tag:www.tvweek.com,2009://50 2008-11-24T20:02:12Z Movable Type 3.33 tag:www.tvweek.com,2009://3.53570 2009-05-18T04:39:00Z 2009-05-18T04:41:54Z

TVWeek/Daisy Whitney http://www.tvweek.com There’s just not enough money to go around on the Web. That’s why the digital studios are tumbling down. The first to fall was Mania TV in March, followed by 60 Frames earlier this month. More will surely shutter in... tag:www.tvweek.com,2009://3.53295 2009-05-11T04:10:00Z 2009-05-11T04:30:51Z

TVWeek/Daisy Whitney http://www.tvweek.com When online video news and review site Tilzy.TV said it would host a Web video upfront to bring together media buyers and the best digital studios in a matchmaking event in June, my first thought was, “It’s about time.” Not... tag:www.tvweek.com,2009://3.53062 2009-05-04T03:11:00Z 2009-05-04T03:51:06Z

TVWeek/Daisy Whitney http://www.tvweek.com The idea of targeted advertising has been held out as the promised land of marketing, a sort of holy place where advertisers can finally talk directly to consumers about their products and services, without mindless chatter. In this nirvana state... tag:www.tvweek.com,2009://3.52768 2009-04-27T03:20:00Z 2009-04-27T03:28:34Z

TVWeek/Daisy Whitney http://www.tvweek.com The future of broadcast television is mobile. At least that was the message at the National Association of Broadcasters’ NAB Show last week in Las Vegas. While the 83,000 attendees at the annual convention—down about 20% from last year—encountered 3-D... tag:www.tvweek.com,2009://3.52541 2009-04-17T22:19:55Z 2009-04-17T22:25:34Z

TVWeek/Daisy Whitney http://www.tvweek.com There is $14.95 burning a hole in my pocket every month. It’s itching to jump into the bank account of Major League Baseball every month for the next six months. But the league won’t let that money leave my wallet.... tag:www.tvweek.com,2009://3.52262 2009-04-10T20:13:17Z 2009-04-10T20:16:48Z

TVWeek/Daisy Whitney http://www.tvweek.com Emerging whole and maybe even healthier on the other side of the recession is sort of like sticking to a diet—it takes practice and discipline, and you can’t cheat. To devise the recession-buster diet for the media and advertising business,... tag:www.tvweek.com,2009://3.51963 2009-04-06T03:20:00Z 2009-04-06T03:34:09Z

YouTube Plows a Path for TV Shows

TVWeek/Daisy Whitney http://www.tvweek.com It’s officially become a two-horse race to win the premium programming crown on the Web. You probably know who the equines are, but I’ll name names anyway: YouTube and Hulu. OK, those sites are already pretty much the dominant homes... tag:www.tvweek.com,2009://3.51678 2009-03-28T01:10:26Z 2009-03-28T01:54:47Z

TVWeek/Daisy Whitney http://www.tvweek.com It’s an upturned entertainment business! It’s a shrinking advertising upfront! Who will save us? Online video—that is, if you believe comScore Chairman Gian Fulgoni. OK, maybe he didn’t exactly claim that online video would swoop in and save the day,... tag:www.tvweek.com,2009://3.51357 2009-03-23T03:30:00Z 2009-03-23T03:36:47Z

‘Collabotition’ Offers Rewards If Boundaries, Benefits Are Clear

TVWeek/Daisy Whitney http://www.tvweek.com Sleeping with the enemy is becoming a business necessity. That was the theme of a panel I moderated at the South by Southwest Interactive Festival last week in Austin, Texas. Executives from MSN Video, MTV Networks, Digitas and social design... tag:www.tvweek.com,2009://3.51080 2009-03-16T03:30:00Z 2009-03-16T20:37:42Z

Network of Online Video Sites Aims to Draw Young Viewers

TVWeek/Daisy Whitney http://www.tvweek.com More than 25 years ago, MTV revolutionized entertainment for teens. A hip, edgy music network with videos that spoke to the younger generation, MTV became a symbol for how to reach youth. The network is still a mega-powerful brand, but... tag:www.tvweek.com,2009://3.50835 2009-03-09T03:38:55Z 2009-03-09T17:14:22Z

TVWeek/Daisy Whitney tvweek.com Welcome to the wild orgy of content. The media ecosystem of Internet video, mobile entertainment and traditional television is turning into a mad, beautiful mess where everyone is a competitor and everyone is a customer. As Maurice Sendak famously wrote... tag:www.tvweek.com,2009://3.50546 2009-03-02T03:30:00Z 2009-03-02T03:38:54Z

TVWeek/Daisy Whitney http://www.tvweek.com Evidently, the revolution hasn’t started yet. My army of cord-cutters has yet to march up and stand by my side. According to industry analyst Craig Moffett, they’re actually going the other way, back to the multichannel mothership. In a recent... tag:www.tvweek.com,2009://3.50193 2009-02-23T03:30:00Z 2009-02-23T03:39:38Z

TVWeek/Daisy Whitney http://www.tvweek.com Influential media blogger Jeff Jarvis’ recently released book “What Would Google Do?” suggests that businesses can look to the search giant’s success as an example of how to approach the future. But I think the key question for media companies... tag:www.tvweek.com,2009://3.49888 2009-02-16T03:30:00Z 2009-02-16T03:33:57Z

With Jackman Hosting, Oscars Become Must-See Motivation to Get Antenna for Digital TV

TVWeek/Daisy Whitney http://www.tvweek.com Everyone has a breaking point. Mine is Hugh Jackman, because even though I consider myself among the hardiest of broadband-video converts, I just will not miss the chance to see Hugh Jackman in high definition. So I’m coming back into... tag:www.tvweek.com,2009://3.49661 2009-02-09T03:33:00Z 2009-02-09T03:36:53Z

Cord-Cutting May Gain Popularity in Face of Digital Transition

TVWeek/Daisy Whitney http://www.tvweek.com On soap operas, the sexy leads will often kiss, date, mate, hiss, throw things, break up, make up and kiss again. And that works on a soap. But the whole on-again-off-again thing isn’t quite so cute when it comes to...