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	<title>Tony Gentilcore</title>
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	<link>https://tonygentilcore.com</link>
	<description>An insight into the world of Coach Tony Gentilcore</description>
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		<title>Dangers of the Discount Trainer</title>
		<link>https://tonygentilcore.com/2026/08/dangers-of-the-discount-trainer/</link>
		
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Fri, 28 Aug 2026 07:06:00 +0000</pubDate>
				<category><![CDATA[business]]></category>
		<category><![CDATA[discounted rates]]></category>
		<category><![CDATA[fitness business]]></category>
		<category><![CDATA[gym ownership]]></category>
		<category><![CDATA[personal training]]></category>
		<category><![CDATA[the cons of discounts]]></category>
		<category><![CDATA[what to charge as a personal trainer]]></category>
		<guid isPermaLink="false">http://tonygentilcore.com/?p=208370</guid>

					<description><![CDATA[There&#8217;s no shortage of topics to debate in today&#8217;s world. Keto vs. CICO? Will AI save us or kill us? Will Obsession be nominated for Best Picture this year? I don&#8217;t have a horse in the race on any of the above, except: Keto zealots are the worst. We&#8217;re cooked. Maybe not best picture (although [&#8230;]]]></description>
		
		
		
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		<title>How and Why I Don&#8217;t Write My Own Programs</title>
		<link>https://tonygentilcore.com/2026/08/how-and-why-i-dont-write-my-own-programs/</link>
		
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Thu, 06 Aug 2026 13:55:00 +0000</pubDate>
				<category><![CDATA[coaching]]></category>
		<category><![CDATA[Program Design]]></category>
		<category><![CDATA[program writing]]></category>
		<guid isPermaLink="false">http://tonygentilcore.com/?p=53790</guid>

					<description><![CDATA[There&#8217;s a popular saying I use often: &#8220;The painter&#8217;s house is always the last one to get painted.&#8221; I can&#8217;t say I know many painters personally to know for certain that this is true &#8211; which sorta makes the saying moot &#8211; but it serves as a fitting metaphor to today&#8217;s post. I guess I [&#8230;]]]></description>
		
		
		
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		<title>Core Collective 2026 Fall Seminar</title>
		<link>https://tonygentilcore.com/2026/08/core-collective-2026/</link>
		
		<dc:creator><![CDATA[Tony Gentilcore]]></dc:creator>
		<pubDate>Tue, 04 Aug 2026 06:02:00 +0000</pubDate>
				<category><![CDATA[continuing education]]></category>
		<guid isPermaLink="false">https://tonygentilcore.com/?p=460473</guid>

					<description><![CDATA[Announcing the Second Annual Core Collective Fall Seminar We listened to feedback we received from last year&#8217;s event and we&#8217;re pumped to announce that the 2nd Annual Core Collective Fall Seminar is 1) actually happening and 2) you can now register at the Early Bird rate. So what&#8217;s &#8220;new&#8221; this year? We have added speakers [&#8230;]]]></description>
		
		
		
			</item>
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		<title>On Running a Fitness Business: Part 2</title>
		<link>https://tonygentilcore.com/2026/08/running-fitness-business-part-2/</link>
		
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Tue, 04 Aug 2026 05:34:00 +0000</pubDate>
				<category><![CDATA[business]]></category>
		<category><![CDATA[fitness business]]></category>
		<category><![CDATA[fitness business mistakes]]></category>
		<category><![CDATA[Mike Perry]]></category>
		<guid isPermaLink="false">http://tonygentilcore.com/?p=88020</guid>

					<description><![CDATA[Last week I commandeered a post on fitness business shenanigans from friend, and fellow gym owner, Mike Perry of Skill of Strength. I took his original, bulleted-point list and added my own two cents to each one. You can check out points 1-10 HERE. Today I want to highlight points 11-20. On Running a Fitness Business: [&#8230;]]]></description>
		
		
		
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		<title>On Running a Fitness Business</title>
		<link>https://tonygentilcore.com/2026/07/running-fitness-business/</link>
		
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Fri, 31 Jul 2026 07:19:00 +0000</pubDate>
				<category><![CDATA[business]]></category>
		<category><![CDATA[fitness business]]></category>
		<category><![CDATA[gym ownership]]></category>
		<category><![CDATA[Mike Perry]]></category>
		<guid isPermaLink="false">http://tonygentilcore.com/?p=86527</guid>

					<description><![CDATA[Not long ago a friend and colleague of mine, Mike Perry of Skill of Strength, posted a list (or treatise if you will) on his Facebook page of things to consider when running a fitness business. It was great. Mind you, in the age of AI things have gotten a bit more interesting and somewhat complicated. [&#8230;]]]></description>
		
		
		
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		<title>Stimulate or Annihilate Muscle: Which Is Better?</title>
		<link>https://tonygentilcore.com/2026/07/annihilate-or-stimulate-muscle-which-is-better/</link>
		
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Fri, 24 Jul 2026 11:25:00 +0000</pubDate>
				<category><![CDATA[Program Design]]></category>
		<category><![CDATA[Strength Training]]></category>
		<category><![CDATA[Deload weeks]]></category>
		<category><![CDATA[training deloads]]></category>
		<guid isPermaLink="false">http://tonygentilcore.com/?p=49757</guid>

					<description><![CDATA[In the realm of fitness and strength &#38; conditioning we&#8217;ve all heard the phrase: &#8220;You need to stimulate the muscle to grow, not annihilate it.&#8221; I can&#8217;t say I disagree with the sentiment, albeit I do feel it&#8217;s a bit reductionist taken at face value. I mean, assuming someone isn&#8217;t injured or has a history of [&#8230;]]]></description>
		
		
		
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		<title>You Want to Get Leaner. Here&#8217;s Why You Should Still Lift Heavy Things</title>
		<link>https://tonygentilcore.com/2026/07/you-want-to-get-leaner-heres-why-you-should-still-lift-heavy-things/</link>
		
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Fri, 17 Jul 2026 07:00:00 +0000</pubDate>
				<category><![CDATA[Fat Loss]]></category>
		<category><![CDATA[Motivational]]></category>
		<category><![CDATA[Strength Training]]></category>
		<category><![CDATA[fat loss program]]></category>
		<category><![CDATA[fat loss programming]]></category>
		<category><![CDATA[strength training]]></category>
		<category><![CDATA[strength training and dieting]]></category>
		<guid isPermaLink="false">http://www.tonygentilcore.com/?p=9716</guid>

					<description><![CDATA[Since the movie The Odyssey is finally here it&#8217;s inevitable we&#8217;re going to be inundated with articles, interviews, and videos on how to get an Odysseus bod. Follow &#8220;x&#8221; routine, and you too can look like a Greek warrior/Matt Damon. To be fair: I have nothing against said routines. Pretty much anything will get someone [&#8230;]]]></description>
		
		
		
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		<title>Getting Stronger is Corrective</title>
		<link>https://tonygentilcore.com/2026/07/getting-stronger-corrective/</link>
		
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Fri, 10 Jul 2026 10:00:00 +0000</pubDate>
				<category><![CDATA[Program Design]]></category>
		<category><![CDATA[Strength Training]]></category>
		<category><![CDATA[corrective exercise]]></category>
		<category><![CDATA[corrective training]]></category>
		<category><![CDATA[Front squat]]></category>
		<category><![CDATA[strength training]]></category>
		<guid isPermaLink="false">http://tonygentilcore.com/?p=157401</guid>

					<description><![CDATA[Before you move on, I wanted to let you know that Dean Somerset and I have just announced that we will be traveling to Dublin, Ireland this coming Fall to put on our 2-day hands-on workshop The Complete Fit Pro Blueprint. It&#8217;ll be taking place the weekend of October 3rd-4th, 2026 @ Bodynamics in Dublin. [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>Using External Cueing To Improve Linear Acceleration</title>
		<link>https://tonygentilcore.com/2026/07/using-external-cueing-to-improve-linear-acceleration/</link>
		
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Thu, 02 Jul 2026 08:29:00 +0000</pubDate>
				<category><![CDATA[coaching]]></category>
		<category><![CDATA[Conditioning]]></category>
		<category><![CDATA[speed training]]></category>
		<category><![CDATA[Certified Speed and Agility Coach]]></category>
		<category><![CDATA[external vs. internal cues]]></category>
		<category><![CDATA[Lee Taft]]></category>
		<category><![CDATA[linear acceleration]]></category>
		<guid isPermaLink="false">http://tonygentilcore.com/?p=56413</guid>

					<description><![CDATA[&#8220;I&#8217;m not fast, but I like to pretend I am on the internet.&#8221; Me Okay, I&#8217;m kinda fast. Well, I mean, as far as 49 year olds who are roughly 25 years removed from playing any competitive sports are concerned, I&#8217;m lightening quick. Besides, baldness increases aerodynamics right? Truth be told: as a strength and [&#8230;]]]></description>
		
		
		
			</item>
		<item>
		<title>You Need to Lift Shit to Fix Shit: Some Postpartum Considerations</title>
		<link>https://tonygentilcore.com/2026/06/you-need-to-lift-shit-to-fix-shit-some-postpartum-considerations/</link>
		
		<dc:creator><![CDATA[Tony]]></dc:creator>
		<pubDate>Sun, 14 Jun 2026 07:11:00 +0000</pubDate>
				<category><![CDATA[Female Training]]></category>
		<category><![CDATA[Program Design]]></category>
		<category><![CDATA[Strength Training]]></category>
		<category><![CDATA[Dr. Sarah Duvall]]></category>
		<category><![CDATA[postpartum training]]></category>
		<category><![CDATA[pregnancy]]></category>
		<category><![CDATA[strength training and pregnancy]]></category>
		<guid isPermaLink="false">https://tonygentilcore.com/?p=340005</guid>

					<description><![CDATA[I know, I know&#8230; I&#8217;m a dude. What could I possibly have to say when it comes to the delicate intricacies of postpartum anything? Well, as it happens, I&#8217;ve worked with many women during and after their pregnancies throughout the years, and have had pretty good success with mansplaining the inner workings of a uterus [&#8230;]]]></description>
		
		
		
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