When we serve a retweet button to a mobile browser we switch it to a mobile specific version – and when the user clicks the button it sends them to a screen that lets them choose the mobile application that they use. And for users who do not yet have a Twitter app – we suggest a few to use. And if you do use Twitter on your mobile browser we can redirect to that as well. And of course we remember your choice for any further retweeting.

And just a quick reminder why we server over 120 million retweet buttons a day.

• 80% of our users now use our OAuth retweet button, this means that the user never leaves your website.
• Support for 15 Short URL services
• Support for RSS / Email buttons
• Free Retweet Analytics + PRO Analytics
• The recognised brand for retweeting

Look out for the new release early next week.

Sarah Blow, the TweetMeme Community Manager, and myself, will be attending the event to talk all thing TweetMeme and will also be taking the opportunity to show off the new TweetMeme Analytics

If you are interested in social media, marketing and/or PR, this is an event that is not worth missing! Head over to Social Media 09 to sign-up now!  And if you’re a start up, sole trader or charity then please go here!

What’s more, mention that you heard about Social Media 09 through TweetMeme, and get 20% off your ticket!!

We realise that the positioning of the Gadget in the Sidebar isn’t ideal, as many would prefer it inline with their posts, so to overcome this you can use our new tool to insert the button directly into your blog template. The editor is also good news for bloggers using “Classic” templates to whom gadgets aren’t available.

To get your template code for editing, simply go to Layout then Edit HTML in your dashboard, and copy your complete template from within the textarea ([Ctrl+A] then [Ctrl+C] works well). If you are using advanced templates, please ensure the Expand Widget Templates box is ticked, though our editor will tell you if you forgot!

Once you’ve found and copied your template code you can start using the TweetMeme Blogger Template Editor.

With the addition of the editor, we’ve decided to bundle Blogger support in to a new Blogger menu page from which you can find the Gadget, the Template Editor, and a guide for manual editing.

Hot on the heels of the TypePad Widget we now bring you a Blogger Gadget.  This is a simple way to add the TweetMeme retweet button to your blog and place the button where you want it on your blog page without the need for editing your templates, all using the native Page Elements interface.

To get started just make your way over to the How to add the TweetMeme Gadget to Blogger page and follow the steps.

Unfortunately TypePad’s API only allows widgets to be added to those blogs using Drag-and-Drop Design Templates so if you are using Advanced Templates you will, for the moment at least, need to continue using the manual insert method described in our help page How to Add a TweetMeme Button to your TypePad Blog.

Head over to the TweetMeme TypePad Widget page to customise your button and get it added to your blog!
By default, the widget will be installed at the bottom of your side-bar but you are free to re-organise if you wish through the Organize Content section of your Design tab.

Support for many more sites is on the way.

Before I go on and show you how this will work and what it will look like please note that this functionality has not yet been put live and a such the images shown below may look slightly different to the final version but with no significant changes to the basic functionality.

We will have two different variants of our button. One for on our TweetMeme website, which we call our internal button. And one for on external websites. I explain this first because I don’t want anyone getting confused that they act very slightly differently.

The TweetMeme Button on the TweetMeme site

The image above is what you will see when you try to connect to TweetMeme for the first time. It is basically setting you up to connect us to TweetMeme using Twitter’s Oauth access. It will take you to Twitter and ask you to log in just like in the image below. It’s a bit like Facebook connect really but for Twitter.

Once you’ve done this you’ll then be able to re-tweet any content from our site by pressing the green part of our TweetMeme button without having to log into TweetMeme if you are already logged into Twitter. Instead you’ll just get an image like the one below! Note that you can now edit the content of the message to whatever you choose. What you cannot do is remove or replace the URL with a different one. This is to ensure that the content sent does really relate back to the original source. After all we wouldn’t want it to misguide people.

Now for on your own site!

External TweetMeme Buttons!

To ensure consistency and simplicity we use a very similar system to the internal one. So for the first time you log into the TweetMeme button you will see the following:

Once again it connects with Twitter just like Facebook connect for the first time. If you aren’t logged into Twitter you’ll be asked to log in as usual and then get passed back to the button. Where you can edit the content (excluding the URL) and read even more interesting content on the site. We don’t take you away from the site that you are reading to update your users.

If at any point you don’t like or want this functionality you can always log into TweetMeme and change your preferences so that all buttons act as they currently do with no content editing for your account and automatic retweeting of content when you press then button and are logged in. If for any reason you say no the the initial connection on an external site we will automatically revert back to the original log in and allow manual tweeting & editing of your tweet on your own Twitter account on Twitter.

We hope you enjoy the new functionality and if you are press and would like to find out more about the button or require additional information please don’t hesitate to get in contact.

The TweetMeme Analytics enables report generation for any story on Twitter. Our reports help to analyze the spread of content on Twitter, and provide data on the tweets, retweets, clicks, domains, users and locations with the ability to export this information. Companies, brands and agencies are under increasing pressure to provide proof of ROIs when it comes to social media. What our Analytics provide is a way to compare your campaigns with competitor campaigns, and to help improve strategies for future campaigns.

So if you would like to monitor the performance of the content on your blog/website, know how far your content has spread virally through Twitter and which path it took, then the TweetMeme Analytics are for you!

Sign-up is EASY and involves 2 simple steps!

Step 1. On Twitter? Sign-in to our Analytics pages.
Step 2. Get started- Generate your first report!

What’s more TweetMeme is offering the first month completely FREE. This means you will be able to generate unlimited reports across all stories on one domain for FREE!

We have  also added updates to our Wordpress Plugin. This is now integrated with our analytics, which means you can take advantage of our FREE trial directly from the plugin, as well as being able to access basic analytics for any story served by the retweet button.

Coverage -

• TechCrunch – “TweetMeme Adds Analytics to Make Sense of Twitter Links”

• Mashable – “TweetMeme Analytics Show You How Retweets Spread on Twitter”

Nick Halstead, the TweetMeme CEO, will be speaking and attending the event to talk all things TweetMeme. He will also be handing out exclusive TweetMeme t-shirts. If you want to get your hands on one of these head over to http://www.blogworldexpo.com/ and register with your TweetMeme promotion code – TM20; what’s more you will also get 20% off when using this code!!

If you are interested in blogging, or any other form of new media this is an event that is not worth missing! With over 50 seminars, panel discussions, key-speakers and top industry exhibitors this will be the biggest (and possibly the best) new media event of the year. And remember to head over to http://www.blogworldexpo.com with your TweetMeme promo code – TM20 – to get 20% off!!

The main reason this feature has been requested so much is so that content authors can separate a site/blog title from the content title. For example, a page with the title “TweetMeme Blog » Retweet Button Explained” would result in the following tweet:

RT @talkTweetMeme TweetMeme Blog » Retweet Button Explained http://retwt.me/33K

Since the blog title offers little value to the tweet, it would be preferable to remove it. This is now possible using the new TweetMeme Wordpress Plugin 1.6, or manually using the “tweetmeme-title” meta-tag for other platforms.

Adding this tag to the HEAD section (between the <head> and </head> tags) of a page will override it’s title:

<meta name="tweetmeme-title" content="Retweet Button Explained" />

This will make any buttons that point to this page use this title for their tweet:

RT @talkTweetMeme Retweet Button Explained http://retwt.me/33K

Of course, many websites use automated systems to generate their page titles, for example, in Wordpress you can use the following in your header.php template and all blog posts will use the post title as the text of the tweet:

<meta name="tweetmeme-title" content="<?php wp_title(''); ?>" />

There is one major caveat to this system. Our systems require the tweetmeme-title to be a strict subset of the page title. i.e. The tweetmeme-title must be derived directly from your original page title – if it is not, it will be ignored. This is to ensure that the tweet the button sends can always be predicted by the user to be relevant to the page they are reading.

1. @erickschonfeld

Comment: “working memory” is overrated anyway.

2. @virtuosoblogger

Comment:  These ipods will include cameras that is great!. I think that was much needed

3. @mimipoosh

Comment: spending time with psychologists will permanently impair human intelligence.

4. @msniqueew

Comment: On Joe Wilson: ‘You’ve Embarrassed The Nation’

5. @mirala90

Comment: 09/09/09 is the last set of repeating, single-digit dates that we’ll not see for almost a century

6. @ProudAtheists

Comment: I value and enjoy things. Belief is an overused word in the US.
Comment: For those who have not witnessed religious “nuttery” at it’s best, watch these videos.

7. @herdboy

Comment: Looking forward to that, hope its API related
Comment: II found this on the Twetmeme Blog . It basically means that if you are logged on here and happen to tweet from anywhere via the Tweetmeme buton, the tweet is posted automatically without intervention from you.

Quote follows:
The current retweet button is a clever little thing – it can redirect you to Twitter to retweet but also if your logged into TweetMeme (via OAuth) it sends the tweet behind the scenes and leaves you on the site you were currently browsing, this we call ‘one-click retweeting’. The downside is that Javascript can only live in certain places on the web, i.e. in a web browser.

8. @thefranchiseca

Comment: We can finally announce our move!

9. @Jnicks

Comment: DOWNLOAD THIS SONG IF YOU LIKE AND GIVE IT TO YOUR FAV DJ

10. @codenamemax

Comment: Pretty Elzabeth Arden is the inspiration for the Make the World a Prettier place campaign http://codenamemax.com/

Curious about our competition and what you might win… (there are some pretty nice prizes so it’s worth taking a peak!)  You’ll find all the details in our Competition blog post.  Get Commenting and Get Re-Tweeting!