The Latest Videos and Podcasts from SXSW

SXSW Streaming Audio Feature: Techies Can Save the World, Why Aren't They?

SXSW — Wed, 27 Jul 2011 16:54:22 +0000

Techies are plugged in. We're cutting edge. So, why aren't we more green? Why aren't we the ones using our special power to save the world? In the 2011 SXSW Interactive session, "Techies Can Save the World, Why Aren't They?" Lora Kolodny of Tech Crunch asks a super-stacked panel of environmentally and socially focused tech pioneers to provide insights, examples and practical inspiration for those looking to do some good.

As panelist Jack Hidary put it, "There is a lot of talent being attracted to all the great game companies and the great app companies and it's fantastic but the fact is that we have major challenges to solve. Renewable energy, mobility, transportation, all these big areas are really left unsolved."

So why do we see so much tech talent flocking to companies that are solving consumer problems rather than humanitarian or environmental problems? Let this kick ass line-up of techies, bloggers and entrepreneurs explain to you how it's possible to both make a bunch of money and do something positive for the environment and society.

Tune in here to hear this session in its entirety and as always, follow us or friend us to stay in the loop on all things SXSW over the coming months.

Photo by Stephanie Schulz

SXSW Streaming Audio Feature: Tweets from September 11

SXSW — Tue, 26 Jul 2011 19:55:18 +0000

Twitter wasn't around on September 11, 2001, but what if it had been? How would the technology, and others like Facebook, have changed how that day had gone? How would emergency response have been different? What about the reaction around the globe?

The SXSW Interactive 2011 panel "Tweets from September 11" presented by Charles Mangin (Option8 LLC), George Haddow, Katrin Verclas (Mobileactive.org), Mark Belinsky (Digital Democracy) and Schuyler Erle (SimpleGeo Inc) discusses this topic and how that fateful day may have differed.

Click here to listen to Tweets from September 11.

As always, follow us or friend us to stay in the loop on all things SXSW.

Photos of Charles Mangin and Scott Belinsky (top) and George Haddow (bottom) by Timmy Huynh

SXSW Streaming Audio Feature: Too Soon? Timing Topical Web Videos

SXSW — Tue, 26 Jul 2011 16:57:14 +0000

How soon is too soon? That's one of the issues groups such as CollegeHumor.com and The Gregory Brothers face. Both do different things, College Humor is a humor website and the Gregory Brothers are a band making parody-type music, but both face similar questions. Do they run the risk of putting something out too soon and offending someone? Do they care? What if they wait too long and they miss the boat?

In the SXSW Interactive 2011 panel "Too Soon? Timing Topical Web Videos," Michael and Sarah Gregory of the Gregory Brothers and Jeff Rubin, Patrick Cassels and Streeter Seidell of CollegeHumor.com tackle these issues.

Click here to listen to Too Soon? Timing Topical Web Videos.

As always, follow us or friend us to stay in the loop on all things SXSW.

Photos of Sarah and Michael from the Gregory Bros by Menealos Prokos

SXSW Streaming Audio Features: Zombies Must Eat: How Genre Communities Make Money

SXSW — Mon, 25 Jul 2011 22:14:13 +0000

Brains!!! Who doesn't love horror-movie culture? As hard as it is to believe, not everyone adores the masses of undead entertainment. Learn how horror genre's online communities have learned to thrive in a niche market by keeping their communities loyal. Through targeting their market and building engaging social communities, these companies keep the passionate horror fans coming back for more gore.

Join KW Low of DreadCentral.com and Skot Leach of Lost Zombies as they explore this topic. Check out speakers' bios here.

Click here to listen to Zombies Must Eat: How Genre Communities Make Money.

As always, follow us or friend us to stay in the loop on all things SXSW.

Contributed by Lindsay Muse, photo of Skot Leach by Matthew Comer

SXSW Streaming Audio Feature: Branded Entertainment - Do Brands Hurt Good Storytelling?

SXSW — Mon, 25 Jul 2011 16:29:21 +0000

How does storytelling work in the post-broadcast age we live in? Explore and determine if stories rely on brands or if brands rely on stories for success in broadcast models. This is the place where content producers and brand ambassadors learn how to work together to build ideas to leverage stories that resonate clearly in the digital world.

Join Jesse Albert, Kristin Jones of Vuguru, Matt Di Paola of Proximity and Shira Lazar of Disrupt Group as they explore this topic. Check out speakers' bios here.

Click here to listen to Branded Entertainment: Do Brands Hurt Good Storytelling?

As always, follow us or friend us to stay in the loop on all things SXSW.

Contributed by Lindsay Muse, photo of panel by Sonya Muniz

SXSW Streaming Audio Feature: The Future of Microformats

SXSW — Fri, 22 Jul 2011 20:23:20 +0000

What does the future look like for microformats? This session looks closely at real problems with implementing microformats in HTML5 and how this can be done, and whether there will be a continuing place for them. A discussion around emerging technologies and techniques, such as RelMeAuth also takes place. As Microformats celebrates its 5th birthday, this panel discusses the highs and lows of the project thus far.

Speakers on this session are Ben Ward of Twitter, Frances Berriman of Nature Publishing Group, Paul Tarjan of Facebook and Tantek Celik of tantek.com. Check out each speaker's bio here.

Click here to listent to The Future of Microformats.

As always, follow us or friend us to stay in the loop on all things SXSW.

Contributed by Todd Hansen, photo by Antony Ng

SXSW Streaming Audio Feature: The 100 Thing Challenge

SXSW — Fri, 22 Jul 2011 15:53:51 +0000

After nearly two years of living with a minimal, though completely adequate, amount of personal possessions, Dave Bruno has shaken the habit of consuming for consumption's sake. His mindset and behavior have changed as a result of the 100 Thing Challenge. The challenge has freed his time for all sorts of better endeavors than shopping, like spending time with family, writing a book and scheming about business opportunities.

Dave Bruno is an author and advocate for simple living. He's the creator of the 100 Thing Challenge, a project focused on breaking free from the constraints of American-style consumerism. Check out his bio here.

Click here to listen to The 100 Thing Challenge.

As always, follow us or friend us to stay in the loop on all things SXSW.

Contributed by Todd Hansen, photo by Julia Marino

SXSW Streaming Audio Feature: Terrorism 2.0: Al Qaeda's Online Tools

SXSW — Thu, 21 Jul 2011 20:33:52 +0000

It is often said that the web inherently benefits the insurgent. Thus, it's no surprise that it's becoming the medium of choice for terrorists and violent extremist groups around the world. This presentation by Garrett Graff, editor of the Washingtonian magazine, examines how terrorists are using the same tools we're developing for spreading information and social networking in the West for their own nefarious purposes—even sometimes live online to coordinate unfolding attacks.

Click here to listen to Terrorism 2.0: Al Qaeda's Online Tools

As always, follow us or friend us to stay in the loop on all things SXSW.

Photo by Ryan Pollack

SXSW Streaming Audio Feature: Status Update….or Status Upgrade?

SXSW — Thu, 21 Jul 2011 16:02:09 +0000

A sub-theme of Ben Smithee and Becky Johns' presentation from SXSW 2011 is curation vs. creation. Are people capturing moments in their lives or are people doing things with the social media "share" in mind?

Has documentation of experiences become more important than experience itself? Sharing our lives with our networks has become second nature. By being constantly connected, the human experience has shifted from just having experiences to focusing on documenting them. But how much of it is created or altered just to share? We’re all content creators, but how is our desire to share impacting how we live?

Join Smithee and Johns in their discussion from SXSW 2011. See speaker bios here. Click here to listen to Status Update….or Status Upgrade?.

As always, follow us or friend us to stay in the loop on all things SXSW.

Photo of Ben Smithee by William Johnson

SXSW Streaming Audio Feature: Social Location Marketing

SXSW — Wed, 20 Jul 2011 21:22:50 +0000

Social location marketing is the latest in a long line of social media trends, but is it really relevant to marketers? In Simon Salt's 2011 SXSW Interactive book reading, "Social Location Marketing," he touches on this very question.

The former Mashable contributor recently released his first book, "Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites," and in it he discusses the relevancy of location for marketers, how to apply it, and how to approach it as a scalable campaign.

Tune in here to hear this session in its entirety and as always, follow us or friend us to stay in the loop on all things SXSW over the coming months.