Lisbeth Calandrino Blog

Who Cares About You Anyway?

Lisbeth Calandrino — Thu, 17 May 2012 11:31:58 +0000

Customers can make or break your company with their comments.

Should He or Shoodie? How are you Building Your Brand?

Lisbeth Calandrino — Tue, 15 May 2012 02:23:30 +0000

What are social customs?

Would a “Makeover” Improve Your Customer Service?

admin — Tue, 01 May 2012 11:52:03 +0000

Tweet I heard that Larry, the Quaker Oats guy, just got a makeover. The Quaker Oats PepsiCo brand is 134 years old. and Larry is looking a little tired. Since his makeover his double chin is gone and his hair is a little shorter. If you look closely, he looks like he lost about 5 pounds. [...]

Fabulous Floors Magazine gets Dressed up to go to Coverings

Lisbeth Calandrino — Mon, 09 Apr 2012 21:38:39 +0000

Tweet This year Fabulous Floors Magazine will be at Coverings 2012. Copies of Fabulous Floors Magazine will be readily available in a publication bin in the South Lobby of the Orange County Convention Center, so be sure to pick up a copy. I’m the Associate Publisher of the magazine and we’re really excited to be part of the [...]

Of Course You Can Get Through Your Regrets

Lisbeth Calandrino — Mon, 02 Apr 2012 04:45:16 +0000

Tweet Why is hindsight so clear? Danish philosopher Soren Kierkegaard said, “Life can only be understood backwards, but must be lived forwards.” What a great insight! At one time or another we all regret a choice we’ve made; it’s just being human. We can’t always choose the right path. But instead of regretting your choice, [...]

Want it to Work? You Better do it Your Way

Lisbeth Calandrino — Thu, 15 Mar 2012 04:14:09 +0000

Tweet The other night at the Alliance Flooring Convention I was struck with a statement made by keynote speaker Dale (“the Murph”) Murphy. Dale was a major league baseball player for 18 years. Dale said there was a time when he was playing so badly that he thought he should quit. It didn’t matter what [...]

Selling is About Passion, Not About Sales

Lisbeth Calandrino — Sat, 03 Mar 2012 03:19:03 +0000

Selling is about passion and believing in in one's value.

Fabulous Floors Magazine Shares in the Sadness of the Loss of Christopher Davis, CEO of the World Floorcovering Association

Lisbeth Calandrino — Tue, 28 Feb 2012 19:14:35 +0000

Tweet I was shocked to hear of the passing of Christopher Davis, CEO of the World Floor Covering Association. I had spoken with Chris the previous week about the World Floor Covering Association Hall of Fame Event. He spoke lovingly about Sonna , her contributions to the floor covering industry and how sad he was [...]

Could Competition be the Best Thing for Your Business?

Lisbeth Calandrino — Wed, 22 Feb 2012 04:35:48 +0000

Tweet How much time do you spend paying attention to your competitors? My experience with businesses is they only pay attention when the competitor hits them between the eyes. Then it’s about reacting rather than being proactive. Sometimes it’s easier to be a follower than a leader. Walmart was considered the worst thing to ever invade [...]

Would Your Salespeople be Better if They Understood Their Communication Styles?

Lisbeth Calandrino — Fri, 17 Feb 2012 17:41:13 +0000

Tweet I’m not a fan of “drive by training”. That’s what I call training when trainers come in with a “one size fits all” program that is built about the training program and not the individual. Everyone is different, everyone needs different things and everyone learns differently. Teaching adults is more complicated and needs to [...]