The Homeworker’s Survival Guide

Andrew — Thu, 02 Apr 2020 12:07:00 +0000

Recent events mean that suddenly loads of people are now working from home. And it's hard. Even when you're doing it to save the world.

I know how you can get through this. Here's my advice. My survival guide to home working.

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A Question of Trust

Andrew — Wed, 04 Mar 2020 11:23:00 +0000

Back in January, I sent an email to 200 people asking them to pay me £200. Don’t worry. It wasn’t a scam. I could never claim to be a Nigerian prince. It was an exclusive pre-sale for the copywriting conference I co-host, Creative North. We didn’t tell people who was speaking. We didn’t tell them […]

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The Chinese Chip Shop Guide to Product Packages

Andrew — Wed, 05 Feb 2020 10:33:00 +0000

Set meals and pots of peas - Chinese Chip Shops can teach other businesses a lot about the value of product packages.

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603 Copywriting is Changing

Andrew — Thu, 02 Jan 2020 10:38:00 +0000

2019 was a huge year behind the scenes at 603 Copywriting. Lots happened. I started a new partnership with two of Manchester's other leading freelance copywriters. We took on the challenge of bringing a new marketing conference to the North of England (and succeeded). And I kept most of it quiet from you, 603 Copywriting's customers.

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2020 – Important Dates for Your Calendar

Andrew — Thu, 12 Dec 2019 11:49:00 +0000

A new year is upon us. If 2020's going to be successful for your business, then you'll need to know what to expect. In this post, I'll give you a heads up about a few marketing opportunities (and other things) that you'll need to know about.

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Taking Aim at the Festive Adverts, Again, Again.

Andrew — Mon, 03 Dec 2018 10:51:45 +0000

Christmas already? You know the drill. I put over a decade’s worth of experience to work doing a professional analysis of the formulaic gong-bait churned out by agencies to get Twitter clicks and YouTube likes. I did it in 2016, I did it in 2017, I’m explaining why it’s not a great way of delivering […]

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Introducing Hampson Nattan Williams

Andrew — Mon, 05 Nov 2018 11:25:44 +0000

I’ve been busy. For the past few months, I’ve been living a double life. By day, I’ve been Andrew Nattan, director of 603 Copywriting, freelance copywriter and occasional social media iconoclast. By night, I’ve still been Andrew Nattan. But I’ve been a founding partner of Hampson Nattan Williams, a marketing agency that I’m proud to […]

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The Bodyslamming Guide to Great Copy

Andrew — Wed, 12 Sep 2018 10:25:48 +0000

For some reason, my wife and I have spent a lot of the summer since the World Cup finished watching wrestling. Not wrestling, the actual sport that they have at the Olympic games. No, the kind of cartoon wrestling where giant sweaty men spend as much time yelling into microphones as they do not actually […]

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What Your Business Should Learn from the Last Good World Cup

Andrew — Wed, 13 Jun 2018 15:25:27 +0000

The World Cup starts tomorrow. It’s a thriller. Russia vs Saudi Arabia at 4pm. Even worse, it’s on ITV. If you’re a sensible businessperson, you won’t be bunking off early to watch the silky skills of Taisir al-Jassim and Alexsandr Samedov. Because you’ll know that it’s been 20 years since the last good World Cup. […]

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Three Ways to Revitalise Your Emails in a Post GDPR World

Andrew — Tue, 05 Jun 2018 11:25:06 +0000

GDPR has happened and we’re all still here. There’s been plenty of fretting over the smaller email lists we’ve all been left to deal with, but so far only a handful of companies have fled in terror from email marketing as a concept. Assuming you’re not throwing the baby out with the bathwater, it’s time […]

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