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    <title>The Steve Rubel Lifestream</title>
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      <pubDate>Thu, 19 Nov 2009 17:20:00 -0800</pubDate>
      <title>The Apple "Tablet" and Chrome OS are Meaningless - the Phone is the Future of Computing </title>
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      <description>&lt;p&gt;
	&lt;div style="text-align: center;"&gt;&lt;span style=""&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/zIumsarCFnyJImCqoqEiekpuAhAhFsnCqJtubqfzpaizpFyhcnEiqhkjAsgr/media_httpimagesapplecomipodtouchfeaturesimagesmailhero20090909jpg_dutiqiwnAbJzHmo.jpg.scaled1000.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/zIumsarCFnyJImCqoqEiekpuAhAhFsnCqJtubqfzpaizpFyhcnEiqhkjAsgr/media_httpimagesapplecomipodtouchfeaturesimagesmailhero20090909jpg_dutiqiwnAbJzHmo.jpg.scaled500.jpg" width="500" height="313"/&gt;&lt;/a&gt;
&lt;/span&gt;&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;If you're paying any attention to the techosphere today there are two stories dominating the headlines. Both involve non-shipping products.&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;First, Google showed off the first demo of its Chrome OS. &lt;a href="http://www.downloadsquad.com/2009/11/19/google-chromeos-its-basically-a-modified-browser-that-runs-web/"&gt;Download Squad does a nice job breaking it down&lt;/a&gt;....&lt;/div&gt;
&lt;p /&gt;
&lt;blockquote class="gmail_quote" style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0.8ex; border-left-width: 1px; border-left-color: #cccccc; border-left-style: solid; padding-left: 1ex;"&gt;"So what exactly is Chrome OS? It's an operating system based on a web browser called... Google Chrome. The idea is that you won't have to (or be able to) install a single application directly on your PC. Rather, all of your apps will be run from the web and all of your data will be stored in the cloud."&lt;/blockquote&gt;
&lt;p /&gt;
&lt;div&gt;Second, a mythical unicorn called the Apple tablet, which I don't believe exists - at least anymore, is rumored to have slipped to late 2010. Like Google Wave the "iTablet" doesn't solve problems so I can't be bullish about it - yet.&amp;nbsp;&lt;a href="http://www.pcworld.com/article/182571/"&gt;Ian Paul&lt;/a&gt;&amp;nbsp;seems to be the lone voice of reason ...&lt;/div&gt;
&lt;p /&gt;
&lt;blockquote class="gmail_quote" style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0.8ex; border-left-width: 1px; border-left-color: #cccccc; border-left-style: solid; padding-left: 1ex;"&gt;"These rumors are getting so ridiculous that I think it's time we accepted the truth: the Apple tablet is dead; in fact it probably never existed."&lt;/blockquote&gt;
&lt;p /&gt;
&lt;div&gt;So why do I think these stories are meaningless? Simple. Your phone, my phone - any smartphone - will become our &lt;em&gt;primary portable computers&lt;/em&gt; long before these two products catch on in the mainstream. For the more adventurous among us, it's already happening. Chris Rawson &lt;a href="http://www.tuaw.com/2009/11/19/buyer-s-guide-33-things-you-don-t-need-if-you-have-an-iphone/"&gt;writes about 33 products&lt;/a&gt; his iPhone made obsolete. It's not just about the iPhone either. Any smartphone - Android, Palm (a client), Blackberry, WinMo - will soon do double duty as PCs, turning all the above two products into vaporware.&amp;nbsp;&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;Why? Simple. Moore's Law. Already an 64gb iPod Touch has enough on-board storage to easily hold two operating systems, OS X and OS X mobile. Apple is even billing it as &lt;a href="http://www.apple.com/ipodtouch/what-is/pocket-computer.html"&gt;a pocket computer&lt;/a&gt;. As processor speeds increase and full graphics systems get embedded onto single chips, the phones will soon be able to embody a PC experience as soon as they get near a flat screen TV and a keyboard. Some data will be locally stored but the rest will be in clouds - either your personal cloud or your employers. Want a clamshell keyboard and screen like a laptop? No problem, soon we'll see "dumb shells" that encase phones so they can do more on the go.&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;So take today's news with a grain of salt. The phones are going to be where the action is for the vast majority of users. It's &lt;a href="http://www.wired.com/gadgets/miscellaneous/magazine/17-09/ff_goodenough"&gt;good enough&lt;/a&gt;. And the pace of change in mobile will be rapid.&lt;/div&gt;
	
&lt;/p&gt;

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        <posterous:firstName>Steve</posterous:firstName>
        <posterous:lastnNme>Rubel</posterous:lastnNme>
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      <pubDate>Tue, 17 Nov 2009 18:43:00 -0800</pubDate>
      <title>Ten Common Phrases That Could Soon Be History </title>
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      <description>&lt;p&gt;
	&lt;p&gt;Earlier this week Oxford University Press declared "unfriend" &lt;a href="http://blog.oup.com/2009/11/unfriend/"&gt;its word of the year&lt;/a&gt;. This got me thinking...&amp;nbsp;now that we are entering an era of&amp;nbsp;&lt;a href="http://www.facebook.com/video/video.php?v=1143815636245"&gt;media reforestation&lt;/a&gt;&amp;nbsp;what common phrases could soon be history? Here's 10 that I came up with. You may disagree but I believe all of these have faded or will be gone soon. (All images are from Flickr via Creative Commons and are credited.)&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/ZLum4mkdg0kHzrBwu0TbXtm5naV1UJkzmajzxCKHCH8iHoICP1RcyF4dAQNf/retrophrases_001.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/BzUOEq0XjeEpAAq7MRjUnUhlxI0x421h65SFlmNUAHr7xxc3VNTjIdFt1CTR/retrophrases_001.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/CFxYwTrTrLoA1dYV4FcDphPeWysFcicxIBBIwx6akeQIe3pWCH69YWSidX9l/retrophrases_002.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/IXMFnwGr9iP57LNc0fAaFkAgDCfrHw6fS50PPh6PTtQnO43y5N557GvBoXBV/retrophrases_002.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/ZRCI7rTxuRQJ5eNR6O31XelsJfI7FuzoSD4EaDsxcgYODI8hYwkGAMcvMG2w/retrophrases_003.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/rWbe35cEVYTTb4zeMmGB2VzCA8D6HZsHXuyBKerbtwvZXB2FYjimJ9EAQveo/retrophrases_003.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/2WldEDBQ8vksItEVc65Ee0gokcEjOYB8scabeQPiiilHmARbuPvZ1VZWRAkh/retrophrases_004.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/gqjLYaI3trP4Rm8q79S7H5j9HkN3AIVZEScxMD25aOfptSD952hK1lOyrOv4/retrophrases_004.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/IW7w1Wv7s4Pmu3Zrioti0AFfvciqfjnYpA7NXE0RKLxCBFOuGuHXiAdRWEyc/retrophrases_005.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/KgPcGfVioVVLRXSMufekITn5gRnp88EgdMZh6bozuD1z4M8epmp2YTA1QSGE/retrophrases_005.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/wkC3XCHMyfDa4jYS1pKvVlCB9WABf7GDzSOFwU57oX5P5jPM4VZf6amHexQ9/retrophrases_006.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/jlKJeNDaiWIdL6Cwb1suW5ls6PsK0DX89xvxFzm02BCoJpNXFPJ4DJ6sfBee/retrophrases_006.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/Kdb1HlA5qFP83H4Gu1XFNgjcYvqLDMedfdIRVRx5nE7SM47pCPNUEHEXTvp1/retrophrases_007.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/zqOsbuTAVwo17vZTJmNOm9a315WjAspfwZEIRyXv3jYi3DJT162V5Fspyx1e/retrophrases_007.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/uPY8GT8qq4YMZ8w6IuAdY9QDJDgiowR5zumHLqJvmrv4vMTxnESt5L5QL97w/retrophrases_008.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/K2MTtHA4QgBfBnOucMzBqQPtGjVrV66AVNxdytF0h6BztNpArnImRGtCIN0B/retrophrases_008.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/zdRvweyel2aROS9b1RS2zML00M6hudymVhLrzsvSVWYeWTLfQIbwPjh9jS00/retrophrases_009.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/UvWj1oYHR95VnEHdj6tZt39yPvCdXZrUUd2XM5eTR5gAFzTSH6rCNAHfVHCD/retrophrases_009.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/QUPPdj94kKlJuTfdjyxQWPRICG5TtIPKHh0Ur1McOEv7vdC7IwDyCaes2IZ2/retrophrases_010.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/qXGxMaXeSJYRQQcNx9mRvUOY4cjXNwPOQSZ9gOnPntGhRkNXZvDMYJGJQdhk/retrophrases_010.jpg.scaled.500.jpg" width="500" height="375"/&gt;&lt;/a&gt;
&lt;/p&gt;
	
&lt;/p&gt;

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    <item>
      <pubDate>Sun, 15 Nov 2009 16:29:00 -0800</pubDate>
      <title>Google Fast Flip Nearing Launch? </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/92B54hG0htA/google-fast-flip-nearing-launch</link>
      <guid isPermaLink="false">http://www.steverubel.com/google-fast-flip-nearing-launch</guid>
      <description>&lt;p&gt;
	&lt;p&gt;&lt;a href="http://fastflip.googlelabs.com/"&gt;Google Fast Flip&lt;/a&gt; appears to be nearing a full integration into Google News. I wasn't able to replicate this in other browsers so right now this appears to just be a cookie test. Stories from Google Fast Flip started appearing at the bottom of my page - even when I logged out of my account.&lt;/p&gt;
&lt;div&gt;
&lt;div style="text-align: center;"&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/OfRaIDOsNLfdk5PtwFryghh8IilL4fokwY408midjMZnAPEONQz5ESuaJb9x/Screen_shot_2009-11-15_at_7.18.png.scaled.1000.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/pTHpJqcZ8OUtaqSqkwxHHzualPgu6kd4YCR1BW4NtuS7SVd47PLbJITSpTZj/Screen_shot_2009-11-15_at_7.18.png.scaled.500.jpg" width="500" height="313"/&gt;&lt;/a&gt;
&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;In addition, Google News searches now show links to Fast Flip results at the bottom of the page. This is visible to all users.&lt;/div&gt;
&lt;p /&gt;
&lt;div style="text-align: center;"&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/h2BUMvNUb6QFTTh3yVmg7CZpMA7feui8BNGTxpE5RML0lt79LQzM5MdlOQBR/Screen_shot_2009-11-15_at_7.23.png" width="464" height="168"/&gt;
&lt;/div&gt;
&lt;/div&gt;
&lt;p /&gt;
&lt;div style="text-align: left;"&gt;&lt;em&gt;Update 11/16/2009 - Chris from Google News notes in a comment below that this is indeed a test.&lt;/em&gt;&lt;/div&gt;
	
&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.steverubel.com/google-fast-flip-nearing-launch"&gt;Permalink&lt;/a&gt; 

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    <item>
      <pubDate>Sun, 15 Nov 2009 03:13:00 -0800</pubDate>
      <title>Reviews Stripped from Google Search Options </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/0UjlnPZbSmc/reviews-stripped-from-google-search-options</link>
      <guid isPermaLink="false">http://www.steverubel.com/reviews-stripped-from-google-search-options</guid>
      <description>&lt;p&gt;
	&lt;p&gt;I make heavy use of Google Search options in refining my queries. I was surprised this morning to see that the "reviews" option is now gone. This was one of the more handy features. Anyone have any insight here?&lt;/p&gt;
&lt;div&gt;Search Options before (&lt;a href="http://searchengineland.com/up-close-with-google-search-options-26985"&gt;image via Search Engine Land&lt;/a&gt;). Note under that "Reviews" is the last link under "All Results."&lt;/div&gt;
&lt;p /&gt;
&lt;div style="text-align: center;"&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/wP97pKJaR7RlXedh0xS7WiznXC8A4fCcXfIbnypDfkz6ftRf8Fawi0ivaNn2/smx-east-Google-Search-1.jpg" width="227" height="558"/&gt;
&lt;br /&gt;&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;And now today...&lt;/div&gt;
&lt;p /&gt;
&lt;div style="text-align: center;"&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/2tC79rm3gyqtVtCuDHTyURTu33yZ22eoHwV2mjv0z6mNLfR2gj0xXZ21klTK/Screen_shot_2009-11-15_at_6.12.png" width="154" height="286"/&gt;
&lt;br /&gt;&lt;/div&gt;
	
&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.steverubel.com/reviews-stripped-from-google-search-options"&gt;Permalink&lt;/a&gt; 

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        <posterous:lastnNme>Rubel</posterous:lastnNme>
        <posterous:nickName>Steve</posterous:nickName>
        <posterous:displayName>Steve Rubel</posterous:displayName>
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    <item>
      <pubDate>Fri, 13 Nov 2009 13:02:00 -0800</pubDate>
      <title>The Next Big Trend? It's All About Curation </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/eyYV9MW8zYo/the-next-big-trend-its-all-about-curation</link>
      <guid isPermaLink="false">http://www.steverubel.com/the-next-big-trend-its-all-about-curation</guid>
      <description>&lt;p&gt;
	&lt;p&gt;Fact: Information sources are exploding. More information will be created in 2009 than all prior years.&lt;/p&gt;
&lt;div&gt;Fact: Attention is finite. We're becoming media agnostic, but when we're interested in something we dig down into our interests.&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;This is why I and others &lt;a href="http://scobleizer.com/2009/11/13/twitter-lists-lifechangin/"&gt;like Robert Scoble&lt;/a&gt; are really excited about &lt;a href="http://www.micropersuasion.com/2008/02/the-digital-cur.html"&gt;digital curation&lt;/a&gt;. Facebook and Twitter lists are one level of curation. However, &lt;a href="http://www.steverubel.com/tag/curation"&gt;there are others&lt;/a&gt;. Posterous and Tumblr are fantastic platforms for soliciting contributions from groups of people around a shared interest. And they're platforms that will enable all of us to curate together.&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;Here are a handful of places where you can see curation at work (more in the gallery below as well) ...&lt;/div&gt;
&lt;div&gt;
&lt;ul&gt;
&lt;li&gt;&lt;a href="http://myparentswereawesome.tumblr.com/"&gt;My Parents Were Awesome&lt;/a&gt; is a group-contributed tumbelog that honors our elders. It has received national recognition.&lt;/li&gt;
&lt;li&gt;&lt;a href="http://brown.popurls.com/"&gt;PopURLs Brown by UPS&lt;/a&gt; curates information all around business news (UPS is an Edelman client but we didn't build this site)&lt;/li&gt;
&lt;li&gt;Microsoft and Nissan &lt;a href="http://www.microsoft.com/windows/social/"&gt;have built&lt;/a&gt; &lt;a href="http://www.talk370z.com/"&gt;entire brandstreaming sites&lt;/a&gt; that showcase conversations around their brand (Edelman built the Nissan site)&lt;/li&gt;
&lt;li&gt;Sawhorse Media is creating a next generation media company by curating tweets in different topics &lt;a href="http://thepetfeed.com/"&gt;like pets&lt;/a&gt; and now &lt;a href="http://listorious.com/"&gt;lists too&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;IBM is &lt;a href="http://smarterplanet.tumblr.com/"&gt;using Tumblr&lt;/a&gt; to curate ideas for a smarter planet&lt;/li&gt;
&lt;/ul&gt;
&lt;div&gt;Do you agree that curation - both automated and human-powered - is the next big thing? This isn't just aggregation. As I wrote in &lt;a href="http://www.micropersuasion.com/2008/02/the-digital-cur.html"&gt;my initial post on the subject&lt;/a&gt; it's about separating art from junk online.&lt;/div&gt;
&lt;/div&gt;
&lt;p style="text-align: center;"&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/xXn4I1hIlylPfI8ZpLs5sz1wuvKbMhOBurtsSmcBQDmCx3UfniGqSCHyzF78/screenshot.6.jpg.scaled.1000.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/9BNnBng58Z5UvUwCvONfvO1AENN3OZzbHKmOy0Hp5Fzq0UW94hFnyNPDz6QH/screenshot.6.jpg.scaled.500.jpg" width="500" height="272"/&gt;&lt;/a&gt;
&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/jXMp5GdqScfDEGMqirOrlYHVNQdEPK2jW99VZqcIzgdc1zho2N3GMTXLQJct/screenshot.1.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/qV53ykKUF2B1ztyMJ6LM599u1pKKdCttscU2M0x74n2kgXcgI3BgrPQdZYgY/screenshot.1.jpg.scaled.500.jpg" width="500" height="295"/&gt;&lt;/a&gt;
&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/9VdjO5PAWlnZ5PN7G59DeGIy8WkfWeJHK5x4iVPxs3INAP7vKJTCnNiqlYEx/screenshot.2.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/doSIxVDcwfebfepU7EuB4HaLI35naEjS7fnWLQvXbabXoDFfc4J0nK02yK81/screenshot.2.jpg.scaled.500.jpg" width="500" height="298"/&gt;&lt;/a&gt;
&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/pOGyHjWYF5WUibNEoaDwrfzfc8toPriComioAG4krC48TVaVHQO0825Eyuos/screenshot.3.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/lVZ1sqIARUCvv3IoM6mYDyYichUc37afSqDjkYwjhIcwwVXi07JBYcE1Er5H/screenshot.3.jpg.scaled.500.jpg" width="500" height="303"/&gt;&lt;/a&gt;
&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/u1gUKWXi9gPi2Qsu591zsUZsuScMYIDoJS1NzJB83cA0oPTtk51vhD7ppXla/screenshot.4.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/dZGsqbQKY1aDffw0ZPFibEe5DvYT9ksXFZSOTtWi7Z2GYsBQgW4y32mAYRLV/screenshot.4.jpg.scaled.500.jpg" width="500" height="305"/&gt;&lt;/a&gt;
&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/jKcvN2gPP0CIiduPzbHdLXjRUdCKLdkYCNG49tV2nHx58I5dr5Zqys8P3ol2/screenshot.5.jpg.scaled.1000.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/HakUVKvjDplWnkwltwDBiIeFt8rvWBixhCyMrrvAJiRIGDvvULb0KTddU58C/screenshot.5.jpg.scaled.500.jpg" width="500" height="272"/&gt;&lt;/a&gt;
&lt;div&gt;&lt;a href='http://www.steverubel.com/the-next-big-trend-its-all-about-curation'&gt;See and download the full gallery on posterous&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;
	
&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.steverubel.com/the-next-big-trend-its-all-about-curation"&gt;Permalink&lt;/a&gt; 

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        <posterous:lastnNme>Rubel</posterous:lastnNme>
        <posterous:nickName>Steve</posterous:nickName>
        <posterous:displayName>Steve Rubel</posterous:displayName>
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    <item>
      <pubDate>Fri, 13 Nov 2009 02:52:21 -0800</pubDate>
      <title>Simple Security in Just Two Steps </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/yJAJptKN8dM/simple-security-in-just-two-steps</link>
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      <description>&lt;p&gt;
	&lt;div&gt;It never ceases to amaze me just how careless some people are with their passwords. These days we all need to be smart and vigilant. Farhad Manjoo put together a simple way to &lt;a href="http://j.mp/48bgbz"&gt;secure your online accounts&lt;/a&gt;. It has only two steps.&lt;/div&gt; &lt;p /&gt;&lt;blockquote class="gmail_quote" style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0.8ex; border-left-width: 1px; border-left-color: rgb(204, 204, 204); border-left-style: solid; padding-left: 1ex;"&gt; &amp;quot;Start with an original but memorable phrase. For this exercise, let&amp;#39;s use these two sentences: I like to eat bagels at the airport and My first Cadillac was a real lemon so I bought a Toyota. The phrase can have something to do with your life or it can be a random collection of words—just make sure it&amp;#39;s something you can remember.&amp;quot;&lt;/blockquote&gt; &lt;p /&gt;&lt;div&gt;and then...&lt;p /&gt;&lt;blockquote class="gmail_quote" style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0.8ex; border-left-width: 1px; border-left-color: rgb(204, 204, 204); border-left-style: solid; padding-left: 1ex;"&gt; &amp;quot;Turn your phrase into an acronym. Be sure to use some numbers and symbols and capital letters, too.&amp;quot;&lt;/blockquote&gt;&lt;/div&gt;
	
&lt;/p&gt;

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        <posterous:firstName>Steve</posterous:firstName>
        <posterous:lastnNme>Rubel</posterous:lastnNme>
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        <posterous:displayName>Steve Rubel</posterous:displayName>
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    <item>
      <pubDate>Tue, 10 Nov 2009 16:42:00 -0800</pubDate>
      <title>Google Makes Two Ranking Changes Per Day</title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/M4hjpPZFoTQ/google-is-making-one-to-two-ranking-changes-p</link>
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      <description>&lt;p&gt;
	
&lt;div&gt;
&lt;p&gt;Satisfied with your Google ranking? It just may change before the day is out.&amp;nbsp;&lt;a href="http://www.computerworld.com/s/article/9140630/Google_VP_Mayer_describes_the_perfect_search_engine"&gt;Marissa Mayer on Google's race against spammers&lt;/a&gt;...&lt;/p&gt;
&lt;div&gt;
&lt;blockquote class="gmail_quote" style="margin-top: 0px; margin-left: 0.8ex; border-left-width: 1px; border-left-style: solid; border-left-color: #cccccc; padding-left: 1ex; margin-right: 0px; margin-bottom: 0px;"&gt;"We have two, three, five changes every week that are visible to the end-user in the user interface. We don't [publicize] the ranking changes. We are making changes to our ranking algorithm at the rate of two per day. Interestingly, some of our competitors haven't made any changes to their ranking function for quite some time. Search needs to evolve: the user interface, the ranking function. It's a process of making lots of small changes all the time and to constantly make things better."&lt;/blockquote&gt;
&lt;p /&gt;
&lt;div&gt;Now factor in personalization and that people are using&amp;nbsp;&lt;a href="http://www.trendsspotting.com/blog/?p=1207"&gt;more words per query&lt;/a&gt;&amp;nbsp;and you get the sense that SEO as we know it really could one day be extinct.&lt;/div&gt;
&lt;p /&gt;
&lt;span style="font-family: arial;"&gt;
&lt;/span&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-size: small;"&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/BvoloEawFEwpqxgpFglJDknJramyoaAvydHjpuzyhfrnHIwnyzHElmJlszEd/media_httpwwwtrendsspottingcomblogwpcontentuploads200905comscorewordspersearchusgif_lipkbgAvdBpgjAJ.gif.scaled1000.gif'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/BvoloEawFEwpqxgpFglJDknJramyoaAvydHjpuzyhfrnHIwnyzHElmJlszEd/media_httpwwwtrendsspottingcomblogwpcontentuploads200905comscorewordspersearchusgif_lipkbgAvdBpgjAJ.gif.scaled500.gif" width="500" height="299"/&gt;&lt;/a&gt;
&lt;/span&gt;&lt;/div&gt;
&lt;/div&gt;
&lt;/div&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
	
&lt;/p&gt;

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      <posterous:author>
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        <posterous:firstName>Steve</posterous:firstName>
        <posterous:lastnNme>Rubel</posterous:lastnNme>
        <posterous:nickName>Steve</posterous:nickName>
        <posterous:displayName>Steve Rubel</posterous:displayName>
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    <item>
      <pubDate>Tue, 10 Nov 2009 02:40:00 -0800</pubDate>
      <title>The Case for a Status Update Standard </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/HCqFVXgt934/the-case-for-a-status-update-a-standard</link>
      <guid isPermaLink="false">http://www.steverubel.com/the-case-for-a-status-update-a-standard</guid>
      <description>&lt;p&gt;
	&lt;div&gt;LinkedIn and Twitter announced a status update syncing arrangement yesterday. &lt;a href="http://j.mp/2pljPk"&gt;From LinkedIn&lt;/a&gt;...&lt;/div&gt;&lt;p /&gt;&lt;blockquote class="posterous_medium_quote"&gt; &amp;quot;The idea is simple: When you set your status on LinkedIn you can now tweet it as well, amplifying it to your followers and real-time search services like Twitter Search and Bing. And when you tweet, you can send that message to your LinkedIn connections as well, from any Twitter service or tool.&amp;quot;&lt;/blockquote&gt; &lt;p /&gt;&lt;div&gt;We&amp;#39;re seeing a movement toward status syncing, There&amp;#39;s this partnership but also the emergence of tools like &lt;a href="http://www.tumblr.com"&gt;Tumblr&lt;/a&gt;, &lt;a href="http://Ping.fm"&gt;Ping.fm&lt;/a&gt; and &lt;a href="http://www.posterous.com"&gt;Posterous&lt;/a&gt;, which can also accomplish the same across multiple services. &lt;/div&gt; &lt;p /&gt;&lt;div&gt;So, why doesn&amp;#39;t Twitter and others team to submit the status update to a standards body? This will ensure that we don&amp;#39;t see a repeat of what occurred with incompatible instant messaging services. If there&amp;#39;s one protocol that everyone can adopt and build off of, it will make the real-time web faster, easier and more innovative. Let&amp;#39;s hope this is a first such step.&lt;/div&gt;
	
&lt;/p&gt;

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        <posterous:firstName>Steve</posterous:firstName>
        <posterous:lastnNme>Rubel</posterous:lastnNme>
        <posterous:nickName>Steve</posterous:nickName>
        <posterous:displayName>Steve Rubel</posterous:displayName>
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    <item>
      <pubDate>Fri, 06 Nov 2009 17:31:18 -0800</pubDate>
      <title>Five Incredibly Useful Things You Can Do Without Ever Leaving 	Facebook</title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/5d08d6-HYvs/five-incredibly-useful-things-you-can-do-with</link>
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      <description>&lt;p&gt;
	I have been spending a fair amount of time on Facebook since they updated the news feed feature, mostly because I can get a quick read on what&amp;#39;s new. I like how they show you &amp;quot;trends from friends.&amp;quot; In the process, I am discovering that it&amp;#39;s becoming a one-stop shop for many of my day-to-day activities. Here are five things that I recently found you can do right from within Facebook without having to leave...&lt;p /&gt;&lt;div&gt;1) Read, search and post tweets via &lt;a href="http://apps.facebook.com/twitgether/"&gt;Twitgether&lt;/a&gt;, a full-featured Twitter client&lt;/div&gt;&lt;p /&gt;&lt;div&gt;2) Watch TV streams &lt;a href="http://www.facebook.com/hulu"&gt;via Hulu&lt;/a&gt;&lt;/div&gt; &lt;p /&gt;&lt;div&gt;3) Catch up with the local weather, &lt;a href="http://www.facebook.com/apps/application.php?id=5622178267"&gt;using WeatherBug&lt;/a&gt;&lt;/div&gt;&lt;p /&gt;&lt;div&gt;4) Read blog and news RSS feeds with &lt;a href="http://www.facebook.com/apps/application.php?id=14190140547"&gt;Frontpage News&lt;/a&gt;&lt;/div&gt; &lt;p /&gt;&lt;div&gt;5) Follow sports scores and more &lt;a href="http://www.facebook.com/apps/application.php?id=33584315139"&gt;via Citizen Sports&lt;/a&gt;&lt;/div&gt; &lt;p&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/LsCwprpJn1WyYLGWI0S4CDit1jNrOoAnmjyEcjvBiqxfakG1YL8PMbhEFXjB/Screen_shot_2009-11-06_at_8.15.png'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/iZjMeg6bjVylK8LiHhbvC8YUYY2nwfPb6n80LQMcMMqZ9eZYyGBpcEaaCJoL/Screen_shot_2009-11-06_at_8.15.png.scaled.500.jpg" width="500" height="339"/&gt;&lt;/a&gt;
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&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/SRG97rFgPXKmzKCFt6o2fI5W7j3K7FToD4orjcRqY9wlLokWTtPFSerHK0Vc/Screen_shot_2009-11-06_at_8.22.png'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/fyJFrVDufxz34mUDWdR3n6wE3f2QuXtMoXAiHd3Y85AWgkdyho0hdpiPBgk8/Screen_shot_2009-11-06_at_8.22.png.scaled.500.jpg" width="500" height="309"/&gt;&lt;/a&gt;
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&lt;div&gt;&lt;a href='http://www.steverubel.com/five-incredibly-useful-things-you-can-do-with'&gt;See and download the full gallery on posterous&lt;/a&gt;&lt;/div&gt;&lt;/p&gt;
	
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      <pubDate>Fri, 06 Nov 2009 16:53:00 -0800</pubDate>
      <title>Moms More Influenced Offline, While Kids Are Online </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/Mfin9039vOo/moms-more-influenced-offline-kids-more-influe</link>
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      <description>&lt;p&gt;
	&lt;p&gt;Two new studies point to a growing divide in how moms and kids communicate and are influenced...&lt;p /&gt;First up, Nielsen/Pete Blackshaw's&amp;nbsp;&lt;a href="http://blog.nielsen.com/nielsenwire/consumer/a-pocket-guide-to-social-media-and-kids/"&gt;Pocket Guide to Social Media and Kids&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote class="posterous_medium_quote"&gt;"In the hands of children and tweens, today&amp;rsquo;s cell phones are primarily used as text messaging devices, cameras, gaming consoles, video viewers, MP3 players, and incidentally, as mobile phones via the speaker capability so their friends can chime in on the call."&lt;/blockquote&gt;
&lt;div&gt;&lt;br /&gt;
&lt;div&gt;And, &lt;a href="http://adage.com/digital/article?article_id=140357"&gt;via AdAge&lt;/a&gt;, parents are relying more on offline conversations to make decisions:
&lt;p /&gt;
&lt;/div&gt;
&lt;/div&gt;
&lt;blockquote class="posterous_medium_quote"&gt;"A study due out next week from the Parenting Group found that while moms are avid web and social-media users, they still turn to family and friends first, whether by phone, e-mail or in-person, when making decisions about product purchases."&lt;/blockquote&gt;
&lt;div&gt;
&lt;div&gt;
&lt;p /&gt;
&lt;div&gt;More in the images below.&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/efCzIxjyGDoIuuvjgDdpiioiedkxEzyaGwgmfDaytrzlDjEraJywqmrvtbty/media_httpblognielsencomnielsenwirewpcontentuploads200911SocialChart1gif_EipApjssalochCb.gif.scaled500.gif" width="475" height="400"/&gt;
&lt;/div&gt;
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      <pubDate>Tue, 03 Nov 2009 16:01:43 -0800</pubDate>
      <title>PR Pros on Press Releases - Meh </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/G6RkraSnT-s/pr-pros-on-press-releases-meh</link>
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      <description>&lt;p&gt;
	&lt;div&gt;MarketingCharts uncovers &lt;a href="http://j.mp/3osGDr"&gt;some fresh data&lt;/a&gt; on how PR people feel about press releases. It's ugly.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;blockquote class="posterous_medium_quote"&gt;"(only) 49% of today’s professional communicators say they think press releases are 'as useful as ever,' according to recent poll of corporate communicators conducted by Ragan Communications and PollStream."&lt;/blockquote&gt;&lt;p&gt;And on why we can't kick the drug...&lt;/p&gt;&lt;blockquote class="posterous_medium_quote"&gt;"The poll also found that another 33% of the the 401 respondents see press releases as 'a necessary evil that won’t go away soon,' in large part because of disclosure rules for public companies set forth by the US Securities and Exchange Commission."&lt;/blockquote&gt;&lt;p&gt;&lt;span style=""&gt;And how social media is filling in...&lt;/span&gt;&lt;/p&gt;&lt;blockquote class="posterous_medium_quote"&gt;"One of the main reasons for the decline of the press release is the recent explosion of the use of social media in public relations and the perception that releases are less relevant in those venues. A majority (64%) of respondents who issue releases say they target them most often to print outlets, while 23% send them to online news and financial sites."&lt;/blockquote&gt;&lt;p&gt;It's been awhile since there's been some fresh logs to throw on the press release bonfire. You have to wonder if the laws were changed if that would mark the end of an era.&lt;/p&gt;&lt;p&gt;Still press releases have their place - especially in financial situations. Also let's not overlook the potential SEO value too.&lt;/p&gt;&lt;p&gt;Over time though our reliance on them will wane as people demand more real-time engagement that's human to human and action oriented. &lt;/p&gt;&lt;/div&gt;
	
&lt;/p&gt;

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      <pubDate>Tue, 03 Nov 2009 10:12:00 -0800</pubDate>
      <title>Three Ways to Thrive in the Age of Streams</title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/G3U6N79c2Jo/three-ways-to-survive-and-thrive-in-the-age-o</link>
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      <description>&lt;p&gt;
	&lt;p style="text-align: center;"&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/0cjWiovqYBNGV3URA97Z4FlxaUj4AHYoarQDnihdM0MPODcpNOWyrNeGymzf/87.jpg.scaled.1000.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/2YropVhUYkIv6yqDhDjjdTxUnF4N4Uzkma6bDh3XCwmLGDLm1cNXUjrTvB8c/87.jpg.scaled.500.jpg" width="500" height="313"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p style="text-align: center;"&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/cE6jSWEp34IMTBGYzxSgets0sCaFVMBrQHTDzdw7w2rPLJAKxiDqntSR8e9L/2600.jpg.scaled.1000.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/5K7kgAUMNu6mimR6wPBgAoUJHiZwbSyfXHaKWSYGbAy3OqqscXhPjAPVoAj9/2600.jpg.scaled.500.jpg" width="500" height="313"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;The images above should strike fear in any one who seeks attention - be it a brand, a politician or an individual. &lt;a href="http://blog.nielsen.com/nielsenwire/online_mobile/top-u-s-web-brands-and-parent-companies-for-september-2009/"&gt;They come from Nielsen&lt;/a&gt;. The first (87) is the number of domains the average American visits in a month. The second (2600) is the number of web pages the average American visits in a month.&amp;nbsp;&lt;/p&gt;
&lt;div&gt;This funnel is small when you think about the infinite choices we have today - an era of information abundance. And given that human attention doesn't scale, I anticipate these stats will remain stable. So how do you break through? Here are three steps I am considering in my work as a communicator ...&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;&lt;strong&gt;1) Limiting all writing to 400 words or less&lt;/strong&gt; - &lt;a href="http://mnmlist.com/the-400-word-promise/" target="_blank"&gt;that's what Leo Baubata is doing&lt;/a&gt; and I think he's on to something. (You can do the same &lt;a href="http://sentenc.es/" target="_blank"&gt;with email&lt;/a&gt;.)&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;&lt;strong&gt;2) Doing more with visuals&lt;/strong&gt; - most of my PowerPoint decks don't have bullet points and I am doing more &lt;a href="http://www.micropersuasion.com/2009/06/what-is-the-the-future-of-twitter-only-you-know.html" target="_blank"&gt;with mindmapping&lt;/a&gt;. (According to the book &lt;a href="http://brainrules.net/" target="_blank"&gt;Brain Rules&lt;/a&gt;, if information is presented just verbally orally, people only remember about 10 percent. This jumps to 65 percent if you add a picture.)&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;&lt;strong&gt;3) Embracing a hub and spoke approach&lt;/strong&gt; - it's difficult to expect anyone to come to you. This is why I like Posterous. I can start something here and engage with it everywhere via their &lt;a href="http://posterous.com/help/autopost"&gt;auto-posting feature&lt;/a&gt;&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;Is your message being heard? And if so, how are you coping&lt;/div&gt;
	
&lt;/p&gt;

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        <media:thumbnail width="500" height="313" url="http://posterous.com/getfile/files.posterous.com/steverubel/2YropVhUYkIv6yqDhDjjdTxUnF4N4Uzkma6bDh3XCwmLGDLm1cNXUjrTvB8c/87.jpg.scaled.500.jpg" />
      </media:content>
      <media:content type="image/jpeg" width="1023" height="640" url="http://posterous.com/getfile/files.posterous.com/steverubel/OIN2qQDDLf4ca1YfEK5hNfdsgaa1PpxGi2SgQIU9Azr8xVPAIpoj6LFffP7r/2600.jpg">
        <media:thumbnail width="500" height="313" url="http://posterous.com/getfile/files.posterous.com/steverubel/5K7kgAUMNu6mimR6wPBgAoUJHiZwbSyfXHaKWSYGbAy3OqqscXhPjAPVoAj9/2600.jpg.scaled.500.jpg" />
      </media:content>
    <feedburner:origLink>http://www.steverubel.com/three-ways-to-survive-and-thrive-in-the-age-o</feedburner:origLink></item>
    <item>
      <pubDate>Tue, 03 Nov 2009 09:34:01 -0800</pubDate>
      <title>Defining Media, Cross-Mating Elephants and Zebras </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/otb8LdSexz4/defining-media-cross-mating-elephants-and-zeb</link>
      <guid isPermaLink="false">http://www.steverubel.com/defining-media-cross-mating-elephants-and-zeb</guid>
      <description>&lt;p&gt;
	&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/N7uveerKvy7sW0jxbSqIiVvgUncU0KswUNyciZtSo15PV8R2lLT3Ec0FDHkf/zeblephant2.jpg" width="454" height="415"/&gt;
&lt;p&gt;Five years ago there was media and social media and the two were distinct. You know what was what. It was like there elephants and zebras. You knew the difference. &lt;/p&gt;&lt;p /&gt;&lt;div&gt;Today &lt;a href="http://www.micropersuasion.com/2009/02/all-media-is-social-all-social-is-media.html"&gt;all media is social, all social is media&lt;/a&gt;. It&amp;#39;s impossible to separate the two. &lt;p /&gt;&lt;div&gt;The media all actively use social technologies to innovate, converse and collaborate with their audiences. Meanwhile, social content from friends - be it tweets or status updates or videos - all should be considered media. Yes, the elephants and the zebras have cross-mated.&lt;/div&gt; &lt;p /&gt;&lt;div&gt;My colleague overheard me say this and he drew this little doodle for me a few months ago. I keep it handy and refer to it often when thinking about big topics, like this one: just what is media? I don&amp;#39;t have an answer any more. But it&amp;#39;s important we have one. Google has a bunch of definitions &lt;a href="http://www.google.com/search?hl=en&amp;amp;source=hp&amp;amp;q=define%3Amedia&amp;amp;aq=f&amp;amp;oq=&amp;amp;aqi=g10"&gt;here&lt;/a&gt;, but none of them seem to apply any more.&lt;/div&gt; &lt;p /&gt;&lt;div&gt;The reason we need a new definition for media (as opposed to a definition for new media - a topic for another day) is because entire industries depend on it. People say &amp;quot;I work in the media business.&amp;quot; There are &amp;quot;media buying&amp;quot; agencies. And so on.&lt;/div&gt; &lt;p /&gt;&lt;div&gt;So in asking this question, I turn to you. How would you define media today? Maybe we can begin to crowdsource a definition.&lt;/div&gt;&lt;/div&gt;
	
&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.steverubel.com/defining-media-cross-mating-elephants-and-zeb"&gt;Permalink&lt;/a&gt; 

	| &lt;a href="http://www.steverubel.com/defining-media-cross-mating-elephants-and-zeb#comment"&gt;Leave a comment&amp;nbsp;&amp;nbsp;&amp;raquo;&lt;/a&gt;

&lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/steverubel?a=otb8LdSexz4:CqBIvEM3rKI:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/steverubel?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/steverubel?a=otb8LdSexz4:CqBIvEM3rKI:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/steverubel?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/steverubel?a=otb8LdSexz4:CqBIvEM3rKI:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/steverubel?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/steverubel/~4/otb8LdSexz4" height="1" width="1"/&gt;</description>
      <posterous:author>
        <posterous:userImage>http://files.posterous.com/user_profile_pics/8207/steverubelnew.jpg</posterous:userImage>
        <posterous:profileUrl>http://posterous.com/people/3y76Rtgx4</posterous:profileUrl>
        <posterous:firstName>Steve</posterous:firstName>
        <posterous:lastnNme>Rubel</posterous:lastnNme>
        <posterous:nickName>Steve</posterous:nickName>
        <posterous:displayName>Steve Rubel</posterous:displayName>
      </posterous:author>
      <media:content type="image/jpeg" width="454" height="415" url="http://posterous.com/getfile/files.posterous.com/steverubel/N7uveerKvy7sW0jxbSqIiVvgUncU0KswUNyciZtSo15PV8R2lLT3Ec0FDHkf/zeblephant2.jpg">
        <media:thumbnail width="454" height="415" url="http://posterous.com/getfile/files.posterous.com/steverubel/N7uveerKvy7sW0jxbSqIiVvgUncU0KswUNyciZtSo15PV8R2lLT3Ec0FDHkf/zeblephant2.jpg" />
      </media:content>
    <feedburner:origLink>http://www.steverubel.com/defining-media-cross-mating-elephants-and-zeb</feedburner:origLink></item>
    <item>
      <pubDate>Mon, 02 Nov 2009 19:58:00 -0800</pubDate>
      <title>Julio Ojeda-Zapata on the Potential for Newspaper Storystreaming</title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/1RRwhZM4wC4/julio-ojeda-zapada-on-the-potential-for-newsp</link>
      <guid isPermaLink="false">http://www.steverubel.com/julio-ojeda-zapada-on-the-potential-for-newsp</guid>
      <description>&lt;p&gt;
	&lt;div class="posterous_bookmarklet_entry"&gt;&lt;a href="http://blogs.twincities.com/yourtechweblog/2009/11/posterous-powers-storystreaming-at-the-pioneer-press.html"&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/tuuxdoIxFxChJnJIqHDDEuoAwBwyAJyrdadBhnDmGqrGuGCiEbFCsaapgdzs/media_httpblogstwincitiescomyourtechweblogWindowsLiveWriterPosterouspowersstorystreamingatthePioneeE61Esdfsdfsdthumbpng_kcEfnlmyEdtkHum.png.scaled1000.png'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/tuuxdoIxFxChJnJIqHDDEuoAwBwyAJyrdadBhnDmGqrGuGCiEbFCsaapgdzs/media_httpblogstwincitiescomyourtechweblogWindowsLiveWriterPosterouspowersstorystreamingatthePioneeE61Esdfsdfsdthumbpng_kcEfnlmyEdtkHum.png.scaled500.png" width="500" height="434"/&gt;&lt;/a&gt;
&lt;/a&gt;
&lt;p /&gt;
&lt;div class="posterous_quote_citation"&gt;via &lt;a href="http://blogs.twincities.com/yourtechweblog/2009/11/posterous-powers-storystreaming-at-the-pioneer-press.html"&gt;Posterous powers "storystreaming" at the Pioneer Press &lt;/a&gt;&lt;/div&gt;
&lt;p&gt;Julio Ojeda-Zapata&amp;nbsp;&lt;a href="http://blogs.twincities.com/yourtechweblog/2009/11/posterous-powers-storystreaming-at-the-pioneer-press.html"&gt;explainsl&lt;/a&gt;&amp;nbsp;how the St. Paul Pioneer Press used Posterous to solicit photos from readers in reporting the Packers-Vikings game over the weekend.&lt;/p&gt;
&lt;/div&gt;
	
&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.steverubel.com/julio-ojeda-zapada-on-the-potential-for-newsp"&gt;Permalink&lt;/a&gt; 

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&lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/steverubel?a=1RRwhZM4wC4:LFdQed3u5dQ:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/steverubel?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/steverubel?a=1RRwhZM4wC4:LFdQed3u5dQ:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/steverubel?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/steverubel?a=1RRwhZM4wC4:LFdQed3u5dQ:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/steverubel?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/steverubel/~4/1RRwhZM4wC4" height="1" width="1"/&gt;</description>
      <posterous:author>
        <posterous:userImage>http://files.posterous.com/user_profile_pics/8207/steverubelnew.jpg</posterous:userImage>
        <posterous:profileUrl>http://posterous.com/people/3y76Rtgx4</posterous:profileUrl>
        <posterous:firstName>Steve</posterous:firstName>
        <posterous:lastnNme>Rubel</posterous:lastnNme>
        <posterous:nickName>Steve</posterous:nickName>
        <posterous:displayName>Steve Rubel</posterous:displayName>
      </posterous:author>
      <media:content type="image/png" width="558" height="484" url="http://posterous.com/getfile/files.posterous.com/steverubel/tuuxdoIxFxChJnJIqHDDEuoAwBwyAJyrdadBhnDmGqrGuGCiEbFCsaapgdzs/media_httpblogstwincitiescomyourtechweblogWindowsLiveWriterPosterouspowersstorystreamingatthePioneeE61Esdfsdfsdthumbpng_kcEfnlmyEdtkHum.png">
        <media:thumbnail width="500" height="434" url="http://posterous.com/getfile/files.posterous.com/steverubel/tuuxdoIxFxChJnJIqHDDEuoAwBwyAJyrdadBhnDmGqrGuGCiEbFCsaapgdzs/media_httpblogstwincitiescomyourtechweblogWindowsLiveWriterPosterouspowersstorystreamingatthePioneeE61Esdfsdfsdthumbpng_kcEfnlmyEdtkHum.png.scaled500.png" />
      </media:content>
    <feedburner:origLink>http://www.steverubel.com/julio-ojeda-zapada-on-the-potential-for-newsp</feedburner:origLink></item>
    <item>
      <pubDate>Mon, 02 Nov 2009 16:34:00 -0800</pubDate>
      <title>Interviews on Blogging and Productivity</title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/KwnPZIq86N8/interviews-on-blogging-and-productivity</link>
      <guid isPermaLink="false">http://www.steverubel.com/interviews-on-blogging-and-productivity</guid>
      <description>&lt;p&gt;
	&lt;p&gt;Here are two fresh interviews that might be of interest. The first covers &lt;a href="http://videos.webpronews.com/2009/11/02/bloggings-next-step-in-a-microblogging-world/"&gt;blogging's place in a microblog world&lt;/a&gt;. &lt;a href="http://www.karthickgopal.com/2009/11/the-steve-rubel-tao-of-productivity/"&gt;The second&lt;/a&gt; captures the essence of my productivity system, &lt;a href="http://www.karthickgopal.com/2009/11/the-steve-rubel-tao-of-productivity/"&gt;how I work&lt;/a&gt; and the tools I use&lt;/p&gt;
&lt;p style="text-align: center;"&gt;&amp;nbsp;&lt;embed src="http://videos.webpronews.com/video/jwplayer/player.swf" flashvars="enablejs=true&amp;amp;overstretch=true&amp;amp;file=http%3A%2F%2Fvideos.webpronews.com%2Fvideo%2Fplaylist.php%3Fmovie_name%3Dbwe09_steverubel&amp;amp;dock=false&amp;amp;javascriptid=n0&amp;amp;linkfromdisplay=false&amp;amp;linktarget=_self&amp;amp;showstop=false&amp;amp;repeat=false&amp;amp;displayheight=356&amp;amp;showdigits=true&amp;amp;shownavigation=true&amp;amp;usefullscreen=true&amp;amp;showicons=true&amp;amp;showdownload=false&amp;amp;autoscroll=false&amp;amp;bufferlength=7&amp;amp;showeq=false&amp;amp;thumbsinplaylist=true&amp;amp;rotatetime=5&amp;amp;autostart=false&amp;amp;screencolor=0x000000&amp;amp;searchbar=false&amp;amp;plugins=yourlytics-1%2Cviral-2" height="296" width="500"&gt;&lt;/embed&gt;&lt;/p&gt;
	
&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.steverubel.com/interviews-on-blogging-and-productivity"&gt;Permalink&lt;/a&gt; 

	| &lt;a href="http://www.steverubel.com/interviews-on-blogging-and-productivity#comment"&gt;Leave a comment&amp;nbsp;&amp;nbsp;&amp;raquo;&lt;/a&gt;

&lt;/p&gt;&lt;div class="feedflare"&gt;
&lt;a href="http://feeds.feedburner.com/~ff/steverubel?a=KwnPZIq86N8:0iDxCuCCh2c:yIl2AUoC8zA"&gt;&lt;img src="http://feeds.feedburner.com/~ff/steverubel?d=yIl2AUoC8zA" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/steverubel?a=KwnPZIq86N8:0iDxCuCCh2c:I9og5sOYxJI"&gt;&lt;img src="http://feeds.feedburner.com/~ff/steverubel?d=I9og5sOYxJI" border="0"&gt;&lt;/img&gt;&lt;/a&gt; &lt;a href="http://feeds.feedburner.com/~ff/steverubel?a=KwnPZIq86N8:0iDxCuCCh2c:qj6IDK7rITs"&gt;&lt;img src="http://feeds.feedburner.com/~ff/steverubel?d=qj6IDK7rITs" border="0"&gt;&lt;/img&gt;&lt;/a&gt;
&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/steverubel/~4/KwnPZIq86N8" height="1" width="1"/&gt;</description>
      <posterous:author>
        <posterous:userImage>http://files.posterous.com/user_profile_pics/8207/steverubelnew.jpg</posterous:userImage>
        <posterous:profileUrl>http://posterous.com/people/3y76Rtgx4</posterous:profileUrl>
        <posterous:firstName>Steve</posterous:firstName>
        <posterous:lastnNme>Rubel</posterous:lastnNme>
        <posterous:nickName>Steve</posterous:nickName>
        <posterous:displayName>Steve Rubel</posterous:displayName>
      </posterous:author>
    <feedburner:origLink>http://www.steverubel.com/interviews-on-blogging-and-productivity</feedburner:origLink></item>
    <item>
      <pubDate>Sat, 31 Oct 2009 13:36:00 -0700</pubDate>
      <title>Why Email and Phones Still Rule </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/IlvngMe2Ips/why-email-and-phones-still-rule</link>
      <guid isPermaLink="false">http://www.steverubel.com/why-email-and-phones-still-rule</guid>
      <description>&lt;p&gt;
	&lt;a href="http://feedproxy.google.com/~r/tidbits_main/~3/7iOY4LbSHdA/10700"&gt;Adam Engst on why email rules&lt;/a&gt;:&lt;p /&gt;&lt;blockquote class="posterous_medium_quote"&gt;"It all comes down to two simple facts: email is based on open standards, and it's the lowest common denominator for Internet communication. Any communication system that wishes to supplant email will need to offer both openness and ubiquity, and nothing available today comes even close."&lt;/blockquote&gt;&lt;br /&gt;&lt;a href="http://feeds.harvardbusiness.org/~r/harvardbusiness/trapani/~3/nAtVQbydzhk/when-its-time-to-shut-down-ema.html"&gt;Gina Trapani says&lt;/a&gt; there's a time when shutting down email makes sense:&lt;p /&gt;&lt;blockquote class="posterous_medium_quote"&gt;"If you're looking for a quick answer to a question, a phone call (when the person on the other end picks up) yields an immediate response, but an email could languish unread in ten inboxes. When an exchange involves several back-and-forths, days' worth of email could be avoided with a five-minute call."&lt;/blockquote&gt;&lt;br /&gt;Twitter and Facebook might be how many of us communicate these are good reminders that two old stalwarts - email and the phone - are not going away.
	
&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.steverubel.com/why-email-and-phones-still-rule"&gt;Permalink&lt;/a&gt; 

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&lt;/div&gt;&lt;img src="http://feeds.feedburner.com/~r/steverubel/~4/IlvngMe2Ips" height="1" width="1"/&gt;</description>
      <posterous:author>
        <posterous:userImage>http://files.posterous.com/user_profile_pics/8207/steverubelnew.jpg</posterous:userImage>
        <posterous:profileUrl>http://posterous.com/people/3y76Rtgx4</posterous:profileUrl>
        <posterous:firstName>Steve</posterous:firstName>
        <posterous:lastnNme>Rubel</posterous:lastnNme>
        <posterous:nickName>Steve</posterous:nickName>
        <posterous:displayName>Steve Rubel</posterous:displayName>
      </posterous:author>
    <feedburner:origLink>http://www.steverubel.com/why-email-and-phones-still-rule</feedburner:origLink></item>
    <item>
      <pubDate>Thu, 29 Oct 2009 12:27:26 -0700</pubDate>
      <title>The Two Faces of Facebook </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/OY2dHJIayi8/the-two-faces-of-facebook</link>
      <guid isPermaLink="false">http://www.steverubel.com/the-two-faces-of-facebook</guid>
      <description>&lt;p&gt;
	&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/VqSVbDwkCyKn12Um6gUmCW6NmYteKZD1dA6NX8P0DqioCxTkhOxj4MtRRrfW/IMG_0027.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/qMtmlXyPQMxyJkvyifq3xvSGZEkOzobN5fB6YEm337V9WvwENXkW03OrtCPZ/IMG_0027.jpg.scaled.500.jpg" width="500" height="188"/&gt;&lt;/a&gt;
&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/agG0EDVz0buFaMRCnKUyO6qc7qlm4rtKw6DYAAlXnziWy3uVE56IUnV3degv/IMG_0028.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/nTX4vb7vhfRhLGseGVeTGy8HbGdClDhccJdvx6PMyXGm3asJlqW63Gl6VaeA/IMG_0028.jpg.scaled.500.jpg" width="500" height="188"/&gt;&lt;/a&gt;
&lt;p /&gt;&lt;div&gt;The following is also my &lt;a href="http://bit.ly/1C9mDl"&gt;Adage column&lt;/a&gt; this week&lt;p /&gt;&lt;strong&gt;The Two Faces of Facebook &lt;/strong&gt;&lt;p /&gt;I spend a lot of time gazing into a crystal ball that I know is going to be cloudy half the time. Lately I have been pondering Facebook's future. &lt;p /&gt;Facebook is clearly on a roll and is knocking on Google's door as the biggest site on the web. Will it continue to dominate or see its lead slip? Here are two potential outcomes. &lt;p /&gt;&lt;b&gt;The Google Scenario&lt;/b&gt; &lt;p /&gt;In the more rosy picture Facebook remains the disrupter. It transforms how we use the web. &lt;p /&gt;Just as search changed our expectations that everything we want to know is accessible if we Google it, Facebook is the inverse. If information is important, it will find us through our friends and their friends and so on. We don't have to Google it. &lt;p /&gt;'Trends from friends' is as tranformative as search. The more we use Facebook and the more we create and connect there, the smarter it gets in realizing what we need and when. We don't have to ask. &lt;p /&gt;The opportunity cost of switching to an alternative is simply too great. This is why millions remain wih the same IM network they first tried years ago. &lt;p /&gt;Facebook, like Google, groks data. And they know how to study and use it to make the experience and value grow with every status update, photo, connection and interaction. Once they get serious about search - and consumers see the value in using it for finding curated information - Facebook's value and power could grow. &lt;p /&gt;&lt;b&gt;The AOL Scenario&lt;/b&gt;&lt;p /&gt;It's hard to believe but ten years ago AOL was once dominant. It was a hit with advertisers. Publishers paid for position and built grand palaces. It was the place to be. It was also a walled garden. Sound familliar? This begs the question: could Facebook follow the same path? Possibly. &lt;p /&gt;Through continuous innovation Facebook is trying not to become AOL. That's the smart play. However each successive update has irked consumers. The revamped news feed, which rolled out last week, is just &lt;a href="http://www.redorbit.com/news/technology/1775986/facebook_users_unhappy_with_new_home_page_design/"&gt;the latest&lt;/a&gt;. &lt;p /&gt;So far we keep coming back; but you have to wonder if a social network has nine lives. It's possible fickle consumers will eventually migrate elsewhere. &lt;p /&gt;Where might they turn? Just as with AOL they'll go everywhere. The entire web is becoming social. &lt;a href="http://developers.facebook.com/connect.php"&gt;Facebook Connect&lt;/a&gt; is a play to make this happen on their terms. However this is where Google, Yahoo and other stalwarts could shine. They already control millions of IM and email address books and &lt;a href="http://www.steverubel.com/the-next-great-social-network-its-your-addres"&gt;have lots of data&lt;/a&gt; &lt;p /&gt;So which mask wil Facebook don - Google's or AOLs? My bet right now is Google's.&lt;/div&gt;
	
&lt;/p&gt;

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    <item>
      <pubDate>Tue, 27 Oct 2009 08:07:00 -0700</pubDate>
      <title>Chart: Newspaper Circulation - the Last Two Decades</title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/8j152qPytDk/charticle-newspaper-circulation-over-the-last</link>
      <guid isPermaLink="false">http://www.steverubel.com/charticle-newspaper-circulation-over-the-last</guid>
      <description>&lt;p&gt;
	&lt;div class="posterous_bookmarklet_entry"&gt;&lt;a href="http://www.theawl.com/2009/10/a-graphic-history-of-newspaper-circulation-over-the-last-two-decades"&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/atxgyzuBmbyhtvGmixuzqgthomAnfmwlunJvguoDaFxbGefnjsAGlAwEprel/media_httpwwwtheawlcomwpcontentuploads200910circ2jpg_nrktHcIAJlAezoB.jpg.scaled500.jpg" width="490" height="1427"/&gt;
&lt;/a&gt;
&lt;div class="posterous_quote_citation"&gt;via &lt;a href="http://www.theawl.com/2009/10/a-graphic-history-of-newspaper-circulation-over-the-last-two-decades"&gt;theawl.com&lt;/a&gt;&lt;/div&gt;
&lt;p&gt;Fascinating look at newspaper circulation over the last 20 years. Handy for PowerPoints should you need it.&lt;/p&gt;
&lt;/div&gt;
	
&lt;/p&gt;

&lt;p&gt;&lt;a href="http://www.steverubel.com/charticle-newspaper-circulation-over-the-last"&gt;Permalink&lt;/a&gt; 

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    <item>
      <pubDate>Tue, 27 Oct 2009 06:58:00 -0700</pubDate>
      <title>The Next Great Social Network? Your Address Book </title>
      <link>http://feedproxy.google.com/~r/steverubel/~3/-PDtWmGdVh8/the-next-great-social-network-its-your-addres</link>
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      <description>&lt;p&gt;
	&lt;p style="text-align: center;"&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/V9BzMeqJOIaGnn7kkUHesFVOXrZe0DqnLA1ARRFPBOe58P8gFDcvcEGHRMGB/Screen_shot_2009-10-27_at_9.23.png'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/BFHXplyjLyY98z5t31HW8xBIw6IYg75MqezLXh7UPxwLlykotjQRYOTiOCit/Screen_shot_2009-10-27_at_9.23.png.scaled.500.jpg" width="500" height="219"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;This morning I logged into YouTube and I noticed that it now helps me find me find videos and channels from friends who have linked their &lt;a href="http://www.google.com/profiles/steverubel"&gt;Google contact information&lt;/a&gt; to their social profiles. Meanwhile yesterday &lt;a href="http://googleblog.blogspot.com/2009/10/introducing-google-social-search-i.html"&gt;Google rolled out its social search program&lt;/a&gt;&amp;nbsp;(which so far I like).&amp;nbsp;And recently &lt;a href="http://googlereader.blogspot.com/2009/08/flurry-of-features-for-feed-readers.html"&gt;Google Reader too became a lot more social&lt;/a&gt;.&amp;nbsp;So the Gmail address book/contact list is finally showing that it can be a powerful tool for connecting you to your social connections. This is &lt;a href="http://www.web-strategist.com/blog/2009/10/07/revealing-googles-stealth-social-network-play/"&gt;something&lt;/a&gt; &lt;a href="http://www.micropersuasion.com/2009/04/the-next-twitter-or-facebook-is-the-open-web.html"&gt;we saw coming&lt;/a&gt;.&lt;/p&gt;
&lt;div&gt;
&lt;div&gt;Here's what I love about this...&amp;nbsp;&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;First, because I have lived in Gmail the last five years, there's loads of data in there that can make social networking even more powerful. Google will do a lot to mine these connections. This is just the beginning. But third parties will assist too. &lt;a href="http://www.remail.com/"&gt;I love what Remail is doing&lt;/a&gt;&amp;nbsp;by helping me easily find emails from contacts on my iPhone - even when I am offline.&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;Second, its agnostic. Google doesn't care which social network you join. If a user links their profile to their social graph, Google will hep you harness it.&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;Finally, I like that you're in complete control. If you don't want people to be able to search your Flickr photos, make them private and do not connect them to your Google Profile.&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;However, here's the big question - will consumers set up their Google profiles? And, if they do, will they link them to their social networks? If they are tech adept, yes, they will. But what about the rest of us? I am not so sure. This has to get as easy and as elegant to use as Facebook.&lt;/div&gt;
&lt;p /&gt;
&lt;div&gt;Watch for Google, and perhaps Yahoo and AOL, to make a big push in this direction in the coming months. Google will start promoting Profiles heavily and on its spartan home page so that they can get smarter about social networks. And Facebook, meanwhile, will do the same by encouraging more sites to use &lt;a href="http://developers.facebook.com/connect.php"&gt;Facebook Connect&lt;/a&gt; so that, over time, they can help you search the annotated web as filtered by your friends.&lt;/div&gt;
&lt;/div&gt;
	
&lt;/p&gt;

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      <pubDate>Mon, 26 Oct 2009 06:59:00 -0700</pubDate>
      <title>How to Bring Back the Old Facebook Feed </title>
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	&lt;p style="text-align: center;"&gt;&lt;a href='http://posterous.com/getfile/files.posterous.com/steverubel/jEXAk7254VE9Xn8wPtvWnd803uuCg8HlwAX1M8zEGLIQnvwHVk8kenvlnXoG/screenshot.3.jpg'&gt;&lt;img src="http://posterous.com/getfile/files.posterous.com/steverubel/eHojGx5zIOxUD2DPHAoBrd0vnaI30j6j8jpDz3BsQn8C8kXeU3w5ef3c3Vwu/screenshot.3.jpg.scaled.500.jpg" width="500" height="349"/&gt;&lt;/a&gt;
&lt;/p&gt;
&lt;p&gt;On Facebook a lot of my friends are lamenting &lt;a href="http://blog.facebook.com/blog.php?post=162536657130"&gt;last week's switch&lt;/a&gt; to the new new news feed. (It's now split: the news feed shows trends from friends while the live feed is real-time.) Personally, I like the change. You can pick one. You're not forced.&lt;/p&gt;
&lt;div&gt;Still, if you want the old Facebook back, you can get it- sorta - via this tip which a friend left on my wall...&lt;/div&gt;
&lt;div&gt;
&lt;blockquote&gt;
&lt;div&gt;"To get the "old facebook" back. On your main screen, on your left hand side click 'more' then click and drag 'status update' to the top of the list. Then refresh your page and it should be back to normal."&lt;/div&gt;
&lt;/blockquote&gt;
&lt;div&gt;Easy enough.&lt;/div&gt;
&lt;/div&gt;
	
&lt;/p&gt;

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