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    <title>excitable creative thinker </title>
    
    
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    <id>tag:typepad.com,2003:weblog-1453440</id>
    <updated>2010-09-01T22:19:13+01:00</updated>
    
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        <title>Tesco drive-thru</title>
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        <link rel="replies" type="text/html" href="http://mattkelly.typepad.com/mk/2010/09/tesco-drive-thru.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e54f0825e188340133f37e48c9970b</id>
        <published>2010-09-01T22:19:13+01:00</published>
        <updated>2010-09-01T22:20:20+01:00</updated>
        <summary>It's so simply yet no one has thought about it! I'm really not sure why. A genius way of taking a process that works online and exporting to the real world. Ground breaking Tesco drive-through delivery! I came across this...</summary>
        <author>
            <name>Matthew Kelly</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Food and Drink" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Ideas" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Restaurants/Food" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Trends" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="drive-thru delivery" />
        <category scheme="http://sixapart.com/ns/types#tag" term="mcdonalds" />
        <category scheme="http://sixapart.com/ns/types#tag" term="springwise" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Tesco" />
        



    <feedburner:origLink>http://mattkelly.typepad.com/mk/2010/09/tesco-drive-thru.html</feedburner:origLink></entry>
    <entry>
        <title>Is Tumblr the NEW Twitter</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/typepad/matt_01/mk/~3/eLTzjZKWvUw/is-tumblr-the-new-twitter.html" />
        <link rel="replies" type="text/html" href="http://mattkelly.typepad.com/mk/2010/08/is-tumblr-the-new-twitter.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e54f0825e188340133f2f180db970b</id>
        <published>2010-08-09T12:11:56+01:00</published>
        <updated>2010-08-09T12:11:56+01:00</updated>
        <summary>Launched in 2007, Tumblr has been successfully growing in the shadow of other social media platforms; Twitter, LinkedIn and Facebook to name a few. Tumblr makes it easy for you to share text, photos, quotes, links, music, and videos, from...</summary>
        <author>
            <name>Matthew Kelly</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Trends" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Web/Tech" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="http://www.tumblr.com" />
        



    <feedburner:origLink>http://mattkelly.typepad.com/mk/2010/08/is-tumblr-the-new-twitter.html</feedburner:origLink></entry>
    <entry>
        <title>Apple iPhone 4: the next generation of advertising?</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/typepad/matt_01/mk/~3/kOMRg2w0v9M/apple-iphone-4-the-next-generation-of-advertising.html" />
        <link rel="replies" type="text/html" href="http://mattkelly.typepad.com/mk/2010/07/apple-iphone-4-the-next-generation-of-advertising.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e54f0825e18834013485724323970c</id>
        <published>2010-07-15T10:49:22+01:00</published>
        <updated>2010-07-15T10:49:22+01:00</updated>
        <summary>I sign up to many trend sites, one being Springwise. I get weekly trends from across the globe. I came across this interesting post today re. a television ad for made-to-order muesli shot and edited by the iPhone 4. Very...</summary>
        <author>
            <name>Matthew Kelly</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Advertising" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Design" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Fashion" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Ideas" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Television" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Trends" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="Advert" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Advertising" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Fashion" />
        <category scheme="http://sixapart.com/ns/types#tag" term="iPhone 4" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Muesil" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Springwise" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Television" />
        



    <feedburner:origLink>http://mattkelly.typepad.com/mk/2010/07/apple-iphone-4-the-next-generation-of-advertising.html</feedburner:origLink></entry>
    <entry>
        <title>A sense of satisfaction!</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/typepad/matt_01/mk/~3/BE2p0aeHDfw/a-sense-of-satisfaction.html" />
        <link rel="replies" type="text/html" href="http://mattkelly.typepad.com/mk/2010/07/a-sense-of-satisfaction.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e54f0825e1883401348572307a970c</id>
        <published>2010-07-15T10:34:23+01:00</published>
        <updated>2010-07-15T10:34:23+01:00</updated>
        <summary>It’s been a very busy yet rewarding last few days. I finally finished the first draft of a pilot episode screenplay I’ve been working on - a great sense of satisfaction. Now for the re-drafts! I’ve also been utilising my...</summary>
        <author>
            <name>Matthew Kelly</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Advertising" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Design" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="artwork" />
        <category scheme="http://sixapart.com/ns/types#tag" term="screenplay" />
        



    <feedburner:origLink>http://mattkelly.typepad.com/mk/2010/07/a-sense-of-satisfaction.html</feedburner:origLink></entry>
    <entry>
        <title>Ferrari 2011 logo</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/typepad/matt_01/mk/~3/-LxG8bgFFqk/ferrari-2011-logo.html" />
        <link rel="replies" type="text/html" href="http://mattkelly.typepad.com/mk/2010/07/ferrari-2011-logo.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e54f0825e188340133f22b2044970b</id>
        <published>2010-07-09T12:39:33+01:00</published>
        <updated>2010-07-09T12:39:33+01:00</updated>
        <summary>I’m passionate about Formula One and very much looking forward to the British Grand Prix at Silverstone this weekend. On my Twitter profile, I follow numerous F1 drivers and journalists. With a million tweets a minute, I was lucky to...</summary>
        <author>
            <name>Matthew Kelly</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Art" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Design" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Ideas" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Sports" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="British Grand Prix" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Dolce &amp; Gabbana" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Ferrari 2011 logo" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Formula One" />
        <category scheme="http://sixapart.com/ns/types#tag" term="James Allen" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Logo" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Silverstone" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Twitter" />
        



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