Through our articles, we are looking to share not only the value that interim and fractional sales leaders bring to an organization. We also cover a variety of topics and share our experiences, all of which are part of the “day-in-a-life” of a sales professional.
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… put a process in place that ensures that the GM sees every review and personally calls every customer that has had a negative experience. The conversation would start with an apology (“I am very sorry for your experience …”) and gratitude (“Thank you for letting us know …”).
Read MoreI have gone through two economic downturns, the burst of the dot-com bubble in 2000 and the financial crisis in 2008. So, what are my top tips or hacks for managing your sales pipeline in an uncertain economic environment?
Read MoreI never spent any time in D2C sales. As a consumer, though, I have experience, and I find some aspects appalling, others irritating, and a few fascinating. Since direct-to-consumer sales is a business model based on the sale of products to the end customer without intermediaries, I get to interact directly with the producer or manufacturer, either in person or through their own eCommerce channel.
Read MoreThis commercial is taking aim at those in corporate America who throw around the term ‘rock star’ a little too loosely. Ozzy Osbourne, Paul Stanley, Joan Jett, Billy Idol, and Gary Clark Jr. take offense to the casual use of their professional designation by office workers.
Read MoreThe vast majority of products and services in B2B address a need that is already addressed. The customer is spending on a solution today, their current ‘habit.’ And the job of a salesperson is to change this habit. It requires the proverbial ‘better mousetrap’ or at least the appearance of a better mousetrap.
Read MoreBut there are no shortcuts in sales. What produces success in sales is: Working hard and smart. Following a process. Using data. Being persistent. Win fast, lose faster. Multiple channels. A lot of blocking and tackling.
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