Citizen L. on Social Web

Sarkozy forgot that storytelling does not mean lying in Social Media

noreply@blogger.com (Laurent François) — Tue, 10 Nov 2009 09:19:00 +0000

Citizens!

President Sarkozy is (again) attacked online, because of a new lie he's done on Facebook yesterday.

As you know, we've just celebrated Berlin Wall fall and it's probably one of the most important events for European citizens.

NY Times reports:

"Mr. Sarkozy, the president of France, said he had been, in a post on his Facebook page on Sunday. But while he was in Berlin on Monday celebrating the anniversary with other world leaders, the media back home in Paris were suggesting that he had his dates mixed up.“On the morning of Nov. 9, we looked into the news from Berlin, which indicated that change was afoot in Germany’s divided capital,” he wrote about events in 1989 in his Facebook post, which includes a photograph of himself at the Berlin Wall at night."

What's interesting is that many French citizens reacted and commented on Sarkozy pages and in social media. Another demonstration that when it comes to personal beliefs, people implement social-media control on politicians.

Luc Mandret declared on his blog:

"Mais arranger et déformer la réalité, c'est passer un cap dangereux." / "distorting truth, it's going too far"

Storytelling is not about lying

French consumer profile in social media

noreply@blogger.com (Laurent François) — Thu, 29 Oct 2009 16:33:00 +0000

Citizens!

As you can see on this Forrester chart, there are more "spectators" in France than in the US.
Nonetheless, few comments:

in France, some folks do not realize at all they're reading a "blog": they're online, and that's all. So as there are even more spectators than the current figure
a spectator is...an active one! He can leaves digital footprints that are true social possibilities with friends or followers

To be followed.

They are ready for social shopping...but not yet in France

noreply@blogger.com (Laurent François) — Tue, 27 Oct 2009 11:39:00 +0000

Citizens!

The last survey by eMarketer reveals that US retailers seem to be more & more ready for social shopping: they're present in social media, and now have to deeper engage conversation.

Good.

What about France?

Well, not many shops are already present online & in conversations. The very last example that I like is Citadium.
Citadium is part of PPR group and is a big shop dedicated to urban fashion.

They seem to have a community manager inhouse who monitor the diverse conversations. They engage conversation & give insights when influencers asked various things. Good point. I went last Saturday in their shop & I attended a live performance; I shot it, diffused some contents on my photoblog. 3 days later, I got an email telling me which band it was.

I like this idea of amplification of my social experience.

Let's see the next big things!

State of the blogosphere 2009: close link btw bloggers & traditional media

noreply@blogger.com (Laurent François) — Tue, 20 Oct 2009 09:27:00 +0000

Citizens!

This is now a classic: Technorati's State of the blogosphere 2009 has just been released.

It's worth reading!

What's very interesting is to see that more and more bloggers are in close link with "traditional" media.

What if journalists were on the other side just one type of digital influencers?

Vanessa Paradis, "il y a". Music clip by Johnny Depp

noreply@blogger.com (Laurent François) — Mon, 19 Oct 2009 12:44:00 +0000

Vanessa Paradis - Il Y A (NEW)
par wonderful-life1989

When love & art join their assets in a brilliant content, here's the result.

Music clip directed by Johnny Depp. Starring Vanessa Paradis, for her very first best of.

Via Mry.

eBay.fr: new ads, nice message

noreply@blogger.com (Laurent François) — Sun, 18 Oct 2009 10:25:00 +0000

Citizens!

Very few ads are both relevant for the products/services' message and good to translate a new consumption way.

eBay.fr did that pretty well. Enjoy !

FTC; Ethics, endorsements, & blogging rules

noreply@blogger.com (Laurent François) — Thu, 15 Oct 2009 17:40:00 +0000

SHORT VERSION | Ethics and Endorsements: What is Adequate Disclosure?

View more presentations from Word of Mouth Marketing Association.

Citizens

If you want to know everything about Federal Trade Commission new guidelines on endorsements & advertising, you'd better have a look at this presentation

2 great take-aways:

what matters first & foremost is the final reader: you definitely have to give him the full context when a brand outreached & engaged you for a specific product or business
we don't care how & where you tell it: you just have to give the most authentic view on your relationship

And this FTC document is now generating a big debate all over the world!

Polaroid, back in 2010!

noreply@blogger.com (Laurent François) — Wed, 14 Oct 2009 06:19:00 +0000

Citizens!

We talked about the Impossible Project. It's now official & confirmed by Zee :

At a press conference in Hong Kong, Polaroid announced that they will be re-launching the One Step camera. Thanks to campaigns like The Impossible Project, a scheme to reinvent the Polaroid instant film after the company ceased its manufacture, has proved that there’s still a great amount of interest and demand.

A great example of digital influence strategy that leads to a transformation of conversations, consumers' needs & stakeholders involvement to the re-launch of a myth.

Fatfoogoo' The 10 Fastest Growing European Countries on Facebook

noreply@blogger.com (Laurent François) — Fri, 09 Oct 2009 06:22:00 +0000

source: Insider Facebook

Citizens:
Turkey is definitely to be followed as 1 more million of Turkish people joined Facebook in less than 9 months

Critical mass + literacy: 2 strong assets to be an important demographic online.

More info here on engagement of Turkish web users.

Premium audience reach by French magazines

noreply@blogger.com (Laurent François) — Wed, 07 Oct 2009 17:45:00 +0000

#1: L'Express
#2: Télérama
#3: Le Nouvel Observateur
#4: Le Point
#5: Le Figaro Magazine

Interesting to have it in mind!

Thanks @bookgirl1

Girl power in social media!

noreply@blogger.com (Laurent François) — Mon, 05 Oct 2009 13:56:00 +0000

Citizens!

Well, we already knew it but it clearly confirms that American girls are now the main publics in many social networks. Only Digg remains more male than female. Boys & girls!

It tends to prove a certain leadership of some female icons in social web like in Fashion (ex: Garance Doré) but also in analysis & thought-leadership (Charlene Li)

Some elements to lower down this statement:

that are US figures
it's about UV, not producers
Scobleizer is still a boy (just kiddin')

Thanks Thien (Sushi / TNG) for the info

Korean RFID fake detection service: towards a digital control

noreply@blogger.com (Laurent François) — Thu, 01 Oct 2009 09:59:00 +0000

From Hani.co.kr

Citizens!

If Al Capone was still alive, he won't plan to go to Korea these days:

"Korea's Office of National Tax Services (Korean IRS, if you will) announced (link in Korean) it will roll out "fake whiskey detection service" starting from October. The plan is to attach RFID chips that contain production history data to whiskey bottles, so that anyone with a cellphone can use a plug-in scanner (which is to be stored in major bars and pubs) to see if the costly bottle of liquor he is about to order is real or bogus."

Out of the funny part of this story, 3 insights:

consumers' empowerement is not only a marketing gimmick but now a true counterpower against Market biais
more than ever, you now have to consider the new "real" consumers' journey, considering their true points of attention and the diverse digital interactions that they can have during these points
it's now very urgent to implement a strict regulation on RFID usages, in order to not only provide coercitive/security tools but to extend RFID to vertuous areas

Aubade: lesson #100

noreply@blogger.com (Laurent François) — Mon, 28 Sep 2009 12:16:00 +0000

Citizens!

Aubade has just revealed its lesson #100.

And as I'm a good guy, here it is :

"brûler d'amour" / burning of love

have a good week, kids.

Kiss In: French (kiss) activism for gay rights

noreply@blogger.com (Laurent François) — Sun, 27 Sep 2009 09:08:00 +0000

Citizens!

it happened yesterday in many French cities and it was cool:

« Pourquoi le seul moment où on peut voir des homos s'embrasser dans la rue, ailleurs que dans [le quartier parisien du] Marais, c'est pendant la Gay Pride ? », interrogent sur Internet les initiateurs de ce Kiss-in.
translation: why do we only see gay people kiss each other only in Marais neighborhood or during Gray Pride- asked the organisers online

As simple as that: a kiss to claim a right, the one to be as ...anyone

Passion that earns money with Gary Vaynerchuk

noreply@blogger.com (Laurent François) — Tue, 22 Sep 2009 06:29:00 +0000

Citizens!
Gary Vaynerchuk is a Wine guru. Then, as any stereotypical French, I had to watch this video.

His position is pretty interesting:

"it's insane to ask people to be what they aren't, that why schools suck"

So he basically advocates to go back to what core competences truly are: passions.

Even if I cannot totally agree (a lot of business are not about passion, but how doing well what is necessary), this statement fits well with social web: driving conversational marketing to the proper place, to online or IRL spaces where they'll experience something refreshing. And sure, it comes to passion to a certain extent.

TBWatched!

#swcp Innovation in corporates is like digital influence for relevant publics?

noreply@blogger.com (Laurent François) — Sat, 19 Sep 2009 14:00:00 +0000

Citizens!

I was last Sunday @ Social Web Camp in Paris. I attended a workshop with Julian Loren, Womarketing and UnSuShidansmonlit around collaborative ideation + innovation. Some good ideas were shared:

in a network : ask people to pay.

Part of the reoson they pay = resilience & continuity

VC "I have something new". Pb : always something new. So why invest ?
what is ideation ?
ideas from brainstorming ex: Adobe/ a contest
ultimate innovation goal : adoption
how can we use/augment ideation platforms to reach business goals?
Innovation: still this idea of manufacturing
in complex projects: the 1st person comes with the strategy, flawless. Then detailed designs. Then something else. A pb in the management process. And finally you have to force it down & monetize the product.

How social networks can soften the whole process?

And funny enough, even if we don't often call it ideation optimization, it's the main basis of social media marketing: engage the more relevant assets (people, platforms, communities) into your value chain to make it more efficient, more useful, more user-centric. Another idea was that in these new communities (that don't exist naturally), you need people to lead other contributors. Well, I did not react at the moment, but probably more than leading other people, it's more about driving conversations into the more relevant places (people, wikis, else?). We can call it community management, uh?

Here's the Twitter thread:

benoitvidal RT @davidbgk Mon retour sur #swcp http://bgk.me/p/276 (foaf+ssl, internet of subjects, nouvelle forme de partenariat) about 2 hours ago from Nambu
davidbgk Mon retour sur #swcp http://bgk.me/p/276 (foaf+ssl, internet of subjects, nouvelle forme de partenariat) about 9 hours ago from Tweetie
ouebguy @Wion @lacantine Comptes rendus #swcp: http://bit.ly/w68kJ Reseaux sociaux vs. assocs / monétisation / collaborative ideation & innovation about 11 hours ago from Lounge
jfleck Promising new #ABQ blog: Josh Gentry on acting locally http://syn.swcp.com/ about 13 hours ago from TweetDeck
bblfish Je vais etre a Paris jusqu'au 14/10 et serai heureux d'aider qui le veux de les aider a implementer #foaf+ssl. #swcp envoyé moi un mail. about 16 hours ago from TweetDeck
pillavoine RT @lilzeon @pillavoine #swcp bravo pour la perf! Merci beaucoup pour les félicitations! A bientôt à @lacantine ;-) about 20 hours ago from web
bblfish new blog post covering yesterday's "Social Web Bar Camp in Paris" ( #swcp ) and the talk on #foaf+ssl at #lacantine http://is.gd/3ueGa about 21 hours ago from TweetDeck
bblfish new blog post covering yesterday's "Social Web Bar Camp in Paris" #swcp #lacantine about 22 hours ago from TweetDeck
LeoGourven a vraiment été intéressé par la présentation de foaf + ssl au #swcp. 1 day ago from web
ouebguy Bravo à toute l'équipe de @lacantine et SocialWebCamp Paris #swcp pour cette super journée d'échanges. http://bit.ly/4dKiD2 1 day ago from Lounge
ouebguy Had a great time @ SocialWebCamp Paris. I even moderated a session on associations & social networks! Writing up my notes @lacantine #swcp 1 day ago from Lounge
davidbgk Ne regrette pas du tout d'être venu au #swcp Personnes intéressantes, projets intéressants. Je vais enfin me mettre sérieusement à FOAF+SSL 1 day ago from Twitterrific
biskuit About to leave #swcp. Was a nice day 1 day ago from mobile web
ileanarocio @thien streal is out of service :( #swcp @lilizeon where we can follow the discussion? maybe a post later ? 1 day ago from HootSuite
lilzeon @cattias à la Cantine. #swcp ;) 1 day ago from web
benoitvidal Réseaux sociaux décentralisés (FOAF + SSL), ''Internet of Subjects'' et rencontres intéressantes au menu du Social Web Camp Paris #swcp 1 day ago from Nambu
lilzeon @pillavoine #swcp bravo pour la perf! 1 day ago from web
socomputing How to improve ? RT @lilzeon: #swcp in engineering people love crazy research projets. Pb: low rates of long-term adoption 1 day ago from TweetDeck
lilzeon @LaetitiaAttali #swcp I don't know but I'm surprise of the curb of experience. a gap btw innovation & social media, definitely. 1 day ago from web
socomputing RT @thien: #swcp Twitter is public, Facebook is more private (about the information you share) 1 day ago from TweetDeck
socomputing Very interesting place : http://www.calt.insead.edu/ #swcp #elearning #socialnetwork #socialmedia #graphs 1 day ago from TweetDeck
socomputing How to leverage social networks as an innovation vector or as a CI tool ?#swcp 1 day ago from Twitterrific
lilzeon #swcp talking about culture, HR, community management etc. management is now communication 1 day ago from web
ileanarocio #swcp a todos los q les interesa el social media los invito a seguir http://bit.ly/2Q9YOH es en vivo desde Paris y en ingles!! 1 day ago from HootSuite
socomputing Collective tunnel vision ... Conformism & adherence risks ... Build clusters of innovation #swcp 1 day ago from Twitterrific
ileanarocio finally i cant see #swcp in http://bit.ly/2Q9YOH 1 day ago from HootSuite
ileanarocio RT @lilzeon: #swcp we're never ready. so as we don't have to wait a perfect product before marketing it. it'll become perfect 1 day ago from HootSuite
ileanarocio @thien my ustream doesnt work #swcp 1 day ago from HootSuite
womarketing #swcp ...maybe dipends what kind of relationship you want have with your community...what they attenpt from you.Are you giving a value?[2-2] 1 day ago from web
womarketing #swcp twittering or not twitering personal life when we use it as a business channel [1-2] 1 day ago from web
thien #swcp Twitter is public, Facebook is more private (about the information you share) 1 day ago from web
lilzeon #swcp microblogging, we don't care. micro favours, we do. 1 day ago from web
lilzeon #swcp we're never ready. so as we don't have to wait a perfect product before marketing it. it'll become perfect 1 day ago from web
womarketing adoption and configuration is a real problem for an innovetion. Community help to market a good project with a strong idea? #swcp 1 day ago from web
ileanarocio ++power to the people++ RT @thien: interesting idea : using communities to validate innovative ideas #swcp 1 day ago from HootSuite
lilzeon http://www.ustream.tv/broadcaster/1489886 to follow #swcp 1 day ago from web
ileanarocio @KleinIngo me encantaria estar en Paris pero no, hoy hay social web camp #swcp en un sitio q llaman La cantine donde siempreestan los duros 1 day ago from HootSuite
lilzeon #swcp funny to see that when it comes to ideation & innovation, conversations are always led around science & high-tech companies 1 day ago from web
lilzeon #swcp in engineering people love crazy research projets. Pb: low rates of long-term adoption 1 day ago from web
lilzeon @ileanarocio #swcp now talking about IBM on how social networks leverage new process/ideas purely by force of people talking 1 day ago from web
lilzeon talking about innovation & ideation & the power of social networks. How can it help the whole value chain? #swcp 1 day ago from web
TweetDiscovered RT @socomputing:Collaborative idéation & innovation topic #swcp 1 day ago from twitterfeed
socomputing Collaborative idéation & innovation topic #swcp 1 day ago from Twitterrific
socomputing Intermedzzo http://yfrog.com/174xkj #swcp 1 day ago from Twitterrific
biskuit Fin de la 2ème session. Un peu trop dans le cas particulier celle-la... #swcp 1 day ago from mobile web
socomputing Utiliser les tags des pages consultées et éditées pour qualifier un profil ... Social network analysis #swcp #wiki 1 day ago from TweetDeck
biskuit Ca dérive un peu sur la monétisation des réseaux. Très (trop ?) centré sur le cas peuplade.fr... #swcp 1 day ago from mobile web
milstan live discussion about digital identity at #swcp 1 day ago from web
lilzeon [citizenL]: Social Web Camp #swcp Paris, live blogging http://citizenl.hors-sujet.com/?p=1690 1 day ago from Twitter Tools
FredericBaud In the "Identity & reputation" track #swcp 1 day ago from TweetDeck
biskuit 2ème atelier : monétisation d'une communauté #swcp 1 day ago from mobile web
barrabe va devoir se mettre à #foaf #swcp 1 day ago from TwitterMail
JBingold Attending Social Web Camp Paris at La Cantine #swcp idea to structure French Drupal association http://ff.im/8nhfo 1 day ago from FriendFeed
JBingold Attending Social Web Camp Paris at La Cantine #swcp idea to structure French Drupal association 1 day ago from web
biskuit Fin de la première table ronde, aggrégation. Now pizza. #swcp 1 day ago from mobile web
lilzeon #swcp will be there at 2pm with @thien and we're worth it 1 day ago from web
biskuit Débat autour de la propriété de l'information sur la table aggrégation #swcp 1 day ago from mobile web
biskuit Economie de l'attention : aggréger pr capitaliser sur son contenu et capter l'attention des clients #swcp 1 day ago from mobile web
barrabe À l'ère des des DNS à 12$, des redirecteurs d'url gratuits, on présente encore des URLs à 50 caractères. #swcp 1 day ago from TwitterMail
biskuit Aggrégation entrante vs aggrégation sortante #swcp 1 day ago from mobile web
biskuit 1ere table pour moi : pourquoi aggréger ? #swcp 2 days ago from mobile web
biskuit Tour de table terminé, et planning en phase de création. #swcp 2 days ago from mobile web
womarketing Barcamp in Paris just stat #swcp 2 days ago from Twitterrific
ineation Attending Social Web Camp Paris at La Cantine #swcp 2 days ago from Tweetie
lilzeon @ileanarocio there'll also be @womarketing tomorrow at Social Web Camp Paris ( #swcp ) & @thien and I are happy to meet him ! 2 days ago from web
Allfialho @mariliaraposa algumas coisa faz lembrar vc...http://pages.swcp.com/~jamii/OtherCats/ 4 days ago from web
drveni_advokat sweeeeeeeeet http://pages.swcp.com/~jamii/OtherCats/ 4 days ago from TwitterFox
Jaisabella Kitties... http://pages.swcp.com/~jamii/OtherCats/ 5 days ago from web
windybeard SWCP ftw! 9 days baby. 5 days ago from txt
bobby_griffith swcp meeting is shaping up to be a good one 6 days ago from mobile web
kiske_feed エレコム、第5世代iPod nano用アクセサリを発売 http://ff.im/-7SWCp 10 days ago from FriendFeed

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IRL Pong game (by 2 French guys)

noreply@blogger.com (Laurent François) — Fri, 18 Sep 2009 12:55:00 +0000

les vintage gamers
envoyé par sebdeleau. - Regardez plus de vidéos comiques.

Well Citizens, it's the week-end!

viva pong.

From social network to social calendar

noreply@blogger.com (Laurent François) — Thu, 17 Sep 2009 16:36:00 +0000

Citizens!

it's soon in France, and it's called iZoca:

the main idea is, if you're a company & that you want to manage your workforce social agenda, it can be pretty complicated as everyone has his own style & social networks. Here's the pitch:

"For today’s busy lifestyle one of the most useful tools includes “My World OnThe Go” where members can access schedules from all their groups on their Blackberry’s, iPhones and other portable devices which accept calendar subscriptions. Users can create their own personalized calendar from groups to which they belong and receive updated information as it occurs."

iZoca can be pretty interesting: instead of focusing on the tool, it considers the final user's habits & just ask him to join an umbrella platform. You don't have to quit Facebook, you just have to plug your account to iZoca.

To be followed !

Hallal Search Engines: conversations start in search results

noreply@blogger.com (Laurent François) — Tue, 15 Sep 2009 06:13:00 +0000

Citizens!

We often tell our partners/clients that conversations start with Search Engines. How come? Because looking for something on Google or Yahoo is like "demonstrating" your attention & your interest for a topic/someone.

So basically, when you engage a conversation online, it's like IRL: you need to master & understand language, cultural tricks & issues. Therefore it's not so surprising to read this news:

"Bangalore - A new search engine, called ImHalal.com, aims to protect the sensibilities of Muslims by filtering out content that is haram or forbidden by the faith.(...)
Mainstream search engines have comes in for criticism in many parts of the world for displaying content that is offensive to the local culture, and even against local laws. A social activist in India for example has filed a complaint in an Indian court against major search engines for displaying advertising and information on child sex selection techniques. Such advertising is against the law in India."

Google is no longer a web tool, but a social connector: it just changes the whole business model. Let's follow the case!

More about ImHalal:

How does a French blogger look like in Social Media?

noreply@blogger.com (Laurent François) — Mon, 14 Sep 2009 19:53:00 +0000

Citizens!

I had some fun tonight playing with Cloudlet. I made a Google Blog Search with "French blogger" keywords, and displayed the last 100 results. It then generated a cloud:

What's great is that even if the methodology is not that straight, it gives a good overview of the tone & manners in which French bloggers are discussed in the English-speaking world: Fashion, female blogging icons like Garance Doré or Betty. Design, also present. And a little bit of hacking too.

Pretty interesting tool!

R.I.P. Willy Ronis

noreply@blogger.com (Laurent François) — Sat, 12 Sep 2009 18:04:00 +0000

As many French and photography-lovers, I'm sad tonight. Willy Ronis is gone.

Vintage Porn Logos

noreply@blogger.com (Laurent François) — Fri, 11 Sep 2009 16:52:00 +0000

Vintage Porn logos from PornoGraphics on Vimeo.

As social media conversations sometimes drive you to incredible contents, here's what we've found today: a tribute to 70's porno.

Yes, Porno is also part of digital culture, you know that...

Brice Hortefeux: political communication crisis

noreply@blogger.com (Laurent François) — Fri, 11 Sep 2009 14:27:00 +0000

Quand Brice Hortefeux dérape
envoyé par lemondefr - L'info internationale vidéo.

Citizens!

France is now living an important political communication crisis.

Quick summary:

"Introduced to Amine Benalia-Brouch, a young party activist of north African appearance, Hortefeux (pictured) said: “You always get one, when there’s one it’s OK, it’s when there are a lot of them you get problems.” (...) The incident is captured in a video on the website of Le Monde. Mr Benalia-Brouch is introduced by a figure who says “He’s an Auvergnat, an Auvergnat, it’s a disaster.”

As the young man poses with Hortefeux someone says “that’s integration for you!” A man then says: “He speaks Arabic,” and a woman says: “He’s Catholic, he eats pork and foie gras.”

Mr Hortefeux then says: “He doesn’t correspond to the archetype then. Not at all” – before making the controversial remark."

What is pretty surprising is the apparent misunderstanding and lack of professionalism of Brice Hortefeux. Every content, interview, travel, meeting, can now be broadcast on YouTube, FlickR, blogs: in this case, Hortefeux speaks as if he was 100% off the record.

Moreover, there are several ingredients for a typical communication crisis:

UMP politicians have been pretty crap in terms of communication during the last few days. Luc Châtel and Nicolas Sarkozy were spotted while they were "organising" some fake testimonials
Hortefeux claims that it's a conspiracy of other parties against him. Well, as his own supporters did not give the same explanation & the same storyline of the context in which he was filmed, the thing is that Hortefeux cannot be followed, listened and credible
Hortefeux accused parties, media & new media, all in the meantime. Well, if you need to save your life, you'd better leave a chance to get one open channel. Otherwise, you're dead
Public Sénat did not declare immediately that they were the ones who filmed Hortefeux. Therefore, every French citizen made a shortcut: Elysée pressure=Brice Hortefeux wants to control the truth. Have a look on Twitter
Jean-François Copé burning situation: Brice Horefeux was not alone to make a mistake BUT JF Copé "escaped" to a certain extent the controversy. How come? I don't have any right answer now, but we can imagine that Copé's friends prefered to see Brice suffering from the polemic

One new breach in the empathy system that candidate Sarkozy wanted to implement during the presidential elections.

Few insights:

as social media is now a great information loop in France, journalists, activists & citizens can communicate together to share quickly elements of context when it comes to important issues
you cannot pretend that nothing's happening if everybody's asking for answers online, that is to say that the word-of-mouth is calling you

to be followed!

French fiction sales rising!

noreply@blogger.com (Laurent François) — Fri, 11 Sep 2009 05:39:00 +0000

Citizens!

An interesting trend: French fiction sales rose again this year. If Western Europe is still the main importer, other reasons explain this success:

Goosing export figures, French fiction sales and presales rose 43% in 2008 to $61 million, the highest since 2000. Many factors are at play explaining the French fiction surge, Bejot said. Gallic paybox Canal Plus had been raising the bar on drama, partly in reaction to the high quality of U.S. series. “There’s also been a diversification in formats with more traditional 90-minute dramas, whether cop shows, costume dramas or comedies, also doing well,” Bejot added."

New styles & innovations were key. Canal+ had the same role than HBO in the US, with series like Mafiosa.

Some good signs for the world diversity, and we expect a lot from social web developments...

5 buzzwords in social media (that need to be explained to your Mama)

noreply@blogger.com (Laurent François) — Thu, 10 Sep 2009 06:20:00 +0000

Citizens!

When I read the social media gurus' thoughts, many buzzwords are used. Some of them are widely confusing for clients. Let's go for a list of 5 key-words that need to be simplified

social media: well, newspapers don't speak, blogs don't speak, Facebook does not speak neither. So basically, if someone aks you what it's all about, I'd say it's "people talking to people" once they've logged in: it avoids to go deep into technical matters
blogging: I had a little argument with a guy last week-end, who wanted to talk about servers' log etc. My parti-pris was to answer that now everybody's potentially a web-logger: when Mama logs in for her email account on Yahoo!, she now can publish contents through FlickR, interacts through MyBlogLog etc. So what's blogging? It's potentially anyone leaving a footprint online that can engage conversations with other internet users/bloggers
Generation Y: I don't like this notion, as Mama can better use digital media than kids that have not been trained/who don't have any access to the web
Life-Stream: it's linked to the former definition of blogging. Now your online & offline activities can be new life-stones shareable with your whole community & beyond
WOM: no, it's not the noise of your nephew's moto. It's "word-of-mouth". Why is that important? Because what used to stay in a bar's discussion can now be found & recovered online. Our conversations are now kinda public, so as some analysis can emerge, you can get what people said years ago about an issue you're interested in. So Mama, when you ask your buddies what's the best Ibuprofen on your beloved forum: beware brands are watching you ;) which is a good news if you know it; you can be a true citizen lobbyist

Here we go Mama, enjoy!