Drastic?

To be perfectly honest this blog never had any real direction, and thus became more of a burden than something from which I derive pleasure.

Yes blogging takes time to see results, etc. I know the spiel. But if the goal was to see traffic and social shares and links than I never had my heart in it. The second those types of thoughts come up I lose interest in writing here.

The reason is I work as an SEO Consultant by day. And by night. I’m also launching two side ventures simultaneously. I also blog regularly for iAcquire, where I work as well guest post on industry blogs.

The last thing I want to do is come up with blog posts for a personal blog that will be more of the same.

So that’s that. Have I failed? Maybe. But that’s fine.

I know failure. And it doesn’t scare me.

I know failure and I know what it means to be down. You see the only reason I probably am writing this in English is because my parents’ business failed in Israel which lead them to move to the U.S. in 1989 with me and my sister here. My parents came to the U.S. with nothing. I literally slept on a blanket on the floor, no mattress, our first 2 years in the States.

In fact, I grew up an illegal alien here and learned the language from scratch. (Many of my friends growing up didn’t know this about me). I know failure.

I faced business failure before. At age 22 I faced the closing of my business, 2 years after starting it with lots of initial success. I was forced to lay off 8 really good employees and lost 2 properties I bought to foreclosure. With my credit in the gutter (420 actually) I faced being 23 with no college degree, shit credit, rising tuition costs and a rapidly shrinking job market.

And yet I didn’t sit and moan or give up, I went back to school to get a degree, even if that meant being the oldest guy on campus (or so it felt at the time). I got into internet marketing and search largely by accident (I wanted to be a political consultant) and have since then gone on to work with Fortune 500 brands consulting on digital strategy. I work at an incredible agency with some of my industry’s brightest people, and I’m building my own startup on nights and weekends, taking a second stab at entrepreneurship. I know what failure is.

I keep busy because otherwise I get incredibly bored. And I think that’s what plagued this blog from Day 1. It bored me.

From now on I’m takin this blog back. It’ll just be me, my thoughts, my ramblings, and I don’t give a damn who reads it. Then, to me, it won’t be a failure anymore.