This is a great free service that links journalists working on a story with experts. It is the brainchild of US based Peter Shankman.

Journalists fill out a form and their request gets added to the daily email distribution to members.

As a member, If you think you can help, you simply reply directly to the query.

Of course, the benefit is you get to promote your business. Signing up takes 30 seconds and can be done here.

If you’re a journalist sign up here. Keep in mind this includes podcasters, bloggers and authors.

I've said it before but I'll say it again. I am still surprised by the number of small businesses that haven't engaged with blogging. There are many great reasons. Here's an example of one company who did it

Lincoln Sign Company in Lincoln, New Hampshire is a company that makes and installs custom signs.

On eof the things they recently announced was a way to use their blog to tell the story of a sign as it is being made in their premises.

"Our new strategy can be summed up as follows; “We are not using our blog to sell signs, we are using our blog to sell the EXPERIENCE of getting a sign.

As we create a sign in-house, we blog about it throughout the process, and it enables us to interact with our customers as a new way. We also use it as a selling point.

At the end , you get more than a sign, you get a sign, AND the story of how that sign was made.

We have also just started providing our customers with “Memory Boxes”. Basically paint samples, scrap materials, hand-written notes, etc. The flotsam and jetsam of making a sign."

Search engine optimisation is enough reason to justify blogging but using it for this sort of purpose is a bonus.

Have you ever thought about using your skills to become a small business marketing coach?

I am pleased to announce the appointment of Distilled Marketing as the Australian/NZ Regional Manager for Duct Tape Marketing,

This new role includes co-ordination of Duct Tape coaches across Australia and NZ.

The Duct Tape Marketing approach received high praise from the likes of Harvard Business Review, Forbes Magazine, Entrepreneur Magazine, Dell, HP, Microsoft and Michael Gerber.

It has been described as the World's Most Practical Small Business Marketing Approach and is now emerging into Australia so the time is right to jump aboard.

More details on the idea of becoming a Duct Tape Authorised Coach.

Business owners and managers, you know how tough it is keeping up to speed in this modern world of rapid change.

Which is exactly why the Global Duct Tape Marketing Coaches Network brings to you each month a recognised expert that you can learn from without having to leave your office - and for free.

In fact, because of the fact that they're on at like 3am AEST, you might just want to wait until the audio is available and then download it and listen to it in your car or when you have a spare moment - or if you're an insomniac, by all means, get it live.

Past sessions that I highly recommend include Michael Gerber, John Batellle, and Tim Ferriss. And if you have an interest Stress Free Productivity - and you should have - David Allen is a MUST.

The August session will feature Steven M R Covey talking about leadership, authenticity and his new book Speed of Trust.

More on the Duct Tape Coaching Excellence Series.

More on Duct Tape Marketing and how we help small business get all the clients they can handle.