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		<title>La nueva era del CRM: Sistemas basados en decisiones en tiempo real y en Customer Centricity</title>
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		<comments>http://www.trume.com/2012/02/02/la-nueva-era-del-crm-sistemas-basados-en-decisiones-en-tiempo-real-y-en-customer-centricity/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 11:58:18 +0000</pubDate>
		<dc:creator>Patricia Ventura</dc:creator>
				<category><![CDATA[e Marketing]]></category>
		<category><![CDATA[Gestión TI]]></category>
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		<category><![CDATA[Software/Hardware]]></category>
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		<category><![CDATA[Customer Centric]]></category>
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		<category><![CDATA[Customer Relationship Management]]></category>
		<category><![CDATA[decision marketing]]></category>
		<category><![CDATA[displacement-selling]]></category>
		<category><![CDATA[eCRM]]></category>
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		<category><![CDATA[Real Time Decisioning]]></category>
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		<category><![CDATA[upselling]]></category>

		<guid isPermaLink="false">http://www.trume.com/?p=1799</guid>
		
			<content:encoded><![CDATA[El Marketing es sin duda una de las áreas de la empresa que más cambios está experimentando en los últimos años, cambios forzados fundamentalmente por la irrupción de la Convergencia Digital y por el...<br/>
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		<item>
		<title>Microsoft y las virtudes de los estándares abiertos</title>
		<link>http://feedproxy.google.com/~r/trume/gsdB/~3/352Ee44mHq0/</link>
		<comments>http://www.trume.com/2012/01/17/microsoft-y-las-virtudes-de-los-estandares-abiertos/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 14:00:24 +0000</pubDate>
		<dc:creator>Jorge Pueyo</dc:creator>
				<category><![CDATA[Internet]]></category>
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		<category><![CDATA[buzz marketing]]></category>
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		<guid isPermaLink="false">http://www.trume.com/?p=1555</guid>
		
			<content:encoded><![CDATA[Las evidentes y claras ventajas del software abierto están demostrando que muchos de los incumbentes en la industria del Software como Microsoft tengan que repensar su modelo de negocio y el cómo se...<br/>
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		<item>
		<title>El contenido sigue modelando los hábitos de consumo y es un pilar en el proceso de compra.</title>
		<link>http://feedproxy.google.com/~r/trume/gsdB/~3/-i76u1TzlNQ/</link>
		<comments>http://www.trume.com/2012/01/09/el-contenido-sigue-modelando-los-habitos-de-consumo-y-son-pilares-en-el-proceso-de-compra/#comments</comments>
		<pubDate>Mon, 09 Jan 2012 12:30:41 +0000</pubDate>
		<dc:creator>Jorge Pueyo</dc:creator>
				<category><![CDATA[e Marketing]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Media]]></category>
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		<category><![CDATA[B2C]]></category>
		<category><![CDATA[Contenido online]]></category>
		<category><![CDATA[LEADS]]></category>
		<category><![CDATA[marketing B2B]]></category>
		<category><![CDATA[Marketing Redes Sociales]]></category>
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		<category><![CDATA[Venta Internet]]></category>

		<guid isPermaLink="false">http://www.trume.com/?p=1576</guid>
		
			<content:encoded><![CDATA[Para casi todos los lectores, tecnólogos y profesionales del marketing parece obvio que el marketing de contenido es una pieza indispensable cuando pensamos en capturar valor en nuestro mercado a...<br/>
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		<item>
		<title>Mashups. Algo parecido a “la web como plataforma”</title>
		<link>http://feedproxy.google.com/~r/trume/gsdB/~3/QVGLTCR8kUE/</link>
		<comments>http://www.trume.com/2011/12/11/mashups-algo-parecido-a-la-web-como-plataforma/#comments</comments>
		<pubDate>Sun, 11 Dec 2011 10:50:34 +0000</pubDate>
		<dc:creator>Jorge Pueyo</dc:creator>
				<category><![CDATA[e Marketing]]></category>
		<category><![CDATA[Gestión TI]]></category>
		<category><![CDATA[Innovación]]></category>
		<category><![CDATA[Internet]]></category>
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		<category><![CDATA[agregación]]></category>
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		<category><![CDATA[mash-up Server]]></category>
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		<category><![CDATA[tagging]]></category>
		<category><![CDATA[what do you love Google]]></category>
		<category><![CDATA[Yahoo Pipes]]></category>

		<guid isPermaLink="false">http://www.trume.com/?p=1403</guid>
		
			<content:encoded><![CDATA[Me gustaría ver donde me voy de viaje este verano. Me gustaría comparar precios con otras opciones, identificar los servicios de la zona, las rutas y excursiones que podría hacer e incluso saber si...<br/>
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		<item>
		<title>La evolución de la World Wide Web: Lo que nos traerá la Web 3.0 o Web Semántica</title>
		<link>http://feedproxy.google.com/~r/trume/gsdB/~3/c2UfIJIz98g/</link>
		<comments>http://www.trume.com/2011/11/23/la-evolucion-de-la-world-wide-web-lo-que-nos-traera-la-web-3-0-o-web-semantica/#comments</comments>
		<pubDate>Wed, 23 Nov 2011 05:47:22 +0000</pubDate>
		<dc:creator>Patricia Ventura</dc:creator>
				<category><![CDATA[e Marketing]]></category>
		<category><![CDATA[Innovación]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Otros]]></category>
		<category><![CDATA[evolución de la world wide web]]></category>
		<category><![CDATA[evolución de la www]]></category>
		<category><![CDATA[futuro de internet]]></category>
		<category><![CDATA[futuro de la www]]></category>
		<category><![CDATA[Hakia]]></category>
		<category><![CDATA[internet 3.0]]></category>
		<category><![CDATA[Sensebot]]></category>
		<category><![CDATA[Swoogle]]></category>
		<category><![CDATA[Web 3.0]]></category>
		<category><![CDATA[web semantica]]></category>

		<guid isPermaLink="false">http://www.trume.com/?p=1143</guid>
		
			<content:encoded><![CDATA[&#160;
Mucho se ha hablado de la evolución de la más que conocida WWW (World Wide Web) desde sus inicios en los que se hablaba de la web 1.0, para evolucionar a la web 2.0 y continuar con la más que...<br/>
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		<item>
		<title>Salud móvil en países en vías de desarrollo: el potencial de la ‘m-health’</title>
		<link>http://feedproxy.google.com/~r/trume/gsdB/~3/iqx-HOpQNNg/</link>
		<comments>http://www.trume.com/2011/10/10/salud-movil-en-paises-en-vias-de-desarrollo-el-potencial-de-la-m-health/#comments</comments>
		<pubDate>Mon, 10 Oct 2011 06:52:40 +0000</pubDate>
		<dc:creator>David Crespo</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[Otros]]></category>

		<guid isPermaLink="false">http://www.trume.com/?p=1114</guid>
		
			<content:encoded><![CDATA[Recientemente he publicado un libro sobre salud móvil en países de desarrollo, un resumen de las principales experiencias, reflexiones y conclusiones de mi tesis sobre la denominada...<br/>
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		<item>
		<title>HTML5. Un salto evolutivo e innovador para la industria Online/Mobile</title>
		<link>http://feedproxy.google.com/~r/trume/gsdB/~3/b3kwSRbcP_s/</link>
		<comments>http://www.trume.com/2011/02/16/html5-un-salto-evolutivo-e-innovador-para-la-industria-online/#comments</comments>
		<pubDate>Wed, 16 Feb 2011 16:48:42 +0000</pubDate>
		<dc:creator>Jorge Pueyo</dc:creator>
				<category><![CDATA[e Marketing]]></category>
		<category><![CDATA[Innovación]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Software/Hardware]]></category>
		<category><![CDATA[android]]></category>
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		<category><![CDATA[canvas y webgl]]></category>
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		<guid isPermaLink="false">http://www.trume.com/?p=1015</guid>
		
			<content:encoded><![CDATA[Desde algunos meses no vivo tan de cerca lo que se espera sea una nueva ola de innovación que traiga buenas nuevas al ecosistema (Plataformas, estándares, fabricantes y usuarios) del desarrollo de...<br/>
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		<item>
		<title>España y las similitudes con el gran estancamiento de Japón</title>
		<link>http://feedproxy.google.com/~r/trume/gsdB/~3/DLufsZRDskU/</link>
		<comments>http://www.trume.com/2010/11/16/espana_y_la_similitude_con_el_gran_estancamiento_de_japon/#comments</comments>
		<pubDate>Tue, 16 Nov 2010 20:10:38 +0000</pubDate>
		<dc:creator>Carlos Márquez</dc:creator>
				<category><![CDATA[Innovación]]></category>
		<category><![CDATA[Otros]]></category>
		<category><![CDATA[crisis financiera]]></category>
		<category><![CDATA[Emprender]]></category>
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		<guid isPermaLink="false">http://www.trume.com/?p=971</guid>
		
			<content:encoded><![CDATA[Vivek Wadhwa, un emprendedor que se ha pasado al mundo académico, escribe en TechCrunch un interesantísimo documento en el que hace un estudio de la intrínseca y fuerte relación entre la sociedad, la...<br/>
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		<item>
		<title>Tuenti se queda sin su alma máter</title>
		<link>http://feedproxy.google.com/~r/trume/gsdB/~3/OpgPgsWvUjQ/</link>
		<comments>http://www.trume.com/2010/10/06/tuenti-se-queda-sin-su-alma-mater/#comments</comments>
		<pubDate>Wed, 06 Oct 2010 21:39:26 +0000</pubDate>
		<dc:creator>Patricia Ventura</dc:creator>
				<category><![CDATA[e Marketing]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Koro Castellano]]></category>
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		<guid isPermaLink="false">http://www.trume.com/?p=937</guid>
		
			<content:encoded><![CDATA[Ayer nos sorprendía la noticia de que Koro Castellano deja la Dirección General de la red social Tuenti. En menos de un día han cambiado los directores generales de Tuenti (primera red social...<br/>
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		<title>La web 2.0 y su poder de transformación social: la “casi-democratización” de Irán</title>
		<link>http://feedproxy.google.com/~r/trume/gsdB/~3/gVijCx5rcj8/</link>
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		<pubDate>Wed, 15 Sep 2010 14:14:11 +0000</pubDate>
		<dc:creator>David Crespo</dc:creator>
				<category><![CDATA[Otros]]></category>

		<guid isPermaLink="false">http://www.trume.com/?p=917</guid>
		
			<content:encoded><![CDATA[&#160;
In the summer of 2009 we learned that Islamic democracies will be born digital.

It is not only that online social networking services are influential as a communications media; rather, they...<br/>
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