Austin SEO Company | TastyPlacement

Tired of Expensive Website Uptime Monitoring Services? Build Your Own Uptime Monitor, 100% Free

Michael David — Wed, 23 Jul 2025 15:07:21 +0000

Our Free Website Uptime Monitor Runs in Google’s AppScript Environment, and Is 100% Effective and 100% Free. Follow These Instructions to Build One for Yourself or Your Agency Website uptime has consistently been understood to be a ranking factor; it’s obvious that a search engine would tend to reward a website that was consistently online. […]

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Determining how and when Google Analytics 4 collects website event data

aaliyah — Fri, 07 Apr 2023 16:23:45 +0000

With Google Analytics 4 (GA4), Google’s next generation of Analytics, replacing Universal Analytics (UA) in July, it’s crucial to learn and analyze how GA4 processes data as well as its time frame. Why is tracking event-based data in GA4 important for search engine optimization? With GA4, we can analyze events and conversions in reports. We […]

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Infographic: Fonts & Colors That Drive the World’s Top Brands

Michael David — Thu, 26 Jan 2023 17:19:12 +0000

What Fonts and Colors Make a Perfect Logo? We took a look at the world’s top 100 brands to determine which fonts, colors and formats were the most popular choices. Our infographic provides some good food for thought if you’ve hit a road block on your latest logo design. Share Our Fonts & Colors Infographic You’re […]

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Research Shows a 23% Divergence Between UA and GA4

Michael David — Tue, 08 Nov 2022 15:56:33 +0000

TLDR; To compare and contrast the way Universal Analytics (UA) and its newest version, Google Analytics 4 (GA4) collect data, we sampled multiple clients with both accounts over the month of October 2022. When comparing the UA and GA4 data side by side, we observed variations that average a 23% difference in the numbers between […]

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How to Track Google Analytics Conversions on BuilderTrend’s iFrame Form

Matthew Bey — Thu, 11 Aug 2022 21:51:42 +0000

Let’s say you have a client who insists on using a third party webform on their site. In this case, the third party is BuilderTrend. For the client this is the best option because it merges with their office workflow and the actual process of building a house. For you, the agency, this is a […]

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Test Results: How to Stop Google Re-Writing Your Title Tags in the SERPs

Matthew Bey — Wed, 03 Nov 2021 19:31:54 +0000

TLDR; Experiments show that adding square brackets to the title tag and/or turning H1/H2 headings into questions will break Google’s tendency to put something other than your title tag in the SERP links. Starting in about August of this year, us SEOs were shocked to discover that Google was rewriting the title links in the […]

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Pro Tip: Track Your Website Goals in Google Analytics (and More)

Michael David — Wed, 19 May 2021 16:03:49 +0000

Tracking Website Goals In Google Analytics Should Not Be Optional As TastyPlacement enters its 17th year of operation, we remain astounded how many new clients come to use with improper Google Analytics installations. We see it all, from mangled Google Analytics Snippets, to doubled Analytics Snippets. Far more common though, are websites without Goal Conversion […]

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How to Connect Google DataStudio to MySQL Database (cPanel Flavor)

Michael David — Thu, 20 Jun 2019 22:10:54 +0000

If you want to connect your Google DataStudio reports and use your database as a DataStudio Data Source, we can do this in a few steps, here's the overview

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UTM Codes/Tags: A Quick Guide to Tagging Ads Like a Pro

Estibaliz Sanchez — Fri, 19 Apr 2019 14:00:35 +0000

UTM Codes: The Basics When you have multiple channels funneling web traffic to your website, UTM Codes let you control with precision how that web traffic is represented in Google Analytics. Here, look how slick this is… So an ad tagged like this: https://clientsite.com?utm_source=fb&utm_medium=cpc&utm_campaign=premium-phoenix&utm_content=carousel-phoenix-v2 Will appear like this in your Google Analytics: How it works […]

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Social Media Case Study: Hundreds of New Customers From Core Facebook Campaign

Michael David — Thu, 18 Apr 2019 20:47:38 +0000

Multi-City Awareness Campaign Yields a Flood of New Customers Our client is an installer of kitchen & bathroom cabinets for remodels and new construction, and operates in multiple cities. Our challenge getting new residential customers comes down to simply competing for their attention: most folks already have cabinets, and even if their existing cabinets are […]

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