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    <title>Learn One Thing from Mary Gillen</title>
    
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    <id>tag:typepad.com,2003:weblog-316830</id>
    <updated>2009-12-24T09:46:07-05:00</updated>
    <subtitle>Learn something new every business day with these how-to tips: copywriting, marketing, sales, web tech, Facebook, Twitter, LinkedIn, desktop publishing, SEO, RSS feeds, podcasting, blogging for business and more.</subtitle>
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        <title>Eight tips for customer-focused marketing promotions - Learn One Thing from Mary Gillen</title>
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        <published>2009-12-24T09:46:07-05:00</published>
        <updated>2009-12-24T09:46:07-05:00</updated>
        <summary>Jim Novo, author of Drilling Down: Turning Customer Data into Profits with a Spreadsheet writes about the "patterns of behavior seen repeatedly in customer marketing, and can be used to increase profits." Here's one: "50 percent to 60 percent of...</summary>
        <author>
            <name>learnonething</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Business Prospecting" />
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    <entry>
        <title>Videos: more than just YouTube - Learn One Thing from Mary Gillen</title>
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        <id>tag:typepad.com,2003:post-6a00d83490217053ef0128762eab07970c</id>
        <published>2009-12-08T05:40:00-05:00</published>
        <updated>2009-12-08T05:40:00-05:00</updated>
        <summary>Start spreading your video content on relevant video sharing websites. Wonderful for search engine optimization (SEO)! YouTube Revver HowCast Vimeo Blip.tv Daily Motion Y! Videos Need new clients in 2010? Get 60 SEO Ideas in 60 Minutes</summary>
        <author>
            <name>learnonething</name>
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    <entry>
        <title>Twitter: how to request a username that's already claimed, but is dormant - Learn One Thing from Mary Gillen</title>
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        <published>2009-12-07T22:38:46-05:00</published>
        <updated>2009-12-07T22:38:46-05:00</updated>
        <summary>Word has it there is a "nine month rule" at Twitter: if an account has been inactive for more than nine months, then Twitter will release the username to someone else. How do you ask Twitter to do that? Solution:...</summary>
        <author>
            <name>learnonething</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Social Media Marketing" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Twitter" />
        
        


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    <entry>
        <title>Trade Shows: how to easily gather prospect email addresses - Learn One Thing from Mary Gillen</title>
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        <published>2009-12-06T22:12:48-05:00</published>
        <updated>2009-12-06T22:12:48-05:00</updated>
        <summary>Getting folks to sign up for your email mailing list from your busy trade show booth can be a challenge. Here are a couple of options to make it easier on everyone. 1) Have folks send you a text message...</summary>
        <author>
            <name>learnonething</name>
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Business Networking" />
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Web/Tech" />
        
        


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    <entry>
        <title>Lead generation: the 52-week autoresponder training course - Learn One Thing from Mary Gillen</title>
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        <published>2009-12-06T21:56:15-05:00</published>
        <updated>2009-12-06T21:56:15-05:00</updated>
        <summary>Looking to build your email mailing list, but are worried about how often you should reach out to prospects without email overload? Create a weekly autoresponder sequence of messages and promote it as a 52-week training course on a subject...</summary>
        <author>
            <name>learnonething</name>
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Unique Marketing Ideas" />
        
        


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    <entry>
        <title>PHP: how to display the current date dynamically - Learn One Thing from Mary Gillen</title>
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        <id>tag:typepad.com,2003:post-6a00d83490217053ef0120a6933223970b</id>
        <published>2009-11-16T05:31:00-05:00</published>
        <updated>2009-11-16T05:31:00-05:00</updated>
        <summary>Add the following code to your PHP page to display the current date:  The date stamp will appear on the PHP page like this: November 12, 2009 Got Google juice? Get more! 60 SEO...</summary>
        <author>
            <name>learnonething</name>
        </author>
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Web Development" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Web/Tech" />
        
        


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    <entry>
        <title>Logo Icon: how to add one to the browser window - Learn One Thing from Mary Gillen</title>
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        <id>tag:typepad.com,2003:post-6a00d83490217053ef01287594ec90970c</id>
        <published>2009-11-15T10:04:00-05:00</published>
        <updated>2009-11-15T10:04:00-05:00</updated>
        <summary>See the little apple icon to the left of the http://marygillen.com URL in this screenshot? It's called an icon file. How do you do that? 1) Create a small icon file, approximately 22 px. wide x 22 px. high. 2)...</summary>
        <author>
            <name>learnonething</name>
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Web Development" />
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    <entry>
        <title>LinkedIn Questions and Answers: get noticed and discover what's needed - Learn One Thing from Mary Gillen</title>
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        <published>2009-11-14T05:26:00-05:00</published>
        <updated>2009-11-14T05:26:00-05:00</updated>
        <summary>It's good business to give first. LinkedIn Answers allows you to share your business knowledge. You can ask questions and get quick answers from your network and other experts worldwide, which can help you keep up with the latest news...</summary>
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            <name>learnonething</name>
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    <entry>
        <title>Twitter: add yourself to wefollow.com - Learn One Thing from Mary Gillen</title>
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        <id>tag:typepad.com,2003:post-6a00d83490217053ef0120a6932cc9970b</id>
        <published>2009-11-13T01:25:22-05:00</published>
        <updated>2009-11-13T01:25:22-05:00</updated>
        <summary>Find Twitter users by interest tag. WeFollow.com, project of Kevin Rose, the founder of Digg, is a directory of Twitter users organized by interests. Find likeminded friends and business associates today! Sign on: http://wefollow.com Got Google juice? Get more! 60...</summary>
        <author>
            <name>learnonething</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Business Prospecting" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Social Media Marketing" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Twitter" />
        
        


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    <entry>
        <title>How to spot trends: 5 ideas - Learn One Thing from Mary Gillen</title>
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        <id>tag:typepad.com,2003:post-6a00d83490217053ef0120a6932ac4970b</id>
        <published>2009-11-13T01:21:22-05:00</published>
        <updated>2009-11-13T01:21:22-05:00</updated>
        <summary>How do you spot the latest trends? Here are some ideas from marketer Marcia Yudkin: 1) Watch early adopters. If you have friends who always buy the latest gizmo or a teenager who leads the pack, observe what they get...</summary>
        <author>
            <name>learnonething</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Business Prospecting" />
        
        


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