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A Fully Baked Idea: Foodie, the Social Network for Food Lovers

Neil Vidyarthi — Thu, 09 Feb 2012 15:50:12 +0000

Foodie, just recently launched by Glam Media, is sometimes called a food social network. But unless my Mahi-Mahi is looking to post pictures of its trip to the coral reef online, a network dedicated to food won’t take off. Foodie is actually a social network dedicated to food lovers, and I took a look at it over the last few days to see whether it’s fully baked.

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How Schools Are Using Social Media [Infographic]

Neil Vidyarthi — Thu, 09 Feb 2012 14:57:24 +0000

84% of colleges and universities now use Twitter to reach out to their students — that’s up from 0% in 2008-2009. With LinkedIn, it went from 0% to 47% in the last two years. There’s no doubt that social media is affecting the way schools reach out to students, and you can bet that students today have a different relationship with their institution than they had just a few years ago.

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Social Games and Gamification: What’s the Difference?

Neil Vidyarthi — Thu, 09 Feb 2012 13:37:16 +0000

This is a guest post by Keith Smith, CEO and Co-Founder of BigDoor

Often the terms “social games” and “gamification” are used interchangeably, but in actuality they’re very different animals. While it’s true that gamification borrows its game mechanics from social gaming, there are many real-world situations where it makes more sense to apply gamification instead of building an entire game. First, let’s take a look at a definition of each concept:

Social games are built on a social media platform like Facebook or Google+. Casual in nature, they can be picked up or dropped at a moment’s notice and are designed to engage the player’s social network of friends. Games like CityVille, Hidden Chronicles, and Words with Friends are popular examples.

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Blip Raises $12M For Indie Online Video

Megan O'Neill — Thu, 09 Feb 2012 12:55:26 +0000

Original web series destination site Blip has just closed a $12 million financing round, raising $6 million from existing partners including Canaan Partners and Bain Capital Ventures, along with $6 million of debt from Silicon Valley Bank. According to MediaPost, “Blip now plans to develop new tools and services for independent online producers; invest further in advertising and distribution platforms; and foster more syndication relationships.”
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“OMG I Have To Tweet This” & Other Sh** A Social Media Manager Says

Megan O'Neill — Thu, 09 Feb 2012 10:51:39 +0000

Over the past couple months a brand new meme has taken over YouTube (and the world!)—the hilarious ‘Sh** Girls Say’ web series has spawned a deluge of copycats, from ‘Sh** Gay Guys Say’ to ‘Sh** White Girls Say…To Black Girls’, ‘Shit Single Girls Say’ and more. And in recent weeks the tech savvy have gotten in on the fun with ‘Sh** VCs Say’, ‘Sh** Silicon Valley Says’ and now, ‘Sh** a Social Media Community Manager Says.’
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Video: Making 6-Figures From YouTube…In Your Spare Time?

Megan O'Neill — Thu, 09 Feb 2012 10:03:36 +0000

Earlier this month the Wall Street Journal reported that YouTuber Ray William Johnson is making an estimated $1 million a year thanks to the video site, and for the past few days the web has been abuzz with chatter about making money from YouTube. A report from Nadia Han of ABC News in Philadelphia looks into the potential of ‘Cashing in on YouTube.’ Some of the details in the report are surprising, to say the least.
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The Facebook Platform Roadmap in 2012

Devon Glenn — Thu, 09 Feb 2012 09:17:30 +0000

For Facebook, 2012 will be the year of the third party app. News, videos, and songs streaming down your newsfeed are just a “small taste of overall vision,” said Carl Sjogreen, director of product management for Facebook at the Inside Social Apps Conference. The focus for the coming year will be on enhancements to Open Graph, mobile and games.

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ISA 2012: Facebook, Apple, Google – Which Platforms Hold the Most Opportunity in 2012?

Devon Glenn — Wed, 08 Feb 2012 16:06:15 +0000

Today at the Inside Social Apps Conference 2012 in San Francisco, game developers discussed which platforms hold the most promise in 2012.

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‘Bed Intruder’ Star Antoine Dodson Releases A Single [Video]

Megan O'Neill — Wed, 08 Feb 2012 14:51:05 +0000

It’s been awhile since Antoine Dodson serenaded us with his amazing words, “Hide your kids; hide your wife; and hide your husband.” But the time has come—Dodson is now working on his own album, 2012 AD, and this week his first single is going viral.
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Yammer Competitor Jive Boosts Fourth Quarter Revenues by 53%

Neil Vidyarthi — Wed, 08 Feb 2012 13:17:12 +0000

Social, once dismissed as a consumer only trend, is starting to make a real dent into business. Yammer, a social CRM product dedicated to providing a Twitter like stream of discussion for employees, just recently reported recorded revenues. Now Jive, a public company and competitor to Yammer has reported their fourth quarter revenues have increased by 53% year over year. Let’s take a look at Jive and see how their offerings stack up against Yammer.

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Over 2 Million People Watched The Super Bowl Online…Did You?

Megan O'Neill — Wed, 08 Feb 2012 11:17:10 +0000

Sunday’s game was the first ever Super Bowl webcast and the online turnout exceeded expectations. Back in December, when news got out that NBC would be streaming the big game, Joshua Cohen of Tubefilter crunched the numbers and estimated that anywhere between 1 and 1.5 million viewers would be streaming the game on their computers, smartphones and tablets. In the end, 2,105,441 users came out to watch the game, which NBC says was the most-watched, single game sports event of all time.
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Blogger Discovers that Path Uploads Your Entire iPhone Address Book to their Servers

Neil Vidyarthi — Wed, 08 Feb 2012 10:27:37 +0000

When you download an application, you’re giving it a certain level of trust. We’ve all been in the position where we download an application and within minutes we’v been asked multiple times to “log in with Facebook to invite all your friends.” We quickly remove the application. What if the application covertly uploaded everyone one of your address book contacts to its own servers? Unfortunately, that’s the case with Path, a popular iPhone social app that we’ve covered here in the past. The fact was broken this morning by Arun Thampi, a blogger in Singapore.

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YouTube Marketing Expert Greg Jarboe On Why Online Video Is A MUST For Your Brand

Megan O'Neill — Wed, 08 Feb 2012 09:51:48 +0000

These days more and more brands are jumping on the online video bandwagon, but a surprising number still have yet to catch on. I had the opportunity to interview YouTube marketing expert Greg Jarboe, who told me why every brand or business should be using online video and offered up some advice on what marketers can do to maximize the success of their online video campaigns.
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Google Acquiesces and Censors Content in India

Neil Vidyarthi — Tue, 07 Feb 2012 15:12:23 +0000

After a prolonged district court case ordered Google to take down images that may be offensive to Muslims, Google has agreed to do just that, and has began to censor its search results to remove offensive images. Facebook and Yahoo, also named in the case, are sticking to their guns and saying that they can’t police the content of their sites as that content is uploaded by users.

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Klout Acquires Local/Mobile Startup Blockboard

Neil Vidyarthi — Tue, 07 Feb 2012 13:58:16 +0000

Klout, the service which allows Twitter users to check their influence, recently got a whole dose of funding and has made their first acquisition. They’ve acquired Blockboard, a service that allows people to easily communicate with their neighbors about anything from broken lamp posts to gossip.

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