Usability & Analytics 2008-08-14T11:00:51Z WordPress http://www.usalyze.com/feed/atom Tom Michiels http://www.queromedia.be http://www.usalyze.com/?p=86 2008-08-14T11:00:51Z 2008-08-14T11:00:51Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=86">Design for Conversion Conference</a></p> <p>If you have an open spot in your agenda on the 19th of September, you have just found an excellent event to attend. Design for Conversion is the first Dutch conference with its main focus on &#8230; design and conversion.</p> <p>The keynote speakers are:</p> <ul> <li>Andrew Chak: author of <a onclick="javascript:pageTracker._trackPageview('/outbound/article/www.amazon.co.uk');" href="http://www.amazon.co.uk/Submit-Now-Designing-Persuasive-Websites/dp/0735711704/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1218282548&amp;sr=8-1"><span class="sans"><span id="btAsinTitle"> </span></span></a><em><span class="sans"><span id="btAsinTitle">Designing Persuasive Websites</span></span></em></li> <li>BJ Fogg: author of <em><span class="sans"><span id="btAsinTitle">Persuasive Technology: Using Computers to Change What We Think and Do</span></span></em></li> <li><span class="sans"><span id="btAsinTitle">Steve Jackson: Chairman of the Web Analytics Association (WAA)</span></span></li> </ul> <p><span class="sans"><span id="btAsinTitle">The conference is somewhat original in a sense that every visitor is &#8220;obligated&#8221; to participate (convert). Several teams will be working together on different usability cases to practice the theories that have been taught. </span></span></p> <p>More info on <a title="Design for Conversion" href="http://www.designforconversion.nl" target="_self">www.designforconversion.nl</a></p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/DvU-fVPLZ7U" height="1" width="1"/> 1 http://www.usalyze.com/design-for-conversion-conference.html Tine Marcelis http://www.queromedia.com http://www.usalyze.com/?p=83 2008-07-04T06:29:31Z 2008-07-03T16:20:24Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=83">Website made accessible to the blind</a></p> <p><img class="alignleft" style="float: left; margin-left: 5px; margin-right: 5px;" src="http://www.usalyze.com/img/browsealoud.jpg" alt="BrowseAloud" width="88" height="110" /><a title="Brasschaat" href="http://www.brasschaat.be">Brasschaat</a> is the first town in Belgium to make its communal website accessible to blind and partially sighted people. “We wanted to make all requested information available for everyone, and needed a solution in order to make our communal website acessible to blind and visually impaired people “ says mayor Dirk de Kort.</p> <p>Thanks to the integration of <a href="http://www.browsealoud.com" target="_blank"> BrowseAloud</a>, the general looks and current concept of the website could be kept unaltered. <a href="http://www.browsealoud.com" target="_blank">BrowseAloud</a> is a software which allows for reading out all texts that are published on the website. The software can be freely downloaded. Not only are texts read out, every pointed-and-clicked picture gets an explanation and read texts are magnified in an extra bar on the screen. Speed of reading, voice and even the language spoken can be adapted. Moreover one can have a whole page being read out or can even download it on a mp3-player.</p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/86_PfSO-9RM" height="1" width="1"/> 2 http://www.usalyze.com/website-made-accessible-to-the-blind.html Tim Ceuppens http://www.timc.be http://www.usalyze.com/?p=81 2008-07-01T11:24:25Z 2008-07-01T11:24:25Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=81">Minimalism in advertising</a></p> <p><a href="http://www.usalyze.com/img/minimalism.jpg"><img class="alignleft" style="float: left; margin-left: 5px; margin-right: 5px;" src="http://www.usalyze.com/img/minimalism.jpg" alt="Minimalism in advertising" width="123" height="178" /></a>Take a look at this newspaper page. Notice how fast you not only spot, but also get the message of the ad at the bottom of the page. It draws your attention not because of screaming type and background colors, but with shear minimalism.</p> <p>It delivers its key messages: what, who, where and when better than any special &#8220;on sale&#8221; badge would have done.</p> <p>To use one giant understatement: less is more.</p> <p><small>Newspaper: <a href="http://www.standaard.be">De Standaard</a>.</small></p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/h_20jRIjTzY" height="1" width="1"/> 0 http://www.usalyze.com/minimalism-in-advertising.html Steven http://www.usalyze.com/?p=79 2008-06-24T11:40:56Z 2008-06-24T11:31:02Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=79">Google Trends for Websites</a></p> <p><img src="http://www.usalyze.com/wp-content/trendsforwebsites.jpg" alt="" width="455" height="265" /></p> <p>Google has launched an addition to <a href="http://www.google.com/trends">Google Trends</a> that allows to follow trends in website traffic. <a title="Google Trends for Websites" href="http://trends.google.com/websites">Google Trends for Websites</a> shows visual comparisons of actual popularity of websites based on daily unique visitors. You have to log in to see data. A critical review <a href="http://avc.blogs.com/a_vc/2008/06/checking-out-go.html">here</a>.</p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/UYp5gpQ5nR8" height="1" width="1"/> 2 http://www.usalyze.com/google-trends-for-websites.html Steven http://www.usalyze.com/?p=78 2008-06-18T16:28:23Z 2008-06-18T16:28:23Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=78">Web Form design</a></p> <p><img src="http://www.usalyze.com/wp-content/form.jpg" alt="" width="220" height="150" /></p> <p>Luke Wroblewski&#8217;s new book <a href="http://rosenfeldmedia.com/books/webforms/">Web Form Design: Filling In the Blanks</a> comes with illustrations that are <a href="http://flickr.com/photos/rosenfeldmedia/sets/72157604272550634/">freely available on Flickr</a>. More over <a href="http://joshualedwell.typepad.com/usability_blog/2008/06/eye-tracking-diagrams-online.html">here</a>.</p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/a1nz5qYqh3Q" height="1" width="1"/> 2 http://www.usalyze.com/web-form-design.html Tim Ceuppens http://www.timc.be http://www.usalyze.com/?p=77 2008-06-17T12:02:29Z 2008-06-17T12:02:29Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=77">Usability is&#8230;</a></p> <p>&#8230; making sure a user doesn&#8217;t have to work hard to achieve a goal.</p> <p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/A5iSIt5T02s&#038;hl=en"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/A5iSIt5T02s&#038;hl=en" type="application/x-shockwave-flash" wmode="transparent" width="425" height="344"></embed></object></p> <p>Via <a href="http://www.37signals.com/svn/">37 Signals</a>.</p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/EYXmUVrg6io" height="1" width="1"/> 0 http://www.usalyze.com/usability-is.html Tom Michiels http://www.queromedia.be http://www.usalyze.com/?p=76 2008-06-09T14:32:00Z 2008-06-09T12:02:53Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=76">Is your website alive?</a></p> <p><img src="http://www.usalyze.com/wp-content/Frankenstein.jpg" alt="" width="200" height="267" /></p> <p>If the answer is &#8220;no&#8221;, then you might consider some piece of software created by <em><a href="http://www.creativesynthesis.net/">Creative Synthesis Collaborative</a></em>, a research group with a big heart for open source projects.</p> <p><span id="more-76"></span></p> <p>According to the projectmanager, the software is <em>pseudo-genetic</em>. The group designed an algorithm-based system which more or less operates as genetic material. Every variable, the so-called &#8220;gen&#8221;, determines a characteristic of the website. Each &#8220;gen&#8221; mutates based on the behaviour of the surfer, resulting in a website modelled on the preferences of its visitors.</p> <p>The software will initially be targetted on blogs, but the creators are also keeping online advertising in mind. When the system is fully operational, theoretically the ads will be mutating to match the surfers&#8217; preferences.</p> <p>The first few tests were quite succesful, but the real challenge lies ahead in a dry-run on a high traffic site. When that testing period is finished, the<em> Creative Synthesis Collaborative </em>will make the software available for free.</p> <p>Google Website Optimizer meets Frankenstein&#8230;</p> <p>Source: <a title="De Standaard Online" href="http://www.standaard.be/Artikel/Detail.aspx?artikelId=DH1ST34I&amp;kanaalid=16" target="_self">De Standaard Online</a></p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/WE5VbgQG6Gk" height="1" width="1"/> 0 http://www.usalyze.com/is-your-website-alive.html Tom Michiels http://www.queromedia.be http://www.usalyze.com/?p=75 2008-06-07T08:33:18Z 2008-06-07T08:33:18Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=75">From Russia with love</a></p> <p><img src="http://www.usalyze.com/wp-content/russia.jpg" alt="" width="377" height="313" /></p> <p>This morning I read an article on De Standaard Online that is painfully related with Tom&#8217;s post on Photoshop disasters. It seems that Russian media adhere to some kind of self-censorship when it comes to people with a dissident opinion on the Kremlin. On the screencap above, you can see how a talkshow guest was removed from the video in a very slapdash way. Na zdorovje!</p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/fylBGXmypsc" height="1" width="1"/> 0 http://www.usalyze.com/from-russia-with-love.html Tom Van Iersel http://www.queromedia.com http://www.usalyze.com/?p=74 2008-06-04T14:24:05Z 2008-06-04T14:18:10Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=74">Photoshop disasters</a></p> <p>Everything is photoshopped these days. Inevitably mistakes are made. Funny for us, a nightmare for the ones involved.</p> <p><img src="http://www.usalyze.com/wp-content/bellybutton.jpg" alt="" width="353" height="409" /></p> <p>Find more of these beauties on <a href="http://photoshopdisasters.blogspot.com/">photoshopdisasters</a></p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/QQcNR-EuWs8" height="1" width="1"/> 1 http://www.usalyze.com/photoshop-disasters.html Tim Ceuppens http://www.timc.be http://www.usalyze.com/?p=73 2008-06-02T13:46:18Z 2008-06-02T13:46:18Z

<p>Post from: <a href="http://www.usalyze.com">Usalyze</a></p> <p><a href="http://www.usalyze.com/?p=73">Getting your priorities straight</a></p> <p><img src="http://www.usalyze.com/img/gettingyourprioritiesstraight.jpg" alt="Getting your priorities straight" width="275" height="79" /><br /> Or learning what not to do&#8230;</p> <img src="http://feeds.feedburner.com/~r/usalyze/~4/MoF200S4ssM" height="1" width="1"/> 2 http://www.usalyze.com/getting-your-priorities-straight.html