Chris Norton – Norton Notes PR Blog

I’m excited to share some valuable insights with you about measuring PR ROI—something that’s often misunderstood but critical to proving the value of your communications efforts If you’ve ever felt frustrated by trying to justify your PR...

On the latest episode of Embracing Marketing Mistakes, Will and I had the pleasure of chatting with Phill Agnew, host of the Nudge podcast and all-around behavioural science guru If you've ever wondered why some marketing campaigns take off like a...

In this week’s episode of Embracing Marketing Mistakes, we were joined by the brilliant Sarah Townsend—an accomplished freelance copywriter and author Sarah shared her journey from working in financial services to building a successful freelance...

Can you believe it We’ve actually hit 50 episodes of Embracing Marketing Mistakes! What a journey it’s been From jaw-dropping fuck ups to laugh-out-loud moments, we’ve had some incredible guests share their biggest marketing fails—and,...

Have you ever wondered if your marketing truly resonates with all audiences, or are you, like many marketers, unintentionally limiting your reach I recently had the pleasure of sitting down with Lisa Thompson, Strategy Lead at Wavemaker and founder...

I recently had the opportunity to sit down with my mate and old colleague Jed Hallam, the former Global Head of Strategy at Snapchat and now the driving force behind Culture Lab, a new venture that’s set to change how brands understand and engage...

There are risky marketing stunts, and then there’s getting the United Nations involved That’s exactly what happened when Ken Robertson, former Head of Mischief at Paddy Power, launched a PR campaign so bold it put the notorious Irish...

So to celebrate a year of marketing podcasting, we decided to rebrand the name of the podcast 🫨 We wanted to make the actual core focus of the show be included in the name - so people who hadn't come across the show knew what it was about So,...

So this week with Will and I get ready to navigate the unknown and somewhat frightening realm of false information related to brands with my good friend Ant Cousins In this episode of Socially Unacceptable, we explore effective strategies to protect...

So here we are the final episode of the podcast in 2023 and I have to admit I am pretty happy with how we have done I received the graphic below from our podcast host yesterday I think we have done pretty well in six months and I have learnt so...