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Top Search and SEO Tweets

2013-08-20T10:21:00.001+12:00

Tweets about "search engine OR seo"

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Google Rules, PR Releases, Links

2013-08-17T00:00:00.000+12:00

Did Google just kill PR agencies? | ZDNet: "Lots of links, lots of repeated key words, and multiple postings of a press release to different sites, are all red flags to Google under the new rules. Such actions are viewed by Google as blatant attempts to trick its algorithm into ranking a site higher than its allotted position. Yet these have all become standard practices at PR agencies. Did Google just kill the PR business? The fact of the matter is that Google and PR agencies earn their money in the same way: promoting businesses. Google does it by selling ads on its AdWords or AdSense networks, and in return it directs lots of traffic to the site. They don't see themselves in this way, but PR agencies are essentially engaged in a form of SEO (Search Engine Optimization). Google is at war with SEO companies and is trying to wipe them out."

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SEO Blog Link Networks, Dangerous

2013-08-15T00:00:00.000+12:00

and a waste of time and money--

Why Search Engine Optimization Blog Link Networks Are so Dangerous - Business 2 Community: "First of all, Google looks at links from blog link networks as fake/unnatural links and Google will de-index (remove) any website that is caught using a blog back linking network from its listing. If that happens to your website, you will lose a lot of money because you will no longer get any free traffic from Google."

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Google Search, Demand Media, Content Strategy

2013-08-13T00:00:00.000+12:00

Google Search Updates Influence Demand Media's Entry into ...
EcommerceBytes
Google's position as the dominant search engine has a ripple effect on all kinds of online content. Ideally, the most quality content receives the highest ...Demand Media seems to be addressing by expanding into ecommerce. The company recently purchased Society6 for $94 million in a combined cash and stock deal....

EcommerceBytes

How to Create SEO-Friendly (Search Engine Optimized) Content
The National Law Review
I've noted here many times how Google loves fresh content and their constant algorithm updates make having SEO-friendly content more important than ever to ...

Google+ Local Reviews Now Pop Up As Overlay, Rather Than In ...Search Engine Land
If you search for a keyword phrase that triggers local listings in Google's Web ... About The Author: Barry Schwartz is Search Engine Land's News Editor and ...

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Click Farms gaming Social Media and Google?

2013-08-10T00:00:00.000+12:00

How low-paid workers at 'click farms' create appearance of online popularity | Technology | The Guardian: "Dispatches found one boss in Bangladesh who boasted of being "king of Facebook" for his ability to create accounts and then use them to create hundreds or thousands of fake likes. Click farms have become a growing challenge for companies which rely on social media measurements – meant to indicate approval by real users – to estimate the popularity of their products. For the workers, though, it is miserable work, sitting at screens in dingy rooms facing a blank wall, with windows covered by bars, and sometimes working through the night. For that, they could have to generate 1,000 likes or follow 1,000 people on Twitter to earn a single US dollar."

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Google Rewrites Search Engine Rules

2013-08-08T00:00:00.000+12:00

Usable Pages. Pages should be simple, clear, provide unique value, and meet the average user’s reason for coming to the page. Google wants to serve up results that will satisfy a user’s search intent. It does not want to serve up results that users will visit, click the back button, and select the next result.(source infra)

In Mastering Machine Intelligence, Google Rewrites Search Engine Rules | TechCrunch: " . . . Understanding Google’s policies and not running afoul of them is critical to maintaining placement on Google search results. . .. Here’s what SEO experts need to focus on now: Clean, well-structured site architecture. Sites should be easy to use and navigate, employ clean URL structures that make hierarchical sense, properly link internally, and have all pages, sections and categories properly labeled and tagged. . . . (read more at link above)

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Yahoo, Adult Tumblr Blogs, Search

2013-08-06T00:00:00.000+12:00

After backlash Yahoo's Tumblr quietly restores adult, NSFW blogs | ZDNet: "Within 24 hours Tumblr . . . quietly returned the blogs back to internal and external search, and folded its "Adult" blogs into the wider "NSFW" category. When reached for a statement, Tumblr's Head of Communications told ZDNet, The two options ("NSFW" and "Adult") were clearly causing confusion, so we’ve dropped the extra option. If your blog contains anything too sexy for the average workplace, simply check "Flag this blog as NSFW" so people in Safe Mode can avoid it. Your blog will still be indexed by third-party search engines." (read more at link above)

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Google Maps, Yelp, Search

2013-08-03T00:00:00.000+12:00

Google Maps out-Yelps Yelp: "It's more than just rattling off names, numbers and addresses like the white pages. Explore is a highly visual part of Google Maps that gives you a quick survey of the best options around you across five categories: Eat, Drink, Shop, Play, Sleep. The tool incorporates all the reviews Google (GOOG, Fortune 500) acquired when it bought Zagat, and it combines those with Google's own user-generated ratings." (read more at link above)

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Data, Structured Data, Microdata

2013-08-01T00:00:00.000+12:00

What is Structured Data and Why You Need To Know Now: "Structured Data Outline I. Definition: Data on a website that can be classified by a search engine. II. 4 Types of Structured Data: Schema.org – is a collaborative structured data effort by Google, Microsoft, and Yahoo! Microformats – basic, simplest form of structured data Microdata – next generation including HTML5 RDFa – most functionality, works with all XML-based languages JSON-LD – extract and store data from all of the above . . . ." (read more at link above)

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Google's Search Market Share in China Just 3%

2013-07-30T00:00:00.000+12:00

Google's Search Market Share in China Falls to Just 3%
Search Engine Watch
While Google is the behemoth throughout most of the world when it comes to search engine traffic and search share, China is definitely not amongst the countries with high Google usage. In fact,Google ranks fifth of all the search engines in China, and ...

When You Search Google, Only 13% of the Screen Has Real Results
Mashable
But an entrepreneur has pointed out that the search engine's site design doesn't cater much to showing organic search results these days. Aaron Harris, the cofounder of Tutorspree, explained in a blog post that he looked at "the amount of real estate ...

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Schools of SEO Success Thought, Threats to Google's Search Engine Dominance

2013-07-27T12:00:00.000+12:00

Four Schools of SEO Success Thought
Search Engine Journal
Clients of mine understand that SEO is truly something that requires effort on both sides, and potential clients hear it all the time. Unlike many other industries, there are many different ways to define “success” in Search Engine Optimization. Below ...more at link above

Threats to Google's Search Engine Dominance - FB, GOOG, MSFT ...
This article will discuss the search engine market dominance of Google ( NASDAQ: GOOG) and what I find to be its biggest threats. I think the biggest of these ...

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Why it's so hard to compete with Google Search

2013-07-25T00:00:00.000+12:00

AltaVista is dead. Here's why it's so hard to compete with Google.
Washington Post
Today, the U.S. market is dominated by just two companies: Microsoft (whose technology also powers Yahoo's search engine) and Google (whose technology also powers the AOL and Ask search engines). Internationally, Yandex and Baidu have significant ... I think you’d have to ask them but it seems like they’re spending on the order of $10 million per year on it. There were a ton of search engines in the 90s. It was a much cheaper problem. Also, before Google came along [the incumbents] weren’t very good. Altavista was the best one before Google came along. (read more at link above)

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Google Search Engine Market Share Holds Steady in June

2013-07-23T00:00:00.000+12:00

ComScore: Google's Search Engine Market Share Holds Steady in June
Wall Street Journal
Google Inc.'s (GOOG) leading market share of the search engine market in the U.S. was flat in June from the prior month, while Microsoft Corp.'s (MSFT) share edged up slightly, according to market researcher comScore Inc. (SCOR). Google's share of the ...

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Google search displays only 13% organic results

2013-07-20T00:00:00.000+12:00

Google search displays only 13% organic results – the rest is ads and junk
BGR
Despite Microsoft's increased efforts to dethrone Google, the company still controls a majority of the search market. Hundreds of millions of people use Google to search the Web on a daily basis. One entrepreneur has argued that Google's search engine ...

RKG Digital Marketing Report: Google Search Spend Up 18%: 26% Of Organic ...
TheDomains.com
Across its client base, which includes over 40 of the top 500 online retailers, RKG found that Google search spending grew nearly 18% year over year as average cost per click rose 10%. Although smartphone traffic continues to be a net drag on total CPC ...

3 SEO Tactics That Still Work
ClickZ
If you combine such observations with what you read in the webmaster guidelines from either Bing orGoogle, you might infer that a lot of old-school SEO just isn't necessary anymore. While there are indeed multiple paths ... Some might even suggest ...
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Farewell to Altavista

2013-07-18T00:00:00.000+12:00

Farewell to Altavista: Yahoo kills old search engine as it looks to the future
Washington Post (blog)
The firm announced late last month that it would be closing Altavista, prompting a mix of reactions from consumers, many of whom didn't even realize that the pre-Google search engine was even still around. Visitors trying to get to the Altavista page ...

Results Only Fraction of Google Search Display
NBC Bay Area (blog)
Born 10 years ago, the Google Internet search engine has grown into the electronic center of human knowledge by indexing billions of web pages as well as images, books and videos. On 15 September 1997 Larry Page and Sergey Brin, two 24 year-old ...

Tech News: Google Search Displays Only 13% Organic Results; CEO says ...
AllMediaNY
Google search displays only 13% organic results. Google is the company that controls the majority of the search market. But One entrepreneur has argued that Google's search engine isn't as efficient as it should be. CEO says BlackBerry on right path ...

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Phanteguin: panda, penguin, phantom

2013-07-16T00:00:00.000+12:00

Phanteguin: A Phantom & Penguin One-Two Punch From Google
Search Engine Watch
May was a rough month for webmasters, SEO professionals, and business owners. ... And when you speak with someone who's been hit by Panda, Penguin, or Phantom, you can hear the anger, frustration, and fear in their voices. ... Note, I've seen a drop in ...(read more at link above)

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Dark Google and Dark Social

2013-07-13T00:00:00.000+12:00

What are 'Dark Google' and 'Dark Social?' A webmaster's mortal enemies | Digital Trends: "Rosetta SEO director Stephen Pitts says dark social is the offspring of dark Google. “It’s the same root cause as dark Google,” he explains. But while dark Google is hidden search traffic, dark social is hidden traffic that stems from people sharing links." (read more at link above)

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Russia's Mail.Ru Drops Google Search, Launches Own Search

2013-07-11T00:00:00.000+12:00

Russia's Mail.Ru Drops Google Search, Launches Own Search ...
By Jennifer Slegg
There is a new international search engine on the scene. Mail.Ru, which is also known as My.com, has been serving Google search results for several years but has now dropped Google in order to serve search results with their own new ...
Search Engine Watch

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Integrate Social Media and PR Into Your Local SEO

2013-07-09T00:00:00.000+12:00

You're Dead… If You Don't Integrate Social Media & PR Into Your Local SEO ...
Search Engine Land
Trust has become Google's financial lifeline. With the majority of the search giant's $50.2 billion revenue in 2012 coming from ads, Google wants people to keep coming back. And they are coming back — because they trust Google's search results. Once ...

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SEO Tutorial: How to increase your Google rankings?

2013-07-06T00:00:00.000+12:00

SEO Tutorial: How to increase your Google rankings? - SiteGround
Google has the most dynamically changing algorithm to consider for search engine optimization so often when we talk about SEO factors, we mean factors that ...
www.siteground.com/tutorials/sem/seo/

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Google vs Bing - User Search Behavior

2013-07-04T00:00:00.000+12:00

Google vs. Bing, User Search Behavior and More | SurveyMonkey ...
Google vs. Bing, Search Behavior and More: Insights Learned From SEO & Surveys. Over the last few years, it's become ... read more at link below
blog.surveymonkey.com/blog/2013/.../google-bing-seo-surve...

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Microsoft's Bing Boards allows users to curate search results

2013-07-02T00:00:00.000+12:00

Microsoft's 'Bing Boards' allows users to curate search results | PCWorld: "Microsoft’s push to make its Bing search engine more social will take it in a new direction—actually letting a select group of users curate results. Microsoft’s “experiment,” known as Bing Boards, will allow a small group of food and lifestyle bloggers, experts, and social influencers to cultivate their own selection of search results on a given topic. The Board will be a visual collection of images, videos and links that tell the story from the blogger’s point of view, Microsoft said. These results won’t replace the search result that Bing normally returns, but will sit alongside them within the middle column of Bing’s search results, Chen Fang, program manager of Bing Experiences, said in a blog post. . . ."

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Video SEO

2013-06-29T00:00:00.000+12:00

Video SEO: 10 Steps to Optimizing Your Video for Search - Part 3: "Try this on for size – according to Forrester research, videos are 50 times more likely to rank on the first page of Google search engine results pages." (more at link above)

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DuckDuckGo's best week ever

2013-06-27T00:00:00.000+12:00

DuckDuckGo's best week ever: 2.54M direct searches Friday after PRISM news breaks » Technical.ly Philly: "DuckDuckGo finished its best week ever with 2.54 million direct searches on Friday. That's a 37 percent increase over the number of direct searches made the previous Friday on the Paoli-based search engine that promises not to track you."

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NSA controversy boosts interest in private Internet search engines

2013-06-25T00:00:00.000+12:00

NSA controversy boosts interest in ‘private’ Internet search engines | The Raw Story: "Internet users are taking a fresh look at “privacy” search engines that do not store data or track online activity, in light of the flap over US government surveillance. While Google’s market share has not seen a noticeable dent, privacy search engines like US-based DuckDuckGo and European-based Ixquick have seen jumps in traffic from users seeking to limit their online tracks." (read more at link above)

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