Andrea's Brain Draintag:typepad.com,2003:weblog-13077382007-06-03T13:35:27-04:00Networking, relationships and marketing -- unraveling the learning curve.TypePadtypepad/agoodsaid/webloghttp://feedburner.google.comNetworking - it's a marathontag:typepad.com,2003:post-348308162007-06-03T13:35:27-04:002007-06-03T13:35:27-04:00How often do we hear parents complaining that their kids, "only call when they need something" -- Or get the feeling that our business contacts are really only interested in 'what's in it for them' whenever you cross paths --...Andrea Goodsaid
<div xmlns="http://www.w3.org/1999/xhtml"><p>How often do we hear parents complaining that their kids, "only call when they need something" --</p>
<p>Or get the feeling that our business contacts are really only interested in 'what's in it for them' whenever you cross paths --</p>
<p>The story that Seth Godin tells of his seeing <a href="http://sethgodin.typepad.com/seths_blog/2007/06/the_blind_squir.html">"The Blind Squirrel Problem"</a> in action speaks volumes to our typical marketing and networking efforts. Too little too late is an all too common reality.</p>
<p>An even bigger challenge to this, it seems to me, is the level of sincerity and good intentions behind most networking efforts in particular. </p>
<p>Just like kids calling parents only in cases of emergency or dire financial need, we fail to reach out to our customers, clients and connections when it's "unimportant" to us. </p>
<ul><li>We fail to be fair weather (our weather) friends.</li>
<li>We forget to keep it "all about them"</li>
<li>and less words more often is totally the way to go...</li></ul>
<p><img title="Misterrogers" alt="Misterrogers" src="http://andreagoodsaid.typepad.com/photos/uncategorized/2007/06/03/misterrogers.jpg" border="0" style="FLOAT: right; MARGIN: 0px 0px 5px 5px" />Makes me stop and wonder.</p>
<p>What sort of network do you suppose <a href="http://www.wilygraphics.com/timingandspacing/2006/05/fred_rogers_and_the_art_of_get.html">Mister Rogers</a> had? </p>
<p>Could it really be that simple? <br /><a href="http://andreagoodsaid.typepad.com/weblog/endless-referrals.html">Appreciate the people around you</a> and the network will come?</p>
<p>Kinda makes 'ya think, eh?</p>
<p>I appreciate you!</p>
<p><img title="Andreasig" alt="Andreasig" src="http://andreagoodsaid.typepad.com/photos/uncategorized/2007/06/03/andreasig.jpg" border="0" /> </p></div>
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