<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:media="http://search.yahoo.com/mrss/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:creativeCommons="http://backend.userland.com/creativeCommonsRssModule" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0"><channel><title>BusinessBlogAngel</title><link>http://claireraikes.blogs.com/bizblogangel/</link><description>Sharing business blogging tips and social media marketing know-how with small business owners, coaches, consultants and entrepreneurs who want to maximise impact and minimise cost of their PR &amp; marketing budgets. Plus coaching, tutoring and set-up services.</description><language>en</language><lastBuildDate>Tue, 16 Jun 2009 11:44:26 PDT</lastBuildDate><generator>TypePad http://www.typepad.com/</generator><media:thumbnail url="http://www.liveinessence.com/b4b_cover.jpg" /><media:keywords>business,blogging,business,blog,blog,marketing,blogging,tips,blogging,blog,blogger,blogging,for,coaches,blogging,for,brands</media:keywords><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Business/Management &amp; Marketing</media:category><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Business</media:category><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Technology</media:category><itunes:owner><itunes:email>claire@businessblogangel.com</itunes:email><itunes:name>Claire Raikes</itunes:name></itunes:owner><itunes:author>Claire Raikes</itunes:author><itunes:explicit>no</itunes:explicit><itunes:image href="http://www.liveinessence.com/b4b_cover.jpg" /><itunes:keywords>business,blogging,business,blog,blog,marketing,blogging,tips,blogging,blog,blogger,blogging,for,coaches,blogging,for,brands</itunes:keywords><itunes:subtitle>Grow your business with a blog - hints, tips, tricks and ideas for successful blogging.</itunes:subtitle><itunes:summary>Grow your business with a blog - hints, tips, tricks and ideas for successful blogging.</itunes:summary><itunes:category text="Business"><itunes:category text="Management &amp; Marketing" /></itunes:category><itunes:category text="Business" /><itunes:category text="Technology" /><geo:lat>51.479018</geo:lat><geo:long>-3.187108</geo:long><creativeCommons:license>http://creativecommons.org/licenses/by-nd/2.0/</creativeCommons:license><image><link>http://www.BusinessBlogAngel.com</link><url>http://www.liveinessence.com/feed_image.gif</url><title>BusinessBlogAngel</title></image><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/typepad/ClaireRaikes/bizblogangel" type="application/rss+xml" /><feedburner:emailServiceId>typepad/ClaireRaikes/bizblogangel</feedburner:emailServiceId><feedburner:feedburnerHostname>http://feedburner.google.com</feedburner:feedburnerHostname><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><item><title>Typepad, Guest Authors &amp; Keywords</title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/1-MkOL14SOQ/typepad-guest-authors-keywords.html</link><category>Blog Basics</category><category>Tutorials</category><category>compose post</category><category>guest authors</category><category>keywords</category><category>typepad</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Tue, 16 Jun 2009 11:44:26 PDT</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-68171035</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p>An email from a client asks, "One of my guest authors is saying that there is no box on her post for keywords. She was asking if she needed to pay as she's on some sort of trial with Typepad. Have you any idea what's happened as my other guest author doesn't seem to have had this problem."</p><p>As I explain in this video, it's nothing to do with paying and trials - it's all to do with the <strong>Compose Post</strong> view which that guest author sees and she can make the necessary changes herself really easily as shown here: <br> <object height="414" width="464"><param name="movie" value="http://content.screencast.com/users/blogangel/folders/Jing/media/8e6c0851-f384-430d-ad1d-2f2e3b37eaee/jingswfplayer.swf"></param> <param name="quality" value="high"></param> <param name="bgcolor" value="#FFFFFF"></param> <param name="flashVars" value="thumb=http://content.screencast.com/users/blogangel/folders/Jing/media/8e6c0851-f384-430d-ad1d-2f2e3b37eaee/FirstFrame.jpg&amp;containerwidth=464&amp;containerheight=414&amp;loaderstyle=jing&amp;content=http://content.screencast.com/users/blogangel/folders/Jing/media/8e6c0851-f384-430d-ad1d-2f2e3b37eaee/editing_compose_view_as_guest_author_in_typepad.swf"></param> <param name="allowFullScreen" value="true"></param> <param name="scale" value="showall"></param> <param name="allowScriptAccess" value="always"></param> <param name="base" value="http://content.screencast.com/users/blogangel/folders/Jing/media/8e6c0851-f384-430d-ad1d-2f2e3b37eaee/"></param> <embed allowfullscreen="true" allowscriptaccess="always" base="http://content.screencast.com/users/blogangel/folders/Jing/media/8e6c0851-f384-430d-ad1d-2f2e3b37eaee/" bgcolor="#FFFFFF" flashvars="thumb=http://content.screencast.com/users/blogangel/folders/Jing/media/8e6c0851-f384-430d-ad1d-2f2e3b37eaee/FirstFrame.jpg&amp;containerwidth=464&amp;containerheight=414&amp;loaderstyle=jing&amp;content=http://content.screencast.com/users/blogangel/folders/Jing/media/8e6c0851-f384-430d-ad1d-2f2e3b37eaee/editing_compose_view_as_guest_author_in_typepad.swf" height="414" quality="high" scale="showall" src="http://content.screencast.com/users/blogangel/folders/Jing/media/8e6c0851-f384-430d-ad1d-2f2e3b37eaee/jingswfplayer.swf" type="application/x-shockwave-flash" width="464"></embed> </object></p><div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=1-MkOL14SOQ:4JRPD4CInqw:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=1-MkOL14SOQ:4JRPD4CInqw:I9og5sOYxJI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=I9og5sOYxJI" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=1-MkOL14SOQ:4JRPD4CInqw:XxY2E-9dJTI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=XxY2E-9dJTI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/typepad/ClaireRaikes/bizblogangel/~4/1-MkOL14SOQ" height="1" width="1"/>]]></content:encoded><description>An email from a client asks, "One of my guest authors is saying that there is no box on her post for keywords. She was asking if she needed to pay as she's on some sort of trial with Typepad....</description><feedburner:origLink>http://claireraikes.blogs.com/bizblogangel/2009/06/typepad-guest-authors-keywords.html</feedburner:origLink></item><item><title>Sending Automated Direct Messages to New Followers in Twitter</title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/eWBUrL7moCY/sending-automated-direct-messages-to-new-followers-in-twitter.html</link><category>Twitter &amp; Related</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Wed, 20 May 2009 12:47:56 PDT</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-67064017</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p><a href="http://is.gd/Bi1C" onclick="window.open(this.href,'_blank','scrollbars=no,resizable=yes,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false" style="float: left;"><img alt="Tweetlater-birds" border="0" class="at-xid-6a00d8341cd23f53ef0115709a4b12970b " src="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef0115709a4b12970b-800wi" style="margin: 5px;" title="Tweetlater-birds"></img></a> I've just been reading a <a href="http://www.twitip.com/should-you-send-an-autoresponse-direct-message-to-new-followers/" target="_blank" title="Go read &quot;Should You Send an Autoresponse Direct Message to New Followers?&quot;">fascinating conversation</a> over at <a href="http://www.twitip.com" target="_blank" title="TwiTip - Twitter Tips in 140 Characters or More">TwiTip</a> started by <a href="http://twitter.com/bradshorr" target="_blank" title="Brad Shorr on Twitter">Brad Shorr</a> of <a href="http://www.wordsellinc.com/" target="_blank" title="Go visit Word Sell, Inc (Start Connecting)">Word Sell, Inc</a> about the practice of sending automated direct messages to new Twitter followers.</p><p>I DO send auto-DMs (using <a href="http://is.gd/Bi1C" target="_blank" title="For Twitter auto-DMs and loads more besides">TweetLater</a>), but if you read the comments there and view the results of the poll, you'll see that I'm very much in the minority; <strong>it seems most people really dislike it.</strong> I left a (rather long) comment to balance things out a bit. Here's an extract:</p><div class="blockquote" style="margin-left: 40px;">"Ricky Buchanan asks, <strong>“Have you EVER received an auto-DM which provided value to you as a consumer?” </strong>Well, no… but I’m not in Twitter to consume. I’m there to make new friends/partners, be helpful where I can and to learn and discover stuff.<br><br>Have I ever received an auto-DM which provided value to me? Absolutely! ... The best example being when I followed a guy in Australia. He’d caught my attention, I followed, and his subsequent auto-DM resulted in a couple of ‘learnings’, a potential JV partner and <a href="http://claireraikes.blogs.com/bizblogangel/2009/03/small-biz-marketing-idea-from-tim-the-ideas-guy.html" title="My post about Tim Reid, his auto-DM and TwitWall">a blog post</a>.<br><br>I guess with all things in life, you can’t please all the people all the time. And nor do I want to. <strong>I want to build relationships with <em>people I like and respect.</em></strong> The feeling isn’t always going to be mutual and hooray for that - keeps the world interesting. :o)"<br></div><p><br>So - that's my view. But you should be aware that it will <em>really</em> upset some people, so if you are going to use<strong> <a href="http://is.gd/Bi1C" target="_blank" title="For Twitter auto-DMs and loads more besides">TweetLater</a> </strong>to send automated direct messages in Twitter, then <strong>spend a little time thinking about what your objective is and word it/them accordingly.</strong> I'd better go off and reword mine... [shuffles off]</p><div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/typepad/ClaireRaikes/bizblogangel/~4/eWBUrL7moCY" height="1" width="1"/>]]></content:encoded><description>I've just been reading a fascinating conversation over at TwiTip started by Brad Shorr of Word Sell, Inc about the practice of sending automated direct messages to new Twitter followers. I DO send auto-DMs (using TweetLater), but if you read...</description><feedburner:origLink>http://claireraikes.blogs.com/bizblogangel/2009/05/sending-automated-direct-messages-to-new-followers-in-twitter.html</feedburner:origLink></item><item><title>Email delivery issues - hey ho!</title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/igkK5oeK4QE/email-delivery-issues-hey-ho.html</link><category>General/News</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Tue, 12 May 2009 09:17:03 PDT</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-66676241</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<p><strong>UPDATE: </strong>OK - looks like the issues mentioned below are now sorted. BUT, please do re-send if you've emailed me at my business blog angel address in the last month or so.  </p><p>Quick post to let you know that despite everything looking fine at my end, people are reporting that emails sent to claire@ "businessblogangel.com" are being rejected. I knew this was an issue a few weeks back, but thought it was now fully resolved. I thought wrong!</p><p>I am on the case, but in the meantime, if you have emailed me within the last month or so, and not had a response, please can I ask you to resend it to <a href="mailto:hello@claireraikes.com" target="_blank" title="temporary email address">hello@claireraikes.com</a>. A bit of a pain I know, but the only way forward right now.</p><p>Thanks for your patience. :o)</p><div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/typepad/ClaireRaikes/bizblogangel/~4/igkK5oeK4QE" height="1" width="1"/>]]></content:encoded><description>UPDATE: OK - looks like the issues mentioned below are now sorted. BUT, please do re-send if you've emailed me at my business blog angel address in the last month or so. Quick post to let you know that despite...</description><feedburner:origLink>http://claireraikes.blogs.com/bizblogangel/2009/05/email-delivery-issues-hey-ho.html</feedburner:origLink></item><item><title>Personally speaking... getting back in the blogging saddle (again!)</title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/70_zVr008Jo/back-in-the-blogging-saddle.html</link><category>Blogging fears and myths</category><category>General/News</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Fri, 08 May 2009 17:30:36 PDT</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-66492473</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<div xmlns="http://www.w3.org/1999/xhtml"><p><img alt="SlingShotCatapult" class="at-xid-6a00d8341cd23f53ef01157074a0ff970b " src="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef01157074a0ff970b-120wi" style="margin: 10px; float: left;" title="SlingShotCatapult"></img> Regular readers will know that I can be erratic with my 'posting frequency'. It's usually because I'm so busy with other peoples' blogs, but sometimes its because I'm in a fug of some kind. It always passes - eventually - and I've learnt over my <span style="text-decoration: line-through;">3</span> <strong>4</strong>+ years providing business blogging help and advice that the best way to <a href="http://claireraikes.blogs.com/bizblogangel/2007/08/chris-crees-bac.html" target="_blank" title="My post about Chris Cree's 'back in the saddle' post from 2007">get back in the blogging saddle</a> is to 'just do it'. </p><p>Having said that, I often feel the need to explain myself. This isn't an entirely self-indulgent or cathartic need, it's also because when I blog, I aim to address each and every reader as an individual or a friend - rather than a group - and so there's a sense of 'owing' you an explanation out of respect. So, here goes...</p><p>Since my last post I have been through some major upheavals. I've moved house, ended my relationship of 2 years and given up 'custody' of my gorgeous canine 'son' Tallis. Oh - and launched a new venture <a href="http://universalgrowth.org/" target="_blank" title="UniversalGrowth.org">Universal Growth</a> - a kind of alternative to <a href="http://www.alternatives.org.uk/" target="_blank" title="Alternatives org in London">Alternatives</a> in Cardiff! </p><p>As Denis Campbell of <a href="http://twitter.com/UKProgressive" target="_blank" title="Denis Campbell on Twitter">@UKProgressive</a> commented, </p><p class="blockquote" style="margin-left: 40px;">"Other than that Mrs. Kennedy how was your trip to Dallas?" </p><p>
</p>
<p>Moving house can be stressful enough - particularly when self-employed, but this move involved the added complication of a forced deadline to vacate my rented flat (due to repossession) whilst the house I bought a year ago thinking we'd move straight in, was still unfinished due to the 'surprise*' total renovation it had actually required. *Read: "not budgeted for".</p><p>And the end of any serious relationship brings with it all sorts of emotional upset - even when, as ours did, it ends compassionately and respectfully, but nothing had quite prepared me for the physical pain of letting Tallis go with his 'Daddy'. Ah - look - there I go again - spontaneous weeping at the thought of 'abandoning' my baby boy - not a great look!. (Deep breath.)</p><p>Anyway. The extraordinary support and kindness of friends and family has been both humbling and affirming (out damn tears!) and if you share my Universal faith, you'll understand how I've been able to move through this transition relatively quickly. Still a way to go, but growing stronger by the day.</p><p> <a href="http://twitter.com/lucyannp" target="_blank" title="Lucy-Ann Prideaux on Twitter">@lucyannp</a>, my dear friend and biz partner in <a href="http://www.dailybread365.com" target="_blank" title="body &amp; soul nutrition ">www.DailyBread365.com</a>, gave me a beautiful, empowering analogy which may help you if you're in a similar place (it seems that many are): <strong>Think of a catapult.</strong> As you pull back the elastic band, the stress increases. But the greater the pressure, when you're ready to release, the greater the energy and the further you fly forwards. She explained it much better than that, but you get the gist. And based on how long I'd been pulling back on that elastic, I'm very excited about what my future holds.</p><p>So nothing left to do for now than to say a huge, public THANK YOU to everyone who's helped me through one way or another: Dad, Mum, Neil, Janet, Loobs, Beryl, Shilpa, Jason, Adrian, Donal, Noni, Rach, Denis, Steve R, Steve T, Vikki, Vicky, Lynne, Judith, Gwyneth, Chris O. I'm sure I've missed some names out - apologies if it's yours.</p><p>And a huge public I'M SORRY to anyone who I've been out of touch with, which regretfully includes valued clients and colleagues, and you - as a reader of this blog. </p><p>I am now officially un-tongue-tied. :) Onwards and upwards!</p></div><div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/typepad/ClaireRaikes/bizblogangel/~4/70_zVr008Jo" height="1" width="1"/>]]></content:encoded><description>Regular readers will know that I can be erratic with my 'posting frequency'. It's usually because I'm so busy with other peoples' blogs, but sometimes its because I'm in a fug of some kind. It always passes - eventually -...</description><feedburner:origLink>http://claireraikes.blogs.com/bizblogangel/2009/05/back-in-the-blogging-saddle.html</feedburner:origLink></item><item><title>Small Biz Marketing Idea from Tim the Ideas Guy</title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/nIZbo96Koc8/small-biz-marketing-idea-from-tim-the-ideas-guy.html</link><category>Beyond Blogging</category><category>Recommended Resources </category><category>social media marketing</category><category>Twitter &amp; Related</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Tue, 10 Mar 2009 09:43:21 PDT</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-63624909</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef011279459a9a28a4-pi" style="float: left;"><img alt="Tims-twitwall" border="0" class="at-xid-6a00d8341cd23f53ef011279459a9a28a4 " src="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef011279459a9a28a4-800wi" style="margin: 0px 5px 5px 0px;" title="Tims-twitwall"></img></a>
 One of the things that continually delights me about 'doing business online' is the rather more <strong>'abundant' mindset</strong> which tends to go with it - compared with the 'scarcity' attitude so typical of 'old school', 'bricks and mortar' business where typically your competitors are 'The Enemy'. I used to watch what they were up to with derision or 'professional envy'. The thought behind that was something to do with there not being enough business to go round - hence 'scarcity'.  Doing business online however, is a totally different ball game. Your competitors can be very useful to you in all sorts of ways, the most basic being 'watching and learning'. </p><p>Last week, I came across a guy on Twitter called <a href="http://twitter.com/TimboReid" target="_blank" title="Tim Reid ideas guy on twitter">TimboReid</a>, who describes himself as "<span class="bio">Dad. Marketing Ideas Guy. Podcaster. Blogger. Closet Rock Star.</span>" I can't remember now why I started to follow him, but follow him I did and <strong>it was what happened next that I want to share with you</strong>, because to my mind, it was a thing of business beauty...
</p>
<p>Like me, Tim has set up an automated Direct Message which goes out immediately to anyone who follows him. But unlike me, Tim has absolutely maximised the impact of that message. Here's what his message looks like (using Power Twitter) </p><p><a href="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef0112791d84a528a4-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="display: inline;"><img alt="Timbo-reid-dm" class="at-xid-6a00d8341cd23f53ef0112791d84a528a4 " src="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef0112791d84a528a4-500wi" style="width: 469px;"></img></a>
 </p><p>Now I have to admit, that my very first reaction to his first line was a bit "icky" - not sure why exactly, but given that we don't yet know each other, and this message is automated, his respect for my decision to follow him comes across as a little insincere perhaps? Not sure - and it's probably 'my stuff'... anyway, the next sentence blew whatever that emotion was clean away... "Here's what you can expect in return." Wow - he's immediately <strong>managing my expectations, setting a foundation for our relationship</strong> and to an extent, taking the lead. THAT is impressive. And then there's the link... to his <strong>TwitWall</strong>.... now,  I'm rather ashamed to say, that until I followed Tim, I had no idea TwitWall existed.</p><p><strong>What's a TwitWall?</strong> Here's their explanation: <a href="http://twitwall.com/about/" target="_blank" title="link to twitwall.com">http://twitwall.com/about/</a>, but that really doesn't get me excited... unlike how Tim's using it, which to me is <strong>so simple and so effective that it's genius</strong>... basically, he's using it like an about page, an overview, a taster, an intro. As he says, </p><div class="blockquote" style="margin-left: 40px;">"It's always a bit of a raffle when you follow someone on Twitter. The big question being...What kind of twoughts will that person tweet?!"<br><br></div><p>He goes on to explain what kind of tweets you'll get from him - and what you won't - and finishes off by throwing a question out there to start a conversation. He leaves the promotion of his new book Cha-Ching as a 'last thing' PS. which is totally congruent with his outlining statements. <a href="http://twitwall.com/view/?who=timboreid" target="_blank" title="Timbo Reid's TwitWall">Check out Tim's TwitWall </a></p><p>I know it's not rocket science - it's either plain old 'common sense' or <strong>social media marketing excellence</strong> depending on your enthusiasm for these things.  One thing's for sure, he has a new fan in me and I will be following his example - and now I've written this post, I shall have no shame in doing so!</p></div><div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=nIZbo96Koc8:bBByuhr27P0:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=nIZbo96Koc8:bBByuhr27P0:I9og5sOYxJI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=I9og5sOYxJI" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=nIZbo96Koc8:bBByuhr27P0:XxY2E-9dJTI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=XxY2E-9dJTI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/typepad/ClaireRaikes/bizblogangel/~4/nIZbo96Koc8" height="1" width="1"/>]]></content:encoded><description>One of the things that continually delights me about 'doing business online' is the rather more 'abundant' mindset which tends to go with it - compared with the 'scarcity' attitude so typical of 'old school', 'bricks and mortar' business where...</description><feedburner:origLink>http://claireraikes.blogs.com/bizblogangel/2009/03/small-biz-marketing-idea-from-tim-the-ideas-guy.html</feedburner:origLink></item><item><title>Kick-Ass TeleForum: How to Promote Your TeleSeminars Using Joint Ventures</title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/0SajC0IZWWo/kickass-teleforum-how-to-promote-your-teleseminars-using-joint-ventures.html</link><category>Recommended Resources </category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Thu, 26 Feb 2009 06:08:50 PST</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-63372417</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef0112790ea8b528a4-pi" style="float: left;"><img alt="Kick_ass_001_trans_white" border="0" class="at-xid-6a00d8341cd23f53ef0112790ea8b528a4 " src="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef0112790ea8b528a4-800wi" style="margin: 0px 5px 5px 0px;" title="Kick_ass_001_trans_white"></img></a>
 Nothing to do with social media per se... other than how I heard about this (<a href="http://twitter.com/CanDoCanBe/statuses/1253387513" target="_blank" title="karen skidmore's tweet">saw Kick-Ass Karen Skidmore's tweet</a>):</p><p>There's a new TeleForum which many of you will want to know about...</p><p>In <strong>How to Promote Your TeleSeminars Using Joint Ventures</strong>, Karen will be sharing, "What you need to know about using other business’ databases so you can get more clients registered 
 for your own teleseminars."</p><p><strong>Full information and registration can be found here:</strong><br><a href="http://www.kick-assteleclasses.com/how_to_promote_teleseminars.php" target="_blank" title="link to kick-ass teleclasses">http://www.kick-assteleclasses.com/how_to_promote_teleseminars.php</a></p></div><div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=0SajC0IZWWo:9-KYizUt0WQ:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=0SajC0IZWWo:9-KYizUt0WQ:I9og5sOYxJI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=I9og5sOYxJI" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=0SajC0IZWWo:9-KYizUt0WQ:XxY2E-9dJTI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=XxY2E-9dJTI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/typepad/ClaireRaikes/bizblogangel/~4/0SajC0IZWWo" height="1" width="1"/>]]></content:encoded><description>Nothing to do with social media per se... other than how I heard about this (saw Kick-Ass Karen Skidmore's tweet): There's a new TeleForum which many of you will want to know about... In How to Promote Your TeleSeminars Using...</description><feedburner:origLink>http://claireraikes.blogs.com/bizblogangel/2009/02/kickass-teleforum-how-to-promote-your-teleseminars-using-joint-ventures.html</feedburner:origLink></item><item><title>Twitter for Business: Is it a good place to promote a newsletter?</title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/t_gofmd-5b0/had-a-very-interesting-question-come-in-earlier-today-in-this-comment-from-designguy-he-asks-in-your-twitter-experienced-op.html</link><category>Beyond Blogging</category><category>social media marketing</category><category>Twitter &amp; Related</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Wed, 20 May 2009 12:29:57 PDT</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-63341341</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<div xmlns="http://www.w3.org/1999/xhtml"><p>Had a very interesting question come in yesterday in this <a href="http://is.gd/kR1c" title="Design Guy says...">comment from DesignGuy</a>. He asks, </p>

<p class="blockquote" style="margin-left: 40px;"><strong>"In your Twitter-experienced opinion, do you think it would be a good place for a newsletter drive?"</strong></p>

<p>As I said in response to the comment, my answer would be <strong>'yes' <em>and</em>'no'...  it depends...</strong> and I promised to elaborate in a post, so here goes..</p>

<p>Social networks are all about <strong>building relationships</strong> - most people use them to network and make new connections and keep in touch with existing 'real-life' friends. So ordinarily, I'd be saying that using Twitter for purely 'self-promotion' purposes is a bit of a bad idea - unless you are socially adept enough to do it in such a way that you <strong>don't abuse the trust</strong> people have placed in you and ultimately alienate people.</p>

<p>But this question is about a newsletter drive for an online magazine, so right there <strong>we're in a different space...</strong>
</p>


<p>Now whilst many commentators would rather 'big business' kept out of social media, just as many (as far as I can tell) people, myself included, <em>like</em> to follow companies - and in
particular, news services - so they can get the latest news as it happens. I'm not looking to build a personal relationship with them, so provided they tweet what I'm looking for - I'm happy.</p>

<p>So, whilst I wouldn't recommend <em>getting started</em> on Twitter with a short 'campaign' burst - there are other better tools and strategies for that - there's no question Twitter could work for you, provided you take a <strong>long term</strong> view.</p>

<p>The key thing to think about here is <strong>"Whose Twitter account is it?"</strong>  If it's in your name DesignGuy, then I'd be wanting to see interesting, fun and useful tweets most of the time, with no more than a light sprinkling of promotional tweets. If you do <strong>nothing but promote your company</strong>, ie. never <strong>engage</strong> with anyone and never show any <strong>personality</strong>, you're likely to attract similar 'followers' who auto-followed you and probably aren't actually 'listening'. </p>

<p>On the other hand, if the account was set up as <a href="http://www.sandiegometro.com/index.php" target="_blank" title="link to San Diego Metro">San Diego Metro</a>, I'd fully expect a steady stream of headlines and links to the full article. And, personally, I'd have no problem with regular promotional messages into the mix. In this scenario, I think it's reasonably safe to assume that your followers are receptive and 'listening' for some of the time - despite the fact that its a fairly one-sided relationship. You also have the option of naming the 'voice(s)' behind the tweets. This can add personality and improve engagement and interaction.</p>

<p><a href="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef0112790d1d6a28a4-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: left;"><img alt="CNETUK-twitter-scrngrab" class="at-xid-6a00d8341cd23f53ef0112790d1d6a28a4 " src="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef0112790d1d6a28a4-120wi" style="margin: 0px 5px 5px 0px;"></img></a>
 Look at this screen grab (click to enlarge) of <a href="http://twitter.com/cnetuk" target="_blank" title="cnet UK on twitter">CNET UK on Twitter</a> (using Power Twitter).</p>

<p>To me, this is the perfect blend of <strong>useful information</strong>, <strong>engagement </strong>and <strong>fun</strong> - <strong>loads of personality, very 'on brand'</strong>. This picture doesn't show it, but they do @reply.</p>

<p>And finally... you mentioned 'time'... I think you need to be disciplined here, but I'm the worst person to comment on that. I tend to stay away (from Twitter) if time is stretched, but that's not the greatest of strategies. Better would be to create a routine of sorts. That may mean setting aside an hour a week, or 10 minutes a day etc. and it will almost certainly mean automating the bulk of the work. Notice that CNET UK's tweets are coming from different sources - <strong>Twitterfeed</strong> and <strong>Twhirl</strong>. <a href="http://twitterfeed.com/" target="_blank" title="twitterfeed link">Twitterfeed</a> is just one of many ways you can tweet automatically as soon as you publish a post - ie. no extra work involved. The <a href="http://www.twhirl.org/" target="_blank" title="link to twhirl.org">Twhirl</a> ones are the only manually generated tweets - and this particular page shows a higher % of these (of all tweets) than their average.</p>

<p>So - there it is - that's <em>my</em> answer, but you can bet your life that there'll be plenty of other "Twitter-experienced opinions" that will differ from mine. Perhaps I can persuade some of them to add theirs here.</p>

<p>Let me know what you decide to do DesignGuy - and thanks for asking. :o)</p></div><div class="feedflare">
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</div><img src="http://feeds.feedburner.com/~r/typepad/ClaireRaikes/bizblogangel/~4/t_gofmd-5b0" height="1" width="1"/>]]></content:encoded><description>Had a very interesting question come in yesterday in this comment from DesignGuy. He asks, "In your Twitter-experienced opinion, do you think it would be a good place for a newsletter drive?" As I said in response to the comment,...</description><feedburner:origLink>http://claireraikes.blogs.com/bizblogangel/2009/02/had-a-very-interesting-question-come-in-earlier-today-in-this-comment-from-designguy-he-asks-in-your-twitter-experienced-op.html</feedburner:origLink></item><item><title>BusinessBlogAngel says Hello S.Africa, Mexico, Paraguay, Brazil &amp; China!</title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/jOCFhe7Suy4/businessblogangel-says-hello-safrica-mexico-paraguay-brazil-china.html</link><category>Blog Widgets</category><category>General/News</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Wed, 25 Feb 2009 18:46:34 PST</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-63355257</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<div xmlns="http://www.w3.org/1999/xhtml"><p>I just spotted some new green spots on my <a href="http://feedjit.com/" target="_blank" title="link to feedjit">Feedjit </a><strong>Live Traffic Map</strong> in areas where I've been wishing there were green spots, so I clicked through and guess what? BusinessBlogAngel just had its first visitors from <strong>South Africa, Mexico, Brazil, Paraguay </strong>and<strong> China! </strong>Yay! <strong><br><br>Welcome! Bienvenidos! Bem-Vindo! Huan Ying! </strong><br>Thanks for dropping by. You've made me very happy. :o) </p><p><a href="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef01116898d057970c-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="display: inline;"><img alt="Feedjit" class="at-xid-6a00d8341cd23f53ef01116898d057970c " src="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef01116898d057970c-500wi" style="width: 468px;"></img></a>
 </p></div><div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=jOCFhe7Suy4:bP7AF5vpuOs:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=jOCFhe7Suy4:bP7AF5vpuOs:I9og5sOYxJI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=I9og5sOYxJI" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=jOCFhe7Suy4:bP7AF5vpuOs:XxY2E-9dJTI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=XxY2E-9dJTI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/typepad/ClaireRaikes/bizblogangel/~4/jOCFhe7Suy4" height="1" width="1"/>]]></content:encoded><description>I just spotted some new green spots on my Feedjit Live Traffic Map in areas where I've been wishing there were green spots, so I clicked through and guess what? BusinessBlogAngel just had its first visitors from South Africa, Mexico,...</description><feedburner:origLink>http://claireraikes.blogs.com/bizblogangel/2009/02/businessblogangel-says-hello-safrica-mexico-paraguay-brazil-china.html</feedburner:origLink></item><item><title>WillMeOn.com - will you will on Will Maybanks to London 2012?</title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/qqeF33eLgcw/willmeoncom-will-you-will-on-will-maybanks.html</link><category>Case Studies</category><category>General/News</category><category>social media marketing</category><category>Weblogs</category><category>chris ogle</category><category>london 2012</category><category>will maybanks</category><category>william maybanks</category><category>willmeon</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Tue, 17 Feb 2009 03:08:21 PST</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-62934755</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://www.willmeon.com" target="_blank"><div style="float: left;"><div><img alt="William Maybanks has a dream..." border="0" src="http://www.willmeon.com/images/willmeon-badge-250x262.jpg" style="margin: 5px;" title="William Maybanks has a dream..."></img></div></div></a>Before I go 'short and sweet', I have to tell you about one of the projects that's been keeping me busy over the last month or so - <a href="http://www.WillMeOn.com" target="_blank" title="willmeon.com">www.WillMeOn.com</a>.  </p><p><strong>William Maybanks</strong> is a talented, British table tennis player with an Olympian goal; to compete for his country at <strong>London 2012</strong>.<strong> </strong>Table tennis has had it's funding for 2012 drastically reduced, so if<strong> </strong>Will is to realise his dream and compete on the world stage at <strong>London 2012</strong>, he will have to raise the necessary £300k himself. Given the current economic climate, securing a large sponsorship deal from any one business or individual is no longer a realistic
proposition... and so the idea for <strong>WillMeOn was born!</strong>  </p><p>I know nothing about Table Tennis, but my 'entrepreneurial spirit', thirst for all
things 'personal development' and professional obsession with social
media and personal branding meant that from the minute <a href="http://twitter.com/chrisogle" target="_blank" title="Chris Ogle on Twitter">Chris Ogle</a> told me
about <strong>Will Maybanks</strong> and the <strong>WIllMeOn</strong> idea he was hatching, I was on board.
</p>
<p>The recent election of<strong> Barack Obama</strong> and <strong>how his campaign team
used social media to engage, inspire and 'mobilize' people</strong> at
'grassroots' level - to give their support both emotionally and
financially - has been an invaluable lesson for me as a professional
personal brand builder. Will's
"can do" attitude, drive, ambition and talent are qualities I admire
hugely, so he's got my vote!  </p><p>The
technology tools that exist today, and what they can do at such little
cost, are hugely exciting to me. My vision for the <strong>WillMeOn</strong> campaign is
that come competition day at <strong>London 2012</strong>, all British hearts, minds and
eyes are on <strong>Will Maybanks</strong>, willing him on to personal and team victory
- and when I say 'team', I''m talking about every single individual who
has stuck their hand in their pocket and/or spread the word. How
powerful is that?</p><p>I am particularly proud of <strong>WillMeOn.com</strong>, do head over there and take a look and please consider making a donationand/or helping us promote Will's cause by placing a <a href="http://www.willmeon.com/media-information-team-willmeon.html" target="_blank" title="willmeon supporters badges">supporter's badge</a> on your blog</p></div><div class="feedflare">
<a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=qqeF33eLgcw:VGSSGUPkiHg:yIl2AUoC8zA"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=qqeF33eLgcw:VGSSGUPkiHg:I9og5sOYxJI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=I9og5sOYxJI" border="0"></img></a> <a href="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?a=qqeF33eLgcw:VGSSGUPkiHg:XxY2E-9dJTI"><img src="http://feeds.feedburner.com/~ff/typepad/ClaireRaikes/bizblogangel?d=XxY2E-9dJTI" border="0"></img></a>
</div><img src="http://feeds.feedburner.com/~r/typepad/ClaireRaikes/bizblogangel/~4/qqeF33eLgcw" height="1" width="1"/>]]></content:encoded><description>Before I go 'short and sweet', I have to tell you about one of the projects that's been keeping me busy over the last month or so - www.WillMeOn.com. William Maybanks is a talented, British table tennis player with an...</description><feedburner:origLink>http://claireraikes.blogs.com/bizblogangel/2009/02/willmeoncom-will-you-will-on-will-maybanks.html</feedburner:origLink></item><item><title>"Twitter sucks and so do you. Probably." </title><link>http://feedproxy.google.com/~r/typepad/ClaireRaikes/bizblogangel/~3/rhrr7M8TXF0/twitter-sucks-and-so-do-you-probably-.html</link><category>Beyond Blogging</category><category>social media marketing</category><category>Twitter &amp; Related</category><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">claire@businessblogangel.com (Claire Raikes)</dc:creator><pubDate>Wed, 20 May 2009 12:31:01 PDT</pubDate><guid isPermaLink="false">tag:typepad.com,2003:post-62933227</guid><content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[<div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef011278de421228a4-pi" style="float: left;"><img alt="Twitter-gold" class="at-xid-6a00d8341cd23f53ef011278de421228a4 " src="http://claireraikes.blogs.com/.a/6a00d8341cd23f53ef011278de421228a4-150wi" style="margin: 0px 5px 5px 0px; width: 150px;"></img></a>
 So Twitter Gold, my random series of Twitter-related posts... here we go... Was in Twitter yesterday for all of 3 tweets, but just happened to see my dear friend <strong>Rory Reid</strong> tweet that provocative headline from a post on <a href="http://reviews.cnet.co.uk/roryreid/" target="_blank" title="Rory Reid's blog on CNET UK">his blog</a> at <strong>CNET UK</strong>.  Naturally, I had to respond, but their comment function doesn't recognise page breaks so reading my response over there is a bit of an ordeal - hence I thought I'd reproduce it here as a post. Before you go on, read his <a href="http://reviews.cnet.co.uk/roryreid/0,139101702,49301095,00.htm" target="_blank" title="twitter sucks">"Twitter sucks..." article</a> and then come back here.</p><div class="blockquote" style="margin-left: 40px;">"Rory, Rory, Rory!  I can't believe you still don't get Twitter!  Of course, some, nay... <em>many</em> of your points are indeed true, but it's not the whole truth 'cos <strong>the thing with Twitter is HOW you use it.</strong><br><br>To address your points:<br><br><strong>Who cares?  </strong>Well, a Nutritionist might have a great suggeston for what to replace cheese with... and may find themselves with a new client as a result. If people's tweets are mundane - don't follow them! Follow those who are interesting - or who have information which could be useful to you." 
</div>
<p class="blockquote" style="margin-left: 40px;"><strong>"Too many stalkers.</strong> You have those stalkers anyway. They come and watch you and read your words every day on your website. You have no idea who they are. Twitter gives you the opportunity of actually engaging with those people who value what you have to say. </p><p class="blockquote" style="margin-left: 40px;"><strong>Most Twitter users are disturbed. </strong>Not much to say on this one. My dog is on Twitter but who am I to tell him he can't join in the fun. :)</p><p class="blockquote" style="margin-left: 40px;"><strong>Mostly spam. </strong>There's been a trend lately of people piling in and following 100's of people simply to get a huge following. But they are missing the point. Likewise, those people who do nothing but tweet "New blog post: shorturl/xyz" will find that no-one, not even their followers, are listening. You have to be valued or useful in some way to get them listen and that comes down to engagement. And 140-character tweets from businesses are great - they respect my time and mean I can unsubscribe from their email list and only deal with them when its convenient to me!</p><p class="blockquote" style="margin-left: 40px;"><strong>It's eating your brain. </strong>Following stars on Twitter is completely and utterly different from reading gossip rags. For a start, it's from the horse's mouth. Doesn't mean something's true necessarily, but it is free. Not only that, but you can actually converse with them, the main reason perhaps why the tabloids are knocking celeb twitterings. They (the publications) are now surplus to requirement in that little menage a trois. </p><p class="blockquote" style="margin-left: 40px;">A better argument for this last point might have been <strong>'It's eating your time.'</strong> since you can get horribly distracted in there, but a little self-discipline is all that needs and there are plenty of apps and spin off sites that make life easier.  </p><p class="blockquote" style="margin-left: 40px;">I'm self-employed and I do think the value of Twitter is more obvious for 'us' than for the employed. For those working for ourselves, it's invaluable. It provides me with a community of like-minds to learn from, bounce ideas off, share resources, knowledge, connections and fun with. It's a chance to share who I am, not just what I do, but what I'm about, my 'personal brand'. </p><p class="blockquote" style="margin-left: 40px;"><strong>For me it's like a huge party...</strong> too many people there to talk to everyone, but I'm guaranteed to find someone interesting each and every time I drop in and because people are there to network, no-one minds if I just sidle up to their little group and join in the conversation. </p><p class="blockquote" style="margin-left: 40px;">I'm just gutted you don't share my view. It could have been so beautiful. :)"</p></div><div class="feedflare">
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