TW Resource Group https://www.twresourcegroup.com Affordable Small Business Marketing Strategies Mon, 10 May 2021 17:48:21 +0000 en-US hourly 1 3712251 How to Add Time Stamps to YouTube Videos https://www.twresourcegroup.com/how-to-add-time-stamps-to-youtube-videos/ https://www.twresourcegroup.com/how-to-add-time-stamps-to-youtube-videos/#respond Mon, 10 May 2021 17:42:23 +0000 http://www.twresourcegroup.com/?p=1685 Hello YouTubers, Vloggers, and anyone else who happens to make YouTube videos and is reading this blog post. Today I am going to share a helpful SEO tool for online videos. While running some Google queries, I happen to notice in the video results that some videos were displaying time stamps, or as Google calls […]

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]]> https://www.twresourcegroup.com/how-to-add-time-stamps-to-youtube-videos/feed/ 0 1685 What is Content Marketing? https://www.twresourcegroup.com/what-is-content-marketing/ https://www.twresourcegroup.com/what-is-content-marketing/#respond Wed, 30 Jan 2019 21:04:50 +0000 http://www.twresourcegroup.com/?p=1495 What is content marketing? Content marketing is where a business owner creates and publishes articles, blogs, forum posts/responses, videos, social media posts as not to have to pay for ads. As daunting and a lot of manual work as it sounds through coming up with ideas and making content yet let your competitors pay for […]

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]]> https://www.twresourcegroup.com/what-is-content-marketing/feed/ 0 1495 Are You Uploading Video Natively to LinkedIn? https://www.twresourcegroup.com/are-you-uploading-video-natively-to-linkedin/ https://www.twresourcegroup.com/are-you-uploading-video-natively-to-linkedin/#respond Wed, 22 Aug 2018 20:41:48 +0000 http://www.twresourcegroup.com/?p=1194 Are You Uploading Video Natively to LinkedIn? If not, here are 3 reason why you should be. Uploading native content has been a topic of marketing blogs over the past couple years yet most posts discuss Facebook (and now Facebook Watch) and leave out LinkedIn. At Pubcon, when speakers discuss LinkedIn most audience members mutually […]

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]]> https://www.twresourcegroup.com/are-you-uploading-video-natively-to-linkedin/feed/ 0 1194 Completed a New Project for a Construction Company https://www.twresourcegroup.com/completed-a-new-project-for-a-contruction-company/ https://www.twresourcegroup.com/completed-a-new-project-for-a-contruction-company/#respond Fri, 27 Apr 2018 20:56:18 +0000 http://www.twresourcegroup.com/?p=1180 During some side time, I’ve been working on a asphalt sealcoating & striping company named Metro SealCoating & Striping in Marysville. I started with some top level domain research since the company didn’t own a domain. The domain search criteria began with: Company Name Service + Area Area + Service Area + service was the […]

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]]> https://www.twresourcegroup.com/completed-a-new-project-for-a-contruction-company/feed/ 0 1180 Using Google MyBusiness for Local Search Exposure https://www.twresourcegroup.com/using-google-mybusiness-for-small-businesses/ https://www.twresourcegroup.com/using-google-mybusiness-for-small-businesses/#respond Thu, 15 Mar 2018 20:50:31 +0000 http://www.twresourcegroup.com/?p=1149 Small businesses have a greater weapon in advertising called Google MyBusiness. Stemming from Google Local and building on local business’s existing brands, Google MyBusiness allows local business owners to build robust awareness within the search results. How Does Google MyBusiness Work? First, visit https://www.google.com/business/ and sign in or click Start Now to create an account. […]

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]]> https://www.twresourcegroup.com/using-google-mybusiness-for-small-businesses/feed/ 0 1149 Recommended Backlink Structure for Website Owners https://www.twresourcegroup.com/recommended-backlink-structure-for-website-owners/ https://www.twresourcegroup.com/recommended-backlink-structure-for-website-owners/#respond Thu, 01 Dec 2016 21:00:12 +0000 http://www.twresourcegroup.com/?p=1100 Following Moz all these years I’m still impressed and value so much of what they do there. Rand’s Whiteboard Friday’s have become a staple with my SEO, especially when not traveling to PubCon, to keep current with the ever changing landscape of SEO and search. In the bellow video, Rand goes through linking strategies for […]

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]]> https://www.twresourcegroup.com/recommended-backlink-structure-for-website-owners/feed/ 0 1100 Getting Noticed Locally for Marketing Efforts https://www.twresourcegroup.com/getting-noticed-locally-for-marketing-efforts/ https://www.twresourcegroup.com/getting-noticed-locally-for-marketing-efforts/#respond Wed, 31 Aug 2016 23:25:42 +0000 http://www.twresourcegroup.com/?p=1090 Through consistent marketing actions, our Team was noticed by the Seattle’s main stream media for drones in our real estate work. The media notice was directly related to our effort and use of affordable camera gear used for in-house marketing. Since 2014, the drone has been an integral part of listing presentations, brand building, and […]

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]]> https://www.twresourcegroup.com/getting-noticed-locally-for-marketing-efforts/feed/ 0 1090 Affordable 360° & VR Video Cameras https://www.twresourcegroup.com/affordable-360-vr-video-cameras/ https://www.twresourcegroup.com/affordable-360-vr-video-cameras/#respond Mon, 08 Aug 2016 21:48:15 +0000 http://www.twresourcegroup.com/?p=1070 Video is the future of small business marketing. Old news right? Not exactly. With YouTube, Facebook, and Twitter offering live video services, small business owners need to engage their audiences in dynamic and personal method. That is where video comes in. In our real estate business we produce home video tours containing drone footage and […]

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]]> https://www.twresourcegroup.com/affordable-360-vr-video-cameras/feed/ 0 1070 Facebook Pages for Beginners (Presentation) https://www.twresourcegroup.com/facebook-pages-for-beginners-presentation/ https://www.twresourcegroup.com/facebook-pages-for-beginners-presentation/#respond Wed, 03 Feb 2016 17:50:16 +0000 http://www.twresourcegroup.com/?p=1056 Recently, I spoke to a group of mortgage brokers regarding Facebook Pages, more specifically, Facebook Pages for Beginners. In the 1hr presentation, which is embedded below, the topics covered were: What are Facebook Pages How to Create a Facebook Page How to Use Facebook Pages Post Scheduling Creating a Call-to-Action Insights The presentation contains easy […]

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]]> https://www.twresourcegroup.com/facebook-pages-for-beginners-presentation/feed/ 0 1056 SEO PROPOSAL from Kim Kardashian https://www.twresourcegroup.com/seo-proposal-from-kim-kardashian/ https://www.twresourcegroup.com/seo-proposal-from-kim-kardashian/#respond Tue, 01 Dec 2015 18:48:18 +0000 http://www.twresourcegroup.com/?p=1048 This has to be the funniest email to enter the inbox in awhile. A bonafide SEO Proposal from Kim Kardashian. You read that right, Kim Kardashian herself wants to be my SEO. How could this be? Kim tried to break the internet with nude photos and now this. It must be my lucky day. No […]

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]]> https://www.twresourcegroup.com/seo-proposal-from-kim-kardashian/feed/ 0 1048 Top Level Domains to Increase Online Sales https://www.twresourcegroup.com/top-level-domains-to-increase-online-sales/ https://www.twresourcegroup.com/top-level-domains-to-increase-online-sales/#respond Wed, 18 Nov 2015 03:05:09 +0000 http://www.twresourcegroup.com/?p=1023 Being nearly 2016, It may be hard to believe that all the good domains haven’t been purchased and being held by domain hoarders, resalers. Those domain hoarders tend to price keyword rich domains for big bucks with the goal to eventually sell to business owners looking to implement a online presence or increase branch reach. […]

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]]> https://www.twresourcegroup.com/top-level-domains-to-increase-online-sales/feed/ 0 1023 Social Media Campaigns https://www.twresourcegroup.com/social-media-campaigns/ https://www.twresourcegroup.com/social-media-campaigns/#respond Wed, 07 Oct 2015 22:38:35 +0000 http://www.twresourcegroup.com/?p=1017 Advertising on Twitter Jenneva Vargas @jenneva26 – Target Twitter Ads: Interests, Followers, Keywords, Television, Event Targeting, Tailored Audiences, Behaviors – Tailoring Twitter Ads: Geography and Language, Device, and Gender – Can choose different agenda for payment: Followers, Lead Generation, – Utilize Twitter Cards to Generate More Click Throughs – Don’t use hashtags or tag other […]

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]]> https://www.twresourcegroup.com/social-media-campaigns/feed/ 0 1017 Personal Branding and Social Strategy https://www.twresourcegroup.com/personal-branding-and-social-strategy/ https://www.twresourcegroup.com/personal-branding-and-social-strategy/#respond Tue, 06 Oct 2015 21:23:39 +0000 http://www.twresourcegroup.com/?p=1008 Real People Power for Brands Mark Trap Hagen @marktraphagen “You will most rapidly and successfully gain the social trust of its audience when it is closely associated with powerful personal brands.” – Brands must have Expertise, Authority, and Trust. – Brands can use a Cause Supporter to get people caring about their brand. – Be […]

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]]> https://www.twresourcegroup.com/personal-branding-and-social-strategy/feed/ 0 1008 How to Create Great Content https://www.twresourcegroup.com/how-to-create-great-content/ https://www.twresourcegroup.com/how-to-create-great-content/#respond Tue, 06 Oct 2015 17:23:52 +0000 http://www.twresourcegroup.com/?p=995 Here are my notes from my first sessions at Pubcon 2015. Stoney deGeyter @stoneyd You Are Your Best Cure For Writer’s Block: – Rewrite old blog posts, turn a comment into a full post. – Turn a Tweet into a 600 word blog post. – Turn posts, presentations, and ebooks into Tweets. – Turn a […]

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]]> https://www.twresourcegroup.com/how-to-create-great-content/feed/ 0 995 Guy Kawasaki Keynote Pubcon 2015 https://www.twresourcegroup.com/guy-kawasaki-keynote-pubcon-2015/ https://www.twresourcegroup.com/guy-kawasaki-keynote-pubcon-2015/#respond Tue, 06 Oct 2015 15:39:53 +0000 http://www.twresourcegroup.com/?p=988 Guys Kawasaki’s Top 10 List for Marketing “Every profile is your professional profile” 1. Perfect Your Perspective 2. Perfect Your Avatar: Likeable, trustworthy, competent. Face only. Avatars should all be the same across social media and be careful when using logos as it may format incorrectly and it should be front-and-center. 3. Perfect Your Cover: […]

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]]> https://www.twresourcegroup.com/guy-kawasaki-keynote-pubcon-2015/feed/ 0 988 How to Use Education to Improve Market Presence https://www.twresourcegroup.com/how-to-use-education-to-improve-market-presence/ https://www.twresourcegroup.com/how-to-use-education-to-improve-market-presence/#respond Tue, 06 Oct 2015 05:56:40 +0000 http://www.twresourcegroup.com/?p=986 As mentioned many times before, small business owners tend to wear many hats and typically don’t have their own marketing departments and/or expansive marketing budgets. Marketing strategies tend to implemented on an inconsistent manner and seem to stem from an immediate need to grow sales. Marketing isn’t a one time strategy, nor should it be […]

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]]> https://www.twresourcegroup.com/how-to-use-education-to-improve-market-presence/feed/ 0 986 Facebook’s Related Videos & Video Editor https://www.twresourcegroup.com/facebooks-related-videos-video-editor/ https://www.twresourcegroup.com/facebooks-related-videos-video-editor/#respond Fri, 21 Aug 2015 23:03:42 +0000 http://www.twresourcegroup.com/?p=977 Who doesn’t need more Facebook video views? This morning, while watching some Facebook videos, I noticed Facebook displaying “Related Videos” in the side bar. It is definitely notable, the displayed related videos are from the same Facebook page. Having related videos displayed helps with attract views to previously uploaded videos. Why is that important? Right […]

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]]> https://www.twresourcegroup.com/facebooks-related-videos-video-editor/feed/ 0 977 PubCon 2015: Preliminary Thoughts https://www.twresourcegroup.com/pubcon-2015-preliminary-thoughts/ https://www.twresourcegroup.com/pubcon-2015-preliminary-thoughts/#respond Sat, 25 Jul 2015 14:32:35 +0000 http://www.twresourcegroup.com/?p=961 October is just around the corner, and even though I’m on a flight to Orlando at the moment, planning for Las Vegas Pubcon 2015 has already begun. Looking back at all the PubCon trips, this marks my 4th visit to this particular conference, it is tough know what courses will be available and what their […]

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]]> https://www.twresourcegroup.com/pubcon-2015-preliminary-thoughts/feed/ 0 961 LinkedIn Allows Attached Media https://www.twresourcegroup.com/linkedin-allows-attached-media/ https://www.twresourcegroup.com/linkedin-allows-attached-media/#respond Fri, 26 Jun 2015 19:34:49 +0000 http://www.twresourcegroup.com/?p=943 Regretfully I have to admit, LinkedIn isn’t a first-thought when it comes to thinking of social media; however, I do make sure the business profile is current. Today, upon logging into my profile, I noticed the job section has a awesome new feature: Add Media. The 5 types of media to add to a job […]

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]]> https://www.twresourcegroup.com/linkedin-allows-attached-media/feed/ 0 943 2015 SEO Periodic Table Ranking Factors https://www.twresourcegroup.com/2015-seo-periodic-table-ranking-factors/ https://www.twresourcegroup.com/2015-seo-periodic-table-ranking-factors/#respond Tue, 23 Jun 2015 20:12:18 +0000 http://www.twresourcegroup.com/?p=926 SearchEngineLand.com released its 2015 SEO Periodic Table Ranking Factors. Like SEL.com’s post states, this table is not a complete list of all Google’s, or another search engine’s, algorithm ranking factors. The table’s goal isn’t to list those 200 factors and be precise about how each and every one works. No one actually knows the exact […]

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]]> https://www.twresourcegroup.com/2015-seo-periodic-table-ranking-factors/feed/ 0 926 The Era of Social Shaming and Passing Judgment https://www.twresourcegroup.com/the-era-of-social-shaming-and-passing-judgment/ https://www.twresourcegroup.com/the-era-of-social-shaming-and-passing-judgment/#respond Wed, 20 May 2015 18:11:08 +0000 http://www.twresourcegroup.com/?p=883 It used to be just YouTube. Disgusting comments trolling others to ” go kill yourself”, or “that’s gay”, and/or “they should kill that person”, and “you should be raped”. Since social media has become so prevalent, these comments have spilled over to every corner of every social network and it only takes a few minutes […]

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]]> https://www.twresourcegroup.com/the-era-of-social-shaming-and-passing-judgment/feed/ 0 883 More Positive PR for Small Businesses https://www.twresourcegroup.com/more-positive-pr-for-small-businesses/ https://www.twresourcegroup.com/more-positive-pr-for-small-businesses/#respond Wed, 11 Feb 2015 18:50:58 +0000 http://www.twresourcegroup.com/?p=864 Last week, I expanded on affordable video equipment and the positive impacts it can have for small business owners. Continuing with the same theme, my personal video work has received more attention and it actually bled over to business. To start the story, we must travel back in time to early January 2015. During early […]

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]]> https://www.twresourcegroup.com/more-positive-pr-for-small-businesses/feed/ 0 864 Do It Yourself Videos for Small Business Owners https://www.twresourcegroup.com/do-it-yourself-videos-for-small-business-owners/ https://www.twresourcegroup.com/do-it-yourself-videos-for-small-business-owners/#respond Wed, 04 Feb 2015 22:10:19 +0000 http://www.twresourcegroup.com/?p=848 As a follow up to Affordable Multi-Purpose Video Equipment DIY-ers, its time to announce some personal success from marketing efforts. Back in October, when originally posting about affordable video equipment, I purchased a DJI Phantom 2 H3-3D to film and take photographs for real estate listings and the response has been no less than ‘wow’ […]

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]]> https://www.twresourcegroup.com/do-it-yourself-videos-for-small-business-owners/feed/ 0 848 Facebook’s Call-to-Action Button for Pages https://www.twresourcegroup.com/facebooks-call-to-action-button-for-pages/ https://www.twresourcegroup.com/facebooks-call-to-action-button-for-pages/#respond Mon, 26 Jan 2015 23:34:32 +0000 http://www.twresourcegroup.com/?p=825 Today, upon logging into a Facebook page, the Facebook page had popup shouting at me titled Create a Call-to-Action. The part of me that loves shiny new objects, lit up and smiled. Calls-to-Action are used on websites and social media to get followers to act. Whether that be used to get users to call, watch […]

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]]> https://www.twresourcegroup.com/facebooks-call-to-action-button-for-pages/feed/ 0 825 Creating In-House Marketing Material for Your Small Business https://www.twresourcegroup.com/making-promotional-material-for/ https://www.twresourcegroup.com/making-promotional-material-for/#respond Tue, 13 Jan 2015 18:34:04 +0000 http://www.twresourcegroup.com/?p=815 As a followup to Affordable Multi-Purpose Video Equipment DIY-ers I want to show the work that has come out of the equipment pictured in the post, DJI Phantom 2 H3-3D and a GoPro 3+ Black & 4 Black. Recently, I went to Maui and brought along the drone to film the family’s escapades and activities. […]

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]]> https://www.twresourcegroup.com/making-promotional-material-for/feed/ 0 815 Our 2014 Annual Report: A Year in Review https://www.twresourcegroup.com/our-2014-wordpress-annual-report-a-year-in-review/ https://www.twresourcegroup.com/our-2014-wordpress-annual-report-a-year-in-review/#respond Tue, 30 Dec 2014 18:58:58 +0000 http://www.twresourcegroup.com/?p=803 Ever year WordPress puts out a Year in Review for its JetPack plugin users. WordPress does a really good job at highlighting successes, common posting days, popular posts and pages, busiest days, how visitors found the blog and where they came from all in a nice and pretty report. These reports are a useful summary […]

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]]> https://www.twresourcegroup.com/our-2014-wordpress-annual-report-a-year-in-review/feed/ 0 803 Linking Humor with President Obama https://www.twresourcegroup.com/linking-humor-with-president-obama/ https://www.twresourcegroup.com/linking-humor-with-president-obama/#respond Fri, 12 Dec 2014 19:26:47 +0000 http://www.twresourcegroup.com/?p=788 The other day, President Obama made history by being the first US President to learn how to code. Impressive as coding is one of those SEO tasks that kind be absolutely mind numbing. Customizing, tweaking, fixing, adding, changing, updating, upgrading, and a host of coding tasks test patience along with servers and people. Personally, I’ve […]

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]]> https://www.twresourcegroup.com/linking-humor-with-president-obama/feed/ 0 788 Things I will Do BETTER in Social Media https://www.twresourcegroup.com/things-i-will-do-better-in-social-media/ https://www.twresourcegroup.com/things-i-will-do-better-in-social-media/#respond Sun, 07 Dec 2014 18:22:48 +0000 http://www.twresourcegroup.com/?p=784 It has been mentioned, I am a real estate broker and I attend search marketing conferences, marketing expos, and real estate classes designed to teach the latest in marketing techniques, how engage with consumers, generate new business leads, and build a stronger business. Yet one thing consistently misses the mark, building relationships. Here, at the […]

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]]> https://www.twresourcegroup.com/things-i-will-do-better-in-social-media/feed/ 0 784 Never Trust Facebook’s “Reach” Numbers https://www.twresourcegroup.com/never-trust-facebooks-reach-numbers/ https://www.twresourcegroup.com/never-trust-facebooks-reach-numbers/#respond Thu, 20 Nov 2014 20:05:37 +0000 http://www.twresourcegroup.com/?p=768 Awhile back I was banned from Facebook ads and since then have had to rely strictly on organic reach. Not all bad. If Facebook doesn’t want money, Facebook doesn’t have to have money. But I digress. Facebook has been notorious for telling fan page admins to promote posts to get more attention. Or, an alter […]

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]]> https://www.twresourcegroup.com/never-trust-facebooks-reach-numbers/feed/ 0 768 6 Steps to Building Your Own Backlinks https://www.twresourcegroup.com/6-steps-to-building-your-own-backlinks/ https://www.twresourcegroup.com/6-steps-to-building-your-own-backlinks/#respond Mon, 03 Nov 2014 22:54:48 +0000 http://www.twresourcegroup.com/?p=746 Since starting in small business in SEO backlinks have always been an integral part of offsite marketing and now with Google’s Panda, Penguin, and Hummingbird algorithm updates that is is the case, though the link landscaped has changed. Gone are the link schemes, link wheels, link exchanges, and link directories yet there are still cost […]

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]]> https://www.twresourcegroup.com/6-steps-to-building-your-own-backlinks/feed/ 0 746 Affordable Multi-Purpose Video Equipment DIY-ers https://www.twresourcegroup.com/affordable-multi-purpose-video-equipment-diy-ers/ https://www.twresourcegroup.com/affordable-multi-purpose-video-equipment-diy-ers/#respond Mon, 27 Oct 2014 21:13:48 +0000 http://www.twresourcegroup.com/?p=702 You’re a small business owner. You’re a DIY-er marketer. You’ve just been to a marketing seminar, attended a free webinar, or was told by industry colleagues that you need to use video in your advertise business and generate new business. But you have no camera, other than your phone, and you’re wanting some video equipment […]

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]]> https://www.twresourcegroup.com/affordable-multi-purpose-video-equipment-diy-ers/feed/ 0 702 What is Organic SEO? https://www.twresourcegroup.com/what-is-orangic-seo/ https://www.twresourcegroup.com/what-is-orangic-seo/#respond Mon, 20 Oct 2014 22:33:02 +0000 http://www.twresourcegroup.com/?p=695 In the realm of search marketing there two constants that continue to bring value: organic SEO and PPC. Website owners are either doing one or the other, or both, to generate and maintain constant online sales. Why? The Bottom Line. Revenue. Sales. If a website is not generating revenue then its a nonperforming asset and […]

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]]> https://www.twresourcegroup.com/what-is-orangic-seo/feed/ 0 695 1-602-753-5618 Phishing Scam https://www.twresourcegroup.com/1-602-753-5618-phishing-scam/ https://www.twresourcegroup.com/1-602-753-5618-phishing-scam/#respond Fri, 17 Oct 2014 18:15:54 +0000 http://www.twresourcegroup.com/?p=699 Just recieved a call from 1-602-753-5618 stating that my debit card had expired and needs to be renewed. Call your bank if you think it ‘could’ be a scam and don’t fall victim to phishing scams.

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]]> https://www.twresourcegroup.com/1-602-753-5618-phishing-scam/feed/ 0 699 What Not to Use Fiverr.com For… https://www.twresourcegroup.com/what-not-to-use-fiverr-com-for/ https://www.twresourcegroup.com/what-not-to-use-fiverr-com-for/#respond Fri, 10 Oct 2014 17:43:42 +0000 http://www.twresourcegroup.com/?p=686 In a recent UnPodcast Fiverr.com was a topic of discussion. Scott had a $5 rap made for UnSelling the book, see the embedded video below. I personally enjoyed it, I’m a 90’s rap fan, as it added an unexpected dynamic to a podcast. What’s better than a Unselling book rap? I admit, I listened to […]

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]]> https://www.twresourcegroup.com/what-not-to-use-fiverr-com-for/feed/ 0 686 Scam Email of the Day 9-30-14 – Credit Report https://www.twresourcegroup.com/scam-email-of-the-day-9-30-14-credit-report/ https://www.twresourcegroup.com/scam-email-of-the-day-9-30-14-credit-report/#respond Tue, 30 Sep 2014 21:10:41 +0000 http://www.twresourcegroup.com/?p=673 Scam emails are something of the norm these days, even the FBI has been spoofed, and I believe folks are savvy enough to spot a fake. What are the goals of email scams? Many times, scam emails are ‘phishing’ for information using fear and through their tactics people supply legitimate, even highly sensitive, information. A […]

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]]> https://www.twresourcegroup.com/scam-email-of-the-day-9-30-14-credit-report/feed/ 0 673 Generate Website Traffic Through Giveaways https://www.twresourcegroup.com/generate-website-traffic-through-giveaways/ https://www.twresourcegroup.com/generate-website-traffic-through-giveaways/#respond Thu, 25 Sep 2014 22:03:52 +0000 http://www.twresourcegroup.com/?p=655 Generating traffic is very tough these days. Does a small business use their website, forums, social media, video, or traditional advertising to bring consumers in? Where do small owners focus their time and highly guarded budget? Do small business owners hire a SEO firm, their college relative or tech savvy teenager, or try it themselves? […]

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]]> https://www.twresourcegroup.com/generate-website-traffic-through-giveaways/feed/ 0 655 Fiverr.com to Launch its 1st TV Commercial https://www.twresourcegroup.com/fiverr-com-to-launch-its-1st-tv-commercial/ https://www.twresourcegroup.com/fiverr-com-to-launch-its-1st-tv-commercial/#respond Tue, 16 Sep 2014 17:23:18 +0000 http://www.twresourcegroup.com/?p=639 I do a lot of business through Fiverr.com. Wait. What’s Fiverr? Fiverr is a online store front that allows users to offer “gigs” starting at $5; logo designs, voice overs, content creation, translations, brand reviews, PR services, website traffic, video animation, post logos to body parts, and so-on. Its an seemingly endless source. As mentioned, […]

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]]> https://www.twresourcegroup.com/fiverr-com-to-launch-its-1st-tv-commercial/feed/ 0 639 Is Google Authorship Really Dead? Not for the Music Industry https://www.twresourcegroup.com/is-google-authorship-really-dead-not-for-the-music-industry/ https://www.twresourcegroup.com/is-google-authorship-really-dead-not-for-the-music-industry/#respond Fri, 12 Sep 2014 20:49:54 +0000 http://www.twresourcegroup.com/?p=622 Recently, Google announced they’re terminating Google Authorship. One reason for the termination is due to authorship abuse. The abuse stemmed from website owners having authorship markup on every single page, even when the page containing authorship necessarily shouldn’t/ have it. Why? Because Google+ pictures would show in the search results. Website owners, even myself, noticed […]

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]]> https://www.twresourcegroup.com/is-google-authorship-really-dead-not-for-the-music-industry/feed/ 0 622 Employers search YOU as a job applicant https://www.twresourcegroup.com/employers-search-you-as-a-job-applicant/ https://www.twresourcegroup.com/employers-search-you-as-a-job-applicant/#respond Sun, 07 Sep 2014 15:14:13 +0000 http://www.twresourcegroup.com/?p=123 This morning I was scanning through the presets on the radio when the word “social networking” jumped out at me. Adam Corolla and his guests where discussing how a person’s Facebook and MySpace profiles could negatively affect a job applicants interview. This is not the first time I have heard and/or discussed this very topic. […]

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]]> https://www.twresourcegroup.com/employers-search-you-as-a-job-applicant/feed/ 0 123 UnMarketing Could Be My New Hero https://www.twresourcegroup.com/unmarketing-could-be-my-new-hero/ https://www.twresourcegroup.com/unmarketing-could-be-my-new-hero/#respond Wed, 03 Sep 2014 22:09:05 +0000 http://www.twresourcegroup.com/?p=494 UnMarketing, Scott Stratten, has been around but it only seems recently that I’ve have a obsession with the message. Also, maybe now I am to a point with my real estate marketing that I’m open to new approach. Instead of constant self-promotion, focus has been shifted towards value in our blog and newsletter. Setting that […]

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]]> https://www.twresourcegroup.com/unmarketing-could-be-my-new-hero/feed/ 0 494 A Washington Startup is Looking to Make a Big Impact https://www.twresourcegroup.com/a-washington-startup-is-looking-to-make-a-big-impact/ https://www.twresourcegroup.com/a-washington-startup-is-looking-to-make-a-big-impact/#respond Fri, 13 Jun 2014 23:06:33 +0000 http://www.twresourcegroup.com/?p=459 Washington State is no stranger to entrepreneurs, venture capital and angel investments, high tech firms, innovation, and changing industries through smart thinking. This has been readily seen in the marijuana industry. Changing laws, specially I-52, allow for the legal use and sell of recreational marijuana in Washington State and with comes a whole new bread […]

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]]> https://www.twresourcegroup.com/a-washington-startup-is-looking-to-make-a-big-impact/feed/ 0 459 Releasing Products that are Better & Stronger https://www.twresourcegroup.com/releasing-products-that-are-better-stronger/ https://www.twresourcegroup.com/releasing-products-that-are-better-stronger/#respond Fri, 30 May 2014 21:05:31 +0000 http://www.twresourcegroup.com/?p=427 Brands, whether they are large, small or somewhere in between, have to continue to innovate in product lines as well as the marketing message behind those products. Through a brand’s product line, product can keep companies relevant, especially with changing youth, or useful with consumers who make up the major purchasing demographics. The real estate […]

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]]> https://www.twresourcegroup.com/releasing-products-that-are-better-stronger/feed/ 0 427 SEO SPAM Comment Left on Another Website https://www.twresourcegroup.com/seo-spam-comment-left-on-another-website/ https://www.twresourcegroup.com/seo-spam-comment-left-on-another-website/#respond Wed, 16 Oct 2013 17:11:46 +0000 http://www.twresourcegroup.com/?p=418 This comment was posted on another website; it was moderated. How do ‘so-called’ SEO-ers think junk commenting is a way to get a comment backlink? Seems like a loosing endeavour to me. Recommendation: Don’t do this.

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]]> https://www.twresourcegroup.com/seo-spam-comment-left-on-another-website/feed/ 0 418 Marketing is Easier with Networking Events https://www.twresourcegroup.com/marketing-is-easier-with-networking-events/ https://www.twresourcegroup.com/marketing-is-easier-with-networking-events/#respond Wed, 10 Apr 2013 23:02:55 +0000 http://www.twresourcegroup.com/?p=409 One type of marketing that I’ve been terrible at is the traditional face-to-face. As a real estate broker, after work I find myself seeking quiet time and wanting to take a chill pill. Anyone who is in sales can probably attest to that with all the talking, emailing, phone calling, and negotiating done a daily […]

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]]> https://www.twresourcegroup.com/marketing-is-easier-with-networking-events/feed/ 0 409 How can Small and Startup Brands Compete in Google? https://www.twresourcegroup.com/how-can-small-and-startup-brands-compete-in-google/ https://www.twresourcegroup.com/how-can-small-and-startup-brands-compete-in-google/#respond Sat, 16 Mar 2013 14:47:23 +0000 http://www.twresourcegroup.com/?p=404 Since Pubcon 2012, I have noticed more changes to Google’s search results algo. Not just Google’s focus on big brands but, on one of my sites in particular, their force rewrite of a site’s title tag. With confirmation of another Panda update these changes could be even more pronounced. Small sites, 1000 pages or less, […]

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]]> https://www.twresourcegroup.com/how-can-small-and-startup-brands-compete-in-google/feed/ 0 404 Stop Killing Your Content 3.3 https://www.twresourcegroup.com/stop-killing-your-content-3-3/ https://www.twresourcegroup.com/stop-killing-your-content-3-3/#respond Fri, 19 Oct 2012 20:33:35 +0000 http://www.twresourcegroup.com/?p=375 Stop Killing Your Content 3.3 at Pubcon – Photos are far more viral than infographics and videos. – Traffic is greater than search; and converting traffic than search. – Good content takes: Planing, research, drafting, Editing, Revisions, Publishing. – Author Rank is the Who of Content. – Style Guides and Education are Everything. – Live […]

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]]> https://www.twresourcegroup.com/stop-killing-your-content-3-3/feed/ 0 375 Content Creation for SEO https://www.twresourcegroup.com/content-creation-for-seo/ https://www.twresourcegroup.com/content-creation-for-seo/#respond Thu, 18 Oct 2012 19:18:59 +0000 http://www.twresourcegroup.com/?p=372 My notes from Content Creation and Social Collaboration for SEO 3.2 at Pubcon. – Do not lift content 🙂 – User friendly content and spelling and grammar count. – High quality should be the focus. – Easy to skim, bullet points, short and sweet. – Stay on top of competitors are doing and stay competitive. […]

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]]> https://www.twresourcegroup.com/content-creation-for-seo/feed/ 0 372 Low-Risk High-Reward Link Building https://www.twresourcegroup.com/low-risk-high-reward-link-building/ https://www.twresourcegroup.com/low-risk-high-reward-link-building/#respond Thu, 18 Oct 2012 18:09:30 +0000 http://www.twresourcegroup.com/?p=368 My notes from Low-Risk High-Reward Link Building 3.1 at Pubcon. – Buy some books on writing and arm yourself with great content with proper grammar to generate links. – Hire a journalist or writer: could be difficult who doesn’t know real estate industry. – Build online tutorials around real estate. Jake mentioned this and seems […]

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]]> https://www.twresourcegroup.com/low-risk-high-reward-link-building/feed/ 0 368 Lead Generation 2.4 https://www.twresourcegroup.com/lead-generation-2-4/ https://www.twresourcegroup.com/lead-generation-2-4/#respond Wed, 17 Oct 2012 23:59:29 +0000 http://www.twresourcegroup.com/?p=365 My notes from Lead Generation 2.4 at Pubcon. – What is the most important part of a lead? A LEAD. – Not all leads are created equal: Source, Segment. – Some of the best lead gen campaigns are simple; email and phone campaigns. – Where can I get in front of large traffic sources? – […]

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]]> https://www.twresourcegroup.com/lead-generation-2-4/feed/ 0 365 Authorship Ranking and Authority https://www.twresourcegroup.com/authorship-ranking-and-authority/ https://www.twresourcegroup.com/authorship-ranking-and-authority/#respond Wed, 17 Oct 2012 23:10:16 +0000 http://www.twresourcegroup.com/?p=362 Notes from Author Ranking with CopyBlogger, Stephan Spencer, Eric Engie, Jim Boykin, – Bring traffic through good content not writing for search engines. – If you become a likeable expert people are more likely to do business with you. – CopyBlogger was in real estate 😀 – Links are citations; citations are links. – Through […]

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]]> https://www.twresourcegroup.com/authorship-ranking-and-authority/feed/ 0 362 SEO with Greg Boser (BlueGlass) 2.3 https://www.twresourcegroup.com/seo-with-greg-boser-blueglass-2-3/ https://www.twresourcegroup.com/seo-with-greg-boser-blueglass-2-3/#respond Wed, 17 Oct 2012 20:59:40 +0000 http://www.twresourcegroup.com/?p=360 My notes from SEO with Greg Boser (Blue Glass) 2.3 at Pubcon. – Be proactice at looking at previous SEO strategies. – Sometimes you have to take a step to move forward in the future. – If you have content that isn’t doing well that should be corrective. Focus on Building brand for links instead. […]

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]]> https://www.twresourcegroup.com/seo-with-greg-boser-blueglass-2-3/feed/ 0 360 Algo Profroofing Your Website 2.2 https://www.twresourcegroup.com/algo-profroofing-your-website-2-2/ https://www.twresourcegroup.com/algo-profroofing-your-website-2-2/#respond Wed, 17 Oct 2012 19:09:14 +0000 http://www.twresourcegroup.com/?p=357 My notes from Algo Proofing and Sustainable SEO Your Website 2.2 at Pubcon. – Need to optimize for search engines of the future. – The future of search is verbs- Bill Gates – Stop chasing the algo and start chasing visitors. – Most search engines are not us (SEO-ers). – Google is biased towards customers […]

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]]> https://www.twresourcegroup.com/algo-profroofing-your-website-2-2/feed/ 0 357 Best Practices for Landing Pages 1.4 https://www.twresourcegroup.com/best-practices-for-landing-pages/ https://www.twresourcegroup.com/best-practices-for-landing-pages/#respond Tue, 16 Oct 2012 20:56:19 +0000 http://www.twresourcegroup.com/?p=351 My notes from Best Practices for Landing Pages Pubcon with Tim Ash 1.4 at Pubcon – Sometimes ask the minimum. – What’s the call to action? – Let them download. – Don’t ask for crap you don’t need. – TOO MUCH TEXT – Increase conversion and comprehension by decreasing text. – Keep your promises. — […]

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]]> https://www.twresourcegroup.com/best-practices-for-landing-pages/feed/ 0 351 SEO: Hot topics and Trends Session 1.2 https://www.twresourcegroup.com/seo-hot-topics-and-trends-session-1-2/ https://www.twresourcegroup.com/seo-hot-topics-and-trends-session-1-2/#respond Tue, 16 Oct 2012 18:31:20 +0000 http://www.twresourcegroup.com/?p=347 Notes from SEO Topics and Trends at Pubcon. – Keyword research; nothing new there. – Still a focus on geography still important and probably modifies local/places results. – Still need to get a back link tool and conduct market research on competitors. – How can links support information found on linked to page? – Which […]

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]]> https://www.twresourcegroup.com/seo-hot-topics-and-trends-session-1-2/feed/ 0 347 Flight into Pubcon Vegas 2012 https://www.twresourcegroup.com/flight-into-pubcon-vegas-2012/ https://www.twresourcegroup.com/flight-into-pubcon-vegas-2012/#respond Tue, 16 Oct 2012 00:28:50 +0000 http://www.twresourcegroup.com/?p=339 In the middle of the flight from Seattle to Las Vegas and I’m really looking forward to this years Pubcon. Being my 3rd year, I know what to expect and how to plan courses as well as social activities. Two items on the top of the agenda are: 1. New SEO Strategies for Linking Building. […]

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]]> https://www.twresourcegroup.com/flight-into-pubcon-vegas-2012/feed/ 0 339 Leaving for Pubcon 2012 in 4 Days https://www.twresourcegroup.com/leaving-for-pubcon-2012-in-4-days/ https://www.twresourcegroup.com/leaving-for-pubcon-2012-in-4-days/#respond Thu, 11 Oct 2012 17:59:20 +0000 http://www.twresourcegroup.com/?p=334 Monday afternoon I fly out for Pubcon 2012 and I am really excited as this is year 3. My work as a Marysville real estate broker is in the slow season due to people getting their kids back in sports, after school activities, and just the general chaos of the pending holidays. As with previous […]

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]]> https://www.twresourcegroup.com/leaving-for-pubcon-2012-in-4-days/feed/ 0 334 Pubcon 2012 I’m Making Plans! https://www.twresourcegroup.com/pubcon-2012-im-making-plans/ https://www.twresourcegroup.com/pubcon-2012-im-making-plans/#respond Mon, 11 Jun 2012 06:07:48 +0000 http://www.twresourcegroup.com/?p=329 VEGAS!! Again … Wohakhak

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]]> https://www.twresourcegroup.com/pubcon-2012-im-making-plans/feed/ 0 329 Window Cleaning Website Complete https://www.twresourcegroup.com/window-cleaning-website-complete/ https://www.twresourcegroup.com/window-cleaning-website-complete/#respond Thu, 29 Mar 2012 05:18:03 +0000 http://www.twresourcegroup.com/?p=320 A few days ago a college friend asked me to build him a new website for his Redmond window cleaning company. It has been sometime since last doing a site yet I thought it would be a fun time and play around with new WordPress themes. With this website I took a different approach and […]

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]]> https://www.twresourcegroup.com/window-cleaning-website-complete/feed/ 0 320 Doing It Myself Still with Good Results https://www.twresourcegroup.com/doing-it-myself-still-with-good-results/ https://www.twresourcegroup.com/doing-it-myself-still-with-good-results/#respond Fri, 03 Feb 2012 02:36:19 +0000 http://www.twresourcegroup.com/?p=315 Do-it-yourself marketing is nothing new and for me it’s a daily activity. As a real estate broker by and SEO hack by night, it is imperative to stay on top of strategies and learn how to implement the latest and greatest techniques. In November 2011 I attended PubCon Vegas for the second time. Staying more […]

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]]> https://www.twresourcegroup.com/doing-it-myself-still-with-good-results/feed/ 0 315 Marysville Meadows Project: Outranking a Competitor https://www.twresourcegroup.com/marysville-meadows-project-outranking-a-competitor/ https://www.twresourcegroup.com/marysville-meadows-project-outranking-a-competitor/#respond Tue, 10 May 2011 00:11:51 +0000 http://www.twresourcegroup.com/?p=302 Last week Mr. L. emailed me regarding a particular problem he is having with being out ranked in the SERPs by a competitor for keywords that has had a lot of time and money invested into the advertising. Mr. L.’s is highly frustrated and his situation is probably not that uncommon in the highly competitive […]

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]]> https://www.twresourcegroup.com/marysville-meadows-project-outranking-a-competitor/feed/ 0 302 What is the Value of Quality SEO? https://www.twresourcegroup.com/what-is-the-value-of-quality-seo/ https://www.twresourcegroup.com/what-is-the-value-of-quality-seo/#respond Tue, 05 Jan 2010 21:26:56 +0000 http://www.twresourcegroup.com/2007/11/30/what-is-the-value-of-quality-seo/ The small business sector should be paying close attention to how their website is performing on the WWW dot. Why? Reason: To find missed opportunities. Small business owners are faced with particular online challenges that their larger competitors may not and that is of having an in-house SEO (search engine optimization) expert or even a […]

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]]> https://www.twresourcegroup.com/what-is-the-value-of-quality-seo/feed/ 0 76 PubCon Day 3 – Content Creation, Topics, and Search https://www.twresourcegroup.com/pubcon-day-3-content-creation-topics-and-search/ https://www.twresourcegroup.com/pubcon-day-3-content-creation-topics-and-search/#respond Fri, 13 Nov 2009 23:03:16 +0000 http://www.twresourcegroup.com/?p=253 Day 3 of Pubcon started out a little slow for me due to Day 2‘s night out with friends. The morning sessions where missed but had the chance to grab three great panels. – Real World Winning Tactics for Content Creation – Search Bloggers: What’s Hot and Trending? – Super Session : Search Engines and […]

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]]> https://www.twresourcegroup.com/pubcon-day-3-content-creation-topics-and-search/feed/ 0 253 Day 2 PubCon recap and Mind Dump https://www.twresourcegroup.com/day-2-pubcon-recap-and-mind-dump/ https://www.twresourcegroup.com/day-2-pubcon-recap-and-mind-dump/#comments Thu, 12 Nov 2009 02:09:45 +0000 http://www.twresourcegroup.com/?p=247 Sitting here with loads on my mind, it is only pertinent that I have a icy cold adult beverage and stream KISW while working out today’s Scooby Snacks of information. Today’s agenda covered a lot of different topics and the panels where unbelievable so here is the short list and then onto more detail (panel […]

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]]> https://www.twresourcegroup.com/day-2-pubcon-recap-and-mind-dump/feed/ 1 247 PubCon Day 1 Recap & What Has Me Thinking https://www.twresourcegroup.com/pubcon-day-1-recap-and-what-has-me-thinking/ https://www.twresourcegroup.com/pubcon-day-1-recap-and-what-has-me-thinking/#respond Wed, 11 Nov 2009 18:14:39 +0000 http://www.twresourcegroup.com/?p=245 Yesterday was my very first day attending PubCon and to say the least – I was impressed. The talent that conducting the panels and speaking at the keynote was second to none, well expect for one gal – she was out of her league. The day started out with a morning Keynote with Zappos.com CEO […]

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]]> https://www.twresourcegroup.com/pubcon-day-1-recap-and-what-has-me-thinking/feed/ 0 245 Day 1 Itinerary for PubCon 2009 and Initial Thoughts https://www.twresourcegroup.com/day-1-itinerary-for-pubcon-2009-and-initial-thoughts/ https://www.twresourcegroup.com/day-1-itinerary-for-pubcon-2009-and-initial-thoughts/#comments Mon, 09 Nov 2009 21:19:42 +0000 http://www.twresourcegroup.com/?p=242 After arriving 2+ hours early for registration I have a few moments to look through Day 1 of PubCon’s itinerary to see what topics would interest me. The one thing I noticed is that registration for the days events starts at 7:30 am. Don’t they know I am night owl? The founders probably missed my […]

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]]> https://www.twresourcegroup.com/day-1-itinerary-for-pubcon-2009-and-initial-thoughts/feed/ 2 242 Taking Off To PubCon 2009 https://www.twresourcegroup.com/taking-off-to-pubcon-2009/ https://www.twresourcegroup.com/taking-off-to-pubcon-2009/#respond Sun, 08 Nov 2009 07:30:50 +0000 http://www.twresourcegroup.com/?p=240 In a few hours I will be on my flight headed to the city that never sleeps, Las Vegas. This isn’t the typical Vegas bachelor party debackle. This trip has a business focus and it will my first trip to PubCon – Search Marketing Conference. My day job is in the real estate sector as […]

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]]> https://www.twresourcegroup.com/taking-off-to-pubcon-2009/feed/ 0 240 Facebook Status Update & Micro Blogging Experiment https://www.twresourcegroup.com/facebook-status-update-micro-blogging-experiment/ https://www.twresourcegroup.com/facebook-status-update-micro-blogging-experiment/#respond Wed, 13 May 2009 20:17:43 +0000 http://www.twresourcegroup.com/?p=165 Yesterday while sitting at my desk an idea popped into my head after reading some status updates and which ones generate discussions. A few times I have randomly posted status updates that I knew my friends would instantly jump on the chance to “dis” me on. The most recent was a status update with reference […]

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]]> https://www.twresourcegroup.com/facebook-status-update-micro-blogging-experiment/feed/ 0 165 The site has been full of neglect https://www.twresourcegroup.com/the-site-has-been-full-of-neglect/ https://www.twresourcegroup.com/the-site-has-been-full-of-neglect/#respond Mon, 02 Feb 2009 20:04:41 +0000 http://www.twresourcegroup.com/?p=162 Again I have been busy building website, updating sites to WordPress 2.7 and putting proposals together and haven’t been blogging like I should. Hopefully that will change soon, or maybe not (don’t know which one is a good thing) and I can get to posting about marketing again.

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]]> https://www.twresourcegroup.com/the-site-has-been-full-of-neglect/feed/ 0 162 The importance to take your own videos https://www.twresourcegroup.com/the-importance-to-take-your-own-videos/ https://www.twresourcegroup.com/the-importance-to-take-your-own-videos/#respond Thu, 16 Oct 2008 23:59:38 +0000 http://www.twresourcegroup.com/?p=114 Video marketing has become popular just like blogging since the revolution of online viral marketing. People make professional videos detailing services, conferences, webinars and just for fun all to increase market presence and/or share with friends and family. I have watched a lot of videos on YouTube and the ones that show in all our […]

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]]> https://www.twresourcegroup.com/the-importance-to-take-your-own-videos/feed/ 0 114 A free alternative to hosting your own website https://www.twresourcegroup.com/a-free-alternative-to-hosting-your-own-website/ https://www.twresourcegroup.com/a-free-alternative-to-hosting-your-own-website/#respond Tue, 12 Aug 2008 20:04:37 +0000 http://www.twresourcegroup.com/?p=109 For many the problem of having a website stems from the fear of technology. In the early stages of the internet building a website was done by masters of html, server side hosting and a host of other magical tricks. But today’s alternatives have made it as easy as having a MySpace account. My first […]

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]]> https://www.twresourcegroup.com/a-free-alternative-to-hosting-your-own-website/feed/ 0 109 Taking market share in a downed economy https://www.twresourcegroup.com/taking-market-share-in-a-downed-economy/ https://www.twresourcegroup.com/taking-market-share-in-a-downed-economy/#respond Thu, 24 Jul 2008 05:17:34 +0000 http://www.twresourcegroup.com/?p=108 Economical times can force businesses to make decision they would rather avoid. Typically, though exceptions are rare, companies thrive on sales of good and/or services to get through daily operations. But in challenging economic times companies need to think of avenues to pull in a fresh source of business. It boils down to advertising and […]

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]]> https://www.twresourcegroup.com/taking-market-share-in-a-downed-economy/feed/ 0 108 FBI email scam…how ingenious…Not https://www.twresourcegroup.com/fbi-email-scam-how-ingenious-not/ https://www.twresourcegroup.com/fbi-email-scam-how-ingenious-not/#comments Fri, 20 Jun 2008 19:29:39 +0000 http://www.twresourcegroup.com/?p=100 This is too funny and is first for me. Today I received this email supposedly from the FBI. I’m not an expert on the FBI but something tells me that they do not send emails notifying beneficiaries of large sums of money. Call me stereotypical but I seem to believe that they are black tie, […]

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]]> https://www.twresourcegroup.com/fbi-email-scam-how-ingenious-not/feed/ 7 100 Why Live Search is failing Microsoft https://www.twresourcegroup.com/why-live-search-is-failing-microsoft/ https://www.twresourcegroup.com/why-live-search-is-failing-microsoft/#respond Sun, 15 Jun 2008 03:32:07 +0000 http://www.twresourcegroup.com/?p=99 Everyone who follows online search is familiar with the competitive nature of the industry. The big three, Google, Yahoo and Microsoft, compete heavily to deliver the most accurate search results on a given query. That is why Microsoft made the half assed attempt to takeover Yahoo. As it sits, Google controls search, period, and that […]

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]]> https://www.twresourcegroup.com/why-live-search-is-failing-microsoft/feed/ 0 99 What can traditional networking do to increase your market presence? https://www.twresourcegroup.com/what-can-traditional-networking-do-to-increase-your-market-presence/ https://www.twresourcegroup.com/what-can-traditional-networking-do-to-increase-your-market-presence/#respond Thu, 29 May 2008 23:52:00 +0000 http://www.twresourcegroup.com/?p=98 As a small business marketing consultant I come across many types of businesses that have one thing in common; they want to increase profitability in an affordable and streamlined fashion. Marketing is more much more than a single act; its a constant action that builds branding and awareness through effective means of targeting market segments. […]

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]]> https://www.twresourcegroup.com/what-can-traditional-networking-do-to-increase-your-market-presence/feed/ 0 98 Upgrading to WordPress 2.5 https://www.twresourcegroup.com/upgrading-to-wordpress-25/ https://www.twresourcegroup.com/upgrading-to-wordpress-25/#comments Wed, 23 Apr 2008 17:06:57 +0000 http://www.twresourcegroup.com/?p=89 The other day I tried to upgrade from WordPress 2.1.1, I know…the platform was quite old, to version 2.5. It was all going good until I followed some instruction on a forum which I did not completely understand. After going through the steps, which called for deleting some files, I tried the new install and […]

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]]> https://www.twresourcegroup.com/upgrading-to-wordpress-25/feed/ 2 89 Do not let updates hold you back from improving your blog https://www.twresourcegroup.com/do-not-let-updates-hold-you-back-from-improving-your-blog/ https://www.twresourcegroup.com/do-not-let-updates-hold-you-back-from-improving-your-blog/#respond Wed, 16 Apr 2008 17:17:40 +0000 http://www.twresourcegroup.com/do-not-let-updates-hold-you-back-from-improving-your-blog/ Through a website’s lifecycle there will be many updates, changes, themes and links that may change or affect the way the website ultimately functions. These probably seem more common now-a-days since the majority of people using blog platforms increases. From experience themes are the easiest item to install. Just download a theme and install it […]

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]]> https://www.twresourcegroup.com/do-not-let-updates-hold-you-back-from-improving-your-blog/feed/ 0 88 Our blog turns 1 years old https://www.twresourcegroup.com/our-blog-turns-1-years-old/ https://www.twresourcegroup.com/our-blog-turns-1-years-old/#respond Thu, 03 Apr 2008 23:26:02 +0000 http://www.twresourcegroup.com/2008/04/03/our-blog-turns-1-years-old/ Without even noticing, TW Resource Group’s blog turns 1 year old! “Happy birthday to us”….”Happy birthday to us”…okay I will not subject anyone to my singing. Hooray…we have managed to survive, grow and continue to keep on keeping on. I would like to thank everyone who has made this a special experience, contributed time and […]

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]]> https://www.twresourcegroup.com/our-blog-turns-1-years-old/feed/ 0 85 Build traffic and have fun at the same time with blog contests https://www.twresourcegroup.com/build-traffic-and-have-fun-at-the-same-time-with-blog-contests/ https://www.twresourcegroup.com/build-traffic-and-have-fun-at-the-same-time-with-blog-contests/#respond Thu, 27 Mar 2008 23:28:31 +0000 http://www.twresourcegroup.com/2008/03/27/build-traffic-and-have-fun-at-the-same-time-with-blog-contests/ One of the most effective ways to build traffic to a website is through the use of contests. Why is that? Well, contests engage people, draw upon communities and spread like a viral infection does through a college campus (okay maybe not the best analogy). One contest that has the real estate community smashing away […]

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]]> https://www.twresourcegroup.com/build-traffic-and-have-fun-at-the-same-time-with-blog-contests/feed/ 0 84 Becareful not to spam the people you are trying to target https://www.twresourcegroup.com/becareful-not-to-spam-the-people-you-are-trying-to-target/ https://www.twresourcegroup.com/becareful-not-to-spam-the-people-you-are-trying-to-target/#respond Tue, 19 Feb 2008 21:04:26 +0000 http://www.twresourcegroup.com/2008/02/19/becareful-not-to-spam-the-people-you-are-trying-to-target/ The more time I spend moderating blogs, checking emails the more I reflect on: what drives people to try and spam their target audience with the hopes of increasing business? It is probably ignorance, relying on bad information and/or desperation that these tactics are used. A year back or so I was sending unsolicited emails […]

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]]> https://www.twresourcegroup.com/becareful-not-to-spam-the-people-you-are-trying-to-target/feed/ 0 83 Another project is completed…it went by fast. https://www.twresourcegroup.com/another-project-is-completed-it-went-by-fast/ https://www.twresourcegroup.com/another-project-is-completed-it-went-by-fast/#respond Tue, 05 Feb 2008 19:19:22 +0000 http://www.twresourcegroup.com/2008/02/05/another-project-is-completedit-went-by-fast/ My habit which is starting to form completing projects is to blog about the project, what experiences I learned. This project was for an existing client, Chris Ward, and it was about creating media based content that could rank on Google for top keywords. We started by meeting up and outlining the project goals and […]

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]]> https://www.twresourcegroup.com/another-project-is-completed-it-went-by-fast/feed/ 0 82 Being close to competition is not as bad as it seems https://www.twresourcegroup.com/being-close-to-competition-is-not-as-bad-as-it-seems/ https://www.twresourcegroup.com/being-close-to-competition-is-not-as-bad-as-it-seems/#respond Thu, 13 Dec 2007 19:03:23 +0000 http://www.twresourcegroup.com/2007/12/13/being-close-to-competition-is-not-a-bad-as-it-seems/ There is something I learned in business school but never paid to much attention to it then. It’s the concept of being close to your competition. Not in the sense of business strategy and model but in the physical sense of the terms. If you are a software company, like Google, then you move near […]

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]]> https://www.twresourcegroup.com/being-close-to-competition-is-not-as-bad-as-it-seems/feed/ 0 78 Dilemma with good and bad linking tactics https://www.twresourcegroup.com/dilemma-with-good-and-bad-linking-tactics/ https://www.twresourcegroup.com/dilemma-with-good-and-bad-linking-tactics/#respond Sun, 11 Nov 2007 00:13:33 +0000 http://www.twresourcegroup.com/2007/11/10/delma-with-good-and-bad-linking-tactics/ Purchasing blog posts, from other website owners, has been looked at and evaluated by Google in recent SEO news, the Google Slap, and as a result many blogs devalued. The real estate industry was focused on quite heavily because competition in the real estate industry, between agents and offices, forced other to resort to paid tactics to generate higher […]

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]]> https://www.twresourcegroup.com/dilemma-with-good-and-bad-linking-tactics/feed/ 0 75 PR Update or so it seems https://www.twresourcegroup.com/pr-update-or-so-it-seems/ https://www.twresourcegroup.com/pr-update-or-so-it-seems/#respond Sun, 28 Oct 2007 19:23:54 +0000 http://www.twresourcegroup.com/2007/10/28/pr-update-or-so-it-seems/ I was reviewing my real estate website yesterday and noticed that the healthy PR 5 it had was reduced to a 4. Now that does not make me to happy since all the work went into rebuilding the site using a SEO friendly platform. The good news is that most off the interior pages received […]

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]]> https://www.twresourcegroup.com/pr-update-or-so-it-seems/feed/ 0 72 Project Auto Movie Part 6 https://www.twresourcegroup.com/project-auto-movie-part-6/ https://www.twresourcegroup.com/project-auto-movie-part-6/#respond Tue, 14 Aug 2007 03:39:16 +0000 http://www.twresourcegroup.com/2007/08/13/project-auto-movie-part-6/ Everything has gone according to plan and as it sits we have over 20 minutes of car footage to be meshed with interviews. In addition to our long footage, Dayzed50 and I both got invited to the Marlboro Open at Pacific Raceways on August 28th. There is more to come and “on” with the compiling!!

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]]> https://www.twresourcegroup.com/project-auto-movie-part-6/feed/ 0 70 Project Auto Movie Part 5 https://www.twresourcegroup.com/project-auto-movie-part-5/ https://www.twresourcegroup.com/project-auto-movie-part-5/#respond Wed, 25 Jul 2007 01:47:40 +0000 http://www.twresourcegroup.com/2007/07/24/project-auto-movie-part-5/ The Project Auto Movie has been coming along smoothly with Dayzed50 and I gathering moving clips and post Mustang racing blogs getting for this step. Now we have enough footage stemming from 2005 that can be compiled into a short film of our passion. Dayzed50 has some new DVD burning software and I have all […]

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]]> https://www.twresourcegroup.com/project-auto-movie-part-5/feed/ 0 69 Another Project Complete https://www.twresourcegroup.com/another-project-complete/ https://www.twresourcegroup.com/another-project-complete/#respond Sat, 21 Jul 2007 01:47:04 +0000 http://www.twresourcegroup.com/2007/07/20/another-project-complete/ I have been working on writing content for my real estate website for the last 2 1/2 months and finally it is complete. It came our great and I would like to that Jim Messenger for creating my wonder blogsite platform. The main focus was creating a hierarchy to the pages with it starting at […]

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]]> https://www.twresourcegroup.com/another-project-complete/feed/ 0 68 301 Direct Files https://www.twresourcegroup.com/301-direct-files/ https://www.twresourcegroup.com/301-direct-files/#respond Wed, 18 Jul 2007 01:47:17 +0000 http://www.twresourcegroup.com/2007/07/17/301-direct-files/ I have recently redone a real estate website and one of the procedures was to create a 301 Redirect file to make sure old pages would be redirected to the new landing page. But there seems to be a problem when Google reads the 301 Redirect file as well as giving weight to the landing […]

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]]> https://www.twresourcegroup.com/301-direct-files/feed/ 0 67 Happy 4th of July https://www.twresourcegroup.com/happy-4th-of-july/ https://www.twresourcegroup.com/happy-4th-of-july/#comments Wed, 04 Jul 2007 03:59:48 +0000 http://www.twresourcegroup.com/2007/07/03/happy-4th-of-july/ Tomorrow is the day we celebrate the United States independence and our continued freedom. It is a day for many Americans to spend time with family and friends while lighting off fire works. I will be going out on the Puget Sound to soak up the summer sun and do some crabbing with my dad and […]

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]]> https://www.twresourcegroup.com/happy-4th-of-july/feed/ 1 66 Linking Strategies Explored https://www.twresourcegroup.com/linking-strategies-explored/ https://www.twresourcegroup.com/linking-strategies-explored/#comments Tue, 19 Jun 2007 08:25:24 +0000 http://www.twresourcegroup.com/2007/06/19/linking-strategies-explored/ Over the past year there has been many changes across the internet regarding linking strategies and how effective they will over the long haul. To me there are three predominate with a few subset strategies being used and it is my goal to hash personal thoughts out as well as analyze some others to determine […]

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]]> https://www.twresourcegroup.com/linking-strategies-explored/feed/ 3 63 Commodity goods on the web https://www.twresourcegroup.com/commodity-goods-on-the-web/ https://www.twresourcegroup.com/commodity-goods-on-the-web/#respond Mon, 18 Jun 2007 07:27:56 +0000 http://www.twresourcegroup.com/2007/06/17/commodity-goods-on-the-web/ I have been doing some thinking regarding commodity goods and the vast number of websites selling similar goods. The number has to be astounding and getting a website marketed to effectively generate revenue is probably becoming increasingly more difficult. As I surfed the net looking at websites I found one that caught my attention JJ […]

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]]> https://www.twresourcegroup.com/commodity-goods-on-the-web/feed/ 0 57 Real Estate Project https://www.twresourcegroup.com/real-estate-project/ https://www.twresourcegroup.com/real-estate-project/#respond Mon, 11 Jun 2007 16:38:58 +0000 http://www.twresourcegroup.com/2007/06/11/real-estate-project/ The other week I started a major website project for my real estate company Barnett Associates Real Estate, LLC. The company has decided to switch providers and building a new real estate website from the ground up. There were many reasons for the change but the biggest being the updated software we are going to […]

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]]> https://www.twresourcegroup.com/real-estate-project/feed/ 0 56 Project Completion https://www.twresourcegroup.com/project-completion/ https://www.twresourcegroup.com/project-completion/#respond Fri, 01 Jun 2007 02:02:20 +0000 http://www.twresourcegroup.com/2007/05/31/project-completion/ Today I finalized a project for the Chris Ward Team and it feels so good. Not in the aspect of collecting money but in the aspect of setting out to do a job and working through it and seeing the project in all its glory. Completing a project gives me so much intrinsic satisfaction, a […]

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]]> https://www.twresourcegroup.com/project-completion/feed/ 0 54 Price vs Service https://www.twresourcegroup.com/price-vs-service/ https://www.twresourcegroup.com/price-vs-service/#comments Tue, 29 May 2007 21:48:54 +0000 http://www.twresourcegroup.com/2007/05/29/price-vs-service/ Another area of marketing that gets overlooked is pricing points. Targeting consumers takes much more than a nifty product and slogan; it has to involve price to give the product the perfect desire and balance a level of service associated with that price. If a product is priced cheaply and marketed to people with upper […]

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]]> https://www.twresourcegroup.com/price-vs-service/feed/ 2 51 Toby Barnett, Senior Consultant https://www.twresourcegroup.com/toby-barnett/ https://www.twresourcegroup.com/toby-barnett/#respond Mon, 28 May 2007 22:58:35 +0000 http://www.twresourcegroup.com/2007/05/28/toby-barnett/ Toby’s Experience Toby first got his experience in the consulting industry while studying at the University of Washington, Bothell. He worked as the team leader and manager of a team of four that provided consulting services to a Kirkland based millwork company, Masterpiece AG-Limited. Through that experience Toby learned team dynamics, leadership, time management and […]

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]]> https://www.twresourcegroup.com/toby-barnett/feed/ 0 49 Danielle Decker https://www.twresourcegroup.com/danielle-decker/ https://www.twresourcegroup.com/danielle-decker/#respond Thu, 24 May 2007 13:42:38 +0000 http://www.twresourcegroup.com/2007/05/24/danielle-decker/ My long time friend, Danielle Decker just graduated from Cornish College of the Arts and today I took off work early to go over and see her art exhibits. As I walked around the college it got me thinking how could Danielle break out in the art world through effective small business marketing? There are […]

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]]> https://www.twresourcegroup.com/danielle-decker/feed/ 0 46 Meeting in Person https://www.twresourcegroup.com/meeting-in-person/ https://www.twresourcegroup.com/meeting-in-person/#respond Mon, 21 May 2007 21:38:45 +0000 http://www.twresourcegroup.com/2007/05/21/meeting-in-person/ Blogging and the interaction of social communities is the foundation to the blogosphere’s success. But one thing that doesn’t happen to often is meeting other bloggers face-to-face and only recently have I begun to get out there and professionally socialize with other bloggers in the community. I have met most of the founders from ActiveRain and […]

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]]> https://www.twresourcegroup.com/meeting-in-person/feed/ 0 44 Social Bookmarks https://www.twresourcegroup.com/social-bookmarks/ https://www.twresourcegroup.com/social-bookmarks/#respond Wed, 16 May 2007 22:09:32 +0000 http://www.twresourcegroup.com/2007/05/16/social-bookmarks/ Today I have been busy working on inserting social bookmarks on our blog and after tons of trial and error I found one that worked great, though pictures would have been nice. Social Bookmarking is an easy way for bloggers to save all their favorite posts using a variety of applications. They can be found […]

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]]> https://www.twresourcegroup.com/social-bookmarks/feed/ 0 43 Consistency in Marketing https://www.twresourcegroup.com/consistency-in-marketing/ https://www.twresourcegroup.com/consistency-in-marketing/#comments Thu, 10 May 2007 18:46:06 +0000 http://www.twresourcegroup.com/2007/05/10/consistency-in-marketing/ Another attribute of marketing that many forget about is consistency. Consistency has nothing to do with the strategy being deployed but the repetition of the strategy. I have seen so many small companies spend a lot of time developing workable strategies, get all the material ready and then work it for only 3 months. Why […]

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]]> https://www.twresourcegroup.com/consistency-in-marketing/feed/ 2 42 Brand building basics for every company https://www.twresourcegroup.com/branding/ https://www.twresourcegroup.com/branding/#respond Wed, 25 Apr 2007 20:06:04 +0000 http://www.twresourcegroup.com/2007/04/25/branding/ Branding is one of the most important items to a companies marketing program because it will be with a company from the very beginning all the way to the end. Branding is an item that is usually over looked as a whole but by default is deployed by small businesses. Major corporations have spent billions […]

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]]> https://www.twresourcegroup.com/branding/feed/ 0 37 Project Auto Movie Part 4 https://www.twresourcegroup.com/project-auto-movie-part-4/ https://www.twresourcegroup.com/project-auto-movie-part-4/#comments Fri, 20 Apr 2007 04:36:44 +0000 http://www.twresourcegroup.com/2007/04/19/project-auto-movie-part-4/ Getting a phone call at work from Dayzed50, he asked me where was…”I am and just shutting my passenger door”…it was like; jackpot. Leaving work I headed over to Dazyed50‘s house to hear the initial start up after the motor instillation. He spent the early afternoon, Dayzed50 works graveyard, installing the H-pipe and fully assembling […]

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]]> https://www.twresourcegroup.com/project-auto-movie-part-4/feed/ 1 36