http://news.sodus.com.au Most recent posts at SoDUS - Architects of ideas posterous.com Tue, 28 Jun 2011 18:00:31 -0700 http://feedproxy.google.com/~r/sodus-news/~3/cXnm2F146is/black-dog http://news.sodus.com.au/black-dog <p> <div class='p_embed p_video_embed'> <a href="http://news.sodus.com.au/black-dog"><img alt="" src="http://posterous.com/getfile/video.posterous.com/sodus/IoLsXm4OQKbRqVDSF4TXvdxUEW7b72FwdwZC7qHw7rcWx5j475oaANbvnjrO/frame_0000.png" /></a> <div class='p_embed_description'> <strong>BDI530_10.mp4</strong> <a href="http://news.sodus.com.au/black-dog">Watch on Posterous</a> </div> </div> <p>Our friends at the Black Dog Institute asked them to help out with a video message that was played at the state of origin game. The BDI is an amazing organisation that helps so many people tackle an often life threatening condition. SoDUS is really proud to be a supporter.</p> </p> <p><a href="http://news.sodus.com.au/black-dog">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/cXnm2F146is" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/black-dog Sun, 22 May 2011 22:08:00 -0700 http://feedproxy.google.com/~r/sodus-news/~3/nWxvMs_Wk74/fitness-first-app-hits-number-one http://news.sodus.com.au/fitness-first-app-hits-number-one <p> <div>Here at SoDUS we put down our free weights and towelled off to celebrate our Fitness First app moving to NUMBER ONE! on iTunes' app store in the Healthcare and Fitness category.</div> <div>It's based on Fitness First magazine, which we also publish, but of course it has lots of engaging video and interactivity you can only get with an app.&nbsp;</div> <div>We've been loving making it to we're thrilled people are loving reading it.</div> <p /> <p /> <p /> <p /> <p>&nbsp;</p> </p> <p><a href="http://news.sodus.com.au/fitness-first-app-hits-number-one">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/nWxvMs_Wk74" height="1" width="1"/> http://news.sodus.com.au/fitness-first-app-hits-number-one Wed, 18 May 2011 21:10:00 -0700 http://feedproxy.google.com/~r/sodus-news/~3/gQmEnU95iJk/huttism http://news.sodus.com.au/huttism <p> <p><span style="font-family: Arial Black; font-size: xx-large;"><span style="font-size: 36px;"><strong>"BELOW THE LINE</strong></span></span></p> <p><span style="font-family: Arial Black; font-size: xx-large;"><span style="font-size: 36px;"><strong>HAS JUST&nbsp;</strong></span></span><span style="font-family: Arial Black; font-size: 36px;"><strong>BECOME</strong></span></p> <p><span style="font-family: Arial Black; font-size: 36px;"><strong>ABOVE THE LINE"</strong></span></p> </p> <p><a href="http://news.sodus.com.au/huttism">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/gQmEnU95iJk" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/huttism Wed, 06 Apr 2011 04:13:38 -0700 http://feedproxy.google.com/~r/sodus-news/~3/S65AM0XERsk/sweet-as http://news.sodus.com.au/sweet-as <p> <div>Walking through a shopping centre or flicking through a magazine, you might have seen some nice, fresh creative for the new sweetener, Equal Stevia.</div><div>Click on the animation below to see all the lovely flowers flower and beautiful butterflies fly. This was a dream job for SoDUS, making a little piece of art and effective creative for a client.</div><div>When we're in charge of everything, all works will be as sweet as this.</div><p /><p /><p /><p /><p><div class='p_embed p_video_embed'> <a href="http://news.sodus.com.au/sweet-as"><img alt="" src="http://posterous.com/getfile/video.posterous.com/sodus/V1ku8MJ8qBJ0F9yurx0x67Lu0ZO3p7KHfzlwInIEwVC0iHE7P1HXmAvjPLLp/frame_0000.png" /></a> <div class='p_embed_description'> <strong>Equal150211.mp4</strong> <a href="http://news.sodus.com.au/sweet-as">Watch on Posterous</a> </div> </div> </p> </p> <p><a href="http://news.sodus.com.au/sweet-as">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/S65AM0XERsk" height="1" width="1"/> http://news.sodus.com.au/sweet-as Mon, 06 Dec 2010 21:40:20 -0800 http://feedproxy.google.com/~r/sodus-news/~3/wI8fdiUnZPc/the-secret-chook-shop-0 http://news.sodus.com.au/the-secret-chook-shop-0 <p> We are currently developing a brand, from the ground up, for a new chain of chicken outlets. Judging by early designs and the client's commitment to totally brilliant coolness, this is project is going to be a lot of fun. It's not called The Secret Chook Shop, by the way, it's just a secret because we can't tell you. </p> <p><a href="http://news.sodus.com.au/the-secret-chook-shop-0">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/wI8fdiUnZPc" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/the-secret-chook-shop-0 Thu, 02 Dec 2010 22:39:45 -0800 http://feedproxy.google.com/~r/sodus-news/~3/OSZRXIHiNFw/vivifi http://news.sodus.com.au/vivifi <p> SoDUS creative partner David Hutton and cameraman/editor Koji Takahashi Chan laboured together for literally weeks to source locations that filled with golden light at the moments after sunrise and before sunset. These brought to life a TVC for vividireless' new product, the cool 4G hotspot ViVIFI, that we at SoDUS are deeply proud of. We spent way to many hours on it, according to those who count beans, but the result is beautiful and we love it. <br />It worked, by the way. Sales a way beyond expectations.<p><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/sodus/ytvgpxlMugCkVRrKWglAPljpxw96URlMYW2MdFcEIwwtjLcXHrWBx3Ivx7o3/vivifi.png.scaled.1000.jpg"><img alt="Vivifi" height="282" src="http://posterous.com/getfile/files.posterous.com/sodus/Z2NdkDr1Nu2heJ0QxL3OwJ0NAdDT1WzNf4l6SsujdoFjLbEl5609EOk1LJee/vivifi.png.scaled.500.jpg" width="500" /></a> </div> </p> </p> <p><a href="http://news.sodus.com.au/vivifi">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/OSZRXIHiNFw" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/vivifi Thu, 02 Dec 2010 22:39:08 -0800 http://feedproxy.google.com/~r/sodus-news/~3/zOTsRVEsxm0/fitness-first http://news.sodus.com.au/fitness-first <p> SoDUS publishes Fitness First's magazine and now, like all good publishers, we've developed them an iPad app for the mag. It was fantastic to learn the skills necessary to make an app. The Fitness First product lends itself to video, with lots of painful how to's on sit-ups and bench presses, which creative partner David Hutton needs to take a good look at.<p><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/sodus/s0xtWDYzP7LWr8J7FJszCkodxc2XkozKM1LI55IQ99lbcseuZ72BMAxmEbDB/IMG_0548.jpg.scaled.1000.jpg"><img alt="Img_0548" height="669" src="http://posterous.com/getfile/files.posterous.com/sodus/5zTxtSz8nPpGZzfB4XcX5DJ7UhFRjtFpXIPmCtJaTAUAn6ULLrC2Hv9LAHmx/IMG_0548.jpg.scaled.500.jpg" width="500" /></a> <a href="http://posterous.com/getfile/files.posterous.com/sodus/PKhFrXBqYIUz5j60hRt4qx9fnSKngoXCUZshABjgtxcwzzlIIaexrIYY7Qtq/IMG_0550.jpg.scaled.1000.jpg"><img alt="Img_0550" height="669" src="http://posterous.com/getfile/files.posterous.com/sodus/qfLLIZTixz1W93wa3altaVxlRozBjtLoX0qOkUrn2VB7Qful8WZ3DcLBuZ1I/IMG_0550.jpg.scaled.500.jpg" width="500" /></a> <a href="http://posterous.com/getfile/files.posterous.com/sodus/13JDMgxVF5BZmEYtUbwJtBOFbcWg8R5KtkkNJXmxyxAan902G7GP343bdUQ9/IMG_0549.jpg.scaled.1000.jpg"><img alt="Img_0549" height="669" src="http://posterous.com/getfile/files.posterous.com/sodus/znyiFi6uXXXhjXT340lmTpRo3APT2UrEpTjuxB0dWveir5UEuAbs4u5Dqfr0/IMG_0549.jpg.scaled.500.jpg" width="500" /></a> <div class='p_see_full_gallery'><a href="http://news.sodus.com.au/fitness-first">See the full gallery on Posterous</a></div> </div> </p> </p> <p><a href="http://news.sodus.com.au/fitness-first">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/zOTsRVEsxm0" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/fitness-first Thu, 02 Dec 2010 22:36:00 -0800 http://feedproxy.google.com/~r/sodus-news/~3/DrFSkPTWNmI/s2m http://news.sodus.com.au/s2m <p> <p><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/temp-2010-12-02/mnCfnGActivoiCqrciIosJfgusHkictIgeszqGctkfkFdxjxxfHqboAEpsGx/s2m.jpg.scaled1000.jpg"><img alt="S2m" height="347" src="http://posterous.com/getfile/files.posterous.com/temp-2010-12-02/mnCfnGActivoiCqrciIosJfgusHkictIgeszqGctkfkFdxjxxfHqboAEpsGx/s2m.jpg.scaled500.jpg" width="500" /></a> </div> We re-branded successful digital recruiter S2M, giving them a look and feel that in the words of energetic managing director David Jackson is both "wicked and fresh". SoDUS hosted a fiery and passionate branding session with S2M and built a bold, refreshed new brand on the back of the brand essence we developed on the day. In our time together SoDUS and S2M have developed a great friendship, resulting in creative partner Phil Barker being bought a nice fish lunch by David Jackson at the CYC. Now that's wicked and fresh!</p> <p>&nbsp;</p> </p> <p><a href="http://news.sodus.com.au/s2m">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/DrFSkPTWNmI" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/s2m Wed, 04 Aug 2010 15:32:00 -0700 http://feedproxy.google.com/~r/sodus-news/~3/kcHuBb--c1U/gruen-nation http://news.sodus.com.au/gruen-nation <p> <div style="font-family: Helvetica; font-size: medium;">SoDUS took on Gruen Nation's The Pitch challenge to agencies to make a better political ad than we're seeing out there during the 2010 campaign.&nbsp;The brief we were given was fear and we were asked to use it against the Liberals.</div> <div style="font-family: Helvetica; font-size: medium;">That very quickly meant identifying the "real Tony Abbot" and using his own voice and images to "set the Mad Monk free".</div> <div style="font-family: Helvetica; font-size: medium;">To see the ad go to our work page on the site.</div> <p /> <div style="font-family: Helvetica; font-size: medium;">And here's a link to "Inside the Pitch" on the Gruen Nation's website for the behind the scenes action.</div> <div style="font-family: Helvetica; font-size: medium;"><a href="http://www.abc.net.au/tv/gruentransfer/gruennation/insidethepitch.htm">http://www.abc.net.au/tv/gruentransfer/gruennation/insidethepitch.htm</a></div> <div style="font-family: Helvetica; font-size: medium;"><span style="border-collapse: separate; color: #000000; font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-indent: 0px;"><span style="border-collapse: separate; color: #000000; font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-indent: 0px;"><span style="border-collapse: separate; color: #000000; font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-indent: 0px;"><span style="border-collapse: separate; color: #000000; font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-indent: 0px;"><span style="border-collapse: separate; color: #000000; font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-indent: 0px;"><span style="border-collapse: separate; color: #000000; font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-indent: 0px;"><span style="border-collapse: separate; color: #000000; font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-indent: 0px;"><span style="border-collapse: separate; color: #000000; font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-indent: 0px;"><span style="border-collapse: separate; color: #000000; font-family: Helvetica; font-size: medium; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-indent: 0px;"> </span></span></span></span></span></span></span></span></span> <p /> <div> <div>We had a lot of fun. Would we do it again? We've already begged ...</div> </div> <p /> <p /> <div> <div><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/temp-2010-08-04/xArlDFoIbpixdgcvpgpywivlowrDoBfebEErzhqhacrateHAvaEuxqCBwFmw/GruenTransfer_winLR.jpg.scaled1000.jpg"><img alt="Gruentransfer_winlr" height="375" src="http://posterous.com/getfile/files.posterous.com/temp-2010-08-04/xArlDFoIbpixdgcvpgpywivlowrDoBfebEErzhqhacrateHAvaEuxqCBwFmw/GruenTransfer_winLR.jpg.scaled500.jpg" width="500" /></a> </div> </div> </div> </div> <p>&nbsp;</p> </p> <p><a href="http://news.sodus.com.au/gruen-nation">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/kcHuBb--c1U" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/gruen-nation Tue, 13 Jul 2010 00:30:18 -0700 http://feedproxy.google.com/~r/sodus-news/~3/Z43FRmJD3jI/sodus-in-3d http://news.sodus.com.au/sodus-in-3d <p> A nice, new font can actually have most of the studio gathered around someone's Mac "ooh-ing and aah-ing". Seriously. <br />And what do we do in our spare time? Make great stuff like this. Josh, from our film division, knocked this up in his spare time. For fun. <p /> And we love it.<p><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/sodus/2xB2q1f7cZ0aoJ2gOyI7aXVbH7EqEIaahSRDZQpBFrxAVXZj0ZOXFNXmN7Zw/SODUSARCHITECTS_OF_IDEAS.jpg.scaled.1000.jpg"><img alt="Sodusarchitects_of_ideas" height="313" src="http://posterous.com/getfile/files.posterous.com/sodus/B4oG93jC2NjTtSSUEjpHrA7RyBr3WaSttLd6XAwYxjNP4y6QPgA8tVRJ7yGV/SODUSARCHITECTS_OF_IDEAS.jpg.scaled.500.jpg" width="500" /></a> </div> </p> </p> <p><a href="http://news.sodus.com.au/sodus-in-3d">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/Z43FRmJD3jI" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/sodus-in-3d Tue, 13 Jul 2010 00:14:09 -0700 http://feedproxy.google.com/~r/sodus-news/~3/P7KkOUb4cyI/torstar http://news.sodus.com.au/torstar <p> <div class='p_embed p_video_embed'> <a href="http://news.sodus.com.au/torstar"><img alt="" src="http://posterous.com/getfile/files.posterous.com/sodus/Q23kDQycRE1pFhi3gx1CcnDJSqIR3o3XbnvS4UqqoDIZAdUIEcMCd3zkvEQ6/TORSTAR_Animation.png" /></a> <div class='p_embed_description'> <strong>TORSTAR Animation.mp4</strong> <a href="http://news.sodus.com.au/torstar">Watch on Posterous</a> </div> </div> <p>We're doing some work with Sydney PR company Torstar Communications. First up, we thought we'd put a little fizz into their logo.</p> </p> <p><a href="http://news.sodus.com.au/torstar">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/P7KkOUb4cyI" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/torstar Mon, 05 Jul 2010 23:46:47 -0700 http://feedproxy.google.com/~r/sodus-news/~3/aq9yWISC7Xo/were-not-in-kansas-dorothy-2 http://news.sodus.com.au/were-not-in-kansas-dorothy-2 <p> Although we constantly remind ourselves we're not in Kansas, Dorothy, it became increasingly difficult when we spotted this twister outside today. Screams of "There's a tornado outside" are relatively unusual at SoDUS Towers so most of us did crowd the window in the hope we'd see a cow or a little girl and a dog sucked up, but no such luck.<p><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/sodus/lUYuHadhy3zEY2CQt6rbA62FPMfPqkJKOp5CvgjoMLWPyt6AQehG4E4luZaC/twister.jpg"><img alt="Twister" height="169" src="http://posterous.com/getfile/files.posterous.com/sodus/lFBKbrZmeFmeri6Gm5HBCArCUlyvnyS12rPx5Y8zrSAb1IkrhRS8pnEYRgcT/twister.jpg.scaled.500.jpg" width="500" /></a> </div> </p> </p> <p><a href="http://news.sodus.com.au/were-not-in-kansas-dorothy-2">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/aq9yWISC7Xo" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/were-not-in-kansas-dorothy-2 Wed, 23 Jun 2010 01:28:00 -0700 http://feedproxy.google.com/~r/sodus-news/~3/aKbldoOFwj0/rainbow-maker http://news.sodus.com.au/rainbow-maker <p> <p>If you saw the rainbow keep coming and going over Sydney this afternoon don't worry it was just us trying out our new rainbow in a bottle.</p> <p><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/temp-2010-06-23/oxhbbrwaEzaszzmtxybjICIDodBaanivniHpHGAIpBECbxCBEJqErqmGJxdx/Rainbow.JPG.scaled1000.jpg"><img alt="Rainbow" height="374" src="http://posterous.com/getfile/files.posterous.com/temp-2010-06-23/oxhbbrwaEzaszzmtxybjICIDodBaanivniHpHGAIpBECbxCBEJqErqmGJxdx/Rainbow.JPG.scaled500.jpg" width="500" /></a> </div> </p> <p> </p> </p> <p><a href="http://news.sodus.com.au/rainbow-maker">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/aKbldoOFwj0" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/rainbow-maker Wed, 23 Jun 2010 01:24:00 -0700 http://feedproxy.google.com/~r/sodus-news/~3/WdmY2BKt7Ts/trip-to-nz http://news.sodus.com.au/trip-to-nz <p> <p><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/temp-2010-06-23/DlgCulHwetutIujIpewwwjkFhciztCaufipmjiicgofnIlGudgIGDvlFopam/rafting.jpg.scaled1000.jpg"><img alt="Rafting" height="750" src="http://posterous.com/getfile/files.posterous.com/temp-2010-06-23/DlgCulHwetutIujIpewwwjkFhciztCaufipmjiicgofnIlGudgIGDvlFopam/rafting.jpg.scaled500.jpg" width="500" /></a> </div> </p> <p> </p> <p><span style="font-family: Helvetica; font-size: large;">Creative Partner David Hutton is going to NZ next week to attend a client's conference. They're a nice client and invited him to go white-water rafting. Way-hey! </span></p> <div><span style="font-size: large;">But he was also asked to bring his own gore-tex hat and warned the engine on his hire car could possibly freeze solid overnight and take several weeks to thaw out. So we look forward to the pics of our hero plunging down frozen rapids with only a layer of rubber between his skinny butt and certain hypothermia. </span></div> <p> </p> </p> <p><a href="http://news.sodus.com.au/trip-to-nz">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/WdmY2BKt7Ts" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/trip-to-nz Wed, 23 Jun 2010 01:14:00 -0700 http://feedproxy.google.com/~r/sodus-news/~3/lFVosk03oiU/a-sodus-little-moment http://news.sodus.com.au/a-sodus-little-moment <p> <p><span style="font-family: Helvetica; font-size: medium;">To be honest we don't often do a team huddle at SoDUS. We like each other and everything, but group hugs are not necessarily our thing. We prefer to show affection with withering sarcasm and fearless character assessment. However, today we stood in a circle and took a photo. This is us having a rare "little moment" in the studio. Oh and we were trying out the self timer on our new canon G11 camera, nice bit of kit.</span></p> <p><span style="font-family: Helvetica; font-size: medium;"><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/temp-2010-06-23/rDIkGzHxHEwJAcHzvxHcamEklhenjyHlvtolixuewjGgchFFahAsfxlcykyd/SoDUSCr.jpg.scaled1000.jpg"><img alt="Soduscr" height="376" src="http://posterous.com/getfile/files.posterous.com/temp-2010-06-23/rDIkGzHxHEwJAcHzvxHcamEklhenjyHlvtolixuewjGgchFFahAsfxlcykyd/SoDUSCr.jpg.scaled500.jpg" width="500" /></a> </div> <br /></span></p> </p> <p><a href="http://news.sodus.com.au/a-sodus-little-moment">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/lFVosk03oiU" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/a-sodus-little-moment Wed, 23 Jun 2010 01:06:00 -0700 http://feedproxy.google.com/~r/sodus-news/~3/LE9cXiRBAVo/sodus-re-signs-with-vividwireless http://news.sodus.com.au/sodus-re-signs-with-vividwireless <p> <div><span style="font-family: Helvetica; font-size: 14px;">In March SoDUS re-signed with 4G ISP vividwireless, after launching the brand in Perth. We were delighted to see vividwireless hit the market successfully after a (startlingly) short, intense period working closely with the vividwireless team for launch. It's a rewarding collaboration - we've learned a lot from each other - and fascinating to take a deep dive into the competitive world of internet service providers. We're loving evolving the brand for national rollout. We may be wide-eyed kiddies about it - and hope to remain so - but there's something genuinely thrilling about creatively generating a brand where there was nothing before.<br /><span style="font-family: Arial, Helvetica, sans-serif; font-size: small;"><span style="font-size: 13px;"><span style="font-family: Helvetica, Helvetica, sans-serif; font-size: medium;"><span style="font-size: 14px;"><br /></span></span></span></span></span></div> <div><div class='p_embed p_image_embed'> <a href="http://posterous.com/getfile/files.posterous.com/temp-2010-06-23/FhvlbHzrFpbdzJJyCEbnqfucDyaposieHsxIFgmGerbidnDahjJqHJnHbdGt/vividwireless_1.jpg.scaled1000.jpg"><img alt="Vividwireless_1" height="281" src="http://posterous.com/getfile/files.posterous.com/temp-2010-06-23/FhvlbHzrFpbdzJJyCEbnqfucDyaposieHsxIFgmGerbidnDahjJqHJnHbdGt/vividwireless_1.jpg.scaled500.jpg" width="500" /></a> </div> </div> </p> <p><a href="http://news.sodus.com.au/sodus-re-signs-with-vividwireless">Permalink</a> </p><img src="http://feeds.feedburner.com/~r/sodus-news/~4/LE9cXiRBAVo" height="1" width="1"/> http://posterous.com/images/profile/missing-user-75.png http://posterous.com/users/5ALCBMH7R1Op David Hutton sodus David Hutton http://news.sodus.com.au/sodus-re-signs-with-vividwireless