook: <a href="http://profile.to/JoyChudacoff" target="_blank">http://profile.to/JoyChudacoff</a><br />
LinkedIn: <a href="http://www.linkedin.com/in/joychudacoff" target="_blank">http://www.linkedin.com/in/joychudacoff</a></p>
<p><em><strong>“Helping women create an extraordinary life.”</strong></em></p>
<p><strong>Join Joy’s 1,000 plus subscribers and sign up for her weekly ezine, Reflections, so you can receive Free tips and solutions to enrich women’s lives.</strong></p>
<p>Go to <a href="../ezine" target="_blank">www.SmartWomenSolutions.com/ezine</a>, to sign up</p>
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		<title>Smart Women Avoid The Perils of Being Queen of Their Castle</title>
		<link>http://smartwomensolutions.com/blog/smart-women-avoid-the-perils-of-being-queen-of-their-castle</link>
		<comments>http://smartwomensolutions.com/blog/smart-women-avoid-the-perils-of-being-queen-of-their-castle#comments</comments>
		<pubDate>Thu, 02 Feb 2012 21:50:08 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
				<category><![CDATA[Smart Women Articles]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[castle]]></category>
		<category><![CDATA[passion]]></category>
		<category><![CDATA[perils]]></category>
		<category><![CDATA[purpose]]></category>
		<category><![CDATA[queen]]></category>
		<category><![CDATA[reaching out]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://smartwomensolutions.com/?p=4034</guid>
		<description><![CDATA[One of the most exciting parts about being a woman entrepreneur is you become “queen of your own castle.” You sit on the throne in your tower (sometimes referred to as the corner of the dining room table) making decisions for your domain (your solo-business) and over time, this can become a lonely existence. It’s [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-4035" title="02-2-12Article tiara" src="http://smartwomensolutions.com/wp-content/uploads/2012/02/02-2-12Article-tiara.jpg" alt="" width="175" height="118" />One of the most exciting parts about being a woman entrepreneur is you become “queen of your own castle.” You sit on the throne in your tower (sometimes referred to as the corner of the dining room table) making decisions for your domain (your solo-business) and over time, this can become a lonely existence. It’s not easy making all the decisions by yourself and it’s possible that your decisions are not as creative or innovative as they might be if you had a supportive group of people around who care about your success.</p>
<p>In my work, I’ve discovered that women find asking for help risky as they see it as a sign of weakness. They create a belief that they are the only ones having a struggle and this could not be further from the truth. Everyone is questioning some aspect of their business. Whether it’s to attract more clients, increase their income or expand their programs and services – women entrepreneurs have many of the same challenges.</p>
<p><span id="more-4034"></span>If you want to remain queen of your domain, it’s essential that you surround yourself with supportive people who can guide you and brainstorm with you about new possibilities that will pave a path to success in your business. Here are some fast and easy ways to reach out for support:</p>
<p style="padding-left: 30px;"><strong>1. Make a PB&amp;A</strong> – Put together your own “Personal Board of Advisors.” Reach out and connect to people you know who are positive and looking to achieve success. Gather at least once a month by phone or in-person to exchange ideas and be accountable. I have a consistent group of people I speak with regularly to bounce ideas and support their growth as well.</p>
<p style="padding-left: 30px;"><strong>2. Pack your bags</strong> – Yes, you read that right. Commit to a live event or retreat that takes you away from your domain for a few days. This is one of the most rejuvenating activities you can commit to for your business. It provides a new, fresh look – a new perspective. In my work with women, I sometimes refer to this as “reframing.” If you sit on your throne day after day looking at the same landscape, it dulls your creative process and keeps you stuck.</p>
<p style="padding-left: 30px;"><strong>3. Commit to a “Thinking Partner”</strong> – It may be time to hire a coach. Working privately with a coach who has expertise in the areas where you feel stuck can be a good investment for your business. It can collapse your time frame and get you focused on where the momentum is to accelerate your success.</p>
<p>Being “queen of my castle” is a wonderful feeling –one that I wouldn’t trade for anything in the world. I’ve set my domain up to have plenty of support around me at all times so that it feels empowering, safe and secure. It allows me the freedom to think big and make grand plans for my domain. You can have this too.</p>
<p><em>Anything is possible. Everything is waiting for you.</em><br />
*****<br />
© 2012 Joy Chudacoff</p>
<p>WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it:  Joy Chudacoff, ICF, PCC, is the founder of Smart Women Smart Solutions®, a Professional Certified Coach to 1000’s of women, Motivational Speaker, and Entrepreneur.  She publishes a weekly buzz generating ezine, Reflections On Life and Business for Women Entrepreneurs.  If you’re ready take your coaching business to the next level, get your FREE Tips, FREE Report, FREE MP3 and be the first to hear about my exciting new program for coaches and consultants at <strong><a href="http://www.SmartWomenSmartSolutionsCoaching.com" target="_blank">Smart Women Smart Solutions Coaching</a></strong> .</p>
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		<title>New Opportunities, Special Pricing and Showing Appreciation</title>
		<link>http://smartwomensolutions.com/blog/new-opportunities-special-pricing-and-showing-appreciation</link>
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		<pubDate>Thu, 19 Jan 2012 20:00:15 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
				<category><![CDATA[Joy's News and Updates]]></category>

		<guid isPermaLink="false">http://smartwomensolutions.com/?p=4022</guid>
		<description><![CDATA[January is off to a great start with lots of “new” in it – new programs for women entrepreneurs, new opportunities and best of all &#8211; a new bike. We live very close to the bike path that runs along the beach so it’s the perfect exercise choice and it makes a great family outing [...]]]></description>
			<content:encoded><![CDATA[<p><strong><img class="alignright size-full wp-image-4023" title="01-19-21Note joy-and-bike" src="http://smartwomensolutions.com/wp-content/uploads/2012/01/01-19-21Note-joy-and-bike.jpg" alt="" width="200" height="137" />January is off to a great start</strong> with lots of “new” in it – new programs for women entrepreneurs, new opportunities and best of all &#8211; a new bike. We live very close to the bike path that runs along the beach so it’s the perfect exercise choice and it makes a great family outing as well. Here I am with my Trek 7000 hybrid. You can’t really see her well in this photo but she’s a sleek silver. I’m thinking of naming her Sally. : -)</p>
<p>Did you know that 2012 is a leap year? They come around once every 4 years so if you’re feeling like 2012 is the year for you to make the leap in your business, <strong>there’s 1 spot left</strong> in my <em>Smart Woman’s Business Acceleration Program</em> and I’m still honoring my <strong>birthday special pricing</strong>! 12 private, personal calls with me and a full day retreat at a peaceful relaxing B&amp;B is included. <strong><a href="http://www.smartwomensolutions.com/180/" target="_blank">Learn more here.</a></strong></p>
<p><span id="more-4022"></span><img class="alignright size-full wp-image-4024" style="margin: 5px;" title="01-19-12Note skirball" src="http://smartwomensolutions.com/wp-content/uploads/2012/01/01-19-12Note-skirball.jpg" alt="" width="210" height="102" />Next week, I’m honoring the women I serve locally here in LA with an appreciation lunch and viewing of the <em>“Women Hold Up Half the Sky”</em> exhibit at the Skirball Cultural Center (<a href="http://www.skirball.org/" target="_blank">skirball.org</a>). I read the book two years ago and it has forever changed my views on women in the world. I’ve embraced my own process of “giving back” by donating a portion of all coaching program proceeds to this cause.</p>
<p>Be Well,</p>
<p>Joy Chudacoff, ICF PCC<br />
Professional Certified Coach<br />
Smart Women Smart Solutions®<br />
310-454-2005<br />
<a href="../" target="_blank">http://www.smartwomensolutions.com</a></p>
<p><a href="http://www.creatingyourspark.com/" target="_blank">http://www.creatingyourspark.com</a></p>
<p>Join me:<br />
Twitter: <a href="http://twitter.com/JoyChudacoff" target="_blank">http://twitter.com/JoyChudacoff</a><br />
Facebook: <a href="http://profile.to/JoyChudacoff" target="_blank">http://profile.to/JoyChudacoff</a><br />
LinkedIn: <a href="http://www.linkedin.com/in/joychudacoff" target="_blank">http://www.linkedin.com/in/joychudacoff</a></p>
<p><em><strong>“Helping women create an extraordinary life.”</strong></em></p>
<p><strong>Join Joy’s 1,000 plus subscribers and sign up for her weekly ezine, Reflections, so you can receive Free tips and solutions to enrich women’s lives.</strong></p>
<p>Go to <a href="../ezine" target="_blank">www.SmartWomenSolutions.com/ezine</a>, to sign up</p>
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		<title>Smart Women and the “WIIFM” Factor</title>
		<link>http://smartwomensolutions.com/blog/smart-women-and-the-wiifm-factor</link>
		<comments>http://smartwomensolutions.com/blog/smart-women-and-the-wiifm-factor#comments</comments>
		<pubDate>Thu, 19 Jan 2012 18:22:19 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
				<category><![CDATA[Smart Women Articles]]></category>
		<category><![CDATA[benefits]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[Ideal Client]]></category>
		<category><![CDATA[Mrs. Fields]]></category>
		<category><![CDATA[passion]]></category>
		<category><![CDATA[Steven Covey]]></category>
		<category><![CDATA[success]]></category>
		<category><![CDATA[what's in it for me]]></category>
		<category><![CDATA[wiifm]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://smartwomensolutions.com/?p=4013</guid>
		<description><![CDATA[Do you know what “WIIFM” stands for? Sure you do! You ask yourself this question every time you think about making an investment or purchase - “What’s In It For Me?” We purchase everything based on the “benefits” that we will receive when we use the service or product. Let me give you an example: [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-4014" style="margin: 5px;" title="OLYMPUS DIGITAL CAMERA" src="http://smartwomensolutions.com/wp-content/uploads/2012/01/02-24-11Article-lady-thinking-with-finger-on-chin.jpg" alt="" width="156" height="221" />Do you know what “WIIFM” stands for? Sure you do! You ask yourself this question every time you think about making an investment or purchase -<strong> “What’s In It For Me?”</strong> We purchase everything based on the “benefits” that we will receive when we use the service or product.</p>
<p>Let me give you an example: Last week, I purchased a new bicycle because I want to start taking long bike rides with my family. There was one benefit I was looking for with the purchase of this new bike: comfort. It had to be comfortable. When I finally found the bike that met my comfort requirement I was delighted, however right next to it was a bike that was a beautiful shade of purple which made my heart skip a beat. I sampled both bikes and in the end bought the bike that was a shade of silver because it was clearly the most comfortable ride. The color was a “feature” not a “benefit” for me. Remember the greatest “benefit” for me was comfort.</p>
<p><span id="more-4013"></span>When you are passionate and energetic about an idea, you can come up with all kinds of names and catchy phrases for your products and services. The ideas seem to flow naturally once you put yourself in that creative space. The excitement about all of the possibilities in your future can sometimes overshadow the most important part of your business: The client or customer. We become so wrapped up in the idea of being a successful woman in business, we neglect to create a clear message about what we have to offer. Your ideal client becomes confused or uncertain on how you can help them (remember—WIIFM?) The most important thing that you can do is to put yourself in your ideal clients position and think about the benefits or outcome your client will receive when she works with you or purchases your product.</p>
<p>I’m working with some women right now who are on fire with ideas for their business. Recently, I shared some ideas to help them improve their “WIIFM” factor when marketing their products and services:</p>
<p style="padding-left: 30px;"><strong>1. Mrs. Fields Knows Best</strong> – Debbie Fields understands the power of sampling. Her success came from this simple marketing strategy. Anytime you pass by one of her stores, someone walks out with a tray full of warm, steamy cookies and says, “Try one.” When you offer your service or product for free, it’s an easy way for your ideal client to quickly understand “WIIFM.” Over the last 7 years, I have offered your first “Creating the Spark™ Success Circle” for free, as women can clearly see the benefits and outcomes they will enjoy when they become a member.</p>
<p style="padding-left: 30px;"><strong>2. Become Your Own Customer</strong> &#8211; Find some time to walk yourself through your own process. Does the system that you set up actually bring about the benefits you claim to offer? Does your business card, web site and other marketing materials clearly communicate what you offer and how it will benefit your ideal client? In today’s world, your message needs to be clear and people need to easily understand what you do.</p>
<p>I love the Stephen Covey quote, “Begin with the end in mind.” Smart Women have a clear vision of why they are in business and where they want their business to take them. They make sure their marketing communicates the “benefits” clearly and effectively. The next time you personally think about making a purchase, stop and listen to the questions in your own mind. I will bet that one of them is “WIIFM?”</p>
<p><em>Anything is possible. Everything is waiting for you.</em><br />
*****<br />
© 2012 Joy Chudacoff</p>
<p>WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it:  Joy Chudacoff, ICF, PCC, is the founder of Smart Women Smart Solutions®, a Professional Certified Coach to 1000’s of women, Motivational Speaker, and Entrepreneur.  She publishes a weekly buzz generating ezine, Reflections On Life and Business for Women Entrepreneurs.  If you’re ready take your life and your business to the next level, get your FREE Tips, 2 FREE Reports and FREE MP3 now at <strong><a href="http://www.CreatingTheSpark.com" target="_blank">Creating The Spark</a></strong>.</p>
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		<title>Will you join me in Dallas this May?</title>
		<link>http://smartwomensolutions.com/blog/will-you-join-me-in-dallas-this-may</link>
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		<pubDate>Thu, 12 Jan 2012 21:41:44 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
				<category><![CDATA[Workshops and Retreats]]></category>
		<category><![CDATA[business blueprint]]></category>
		<category><![CDATA[success summit 2012]]></category>
		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://smartwomensolutions.com/?p=3998</guid>
		<description><![CDATA[My number one marketing strategy that works for me every time is getting out of the office and speaking or attending events. I know that visibility is a key factor in attracting more clients, building relationships and enjoying more speaking engagements. I’m excited to share with you that Cathy Alessandra’s Success Summit is back in [...]]]></description>
			<content:encoded><![CDATA[<p>My number one marketing strategy that works for me every time is getting out of the office and speaking or attending events. I know that visibility is a key factor in attracting more clients, building relationships and enjoying more speaking engagements. I’m excited to share with you that Cathy Alessandra’s <strong>Success Summit</strong> is back in 2012 and now in two locations!</p>
<p>Cathy is an expert at creating events for women entrepreneurs. She understands exactly what it takes to put an event together that blends timely, relevant information for women entrepreneurs with just enough time for great networking and relationships to happen. When she asked me to speak again this year at both events, I was thrilled.</p>
<p>This year she’s offering her Success Summit in <strong>2 Locations!</strong></p>
<p><strong>Dallas, Texas</strong> &#8211; May 18th &amp; 19th<br />
<strong>Los Angeles, California</strong> &#8211; October 5th and 6th</p>
<p>There are some <strong>exciting Early Bird specials</strong> but you have to act fast. <strong>Plus, I’ll be leading a Bonus Day in Dallas and Los Angeles along with Jennifer Bourn of Bourn Creative</strong> to help you take what you learned at the Success Summit and implement on the spot. If 2012 is the year you are planning to take the leap in your business, read on&#8230;</p>
<p><em>From the desk of Cathy Alessandra, Today&#8217;s Innovative Woman</em></p>
<p>Announcing&#8230;</p>
<h1 style="text-align: center;">
<span style="color: #e6569e;">SUCCESS Summit 2012</span></h1>
<p><img class="size-full wp-image-3999 aligncenter" title="01-12-12SpecialAnnouncement 2012_Success_Summit_banner" src="http://smartwomensolutions.com/wp-content/uploads/2012/01/01-12-12SpecialAnnouncement-2012_Success_Summit_banner.jpg" alt="" width="432" height="76" /></p>
<p>SUCCESS Summit is planned around the topics most important to YOU and your business growth! Our day is packed full of amazing content but we&#8217;ve also planned plenty of hands-on networking time to allow you to connect and create ideas with other business owners. And there will be none of that &#8220;hard sell&#8221; from the stage!</p>
<p>PLUS, this year we&#8217;ve added a second day &#8211; the <strong>Accelerate SUCCESS Workshop!</strong> This workshop has been carefully designed to help you create an action plan using the proven strategies learned the previous day. During this highly interactive, content-rich day, you will be led through creating your own <em><span style="text-decoration: underline;">action steps</span></em> for accelerating your business to a new level of success. You will walk away with your own carefully crafted entrepreneurial <em>Blueprint for SUCCESS</em> designed to keep you focused on an action plan you can <em><span style="text-decoration: underline;">implement immediately</span></em> to help you reach your business goals.</p>
<p><strong>Here is what one attendee had to say about last year&#8217;s event&#8230;</strong></p>
<p><em>&#8220;I thoroughly enjoyed being a part of such an amazing community of powerful women at the Success Summit. I came home with a notebook of information learned from the speakers that I can apply to growing my business RIGHT NOW, and with new connections made with other attendees that I feel will compliment my business and enrich my life. Thanks Cathy, I&#8217;ll definitely be back next year!&#8221;</em> Dawn Mena, <a href="http://getcaptivatingcopy.com/" target="_blank">www.getcaptivatingcopy.com</a></p>
<p>You can read more about what people are saying by <a href="http://successsummitandexpo.com/" target="_blank">clicking here</a> &#8211; or watch the video below!</p>
<p>I am on a mission to bring top notch experts and amazing, influential women business owners together to create endless possibilities!</p>
<p>And right now, we are offering our very special <strong>EARLY BIRD PRICING</strong> for those who commit to take action now!</p>
<p>The price of Friday&#8217;s SUCCESS Summit is only $147 &#8211; and you get to <strong>BRING A FRIEND FOR FREE</strong>, plus get a complimentary advertisement in Today&#8217;s Innovative Woman magazine AND&#8230;. the first 10 people to register get VIP tickets which include front row seats and more!</p>
<p><strong>BUT WAIT</strong> &#8211; there&#8217;s more! Spend Saturday with us at the Accelerate SUCCESS Workshop where you will create your plan of action, your Blueprint for SUCCESS, and you&#8217;ll get your Friday ticket free! Yes &#8211; that&#8217;s right! Join us for this full day intimate workshop (very limited seating) for only $497 and create your very own action steps so you can go home on Monday and begin to implement what you learned immediately &#8211; accelerating your success! And <strong>get your Friday SUCCESS Summit ticket free!</strong> <span style="text-decoration: underline;">With all the bonuses!</span> (You still get to bring a friend at no cost on Friday, you still get a complimentary ad in the magazine &#8211; and if you are one of the 1st 10, you get the VIP ticket!!)</p>
<p><strong>DON&#8217;T WAIT! Take ACTION!</strong> This EARLY BIRD pricing and bonuses won&#8217;t last long! $497 gets you 2 days of connecting, learning, growing and leaving you with a personal action plan to accelerate the SUCCESS of your business! Or join us for just Friday at only $147 &#8211; where you will learn top business strategies, meet amazing women and leave inspired and ready for anything!!</p>
<p><strong><a href="http://successsummitandexpo.com/" target="_blank">Click here for ALL the details!!</a></strong></p>
<p>To your success,<br />
Joy</p>
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		<title>Happy 2012, Business Acceleration and Giving Back</title>
		<link>http://smartwomensolutions.com/blog/happy-2012-business-acceleration-and-giving-back</link>
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		<pubDate>Thu, 05 Jan 2012 20:49:53 +0000</pubDate>
		<dc:creator>Joy Chudacoff</dc:creator>
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		<description><![CDATA[Hey there Smart Women! Happy 2012! I hope you had a magical holiday and spent some time celebrating all the abundance in your life as you close the door on 2011 and step into 2012. I enjoyed some quiet time with family and ended the year with a special birthday celebration! Here I am on [...]]]></description>
			<content:encoded><![CDATA[<p>Hey there Smart Women!</p>
<p><img class="alignright size-full wp-image-3984" style="margin: 5px;" title="01-05-12Note Joy birthday_2011" src="http://smartwomensolutions.com/wp-content/uploads/2012/01/01-05-12Note-Joy-birthday_2011.jpg" alt="" width="176" height="236" />Happy 2012! I hope you had a magical holiday and spent some time celebrating all the abundance in your life as you close the door on 2011 and step into 2012. I enjoyed some quiet time with family and ended the year with a special birthday celebration! Here I am on New Year’s Eve. Doesn’t the cake look like it’s on fire? : -)</p>
<p>Have you been thinking about taking your business to a new level of success and desire a real-life mentor to walk with you step by step, supporting you and guiding you along the way? If so, you’ll want to check out my <strong>“Smart Woman’s 180 Day Business Acceleration Program.”</strong> It’s part of my Birthday Special celebration and the spots are going Fast! <strong><a href="http://www.smartwomensolutions.com/180/" target="_blank">Learn more here</a></strong>. <span id="more-3983"></span></p>
<p>I&#8217;m delighted to share with you that Smart Women Smart Solutions® is preparing to give back in 2012 in a way that reflects our core mission to help women have everything they want and deserve. <strong>I&#8217;m excited to announce that every woman who makes a decision to join one of my coaching programs in 2012 will have a donation made in her name</strong> to either <a href="http://www.kiva.org/" target="_blank">www.KIVA.org</a> or <a href="http://www.womenforwomen.org/" target="_blank">www.WomenForWomen.org</a>, compliments of Smart Women Smart Solutions®. You&#8217;ll have the opportunity to change another woman&#8217;s life.</p>
<p>Be Well,</p>
<p>Joy Chudacoff, ICF PCC<br />
Professional Certified Coach<br />
Smart Women Smart Solutions®<br />
310-454-2005<br />
<a href="../" target="_blank">http://www.smartwomensolutions.com</a></p>
<p><a href="http://www.creatingyourspark.com/" target="_blank">http://www.creatingyourspark.com</a></p>
<p>Join me:<br />
Twitter: <a href="http://twitter.com/JoyChudacoff" target="_blank">http://twitter.com/JoyChudacoff</a><br />
Facebook: <a href="http://profile.to/JoyChudacoff" target="_blank">http://profile.to/JoyChudacoff</a><br />
LinkedIn: <a href="http://www.linkedin.com/in/joychudacoff" target="_blank">http://www.linkedin.com/in/joychudacoff</a></p>
<p><em><strong>“Helping women create an extraordinary life.”</strong></em></p>
<p><strong>Join Joy’s 1,000 plus subscribers and sign up for her weekly ezine, Reflections, so you can receive Free tips and solutions to enrich women’s lives.</strong></p>
<p>Go to <a href="../ezine" target="_blank">www.SmartWomenSolutions.com/ezine</a>, to sign up</p>
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