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» How To Really Use Twitter Hashtags

Thu, 23 May 2013 12:02:29 -0400

See on Scoop.it - digital marketing strategy

Twitter users originally used hashtags to categorize and identify their tweets. It became so popular that Twitter decided to integrate it into their platform and improve upon it.

malek’s insight:

Create Q&A Sessions

Hashtags are a great way for users to ask you questions and it is one of the easiest ways to build a buzz around your brand.

See on searchenginepeople.com

Facebook: Stop Women Hate Speech

Thu, 23 May 2013 10:20:37 -0400

See on Scoop.it – Soup for thought

If you’re not with us then you’re against us’ is a pretty dangerous attitude.

A major new campaign calls on the social networking site to put an end to misogyny on its pages – including graphic videos and images that…

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Facebook: Stop Women Hate Speech

Thu, 23 May 2013 10:20:32 -0400

See on Scoop.it - Soup for thought

If you’re not with us then you’re against us’ is a pretty dangerous attitude.

A major new campaign calls on the social networking site to put an end to misogyny on its pages – including graphic videos and images that make light of violence against women.

Facebook currently allows pages on its site called “Fly Kicking Sluts in the Uterus,” “Violently Raping Your Friend Just for Laughs,” “This is why Indian girls are raped,” and “Punching your girlfriend in the face cuz you’re Chris Brown.” The social media site also permits pictures of battered women who are bleeding, bruised, tied up, or drugged alongside captions like “This bitch didn’t know when to shut up.” Women, Action & the Media has collected several additional graphic examples here (trigger warning).

malek’s insight:

Dear Facebook,

It’s really simple. Either you think verbal, visual, cultural and social violence against women is great, or you think it’s bad.

See on guardian.co.uk

14 Twitter Tips and Tricks for Power Users

Thu, 23 May 2013 09:47:35 -0400

See on Scoop.it - digital marketing strategy

Check out these tips and tricks to help you get the most out of your Twitter experience.

malek’s insight:

useful insights

See on mashable.com

Infographic: SEO in 2013, what to do and what to avoid

Thu, 23 May 2013 09:25:45 -0400

See on Scoop.it - digital marketing strategy

New criteria or anticipate:

the social criteria : Facebook shares, tweets or RT , mentions on Twitter, +1, Like, Twitter subscribers, comments, user engagementauthor rankhigh quality content

malek’s insight:

Content is still the king

See on webrankinfo.com

6 Simple Elements That You Can Optimize for More Home Page Sign Ups | KISSmetrics

Thu, 23 May 2013 09:16:13 -0400

See on Scoop.it - digital marketing strategy

Excerpted from article on KISSmetrics:
“Sure, generating more traffic for your website is always a good thing. But what if you could increase conversions on your site with just a few small tweaks? It could cost a lot less and take less time.
Below are six things we did that increased our sign-up rate by more than 75%.

1. Short Simple Headline:
Try making the headline shorter and more obvious. It’s always tempting to think people understand your website better than they really do.
You have only a few seconds to capture a visitor’s interest. Make a quick, bold statement so they will decide to hang around your site longer.

2. Images:
Yes, an image can say a lot about your website or product without having to use many words.
We put a bright, cheerful image of our software on the home page. It says a few things right away.

3. Social Proof:
There are a few types of social proof that work really well:
- Testimonials: Try not to use boring text from people no one knows. Try to use a picture of the person and link to their company.
- Tweets about your company: An easy way to show some more legitimate testimonials is to use tweets about your company/product.
- Case Studies: We offer a few short case studies with summaries about how people used TeamGantt for specific projects and the benefits they got from it.
- Press Coverage: Were you in The New York Times? Show it on your website! Present a nice quote from the article and the newspaper’s logo.
- Logos of Customers: Do you have some big name customers that will allow you to put their logos up on your website? This can establish some instant credibility with others.

4. Video:
There are a few different types of videos that may help improve the communication of your message. Maybe a video that walks visitors through your product and how it can be used. Or maybe an animated video that explains the problem your product solves. Consider hiring a company to create an explainer video.

5. Longer Home Page:
This definitely is worth trying. There really isn’t any way to know if a longer home page is better or worse than your existing one without running an A/B test.

6. Call to Action:
Don’t forget this one! You need to tell your visitors what to do. Should they download an eBook, sign up for a mailing list, start a free trial, or buy your product right now? Give them a friendly nudge to help guide them to the next step…”

Each element is analyzed with more information and examples. Read full original article here:
http://blog.kissmetrics.com/optimize-homepage-sign-ups/

See on blog.kissmetrics.com

Women better off without bras: French study

Wed, 22 May 2013 19:56:17 -0400

Women better off without bras: French study:

boobs, Bra, Brassiere, Breast, busty, France, France Info,wonder bra.

5 Ways to Incorporate Visuals into Your Social Media for More Clicks, Hits, Oohs and Aahs | Business 2 Community

Wed, 22 May 2013 14:55:20 -0400

See on Scoop.it - digital marketing strategy

As more of us engage with social media via smartphones, we’re discovering that taking a picture “on-the-go” with a high-resolution phone is much easier

malek’s insight:

Real Oohs and Aahs: Content with images attracts 94% more total views on average than content without images, and videos are clicked on 12 times more often than links and text posts combined

See on business2community.com

Photo

Wed, 22 May 2013 09:14:31 -0400

ittybittybats: mindcannons-airship: anti-social-texting: flami...

Wed, 22 May 2013 09:14:03 -0400

ittybittybats:

mindcannons-airship:

anti-social-texting:

flamingos really piss me off like what the hell are they doing??????

they’re coming to steal your girl

A visual representation of a fandom as a whole…

hardingmeyer: back at work

Wed, 22 May 2013 09:13:40 -0400

hardingmeyer:

back at work

Women better off without bras: French study - The Local

Wed, 22 May 2013 08:15:58 -0400

See on Scoop.it – Soup for thought

Women should forget everything they’ve been told about bras. According to a new French study, published on Wednesday, wearing a bra does nothing to reduce back

malek‘s insight:

“Medically, physiologically,…

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Women better off without bras: French study - The Local

Wed, 22 May 2013 08:15:47 -0400

See on Scoop.it - Soup for thought

Women should forget everything they’ve been told about bras. According to a new French study, published on Wednesday, wearing a bra does nothing to reduce back

malek’s insight:

“Medically, physiologically, anatomically – breasts gain no benefit from being denied gravity. On the contrary, they get saggier with a bra,” Professor Rouillon told France Info radio on Wednesday

See on thelocal.fr

Infographic: 8 steps to ‘Tool-Agnostic’ social media strategy

Wed, 22 May 2013 07:58:12 -0400

See on Scoop.it - digital marketing strategy

An easy-to-follow guide to develop your brand’s social strategy.

malek’s insight:

Down-to-earth approach

See on healthcarecommunication.com

Free Visual QR Code Generator | Custom QR Code Design | Visualead

Wed, 22 May 2013 07:42:02 -0400

See on Scoop.it - digital marketing strategy

Generate Visual QR Codes in less than a minute & Double Your Scans. Create Attractive & Intuitive QR Codes. Make Your Visual QR Code Today!

See on visualead.com

Forget to Take Medicine? These Pills Know

Wed, 22 May 2013 07:39:19 -0400

See on Scoop.it - digital marketing strategy

Startup companies are coming up with new technologies aimed at getting people to take medicine only as directed.

Taking medication haphazardly—skipping doses, lapsing between refills or taking pills beyond their expiration date—has been linked to health complications and hundreds of millions of wasted dollars for insurers and hospitals.

”After six months’ time, only half of people taking prescription medicines are taking them as directed,” said Troyen Brennan, chief medical officer of drug retailer CVS Caremark Corp.

Health insurers and pharmacy-benefits managers like CVS have long relied on robo-calls, mailers and face-to-face meetings with pharmacists to keep patients on their dosing schedule.

Now they are evaluating a range of more cost-effective technologies, from pills and bottles with digital sensors, to data analytics software and social games that offer patients rewards.

Insurers and pharmacies are motivated in part by Medicare, which offers financial rewards for proving their members have improved their overall adherence to medication schedules.

They also stand to benefit if their members are healthier. The New England Healthcare Institute estimates that some $290 billion in costs is wasted each year on unnecessary hospital and doctor visits by people who failed to comply with their medication schedule.

CVS is pilot-testing technology from Virginia-based RxAnte Inc., which sells an analytics platform that looks at millions of patients’ claims data and clinical data to identify people at highest risk of failing to comply with doctors’ orders.

These patients include people with a spotty track record of adherence, those who take several different medicines or those facing unwanted side effects, Chief Executive Josh Benner said.

“It’s all a targeting game,” Mr. Benner said. “We predict individual behaviors, and suggest interventions.”

See on online.wsj.com

Forget to Take Medicine? These Pills Know

Wed, 22 May 2013 07:35:21 -0400

See on Scoop.it – Soup for thought

Startup companies are coming up with new technologies aimed at getting people to take medicine only as directed.

Taking medication haphazardly—skipping doses, lapsing between refills or taking pills beyond their…

View Post

Forget to Take Medicine? These Pills Know

Wed, 22 May 2013 07:35:11 -0400

See on Scoop.it - Soup for thought

Startup companies are coming up with new technologies aimed at getting people to take medicine only as directed.

”After six months’ time, only half of people taking prescription medicines are taking them as directed,” said Troyen Brennan, chief medical officer of drug retailer CVS Caremark Corp.

Health insurers and pharmacy-benefits managers like CVS have long relied on robo-calls, mailers and face-to-face meetings with pharmacists to keep patients on their dosing schedule.

Now they are evaluating a range of more cost-effective technologies, from pills and bottles with digital sensors, to data analytics software and social games that offer patients rewards.

Insurers and pharmacies are motivated in part by Medicare, which offers financial rewards for proving their members have improved their overall adherence to medication schedules.

These patients include people with a spotty track record of adherence, those who take several different medicines or those facing unwanted side effects, Chief Executive Josh Benner said.

“It’s all a targeting game,” Mr. Benner said. “We predict individual behaviors, and suggest interventions.”

See on online.wsj.com

How To Become A Social Media Marketer

Tue, 21 May 2013 17:56:03 -0400

See on Scoop.it - digital marketing strategy

Who wants to be a social media marketer?
Heck, who doesn’t? All that wealth, influence and respect. And did I mention the women?

malek’s insight:

Not a typical 4 hours week-work

See on mediabistro.com

French nude Facebook protest nipped in the bud - The Local

Tue, 21 May 2013 09:37:19 -0400

See on Scoop.it - Soup for thought

Hundreds of French Facebook users bared all this week in a protest against the social media site’s strict censorship of nude photos. But the “Day of Nude” protest was cut short early when Facebook’s photo police took swift action.

malek’s insight:

FB photo police saved humanity from the mind bending monstrous female body

See on thelocal.fr