The Digital Bus

Digital Agency Launches New Web Site

derek@ingenexdigital.com (Ingenex Digital Marketing) — Tue, 09 Mar 2010 13:28:37 +0000

Digital Marketing Agency launches new web site to feature internet marketing services. Ingenex Digital is an Ann Arbor, MI based agency. http://ingenexdigital.com

A2 Fiber Google Bid Highlighted at Ignite Ann Arbor

derek@ingenexdigital.com (Ingenex Digital Marketing) — Fri, 05 Mar 2010 20:12:20 +0000

If you had five minutes and 20 slides to change the world, what would you say? At Ignite Ann Arbor, Ingenex Digital Marketing CEO Derek Mehraban told the world about A2 Fiber, Ann Arbor’s bid for Google’s ultra-broadband network. The event, part of the Global Ignite Week, drew an enthusiastic crowd of more than 400 to Blau Auditorium at [...]

A2 Fiber – Where to Connect

derek@ingenexdigital.com (Ingenex Digital Marketing) — Tue, 02 Mar 2010 22:07:15 +0000

A2 Fiber is Ann Arbor’s bid to win Google High Speed fiber optic internet in Ann Arbor, Michigan.We need your help to win. Why? Because community participation is a big part of the RFI. Please take a moment to tell Google why Ann Arbor is the perfect fit for its program. Visit www.a2fiber.com to read all [...]

TechTown Detroit Welcomes Ingenex CEO Derek Mehraban

derek@ingenexdigital.com (Ingenex Digital Marketing) — Tue, 23 Feb 2010 17:52:50 +0000

Ingenex CEO Derek Mehraban was the featured speaker at TechTown Detroit this morning for a select group of Detroit business owners at the TechTown Entrepreneurs’ Breakfast. The topic for today’s discussion was digital marketing for the entrepreneur and start-up business. Derek’s talk covered all the bases of digital marketing including social media marketing, integration of [...]

Super Bowl Ads Take Smart Digital Marketing Approach

derek@ingenexdigital.com (Ingenex Digital Marketing) — Mon, 08 Feb 2010 23:03:26 +0000

It’s the Monday after the Super Bowl, and any marketing blog worth its pixels is going to contribute its commentary about the advertisements. While I was watching this year’s festivities, I noticed that many companies are taking a much more subtle approach to their digital marketing strategies than before. Gone are the days when every [...]

The Other Twitter

derek@ingenexdigital.com (Ingenex Digital Marketing) — Thu, 04 Feb 2010 16:33:46 +0000

Have you set up a second Twitter account for the sole purpose of interacting with brands, following them, redeeming coupons, making service requests, and voicing complaints via Twitter? Maybe it’s a good idea. Flickr photo: kaibara87 It makes sense. Personally I hate to bog down my personal Twitter account with complaints or questions to companies about how [...]

Ingenex Digital Marketing at the Annual Collaboration for Entrepreneurship 2010

derek@ingenexdigital.com (Ingenex Digital Marketing) — Mon, 25 Jan 2010 17:40:39 +0000

Ingenex Digital Marketing attended this year’s Annual Collaboration for Entrepreneurship at Skyline High School in Ann Arbor to learn more about what’s happening within Michigan’s entrepreneur economy. What an impressive event! A scooter from Current Motor Company #ace2010 #cumoco More than 900 attendees turned out to network with entrepreneurs from across the state and interact with [...]

Michigan Healthcare Events Go Digital in 2010

derek@ingenexdigital.com (Ingenex Digital Marketing) — Mon, 11 Jan 2010 19:36:01 +0000

Michigan is prioritizing healthcare as a growth industry, and these healthcare events in Ann Arbor and Detroit will set the tone for a successful year in 2010 and give you the inside story on the Michigan healthcare industry. Ingenex Digital Marketing has three upcoming industry events on its radar where thought leaders and influencers will collaborate, [...]

Strategic Market Planning with Dee Davey – LA2M Update

derek@ingenexdigital.com (Ingenex Digital Marketing) — Wed, 06 Jan 2010 23:04:02 +0000

Ingenex works closely with Lunch Ann Arbor Marketing (LA2M) to help the marketing community in Ann Arbor share ideas and drive networking. Today’s LA2M event featured Dee Davey, owner of Creative Ideas Marketing and the Voice of LA2M, as she presented her perspectives on strategic market planning. By Dee’s count, there are more than 200 different [...]

New Media Training for Corporate Marketing Teams

derek@ingenexdigital.com (Ingenex Digital Marketing) — Tue, 05 Jan 2010 14:49:29 +0000

Ingenex Digital Marketing is offering new media training to corporations and their marketing teams through the New Media Drivers License Course at MSU. The course created in partnership between Ingenex Digital Marketing and the Department of Advertising, PR & Retailing at Michigan State University has been offered in the classroom since early 2009. Corporate new media [...]