tag:typepad.com,2003:weblog-365031 2007-08-21T08:12:06-07:00 a blog about the artistry and design, story and strategy of public relations TypePad tag:typepad.com,2003:post-37916983 2007-08-21T08:12:06-07:00 2007-08-21T08:12:06-07:00

First piece of advice from Godin: do less

Starrco http://starrco.typepad.com/starrco/2007/08/blog-view-from-.html tag:typepad.com,2003:post-37274624 2007-08-03T07:52:28-07:00 2007-08-03T07:52:28-07:00

Fast Company Magazine has been evaluating cities in the USA along various criteria and Sarasota is in the running for Green Leadership.

Starrco http://starrco.typepad.com/starrco/2007/08/vote-for-saraso.html tag:typepad.com,2003:post-36918170 2007-07-26T06:50:05-07:00 2007-07-26T06:50:05-07:00

green and sustainable are not interchangeable terms nor....

Starrco http://starrco.typepad.com/starrco/2007/07/one-of-the-memb.html tag:typepad.com,2003:post-36811220 2007-07-23T11:05:52-07:00 2007-07-23T11:05:52-07:00

I haven't read "Rule The Web" yet but the animated short to promote the Boing Boing co-founder's book is very clever. Here is the link: Or, just go to boingboing.net to the July 23rd post.

Starrco http://starrco.typepad.com/starrco/2007/07/rule-the-web.html tag:typepad.com,2003:post-36084364 2007-07-09T09:00:00-07:00 2007-07-09T09:00:00-07:00

I went to Best Buy and Circuit City and looked at several digital recorders from Olympus and Sony.

Starrco http://starrco.typepad.com/starrco/2007/07/podcast-ii.html tag:typepad.com,2003:post-36084292 2007-07-03T13:00:00-07:00 2007-07-03T13:00:00-07:00

I know that I want to try out three ways to use a podcast.

Starrco http://starrco.typepad.com/starrco/2007/07/podcast.html tag:typepad.com,2003:post-33863516 2007-05-09T10:08:28-07:00 2007-05-09T10:08:28-07:00

I find it is even more useless when an organization has been unable to resolve the issue you called about and says "Is there anything else we can help you with?"

Starrco http://starrco.typepad.com/starrco/2007/05/may_i_help_you_.html tag:typepad.com,2003:post-33391088 2007-04-27T07:12:41-07:00 2007-04-27T07:12:41-07:00

For many of us, our county and state parks are the closest thing we have to wilderness in that they are preserved ecosystems.

Starrco http://starrco.typepad.com/starrco/2007/04/preserving_eco_.html tag:typepad.com,2003:post-33095294 2007-04-19T11:17:54-07:00 2007-04-19T11:17:54-07:00

So far, this had been the media strategy: 1) Ignore calls from the reporter 2) Demand an agreement with the newspaper that would give them the right to review all articles prior to release.

Starrco http://starrco.typepad.com/starrco/2007/04/i_also_recently.html tag:typepad.com,2003:post-32512358 2007-04-04T11:44:25-07:00 2007-04-04T11:44:25-07:00

Public relations can influence the media - and should.

Starrco http://starrco.typepad.com/starrco/2007/04/i_was_reading_a.html